How to turn business profile off on instagram
How to Switch Back to a Personal Account on Instagram
When the Instagram business account launched in 2014, many brands, influencers, and content creators quickly switched from their personal accounts.
The appeal of detailed insights and analytics was too strong to ignore! Not to mention, access to a plethora of useful business tools to promote your content.
1 Types of Instagram Accounts
2 How to Change Instagram from Business to Personal (Step by Step!)
3 Should You Switch to a Personal Account on Instagram?
4 Conclusion: How to Go Back to a Personal Account on Instagram
But you may be contemplating whether to switch back to your personal Instagram account these days.
It’s understandable. Maybe you want to restrict your content to a tight-knit community of followers. Or you might be looking for ways to leverage Instagram’s algorithm and increase the organic reach of your posts.
In either case, chances are you’ve thought about making the switch to a personal account on Instagram at one point or another.
While switching from a professional account to a personal one on Instagram takes few simple steps, it’s a critical decision.
That’s why you should analyze the pros and cons before you decide to switch back to your personal account. We’ll delve deeper into these aspects below. We’ll also discuss how to switch back to a personal account on Instagram.
But let’s first take a quick look at the different types of accounts available on Instagram!
Types of Instagram Accounts
Instagram offers two main types of accounts to its users – personal, and professional!
A personal Instagram account lets you use all of the platform’s basic features. You can still upload posts, reels, IGTV videos, and stories. But you can’t monitor how your posts are performing or have access to in-depth analytics.
Professional Instagram accounts are further categorized into two types of professional accounts -business and Instagram creator accounts.
These accounts give you access to a treasure trove of creator-friendly tools, including insights and promotions.
So, now that you know what kinds of Instagram accounts you have access to, let’s talk over how to switch between them!
How to Change Instagram from Business to Personal (Step by Step!)
First things first – switching your Instagram account from business to personal isn’t rocket science.
Switching to an Instagram business profile, or back to a personal account involves a few simple steps and takes less than five minutes! The difficult part comes when you’re thinking about whether you should make the switch in the first place. (More on that later!)
But if you’ve already made up your mind, here are the steps to switch back to your personal Instagram profile:
- Open the Instagram App
- Go to your Instagram Business Profile
- Tap the menu button in the upper right corner of your Instagram profile
- Tap Settings
- Select Account from the menu
- Scroll down to “Switch Account Type”
- Choose “Switch to Personal Account”
- Read the pop-up and confirm the switch
Should You Switch to a Personal Account on Instagram?
If you’ve ever tried changing your Instagram account from business to personal, you’ve likely come across a warning message.
If you haven’t, you’ll see it here!
It explains how you can’t use some of the app’s features on your personal account.
To some people, the loss of insights might not be a big deal. But to professional brands and businesses that use Instagram as a main social media marketing platform, it can be disastrous.
The final choice between a personal and business account depends on your needs and preferences.
Let’s explore the pros and cons of turning off your Instagram business account:
Pro: You Can Have a Private Account
This is likely the biggest advantage of having a personal Instagram profile. You can navigate to your “Privacy” settings and enable the “Private Account” option. It’ll ensure that your Instagram posts are only available to your followers.
Also, you can approve or dismiss follower requests to control whether new users can view your posts.
Pro: You May See a Positive Impact on Your Organic Reach
Some content creators and influencers have reported that the organic reach of their posts improved after changing their Instagram accounts to personal.
This isn’t surprising considering that the Instagram algorithm could suppress the organic reach of business accounts to compel them to run ads.
But there’s no concrete data to support this argument. So, it isn’t wise to switch to a personal Instagram account with the sole intent of boosting your organic reach.
Con: You Lose Out on Detailed Insights and Analytics
The best part about having an Instagram business profile is that you get access to useful analytics on audience engagement. You can monitor the organic and paid reach of your posts, as well as gain a deeper understanding of your followers’ demographic.
Switching to a personal account means you can no longer use the “Insights” dashboard. Also, the analytics from your existing posts is erased. Even if you change back to a business account, you can never recover this data.
Con: Contact Options Become Limited
Unlike a business account, your personal Instagram profile doesn’t have a “Contact” button.
This means your followers can’t access your phone number, email address, Facebook page, or website.
Also, you lose other valuable buttons, such as “Insights” and “Promotions”.
Con: You Won’t Be Able to Auto Post from Tailwind
If you manage an Instagram business profile, you’re likely using a social media tool to plan and publish your posts. Tailwind’s Instagram scheduling tool lets you draft and schedule Instagram posts for weeks in advance with SmartSchedule – and automatically publishes content at the right time on your behalf!
But the auto-posting feature is only available for business accounts. While you can still schedule posts from your personal account, Tailwind won’t automatically upload them. Instead, you’ll have to rely on push notifications from the app to remind you to upload the post.
Conclusion: How to Go Back to a Personal Account on Instagram
Changing your Instagram account from business to personal is quite simple. You need to navigate to your account settings and select “Switch to Personal Account” from the available options.
But if you’re a marketer or content creator, you shouldn’t be asking how to switch back to a personal account on Instagram.
Instead, you should evaluate the consequences of making the switch and whether it’s going to be the right decision. A personal account gives you more control over who gets to view your content. But you lose access to powerful audience insights and other tools.
Not sure about what type of Instagram account is the right choice for you? Pin this article and come back to it once you’ve made up your mind!
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How to Set Up an Instagram Business Profile
When Instagram first launched, personal and businesses had a single Instagram profile format. There were no bells and whistles, just a basic bio and your Instagram feed.
Social media really does change quickly, because in 2016, Instagram introduced business profiles. And since then, the new profile has introduced a new way of social marketing.
And the benefits of Instagram business profiles have been significant.
Since the start of business profiles, contact buttons were born, Instagram shopping became more prominent, the platform launched its own analytics. And now everyone, from corporations to startups to influencers, has an Instagram business profile.
By the end of this article, you’ll understand why you should consider an Instagram business profile and how to set up one up. Let’s get started!
Learn how to develop and implement your Instagram marketing strategy today.
Get the Guide
Why create an Instagram business profile?
If you’re a brand looking to create a following on Instagram and use the platform strategically, you need an Instagram business profile. That’s because there are features to a business profile that that improve usability as a brand.
Let’s dive into a few of the biggest benefits of using an Instagram business profile versus a basic personal profile.
1. You’re taken more seriously
Take a look at the differences between the two Instagram profiles below.
You’ll probably notice a few of key differences.
Ignoring that fact that our Sprout Social business profile has Story Highlights and my personal profile doesn’t (that feature is available on all profiles), what Instagram business profiles have that personal profiles don’t include:
- An industry/niche
- An address
- A contact button right on the profile.
Having more information and a quick contact button gives your business profile a more professional look. And it offers even more ways for your audience to get in touch with you.
Because the differences between the two types are so obvious, Instagram users can automatically tell when a profile is for a business or content creator, and it provides a greater sense of trust.
Another way to build trust is to post and engage consistently on Instagram. But publishing content and engaging with your audience are just two parts of an Instagram marketing strategy. Download our comprehensive guide to learn how to reach your goals on Instagram.
2. You get access to analytics
This is a big one. Switching to an Instagram business account gives you the ability to access built-in insights about your account and its performance.
You’re able to take a look at your post performance, follower activity and audience insights. While this information isn’t extremely in-depth, it’s a great glance at your account success and can give you a basic understanding of how well your content is doing.
And for more details on your analytics, you can always take advantage of Sprout Social‘s analytics options.
3. You can add links to your Instagram Stories
Instagram is infamous for its inability to link directly to blog posts and landing pages from your posts, hence the popularity of “link in bio” and tools designed to collect all your recent or important links on one Instagram-accessible page. However, accounts that have more than 10,000 followers gain access to swipe up links within Instagram Stories, but only if that account is an Instagram business profile.
While it might take awhile to get your Instagram account to 10,000 followers, if you create a successful Instagram strategy, you’ll be linking content in your Stories in no time. Using Story links is a great way to highlight your latest content, highlight short-term deals or resurface timely content and products based on what’s trending.
4. You can take advantage of Instagram advertising
Instagram ads and promoted posts are created through Facebook’s ads manager, which means you must have an Instagram business profile that is attached to your Facebook Page to be able to create Instagram ad campaigns.
To help generate leads, increase conversions and get to that 10,000 follower threshold more quickly, your brand should be taking advantage of Instagram advertising. If you’re struggling to increase your reach and overcome some of the challenges brands face from the Instagram algorithm, paid ads can help you target key audiences.
5. You can schedule your posts ahead of time
Another major Instagram update that’s now a few years old, but had significant value for marketers was the ability for users to automatically schedule their posts instead of having to just schedule a reminder to manually post content.
However, the ability to use a third party tool like Sprout Social to schedule your content ahead of time is only available with Instagram business profiles.
So if you want to make your social media management easier, do yourself (and your marketing team as a whole) a favor and switch to an Instagram business account. With a tool like Sprout, you’ll be able to get a more complete picture of your upcoming content calendar and it will be easier for everyone who contributes to this content to collaborate.
6. You can tag products in your posts
Finally, another great perk that’s only available to business accounts is the ability to turn your feed into an online shop.
Tagging products and turning photos into shoppable posts is a great way to open an entirely new revenue stream for your brand, but you have to switch to or set up your profile as a business account first. Considering that 46% of users make a purchase after seeing a product on Instagram, and even more do further research on that product after viewing, it makes sense to facilitate this type of browsing as much as possible.
How to switch to an Instagram business account
Now that you know the benefits, are you ready to switch your account over to an Instagram business profile? Let’s walk you through the process so you can start taking advantage of these great perks.
Step 1: Go to your Instagram account settings
Go to your profile, then tap the hamburger menu in the top right corner of the app. Tap Settings and then tap Account to get started.
Step 2: Switch to Instagram professional account
Once in the account settings, you’ll see a blue call-to-action at the bottom of the page for you to Switch to Professional Account.
Tap that to move forward with your big switch.
Step 3: Choose a Business account
Selecting Business will allow you to start gathering impressions, reach, and video views within your reporting insights, as well as schedule content ahead of time using third party tools like Sprout Social.
Instagram recently rolled out a new type of business account – an Instagram creator account. These are more specifically for influencers, public figures or other types of content producers, whereas a business account is better for brands and businesses that sell a product or service.
This is a part of Instagram’s effort to further separate influencers and businesses, making it more obvious for its users when a partnership is an influencer promotion rather than an ad.
The tools surrounding a creator account are slightly different from those accessible in a Business account, but they were created with influencer marketing in mind. There are also more features surrounding messaging and profile flexibility.
The core business profile features are still available, including shoppable posts. This means influencers will be able to tag the products they’re recommending directly within their Instagram posts, offering even more streamlined shopping for all parties involved.
If you plan to partner with businesses as an influencer, you’ll want to create an Instagram creator account. If not, including if you plan to partner with influencers to promote your products or services, you’ll want to create an Instagram business account.
Step 4: Connect your Facebook Page
If you’re moving forward in creating or switching to a business profile, your next step is to connect your Facebook Page. You must have admin access to your business Facebook Page to take this action.
Once you confirm which Facebook Page you want to connect, your business profile is ready to go!
If you’re switching to a creator profile, all you need to do is select a category for the type of creator you are.
How to switch back to a personal Instagram account
If you decide an Instagram business or creator account isn’t for you, it’s possible (and extremely easy) to revert right back to a personal account.
You can also switch between business and creator accounts to find the one that makes the most sense for your brand.
All you have to do is head right back to your account settings, and this time the blue Switch to Professional Account call-to-action will be replaced with two different options: Switch to Personal Account or Switch to Creator Account.
Start taking advantage of Instagram business profile tools
Ready to ramp up your Instagram marketing strategy? By switching over to an Instagram business profile, you gain access to so many more great brand tools and perks, allowing you to really wow your audience on the platform.
To learn even more about the power of Instagram for your business, check out our guide to organic Instagram strategies that work.
How to disable a business account on Instagram: instructions
March 6, 2022
6 minutes
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What is a business account and how does it work
What is it?
An Instagram business account is a type of profile designed for businesses, stores, and personal brands.
You can connect a business profile to Instagram at any time absolutely free. You need to create such an account if you are going to sell on social networks, if you want to study the interests of the target audience.
How does it work?
Compared to personal accounts, business profiles have a lot of useful features. Firstly, these are statistics that allow you to analyze the audience and its reaction to different content. Secondly, it is the setting of targeted advertising. Thirdly, these are action buttons that will simplify the purchase.
Peculiarities of deactivating a business profile
If you didn’t like the business profile or didn’t make a profit, you don’t use special tools and don’t see any point in maintaining this type of account at all, you can delete a business account (permanently or temporarily - it’s up to you ).
Remember that when you migrate, your account and all posts and stories will be saved. You can change the type of your page many times (the main thing is not to do this several times a day, otherwise Instagram will take you for a bot and punish you with a shadowban).
Keep in mind that if you opt out of a business profile, you lose the ability to view statistics, create ads, and add action buttons. If you have not changed your mind, read the article further. You will have two ways to remove a business account: through deactivation and through deletion.
How to deactivate a business account
Deactivate a business account
If you want to switch to a personal profile and stop selling and promoting your products and services, this method will suit you. To switch back to your personal profile, do the following:
Go to your profile and then click the Settings button. Then select "Account" from the menu.
Scroll down and find "Change account type".
Click on the “Switch to personal account” button.
Done! You have switched to a personal page.
Deleting your profile
If you no longer want to deal with Instagram, this social network did not seem interesting, useful and effective for business to you, it would be best for you to delete your account so that information about you does not remain on public display.
This can be done in a few simple steps:
one
Open your profile and go to settings in the top right corner.
2
Find the “help” item in the menu. Then go to the Help Center section.
3
Click "Manage Account". Select "Delete account". Scroll down and look for a blue text link called "Delete Account".
four
Enter account details and click “done”. Your Instagram account will now be deleted.
Are you afraid that you will change your mind and want to restore your account? Then you need another partition that will temporarily delete your profile, and after that you can restore it at any time. To get to this very section, you still need a help center, just a different point. It is called “how to temporarily disable an account?”. Follow the instructions on the screenshots. Uninstallation can be carried out both from a computer and from a phone.
Is it possible to restore an account after deletion
If you ticked the “Delete account permanently” checkbox, then it will not be possible to restore it. However, if you selected the “Delete account temporarily” option when deleting, it is still possible to restore.
To do this, you just need to log into your account again, and then everything will be automatically restored. Be careful when deleting pages - such an important decision must be weighed so that you do not create a profile again later.
What will not help you delete your business account
Logging out of your profile
Some people mistakenly think that the “log out of profile” button means “delete account”.
This is not at all true - yes, you will not be authorized and will not be able to act on behalf of the account, but the profile itself will not disappear anywhere, it will remain in the social network forever.
Deleting connection with Facebook
Another misconception is that deleting or deactivating a Facebook page deletes or deactivates a business account.
No, be careful, it's not. Indeed, a Facebook page is needed to launch a target and other features of a business account, but deleting or disabling it will not change anything.
You only need to disconnect a Facebook page in order to connect a new one. Otherwise, this is of no use.
Always remember that there is still a chance to increase coverage and increase sales. Do not despair and immediately delete your account at the first failure. Maintaining social networks is a lot of work, which is sometimes difficult to handle without the services of an SMM specialist. If you want to save your budget, but upgrade your social networks, use our free services.
The first one is for generating beautiful fonts that you can use and thus stand out from the competition. Using beautiful fonts, you boost your visuals quickly and for free, attracting people's interest. Everyone has standard fonts from Instagram, but custom captions will surprise your audience.
The second service is a free selection of hashtags on various topics.
With the help of the second hashtag service, your posts and stories will be included in the recommendations of the target audience, the most important thing is to remember the relevance and not exceed the limits. Upgrade your blog daily, follow the links below.
You may find it useful
beautiful font
Choose a beautiful font in Russian and upgrade your profile
Hashtag selection
Social hashtag generator: collections by topic
Total
Now you know everything about how to disable a business account through the Instagram mobile application. If you think that nothing will save your business page, give your profile one last chance and read our guide to user acquisition: How to run a social media contest: step by step guide and tips, 10 lives to attract customers, Five ways to grow social networks from scratch . Remember that at any time you can fix everything, the main thing is not to miss the opportunity.
An Instagram business account is a type of profile designed for businesses, shops, and personal brands
Remember that when you switch, your account and all posts and stories will be saved
you effective for business, it is best to delete the account
Why do you want to disable the business account?
Frequently Asked Questions
Is there a fee for account recovery?
No, it doesn't cost money
What happens if you switch your account from personal to business too often and vice versa?
In rare cases, a shadowban awaits you
Author account or business? What's better?
It depends on what you do and what goals you pursue.
How to switch 👩💻 from BUSINESS ACCOUNT 📱 to personal Instagram profile?
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disable, delete, log out of the phone
Now on the social platform you can not only communicate and publish photos, but also engage in commercial and advertising activities, promote your own brand or product. For such purposes, you need to change your account and create a business profile that gives you a lot of useful chips. Today we are interested in another question, is it possible to disable a business account on Instagram. Let's take a closer look at how to do this and what is required for this.
What is the difference between a business profile on Instagram and a personal one?
What is the difference? The main difference lies in the number of additional options and features; owners of a commercial profile have an extended package of functions.
Consider what it includes:
- You can get feedback from your subscribers and potential customers using the communication buttons, by clicking on which the user can call you or write an e-mail.
- Using geolocation. Interested subscribers can easily find the location of your store or company office for a personal visit.
- Opens the ability to view detailed page statistics. Track the popularity of certain posts, click-through rate, number of likes and comments. Thus, there is a chance to perfectly select the target audience and sharpen your content for them.
- Instagram is business and promotion. Implementation of targeted advertising. Promote your product, service or brand using ads. Talk about products in the short stories section or in posts on your page using colorful design elements.
It should be noted that an important disadvantage of this type of participation in a social network is anonymity.
These pages are less personalized. An important difference between a business profile and a regular one is that you will not be able to hide personal information and transfer your account to a closed one.
This service is only available for a regular account. Otherwise, this is a good chance to promote your own business and earn good money.
How to disable a business account via phone
Some users cannot put up with certain characteristics of commercial pages, they are not satisfied with the features of service and work on Instagram, so the question arises, is it possible to deactivate the function and return the profile to personal status with the ability to restrict access for unauthorized persons? Yes, the procedure will take no more than a minute, just deactivate it in the settings section of the mobile application.
Please note that the procedure may differ on different device models and operating systems. Below we will consider how to close a business account on Instagram on different types of Android and iPhone smartphones.
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On Android
This is the most widely used operating system in the world. To enter the social network, you will need to download and install the official client in the Play Market software store. If you are no longer satisfied with your own business and decide to cancel the commercial page, follow these steps:
- Open the utility on your smartphone and log in to the system by entering your personal login and password.
- On the bottom toolbar, find the button in the form of a silhouette of a man and click on it to go to your personal account.
- At the top of the screen, point to the icon in the form of three parallel lines to open an additional menu.
- On the right you will see the settings section, go to it.
- In the list, find the account settings tab.
- In the next window, scroll down and click on the option to switch to a personal account.
- Confirm actions.
From now on, become a regular user of the social network.
For iPhone
If you own an iPhone mobile device from a popular brand, then the procedure will be almost the same. The difference lies only in the location of the controls and the design of the main interface of the utility. Follow the simple instructions:
- Open the mobile application on your cell phone and enter your login with a password to enter your account.
- In the main feed window, click on your profile photo thumbnail to open your personal page.
- Access your account settings by clicking the gear icon at the top of the screen.
- In the list, find the account settings item and transfer the business page to a regular account.
- Confirm and save changes.
After that, you lose access to statistics and other useful functions for conducting commercial and advertising activities.
How to remove a business profile on Instagram through a computer
Many users prefer to conduct their business and work in a social network through a personal computer. It should be borne in mind that on a PC you can use several options:
- Work in the web version of Instagram on the official portal. The method has many limitations and disadvantages compared to the mobile version.
- Download and install the official utility on a PC running Windows 10. This application is not available for all legacy builds.
- Use third party services, browser extensions or additional software.
Keep in mind that you won't be able to activate and delete a business account on Instagram from a computer via the web version or the application, you simply won't find such a function in the settings. Therefore, use a special Android emulator program that allows you to install a mobile social network client on a personal computer.
Consider the procedure for exiting a business:
- Download and run the Android emulator. Let's take Bluestacks as an example.
- In the main menu, find the Play Market software store.
- In the search box, write the name of the Instagram utility and install it.
- Run the application without closing the emulator.
- Log in to the system and go to your personal page.
- Open the settings tab and select the account item.
- At the very bottom you will see a proposal to transfer the profile to personal.
- Give your consent and save your changes.
In addition, you can install special extensions on any browser that will allow you to use the mobile version of the service with all its features without restrictions.
Is it possible to restore a closed business account on Instagram? To do this, go to the settings panel and go to the account settings item, switch the category of your profile.
