How to upload igtv on instagram from phone
How to Post Longer Videos on Instagram with IGTV
Home > Blog > How to Post Longer Videos on Instagram with IGTV
We’ve all been there – we have a cool video that we want to easily share on social media and so we upload it to Instagram and then hit “share” to Facebook. No mess, no fuss right? Unfortunately too often we see videos that were specifically produced for a wider format shared to Instagram. The result? Off-centered shots, weird cropping, and cut off titles. Fortunately now with IGTV, your social media team can upload your video to Instagram and cross-post it to Facebook without losing any quality, even if it’s longer than one minute. Here’s how.
FROM THE INSTAGRAM APP OR IGTV APP:
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Tap the TV icon in the top right of feed, or open the IGTV app.
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Tap the + and choose a video, then tap Next.
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Tap and slide the image at the bottom of the screen to select a cover image or tap Add from Camera Roll (iPhone) or Add from Gallery (Android).
Tap Next.
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Add a title and description.
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If you’d like to add your video to an IGTV series, tap Add to Series. Note that if this is your first time creating a series, you’ll need to create a series name.
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You can choose to post a preview of your video to Instagram feed and your profile or share your video to a Facebook Page.
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If you’ve chosen to post a preview, you can tap Edit Profile Cover to adjust how your IGTV cover photo shows up on your profile grid. You can also tap Edit Preview to adjust how your IGTV video will be previewed in feed (you’ll only have this option if your video is 9:16. If 16:9, your video will show in full).
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Tap Post.
ON THE WEB AT INSTAGRAM.COM
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From a computer, open your web browser and go to Instagram.com.
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Go to your profile and click IGTV.
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Click Upload.
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Click and choose a video, or drag and drop a video file.
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Add a title and description. You can also choose to share a preview of your video to Instagram feed and your profile or share your video to a Facebook Page.
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Click Post.
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When you share a video to feed and your profile, it appears as a preview, which is the first section of your video. Once the preview is finished, the video pauses, and viewers will need to tap Keep Watching to continue watching the full video. Keep in mind that if you share a preview of your IGTV video to feed and your profile:
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Tapping the video on your profile opens a preview of your IGTV video with a link to the full video.
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Tapping the video in feed will turn sound on and off.
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Tapping the link will open the full IGTV video and allow you to keep watching from where you left off in feed.
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Removing the preview from your profile and from feed won't affect the availability of the video on IGTV.
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Previews will show a 4:5 center crop of your IGTV video.
SHARING YOUR VIDEO TO FACEBOOK
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When posting your video, if you select “Share to a Facebook” page, the video will automatically be added to your videos, as well as Facebook Watch.
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If you uploaded your thumbnail via desktop, it’s best to go to Facebook and update the preview to the video’s final aspect ratio, vs the IGTV preview.
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Add the video to your preferred playlist.
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Consider adding closed captions, to increase your video’s accessibility!
Our most recent episode of Traditions was posted this way – check out our Instagram and Facebook to see how easy this made posting a video over one minute without losing any quality! Happy posting!
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How to Upload to IGTV from Phone
Instagram has become a very popular video-sharing platform. People from around the world upload videos on Instagram to share them with their followers and friends. You can upload videos on Instagram, too, but most users only know how to upload small video clips of around 30 seconds. To upload videos longer than this time limit, you need to use the IGTV feature of Instagram.
IGTV is an application of Instagram that allows you to upload longer videos without trimming or cropping them in the process. Let's see how you can upload a video on igtv.
Part 1: How to Upload a Video on IGTV from Phone
Part 2:After Posting Your Video- How to Track Your IGTV Performance
Part 3:Pro Tip: Create Stunning IGTV Videos Before Uploading with Best Video Editor
How to Upload a Video on IGTV from Phone.
Uploading a video using IGTV is a simple and easy process. Follow the steps mentioned below to easily upload videos on Instagram using this application.
Step #1 Create an account on IGTV.
When you try to upload the first time on IGTV, you will need to make an IGTV channel. There you can upload your videos and share them on the internet easily in a few clicks. To create an IGTV channel, first, you need an Instagram account. Then using the Instagram account, make an IGTV account. From there, you can upload videos longer than 30 seconds on your account.
Step#2 Upload a Video to your Channel.
After creating an IGTV account, select a video that you want to share with your audience. Many celebrities and influencers use IGTV to deliver their message using this platform. After selecting the video, go to Instagram and then click on the plus sign in the top right of the screen. Allow the Instagram app to access your gallery and then search for the video in your gallery or phone storage. After selecting the video, click on the upload as long video option so that the complete video is uploaded on IGTV. Now move to the next step.
Step#3 Add your Copy and Creative
After selecting and uploading your video, you move to the next page from where you can add a description of the video and select the frame which the video will show as a thumbnail in the feed and story of your uploads. You can also choose to post the same video on Facebook if you want to. This feature will only be available if you have synced your Facebook and Instagram accounts.
Add a suitable description and then upload the video to your account to let the world see your stunning video.
Step#4 Publish and Check your Analytics
Finally, after completing all the above steps, click on the post, and just like that, you have uploaded a video to your IGTV. After uploading the video, you can check the analytics of your video through insights. Click on the video you want to check, and then click on the three dots that appear on the screen; from there, select insights. Here you will be able to check the likes, comments, saves, reach, and all insights related to the video easily.
After Posting Your Video: How to Track Your IGTV Performance.
You can view all the statistics of the video after posting it on IGTV and check the interaction of your audience with your video. Top Instagrammers use the statistics of the video and analyze them to better engage their audience and improve the reach of their videos. Here are some of the features that you can use to track your video's IGTV performance.
Likes
View the number of likes that your video gets through the insights options. You can get an exact idea of the reaction of your viewers to the video and thus know if the upload was successful or not.
Comments
Check out the number of comments on your video and read the top comments to get an idea of the views of people about your video. You can look for any suggestions and the feedback of your audience about the video.
Direct Messages
If your video was related to a cause or an online shop, check out the number of direct messages that you get from the video. A large number of direct messages mean that a lot of people interacted with the video. These interactions not only improve reach but also function as a feedback source.
Discovery
Your IGTV video can be discovered by new people while browsing. You can check these new discoveries using the insights of the video and see how many new accounts on Instagram have discovered your video.
Reach of Video
This statistic helps you in determining the number of people that got to see your video. It can also be understood as the number of people that accessed your video through your profile or in their feed if they have already followed you on Instagram. The reach of an IGTV video is directly related to the number of followers that you have.
Pro-Tip: Create Stunning IGTV Videos before Uploading with Best Video Editor iMyFone Filme (Win & Mac)
Good editing is the key feature that ensures the popularity of your video in your audience. Every top Instagrammer and influencer uses editing to improve the quality of the video and add various effects to make the video more appealing and interesting to watch. iMyFone Filme is amazing software that helps you in this step. It allows you easy, simple, and effective video editing in just a few minutes.
- Easy to Use– This application has an easy-to-use interface that allows multiple editing options in just a few clicks, and even a newbie can easily edit videos with this software.
- Allow Quick and High-Quality Video Editing– You can save a lot of time using this video editor thanks to the fast editing process and easy access to all the editing options that have been combined in a single software for your use. Moreover, the quality of the video is also maintained, and you can edit top-quality videos without any stress.
- Cup of Tea – For people who are used to the new technology using this software is as easy as riding a bike. All the features in this software are well-aligned in the user-friendly interface.
- Time-Saving – Applying effects and filters using this software is fast and simple that saves a lot of time. Save your video after editing in a few seconds and upload right away!
Key Features
Try It FreeTry It Free
How to edit your instagram before posting using iMyFone Filme.
Below are some steps that help you edit and create stunning IGTV video via iMyFone Filme:
Upload your video for Instagram
Uploading videos on Instagram after editing has been so easy.
Edit your video in a couple of minutes and upload it on Instagram to engage your audience and stun them with the masterpiece you created.
Add transitions, filter, music, and text
During editing your video, this application allows you to add various transitions, several cool filters, and the text of your choice in simple, easy steps. Adding captions and subtitles to your IGTV is a fantastic way to increase accessibility to your videos for a larger base of audience.
Export and Share to IGTV
After editing, simply export the video to your local storage in your PC or Mac and continue to upload on IGTV as shown in the above steps. What's more, you can also share your IGTV video on Instagram story.
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how to upload and add video from phone and computer
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Instagram has created a convenient format for long IGTV videos for bloggers, stars and every ordinary person with a smartphone in their hands - Instagram TV (IGTV).
These are vertical videos in Instagram Stories format. You can download and add IGTV videos from your phone or computer right away in the Instagram app, on the website in the web version of instagram.com, or by downloading the IGTV app.
At the same time, you do not need to shoot a picture at the Netflix level, but you can post ordinary vlogs. YouTube investors frowned in unison.
IGTV video on Instagram - what is it?
TV is watched less and less, and perhaps Instagram videos IGTV want to replace your plasma on the wall. Directly on Instagram, we have the ability to add long videos. Another tool for promoting on Instagram and increasing coverage!
Even cheat services already offer IGTV video views.
What is IGTV and how is it different from Instagram Stories and Live? IGTV videos of a similar format are vertical. But these videos need to be made in advance and then uploaded to IGTV.
But there is scrolling back and forth while viewing. Duration - from 60 seconds to 15 minutes (for downloading from a phone) and no longer than an hour (if done from a computer).
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IGTV videos can also be liked and commented, they have statistics (if you make a business account or an author account). And in the description, you can add a clickable link to an external site.
Any Instagram account (regardless of the number of followers) in Stories can add a link to an IGTV video. And you can put a preview in the feed with a link to the full IGTV video.
Video size, format and duration for uploading to IGTV
Not any video can be uploaded to IGTV, it must fit the format.
IGTV video sizes and format
The most popular format in Stories is vertical. You can also upload horizontal video to IGTV - while watching, you can turn the screen over and it will unfold (just like on Youtube).
If you shoot and upload videos from your phone, then you don’t need to think too much - when uploading a video to IGTV (detailed instructions below), you will open a gallery and it will contain only those videos that are suitable in length and size.
IGTV video size:
Aspect ratio:
- 9:16 vertical videos
- 16:9 horizontal videos
Video size ("weight"):
- 1-10 min.: 650MB maximum
- 10-60 min: 3.6GB maximum
File format: .mp4
IGTV video duration:
- download from phone: 1-15 min. (file size up to 3.6 GB)
- download from computer (web version of instagram.com): up to 60 min.
How to upload and post IGTV videos to Instagram
There are three ways to upload videos from 60 seconds to IGTV:
- in the Instagram app (from phone)
- via instagram.com web version (from computer)
- on IGTV app (from phone)
How to add IGTV video to Instagram from your phone
You can add IGTV video on your phone without downloading additional applications.
The first way to download IGTV from your phone
Log into your account on your phone, press the plus at the bottom in the middle. Choose the video you want (in IGTV, only longer than 60 seconds is suitable). Click next.
If you select "short video", your video will be cut to 60 seconds and appear as a normal video in the feed. For the video to fully load on IGTV, select Long Video.
Choose a cover either from the frames of the video, or click "Add content from the camera roll" and you can upload a suitable photo from the gallery.
Write a title and description for the video. You can add an active link to an external site in the description.
If you leave the 'Publish Preview' switch checked, the first 60 seconds of the video will appear in your feed with a link to the full video.
Here you can edit which part of the video will be shown in the feed ("Edit preview") and crop the cover ("Edit cover") .
In advanced settings, you can also enable automatically generated subtitles.
The second way to download IGTV from your phone
Go to your Instagram account, click the plus sign on the top left. Choose "IGTV Video". Then everything is as in the screenshots above.
You can view uploaded IGTV videos in your Instagram account.
How do I add a link to an IGTV video in Stories?
Shooting or uploading Stories. Click on the "Link" icon at the top.
Click "IGTV Video". Choose what you need. Click "Done" in the upper right corner. You can add text or a GIF with an arrow at the top.
When watching this Story, followers will be able to swipe up and go to the IGTV video you linked to.
How to post videos on the IGTV app on Instagram
We recommend downloading this app if you often watch and post IGTV videos.
Download the IGTV app
👉 download in the AppStore
👉 download in Google Play
Open IGTV, click "Continue as"
Three sections at the top: subscriptions, popular, history (these sections do not appear for everyone).
History - those IGTV videos that you have watched before.
To upload a video in the IGTV app, click the plus on the top right, allow access to your photos and videos.
Video that matches the length, size and format will be available for download, the rest will not.
Choose a video, you can watch it. Click "Next" on the top right. Choose a cover either from the frames of the video, or click "Add content from the camera roll" and select the appropriate photo from the gallery.
Write a title and description for the video. You can add an active link to an external site in the description.
If you leave the 'Publish Preview' switch checked, the first 60 seconds of the video will appear in your feed with a link to the full video. You can edit a segment of an IGTV video for feed preview and crop the cover.
After downloading the IGTV video preview, you can upload it to Stories .
You can view uploaded IGTV videos in your Instagram account.
How to download and watch IGTV on Instagram on a computer
You can also watch and upload IGTV videos to your account from a computer.
- Go to the web version of instagram.com, log in to your account. To the right of "Publication" you will see "IGTV" (see screenshot below). Click on the video and watch. So you can watch IGTV from a computer and in your account, and in any other.
- To upload a video to IGTV from a computer, in your account, click the blue "Upload" button on the right. You will be redirected to the download page, where everything is clear without words 🙂 Do not close the page during the download. In the Description window, you can insert an active clickable link to an external site.
IGTV statistics on Instagram
You can view statistics for your videos uploaded to IGTV. Moreover, the number of views (this is everyone who watched longer than 3 seconds), likes and comments will be seen by everyone.
But only you will have access to the "Average Audience Retention Percentage" (how long it was watched on average).
To view IGTV stats:
Open the desired video. Below you see the number of views and comments. Click on "Views" and you will see views and likes. Click on "Comments" and you will see them.
If you click on the three dots at the bottom of the screen, you can delete the video, copy the link to it, change the title and description, tag a business partner (video sponsor, for example) or view Statistics.
Notifications about likes and comments on the video will be in the same place as all other notifications.
Instagram is already planning to monetize IGTV videos. Video creators will receive 55% of ad revenue. So Instagram wants to encourage creators to add more IGTV videos and encourage the development of this format.
Uploading and adding IGTV videos to Instagram from both your phone and computer is quite simple. And the format of the video shot vertically on the phone is perfect. To prevent subscribers from missing it, add a preview to the feed and a link to the full video in Instagram Stories. Use IGTV to promote your account - it is long videos that will help you get even closer to your followers and even make money on official Instagram ads in the future.
How to upload video to IGTV
In June 2018, Instagram announced the launch of IGTV, redesigned it in April 2020, and added automatic subtitles in September 2020. The constant evolution of IGTV only highlights its growing popularity and importance in the follower engagement process. Let's look at how to add video to IGTV from your phone and computer, how to enable automatic subtitles, and also offer 9 ideas for your content on IGTV.
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Firstly, you cannot shoot videos on IGTV, for this you must first shoot a video on your phone or camera.
The title of video should briefly convey the meaning of the video or intrigue with an interesting question. The optimal title length is up to 30 characters. In the description, open the topic, highlight the questions that will appear in the video.
To reach as many people as possible, post a video to your feed (we'll show you how to do it a little later) and optionally include video display on IGTV on your Facebook page. To do this, you need to link your account to a Facebook page, how to do this is described in the article How to link and unlink Instagram to a Facebook page.
How to add a video to IGTV from your phone
In the upper left corner, click on the plus icon and select "IGTV Video". Or, on the bottom panel, click on the plus icon and upload a video from the smartphone gallery and select "Long video". Add cover art from your smartphone gallery or select a still image from an uploaded video. Come up with a title and description for the video, add hashtags.
To reach as many people as possible, enable "Publish preview" - the first 15 seconds of the video will be published in the Instagram feed. Turn on "Show on Facebook" to add the video to your Facebook Page (for this, your Instagram account must be linked to a Facebook Page).
If you want to add subtitles, click "Advanced settings" and turn on "Auto generated captions". Instagram rolls out this feature gradually, so it is only available in the app and not yet for all users.
If the video consists of several parts, select the "Add Series" function. Come up with a title for the show and a description. You can also add previously downloaded videos to the "Series". The convenience of this option is that when watching a video, a mark is added, by clicking on which the user goes to a separate tab with videos on this topic. If you do not want to post videos in series format, then just skip this step.
How to add video to IGTV from computer
If you want to upload videos up to 60 minutes, use the web version of Instagram. Go to Instagram.com and go to your profile. Click on IGTV (between the tabs with your posts and tags). Download the video. Select a cover and add a title with a description. Upload the video and cover in JPG or PNG format (minimum resolution 492 x 762 pixels). Add a title with a description.
If you want the video to appear in your feed, check the "Publish preview" checkbox. Check the "IGTV and Facebook Page" checkbox if you want to post the video to Facebook as well (for this, your Instagram account must be linked to a Facebook Page). Automatic subtitles are not yet available on the web version.
IGTV Content Ideas
Stories have been gaining momentum for quite some time, but now they have become one of the most popular types of content on Instagram. How promising IGTV is as well is difficult to judge, but if you need reviews, viral or educational videos to attract and retain customers, then you should include IGTV in your content plan.
Your own show. Cooking recipes, music show, business coaching, educational guide.
Vlog. You can shoot a vlog or travel video, blog about beauty (make up, nail, beauty treatments, fitness exercises, etc.).
Reviews and guide. This type of content can be linked to almost every topic: a review of technology, a new arrival of goods (for example, for a showroom), a review of cosmetics, new movies, games, and more. Guidelines for using a product or ordering a service.
Humor and challenge. For bloggers, IGTV is a great way to share long videos with your vines or pranks. You can also arrange challenges, for example, for hairdressers - to do a hairstyle in 2 minutes or for makeup artists - to create a complex make up in 5 minutes.
News and trends. You can cover the latest news and evaluate it through the lens of your opinion or experience.
Answers to questions. Relevant for both commercial accounts and bloggers. You can make TOP-5 main questions from clients/subscribers and sort them out.
Reviews. To build trust and reputation, businesses can upload video reviews of their product to the IGTV channel. For example, a girl takes pictures of your product unpacking and the first impression, a blogger makes a review and shares his impression about the quality of the product or demonstrates its use.
Live broadcasts. If your subscribers are used to the format of live broadcasts in stories, then you can upload them and duplicate them in the IGTV channel. In this way, you can save some useful content, and users can easily find it.
For image and reputation, the company can shoot interviews with the director of the company, an expert in a particular field, which will touch on the main questions and pains of customers. This can also include collaborations with bloggers - a joint discussion of some relevant topic.
Conclusion
IGTV videos are now mainly used by humorous publics and bloggers for reviews. For commercial accounts, this is still a developing channel. But in any case, IGTV has its own audience, so you should use it and stand out from your competitors at the same time.
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