How to create instagram business account without facebook
Instagram Business Account Without Facebook
There are many ways you can create an Instagram business account and it’s not mandatory to have a Facebook account to open a business account. You can Sign Up directly from the Instagram app on your mobile or computer. You can open a business account using your mobile number or email ID. If you use a mobile number then you will receive an OTP code message on your number. So use a mobile number that is active.
Jump To A Section
- 1 Key Takeaways
- 2 What is an Instagram Business Account?
- 3 Features Of Instagram Business Account
- 4 How To Create An Instagram Business Account Without Facebook
- 5 How To Create An Instagram Business Account without Facebook On Computer
- 6 How To Convert A Personal Instagram Account To A Business Account
- 7 FAQs About Instagram Business Account
- 7.1 Can I Have An Instagram Business Account Without A Facebook Account?
- 7.
2 Is A Business Instagram Account Free?
- 7.3 What’s The Difference Between A Person And A Business Instagram Account?
- 7.4 How Many Instagram Accounts Can You Have?
- 7.5 Does Instagram Business Show Who Viewed Your Profile?
- 7.6 How Can I Increase My Followers On Instagram?
- 7.7 Is It Better To Have A Business Instagram Or Personal?
- 7.8 Can You Remove Your Business Account From Instagram?
- 7.9 How Do You Tell If An Instagram Account Is A Business Account?
Key Takeaways
- An Instagram business account allows you to use your Instagram account for marketing and business purposes
- You don’t need a Facebook account to open an Instagram business account
- You must have an Instagram account to open an Instagram business account
- You can open an Instagram business account with a valid mobile number and email address
- The working procedure of an Instagram business account is quite similar to Facebook ads and you will be able to set up, run, and track campaigns
What is an Instagram Business Account?
An Instagram business account is similar to a Facebook page.
A business account indicates the Instagram that you are using the platform for marketing purposes. Therefore, Instagram allows you to access several features that a personal Instagram account holder can’t enjoy. Some of the key features include:
1. Ability to boost the posts
2. Ability to add links to your stories
3. Access to native analytics
4. Ability to sell directly from your Instagram posts
Features Of Instagram Business Account1. Instagram Insights provides a breakdown of the business profile including information like new followers, profile views, impressions, number of posts, reach, website clicks, etc.
2. A business profile has the ability to tag products directly within an Instagram post
3. Instagram Checkout allows business profiles to sell their products entirely within Instagram
4. With an Instagram Business Profile, you can set up, run, and track campaigns similar to the Facebook Ads
5.
With an Instagram business profile, you can promote your posts directly from the app
6. You can add a contact and Auction button on your profile on Instagram business
7. The Quick Replies feature lets a user create messages for the most frequently asked questions and save lots of time
8. Thanks to “Branded Content Approval” you can easily restrict who can tag you as a branded content partner in their posts
9. If you have more than 10k followers on Instagram then you can add links to your Instagram Stories with an Instagram Business profile
10. Inbox Management feature allows a business profile user to filter messages into 3 categories:
a) Requests
b) General
c) Primary
11. With a business profile, you can plan photo or video posts in advance and schedule them to go live at a certain date and time
How To Create An Instagram Business Account Without Facebook1. You can use the Instagram app to open an Instagram business account without Facebook.
The process is the same for Android, iOS, and Windows smartphones. Now follow the below steps:
2. First, install the Instagram app on your device
3. Once the installation is completed, open the app
4. After opening the app you will see three options:
a) Log in
b) log in with Facebook
c) Sign up
5. Now select the “Sign UP” option and you will see the “Instagram account registration” screen
6. You can choose from a phone number or email ID to create the account; the process is the same for both options
7. If you choose the Phone Number option then enter your phone number and tap on the Next button
8. Now you will receive an OTP code to confirm the Phone number with Instagram
9. Enter the OTP in the Confirmation Code Box and tap on Next
10. In the next screen provide your Full name and Password for the newly created Instagram account
11. Then provide a user name by choosing the “Change Username” option
12.
Next Instagram will ask you to link your Facebook profile; you can skip this part if you don’t have a Facebook account
13. After that, you can add a profile picture to your Instagram account
14. Once the account is created go to the Settings from the app
15. Now scroll down to “Switch to business account”
16. Then add details, like your business category and contact information
17. Finally, tap “Done” to complete the process
How To Create An Instagram Business Account without Facebook On ComputerIf you are using a computer then you can also create an Instagram business account without Facebook. The process is very simple. Here are the steps:
1. First, open the browser on your computer and visit www.Instagram.com
2. Now from the available options click on the Sign-Up option
3. Provide a mobile number or use an Email ID
4. Then fill in other details such as Full name and password
5. Next Instagram will ask you to link your Facebook profile; you can skip this part if you don’t have a Facebook account
6.
Once the account is created go to the Settings from the app
7. Now scroll down to “Switch to business account”
8. Then add details, like your business category and contact information
9. Finally, tap “Done” to complete the process
How To Convert A Personal Instagram Account To A Business AccountIf you have a personal Instagram account then you don’t have to create a new business account. You can easily convert your personal account into a business account. The process is very simple. Here are the details:
1. First login to your existing personal account
2. Now select the profile icon to go to your profile
3. Then tap the three lines icon at the top right of the screen, then tap Settings
4. Now scroll down to the “Switch to business account” option and tam on “Continue”
5. Now add the contact information of your business:
a) An email address
b) A phone number
c) A physical address
6.
Finally, select the “Done” to complete the process
Yes, you can have an Instagram business account without a Facebook account. Use the signup option from the Instagram app to open the account because it doesn’t require any Facebook account.
Is A Business Instagram Account Free?Yes, a business Instagram account is free to use. If you want to promote your business then you should use the Instagram business account because it is packed with some amazing features that a personal Instagram profile holder can’t use.
What’s The Difference Between A Person And A Business Instagram Account?There are significant differences between a personal and a business Instagram account. One of the major differences is, you can add multiple Facebook pages and profiles in a personal account, but the business account only allows one Facebook page.
You can have a total of 5 Instagram account and add them to your app. Once you add the accounts you can easily switch between them without having to log out and log back in. This feature is included in version 7.15 for iOS and Android devices.
Does Instagram Business Show Who Viewed Your Profile?No, an Instagram business doesn’t show who has viewed your profile but it shows the number of people who have visited/viewed your profile. The Instagram business account shows the data for the last seven days and it includes how many people saw your posts in their feed.
How Can I Increase My Followers On Instagram?There are many ways you can increase followers on Instagram. Some effective methods are:
Post consistently
Post live videos, and Stories
Use quality Hashtags
Share user-generated content
Collaborate with other users
Post at the right time
Use the analytics
Engage the fans and followers
Host contests
Cross-post to Facebook, Twitter, and Tumblr
The answer to this question depends on what purpose you are using Instagram.
A personal Instagram account allows its users to post the same great photos as an Instagram business account but a business account comes with more premium features that are useful for promoting a business. So if you want to promote a business then a business account is the best option.
Yes, Instagram lets its user remove or delete business account from Instagram. If you are wondering how then check the below steps:
First, open the browser on your computer and log in to your account
Now click on 3 lines in the top right corner and select Settings
From the available options click on the Account
Go to the “Delete Your Account” page
From the drop-down menu choose the reason you are removing the account
Now you will be asked to confirm your wish to delete an account by re-entering a password
Finally, click on the “Permanently delete my account” option to complete the process
There are many ways you can tell whether it’s a personal or business Instagram account.
The easiest way is to look for the “Contact button” in the profile. Moreover, if the profile shows information like business category or physical location then it’s a sign of a business account.
References:
1. https://business.instagram.com/getting-started
2. https://www.outboundengine.com/blog/how-to-set-up-an-instagram-business-account/
Last Updated on October 2, 2022 by Magalie D.
Magalie D.
Magalie D. is a Diploma holder in Public Administration & Management from McGill University of Canada. She shares management tips here in MGTBlog when she has nothing to do and gets some free time after working in a multinational company at Toronto.
How to create an Instagram Business account
2 min
Instagram serves a global community of more than 1 billion people who are active every month. People use Instagram to share moments, find passions, be inspired and take action. Instagram can help businesses of every size find customers and grow.
With an Instagram business profile, businesses can promote their products and services to a global audience of people who are most interested in what they do.
Use this training to:
- Get started with Instagram business tools to reach more people
- Prepare to create your Instagram business account
Instagram business account features
Instagram business accounts have features and settings that can help your business reach more people, stay connected with them and boost sales.
Note: If you switch to a business account, you will no longer be able to set your account to private. You'll also only be able to share your Instagram posts to the Facebook Page already associated with your Instagram account. However, you can switch back to a personal account at any time.
Let people learn more about your business and contact you easily
When you create a business account, you'll be able to add an address field and contact buttons to your profile.
You can include directions, a phone number and an email address, which people on Instagram can use to get in touch with you.
Build and maintain relationships with potential and existing customers
With a business account, you'll have access to a simplified inbox ( Instagram Direct) to manage the messages people send you on Instagram. You can star conversations that you want to come back to, and filter messages from people you want to follow up with. Additionally, you'll be able to create and use templated responses ( quick replies) so you can respond to common questions quickly.
Learn about your followers and the performance of your posts and stories
Get information on who your followers are, when they're online and how they interact with your photos and videos. By understanding when and how people interact with your content, you can increase opportunities for them to see it and take actions. You can also create more of what resonates with them.
Promote your posts
Use the Promote tool to turn your Instagram posts into ads that can help grow your business. When you promote a post, it will appear as a sponsored post in Instagram stories or feed.
Convert your personal Instagram account into a business account
To get started, you'll need to have the Instagram app downloaded on your phone. Visit the App Store (iOS) or Google Play Store (Android) to download the app.
To create a business account, you'll need to have an existing personal Instagram account. If you do not already have an Instagram account, you can create one here.
To switch your account to a business account:
- Go to your profile and tap the menu icon in the top-right corner.
- Tap Settings.
- Tap Account.
- Tap Switch to business account.
- We recommend that you connect your business account to a Facebook Page that is associated with your business.
This will make it easier to use all of the features available for businesses. Only one Facebook Page can be connected to your Instagram account. - Add details, such as your business category and contact information.
- Tap Done.
Getting started on your Instagram business account
As you set up your free Instagram business account, here are a few things that you can do to make it easier for people to discover your business.
Profile photo
Simplicity works. We recommend using your business's logo or a graphic symbol. Your image will be cropped into a circle and appear as a small 150 x 150 pixel icon.
Account name
Choose an account name, ideally your business name, that's easily tied to your brand. Keep it short. The limit for usernames is 30 characters.
Learn more about account names in our Community Guidelines and Terms of Use.
Bio
Create a short description of your business. You can include relevant hashtags to make your business more discoverable or add emojis to describe it visually.
Website and contact options
Help people get in touch with your business by adding your website, email, phone number and location.
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For entrepreneurs, brands and companies, Instagram* provides a special type of page - a business account. I will tell you what an Instagram business account is, why you need it and how to create one.
You can skip the equipment and go directly to the instructions.
What is an Instagram* account for business
A business account is a professional account designed for users who want to promote their products or services. A profile for business differs from a regular account in an expanded set of tools for working with content and additional functionality for registering an account.
There are currently two types of business accounts on Instagram*:
- Author.
This option is for bloggers. - Company. The account is suitable for companies and entrepreneurs.
At the time of launch, "Author" differed in functionality and statistics. Now the functions of "Author" and "Company" are almost the same.
In addition, during the process of creating a business account, the user will be prompted to select a category. At the moment there are about 1000 different categories. Example:
- Artist.
- Fitness trainer.
- Athlete.
- Author.
- Musician/band.
- Blogger.
- Designer.
- Tutor/teacher.
- Politician.
- Digital publisher.
- Editor.
- Director.
- Entrepreneur.
- Model.
- Public figure.
The selected category or subcategory allows you to more accurately reflect the direction of the user's activity. But you can change the category at any time or completely prohibit its display in the profile.
In fact, the type of business account and category do not play a special role. Such segmentation is needed to structure all business pages and select the right audience. For example, for users who are interested in fashion, Instagram is more likely to show content from a stylist rather than a restaurateur in the Recommended tab.
Why you need a business account
Business accounts on Instagram* were created to highlight the pages of brands, companies and entrepreneurs and provide them with conditions for active promotion.
Business account allows users to increase brand or product awareness, increase audience coverage and sales, attract customers through marketing activities.
Quite unexpected brands are sometimes promoted on Instagram - for example, here is the profile of the Saratov Concrete Mix Plant
The Magnit chain of stores is also active on Instagram
Functions and capabilities of a business account
Extended description.
On the profile page, you can specify the line of business, address and contact details, link to the site, description. You can add eternal stories that tell about the product, methods of purchase, terms of cooperation, customer reviews. As a result, the visitor can immediately understand what kind of page it is and why it might be interesting.
Convenient communication with the audience. The owner of a business account can add "Call", "Contact", "How to get" buttons to his page. Thanks to this, users can find out the contact details of the company and contact it to make a purchase or ask questions.
Advertising and promotion. You can run targeted ads with custom creatives or promote your featured posts. Moreover, you can run ads both from the Instagram* mobile application and from the Facebook* advertising account.
Statistics analysis. The study of statistics helps to analyze the effectiveness of content, identify errors and develop the right promotion strategy.
There are other equally interesting features available to business account holders. For example, you can create branded content in collaboration with a brand or author. You can create a store and tag products with the Instagram* Shopping tag. You can set up saved answers to frequently asked questions and reply to messages instantly.
How to create a business account on Instagram*
There are two ways to create a business account on Instagram: register a new account with the "business" status or switch your personal account. Let's consider both methods.
If you already have a personal Instagram account, then go directly to "Edit Profile" - here is the right step in the instructions.
Now to the instructions on how to create an Instagram* business account from scratch.
Open the Instagram home page. To enter the platform, you can use one of three options: "Login with Facebook *", "Register" or install the application and register on a mobile device.
The Instagram* app can be downloaded from the Google Play Store, the App Store, or the Windows Phone Store. When logging in via Facebook*, you need to log in with your username and password. The principle of registration on the web page and in the mobile application is similar. Select "Register" and move on.
Enter your details in the registration form: phone number, first name and last name. Create a username and password. Click Next. Now you will be prompted to indicate the date of birth, confirm the phone number. We perform these steps - your personal account is registered.
On the recommendations page that opens, click on the avatar icon. Here you can go to the profile and further to its settings.
On the profile page, go to the Edit Profile section.
In this section, you can change or supplement information: add information about yourself, specify the website address and email, change the username. But since we want to change the type of account, we click on "Switch to a professional account" on the left side of the page.
Immediately after the click, a page with the benefits of a professional account will open. Click "Next" and proceed to choose the category that best describes your activity. If you want the category to be displayed in your account, check the corresponding box.
Now you have to choose the type of account - "Author" or "Company". There is no particular difference in terms of promotion and functionality. Choose the type that best suits your positioning.
Check or complete contact information.
Your business account is almost ready. Read the platform recommendations, click "Finish".
Account registration and transition to a business profile completed.
Your blank business account on your mobile device will look like this:
You can now edit your profile. Add a photo and description of your product or service. Create eternal Stories with a list of assortment and terms of cooperation, make the first publications and more. View statistics on account reach and content engagement.
However, in order to fully access the business account functionality and use the promotional features, you need to connect the Facebook page*.
How to connect a Facebook* page to an Instagram* business account
You can only link a Facebook* business page to an Instagram* business account. So, start by creating a Facebook business page if you don't already have one. Then you can go directly to the connection.
To connect a Facebook* page to an Instagram* business account from a computer:
1.Go to "Settings" of the company's Facebook page*.
2.Select the Instagram* tab from the list on the left.
3. Next, you will be prompted to select the desired account. Log in to your Instagram business account* and refresh the web page. If successful, you will see that the Instagram account is connected.
In the mobile app, you can link your Facebook* business page as soon as you switch to a professional Instagram* account. If there is no business page, you can create it.
Since we previously created a business account without being linked to Facebook, we proceed as follows:
1.Click on the "Promotion" section on the Instagram* business account page. Select a Facebook page* and log in.
2. Read the setup conditions and click "Yes, complete the setup". Now you have access to the section for creating promotions and you can promote publications.
You can also run ads on Instagram* through your Facebook* ad cabinet.
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