Published: August 21, 2012
What is an Official Facebook page? An Official Facebook page, which is sometimes called “fan page”, is a page you can create on Facebook for your own business, organization and brand to share interesting content and connect with people.
You can engage and develop your audience by posting content on a regular basis and people who have 'liked’ your Page will get updates in their News Feed. Today, every famous and interesting person or company has a Facebook page – Disney, Converse, Eminem or Rihanna – so why shouldn’t you have one as well? All you need to do is to have your own Facebook account and you are all prepared to set up a new Facebook page.
Facebook has almost 900 million users world-wide and that is a good base for how to get in touch with more people. If you would like to promote your own business, your interaction on the Facebook page can increase the people’s awareness about your business, they will know your business and this can create loyalty and make people recommend your services. The other very positive thing is that creating your Facebook page is for free and you can have an unlimited number of fans, unlike your own normal Facebook account, which is limited to 5,000 friends.
Go to http://www.facebook.com/pages and click on the button "Create page” located in the upper-right corner of the page.
What you will get is a screen where you have to select a type of your page (Local Business or Place, Company, Organization or Institution, Brand or Product, Artist, Band or Public Figure, Entertainment, Cause or Community). However, don’t worry if you select an inappropriate type, you can edit it later.
However, what is a good thing to have in mind the various options of information you can fill in, when you select particular option. Nevertheless, you would know this until you have actually created your Page and realize that you may want to add more information than your type of Page allows you.
To summarize the differences between the six types of Pages, look at the table below.
As you can see, the last two options – Entertainment and Cause or Community – are very limited in terms of possible details, so you may want to choose a different type of Page.
When you select your category, you can fill in the Category, Name, Address, Phone Number, then you tick that you 'agree to Facebook Pages Terms.
Be careful when naming your Facebook pages, because once you have more than 100 fans you will not be able to edit it anymore (not even if you contact Facebook and demand them to do it).
After you fill in the details, you will be redirected to the next page, which consist of three individual steps. The first step is where you will be asked to select a Profile Picture for your Fan page. In the second step you will be asked to fill in some additional information about the page – some basic overview of the purpose of the page and you can also add link to your own website.
In the third step you will be able to choose a unique Facebook web address (if you are familiar with SEO, you know that this can be a big deal, so think about the URL carefully, because as well as the name, you will not be able to change it.
And that’s it. You now have your own Facebook page. However, as you can see, there is actually nothing and there is a lot of work to be done, before it will be up to your expectations.
Editor's Note: This article was originally published on socialbakers.com. Any statistics or statements included in this article were current at the time of original publication.
By: Socialbakers (now Emplifi)
ARTICLE PUBLISHED: AUGUST 21, 2012
By creating a Page, you can use more tools and more easily connect with a wider audience. Before you create a Page, you must have a Facebook profile. Anyone with a Facebook account can create a Page or help manage one, as long as they have a role on the Page.
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Once you've created a Page, you can edit almost anything on it at any time.
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Once you've created a Page, you can edit almost anything on it at any time.
When you first create a Page, you are asked to choose whether you are a business or brand, or a community or public figure. Depending on your Page's category, different features are available for your Page. These categories help people find your Page, and visitors will see them in your Page's About section. Learn more.
PAGE FEATURES | Business or brand | Community or public figure |
|---|---|---|
Short description | ||
Website | ||
Services | ||
Ratings and reviews | ||
Email address | ||
Address | ||
Check-ins |
When you choose a category, Facebook suggests a template for your Page layout.
These templates have tabs and sections designed for your needs. To change your Page layout, go to the Templates section in your Page's settings.
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Facebook Brand Pages make it easier for companies, organizations, brands and community organizations to share news and connect with people. Like profiles, pages can be updated by posting news, hosting events, and more. People who subscribe to your page updates will receive notifications of new events in their news feed.
To create a Facebook page :
Note . Anyone can create a page, but only authorized representatives can create pages for brands owned by an official organization, company, or public figure.
If you want to introduce a company, brand or product on Facebook, create page . It allows you to attract the attention of other people on Facebook and offers tools for managing and analyzing audience activity.
If you want to share events from your schedule with a wider audience, you can let others follow you . If you allow others to follow you, all Facebook users will be able to follow you and see your public events in their feeds, even if you are not a Facebook friend. The number of people who follow you is unlimited, you can follow a maximum of 5000 users. You personal account can have up to 5000 friends
How to claim an unmanaged page
A page about your company can exist even if it was not created by one of your employees.
For example, when someone registers for a job that doesn't have a page, Facebook creates an unmanaged page whose job it is to represent the location. The page can also be created from a Wikipedia article.
If the page is not managed, the inscription unofficial page is displayed under the photo in the background. You can claim a page, become its administrator, and connect it to your existing page that you manage on behalf of the company.
To get rights to an unmanaged page:
Be aware that Facebook may ask you to provide information to verify your ties to the company, such as your company's phone number, email address, or documents. If you know who the current admin is (for example, a former employee), you can contact that person and ask them to add you as an admin.
You can use more tools when creating a page.
The page can be shared with a large number of recipients. Turning a profile into a page will create a new Facebook page based on your profile. You can only turn your profile into a page once.
After converting the profile to a page:
To turn your profile into a Facebook page:
What happens to the invite friends, followers, and pending friends sections when you convert your profile to a page?
After publishing a new page:
Using a profile to represent anything other than yourself (e.g. company products) is inappropriate Facebook Terms of Use . You may permanently lose access to your account unless you convert your account to a page.
If you use your profile to represent your company, turning it into a page will give you many benefits:
If you have two Facebook pages about the same thing, you can merge them, provided that:
Before submitting a page merge request, ensure that the campaigns that are running do not have a page listed that will be removed.
To merge pages:
If you don't see the option to link your pages, it means they can't be linked. If you see an option to link your pages, your application will be considered.
The page merge feature merges all your likes and registrations, but all other content such as posts, photos, ratings, reviews, and username is permanently removed from the linked page.
The page you want to save will remain unchanged; only likes and registrations from the second attached page will be added to it. A page that is not saved will be removed from Facebook, and page deletion cannot be undone .
Note . If your pages are in the business manager, go to business.facebook.com/pages/merge to merge them.
To invite friends to your like page:
To view the invitations on the likes page, go to the Invitations tab.
If your site has less than 100,000 likes, you can invite people who reply to your page posts.
To invite people to reply to posts on your Page:
Remember that if the site has more than 100,000 likes, you will see the option to add people as friends instead of inviting them to the likes page.
To delete a page you must be an administrator of the page. If you are an administrator:
Your page will be permanently deleted after 14 days, but you can unpublish it at any time.
To cancel deleting a page:
You can also delete your personal account.
Note . If you don't see the delete page option, it may mean that you are not an administrator.
Published pages are visible to the public. Unpublished pages are only visible to those who manage them. Unpublishing a page will hide it from users, including those who liked it. The page will remain invisible until it is published.
As an administrator, you can cancel a post at any time. To unpublish a page:
Be aware that newly created pages may be unpublished due to inactivity.
Social networks
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Today, anyone can reach a very large audience thanks to networks like Facebook. It allows us to be the influencers we want to be. That's why we show you here how to quickly turn your Facebook profile into a fan page and easily.
If you want to share quickly and easily content of your preference, you need to create a Facebook fan page. This allows you to use more tools to create a more compelling page, and also allows you to touch with a wider audience of through the theme of your choice.
However, before making this decision, we suggest that you study in detail what a Facebook fan page is and what it is for, so that later you will not regret that you decided to turn your profile into such a page.
When creating a Facebook fan page, remember the following:
Remember that this is a very important step and it is impossible to go back. The only way to change this is to delete your Facebook fan page, so you need to be completely sure that you really want to turn your profile into a fan page.
You can also customize your Facebook page after it has been created to keep it up to date and adapt to the reforms you want to implement at the moment.
For example, you can change the name of your Facebook Fan Page if you wish, or change its category to suit your needs.
Steps to turn your Facebook profile into a page: is really just . All you need for this is:
And you're done! You just have to wait for a message to appear informing you that you can now enjoy your new fan page to start customizing it to your liking.
This process is also very easy to follow. This will allow you to make your new page your own and make more attractive to the public. What you need to do is enter the "Publishing Tools" section that is offered on the same Facebook page.
