How to create events on facebook fan page

How to Create an Event on Facebook for a Profile or Brand Page

You can create an event on Facebook whether you're making one for your brand or personal profile.
Facebook allows you to create a one-time event or set your event for a recurring date or set of dates.
You can update the event information and guest list if any changes come up.

Facebook events can help you bring together a group of friends for a birthday or raise awareness about an event your company is hosting.

Facebook users can discover these events through invites from their friends, engagement from friends, or suggestions made by the website itself. Events make it easier to share information about both one-time programs and recurring ones.

Here's how to create an event on Facebook for your brand page or personal profile from a desktop computer.

How to create an event from your business or brand page on the Facebook website

1. While on your business or brand page, click the "Events" tab under the name of your page.

Go to the "Events" tab. Grace Eliza Goodwin/Insider

2. In the "Upcoming Events" section, click "Create New Event" in the upper-right.

Click "Create New Event." Grace Eliza Goodwin/Insider

3. On the next screen, choose whether your event will be "Online" or "In person."

4. On the left side of the next screen, enter an event name, start date and start time, and end date and end time, if any. The privacy level will be automatically set to public for business and brand pages. Add a description and select a category from the drop-down list of options. The right side of the screen displays a preview of what the event page will look like — click the icons in the top right corner to preview the page on a desktop or mobile app. Click "Next" on the left side of the screen once you've entered the necessary info.

Fill in all necessary details on the left, and preview your event page on the right. Grace Eliza Goodwin/Insider

Quick tip: If you're creating an in-person event, you can click "Recurring Event" and choose the frequency of your recurring event.

5. If you're creating an in-person event, type in a physical location for the event. If you're creating an online event, choose one of the location options listed: "Facebook Live," "External link," or "Other." Click "Next."

6. On the "Additional details" page, click "Upload Cover Photo" to add your event page's cover photo. Click "Event settings" to add co-hosts, make your guest list viewable to all invitees, and choose admin and posting restrictions.

Upload a cover photo and edit your event settings. Grace Eliza Goodwin/Insider

7. When you're done, click "Create Event."

8. Before taking you to your newly created event page, a pop-up will ask you if you want to "Boost your event." When you boost your event, you can pay for targeted event ads to specific audiences.

9. On the right side of your event page, click "Share event" or "Link a group" to notify people of your public event. Unlike with personal events, business or brand events don't have the option to invite specific friends from your friends list.

Select "Share event" or "Link a group" to spread the word about your event. Grace Eliza Goodwin/Insider

You can change any of your event settings at any time by clicking "Edit" in the top-right corner of your event page.

How to create an event from your personal profile on the Facebook website

1. Go to Facebook website on a web browser and log into your account if necessary. From the homepage, click "Events" in the sidebar menu on the left.

Go to the "Events" page. Grace Eliza Goodwin/Insider

2. Click "Create New Event" on the left side of the Events page.

Select "Create New Event" to begin. Grace Eliza Goodwin/Insider

3. On the next screen, choose whether your event will be "Online" or "In person."

4. On the left side of the next screen, enter an event name, date and time, and privacy level. The right side of the screen displays a preview of what the event page will look like — click the icons in the top right corner to preview the page on a desktop or mobile app. Click "Next" on the left side of the screen once you've entered the necessary info.

Enter the necessary info on the left and click "Next." Grace Eliza Goodwin/Insider

5. If you're creating an in-person event, type in a physical location for the event. If you're creating an online event, choose one of the location options listed: "Messenger Rooms," "Facebook Live," "External link," or "Other." Click "Next."

If your event is online, select a virtual meeting option and click "Next." Grace Eliza Goodwin/Insider

6. On the next screen, enter a description for the event, and click "Next" when you're done.

7. On the "Additional details" page, you can click "Upload Cover Photo" or "Choose Illustration" for your event page's cover photo. Click "Event settings" to add co-hosts and make your guest list viewable to all invitees.

Here you can add a cover photo or edit some of the event settings.

Grace Eliza Goodwin/Insider

8. When you're done, click "Create Event."

9. Now that the basics of your event are created, you can begin inviting guests. On the event page, click "Invite" in the upper-right corner. In the pop-up, select the friends you want to invite, and click "Send Invitations."

Click "Invite Guests" to begin inviting your Facebook friends. Grace Eliza Goodwin/Insider

You can now see your guest list on the right side of the event page, including who's "going," who's still a "maybe," and who all has been "invited. "

After you create your event, you can always edit these fields. You can also invite new guests or post more information by updating the description or posting on the event wall.

How to create a Facebook business page for your company, brand, or community
How to add an admin to your Facebook page, and manage your page roles
How to see who is following your Facebook profile or page
How to change your Facebook password to help keep your account secure

How to Create an Event on Facebook, Plus 4 Brilliant Examples to Inspire You

If you have an event to promote, you should be making the most of your social currency to spread the word and help you sell tickets. Facebook allows you to set up your own event fan page for free so you can reach out to the site’s two billion-plus members. You can also set up private event pages that will help you to invite a select group of guests. Facebook Live allows you to share your event with those who might not be able to attend.

In this guide, we’ll teach you how to create an event on Facebook, share it, and make it private or public, depending on your event’s needs. We’ll also walk you through how to use Facebook Live and the best practices on sharing live content.

How to create an event on Facebook

Create an event from a personal Facebook profile

Log in to Facebook, click on the Menu button in the top navigation bar.
When the menu expands, click on the “Events” tab. It’s the first option under the “Social” header.
On the left-hand side, select “Create new event.”
Choose whether you’d like to create an online event or an in-person one.
In the left-hand sidebar, you can set whether you’d like to create a public event on Facebook or a private one. Keep in mind that you can make a private event public, but a public event can’t be made private at a later date.

How to create a public event on Facebook

A public event is visible to anyone on or off Facebook who will be able to see things like the event description, photos, event discussion, and videos. The event may also be discoverable in search.

Once you’ve chosen the event type you’d like to create, you can add all of the details in the left sidebar. This includes information such as:

Your event name
An event photo or video
A location
The date and time of your event
Any co-hosts (for example, a venue that may be hosting your event)
A ticket URL

If you’d like to hide the guest list from the public, or from other people attending the event, you can uncheck the box that says “Display guest list” under “Event Settings” which is found in the sidebar when you get to the “Additional details” prompt.

With public Facebook events, you can also add SEO information to help your event become more discoverable. This includes a category, description, and keywords.

For example, if you’re running an online marketing workshop, you may want to add keywords such as “marketing,” “social media,” and “online workshop.” The next time someone searches “online social media workshop,” they could find your event, helping to increase registrations. And if your event is taking place in person, make sure to include the location in your keywords, like “New York” or “Los Angeles.”

Once you’re happy, you can click “Create” to make your event, or save it as a draft to return to later.

You can also see under “Event Host” that you can choose whether to host the event from your personal profile or from a Facebook business page.

How to create a private event on Facebook

The only people who can see private events on Facebook are those who have been invited. Guests can invite all their friends to an event on Facebook if the admin allows it and, if invited, these people can view the event description, photos, posts, and videos. Note that you can’t share a private Facebook event — you can only invite people to view it.

Good to know: Private Facebook events can only be created from a personal profile. If you’re creating an event from your Facebook business page, there is no way to make the event private.

Create a personal event by selecting “Private” in the left sidebar and following the same steps described in the public event instructions above.

Create a Facebook event from a Facebook business page

If you want to host the event through your business, select the dropdown and choose the business account. You can also set up an event directly from within your Facebook business page using the guide below.

Follow these instructions to create a new public event on Facebook with a business page as the host:

Open your business page on Facebook.
Use the dropdown next to “Share” and select “Create Event.”
Add all the details, such as the event name, location, time, and description.

You can also create a recurring Facebook event. Once you’ve filled in the required details, click “Schedule Multiple Events.” Under “Frequency,” click the dropdown menu and choose whether you want your event to take place daily or weekly. You can also create a custom frequency by clicking “Custom” on the calendar and choosing your own dates. This feature works well with Eventbrite’s Multi-Event Ads campaign tool, which is a great way to bolster your marketing opportunities without increasing your budget.

How to edit your Facebook event

Changing circumstances happen all the time, and they might mean you’ll need to edit your event listing details. To edit your event, go to the business or personal profile hosting your event and you’ll see “Events” listed on the left-hand side. This is your events manager on Facebook, where you can see a list of all of your upcoming dates. Use the dropdown next to each event to edit, share, or duplicate your event.

To add another host:

Click on the “Events” tab on the left-hand side of your profile or page.
Select “Edit” and locate the “Co-hosts” section. Here, you can search your friends list to add another host to your event.

If you need to add another host to your Facebook business event:

Open your business page and select “Events” from the menu on the left-hand side.
Next to the event, select “More” and “Edit Event.”
Under “Options,” you’ll see a field for co-hosts. Use this to search for the people you want to add as co-hosts for your events and select “Save.”

How to share a Facebook event

How to share a public Facebook event

Click on the “Events” tab on the left-hand side of your profile or page.
Select “Hosting” from the menu on the left-hand side.
Under “Events You’re Hosting,” you will see all of your events. If you’re wondering how to invite people to an event on Facebook, all you need to do is select “Share.” It will also give you the option to share it in Messenger or via the News Feed.
To share the link outside of Facebook, open the event and copy the URL from within the browser.

Alternatively, share from the event page itself by selecting the Share button at the top of the event page.

How to share a private Facebook event

Click on the “Events” tab on the left-hand side of your profile or page.
Select “Hosting” from the menu on the left-hand side.
Under “Events You’re Hosting,” you will see all of your events. To share the event, select Invite.
Search for friends by name, email address, or phone number. With at least one of these details, you can invite all of your friends to an event on Facebook.
You can also share an event on your Facebook page by adding a link to the event page.

Remember: private events are invite-only and the general public won’t be able to see them.

Integrating your Facebook event with Eventbrite

If you’re using Eventbrite to promote your event, you can easily integrate it with Facebook — with the added benefit that attendees can buy tickets without ever having to leave Facebook. Here’s how to do it:

Go to “Manage Events” in your Eventbrite account. Select your event, then go to “Add to Facebook” (under “Marketing”) and log into your Facebook account.
For new events, you’ll only see the option to add to Facebook if you don’t have any existing Facebook events. For an existing event, click “Link Tickets to Existing Facebook Event.”
Facebook requires a location to help people find events in their time zone. If your event is online, you’ll still have to set a location in the search bar under “Help People Find Your Event on Facebook.” Just adding a city is enough. This location will not show on your online event.
Select the ticket types you want to add to your event. Deselect all the tickets if you don’t want to sell tickets directly on Facebook. You can still publish the event on Facebook, but there’ll be a ticketing link on your Facebook event that redirects to your Eventbrite event page.
Publish your event.

How to promote your Facebook event

Eventbrite has a range of helpful marketing tools, such as Eventbrite Boost, to help promote your Facebook event and get more out of your Facebook ads.

Eventbrite Boost is the all-in-one marketing platform designed for event creators. This tool makes it easy to reach new people, engage fans and followers, and grow your attendance – directly from your Eventbrite account. With Boost’s latest update, it’s never been easier to do just that. The new Eventbrite Boost features marketing plan recommendations that are personalized for you and your events, more effective campaigns and audience targeting powered by Eventbrite intel, and clearer visuals of audience insights.

Powered by Eventbrite’s exclusive data, Boost’s Smart Audiences feature allows you to find new attendees, connect with them through your social advertising, and sell out your events. Do this by adding Smart Audiences to any ad you run through Boost.

Multi-Event Ads let you market your entire events calendar quickly and effectively. Publicize your entire event calendar, spend less time and money on marketing, and rest assured that your campaigns are up-to-date and running smoothly.

How to use Facebook Live at your event

Facebook Live is a video stream in real time, and anyone who’s on the Facebook app at that moment can tune in. As you broadcast, people watch and engage with you through comments and likes. It’s an easily accessible way to broadcast any event and can even cause a bump to your attendee base — 30% of people who watch an event livestream will attend the same event the following year.

How to use Facebook Live

Build anticipation by letting your audience know when you’ll be broadcasting. According to Facebook, a 24-hour advance notice gets the best results.
Using the Facebook app on an Android or iOS device, head to the page, group, or event that you want to stream from.
Select the “Live” button and add a description.
Before you hit “Go Live,” check that you have a strong signal.
Try to stay live for at least 10 minutes to give people enough time to tune in, and don’t forget to engage with commenters afterwards.

4 inspirational Facebook event pages

Now you know how to make a Facebook event page and how to use it to go live. Here are four examples of events that are making the most of Facebook’s event marketing opportunities:

1. Leeds Festival

As soon as you arrive on the Leeds Festival Facebook event page, you’ll see the eye-catching video heading and the Book Now call to action. A clear call to action is pivotal. You’ve managed to get someone to your Facebook event page, and you’ve got them excited enough to want to purchase a ticket. Now, direct them to the ticket sales page before they can change their mind.

2. Egg London

Egg London, a nightclub in a Victorian warehouse with multi-room DJ sets, hosts multiple events each week and expertly utilizes Facebook to promote them. Its team also uses Eventbrite Boost to update the busy events calendar, save time, and sell out shows. Egg London can manage all its social media ads on Eventbrite Boost, with the same low budget. As a result, its event marketing is more effective and more efficient: the club generated six times more revenue than when using single platforms alone and had 2,500 more clicks.

3. Paradise Wildlife Park

Paradise Wildlife Park has been using Facebook Live to invite its followers, wherever they are in the world, to take a look around the park. Whether it’s a lion pride or a family of otters, the team regularly livestreams the animals and interviews with keepers to keep potential customers engaged during off-peak times. The hashtag #liveatthezoo is used so that followers can easily keep track of event information. And during the livestreams, the park promotes merchandise as a way to increase revenue.

4. The London Coffee Festival

This year, The London Coffee Festival is holding a free virtual event ahead of its in-person one. With highlights including talks by influential coffee entrepreneurs and a latte art throw-down, the virtual program offers attendees a taste of what to expect at the festival. The organizers have been using Facebook to share fun coffee-themed videos and keep followers engaged. They’ve also promoted event sponsors and partners on the page, providing them with added value.

Find your audience on Facebook

By creating a Facebook event page, you’ll be able to reach a much larger audience. But to really engage the potential attendees that visit your page and increase ticket sales, you’ll need to make use of calls-to-action, hashtags, live videos, and more. Drive even more attendees to your event page with Facebook ads.

Whether you’re connecting people in-person or virtually for poetry readings, cook-alongs, or concerts, you’ve got a lot on your plate. Lighten the load and reach new audiences directly from your Eventbrite account with Eventbrite Boost.

Create and manage a Facebook Fan Page

Facebook Brand Pages make it easier for companies, organizations, brands and community organizations to share news and connect with people. Like profiles, pages can be updated by posting news, hosting events, and more. People who subscribe to your page updates will receive notifications of new events in their news feed.

To create a Facebook page :

Go to facebook.com/pages/create.
Select the page type.
Fill in the required information.
Click Continue and follow the instructions on the screen.

Note . Anyone can create a page, but only authorized representatives can create pages for brands owned by an official organization, company, or public figure.

Which is better - a personal account or a brand page

If you want to introduce a company, brand or product on Facebook, create page . It allows you to attract the attention of other people on Facebook and offers tools for managing and analyzing audience activity.

If you want to share events from your schedule with a wider audience, you can let others follow you . If you allow others to follow you, all Facebook users will be able to follow you and see your public events in their feeds, even if you are not a Facebook friend. The number of people who follow you is unlimited, you can follow a maximum of 5000 users. You personal account can have up to 5000 friends

How to claim a page or convert it to a personal account

How to claim an unmanaged page

A page about your company can exist even if it was not created by one of your employees. For example, when someone registers for a job that doesn't have a page, Facebook creates an unmanaged page whose job it is to represent the location. The page can also be created from a Wikipedia article.

If the page is not managed, the inscription unofficial page is displayed under the photo in the background. You can claim a page, become its administrator, and connect it to your existing page that you manage on behalf of the company.

To get rights to an unmanaged page:

Click Is this your business? under the photo on the background of the page.
Follow the instructions on the screen.

Be aware that Facebook may ask you to provide information to verify your ties to the company, such as your company's phone number, email address, or documents. If you know who the current admin is (for example, a former employee), you can contact that person and ask them to add you as an admin.

How to turn your profile into a Facebook page

You can use more tools when creating a page. The page can be shared with a large number of recipients. Turning a profile into a page will create a new Facebook page based on your profile. You can only turn your profile into a page once.

After converting the profile to a page:

You will have a profile and a page.
Facebook will move the profile and background photo to the created page. The first and last name in the profile will become the title of the page.
You can select friends, followers, and pending friends, and then add them to the new page as followers.
You can select photos and videos to copy from your profile, but remember that impressions and other metrics remain on the profile and cannot be moved to the page.
If you are converting a verified profile, please note that the verification flag will be removed from the profile and you will need to resubmit the page for verification.
You can review all changes before publishing a new page.
When you're done setting up your new page, Facebook will ask you to check your privacy settings on your profile to make sure you're sharing what you really want to share.

To turn your profile into a Facebook page:

Go to page Create a Facebook page based on your profile.
Press Start and follow the instructions on the screen.
Your new page will be automatically published after the conversion process. To change this setting, click Disable next to Publish Page when it's ready.

What happens to the invite friends, followers, and pending friends sections when you convert your profile to a page?

After publishing a new page:

People who follow your profile, friends and people who sent you an invitation to join friends will receive a notification that a new page has been created.
People who follow your profile will be automatically subscribed to the new page and will be removed from your profile's followers list.
The selected friends and people who sent you a friend request are automatically added to the list of users who clicked Like the new page and will not be removed from your profile.

Why transform your profile into a Facebook page

Using a profile to represent anything other than yourself (e.g. company products) is inappropriate Facebook Terms of Use . You may permanently lose access to your account unless you convert your account to a page.

If you use your profile to represent your company, turning it into a page will give you many benefits:

Pages allow companies and organizations to connect with customers and achieve their goals.
You will have access to statistics on the page where you can check metrics such as what messages users respond to, as well as user demographics such as age and location.
Page roles allow other people to edit your page.
You can create ads and promote messages.

How to merge two Facebook pages

If you have two Facebook pages about the same thing, you can merge them, provided that:

You are the administrator of both pages.
Pages have similar names and refer to the same thing.
Pages have the same address if they have a physical location.

Before submitting a page merge request, ensure that the campaigns that are running do not have a page listed that will be removed.

To merge pages:

Go to facebook.com/pages/merge .
Select the two pages you want to merge and click Continue.
Click the Request Merge button.

If you don't see the option to link your pages, it means they can't be linked. If you see an option to link your pages, your application will be considered.

The page merge feature merges all your likes and registrations, but all other content such as posts, photos, ratings, reviews, and username is permanently removed from the linked page.

The page you want to save will remain unchanged; only likes and registrations from the second attached page will be added to it. A page that is not saved will be removed from Facebook, and page deletion cannot be undone .

Note . If your pages are in the business manager, go to business.facebook.com/pages/merge to merge them.

How to invite friends to your brand page on Facebook

To invite friends to your like page:

Go to your page and click Community in the left column. If necessary, click Show more .
In the right column, click Invite Friends .
Enter your friend's first and last name in the search box, then click the Invite button next to your friend's name.

To view the invitations on the likes page, go to the Invitations tab.

Invite people who reply to your page posts

If your site has less than 100,000 likes, you can invite people who reply to your page posts.

To invite people to reply to posts on your Page:

Go to one of the posts on your page.
Click on the reaction section of a page post. A list of people who have reacted to your page's post will be displayed.
Next to this person's first and last name, click Invite to invite this person to Like.

Remember that if the site has more than 100,000 likes, you will see the option to add people as friends instead of inviting them to the likes page.

Deleting a page and unpublishing it

How do I delete a page from Facebook

To delete a page you must be an administrator of the page. If you are an administrator:

Click Settings at the top of the page.
In the General area, click Delete page .
Click Delete [page name] .
Click Delete Page, and then click OK.

Your page will be permanently deleted after 14 days, but you can unpublish it at any time.

To cancel deleting a page:

Visit the page within 14 days of submitting the deletion request.
Click Cancel deletion at the top of the page.
Click Confirm, then OK.

You can also delete your personal account.

Note . If you don't see the delete page option, it may mean that you are not an administrator.

How do I publish or unpublish a page

Published pages are visible to the public. Unpublished pages are only visible to those who manage them. Unpublishing a page will hide it from users, including those who liked it. The page will remain invisible until it is published.

As an administrator, you can cancel a post at any time. To unpublish a page:

Click Settings at the top of the page.
Section General click Page Visibility .
Click and select the option Unpublished page .
Click Save Changes.

Be aware that newly created pages may be unpublished due to inactivity.

How to create a fan page and succeed with your social media content

A fan page, also called a fan site, fan site or fan page, is a page dedicated to something special from a book to a music band or a video game. This is not the same as a personal site, so its administration is also different. And the fact that they usually post the latest news or photos on a particular topic, upload multimedia content, chat with other users, or through forums where fans gather on a topic under discussion often makes them take shape.

It is a fact, and it has also been studied that This type of page often serves as a vehicle for more aggressive commercial purposes. from other official fan sites. In fact, most of them are not. And if used properly, one can benefit for one's own products by taking advantage of the power that social networks like Facebook can have. Currently one of the most used and works best.

Index

1 How to create a Facebook fan page? Step by Step
2 Immediate Opportunities for Your Fan Page
3 Benefits of a Fan Page

How to create a fan page on Facebook? Step by step

The main difference between a fan page and a regular Facebook profile is that many people, even millions, can follow you. To complete this process, you must follow the following points and order:

The first is to log into Facebook, and in the top menu on the right there is an icon in the form of an inverted triangle. You have to click on it and a dropdown will appear. You can create groups, announcements or whatever interests us, "Create page". We click there. The current go-to link will be https://www.facebook.com/pages/creation/ .

Then you need to choose which type of page we want to create depending on what we are going to do . If this is a page related to our company, product or brand that we want to sponsor, you will select the first field. If you want to create events, share things, or post a public face page, you check the box. But given that it could be promoting your company, product or your own brand, you will choose the first option.
Let's start filling out the form. Initially, the name of the page, that is, the name you are going to give your fan page, can be the name of your business, company or enterprise. Then you will need to place a category. You have to write and choose between sentences which word is more defining what you will project on your fan page.
Depending on the type of page you have chosen, may ask you for the address , and a phone number. The telephone is optional.
Profile picture. This will be the next thing he asks you. If you have it ready, you can download it directly, and if not, click "Skip" because you can still download it later.
Cover photo. As in the previous case, if you have it ready, you can download it, and if not, you can do it later.
Set the URL. Once inside the generated page, in the menu on the left you have a drop down box with an option called "info". There you can create a username to customize the URL. If you can't do that, that's ok, Facebook needs 25 followers for you to be able to do that.

Immediate Opportunities for Your Fan Page

Your fan site will provide you with many opportunities almost immediately. As with a personal profile, you can write and post content with videos, photos, events, and anything that is related to and relevant to the purpose for which you created the page.

The most interesting option is that you can choose your audience or promote your page to attract subscribers. I also invite my friends. Every time you post something, all the people who follow you will see it on Facebook, and vice versa. You can insert a like box o Widget on your WordPress or website to get likes on Facebook, with which you can keep up to date with all those who are interested in your site.

Fan page benefits

Increase customer loyalty. The first benefit you get from a fan page is the ability to retain your customers. Strengthen the relationship between supplier and buyer. Most people spend more time with a smartphone in their hand than in a store, paying special attention to social networks. Knowing what they like will help you define your strategy and focus on your product or brand.
Increase web traffic. Traffic will increase for every post you dedicate to your fan page by attracting all those who were able to see that the new content was uploaded. Increasing your website traffic will take us to the next step.
SEO improvement. It is not forbidden to post links to the website in question, so this will help to improve visibility. By attracting more visits, SEO will improve, so search engines will also improve rankings.
Maintain a more personal touch. Communication that can be installed on the wall of your fan page will help strengthen relationships. Depending on the appropriate level of privacy, they may be sent from private messages for a public response to your subscribers. It is advisable to always respond kindly and patiently, as you will also improve the brand image.

Article subject:

Mistakes that damage your brand image on social media

Manage your reputation crisis. This is not common, but it happens even in the best houses. The fact is that? Make a mistake and make sure your reputation is compromised. A good channel to know when something is wrong is the fan page, and the problem may even come from there. Approaching the problem correctly, finding the root of the focus, and handling the situation correctly can provide transparency and emphasize the spirit of correct behavior.
Learn more