How to find similar accounts on instagram

How to find great Instagram accounts to follow

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Instagram offers several ways to find new favorites

By Tim Walker

Feb 20, 2020, 2:00 PM UTC|

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The Verge Guide to Instagram

The thing that makes Instagram so engaging is the constant flow of photos — of your cousin’s chihuahua or the purple mountain majesties — that show up on your timeline whenever you open the app.

But how do you find all of that great content in the first place? There are several easy ways.

Getting started: find your Instagram friends

When you start your account, Instagram encourages you to connect with people you already know. For example, if you set up Instagram using your Facebook login, the app automatically suggests Facebook friends for you to follow.

At any time, however, you can upload your phone contacts to Instagram. From the main screen of the app, click on the profile button in the lower-right corner, then the three-bar button in the upper-right corner. From the menu that pops up, choose “Discover People.”

When you allow Instagram to access your contacts, the app finds anyone on your list who has an Instagram account. Simply go through the suggestions and hit “Follow” for anyone whose updates you’d like to see. If you’re not sure about someone, click on their avatar to look over their photos first.

As you follow and interact with more people, this feature will suggest other accounts that you might like (for instance, people who are friends of your friends).

Using the Instagram Explore feature

The Explore feature is a screen of images and videos that Instagram chooses based on factors such as overall popularity, your own location, and things you’ve previously liked. If you’re looking for accounts to follow and would rather not give Instagram access to your contacts, this is a good alternative.

It’s easy to do. From the home screen of the Instagram app, click on the magnifying glass icon on the bottom row. From there, you can find plenty of new accounts to follow.

If you tap on the search bar at the top of the Explore page, you can either type in specific accounts to follow or look through the three tabs that appear under the search bar for more ideas.

The person icon suggests accounts you might like, including celebrities such as LeBron James, or things relevant to your location, like nearby news outlets or concert venues.

The hashtag (#) icon allows you to search for topics you want to see. Many Instagram users include hashtags in their posts to make them easier to find (for example, by tagging a picture of their Saturday-morning waffles and eggs with #brunch).

You can search for and follow hashtags just like accounts. When you search, Instagram suggests related hashtags to help you find even more of what you’re looking for. For example, if a birdwatcher from Texas searches for #birdsoftexas, more than 16,000 posts appear. But the suggested hashtags have even more reach, including #best_birds_of_ig (862,000) and #birdphotography (3.9 million). Often, a couple of simple searches will lead you to the best hashtags to follow for your interests.

Finally, the map pin icon allows you to search by location, which is enabled by Instagram’s GPS tagging feature. The default is for posts close to your current location, but you can also enter search terms to find landmarks, vacation spots, or even favorite restaurants or state parks.

Keep finding great new Instagram accounts and hashtags

As you use the app, your favorite accounts will likely attract interesting comments from other users and include lots of relevant hashtags you might want to follow. Keep browsing, and you’re sure to find plenty of fresh content for your Instagram timeline.

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The 7 Top Tools To Search Users On Instagram

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If you’re looking for a specific account on Instagram, then an Instagram user search tool is a great place to start. These tools can be helpful to users who are looking to increase Instagram followers or simply learn more information about a certain account.

But, as with most things related to social media, there are a lot of options for you to choose from when it comes to Instagram user search tools.

If you’re attempting to conduct an Instagram profile search, but you aren’t sure where to begin, then you’ve come to the right place! We’ll walk you through the top seven Instagram user search tools that are available to you.

Quick Links

What Are Instagram User Search Tools

Instagram user search tools are fairly self-explanatory. While there are a variety of search engines to choose from, all of these tools offer users a way to search for (and find) Instagram accounts.

Each search tool is a bit different, and they all offer varying search methods, which is helpful depending on what information you already have on the account that you’re searching for.

For example, some search engines allow you to search for Instagram accounts by username, and then they provide you with more information on the account.

Meanwhile, other search engines allow you to search for accounts based on other aspects such as location, and then they will provide you with a list of Instagram users that fit the searched criteria.

Why Should You Use Instagram User Search Tools & When

Instagram user search tools can be an instrumental asset when it comes to Instagram marketing, for a variety of reasons.

One way in which Instagram user search tools are beneficial when it comes to social media marketing and increasing Instagram followers is that they can help you to connect with influencers.

Some Instagram user search tools allow you to search Instagram users by name, and then you’ll be presented with analytics on the account that you are researching. So, if you are considering collaborating with an influencer, you could conduct an Instagram profile search to get more information on their work.

You can also use these tools to get a look at your brand’s own Instagram account through a different lens. You can type your own username into a search tool and take a look at the account information that is presented to you. This will allow you to better understand and assess the overall progress and success of your Instagram marketing strategies.

Alternatively, you can use Instagram user search tools to scope out the competition. You can always look up accounts that are similar to yours and serve as competitors to your brand. This will allow you to see their analytics and compare them to the numbers on your own account.

Looking up fellow accounts in your niche will give you a good idea as to where you stand compared to similar or competitor accounts. After you find this information, you can adjust your social media marketing strategies as you see fit.

So, it’s pretty clear that using Instagram user search tools is an effective method of improving your social media marketing strategy. But, which tools are the best to use? Let’s break down the seven leading options that are available to you.

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Tools To Search Users On Instagram

1. Searchusers

Searchusers is an Instagram user search tool that allows users to search for Instagram accounts through a variety of methods. This makes the search engine especially versatile, since it can be used by almost anyone who is booking to conduct and Instagram user search.

No matter what information you have already on the account that you’re looking for, Searchuser will probably be effective for you.

This tool allows customers to search for users through the following features: Instagram Search User, Instagram Search Users by Name, Search Instagram Users by Username, Search Instagram Users Without an Account, View Instagram User Profiles, and View Similar Instagram Users.

So, whether you have a specific account username in mind and you are looking for more specific info on them, you know someone’s name and are trying to find their Instagram profile, or you are just generally searching for users within a certain niche, Searchuser has options that will be effective for you.

There are other features available through this site as well, once you find the account you’re looking for. These include Recent User Posts, Instagram User Data, Top Hashtags & Mentions, Popular Posts, View Like Counts, and View Comments.

Additionally, once you start using this product, you can utilize features offered such as “Recently Viewed” and “Most Viewed.” Having search history stored can be helpful in keeping up with trends, which is always important to social media marketing.

And, the best part of all? Searchusers is a free resource for anyone to use. So, there are no costs involved when you use this helpful tool to gather necessary info on other Instagram accounts (or your own account – whatever you happen to need!).

2. Inflact (formerly Ingramer)

Inflact is another multi-faceted Instagram profile search tool that allows users to search for Instagram accounts based on varying criteria.

The search bar on Ingrammer allows customers to conduct Instagram user searches based on keywords, phone numbers, or usernames. To go beyond this, however, there are sliders available just below the search bar that allow customers to narrow down their searches.

These sliding bars give customers the opportunity to specify the range of followers or post amounts that they want to see in accounts that are offered as search results. The bars range from zero to infinity, so customers can really tailor their searches to whatever they want or need to see.

Additionally, when you use Ingrammer to search for Instagram profiles, you can select the gender that you’re looking for, and you can also select an industry from a myriad of categories available.

These categories describe accounts by both general and specific industries, ranging from Medical Center and Political Organization all the way down to Image Consultant and Cupcake shop. So, no matter how niche you would like your search to be, Ingrammer can tailor your results to just what you’re looking for.

There’s also a section on the site devoted to influencers. You can select what category of influencer you’re looking to find, and Ingrammer will provide you with a list of influencers in the niche, along with the bio, number of posts, and follower count that the account has.

Other features of Ingrammer allow you to specify the age of the account you’re looking for or the area in which you are looking for an account.

Beyond the search feature, there are other Instagram-related tools available through the Ingrammer website. And, once again, the best part of it all is that it’s a free resource! Ingrammer users must create accounts on the website, but there’s no cost to use the available features.

3. Code Of A Ninja

Code of a Ninja has a slightly different function from the first two tools on the list. This tool is primarily intended to be used by developers and designers, meaning that it’s more straightforward in nature and includes less search features.

Instead of providing Instagram profiles to customers who search for various users, this resources generates Instagram User IDs for customers who for accounts by Instagram username.

The Instagram User ID is a numeric ID that each Instagram account has and that’s specific to each profile. As stated above, this ID number is more effective for use by developers and designers, so this tool is less suited to those who are looking to collect general information for marketing strategies or find influencers to partner with.

The unique function of this tool doesn’t make it any less effective, though – it’s extremely helpful for its intended audience.

Code of a Ninja is free for users who are looking to find the user ID for an Instagram account. However, the website also offers more advanced coding information, such as API. If you’re interested in finding detailed data on various Instagram accounts, you can subscribe to Code of a Ninja for $50 per month. With this subscription, users receive API access for 5,000 requests per month, and chat and email support are available as well.

4. Keygram

Keygram is similar to Code of a Ninja in that it offers numeric Instagram user IDs to customers, based on usernames that are entered into the search bar.

Users of this site can enter any Instagram username into the search engine, and they’ll receive the unique numeric ID for that Instagram account. Additionally, they’ll be provided with several Instagram accounts related to the one entered into the search bar.

Primarily intended for an audience of designers and developers, Keygram provides information that’s helpful for users who need to receive data from Instagram. One example of when this info is useful, as stated by the website, is when a user is displaying an Instagram feed on a website.

Additionally, Keygram provides information as to how early or late an account appears in the Instagram database, which gives users an idea of the account’s “place” on Instagram.

Keygram offers a five day free trial to users. After this, there are three packages available.

The Starter package is $5 per month and offers the most limited variety of features. The Personal package offers a moderate amount of features for $15 per month and is the most popular option. Finally, the Business package is available for $29 per month, and it offer the most features and is recommended to users who run multiple Instagram accounts.

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5. Influencers Club

Influencers Club is more similar to the first two resources included on this list, as it provides general account information to users who search for Instagram profiles on the website.

Influencers Club allows customers to search for Instagram accounts using the name of the account owner, the Instagram username, and/or the location.

Once this information is inputted into the search bar, customers enter their own email addresses to receive information on the account. Once this step is completed, customers will receive a chart with detailed information on the desired account via email.

This search tool is useful for users who know basic information on the profile that they’re searching and want to get a more detailed look into the target account.

As potential users scope out Influencers Club, they’re able to receive sample data for free. To actually sign up with the website and receive tailored data, however, there are four pricing packages available.

The Experiment package costs € 0.04 per email for 5,000 to 10,000 emails. The Startup package costs € 0.035 per email and includes 10,000 to 30,000 emails. (This is the most popular package and is available for 25% off.) The Growth package costs € 0.03 per email and is available for 30,000 to 100,000 emails. And, the Premium package is available for custom pricing and applies to one million emails and up.

All packages include custom filtering so that you are finding information on the ideal accounts that’ll help your own Instagram to grow in the most effective way possible. Other features available increase with the cost of each package.

6. Toolzu

Toolzu offers specific, advanced search features to find information on various Instagram accounts.

Using Toolzu, you can search for Instagram profiles based on a broad range of specific categories, follower range, or gender. You can also search by username or keyword.

This tool doesn’t require users to set up an account or register using any personal information, and the search results are delivered quickly – this makes it an ideal resource for quick searches. The website also boasts of exact results, which is helpful when looking for a specific account.

Toolzu is another Instagram search tool that’s offered at absolutely no cost to users, which is definitely another plus-side of the website.

So, if you’re looking for a specific account on Instagram or you’d like to find some accounts that exist within a specific niche or criteria, Toolzu could be the ideal resource for finding quick (and free!) results.

7. Webstagram

Webstagram offers basic analytics on any Instagram account, which can be found by entering the username or profile link into the search bar.

After searching for the desired profile, users will receive a report on the follower count, number of uploads, and engagement rate for the account.

Using this tool, customers can track growth statistics as well as past, present, and future analytics/predictions. Additionally, users will receive weekly email reports detailing the progress of their social media accounts.

Webstagram can be used to compare your own account’s statistics with those of your competitors’ accounts, and the site offers PDF exports of the reports that it generates.

There’s also a directory of influencers available through Webstagram, through which users can search for influencers’ social media accounts using a variety of categories and filters. This is, of course helpful if you are looking for a tool that’ll help you to get connected with the ideal influencer for your account and your niche.

Users can search for Instagram accounts through Webstagram without an account in a trail setting, but you must register with the website in order to have full access to all of the available features of the tool.

Time To Start Searching

Are you feeling overwhelmed with information yet? Don’t worry, we understand that it’s a lot to take in at once. But, just remember that if you know what you want to gain from using an Instagram user search tool, then it’ll help you narrow down all of the choices you have.

So, just take a bit of time to figure out why you want to use an Instagram profile search, and you’ll be on your way in no time! Once you find the tool that is the right fit for you…have at it!

Using an Instagram user search tool is one of the best ways to improve your social media marketing strategy and enhance your Instagram account. So, what are you waiting for? Get to work with one of these tools, today! And then feel free to come back and tell us about your experience!

How to find competitors on Instagram

For an Instagram account to bear fruit, you need to be one step ahead of your competitors. That is why it is now so important to analyze what a competitor offers and how he presents it. But before proceeding with the analysis, you need to find these very accounts of competitors.

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Search for competitors on Instagram

Consider several ways to find competitors on Instagram. But in order for the search to be targeted, first you need to draw up a portrait of your own business: who is your target audience, a list of services / products, pricing, format and geography. This is necessary in order to properly select competitors. nine0004

For example, you have a beauty salon in St. Petersburg and you are looking for other salons in the same city. But they may not be your direct competitors, because. you offer premium services, on luxury expensive cosmetics, and another beauty salon offers an economy version of services. That is, you have a different target audience, although the same set of services at first glance.

If your clients overlap with another beauty salon, but you are located in different parts of the city, then you may not be competitors either. the client often looks for salons in the territorial accessibility from himself. If your business is not tied to any particular city, then focus on pricing, a similar list of goods or services. nine0003

How to find competitors in Instagram search

To search for competitor accounts, enter a keyword in the search box. If you are not a local business, then you can enter a general high-frequency phrase, for example, "Children's toys." If the business is local, add a city to the keyword, for example, "Children's toys Tomsk".

After you have entered a query, under the search bar, select the "Accounts" section. There will be shown those profiles that have the searched keywords in the title and the most popular among users. Instagram also gives results based on your user experience (what you searched for, which accounts and hashtags you follow, which posts you like and add to your saved, etc.). nine0004

In the "Tags" section, Instagram will give you the most popular hashtags. Using them, you can find the "Top" and "Recent" publications of competitors, at the same time assessing what content is in demand. And in order not to miss new publications for the desired hashtag, add it to tracking in LiveDune.

Above the "Top" and "Recent" posts, Instagram displays tips - additional hashtags and accounts that are similar to your topic and the desired hashtag. Use them for more targeted searches. nine0004

Instagram recommendations for accounts can also be used. To do this, type a key phrase in the search bar and follow the hashtag. Open any publication from the "Top" and go to the profile of this account, click on the arrow. Instagram will give you accounts with a similar audience. Click "All" to see the full list of accounts.

How to find competitors using search engines

To find competitors through Yandex and Google, you need to decide what key queries to search for them, for this, use Yandex Wordstat. Enter the highest search term, such as "Mobile Application Development". The service will allow you to find related key queries for which users are still looking for you and your competitors. You can also use the search by region, which is relevant if the business is local. nine0003

Once you have decided what queries to search for competitors, type them into the search and go to the sites. Find social networks (most often located in the header or footer of the site, as well as in contacts). This is a more time-consuming method, but in this case, you can kill two birds with one stone when you start the analysis: evaluate both the Instagram account and the site.

How to find competitors using maps

You can only view companies that are in close proximity to you. nine0004

Search for a keyword, such as "Restaurants" and open those that are close to you. In Yandex.Maps, many companies indicate social networks, which simplifies the search. There are many companies in 2GIS that do not have a website and indicate only social networks. If the company of interest only has a website, then you can search for an Instagram account using the method described above.

Conclusion

Finding competitors is a responsible task that requires a systematic approach, because new accounts can appear even every day. Therefore, in order to be one step ahead and offer the best product, you need to know your competitors in person and draw inspiration from them. nine0004

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7 ways to find Instagram accounts for advertising

Ways to find Instagram accounts for advertising, mutual PR, mass following and collaboration.

The article was updated in November 2020. Initially, this material was for mass followers, but since 2017 I have not mass followed anything, so I don’t know how everything works there now. However, the methods are still effective.

I worked at One Million Likes (now the project is closed), so I judged the effectiveness of the donor for mass following by back subscriptions from the account. Here I collected the most working search methods that gave a “fat conversion”. nine0004 Unfortunately, the times when I set up mass following like a god are long gone

What will be in this article

A button to follow someone else

You can love Instagram for its recommendation algorithms and similar accounts. If you already have a couple of good accounts that you like, find similar ones using the "similar accounts" button.

It is convenient for me to work from the web, but the exact same button is in the application

Go through some of the similar accounts, most likely you will be able to find new accounts through them and their similar ones. nine0004 Look what a thing, many Instagram owners turn on mass following just to turn it on, as a result they get erratic and inappropriate followers, following the audience of such an account is like licking an ashtray

Feed recommended on Instagram

It makes sense to check the feed of recommendations and rails. But only if the author of the account leads an active Instagram life. Communicates in direct and comments, likes posts of colleagues and subscribers. And not just leads the life of a commercial account. The recommendations feed adjusts to your activity and generally gives tolerable recommendations. nine0004 Search everything: posts, videos, Stories and live broadcasts

In principle, there is a similar feed for the web, but I have not worked with it, so I cannot say how much better the recommendations are than in the application.

There is a recommendation button on the web

Hashtags

Enter topical hashtags and sort through posts. This seems to be the most logical way to search for accounts. But you need to understand the topic and constantly check these hashtags, otherwise nothing will work! Once again, we do not need the hashtags themselves, but the accounts that put these hashtags in the signature. nine0004

Recommended hashtags

It's not a sin to follow those hashtags that Instagram itself throws up, in addition to your thematic ones, there may be quite a few accounts that use more interesting hashtags.