How to keep a theme on instagram


25 Stunning Instagram Themes (& How to Borrow Them for Your Own Feed)

Nowadays, Instagram is often someone's initial contact with a brand, and nearly half of its users shop on the platform each week. If it's the entryway for half of your potential sales, don't you want your profile to look clean and inviting?

Taking the time to create an engaging Instagram feed aesthetic is one of the most effective ways to persuade someone to follow your business's Instagram account or peruse your posts. You only have one chance to make a good first impression — so it's critical that you put effort into your Instagram feed.

Finding the perfect place to start is tough — where do you find inspiration? What color scheme should you use? How do you organize your posts so they look like a unit?

We know you enjoy learning by example, so we've compiled the answers to all of these questions in a list of stunning Instagram themes. We hope these inspire your own feed's transformation. But beware, these feeds are so desirable, you'll have a hard time choosing just one.

What is an Instagram theme?

An instagram theme is a visual aesthetic created by individuals and brands to achieve a cohesive look on their Instagram feeds. Instagram themes help social media managers curate different types of content into a digital motif that brings a balanced feel to the profile.

Tools to Create Your Own Instagram Theme

Creating a theme on your own requires a keen eye for detail. When you’re editing several posts a week that follow the same theme, you’ll want to have a design tool handy to make that workflow easier. Pre-set filters, color palettes, and graphic elements are just a few of the features these tools use, but if you have a sophisticated theme to maintain, a few of these tools include advanced features like video editing and layout previews. Here are our top five favorite tools to use when editing photos for an Instagram theme.

1. VSCO

Creators look to VSCO when they want to achieve the most unique photo edits. This app is one of the top-ranked photo editing tools among photographers because it includes advanced editing features without needing to pull out all the stops in Photoshop. If you’re in a hurry and want to create an Instagram theme quickly, use one of the 200+ VSCO presets including name-brand designs by Kodak, Agfa, and Ilford. If you’ll be including video as part of your content lineup on Instagram, you can use the same presets from the images so every square of content blends seamlessly into the next no matter what format it’s in.

2. FaceTune2

FaceTune2 is a powerful photo editing app that can be downloaded on the App Store or Google Play. The free version of the app includes all the basic editing features like brightness, lighting, cropping, and filters. The pro version gives you more detailed control over retouching and background editing. For video snippets, use FaceTune Video to make detailed adjustments right from your mobile device — you’ll just need to download the app separately for that capability. If you’re starting to test whether an Instagram theme is right for your brand, FaceTune2 is an affordable tool worth trying.

3. Canva

You know Canva as a user-friendly and free option to create graphics, but it can be a powerful photo editing tool to curate your Instagram theme. For more abstract themes that mix imagery with graphic art, you can add shapes, textures, and text to your images. Using the photo editor, you can import your image and adjust the levels, add filters, and apply unique effects to give each piece of content a look that’s unique to your brand.

4. Adobe Illustrator

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Have you ever used Adobe Illustrator to create interesting overlays and tints for images? You can do the same thing to develop your Instagram theme. Traditionally, Adobe Illustrator is the go-to tool to create vectors and logos, but this software has some pretty handy features for creating photo filters and designs. Moreover, you can layout your artboards in an Instagram-style grid to see exactly how each image will appear in your feed.

5. Photoshop

Photoshop is the most well-known photo editing software, and it works especially well for creating Instagram themes. If you have the capacity to pull out all the stops and tweak every detail, Photoshop will get the job done. Not only are the editing, filter, and adjustment options virtually limitless, Photoshop is great for batch processing the same edits across several images in a matter of seconds. You’ll also optimize your workflow by using photoshop to edit the composition, alter the background, and remove any unwanted components of an image without switching to another editing software to add your filter. With Photoshop, you have complete control over your theme which means you won’t have to worry about your profile looking exactly like someone else’s.

Instagram Themes

  1. Transition
  2. Black and White
  3. Bright Colors
  4. Minimalist
  5. One Color
  6. Two Colors
  7. Pastels
  8. One Theme
  9. Puzzle
  10. Unique Angles
  11. Text Only
  12. Checkerboard
  13. Black or White Borders
  14. Same Filter
  15. Flatlays
  16. Vintage
  17. Repetition
  18. Mix-and-match Horizontal and Vertical Borders
  19. Quotes
  20. Dark Colors
  21. Rainbow
  22. Doodle
  23. Text
  24. Lines
  25. Angles
  26. Horizontal Lines

1.

Transition

If you aren’t set on one specific Instagram theme, consider the transition theme. With this aesthetic, you can experiment with merging colors every couple of images. For example, you could start with a black theme and include beige accents in every image. From there, gradually introduce the next color, in this case, blue. Eventually, you’ll find that your Instagram feed will seamlessly transition between the colors you choose which keeps things interesting without straying from a cohesive look and feel.

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2. Black and White

A polished black and white theme is a good choice to evoke a sense of sophistication. The lack of color draws you into the photo's main subject and suggests a timeless element to your business. @Lisedesmet's black and white feed, for instance, focuses the user’s gaze on the image's subject, like the black sneakers or white balloon.

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3. Bright Colors

If your company's brand is meant to imply playfulness or fun, there's probably no better way than to create a feed full of bright colors. Bright colors are attention-grabbing and lighthearted, which could be ideal for attracting a younger audience. @Aww.sam's feed, for instance, showcases someone who doesn't take herself too seriously.

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4. Minimalist

For an artsier edge, consider taking a minimalist approach to your feed, like @emwng does. The images are inviting and slightly whimsical in their simplicity, and cultivate feelings of serenity and stability. The pup pics only add wholesomeness to this minimalist theme. Plus, minimalist feeds are less distracting by nature, so it can be easier to get a true sense of the brand from the feed alone, without clicking on individual posts.

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5. One Color

One of the easiest ways to pick a theme for your feed is to choose one color and stick to it — this can help steer your creative direction, and looks clean and cohesive from afar. It's particularly appealing if you choose an aesthetically pleasing and calm color, like the soft pink used in the popular hashtag #blackwomeninpink.

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6. Two Colors

If you're interested in creating a highly cohesive feed but don't want to stick to the one-color theme, consider trying two. Two colors can help your feed look organized and clean — plus, if you choose branded colors, it can help you create cohesion between your other social media sites the website itself. I recommend choosing two contrasting colors for a punchy look like the one shown in @Dreaming_outloud’s profile.

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7. Pastels

Similar to the one-color idea, it might be useful to choose one color palette for your feed, like @creativekipi's use of pastels. Pastels, in particular, often used for Easter eggs or cupcake decorations, appear childlike and cheerful. Plus, they're captivating and unexpected.

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8. One Subject

As evident from @mustdoflorida's feed (and username), it's possible to focus your feed on one singular object or idea — like beach-related objects and activities in Florida. If you're aiming to showcase your creativity or photography skills, it could be compelling to create a feed where each post follows one theme.

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9. Puzzle

Creating a puzzle out of your feed is complicated and takes some planning, but can reap big rewards in terms of uniqueness and engaging an audience. @Juniperoats’ posts, for instance, make the most sense when you look at it from the feed, rather than individual posts. It's hard not to be both impressed and enthralled by the final result, and if you post puzzle piece pictures individually, you can evoke serious curiosity from your followers.

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10. Unique Angles

Displaying everyday items and activities from unexpected angles is sure to draw attention to your Instagram feed. Similar to the way lines create a theme, angles use direction to create interest. Taking an image of different subjects from similar angles can unite even the most uncommon photos into a consistent theme.

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11. Text Only

A picture is worth a thousand words, but how many pictures is a well-designed quote worth? Confident Woman Co. breaks the rules of Instagram that say images should have a face in them to get the best engagement. Not so with this Instagram theme.

The bright colors and highlighted text make this layout aesthetically pleasing both in the Instagram grid format and as a one-off post on the feed. Even within this strict text-only theme, there’s still room to break up the monotony with a type-treated font and textured background like the last image does in the middle row.

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12. Checkerboard

If you're not a big fan of horizontal or vertical lines, you might try a checkerboard theme. Similar to horizontal lines, this theme allows you to alternate between content and images or colors as seen in @thefemalehustlers’ feed.

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13. Black or White Borders

While it is a bit jarring to have black or white borders outlining every image, it definitely sets your feed apart from everyone else's. @Beautifulandyummy, for instance, uses black borders to draw attention to her images, and the finished feed looks both polished and sophisticated. This theme will likely be more successful if you're aiming to sell fashion products or want to evoke an edgier feel for your brand.

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14. Same Filter

If you prefer uniformity, you'll probably like this Instagram theme, which focuses on using the same filter (or set of filters) for every post. From close up, this doesn't make much difference on your images, but from afar, it definitely makes the feed appear more cohesive. @marianna_hewitt, for example, is able to make her posts of hair, drinks, and fashion seem more refined and professional, simply by using the same filter for all her posts.

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15. Flatlays

If your primary goal with Instagram is to showcase your products, you might want a Flatlay theme. Flatlay is an effective way to tell a story simply by arranging objects in an image a certain way and makes it easier to direct viewers' attention to a product. As seen in @thedailyedited's feed, a flatlay theme looks fresh and modern.

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16. Vintage

If it aligns with your brand, vintage is a creative and striking aesthetic that looks both artsy and laid-back. And, while "vintage" might sound a little bit vague, it's easy to conjure. Simply try a filter like Slumber or Aden (built into Instagram), or play around with a third-party editing tool to find a soft, hazy filter that makes your photos look like they were taken from an old polaroid camera.

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17. Repetition

In @girleatworld's Instagram account, you can count on one thing to remain consistent throughout her feed: she's always holding up food in her hand. This type of repetition looks clean and engaging, and as a follower, it means I always recognize one of her posts as I'm scrolling through my own feed. Consider how you might evoke similar repetition in your own posts to create a brand image all your own.

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18.

Mix-and-match Horizontal and Vertical Borders

While this admittedly requires some planning, the resulting feed is incredibly eye-catching and unique. Simply use the Preview app and choose two different white borders, Vela and Sole, to alternate between horizontal and vertical borders. The resulting feed will look spaced out and clean.

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19. Quotes

If you're a writer or content creator, you might consider creating an entire feed of quotes, like @thegoodquote feed, which showcases quotes on different mediums, ranging from paperback books to Tweets. Consider typing your quotes and changing up the color of the background, or handwriting your quotes and placing them near interesting objects like flowers or a coffee mug.

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20. Dark Colors

@JackHarding's nature photos are nothing short of spectacular, and he highlights their beauty by filtering with a dark overtone. To do this, consider desaturating your content and using filters with cooler colors, like greens and blues, rather than warm ones. The resulting feed looks clean, sleek, and professional.

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21. Rainbow

One way to introduce color into your feed? Try creating a rainbow by slowly progressing your posts through the colors of the rainbow, starting at red and ending at purple (and then, starting all over again). The resulting feed is stunning.

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22. Doodle

Most people on Instagram stick to photos and filters, so to stand out, you might consider adding drawings or cartoon doodles on top of (or replacing) regular photo posts. This is a good idea if you're an artist or a web designer and want to draw attention to your artistic abilities — plus, it's sure to get a smile from your followers, like these adorable doodles shown below by @josie.doodles.

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23. Content Elements

Similar elements in your photos can create an enticing Instagram theme. In this example by The Container Store Custom Closets, the theme uses shelves or clothes in each image to visually bring the feed together. Rather than each photo appearing as a separate room, they all combine to create a smooth layout that displays The Container Store’s products in a way that feels natural to the viewer.

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24. Structural Lines

Something about this Instagram feed feels different, doesn’t it? Aside from the content focusing on skyscrapers, the lines of the buildings in each image turn this layout into a unique theme. If your brand isn’t in the business of building skyscrapers, you can still implement a theme like this by looking for straight or curved lines in the photos your capture. The key to creating crisp lines from the subjects in your photos is to snap them in great lighting and find symmetry in the image wherever possible.

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25. Horizontal Lines

If your brand does well with aligning photography with content, you might consider organizing your posts in a thoughtful way — for instance, creating either horizontal or vertical lines, with your rows alternating between colors, text, or even subject distance. @mariahb.makeup employs this tactic, and her feed looks clean and intriguing as a result.

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How to Create an Instagram Theme

1. Choose a consistent color palette.

One major factor of any Instagram theme is consistency. For instance, you wouldn't want to regularly change your theme from black-and-white to rainbow — this could confuse your followers and damage your brand image. Of course, a complete company rebrand might require you to shift your Instagram strategy, but for the most part, you want to stay consistent with the types of visual content you post on Instagram.

For this reason, you'll need to choose a color palette to adhere to when creating an Instagram theme. Perhaps you choose to use brand colors. HubSpot's Instagram, for instance, primarily uses blues, oranges, and teal, three colors prominently displayed on HubSpot's website and products.

Alternatively, maybe you choose one of the themes listed above, such as black-and-white. Whatever the case, to create an Instagram theme, it's critical you stick to a few colors throughout all of your content.

2. Use the same filter for each post, or edit each post similarly.

As noted above, consistency is a critical element in any Instagram theme, so you'll want to find your favorite one or two filters and use them for each of your posts. You can use Instagram's built-in filters, or try an editing app like VSCO or Snapseed. Alternatively, if you're going for a minimalist look, you might skip filters entirely and simply use a few editing features, like contrast and exposure.

Whatever you choose, though, you'll want to continue to edit each of your posts similarly to create a cohesive feed.

3. Use a visual feed planner to plan posts far in advance.

It's vital that you plan your Instagram posts ahead of time for a few different reasons, including ensuring you post a good variety of content and that you post it during a good time of day.

Additionally, when creating an Instagram theme, you'll need to plan posts in advance to figure out how they fit together — like puzzle pieces, your individual pieces of content need to reinforce your theme as a whole. To plan posts far in advance and visualize how they reinforce your theme, you'll want to use a visual Instagram planner like Later or Planoly. Best of all, you can use these apps to preview your feed and ensure your theme is looking the way you want it to look before you press "Publish" on any of your posts.

4. Don't lock yourself into a theme you can't enjoy for the long haul.

In middle school, I often liked to change my "look" — one day I aimed for preppy, and the next I chose a more athletic look. Of course, as I got older, I began to understand what style I could stick with for the long haul and started shopping for clothes that fit my authentic style so I wasn't constantly purchasing new clothes and getting sick of them a few weeks later.

Similarly, you don't want to choose an Instagram theme you can't live with for a long time. Your Instagram theme should be an accurate reflection of your brand, and if it isn't, it probably won't last. Just because rainbow colors sound interesting at the get-go doesn't mean it's a good fit for your company's social media aesthetic as a whole.

When in doubt, choose a more simple theme that provides you the opportunity to get creative and experiment without straying too far off-theme.

How to Use an Instagram Theme on Your Profile

1. Choose what photos you want to post before choosing your theme.

When you start an Instagram theme, there are so many options to choose from. Filters, colors, styles, angles — the choices are endless. But it’s important to keep in mind that these things won’t make your theme stand out. The content is still the star of the show. If the images aren’t balanced on the feed, your theme will look like a photo dump that happens to have the same filter on it.

To curate the perfect Instagram theme, choose what photos you plan to post before choosing a theme. I highly recommend laying these photos out in a nine-square grid as well so you can see how the photos blend together.

2. Don’t forget the captions.

Sure, no one is going to see the captions of your Instagram photos when they’re looking at your theme in the grid-view, but they will see them when you post each photo individually. There will be times when an image you post may be of something abstract, like the corner of a building, an empty suitcase, or a pair of sunglasses. On their own, these things might not be so interesting, but a thoughtful caption that ties the image to your overall theme can help keep your followers engaged when they might otherwise check out and keep scrolling past your profile.

If you’re having a bit of writer’s block, check out these 201 Instagram captions for every type of post.

3. Switch up your theme with color blocks.

Earlier, we talked about choosing a theme that you can commit to for the long haul. But there’s an exception to that rule — color transitions. Some of the best themes aren’t based on a specific color at all. Rather than using the same color palette throughout the Instagram feed, you can have colors blend into one another with each photo. This way, you can include a larger variety of photos without limiting yourself to specific hues.

A Cohesive Instagram Theme At Your Fingertips

Instagram marketing is more than numbers. As the most visual social media platform today, what you post and how it looks directly affects engagement, followers, and how your brand shows up online. A cohesive Instagram theme can help your brand convey a value proposition, promote a product, or execute a campaign. Colors and filters make beautiful themes, but there are several additional ways to stop your followers mid-scroll with a fun, unified aesthetic.

Editor's note: This post was originally published in August 2018 and has been updated for comprehensiveness.

Topics: Instagram Marketing

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How to Change Your Instagram Theme (The Easy Way!)

It’s spring cleaning season 🧹, and this year we’re cleaning up more than our closets. If you’ve been scrolling through your Instagram profile feeling a little uninspired, it might be time to change your theme on Instagram. 

An Instagram theme change takes some planning and foresight 🧐.

Whether you’re planning to change the dominant color or filter of your photos, or you want to completely reimagine your content, it will take a well-executed transition and a clear new direction to avoid losing followers.

Today we’re talking about how to change your theme on Instagram: dos and don’ts, the essential tools, the best methods, and how to get your theme scheduled and ready to post.

How to Change Your Instagram Theme (Dos and Don’ts)

You can change your Instagram theme without losing that beautiful feed you’ve planned so carefully, as long as you follow a few guidelines. 

  • DO: Plan your new theme in advance.
  • DO: Prepare a full 9-grid of daily content to post after your transition to push the old theme down.
  • DON’T: Change your theme randomly with no plan and no new content lined up.
  • DON’T: Pick a theme that doesn’t match your typical content color or styles—unless you’re changing everything!

How to Change Instagram Theme Color and Style in 5 Steps

From an idea to a spotless new 9-grid, there’s only five simple steps!💡

But before we get started, let’s think about your goal with your new Instagram theme.  

Are you making a gradual change with the seasons so your feed feels current? 🍃🌸☀️

Are you changing your theme to highlight a specific campaign, product, or content shift? Are you switching to a new way of editing photos?  Or are you just looking to mix up your Instagram color theme?

Establishing why you’re changing your theme will help you figure out the best way to transition and communicate the shift to your followers.

For example, a gradual season change should feel seamless to your followers the way real season changes do.

But a pivot to highlight a piece of content or a brand shift should draw attention, you’ll want your followers to notice the change right away.

Step 1: Choose Your New Instagram Feed Colors

The first step to changing your Instagram theme is choosing your new color palette 🎨.

Having your new colors in mind will help you decide the best way to transition. 

In this example, @alilabelle switched from a film-inspired, washed-out color palette, to a pinker, brighter palette.

She was able to slowly incorporate film photos with more and more pink to ease the transition to her final theme.

Step 2: Decide How You’re Going to Transition Your Instagram Feed Theme

After you’ve picked your color palette, it’s time to plan the in-between.

Whether you want a  transition that signals to your followers that you’re changing the theme, or you want a more seamless and gradual transition, planning ahead of time will make sure the right effect comes across.

The following methods are our favorite for transitioning your theme:

Method 1: Use Instagram Theme Dividers

Instagram theme dividers are a row of three photos that show up in your Instagram feed between themes, giving a stark contrast between when your old theme ended and the new one began.

The dividers can be three white images, a photo split into three images, or any other set of images that are set apart from the rest of your feed. 

You can find Instagram theme dividers by searching #themedivider on Instagram or Pinterest!

Or you can make your own with an app like PhotoSplit for Instagram.

A theme divider is the best method if your new theme is very different than the old theme, or if you’re trying to draw attention to a particular campaign or event.

Method 2: Change Your Instagram Theme with a Bridge Photo

A bridge photo is the first photo you post when you start a theme change. It has colors from your old theme and your new theme, so it connects the two and makes the change look seamless. 

In this example, @kaylynweir has a primarily orange theme, but she uses a few bridge photos with blue and orange featured prominently.

These photos allow her to sprinkle in photos that are predominately blue, like her photos of the ocean, without them looking wonky and out of place in her feed. 

Method 3: Blend In Your New Instagram Color Theme Gradually

If you want the least disruption to your feed, you can do a gradual change to a new theme.

This method takes the most foresight and planning your Instagram grid, but it can lead to a satisfying scroll through your feed.  

A gradual change works well for slight shifts in a theme like changing your theme along with the seasons, or for a change in filter.

In this example, @designlovefest moved from a pastel, pink color palette to a brighter and bluer palette by slowly posting images with more colors.

She transitions from pink to multicolor, before landing in a blue theme.  

Step 3: Gather the Tools You Need to Change Your Instagram Theme

Before you start the change, you’ll want to get all your ducks in a row. 🦆🦆🦆

First, you’ll need a 9-grid planning app like Tailwind for Instagram.

This will help you see what your feed will look like when you add new photos, so you can try out different methods for changing your Instagram theme and see what looks best. 

Then, depending on how you decide to transition your theme, you might need a few more tools like:

  • New presets or color filters
  • Apps to edit your photos in your new style
  • Theme dividers or a photo-splitting app

Step 4: Plan Out Content for Your New Feed Theme in Advance

Along with those tools, you’ll need your content at the ready!

Before you start changing your theme, you want to have at least 9 photos or videos prepared. Why? You want your new theme can come to life quickly.

Posting a photo from your new theme every day will push your old feed out of the way faster.

Your followers will see your new grid take shape. Plus, the transition will be less obvious as it gets buried by new photos.

Tailwind’s scheduling tool is the perfect place to get your photos, captions, and hashtags ready to go as you’re planning content.

Step 5: Post Your New Instagram Feed Theme to Instagram

It’s time! Launch your new theme by scheduling your theme transition and new 9-grid in Tailwind for Instagram.

With Tailwind, you can see how your photos will look in the feed. You can also prepare captions and hashtags, and schedule your post!

Our Smart Schedule tool will automatically post photos at the best time of day. This gives you more exposure with less guesswork!

Your new feed will be scheduled in no time, then you can sit back and watch it take shape. 👍

Start a Free Trial of Tailwind for Instagram!
  • Schedule photos and videos directly to your Instagram feed with Auto Post.
  • Optimize every post for more engagement with SmartSchedule and Hashtag Finder.
  • Automatically hide your post’s hashtags in the first comment to keep your caption clean & clutter-free.
  • Make your posts more discoverable with user tagging & location tagging.
  • Analyze what's working across every post and profile with smart analytics.

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Change the topic of the chat on Instagram + 5 secret chips

Let me explain right away that the topic of the chat is not the main idea of ​​the dialogue. This is the ability to change the background in the chat. This has long been in instant messengers and just in SMS correspondence. Now the topic can also be selected in the direct, and how to change the topic of the chat in messages, and what other features appeared in the Instagram dialogs, I will tell in the article.

How to install the theme

Before we start to understand this and other new features of Direct, update the Instagram application. Since the "chat topic" function may simply not work for you due to the old version. Installation takes place in just a few clicks.

Step 1: Enter the dialog where you want to change the subject. In the upper right corner, click on the "i" icon, then "Theme".

Change Chat Theme

Step 2: Choose your favorite instagram chat theme and return to the dialog. A notification about which topic you set will be displayed at the end of the conversation.

Choosing and setting a theme

Below, after the chat theme options, you can customize the colors and gradients of the messages you send. But keep in mind that you cannot select both a theme and a gradient at the same time.

Colors and gradients

Other new features of Direct

In addition to the chat theme, Direct has other convenient and visually unusual things for communication.

Related:
Instagram updates: what's new + how it works

1.
Live text

Now you can spice up your post. To do this, write the text, click on the magnifying glass on the left. Select an effect and an animation with the desired message will be sent to the user.

Animated message
2. Stickers and GIFs

You can send stickers and gifs in direct. The principle is the same, type the text, click on the magnifying glass. Next, you can choose a gif or a sticker from those offered, or you can find it through the search on the desired topic.

Stickers and GIFs

Interesting. You can quickly and safely promote your social network by boosting likes, reposts and views on publications. This is an inexpensive and safe way that will not make you wait long for the result. And most importantly, you will be able to increase coverage and get a hot target audience. Click and use -> TapLike

3. Reply to a specific message

Now, if you have received several messages in a row, you can send a separate reply to each. And if you have a group chat - answer a specific user. You can drag the desired message to the right and a reply window will appear.

Response window

Another way is to respond quickly. Just long press on a message and select an emoji. If you need other emojis, click on +.

Quick response

Essentials in a nutshell

It is extremely easy to use updates in the direct on Instagram, in particular the topic of the chat. But questions can still arise, so in the end I answered the most frequent ones.

1. What if I don't have the update?

You can update the application in any market. If there is no update there, check if you have updated Android or IOS to the latest version.

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2. Can I put different topics in different chats?

You can enable a new topic through any chat. And yes, in different chats you can customize the topics you like, or return the old ones.

3. Why don't I have all the new features?

This is not the first time that Instagram has released an update that is only partially available to people. Thus, developers test what the audience will like and what will not. There is only one way out - to write to technical support, more, alas, nothing can be done.

4. What should I do if Instagram becomes stupid after the update?

There are only two options: You can delete and re-download the application, but you need to remember your password for this. Or write to support, but most likely they will advise the same.

Related:
Instagram blog theme: 100+ ideas

How to enable white or dark theme on Instagram

October 10 Social media instructions

Contents:

How to enable (return) the white theme

“Evening” profile theme is a flash mob in the world of social networks.
It all started with the social network VKontakte. The dark theme was available to a limited number of users. The rest, in order to qualify for the dark screen, put numerous hashtags “#darktheme” under their publications.
The fashion for dark screens eventually affected Facebook, youtube, twitter.

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Instagram developers were on the same list. In an effort to make the application better, an Instagram update has been developed with the dark mode function. At the same time, the new design is literally imposed on users, since it is impossible to turn off the dark screen in the application settings.

With the release of the update for Android 10 and iOS 13, design adjustments for the mobile device became available. Dark Mode has been applied to the entire phone, not just the Instagram app. Now you can't turn off the dark mode theme without removing the corresponding cover in the phone settings.
Let's take a closer look at the way to return the white screen to Instagram.

How to return the white theme on Android mobile devices

First of all, deactivate the automatic display of the black cover at nightfall. Instructions for mobile devices based on Android 9Pie:

  • Open the menu on your mobile device.
  • Select the Desktop Settings tab.
  • Click on the "System" button.
  • Select Accessibility.
  • Open the Vision group.
  • Move the slider to off in Invert Colors.

After setting these settings, Instagram will return a white screen. Instructions for returning white mode for Android 10 version:

  • Open the mobile device menu.
  • Go to the setup section.
  • Click on the "Screen" icon.
  • Move the slider to off, deactivating Dark Mode.
  • Go to the Instagram app and make sure the white version is now active.

For earlier versions of Android, there is also a way to return the white theme to Instagram using a special application.
How to do it:

  • Open Google Play.
  • Enter "Dark Mode" in the search bar.
  • Click on the magnifying glass, start searching.
  • Download the Dark Mode app.
  • Install the Dark Mode app.
  • Open the Dark Mode app.
  • Press the "Day mode" button.
  • Go to the Instagram app and make sure the white theme is enabled.

The application is simple and very easy to use (there is an automatic mode). You can install on any version of Android.

How to restore the white theme on the iPhone

Before starting the settings, you need to check if the dark mode is turned off in the settings of the portable device. How to do it?

  • Open the smartphone menu.
  • Go to "Settings.
  • Click the "Basic" button.
  • Select an item from the Accessibility list.
  • Turn off the item "Display adaptation".

You can turn off the dark theme on iPhone when you set up a new iPhone, or when you turn on your phone after a factory reset:

  • Open the Design section.
  • Click on the "Light" button.
  • Select an item from the "Next" list and follow the instructions.

The easiest way to manage modes on iPhone mobile devices is with iOS 13 level updates.
How to return the white theme for iPhone running iOS 13:

  • Open the mobile device menu.
  • Open the Settings tab.
  • Select an item from the Display and Brightness list.
  • Select Light in the Appearance group.
  • By changing the theme on mobile to light mode, the theme on Instagram also changed.

There is another way to change the theme on Instagram on iPhone:

  • Unlock iPhone.
  • Go to the main screen.
  • Swipe the screen of your mobile device from top to bottom.
  • The control panel opens.
  • Click on the "Brightness Settings" button.
  • Hold your finger on the screen brightness slider.
  • The screen brightness settings will open.
  • Select "Dark theme / Dark Mode".

You can change the theme on Instagram on iPhone with earlier versions of iOS using a specialized application. How to do it:

  • Open the AppStore.
  • Enter "Dark Mode" in the search bar.
  • Click on the magnifying glass, start searching.
  • Download the Dark Mode app;
  • Install the Dark Mode app.
  • Open the Dark Mode app.
  • Press the "Day mode" button.
  • Go to the Instagram app and make sure the white theme is enabled.

How to return the white theme on the computer

Recently, the dark theme or dark mode has become available in the desktop version of Instagram. At the same time, only users of the Windows 10 operating system have the opportunity to install it. Older versions do not support the dark theme.

In order to regulate the social network mode, you will also need the official Instagram application.

How to return the white theme of Instagram on the computer:

  • download the official Instagram application;
  • install the application;
  • open the Instagram app;
  • click on the button with the image of the "gear";
  • go to the "Settings" section.
  • open personalization settings;
  • select "Colors" from the list;
  • in the "application mode" section, check the box next to "light".

How to enable a black theme (dark theme)

To make a dark theme on Instagram, you do not need to have special skills and know super secrets, but you need to have a modern device that officially supports changing the design mode to Dark mode.

This article will show you how to change the theme on Instagram from light to dark using the "official methods" and how to do it on older smartphones where the setting is not available by default, using some tricks and life hacks.

How to make a dark theme on an Android mobile device

Before setting up a dark theme, make sure that the automatic display of a black cover art at nightfall is disabled.

How to make a dark theme on Instagram on mobile devices based on Android 9 Pie:

  • Open the menu in your mobile device.
  • Select the Desktop Settings tab.
  • Click on the "System" button.
  • Select Accessibility.
  • Open the Vision group.
  • Move the slider to the checked state in the "Invert Colors" item.

Open the Instagram app and make sure the dark theme is enabled. How to enable dark mode for Android 10:

  • Open the mobile device menu.
  • Go to the setup section.
  • Click on the "Screen" icon.
  • Move the slider to on, activating Dark Mode.
  • Go to the Instagram app and make sure the dark version is now active.

For earlier versions of Android, there is also a way to enable the dark theme on Instagram using a dedicated app. How to do it:

  • Open Google Play.
  • Enter "Dark Mode" in the search bar.
  • Click on the magnifying glass, start searching.
  • Download the Dark Mode app.
  • Install the Dark Mode app.
  • Open the Dark Mode app.
  • Press the "Night mode" button.
  • Go to the Instagram app and make sure the dark theme is enabled.

How to make a dark theme on the iPhone

Night mode in the Instagram application is officially available for devices running on IOS version 13 or higher. This means that changing the theme and changing the background to black is only possible on smartphones starting with the iPhone 6S.

Other devices (iPhone 5, 5S, 6) need a different method to enable the black theme. Instructions for setting up a white theme for iPhone based on iOS 13:

  • Open the mobile device menu.
  • Open the Settings tab.
  • Select an item from the Display and Brightness list.
  • Select Dark in the Appearance group.
  • Go to the Instagram app and make sure the interface is also displayed in dark mode.

On the same page, you can set the schedule for changing the design mode or activate the "From Dusk Till Dawn" option, which will switch themes automatically.

Consider an easier and faster way to change the theme on Instagram on iPhone:

  • Unlock iPhone.
  • Go to the main screen.
  • Swipe the screen of your mobile device from top to bottom.
  • The control panel opens.
  • Click on the "Brightness Settings" button.
  • Press and hold your finger on the screen brightness slider.
  • Brightness and display settings will open.
  • Select "Dark theme / Dark Mode".

You can change the theme on Instagram on iPhone with earlier versions of iOS using a specialized application. How to do it:

  • Open the AppStore.
  • Enter "Dark Mode" in the search bar.
  • Click on the magnifying glass, start searching.
  • Download the Dark Mode app.
  • Install the Dark Mode app.
  • Open the Dark Mode app.
  • Press the "Night mode" button.
  • Go to the Instagram app and make sure the dark theme is enabled.

You can activate the dark theme on older iOS mobile devices using "smart inversion". How to do it:

  • Open the "Settings" section.
  • Go to the General section.
  • Select Accessibility.
  • Go to the Vision section.
  • Select an item from the "Display adaptation" list.
  • Click the Invert Color button.
  • Turn off "Smart Invert" to activate the mode.

For early iPhones, you can change the appearance to night mode using a dedicated app. How it works:

  • Open the AppStore.
  • Enter "Dark Mode" in the search bar.
  • Click on the magnifying glass, start searching.
  • Download the Dark Mode app.
  • Install the Dark Mode app.
  • Open the Dark Mode app.
  • Press the "Night mode" button.
  • Go to the Instagram app and make sure the dark theme is enabled.

How to make a dark theme on a computer

Updates for the Instagram app released in early 2021 provided users with the ability to activate a dark theme on a computer in Instagram desktop mode. Enabling the dark version of the social network is very simple. It is enough to follow a special link.

Dark mode on Instagram is available in all popular browsers (Google Chrome, Firefox, Safari, Yandex.Browser and so on).


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