How to pin instagram posts


Instagram Grid Pinning Rolls Out to All Users

Social Media Marketing News


By Monique Thomas

Updated on June 8, 2022

2 minute read

It’s here 🚨

Published June 8, 2022

Instagram Grid Pinning is coming soon to the app — allowing users to pin specific posts to the top of their profile. 

In a video this week with Adam Mosseri, Head of Instagram, it was revealed that the update will be rolled out to all users. 

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Mosseri explained, “Your profile is your space, so we’re looking for more ways to give you control over that experience.”  

What Is the Instagram Grid Pinning Feature? 

The concept of pinning content isn’t new. It’s a frequently used feature on other apps like Twitter and TikTok. 

However, the ability to pin posts on your Instagram profile grid will shake up how we use the platform. 

You like it? You pin it 📌

You can now choose up to three posts or Reels to pin to the top of your profile. pic.twitter.com/9waQkueckG

— Instagram (@instagram) June 7, 2022

With grid pinning, users can spotlight specific feed posts — whether it’s a branded partnership, product drop, popular Reel, or an introductory post further explaining who you are and what you do. 

Depending on your goals, you can highlight posts that drive traffic back to your link in your bio or generate tons of comments, saves, and shares. 

In other words, you can let your best content shine. 

Later’s social media scheduler is trusted by over 4M creators, small businesses, and marketers. Start scheduling your Instagram content in advance — for free:  

How to Use Instagram’s Grid Pinning Feature 

Once you have access to Instagram’s Grid Pinning feature, you can quickly pin a published post to the top of your profile.

Simply click on the post you’d like to pin and tap the three small dots in the right-hand corner:

You’ll see a menu appear with a list of actions such as “Archive” and “Edit”. Click on “Pin to your profile.” 

Voila! The post will appear at the very top of your profile grid and will have a small thumbnail icon in the upper right corner. 

At the moment, you can only pin up to three posts at a time. If you want to unpin a post, simply click on the post, tap the three small dots, and click “Unpin from your profile.” 

And that’s it! Are you ready to give Instagram’s new Grid Pinning feature a try? We’re all ears — let us know on Later’s Instagram account!

And while you’re here, stay up-to-date on the latest Instagram news with our free weekly newsletter. Everything you need to know, delivered straight to your inbox. Sign up today

About the Author

Monique Thomas

Monique is Later's Editorial Content Marketing Manager. You can usually find her sipping matcha or adding another book to her TBR list. Say hi on Instagram — @wordsbymonique

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How to Pin Multiple Instagram Posts to Your Profile

By Aya Masango

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Instagram now lets you pin posts to the top of your profile. Here's how to use the feature.

There’s a lot that goes into creating a social media post. That’s why we check for post views and engagement multiple times after posting. Instagram recognizes this, so it’s found a way to help you get more visibility for your top three posts.

Instagram has rolled out grid pinning, a feature that allows you to place up to three posts at the top of your profile grid. Continue reading to find out how to pin your posts to your Instagram profile grid and why you should.

Instagram Launches Grid Pinning

Instagram is allowing you to pin up to three posts to your profile grid. The feature was announced by Instagram head Mosseri on Twitter, who explained it as a way to give you control over your profile experience.

Unlike Instagram's Story Highlights, which change order each time you add new ones, pinned posts will remain at the top of your grid until you replace or remove them. Along with grid pinning, the app also rolled out new Instagram Reels features, like the ability to upload your own audio, add stickers, and more.

To use Instagram's grid pinning feature, make sure you have the latest version of the app installed on your phone.

How to Pin an Instagram Post to Your Profile

3 Images

You can pin posts to your Instagram profile grid in a few quick steps. Here’s how:

  1. Open the Instagram app on your phone.
  2. Tap your Profile Picture in the bottom-right corner of the screen.
  3. Now tap the post you want to pin, followed by the three-dot Menu in the top-right corner.
  4. Finally, tap Pin to Your Profile from the options that appear.
  5. Repeat this process for two more posts.

When you pin posts to your profile, Instagram rearranges your grid so that your pinned posts appear first. To unpin a post, follow the same steps and tap Unpin From Your Profile. When you do this, your posts will appear in their original place on the grid again.

Why You Should Pin Instagram Posts to Your Profile

There are several reasons why you’d want to pin your Instagram posts. Firstly, it's a good feature to use if you want these posts to get more visibility. Something else you can do to increase exposure is post at the most optimal time. If you're not sure when that is, read our guide on the best time to post on Instagram.

As a content creator or influencer, you can take advantage of this feature to highlight your best work. If you run a business, you can pin posts around any promotions, offers, or campaigns you may be running at the time.

Sometimes, people break Instagram’s rules without being aware, which can get you shadowbanned on Instagram. This means that Instagram shows fewer posts to your followers, thereby limiting your reach.

To circumvent this, you can pin your top three posts to your profile every week or so, and post them to your Stories to encourage your followers to view and engage with them. Given that Instagram doesn’t tell you when it shadowbans your account, it can take a while before you notice when this has happened.

However, as mentioned above, it can affect your account negatively, so you want to prevent it from happening in the first place. Follow these tips to avoid getting shadowbanned on Instagram.

Get More Visibility for Important Instagram Posts

Instagram’s grid pinning feature allows you to highlight the most important posts on your profile to grab the attention of your profile visitors.

Whether you’re an Instagram user looking to get your favorite posts seen, or a creator wanting to show off your skills, this feature could help you achieve that.

How to pin posts on Instagram

If you are an active user of the social network Instagram banned in Russia, then most likely your profile already has more than one hundred photos. But for sure there are posts that you would like to keep always in the most prominent place of your page. Unfortunately, profile photos are placed strictly in chronological order. This order cannot be changed in any way, but it became possible to fix the picture you need , and it will be visible immediately when you open the profile.

You can also pin posts with a photo carousel.

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This feature is needed more for business accounts that hold some kind of sales or promotions. Thanks to pinning, you can fix such information and remove the pinned when the promotion ends. Let's see how we can do this and add history to the current so that it is available for viewing at any time.

How to pin a post on Instagram

Unfortunately, your followers do not receive a notification that you have pinned a post.

The ability to pin posts has been asked by Instagram developers for a long time. All previous years, such requests were ignored, and the placement of posts in the profile always looked strictly chronological. But then a miracle happened. Finally, users were heard, and there was the opportunity to pin a photo in the topmost row of the profile. This feature is not without limitations. At the moment, you can fix no more than three posts. That is, to occupy the entire top row of publications. In most cases this will be sufficient. I can hardly imagine users who are trying to pin all their posts. And yes, it makes no sense.

To pin a post on Instagram, follow these steps:

  • Open the Instagram app and go to your profile.
  • Don't forget to enable VPN. You can't get on Instagram without it.

  • Expand the desired publication to full screen.
  • The pin button is hidden in the photography menu.

  • Click on the three dots in the upper right corner.
  • Select "Pin to your profile".
  • In the next updates, we are waiting for a convenient icon for pinning with one touch.

  • After that, the post will be fixed in the first place in your profile.

If a post is no longer relevant, you can unpin it and make room for others. This will require:

After these steps, the post will return to its place according to the chronology of its publication. Unfortunately, at the moment it is impossible to change the order of pinned posts . They are placed strictly in chronological order. If the order does not suit you, then you will have to untie and reattach everything in the sequence you need. One thing to keep in mind is that pinning a post to your profile prevents it from showing up in your feed as the new , and your followers won't get any notifications about it. That is, fixing a publication does not allow passing it off as a newly published one.

Trending Instagram Stories

If you want to make your story available to everyone all the time, then adding to the current is the only way to do this.

Not many people know that in addition to pinning posts, Instagram has long had a function to save stories up to date . In principle, this can be called a more familiar way - adding to favorites. Since stories disappear after 24 hours, you can use this action to leave them on your profile forever. At the same time, it will be available for viewing by everyone who has access to your page at any time.

To add a story to the current , you need:

  • Open the Instagram app and go to your profile.
  • Not everyone knows about this feature, although it has been present in the application for a long time.

  • Press the button with the "+" sign.
  • You can add at least all the stories you have published.

  • Mark the stories you need to add and click the "Next" button.
  • You can use a picture or any of the previously posted stories as a cover.

  • Select a title and cover for the current story and click the "Add" button.

After that, your selected stories will be permanently available in your profile.

Instagram on iPhone

How to pin and unpin posts on Instagram

  • Instructions

Dmitry Khmurov

In this article, we will show you how to pin posts on Instagram so that certain photos, videos, or series of pictures will always remain at the top of your Instagram profile even after new posts are posted.

  • About pinning posts on Instagram
  • How to pin posts on Instagram
  • How to unpin a pinned post on Instagram
  • Can I pin more than three posts on Instagram?
  • How do I change the order of pinned posts on Instagram?
  • Do followers get notified when I pin a post on Instagram?
  • Will my post appear as new in the feed of subscribers?
  • Can I attach someone else's post to my Instagram profile?

About pinning posts on Instagram

When you go to your Instagram profile, you see your photos and videos in a grid of posts. Each new post shifts the previous one back. People who visit your Instagram profile for the first time usually look at the first screen, they usually do not scroll further, so it is unlikely that someone will see your old posts.

If you want your profile visitors to see some of your favorite photos or posts from your business, you'll need the new option " Pin to your profile ".

With the " Pin to your profile " option, you can pin up to three posts to the top of your Instagram profile. Pinned posts can be regular photos, videos, or a carousel of images.

  • How to download Reels videos from Instagram: different ways

The pinned post will remain at the top of your profile, and any new post you publish will appear after it.

How to pin posts on Instagram

  1. Open the Instagram app and go to your profile.
  2. Find the photo or video you want to pin and click on it.
  3. Click the three-dot icon .
  4. Select " Pin to your profile ".

This post will instantly move to the first row of your posts grid on your Instagram profile.

How to unpin a pinned post on Instagram

When you no longer need a pinned post, you can easily unpin it. Or, if you already have three pinned posts and want to pin another one, you can unpin one first and then pin the other.

Here's how to unpin a post on Instagram:

  1. Go to your Instagram profile.
  2. Select the top pinned post.
  3. Click the three-dot icon .
  4. Select "Unpin from profile".

In addition to the above methods, you can long-hold a post on your Instagram profile and choose Pin to your profile or Pin to profile .

Can I pin more than three Instagram posts?

You cannot pin more than three posts on your Instagram profile. If you have already pinned three posts and are trying to pin a fourth, a message will appear: "Pin limit reached". If you click " Verify ", the post you pinned first will be deleted.

How do I change the order of pinned posts on Instagram?

You cannot drag and drop your Instagram posts to reorder them. However, you can unpin a pinned post and pin it again to change the order.

Do followers get notified when I pin a post on Instagram?

When you pin or unpin posts on your Instagram profile, your Instagram followers and close friends are not notified.


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