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How to share links in instagram post


5 Ways on How to Post a Link on Instagram

One of the rare things missing from Instagram is the option to share your links in captions. Yes, you cannot directly copy your website URL and insert it in an Instagram post in the form of a hyperlinked URL, but there are several ways to get around it.

But guess what? There are several ways that make it possible to add links to your favorite social platform.

Yes, using a link in bio tool is one of the popular options but in this article, we’ll show you all 5 simple ways to share links on Instagram, explained step-by-step.

In this article:

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  • 1. How to add a link in Instagram Bio
  • 2. How to add a link to an Instagram post
  • 3. How to add a link to an Instagram Story
  • 4. How to share a link on IGTV
  • 5. How to add a link on your Instagram profile
  • To wrap up

If happened to all of us – you are scrolling through your Instagram feed, and when reading the caption to some cool post, you are asked to go to ‘link in bio’ for more detailed info.  

As you know, ‘Link in bio’ refers to the clickable URL that users can see on top of your Instagram profile, and when they click on the link, they will be taken straight to the desired website. This URL can be a product page, landing page, about us section, etc.

This is the simplest way of adding a link to your Instagram profile. 

Here is how you can do it:

  1.  Go to your Instagram account and tap ‘Edit Profile’
  2. Paste your desired link into the empty Website field
  3. Save the changes

As you can see, you are limited to placing just one link.

This is what the Feedlink link in bio tool by EmbedSocial is focused on solving. 

It is a simple feature that assembles your Instagram feed in one place and allows you to use a unique link for each of your feed photos. 

So, the next time someone clicks on your link in bio, they will land on this clickable version of your Instagram feed.

See how your Instagram feed turns out when converted to a web and mobile-optimized landing page:

https://feedlink. link/

For more detailed instructions, check out this video tutorial:

2. How to add a link to an Instagram post

There are several approaches if you want to share your link in an Instagram caption.

I will start with the free one.

Shorten your link

You can shorten your link with tools like Bitly, share it in your post caption, and hope that users will memorize the link and type it in their browsers. 

However, it is not likely that someone will actually bother to remember your link and type it all over again. 

Use Instagram Checkout and Product Tags

If you have an online shop, hurry up to enable your checkout option. This way, you can tag your Instagram posts that show products with shopping links synced with an external e-commerce platform.

We created a detailed step-by-step guide on How to Use Instagram Checkout and Product Tags to Sell More, so make sure to check it out.

If you have an Instagram business profile, you can always pay for a sponsored post with linked call-to-action at the bottom of the post. 

These post ads will appear to your target range even to users who don’t follow you.

Pay for a link in captions

According to a patent application by Facebook, Instagram may charge you if you want to add links to your captions. The platform will detect a link within a caption and display a pop-up if you want to pay to make the link clickable. 

In the patent application, the price for activating links is $2, but the actual price will be known once this feature is officially rolled out.

3. How to add a link to an Instagram Story

Here are a few options you can consider for sharing links on your Instagram Story:

Add Link Sticker

This is the latest big Instagram update, that the platform finally allowed adding links to all users not just for users with 10,000+ followers (an option that previously was known as a ‘Swipe up’).

Here is how to add the Link Sticker:

  1. Tap on your profile photo and hold to add a story
  2. Take a photo or upload it from your phone gallery
  3. Tap on the top Sticker icon
  4. In the sticker menu, browse for the Link Sticker
  5. Select it
  6. Add the link and tap ‘Done’
  7. Place it on the story as other stickers and tap to change color

That’s it. The link will appear as a sticker overall and the viewers of the story can interact and click on it, to navigate to the link URL.

Support stickers

Recently, with physical stores no longer being an option, Instagram announced 3 types of Story stickers to help small business continue their business activities online. 

This way, business and creator accounts can include stickers in their Instagram stories like Order food, Gift card, and Donate that will navigate users to the place where they can order food delivery, donate or purchase a gift card.  

Feel free to check out our complete article on how your business can get the most of these Story stickers (step-by-step examples are included). 

Stories Ads

There is always an option to pay for Instagram Story ads.

To launch Stories ads, you should use Ads Manager.

But before you get started, think of the ad objective that aligns with your marketing goal, and then proceed to complete all the campaign details and select the ad placement.

If interested to try, here is the official step-by-step guide on how to get started with Instagram Story ads.

If you are an IGTV creator, you probably know that you can also share a link to your IGTV video description. 

The tricky part here is that your audience may not realize that there is a link until they tap to expand the description and discover the link.

However, you can easily re-use the IGTV video and make sure a much wider audience sees your efforts by posting the video on your Instagram Stories.

Here is how you can do that:

  1. Open your Instagram Story camera
  2. Tap on the top ‘link’ icon
  3. Choose an IGTV video
  4. Tap ‘Done’

This way, your IGTV video link will be displayed as a Swipe up link in your Instagram Story. 

Once clicked, your video will open. 

We created a complete guide on how you can start with IGTV, including steps to upload and share your videos.

Another way to share your links is to set up Instagram action buttons on your Instagram profile. They will show next to your Contact and Message tabs. 

This feature is accessible to all business profiles. So if you have one, you can select various CTA copies like Call, Text, Directions, Book, Buy Tickets, Start Order, Reserve, and email buttons or support CTAs like Gift Cards, Order Food, and Donate options.

Next time a user clicks on a CTA button, they will be directed to the 3rd-party app you are integrated with to complete the purchase.

Please have in mind that you can use our free link in bio tool to navigate your followers where you want them to go for the same purpose.

To wrap up

I hope this tutorial helped you learn the best practices of using links on Instagram. 

Whatever method you choose, we believe it will drive you some traffic and improve your conversion rates. 

And if it happens to know some other way of sharing links on Insta, feel free to reach out to us, and we will be happy to add it to our list.

New Instagram link in bio tool. Sign up now, it’s free!

Create multiple links for your bios.

Easy setup · Cancel any time

How to Add Links to Your Instagram Posts: 7 Ways

One of several features missing from Instagram is the ability to add links to an Instagram post or share links in captions. However, there are ways to bypass this problem so that you can add links to Instagram posts.

Although you can't directly put a hyperlinked URL in your Instagram post, there are inventive ways to get around it, mainly by using third-party websites. We're going to show you different ways that you can add links to Instagram posts.

3 Images

The simplest (and most basic) way of adding a link to your Instagram is to display it in your profile. To do this, go to your Instagram profile and tap Edit Profile. Add your desired link to the Website field, then tap the checkmark to save the changes.

Any link placed here will be hyperlinked. This means that people can tap the link and go straight to the website. When you make an Instagram post, you can use the post's caption to tell people to visit your profile for the relevant link.

This is great if you only ever want to share one link. The problem arises if you change this link often because then those viewing older Instagram posts of yours won't be able to find the link. As such, the alternative methods to add a link to your Instagram post detailed below are preferable.

2.

Use a URL Shortener in the Post Caption

Some links can be long and difficult to remember, which is one problem that URL shorteners help combat. You can use a URL shortener service, like Bitly, to create a more memorable link.

You can then put this short link in the captions of your Instagram post, with the hope that your followers will make the effort to fill out the memorable link in their browser (since links in captions aren't hyperlinked).

If you decide to use Bitly, you can shorten a link on the homepage without signing up. It will generate a link like https://bit.ly/3wUJ1mc, with the seven end characters being random.

You can sign up for a free account to edit what those seven characters are. Once logged in, click Create, paste your long URL, then use the Customize back-half field to make an easier to remember string. You might need to get creative, as other people will have snagged common words.

3. Create a Link Landing Page

Rather than linking out to a different page every time, you could use a link landing page service. These are personalized pages with a series of links and thumbnails. Examples of such services are Campsite and Linktree. When you sign up to these services, you get a personalized link which you can then insert into your Instagram profile.

On these pages, you can list anything that you want. You can customize the profile picture, bio, theme, and more so that it can have similar branding to your Instagram page. It's advisable to add thumbnails to the links, as this can help your Instagram followers know which is the relevant link from the post they were viewing.

These services do have paid plans, but you might find that the free offering is enough for your needs. It's a good way to make your Instagram look more professional.

4. Mirror Your Instagram Account to Link Posts

Another take on a link landing page is to use a service that lets you style them exactly like your Instagram page. This way, your followers will leave your actual Instagram page, then land on another page that looks just like it—except with the key difference of being able to click the links in the posts.

An example of a service that can do this is Metricool. It's a robust social media platform with tons of features, one of which is the ability to associate links with your individual Instagram posts. To take advantage of this feature, however, you will have to upgrade to a paid account.

Once you’ve logged into Metricool and connected your Instagram account, click the Planning button in the menu and click Instagram Link. Here you can fully test drive how the feature works.

You’ll see a feed of your Instagram images. Click the red hyperlink button to add a link to that image. At the top of the page, you'll find the Metricool URL that you’ll want to insert in your Instagram bio, and direct people to it on the photo-sharing app.

Metricool will display your nine most recent images by default, but you can select additional photos from your feed, or remove photos that are there that you don’t want to display by clicking the trash can on the image. The final product is a responsive site that looks practically identical to your Instagram feed, with a grid of images that link to wherever you like.

While you might not be able to add a link to an Instagram post, you can use Instagram Stories to share links. There are plenty of ways to use Instagram Stories to make your content stand out, and that includes adding links.

3 Images

To add a link to your Instagram Story:

  1. Create an Instagram Story.
  2. Tap the sticker icon at the top.
  3. Select the Link sticker.
  4. Input the URL.
  5. Tap Done.
  6. Reposition the sticker on your Instagram Story. Tap it to change the design.

3 Images

This will not be for everybody, but if you have an Instagram business profile then you can pay for a sponsored post on the main feed or within Stories. This will even appear to people who don't follow you but who fall within the target range that you specify.

Importantly, you can share an actual hyperlink within the post—no short URLs or copy and pasting required. You will have seen examples of these in your own feed. They are marked as sponsored and feature a linked call to action (like "Learn more") at the bottom of the post.

More information about this can be found on the Advertising on Instagram page.

7. Create Your Own Image Gallery Website

For complete control, you could create a site that you host, entirely separate from Instagram. If you'd rather not spend any money on this, you could also opt for blogging platforms like WordPress or Tumblr that allow you to create a site for free. Whichever platform or host that you choose, you'll want to use a grid theme to make it look much like your Instagram feed.

If you're going to use WordPress.com, you could consider a theme like Cubic. If you're going to host a WordPress site, consider the template Gridsby. Alternatively, if you already have a self-hosted WordPress website, you could create an additional page and insert a WordPress gallery.

If you're opting for Tumblr, the themes Berlin and Fasofi would work well.

Increase Your Instagram Engagement Levels

Hopefully one day Instagram will make it easier for everyone to share links within their posts. Until then, these are the best methods to add links to Instagram posts.

While all of these tools help you get a little more out of Instagram, you should also consider how to increase your engagement on Instagram so that you have enough followers to visit the link in the first place.

all ways - Social networks on vc.ru

At the moment, Instagram is one of the most popular social networks and every day there are more and more of its users. But beginners often have questions related to some technical issues, especially when it comes to transferring links to their personal account. After all, when a user starts his page, he wants to share this event with friends and colleagues as soon as possible, and it’s very disappointing when something doesn’t work out.

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Let's discuss the most common obstacles that prevent newbies from sharing a link to their account. And we will find out what ways exist to declare your presence on Instagram or vice versa, hide this fact and restrict access to your account.

Where is the link to the account in the Instagram mobile application

Despite the very clear interface of Instagram, users of the social network often have a problem how to find and copy a link to their personal profile from a mobile application. Instagram versions do exist.

How to copy Instagram profile link

From phone

Many people are interested in how to copy a link to an Instagram profile from a phone. There are several ways to share it with your friends. You can get a link to your personal page through another user, for this you need:

  • go to your account page from someone else's Instagram profile;
  • select the “three dots” sign and in the window that opens, click on “Share this profile”;
  • in the line that appears, enter your name or select it from the list of dialogs;
  • then we give commands “send” and “ready”;
  • we return to our account, open the dialogue where our message came;
  • hold down a profile message to display a panel at the bottom;
  • select “share” and send a link to your personal profile to the recipients we need.

If you need to send a link to your personal profile to another social network or messenger, then:

  • in the “menu” section, click on “copy profile url”;
  • open the desired dialog;
  • paste the link we copied from the clipboard and send it to the desired address.

And another easy way to copy a link to Instagram from your phone:

  • go to your account;
  • select any publication from us, open it;
  • click on the “three dots” sign and click “Share to…”;
  • from the proposed list, select the application we need and send the link to the destination.

In this case, the message will include a direct link to the publication and a signature from it. When switching, the user will open the Instagram mobile application, he will go to the page with your post and by clicking on your name at the top of the post, he will go to the Instagram profile.

If your account is private and no other person is following it, all posts will be hidden. The user will immediately go to the main page of your profile on Instagram.

From computer

Copying a link to your Instagram profile via PC is even easier:

  • Run any browser on your computer.
  • Find the social network Instagram in the search engine and, if necessary, log in to your account.
  • In the upper right corner, click on the icon and select the link to your page in the address bar with the mouse cursor.
  • Next, by pressing the right mouse button, select the "Copy" item.

Obtaining a reference via a manual template

You can also share a link to your Instagram account using manual methods. You write the address of the official Instagram website: https://www.instagram.com and add your nickname to it (for example: smm-novastar), which is unique and as a result you get the same unique address for your page, which you can share with friends and colleagues: https://www. instagram.com/smm-novastar

How to copy url to someone else's Instagram profile

In order to copy the url to someone else's Instagram profile, you first need to go to it. Opposite the display of his login, you will see a sign of three dots. You click on it and select "Copy profile url". Thus, you get a link to someone else's Instagram profile, which you can share in messages or save it in your contacts.

How to send a link to Direct

In order to send a link to a profile in Direct, you need to go to it, click the “three dots” sign at the top right and click “Share this profile”. In the search field, select the recipient with whom we want to share the link, click "Send" and your message will automatically be sent to him, along with the link.

To send a link in Direct to your favorite Instagram post (it can be either a photo or a video), just open it in view mode and click on the airplane sign. Thus, you can share your own and other people's publications.

You can also share interesting Stories in Direct messages. To do this, when viewing the history, you need to click on the familiar airplane and select the recipient.

But keep in mind that if you share posts or stories of a private profile, then the recipient will be able to see this content only by subscribing to it.

You can attach links to not only internal but also external resources to a message in Direct: websites, other social networks, instant messengers.

Creating a QR business card on Instagram

A business card with a QR code for Instagram was originally created to personalize Instagrammers. Creating a QR business card on Instagram helps users quickly find the profile of a blogger or business account they are interested in.

Business card allows you to find a user without entering a nickname and creates a "name tag. It can be placed in any messenger, social network, website.

To create a business card, you need the official version of the mobile app. Then you need to get a QR code on Instagram and for this you need to do a few simple steps:

  • log into your Instagram account;
  • open the news feed, and then click on the profile picture in the lower right corner;
  • click in the upper right corner on the three horizontal stripes;
  • further, to open a menu with a different design of business cards, you need to click on the tab "Instagram business card";
  • do not forget to save the result to the smartphone gallery.

You can create a personal business card not only on a mobile phone, but also on a PC. To do this, go to the browser, click on the profile picture in the upper right corner, go to the "Settings" section, select the gear symbol and click on it. Then click on the "Instagram business card" tab, create a background and save.

How to insert an active link into your profile

In order to insert an active link into your personal profile, in the profile header, go to your Instagram account and select the "About me" and "Website" fields.
Then you:
1. Click on the "Edit profile" button.
2. Double-click on the line "About Me" and "Website".
3. Select the "Insert" command and add your link.
4. Save all the changes made by clicking the "Save" button in the upper right corner of the screen.
The added link will be blue, active. By clicking on it, you can go to any other web resource.

How to copy a link to a private profile

To copy the link to a closed Instagram account, you can use the address bar of your browser, as in the case of an open account. To do this, go to any web browser and open the page of the user we need. Select its url-address and click "Copy".

The next method is no more difficult than the previous one. All you need to do is add your private profile login after the address of the Instagram social networking site. For example, a private profile nickname is smm-novastar. Then the link to the account will look like this - the address of the Instagram site itself (https://www. instagram.com) and your nickname: https://www.instagram.com/smm-novastar And when you go to this address, the user will be taken to to the desired closed account.

Transition via multilink

Such a useful tool as multilinks allows you to give a link to a business card site, where it will be possible to make a transition through a multilink to all your profiles. These are instant messengers and social networks. You will be able to share your contacts with the audience and not lose customers if you are in business.

To create multilinks, special constructor services are used, for example, such as: Taplink or Ylink.

In order to use a multilink in working with the Instagram social network, you need to:

  • Select the appropriate service-constructor and log in to it.
  • Add block “Social networks”.
  • Customize the display of the go to Instagram button.
  • Save changes.
  • Copy the link generated by the service. This will be the url address to the business card site, where you can add links to your social networks and instant messengers, including your Instagram account.

How do I make my account private?

There are situations when users want to close their profile from outside observers and add to subscribers only those whom they really know or that contacts are really important to them.

It's easy enough to make your profile private.

For this you need:

  • Go to the "Edit" and "Privacy and Security" section.
  • In the first paragraph, check the box next to “Closed profile”.

You can also hide your Instagram page from a specific person. For example, who is rude to you, writes offensive comments, or you are simply tired of his obsessive attention.

To do this, you need to do the following:

  • Click on the person icon or on your photo (lower right corner of the display). This action will open your profile.
  • Next, click on the three sticks (upper right corner). Select “Settings”, then “Privacy” > “Contacts” > “Restricted Accounts”.
  • Click the Continue button.
  • Find the required contact > click "Restrict" next to the name of the person you want to restrict access to your Instagram account.

Good luck with maintaining and promoting your Instagram account! Share a link to your profile and collect more followers among friends and new acquaintances!

7 Ways to Share a Link on Instagram

#1 Add a Link to Your Instagram Profile

Let's start with the first and easiest way to share a link on Instagram. The Instagram bio is the only place where anyone, including a personal account, can share a clickable link.

The best strategy for this link is divided. Some brands link to their mobile site and stop there. Others update their links regularly and direct users to content from their posts.

#2: Use Instagram to work with multiple links

You can choose from several different formats. The classic link service looks like Linktree , where you can set up a menu with a list of clickable buttons.

In addition, you can customize the grid to look like the native version of Instagram. Instead of text buttons, users are shown an Instagram-style photo grid, as in the example below. When they click on a photo from the post that originally caught their attention, the link service directs them to the appropriate page on your site.

Just be aware that these photogrids may not work correctly with links. Make sure that the link service you choose works on different mobile devices and links are displayed correctly

№3. Share short links in your photo captions

You won't be able to include clickable links in your regular Instagram post titles, but that doesn't mean post titles are useless! You can still use them to get users' attention.

Use a link shortening service such as Bitly to make it easy for users to copy or remember links. This approach requires more effort from subscribers, but it gives results.

#4: Add Links to Your Instagram Stories

Also, you can save Stories to Live. These stories will remain between your bio and the photo grid. Use highlights as a library for evergreen content: FAQs, top selling products, and past events to show new subscribers what they've missed.

Chocolatier Auro stores the most interesting news, community posts, recipe ideas, promotions, events, store locations and popular products on its profile.

Whether you keep your Instagram story forever or let it disappear after 24 hours, remember that each story only plays for 15 seconds. Viewers don't have enough time to react, so make your call to action (CTA) crystal clear.

There is a caveat here. Links to stories are strictly controlled by Instagram. You won't be able to access this feature unless you have over 10,000 followers (which takes a long time) or a verified account (which is an obscure and almost random process).

No. 5. Paid promotion of links in Instagram posts and stories

With an Instagram business profile, you can pay to promote posts and stories. Not only does this help segment your audience, but it also allows you to add clickable links to the titles of your promoted posts. That's right: Instagram allows you to share links in post titles as long as you pay for them.

Sustainable toothbrush brand Bam & Boo uses promoted posts to share links to blog posts and product ads.

The same rules for any advertisement apply here. Make sure your links are absolutely relevant to the post and the story they appear in, because if people click and then don't find the advertised, you lose your ad spend.

№6 Share links in messages

There are several options here, firstly you can share links simply by communicating with subscribers. The second way to send links is to set up sending messages to subscribers using special services. But there is another possibility. Instagram DM Workflow is a new Instagram tool that is rarely used. It allows you to generate response templates that are called by one click.

#7 Share links in your IGTV description

Facebook in general is still obsessed with video content. As an incentive, the platform offers more options on IGTV than on feed video posts.

You can include clickable links in the description of each IGTV post. To see the link, the user must click on the arrow icon at the bottom of the video. Be sure to tell them about the link in your IGTV video to improve conversions.

Unlike Stories links, IGTV links are available to any account, whether they've reached 10,000 followers or not. But you need to think about the costs. Will your IGTV links be worth the cost of planning and producing video content?

Bonus: Use action buttons on your Instagram profile

Not all Instagram business profiles can post links to Stories, but they all have access to add actions to profile descriptions.

Learn more