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How to get followers in 2022 on Instagram: from 0 to 10,000
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As practice shows, the first 10,000 subscribers are the hardest to get. The reason is simple: people are reluctant to subscribe to little-known pages. But nothing is impossible. We have compiled 14 tips for you to help you grow your profile from scratch within a year.
#1 Join mutual PR groups / Liketme
How can a little-known page quickly gain followers? Join mutual PR groups, this tactic is best for promoting new accounts.
It works like this. A group of participants is recruited, after which everyone sends a link to their post. All members of the group like and comment on each other's posts, thereby increasing the reach. When there are a lot of likes and comments under your post, it arouses the interest of other people: they want to see what is there.
Sounds nice. But. There are many groups for mutual PR and on various topics, for example, about travel, fashion, etc. To attract your target audience, join such groups on the topic of your page.
And to keep the attention of new subscribers, you should also subscribe to them.
This is a short-term strategy for developing a page from scratch that will not increase sales, but will increase brand trust and awareness.
#2 Repost someone else's content
To promote his store, Nicole Martins Ferreira, an SMM specialist, started using the Repost for Instagram app to repost other people's content.
One of these reposts got 52,862 views, 1,264 comments and 9,147 likes. It was a big hit, Nicole didn't even have 10,000 subscribers at the time. But remember, according to Instagram policy, you need to request permission to repost from the author of publications. Otherwise, there is a risk of getting banned.
Why reposts of other people's content, and not publications of your own? Newbies don't have such good content, and reposting - what could be easier?
What content to repost? Use hashtags to find the most popular posts, share the ones that got you the most engagement.
This is the simplest and most effective strategy for beginners.
#3 Ask followers to share photos
It's much easier to promote your Instagram page if you have a product or service that your customers share on their profile. If you post content with your customers, it will increase your social security and credibility.
If you haven't had any clients yet, you can contact an influencer (blogger) that suits your niche and order a review of your product. It is better to choose bloggers who have about 5,000 subscribers. Such accounts have a much lower cost of advertising and a more engaged audience.
You can also offer cooperation. For each completed sale through a referral link, you pay a commission to the blogger.
If you already have clients, you can ask them to tag you in their story or feed in exchange for a gift or a discount. Once you have enough clients, you don't have to ask anymore, they will tag you for free.
#4 Create a consistent style and stick to it
Yes, sounds like " blah blah blah " .
Let's figure it out.
Often people subscribe not because of the published content, but because of the anticipation and the ability to predict what your next post will be.
Let's say you run a corgi page and post cute pictures and videos of him every day. Users who come across your content may notice that you always have cute corgi photos. They will subscribe and start following your page, waiting for new cute corgi posts.
Sticking to a single style or theme is more than a branding game. We are talking about the psychophysiological component of emotions: the expectations that your existing and potential subscribers create. They want and expect to see more content of the same type or style every day.
By sticking to a consistent style, you build confidence and trust in your brand, which in turn helps increase your following.
#5 Use hashtags
Many social media experts recommend using 5 to 11 hashtags. Don't be afraid to ignore such advice!
Start experimenting with hashtags and eventually you'll figure out which ones are right for your brand.
Why not use 30 hashtags? You can add all these hashtags to the first comment under the post, which few people will see.
Is your goal to increase coverage? Then this is the easiest way. With hashtags, your posts will rank higher for keywords, which increases your reach.
If you want to reach your target audience, then you should avoid generic hashtags like #love or #life, use niche hashtags.
#6 Use location tags
Increase your reach with « Location Tags » , it indicates the city or place where the video or image was taken.
If your business is in a specific city, you can use these geotags to make it easier for people to find and follow your Instagram account.
Locations have their own feed, stories and hashtags - use this sticker and your content will be automatically added there.
#7 Start blogging
Do you have a blog? Start running it on Hashtap or Yandex.Zen.
You can add links to your YouTube, Instagram, Twitter, Facebook accounts to your blog post.
The more people who read your blog, the more likely they are to go to your social media pages and follow.
This is more of a long term strategy and you may not have a blog. But the faster you start it and add links to your social networks, the more likely you are to gain subscribers.
#8 Follow competitors' followers
To promote your account, you need to find people who follow your competitors' pages.
Do you know your competitors? Find them! Then study their profile, content and who comments on their posts, highlight your target audience. Start chatting with them.
It's best to choose smaller competitors to start with, as larger ones may have good loyalty programs that you may not be able to afford at the moment.
#9 Work with bloggers
Why bloggers? Every blogger has his loyal followers. By running ads with a blogger, you are guaranteed to get new subscribers and, most likely, sales.
But when choosing a blogger, carefully study his profile, exclude cheating subscribers.
Sign an agreement so that the blogger cannot use bots. Due to the rapid influx of fake followers, you can get your account banned. You do not want this?
#10 Giveaways
Giveaways are another effective way to promote your account.
If the draw is published on the site, you can make a subscription to your social networks a mandatory condition for participation. This is how you unlock your account.
If you don't have many subscribers, you can post about the draw in free groups and blogs. You can also negotiate with bloggers - you send them a product, they review it for free and talk about the draw. Many agree to such conditions. Result? Hundreds of new subscribers in all social networks.
If you don't have your own audience yet, this is a great way to attract new subscribers. And to attract the target audience, you need to choose a blog from your niche.
Is your goal to promote your account? Then this strategy is for you if increasing sales is not.
#11 Collaboration with other brands
While you are at the start of your page promotion, collaboration with other brands is a quick way to build a target subscriber base. You just repost and tag each other's profile.
You don't have to do anything but repost. New subscribers will write to you first.
#12 Instagram Tips/Guide
Instagram Tips is a new way to share educational content in the form of tips and hacks. In the IG guide, you can add: a title, description, video or image, as well as use already published posts in the feed.
There are 3 guide formats available:
- Places - collections of interesting places, objects, etc. in your city or some other city.
- Products - collections of products that you sell on your Instagram.
- Posts - your existing posts on the same topic, collected in one place, to which you can add titles and comments.
If you have interesting and useful tips, they will be shared with them.
This will increase your engagement and reach, and with them the number of subscribers.
#13 Use Instagram analytics
« Embedded » Instagram analytics gives incomplete information about your followers.
Connect third-party analytics services to get more data. Many of these services are free.
Best free analytics services for Instagram:
- Sprout Social
- DataFan
- Popsters
- Live Dune
All these services collect highly informative statistics on subscribers and your content. To figure out your target audience, analyze metrics such as engagement rate, number of new followers, unsubscribers, and inactive accounts. Use this data to better understand your audience.
A very loose translation and adaptation of an article from the Oberlo blog.
Christina
Kerbs
Yandex.Direct and Google Ads certified specialist. Knows everything about medical marketing and coffee varieties.
9 Tips & Tricks ▷ ➡️ Stop Creativity ▷ ➡️
You can't ignore investing in Instagram, the ones that have a "Read more" button or applications for Ganar followers can help a lot if you want to make extra money with your Insta profile. On the other hand, it is not always possible to invest in these services, especially if you are just starting out. But how to get followers for free from Instagram?
Despite the recent decline in posting coverage, you can still build a follower base for your profile without spending any money. As your following grows, we encourage you to consider allocating a budget to grow your profile and increase your chances of starting new business.
While this day is still not enough, try to make your profile stand out with these free Instagram followers tips and tricks.
Index
- 1 1. Optimize your bio
- 2 2. Learn how to find ideas for publications.
- 3 3. Create a content calendar with these ideas.
- 4 4. Learn the best time to post on Insta.
- 5 5. Be consistent in your content.
- 6 6. Encourage your followers to comment
- 7 7. Draw on Instagram.
- 8 8. Follow Instagram experts for updates.
- 9 9. Learn the hashtags!
- 10 Thinking about investing to get followers?
1. Optimize your bio
The first thing you will do when you create an Instagram account is create a bio about yourself. Choosing a username, profile photo, a short description, and a link to your site are some of the information you need to enter.
Don't think that just posting your photo and recording anything will be enough, because it isn't!
Although simple, optimizing your bio will make it easier for you to search on Instagram. So try using your own or brand name.
Keep your description short and show Insta users what you do or sell. For example, if you want to teach your subscribers how they can make money online every day, write something like "I teach entrepreneurs how to do business online" Or "I teach people how to earn extra income from web services".
Also try to put at least one hashtag in this space. It should be related to your table and have some popularity. If you're not very into hashtags yet, check out this list of the 250 most popular Instagram hashtags to get you started.
To learn how to earn free Instagram followers by optimizing your bio, check out this complete guide!
2. Learn how to find publishing ideas.
Consistency is the most important skill for those who want to live social networks. Therefore, learning how to easily generate post ideas is essential to building your agenda and keeping the content consistent across your profile.
Bring a notepad or app with you for more ideas. notes and put them in the archive every time you have a new idea. Still don't know where to start?
Then write down these Instagram post ideas we showcased in this article!
3. Create a content calendar with these ideas.
Do you know the tip we just gave to write down every post idea you have? That's where they'll go.
In it, you can schedule when he will create a post and when he will schedule it to be published.
It is recommended to have an organized publication calendar for the following reasons:
1 - You won't get lost not knowing what to publish;
2 - Know when you need to look for new publishing ideas;
3 - You have more space to quietly create your messages without doing something fast and bad.
So don't underestimate the good old agenda. Or if you prefer, you can check out these Instagram post scheduling apps to keep track of your posts.
4. Learn the best time to post on Insta.
You will see some wonderful formulas for the perfect time to post on Insta. Don't trust them.
No fixed best time to post. This timing depends on your audience's habits, and there's only one way to know when is the best time to post on Instagram: try it!
Instagram's metric tools can help you with this task by analyzing the hours and days of the week when your followers are most active.
Estimate this time and start changing your schedule in accordance with the results achieved.
If you have many fans in other countries, you should also consider the time zone when planning. In this way, you will be able to communicate with those who live in your country and with your foreign fans.
Find out more by reading this full article on how to find the best time to post on Instagram!
5. Be consistent with your content.
You already know how to write down post ideas, the importance of creating an editorial calendar for your Instagram, and learning the best times to post. That is, you already have all the tools for consistently publishing content.
Remember that being consistent is not the same as being persistent. It is not enough to simply insist on publishing one post a day. It's a recipe for bad posts that don't get much done.
Being consistent means posting often but with a quality standard that will allow your profile to grow and get followers from Free instagram and better yet, fast.
6. Encourage your followers to comment
The fuel responsible for your profile getting followers is not the number of likes or even the current number of followers. What really matters is engagement on Instagram.
That's why your content should encourage your followers to comment on your posts. Asking questions at the end of a subhead is one of the most appropriate ways. Often, they also ask your subscriber to tag a friend who might like this post.
Don't stop commenting on your post! Reply to a comment whenever possible, as your replies are also considered a commitment to the instagram algorithm.
And the higher the engagement, the more likely your post will get more followers. Check out the full article with different strategies to help you get comments on Instagram!
7. Draw on Instagram.
One of the best ways to quickly increase your engagement is to giveaways on Instagram. You can gift some of your products or services, or the wishes of your followers that you already have.
So the giveaway will allow you to win free Instagram followers without buying a prize.
As a general rule, when drawing a prize, you can ask your followers to tag others who might be interested in prizes. To ensure that non-subscribers also win, ask them to follow your profile to be eligible to participate.
To make a gift and choose someone who completed all the steps, click the link and discover this free Instagram gift tool!
8. Follow Instagram experts for updates.
Even if your niche is not people who use Instagram for business, it's important that you follow Instagram experts. These professionals are always on the lookout for the latest news and trending content, as well as offering training, courses, and advice on their content.
By following these users, you don't get hung up on the ideas we show in this article. Instead, you'll get up-to-date advice and know everything about what's happening on Insta and the digital marketing market.
9. Learn the hashtags!
To round out the list of tips and tricks for getting free Instagram followers, be sure to learn more about hashtags.
Search engines use terms marked with a "#" to make it easier to find your posts and social media profile. Instagram imposes a limit of 30 hashtags per post, but that doesn't mean you should use those 30.
There's still a lot of doubt about the optimal number of hashtags a post should have. That's why you should check what works for your profile. You can use the tools to find the perfect hashtags for your business or explore competitor profiles.
This way you will find popular hashtags in your niche. It is also worth mentioning that you must use at least one custom hashtag, i.e. a term with the name of your brand or the campaign you are promoting.
Thinking about investing to get followers?
Already have a growing profile and think it's time to invest in growing your Instagram business? Our first recommendation is to explore Instagram ads.
