How to upload full videos on instagram

How to Post a Long Video on Instagram: Reels, Stories, Feed

Instagram

Egle Gerulaityte

May 5, 2022 3 min

Instagram is great for video content, but there are restrictions on the video length. This article will teach you how to share up to 10 minutes of video in one post.

Updated on October 3, 2022

Instagram has supported video content for a long time now, but they still don't give you nearly as many options as other platforms like YouTube or Facebook.

TL;DR – Use the Instagram Studio to trim your videos into shorter sections and upload them to Instagram Reels or your Feed.

One of the biggest restrictions on Instagram video content has been the length of videos you're able to post — and it's different for each video platform within Instagram.

In order of length, the restrictions are as follows:

Instagram Stories: Videos up to 60 seconds long; all videos longer than 60 seconds can be trimmed in app.
Instagram Reels: Videos less than 90 seconds.
Instagram Video (aka regular Feed posts): Videos up to 10 minutes long.

Your two options to post videos longer than 90 seconds on Instagram:

Option 1: Cut your video into shorter clips to share on Reels and Stories

Option 2: Upload to your Feed with Instagram Video (formally known as IGTV)

Which option should you choose, and what works best for Instagram? Let’s take a look.

Option 1: Cut Your Video into Shorter Clips

If you have a longer video that you want to post to Stories or Reels, your best bet will be to cut the video up into shorter sections:

If it’s for an IG Story, cut the video into 60-second clips and post them one after another in the same post.
If it's for Instagram Reels, trim your video until it's shorter than 90 seconds.

For Stories, you have the option to trim your video in Instagram before sharing to Stories, but the in-app editor is missing the precise control you'd want for trimming videos to a specific time stamp. If you want control over you own content and for the video to flow smoothly from one Story clip to the next, your best bet is to cut and edit the video yourself.

I recommend using the Kapwing Studio to cut your clips on a phone or computer.

Start by going to Kapwing.com in your phone's browser and click Get Started to enter the Studio. From there, upload your video from your phone or any online location.

Using the Timeline, Trim, Split, and Rearrange your video until you have the perfect clip of 90 seconds or less. Tap the Export button, then the Download button, and repeat the process for each video clip you want to post!

Related: The Best Time to Post on Instagram Reels for Maximum Engagement

Option 2: Upload to Your Instagram Feed

In 2018, Instagram launched a solution for longer videos: Instagram TV, or IGTV for short. They've since retired IGTV, combining existing IGTV videos with Instagram Feed videos to create Instagram Video. You can now post longer videos, up to 10 minutes, directly to your Feed.

The trick with Instagram Video, however, is to pick the right thumbnail for your video to show up in your feed. Instagram allows you to do this when posting, so just make sure you know exactly which shot from the video you want your followers to see in your feed. You can also create and upload a custom thumbnail to use.

We hope this article helps you share all of your best videos on Instagram, no matter how long they are! If you're interested in more tips and tutorials on creating great digital content, check out the Kapwing YouTube channel. And while you're here, take a look at some related articles on editing content for Instagram:

• How to Download Instagram Videos Online
• How to Upload Instagram Videos from a Computer
• How to Post Multiple Images with Different Sizes on Instagram
• How to Fit the Whole Picture on Instagram

Create content faster with Kapwing's online video editor →

Instagram to TikTok — Republish Instagram Videos as Vertical Posts — Kapwing

Modern creators are on many social media channels. With dozens of thriving video and photo sharing platforms, creators can grow an audience through different social media communities and share their story everywhere. Kapwing makes it easy to repurpose video and image content for many different channels by trimming, resizing, adding text, adding music, and creating subtitles with smart, fast, on-brand tools. The powerful video editor can supercharge your editing workflow and enable a media team to collaborate in a single digital space, giving creators peace of mind and creative control.

Once you’ve put time into making a video for one social media channel, repost that video everywhere. Each platform has its own requirements, specs, and best practices, so take time to optimize the correct size, length, and text format for best results. Let your voice be heard with micro-content shared across social media and experiment with reaching new fans and followers through new channels and techniques.

Discover even more features on Kapwing

Generate and customizable captions that automatically sync to your video. Use our AI-powered tool to create a transcript of your video, and then customize your auto-synced subtitles to make them perfect for your content creation needs. Resize, swap out fonts, or add in professional animations and transitions - all your edits will instantly be applied to the entire video.

Subtitle Video

Smart Cut automates your video editing process by detecting and removing silences from your video in a matter of seconds. You'll be saving hours of editing time and completing your rough cut faster than ever for talking head videos, recorded presentations, tutorials, vlogs, and more. Editing has never been so seamless.

Remove Silences

Repurpose videos faster and make them look more professional with our Resize Canvas feature! In just a few clicks, you can take a single video and adjust it to be the right size for every other platform, whether it's for TikTok, YouTube, Instagram, Twitter, Linkedin, or somewhere else.

Resize Video

With Kapwing's smart background removal tool, you can isolate people from the background of a video for free, without a green screen. All it takes is a few clicks. Upload your content, select the Remove Background tool, and use the preview to choose the threshold that best works for you.

Remove Background

Enhance your project’s audio in seconds with Kapwing. In one click, Clean Audio automatically removes background noise, corrects loudness, and helps reduce popping sounds in your audio and videos. To use it, simply upload a video or audio file, then select Clean Audio on the right side.

Remove Audio Background

Work with your team directly in Kapwing. Create and edit content, then send it to share and collaborate with your teammates. Make team workspaces, comment in the editor, and work on videos together in real time or asynchronously.

Start Editing

Edit the length of your video clip by dragging the timeline handles or by using the Split tool. It’s never been easier to cut out silences, rearrange clips, or adjust the length of your audio to fit your video.

Trim Video

Kapwing's customizable waveforms let you bring your audio or podcast content to life. Our Waveform tool creates an automatically-generated, animated graph showing the frequency and amplitude of your audio over time. Choose between a classic waveform style and a stacked “bars” style to bring your own touch to your project.

Add a Waveform

Make your content pop with image overlays, emojis, progress bars, and audio waveforms. Then simply resize and position them to customize your project. With unlimited overlays, the possibilities are endless.

Add an Overlay

Browse hundreds of royalty-free images, GIFs, videos, sound effects, and music clips directly in our editor. Curate assets that will bring your project to life, then edit them the way you want to all in one place.

Try Plugins

Get inspired by hundreds of trendy video templates made to unleash your creativity. Select the template that best suits your project, and then make it your own with custom videos, images, or text. Making professionally designed videos or memes has never been faster.

See All Templates

What’s the best video size for TikTok?

Most social media influencers recommend 1080x1920 for TikTok posts. This is a vertical 9:16 aspect ratio that is optimized for TikTok’s vertical feed.

Why is Instagram Trying to Be Like TikTok?

Back in 2017, Instagram copied another social media app - Snapchat - when they launched Instagram Stories. Stories have been a huge success, causing many Snapchat users to switch over to Instagram fully as a means for keeping up with their friends and engaging socially. This success motivated Instagram to copy other popular features and publishing tools from emerging social media platforms. Recently, they copied the dual camera from the rising app BeReal. They have also copied many of TikTok’s features in the Instagram Reels toolkit. Reels has been quite popular so far, but Instagram has gotten flack from Kylie Jenner who accused the Meta app of “trying to be like TikTok” recently in 2022. Mark Zuckerberg has said that the company will still lean in to short-form video regardless, so it sounds like Instagram will keep copying TikTok, hoping to steal some of the great innovations that TikTok’s designers introduced. Reels now has sounds, remixing, duets, effects, and other features that TikTok started with. Instagram was originally a photo sharing app for your friends, but it has become a destination for viral short videos from strangers.

How to Add an Instagram Sound to a TikTok Video?

To avoid copyright takedown, it is better to add sound to your video natively in each app using the TikTok or Instagram music library. Because music labels have deals with each social media platform, however, you may find that the sound you want is missing from the TikTok library. In that case, use Kapwing to download the TikTok sound you want as an MP3 or import it directly with your video upload to burn the video and sound together. Then, you can add the music to TikTok as an original sound. Maybe your audio clip will go viral on the for you page!

What’s the Difference Between TikToks and Instagram Reels?

Both TikTok and Instagram Reels are video platforms for browsing short, vertical videos. The social media apps have many similarities, but there are a few differences. First, TikToks can be anywhere between 3 seconds and 10 minutes long, whereas Reels has 15, 30, 60, and 90 second long options. Instagram Reels is also not available in every country. Instagram Reels are discovered mostly on the app’s Explore page and in the Instagram feed, whereas TikTok has the personalized For You Page for each person. Instagram and Facebook Reels are fully integrated, whereas with TikTok you need to download the video (often with a watermark) to post elsewhere. However, you can use Kapwing to download the TikTok or Instagram video with no watermark for repurposing.

What's different about Kapwing?

Start creating immediately with thousands of templates and copyright free videos, images, music, and GIFs. Repurpose content from the internet by pasting a link.

Kapwing is completely free to start. Just upload a video and start editing. Supercharge your editing workflow with our powerful online tools.

Automatically subtitle and translate videos with our AI-powered Subtitler tool. Caption your videos in seconds, so that no viewers get left behind.

Kapwing is cloud based, which means your videos are wherever you are. Use it on any device and access your content anywhere in the world.

We don't serve ads: we're committed to building a quality, trustworthy website. And we will never spam you nor sell your information to anyone.

Kapwing works hard to help make the content you want, when you want it. Get started on your project today.

Kapwing is free to use for teams of any size. We also offer paid plans with additional features, storage, and support.

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How to upload a long video to Instagram. Ideas for IGTV

Video in IGTV Instagram launched in June 2018. There was a separate button for the IGTV video, it was on the Main (now it is not there and the content is loaded like a photo or a regular video).

The main advantage of is that the video in IGTV does not disappear after 24 hours, like a story.

The second advantage of is that the video starts right after entering the application.

Today, the IGTV tool is still incomprehensible and underestimated by Ukrainian users. Although the situation is already better than it was in 2018. We figure out what is the reason for the tool not taking off and how to use video so that the videos bring useful benefits and successful success.

Upd. 10/21/2021 - source Dnative.

IGTV is no more. Now it's Instagram Video.

With the latest Instagram update for the week, regular video posts are already up to 60 minutes long. To post a video that used to be IGVT, you just need to create a post and add video to it. However, in the feed, the preview is still a minute long.

3.1 IGTV series

The feature appeared on Instagram in 2019. This so-called. rubricator helps to create playlists with similar video content. The mechanism is a bit like a guide on Instagram.
Series sort videos into categories and store episodes that have something in common.

Previously, this serial option could be implemented using author's hashtags. But this is extremely labor-intensive - imagine, for each category, you had to come up with a unique relevant tag and sign the video for the necessary sections with it. What if there are more than 3 categories and more than 10 videos?
Also, when searching by hashtags, videos are arranged not by chronology, but by the number of likes - the most liked video will be the first in the search results. That is, it was necessary to take into account the division of posts into parts and the signature to them.

What is the advantage of series - after the end of the first video, the next one from this collection starts playing automatically.
The second plus of is an increase in video views for the account and attraction of a new audience.

What should be in a video for it to shoot and become viral? Idea .
We recently came up with 9 trending story ideas. Check it out, although they are related to stories, you may find interesting ideas for content and develop them according to your vision and account needs.

The most famous series on Instagram is from NASA, where astronauts read children's books live.

Fig. 7 - Series from NASA

The idea can be picked up by book publishers - invite authors of books that are being printed to read several chapters of works. It will be great if the book is just being prepared for printing - the author will get an excellent presentation of unique content and warm up the audience before the release of the first print run.
The same applies to speakers, businessmen, etc. - all those who have printed materials in their assets.

Or take the example of S7 Airlines, a series for aliens who are about to visit Earth.

Fig. 8 — Series from S7 Airlines

More ideas for series:

shopify offers interviews with business owners of shops on the platform;
teenvogue interviews the youth of the Next generation;
fitness trainers - short workouts to do on your own at home.

Fig. 9 - Ideas for series on Instagram

TikTok has already picked up the serial idea, and someone managed to show the series from real life on Instagram stories - when one situation is taken, and the process of promoting the story is shown every day. It is not necessary to split the video into clips of 15 seconds and upload it to a separate Highlights, you can edit a whole 1+ minute of video content by gluing (video processing applications will help with this). If the story is long (the same repair / relocation / collection of documents), as a result, a whole series will be released (3-4 episodes are also a series).

Please note that the series in the profile are marked with the designation “Series”. When you click on the mark, Instagram will pull up all the videos in this category for you.
Other videos in the section do not contain tags.

How to post a long video on Instagram? Multiple ways

Contents:

Long Instagram video
How to upload a long video to the feed?
How to upload a long video to Instagram Stories?

How to post and upload a long video on Instagram to Stories and feed - we will tell you about it right now. Moreover, we offer you several working methods at once, and you choose the one that pleases your soul. So let's go figure out how to add long videos to Instagram .

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Usually, users are interested in two things - how to upload a long video to Stories and how to add it to the feed. As you probably already noticed, there are a few limitations on the social network. So, you can add a video to a regular feed, the duration of which is no more than a minute. The same is true for Stories - if you add a minute and a half video to your Stories, the service will automatically cut it to a minute and the last segment will not be published. These restrictions can be easily bypassed ... Catch a few ways.

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How do I upload a long video to the feed?

There are two ways to upload a long video to the feed.

The first way is to post it on IGTV and add a one-minute preview to the post. Here's what you need to do for this ...

Instruction 1

Open Instagram, using the "+" button at the bottom, select the long video you want to upload. We press "next". You will be presented with two options - "Short Video" and "Long Video". If you want to upload a long video to the feed, then use the "Long Video" option. The service will automatically cut a minute of the video and publish it in your feed, and then you will be asked to watch the video in its entirety on IGTV. It turns out that the feed shows a minute preview of the video with the ability to view it further.
If you select "Short video", then Instagram itself will simply cut out a minute of the video and not a second more, and then publish it. In this case, no one will be able to watch the end of your video.

I personally like the "Long Video" option because it saves the length of your video, plus you can choose a beautiful frame for the video cover to be in your Feed post.

The second way is to cut your video into several equal pieces no longer than a minute long and publish them in a post in the feed in the form of a carousel.

Instruction 2

To do this, download the Story Split - Video Splitter app first. It's free.
Next, add your video (let's say it's 5 minutes long) to this application. Press the NEXT button.
Next, you will see a screen where the duration of the video is written, you can set the length of the video segment, on the right you can immediately see how many segments will be output. You can also choose the recording quality. Since the video does not fit more than a minute into the tape, you can simply set the duration of the segments to 60 seconds. And then press the CONTINUE button.
The program will start cutting the long video and five new video pieces will appear in your gallery. All you have to do is add them all in the correct order to the carousel in your Instagram feed and, voila, you were able to upload a long video to your Instagram feed.