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How to add translation on instagram caption


How to translate Instagram comments to your language? • TechBriefly

Contents

  • 1 How to translate Instagram comments to your language?
  • 2 Does Instagram automatically translate?
  • 3 Why Instagram translation is not working?
  • 4 How do you get translation on your Instagram stories?
  • 5 Where is language settings in Instagram?
  • 6 Does Instagram use Google Translate?

How to translate Instagram comments to your language? Instagram has an integrated tool to translate the caption and comments of a post to the other languages. We explain step by step how to use this function in this article.

  • How to see hidden Instagram likes?
  • How to download live videos from Instagram?
  • How to block users from seeing your Instagram stories?

How to translate Instagram comments to your language?

First of all, you should check which language you use in your Instagram app, because the tool uses that language as a reference point. Let’s say you will translate a Spanish or French comment to English. You should be using your Instagram in English.

  • To do this, open the application and click on your profile photo, located in the lower right corner.
  • Then, click on the three-line button in the upper right and go to Settings> Account> Language. Click on the language you want to configure on Instagram and the option will be saved.

Once this step is done, it is time to translate the captions and comments of posts on Instagram. As we have mentioned, it is a fast and easy-to-use tool in which you can find out what other users are saying in the posts without using Google Translate or some other translater.

Next, open Instagram and find the post that you want to translate its comments. Below the image, on the right of the post’s date, you will see a button called “See translation”. Click on it to translate the full caption and featured comments. In less than a second, you will be able to read all comments in your language.

Once the translation is done, you can re-read the captions and comments in their original language by clicking on the “See original” button. Instagram’s built-in translation tool has a problem though: it only translates the featured comments that appear below the post.

How to translate Instagram comments to your language?

When accessing the full list of comments, the “See translation” button disappears and we cannot use this tool’s help to understand what other users have said. This is an important problem that Instagram should solve in the next updates so users will be able to translate and understand all the content that is displayed under a post.

Remember that, to enjoy the latest news from this popular social network, you must always download and update the Instagram app to the latest version available. In this article you learned how to translate Instagram comments to your language.

Does Instagram automatically translate?

Instagram has added a new option in July 2021 that automatically translates text in posts. If the service detects a foreign language in a post, it will display a “See Translation” option on the top left of the screen. Users can tap this option to see a translation at the bottom.

Why Instagram translation is not working?

In Instagram help page related to this topic, it says that “If translations aren’t showing up, it could be because we couldn’t detect or don’t currently support the language. Keep in mind that translations also may not show up for older posts and comments.”

How do you get translation on your Instagram stories?

Instagram says, “When you’re watching a story with text, you’ll get a ‘See Translation’ notice if your set language is different than the one in the story. Just tap it and a translation will pop up”.

Where is language settings in Instagram?

  • Tap or your profile picture in the bottom right to go to your profile.
  • Tap in the top right, then tap Settings.
  • Tap Account and Language.
  • Tap the language you want to use.

Does Instagram use Google Translate?

Google Translate is one of the most widely used online translation tools. … In 2016, Instagram launched a translation feature. The feature translates captions and comments automatically based on the language they are written in and the language setting of the person who is viewing it.

Instagram announced on 2016 that it’s working on a text translation for its mobile app. The new feature will begin rolling out in the following month after the announcement.

But it is still now known which API is used, although a comparison between Instagram’s translation API and Google Translate showed that they are not the same, and Instagram translate feature had a higher error rate. You can check the paper here.

Tags: commentshow toInstagramlanguagephotophotosstep by steptranslatetutorial

how to add translation on instagram caption?

Answer

  1. There is no one-size-fits-all answer to this question, as the best way to add translation on Instagram captions depends on the specific language and font used in the caption.
  2. However, some tips on how to add translation on Instagram captions include using online translators or Google Translate.
  3. Additionally, users can also use captioning tools like Captions Plus to help translate their captions automatically.

How To Add Translate Option In Instagram Bio

Instagram see translation || #instagram #bemine

How do you put translation on Instagram captions?

There are a few different ways to do this. One way is to use an online translation service like Google Translate. Another option is to use a third-party app like InstaTranslator that can be installed on your phone.

How do you turn on translation on Instagram?

There is no one-size-fits-all answer to this question, as the process of turning on translation on Instagram will vary depending on your account settings and device.

How do I get translation off my Instagram bio?

There is no one-size-fits-all answer to this question, as the best way to get translation off your Instagram bio may vary depending on the language and format of your bio. However, some tips on how to remove translation from your bio include using a translator or using a service that can automatically translate your bio into different languages.

How do I translate Instagram messages to English?

There isn’t a one-size-fits-all answer to this question, as the translation process will vary depending on the message content and the language pair being translated. However, some tips on how to translate Instagram messages into English include using Google Translate or a similar online translator, keeping a close eye on word choice and grammar, and consulting with a professional translator if necessary.

Why can’t I see translation on Instagram story?

Instagram recently changed their story feature to only allow videos. If you try to post a translation, it will not appear in your story.

What languages does Instagram translate?

Instagram does not translate languages.

How can I translate a page into English?

There are many online translation services that can help you translate a page into English. You can also use Google Translate or a similar service.

Why does Instagram say See translation?

Instagram sometimes shows a translation of a post when it is not automatically generated. This might happen if you use a third-party app that lets you share photos and videos directly to Instagram, or if you copy and paste text from a website into your post.

How do I get rid of translated in bio?

There are a few ways to get rid of translated bio information on Quora. You can use the Google Translate tool to translate your bio into another language, or you can simply remove all translated text from your profile.

How can I translate a picture?

There are a few different ways to translate a picture. One way is to use a program that can automatically detect the features of the image and translate it. Another way is to use a scanner and take the picture into an image editing program, where you can edit it yourself or use an online translator.

How do you use Google Translate?

Google Translate is a free online service that allows you to translate text from one language to another. You can use it to translate text on websites, in emails, and on documents. You can also use Google Translate to translate spoken languages.

How do I translate a document?

There are many translation tools available online or through software. The most common way to translate a document is to use a word processor and save the document as a .doc or .pdf file. You can also use online translation tools, like Google Translate, which allow you to translate text directly into your language.

Is there a translation app?

There is no single translation app that can handle all languages. However, there are many translation apps available that can help you translate between different languages.

How do I translate a text?

There are a few ways to translate a text. One way is to use a machine translation tool. Machine translations are not always accurate, so it’s important to use a translation service that can guarantee the accuracy of the translation. Another way is to use a human translator. Human translators are usually more accurate than machine translations, but they can also be more time-consuming and expensive.

Is there an app that will automatically translate?

There are a few translation apps that will automatically translate text, but they are not perfect. For example, Google Translate does a good job of translating most common words and phrases, but it can’t always translate idiomatic expressions or slang. Another app, Babylon, is more accurate when it comes to translating idiomatic expressions and slang, but it can take longer to complete a translation.

How to divide text into paragraphs, insert lists and headings on Instagram

Social networks have long served as a platform for users to earn money. An ad placed here has a huge chance of getting into the eyes of thousands of people. However, whether they read it or not depends not on WHAT is written, but on HOW it looks. The texts are solid gray canvases, few people read them. A good post, like a good book, must be well-formed.

Unfortunately, Instagram does not allow you to use formatting techniques, as in Word. So that what is written does not merge into a gray mass, you need ...

Let's talk about how to divide text into paragraphs, insert headlines and lists on Instagram so that your posts attract people's attention.

Content

  • Title - everything is the head
  • Separate the title from the text and divide the post by paragraphs
  • We insert lists
  • Services that simplify the formatting of the text on Instagram

    • headings - the head

    headlines of publications is customary large and noticeable. font, but there is no such option on Instagram - in this social network there is one font for any need, and get out as you want.

    And you can get out like this:

    • Use only capital letters (caps) in writing the title.
    • Decorate it with special characters. With their help, you can mix the title in the middle.
    • Highlight title with emoji.
    • Separate letters in words with simple spaces (space).
    • Access third-party services that extend the capabilities of the built-in Instagram editor. What are these services and how they can improve the design of texts, we will tell further.

    In the meantime, using what is at hand, you can get something like this:

    Separate the title from the text and divide the post into paragraphs

    Next comes the main part of the post, which is usually separated from the title by an empty line. If you simply move the cursor down twice, as in Notepad, Word and other text editors, after publication, the empty space will be removed and the text will “stick together”.

    Agree, it doesn't look very good:

    To add separator lines after the title and paragraphs, Insta-users use the following tricks:

    • Move the cursor down and insert emoji at the beginning of a new line.
    • Instead of emoji, several characters are placed, such as asterisks or dots.

    As you can see, it turned out better, but it's still far from ideal:

    To move to a new line in the Instagram editor, press the Enter key when it looks like a back arrow.

    On different devices in different versions of virtual keyboards, the enter key can perform two functions - move the cursor to a new line and send messages. How exactly it will work on the next click can be determined by its appearance.

    A paper airplane, envelope, forward (right) arrow, etc. icon on the enter key indicates that the typed text will go straight to publication. To switch the key to newline mode, on the standard Android keyboard, press Shift (the up arrow button that changes the case of letters).

    And yet, if you notice, there are a lot of posts on Instagram that are divided into paragraphs with empty lines. How did their authors succeed? Very simple: they use a "tricky" space. This one:

    "⠀"

    Insert it without quotes after the last character of the paragraph, and then boldly press the line break button - the text will no longer stick together!

    Now it looks like this:

    It turned out what we needed. And in order not to copy the space manually every time, save it in the autocorrect list in the keyboard settings. Of course, if she supports such an opportunity.

    Inserting lists

    Well-formed texts often contain bulleted and numbered lists. But the creators of Instagram have cheated their adherents here too: the function of inserting and formatting lists, as you guessed it, is also missing! But now we are not afraid of this.

    Let's arm ourselves with a "tricky" gap and continue the experiments. In the following example, it adds an empty line after the title, as well as indents and hyphenation of list items:

    Finally, we have achieved what we wanted. It remains to simplify the task.

    Services that make text formatting easier on Instagram

    Short posts are easy to edit manually, but formatting large amounts of text using manual operations is too laborious. And there is no need to waste time on this if there are helper services:

    • Telegram bot Text4InstaBot . He knows how to insert separator lines, indent paragraphs, place text in the center, write in strikethrough, underline and bold. For formatting, commas, periods, asterisks and hyphens are used here, which Text4InstaBot replaces with spaces and insta-editor tags. Full instructions are given in the bot message window in the Telegram messenger.
    • Text for Instagram Picture.plus . This service is even more convenient than the previous one: you just write or paste a post into the window, and Picture.plus adds paragraphs to it that Instagram understands. In addition to text, it is permissible to use emoticons and hashtags here.
    • Spectrox. ru and Renotes.ru correct the entered text for strikethrough. In addition, there are a lot of valuable tips on how to design insta posts on Rru.
    • Insta Editor is a multifunctional paid service with its own text editor. You just type a message using the usual tools - line breaks, indents, lists, etc., and it is published unchanged on Instagram. Also, this editor allows you to make changes to already published texts. Moreover, it does not matter to him through which program or service they are published.

    Writing posts on Instagram is not as difficult and incomprehensible as it might seem at first glance. Although it is unusual, but even this passes with time.

    Successful publications!

    How to use Instagram Guides for organic promotion

    How commercial accounts can use Instagram guides, whether the new feature will gain popularity in the Russian network segment and what is important when creating an effective guide - you will learn about this from the article.

    • What is a guide or guide on Instagram
    • How to create a travel guide on Instagram
    • Types of Guides on Instagram
    • Places
    • Posts
    • Products
    • Guides: business opportunities
    • 7 Most Popular Instagram Guides for Business
    • Tourist guide
    • A selection of new products
    • Product selections by category
    • Gift Guide
    • Thematic collections
    • life hacks
    • Tips "How to choose"
    • Answers to frequently asked questions (FAQ)
    • conclusions

    What is a guide or guide on Instagram

    On May 18, 2020, Instagram published the release of the new Guides feature (in Russian translation “Tips” or “Guides”), explaining the essence of the format: it is designed to easily find useful information. Companies, public figures, bloggers and ordinary users can give their advice and recommendations.

    Guides are a cross between carousels and posts. They allow you to combine several posts on one page, supplementing them with headings and additional texts. As a result, the finished guide resembles a high-quality longread. Businesses and bloggers have received a new format of interaction with the audience, which provides important benefits.

    The first guides created on the web were dedicated to the fight against the pandemic and a healthy lifestyle. In the release, Instagram identified the accounts of authors and organizations that compiled useful guides on how to protect your health, manage anxiety and fears, and keep in touch with loved ones. By the fall of 2020, the Guides feature appeared in many countries, and at the time of publication of the article is already available in Russia and Ukraine.

    How to create a guide on Instagram

    To create a guide on Instagram, go to the main page of your profile and click on the plus in the upper right corner. A drop-down list will appear with options for what you can create: Post, Story, Featured from Story, IGTV Video, and Tips (Travel Guide).

    Select Tips

    Click the Tips (Guide) button, a window will open where you need to select the type of Guide: places, products (not yet available to everyone) or publications.

    Select the type of Guide

    If you are creating a Guide with publications, the next step is to select the publications in the order in which you want them to appear in the Guide.

    Select publications to be included in the guide

    After that, Instagram will prompt you to write a title for the Guide, fill in a short description and choose a cover - one of your posts or one of your saved ones.

    Think of a title for the Guide

    Next, you need to add a title and description for each card.

    The title for each publication is required

    After the work with the guide is finished, to publish it, click the "Share" button or save as a draft.

    Types of Guides on Instagram

    Instagram allows you to create three types of Guides:

    • "Places" - based on geolocation
    • "Publications" - based on your own or saved posts
    • "Products" - a selection of products from the store.

    Each guide can include up to 30 cards with 2200 characters each.

    Places

    Initially, Guides was intended to create tourist guides, but due to the closure of borders and the suspension of air traffic, many travel plans collapsed, and the management of the social network was forced to announce a health-related launch.

    To create a tourist guide, you need to select the type of guide "Places" (Places), after which the search page for posts by geolocation will open. I created such a geotagging guide “What to see in Tehran” in my microblog.

    Geotagged guide

    All major attractions in the guide are illustrated with photo posts by other users.

    The guide is completely compiled from the posts of various bloggers

    For each place in the guide, you can select up to ten posts, they will be built into the card like a carousel. Such guides are not widely used. The reason is simple - few people want to advertise other accounts in this way and take the reader away from their own.

    However, this feature can be used for promotional purposes. For example, the blogger @aziza_travel compiled an overview of hotels and hotel complexes in different countries, including all of her posts dedicated to hotels. This is a great idea for advertising integration and blog monetization, if you make such a selection based on geolocation and with partner posts, after agreeing on the publication and supplementing the cards with personal recommendations and reviews.

    Guide with a selection of recommended hotels from @aziza_travel

    Posts

    This is the most popular type of guide. It allows you to structure the content in your own account using various thematic collections. Great for all types of online stores. With the help of such a guide, you can easily sort the entire range into categories, which was previously done in Highlights, simplifying navigation for potential buyers.

    Guides with product categories in the Mothercare store

    Items

    Only items from brands that have Instagram Shopping Tags enabled can be included in the selection. If a business account has the Shopping function enabled and there is a store, you can create guides directly with products, and not with posts.

    The advantage is that the price is immediately displayed, including taking into account promotional discounts, and there is a direct link to the online store website. Users can also create guides with products from their wishlist, but this feature is not available to everyone, perhaps due to restrictions on Instagram Shopping in Russia.

    For brands that have connected Instagram Shopping, all the products in the store are already sorted into collections, so almost no one duplicates them in the guides.

    Maccosmetics Instagram store with product selections

    Simple yet powerful landing page builder

    Create a mobile landing page, online store or multi link for Instagram and promote it via messenger chatbots, email and SMS - all on one platform!

    Create a landing page

    Guides: business opportunities

    The new Instagram post format has a number of important advantages, let's consider functional and marketing ones.

    Functional benefits of guides on Instagram:

    • You can post large materials without a text limit of 2000 characters.
    • Unlike posts, guides are easy to add and edit at any time, keeping them up to date.
    • Ready-made guides can be shared in a private message and in Stories.

    Instagram Guides Marketing Benefits:

    • Strengthening loyalty with useful content: tips, life hacks, step-by-step instructions.
    • Guides as newsletters show expertise, you can cover a particular topic in more detail.
    • Using this format, you can structure content by topic, including updating previous posts for subscribers.
    • The time of user interaction with content is increasing and, as a result, account statistics may improve.
    • The publication of a new guide can be used as a newsbreak in the cycle of promoting a new product or service.

    How else can guides be useful? I asked this question to marketers and business representatives.

    Vera Verkhovskaya . Marketer, entrepreneur, founder of the 3 Marketers agency, blogger @vera.marketing

    Using the guide, you can collect materials on one topic in a single longread or tell a whole story in chapters, and this can be both your own content and third-party content. By studying the collection, the subscriber spends more time in your account, and this is read by the Instagram robot as increased interest and will gradually increase coverage and attract a new audience. This is what guidebooks are good for.

    Instagram users love stories and are willing to continue, so post gradually like a series of series and attract attention, and then create a long read with a single literary plot and invite you to read the whole story in the guidebook.

    How to show expertise with a guide? Collect, for example, collections of places, products from third-party publications that will be of interest to your audience, supplement them with your own tips and comments. By acting as an expert, you increase trust and loyalty, and as a result, you get an increase in sales. But, here it is important to remember that by collecting third-party content in your guide, you are advertising to someone, this needs to be weighed.

    Attract the attention of the target audience to the guides with clickbait headlines, engaging questions, use triggers. Reinforce texts with bright covers, because Instagram is a visual social network. Design guide covers to be engaging.

    I recommend using the guides, like all Instagram tools, to the maximum. I think that in the Russian segment of the network this tool will slowly gain momentum, since people still come to Instagram to relax and have fun, and not many people are interested in reading. Use my advice and get the most out of your new tool.

    As always, those who are the first to understand the full power and start using guides 100% will soon be able to evaluate the result. Then everyone else will catch up, so do not delay and think about what topic you can collect collections on now.

    Dmitry Sofronov . Photographer, designer, blogger @felixtones

    My business is myself and related promotion of my services and products. Guides are an innovation that can, in a certain way, replace stories and highlights in terms of the convenience of demonstrating your product if the site introduces the ability to promote them using targeted advertising as publications.

    Now I have seen very few successful cases and it is difficult to say how to write them correctly. Personally, I use this function to complete my series of works or texts. Posts have a limited number of characters, and to increase coverage, you can, for example, translate the text into English.

    Denis Zavatsky . Web marketer ROMI center

    Guides provide an opportunity to show your company, product or service a little more collected than the Instagram feed format, which is often chaotic in accounts. Some solve this issue through Highlights, but collecting them is another task - they are not intended for this. But the guides fit perfectly.

    Also, using this format in the future, it will be possible to collect a new audience, including for targeting, using a selection of places, products or posts - like Instagram and divided the options for guides.

    For example, it is convenient to collect Look Alike audiences using engagements — through them you can get good results from advertising. In advertising posts of entertainment publics, there are often collections of quotes, ideas, places, memes with cats. Guides are also well suited for such "sorting". True, it is not yet very clear how exactly engagement will be taken into account in them - there are no likes and comments yet.

    Whether Guides will be in demand in the Russian segment of Instagram depends heavily on the final "place" in the interface. For example, I don’t see the future of IGTV at all, except when the stories are too long, but we don’t want to cut them and use IGTV, where it gets lost. But people actively use Highlights and often just for collections. It is unlikely that this format will disappear altogether. What place the guides will take in the end is not yet clear. You need to look at the dynamics.

    7 most popular Guides on Instagram for business

    Showing examples of the most popular types of guides on Instagram for business.

    Travel Guide

    Many travel bloggers have started using travel guides to structure their blog posts. It would seem, why return to content that was published a long time ago? Creating a new guidebook is a great newsbreak to increase audience engagement and grab the attention of those who haven't read it yet. In the same way that bloggers publish old posts in Stories to tell newcomers about themselves or just bring up an old but interesting topic, only now you can link not to one post, but to a whole collection.

    This type of publication may be of interest to tour guides, travel agencies, chains, museums, galleries and amusement parks.

    Travel guides from travel blogger @olgacherednichenko

    A selection of new products

    The content plan of almost any online store has a “News” section, where posts are published dedicated to updating the assortment. These posts can be combined into one guide, as the popular book portal Litres did.

    The guide from @mylitres contains the main book novelties of season

    Similarly to new products, you can group "Hits of the season", "Customers' choice", "Top 10 sales" and so on.

    Collections of products by category

    Guides are a great alternative to current stories. With their help, you can create collections of products by category. Russian companies are gradually starting to use this practice. Perhaps in the future this approach will become a tribute to subscribers.

    Category guide from china shop @farfor_home_decor Category guide from clothing and footwear brand @zenden_official Denis Zavatsky . Web marketer ROMI center

    In my opinion, half of the current business Highlights can be translated into guides. They collect an informative FAQ section, describe methods of delivery, payment or return, options for cooperation, and the like. But it's not about engagement. Rather, about the logic and format of content placement: Highlights are needed for live stories, and guides are for long descriptions.

    As for attraction, it depends on the direction of the public or business and on the target audience. Conditionally: for a public guide, collections of places are well suited - where to go and what to see in the city, for shops - collections of goods and related articles.

    Gift Guide

    New Years, Birthdays, Gender Holidays (March 8 and February 23), Valentine's Day are popular holidays and great informational occasions to remind customers about your company and unobtrusively make a selection of useful recommendations. However, you should not be tied solely to dates. You can create collections without a reason, but with a recommendation for a specific addressee: dad, mom, grandma, grandpa, son, daughter, boyfriend, girlfriend, manager, colleague, teacher.

    On the eve of January 1, 2021, the online store of kitchen appliances Redmond created an up-to-date guide on gifts for the New Year.

    Gift guide from Redmond

    With the help of the guide, the Letual brand combined all its posts on the topic of gifts previously published under a common hashtag.

    Letual gift guide

    Thematic collections

    etc.

    For example, a home and leisure store might offer the following collections:

    • Things to make your holiday in the country more comfortable
    • 5 hygge little things
    • 7 ideas for a budget interior upgrade

    Redmond has collected popular recipes for autumn dishes in guidebooks.

    Redmond Recipe Guide

    Pampers has compiled a selection of posts about the development of babies from one month to a year.

    Helpful guide from Pampers

    Lifehacks

    Tips to increase productivity and efficiency in any field are always very popular. To diversify the topics of the guides, create collections on how to make life better, recommendations on how to save (time, money, resources), instructions for use that make life easier.

    Ikea has combined posts on containers and resealable bags in its guide "How to store food safely".

    Ikea life hack guide

    Agro-Alliance made a selection of posts dedicated to an unusual topic - sprouting buckwheat, lentils, chickpeas and cooking various dishes with them.

    Life hack from Agro-Alliance

    Any company can use life hacks. The main principle of constructing such material is an original, non-standard presentation of a solution to a problem, practical benefits and ease of use.

    For example, a clothing and accessories store can use such topics for life hack guides:

    • How to make your wardrobe more functional
    • How to choose clothes to look slimmer
    • How to combine colors in clothes
    • What clothes to choose for working remotely

    "How to choose" tips

    "How to choose" is one of the most popular queries in search engines. By making a useful guide on this topic, you can attract a cold audience and prepare them to buy. Another useful idea for guides is to use the questions that your subscribers ask in the comments and direct messages and give comprehensive and detailed answers to them.

    Jewelery store "585" has made a useful guide on "How to wear jewelry", telling about the current trends of the season.

    Guide from 585 store

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    Answers to frequently asked questions (FAQ)

    As a rule, in the content of any business account there are posts with answers to frequently asked questions. Combine them into one guide, a link to it can be sent to customers asking the same questions in direct.

    More ideas for business guides: collections of posts about company history, ongoing promotions, payment options, bonus program, offline stores.

    For example, Kari has grouped all seasonal sale items into a selection to make it easier for users to find and make a choice.

    Discount guide from Kari Meline Davidyan . Copywriter, marketer, blog author @copywriter_meline

    Travel guides open up great opportunities for business and experts.

    They shorten the path from the user to the merchant. Combine several posts into one article, copy the link and send to the client.

    For example, if I write on a topic, I delve into it. Therefore, my posts often become long reads. What is good about longread? It contains comprehensive information on a specific issue.

    How can this help business? For example, you can create guidebooks:

    • Photographer - by country or cuisine in European hotels
    • Gift shop - presents for the New Year, March 8 and so on
    • Make-up artist - master classes in applying evening make-up

    There are many topics for guides.

    Guidebooks are just gaining momentum. They have great prospects. In terms of attracting new subscribers, collections with relevant content for buyers will be in demand. For example, style guides:

    • TOP 5 hairstyles, accessories, gifts, kitchen furniture and so on
    • Instructions on how to use the goods - for any goods of the online store
    • What (applications, fonts, templates, services) to use in work

    I think users will love guidebooks. The reason is that on Instagram, as well as on the Internet, there is too much useful content. A person who has entered the profile of an expert or a store will not scroll through the entire feed to find the material he needs. And the guides just save his time.

    Conclusions

    In 2017, the social network VKontakte launched a new post format - articles that allow you to beautifully design long text with media files, quotes and headlines. Guides are a similar version of Instagram longreads.

    Guides have not yet received much distribution in the Russian segment on Instagram. But now is the time to start testing this feature. It is very likely that the new blog format will catch on.

    Learn more