How to add address in instagram bio
How to Add an Address to Your Instagram Bio
Have you ever been scrolling through Instagram, say, right before dinner, and seen a perfectly-photographed image of a dish that makes your mouth water? Did you then follow through to the restaurant’s Instagram profile page, ready to make a reservation or order some takeout, only to not find an address?
On the viewer’s end of this interaction, we’re left wanting, hungry, and opening up a search engine to do some research on the restaurant’s address. Users might get tired and simply move on to the next delicious-looking post. If you’re the restaurant owner, you’re missing out on what could have been an easy lead.
Read on to learn how to add an address to your Instagram bio to never leave a potential customer wondering how to find your location. Including your address not only helps Instagram users find you but provides some context. We imagine you chose your business’s neighborhood and surroundings for a reason, and this is a customer’s first cue into your vibe.
Before you start: Let’s get down to business
Whether you offer burgers, bags, or books, if you’re a business with an IG presence trying to make a sale, you should make it easy for viewers to find your brick-and-mortar location. Any time you can take some legwork out of a lead, you’re allowing a customer to engage with your products or services faster.
Instagram understands the importance of being able to list your business location on your account page. That’s why they’ve opened this feature up to business accounts (and business accounts only. Offering this option to personal accounts would be a major privacy issue. Businesses usually want traffic, not privacy). Instagram has made “getting there” easier. They’ve even made the location you set visible right under your bio as a hyperlink that will open Apple or Google maps to show customers how to reach you.
Add your location to your Instagram profile, and that customer scrolling for the perfect bite before their lunch break will find real-time directions to your restaurant.
They’d already be on their way.
How to add a location on an Instagram bio
So, we’ve sold you on the importance of featuring your location, but now you’re wondering how to add an address to an Instagram bio. Follow these next few steps:
- Open the Instagram app on desktop or mobile.
- Jump onto your Instagram business account.
- Click on your profile picture to edit your profile.
- On Instagram, the Edit Profile function is right under your bio. Click on it.
- From the options given, select Business Address.
- Fill out the required location information like the Street Address, City/Town, and Zip Code.
- Tap the blue checkmark in the upper right-hand corner of the screen to Save your changes.
- On the page for your contact information, tap the blue checkmark again to Save and exit the function.
Once set, the location will be visible to anyone on Instagram, whether they follow you or not. That’s a good thing.
New customers who aren’t yet following your business can still engage with your products or services by stopping by your locale. If you ever need to turn your address off later — for example, in the case of a move — you can do that. We’ll explain how in the next section.
FAQ: I added my address but it’s not showing!
Adding your address to your business Instagram account should be simple, so if you’re trying to do so following the steps above and it’s not working, we understand why that’d be frustrating.
The cause is likely that you’ve hidden your contact information, and to display your address, you’ll have to disable this feature. Here’s how, in a few simple steps:
- Open the IG app on desktop or mobile.
- Open your business account.
- Click on your business profile picture.
- Click on Edit Profile, found under your bio and above your Instagram posts.
- Select Profile Display.
- If the Display Contact Info toggle is turned off, turn it back on to display your address.
- Tap the blue checkmark in the upper right-hand corner of the screen to save your changes.
Undergoing some changes? If you need to temporarily turn off your address or other contact information, you can repeat Step 5 from above, toggling in the other direction. We recommend doing this if you’re moving as you don’t want customers to get lost.
While you’re there, add some links
While you’re hovering around your Instagram bio making changes to your address settings, why not add some links and engage even further with your audience?
Instagram allows you to add one link, but with a Linktree URL, you can branch out into several links across platforms. This allows you to direct viewers to your other social media networks like LinkedIn, Facebook, or your company website.
Think back to our restaurant example. You could add a link to your menu here, and your customers will be excited about everything they’re about to order while walking over to your spot.
If you have another type of business, include a link to your e-commerce store. Your customers can jump right to your online shop from your business page on IG and buy whatever cute item you posted that drew them in.
How to Add a Location on Your Instagram Bio
- You can add your location to your Instagram bio on your business page and ensure potential customers on app know where you're located if they're interested in visiting later.
- To add a business location to your account, first navigate to your profile page on the Instagram app.
- This story is part of Business Insider's Guide to Instagram.
If you run a business account on Instagram, it may be essential to include a location in your bio so potential customers can easily determine where the business is located if they are interested in later visiting it.
By including your business location, you make it easier for users to navigate there using third-party apps like Google Maps and Apple Maps.
Adding a location to your Instagram profile bio is easy and can be done in just a few steps — and it takes less than two minutes.
Here's how to do it.
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How to add a location to your Instagram bio on a business account
1. Launch the Instagram app on your Android or iPhone.
2. Using the menu on the bottom of the screen, tap the profile icon, which resembles a person.
3. Under your account's bio information, select "Edit Profile."
Navigate to your Instagram profile page and then select "Edit Profile." Meira Gebel/Business Insider4.
Under "Public Business Information," select "Contact Options."
5. Next, select the "Business Address" text box to add a location.
Tap "Business Address" to add a location. Meira Gebel/Business Insider6.
Fill in the text boxes for street address, city/town, and zip code.
7. Once you've entered all of your location information, make sure it is accurate and then select "Done" from the top-right corner of the screen.
Tap "Done" at the top when finished. Meira Gebel/Business Insider8.
To finish, select "Save" at the top-right.
9. After you've exited from the Edit Profile menu, your business profile will now reflect the location you've entered. This location will be visible to anyone who views your profile, whether they follow you or not.
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Meira Gebel
Meira Gebel is a freelance reporter based in Portland, Oregon.
She writes about business, culture, and technology for Insider. Her work has been featured in Digital Trends, Willamette Week, USA Today, and more. She is a graduate of Columbia Journalism School and San Francisco State University. Feel free to reach out to her on Twitter, where she can be found most of the time, @MeiraGebel.
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We are often asked how to add additional information to the Instagram header?
Since the service provides limited options on this issue, you have to be a little tricky and use the address field for your own purposes. But let's get it right.
Instagram has a Directions button for business profiles. The address of the company is usually displayed there. But it is also not forbidden to add other information. To do this, you need:
- Press the Edit profile button
- A window opens. In it we find and press the button Methods of communication.
- A block with information about the company (email, phone, address) will open. Click on the Address field.
- A window will appear with fields to fill in:
- Top use to add your information
- Be sure to fill in the City field, otherwise the changes will not be saved. - After that, save everything.
As a result, the information will be displayed like this:
Note!
Information added in this way will only be displayed on mobile phones and tablets.
How to go to company profile
Once again, we remind you that the above is only suitable for company profiles.
To go to the company profile you need:
- Click on the Settings button (in the upper right corner)
- In the list that opens, click Switch to Company Profile.
- Then you will need to click on the Continue button 4 times in different windows
- A window for linking a Facebook page appears. In it, you need to click Select a page, log in to your Facebook account and click the Next button.
- The next step is to select an existing Facebook page or create a new one and click Next.
- A window for filling in contact details will appear. If you do not fill in any of the fields, then it simply will not be displayed in your account.
- After that, you need to click Continue. And that's it - you have moved to the company profile.
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How to add an address on Instagram in a business profile
February 11, 2022
6 minutes
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Why do you need to specify the address
in your profile? The answer lies in several important points:
Inspire confidence
A store that publishes all information for show, behaves openly with the audience, does not hide the details of the price, addresses and names of the creators of the project, always inspires confidence.
You can specify in the profile header all the most necessary information about the company and contact methods. So the loyalty of the audience will double.
Induce to action
When a person sees all the necessary information in front of him, it is much easier for him to make a decision and make a purchase. The location of the store in the profile header is a kind of call to action: a potential customer can go to the address, open the maps and already subconsciously think about how it will be convenient for him to get there and when he will make a purchase.
Remain in memory
The more often a person sees something, the better it is deposited in his memory, at least subconsciously. The address of the store, placed in the profile header, will periodically flash before the eyes of a potential buyer, so he will remember it. You can also do this by entering your phone number and other useful data.
Simplify the process
It is much easier to make a purchase when all the information you need is easy to find and located in one place.
If you add an address to a profile, the user will only need to navigate to it and click the “get directions” button. And if all the data on prices, product availability and discounts are indicated just below the heading, up to date, then it will be even easier to make a purchase.
Summing up, we can formulate the advantages and disadvantages of adding an address to a business page:
Why should I include an address?
Helps to make the sales process more efficient
Reduces the list of buyer actions
Inspires confidence and looks solid
No need to send the address to everyone in direct and personally explain how to get to the place
Why is it better not to do this?
Visually overloads the profile header
Only one address can be added in the standard way
How to add an address in a business account
Expert opinion
Ilya Arkhipov
Product Marketing Manager for advertising
The application allows you to add an address only for business accounts.
Therefore, if you have a personal profile, then do not forget to either create a new business account, or simply transfer an existing one to another category.
One address
Please note that Instagram's add address feature only allows you to add one location to a section. Therefore, if you have several physical stores, then go straight to the next paragraph.
If you still need to add one address, then click the “edit” button above the profile header, then go to the “communication methods” section. Find the line "Company address".
Done! Now you can enter the full address, starting with the city and ending with the postal code. Check the information and make sure it's correct when you're done.
Several addresses
Profile header
If you have several addresses, then the function called “about me” will save you. You just need to click on the "edit profile" button. And find the necessary section under the avatar.
You can enter up to 150 characters here.
If you need to fit a lot of addresses, then try to write briefly, but clearly. In extreme cases, those that did not fit can be entered into one of the “relevant” ones.
Website
The second life hack that will help you avoid the restriction of Instagram: this is the “website” section. If you have a personal website, then add all the store addresses in large print to the main page.
After that, use the link by pasting it into the appropriate section.
Geolocations for posts
A working way to bypass the limit on one address is to create a post, and specify the exact location of your store in the geolocation. You can make a lot of such publications, indicating different addresses in different photographs, so that viewers understand where which store is.
Posting several such posts, it will be possible to write the name of the city in large print on the pictures themselves, so that the viewer clicks on the publication and already looks exactly at the street, house index and other important details.
This will be a convenient navigation through the account.
What to do if the address is not added
There are several reasons why lags occur. Immediately check your internet connection and app version. Switch to high-speed wi-fi and update Instagram. Is it still throwing an error? Read on.
Check if you successfully upgraded to a business profile. Try changing the category again. Log in to your account or restart your phone. Did not work out? Move on.
Most likely, the problem is in the wrong address or VPN enabled. Turn it off, allow your smartphone access to geolocation and then the address can be added.
Except for the address of the company, your profile header can be upgraded with beautiful and unusual fonts. How it works?
First of all, it looks beautiful and eye-catching. Second, it sets you apart from your competitors. Thirdly, typography is an important aspect of design.
With the help of typography, you can evoke any feelings in a person and encourage a purchase.
To generate beautiful and top fonts, use our free service:
You may find it useful
beautiful font
Choose a beautiful font in Russian and upgrade your profile
Hashtag selection
Social hashtag generator: collections by topic
Total
Now you know how to add an address to the Instagram header in your profile. If you are interested in the subject of this social network, you want to learn the secrets and tricks of Instagram, find your niche and start earning, then learn from our free articles for SMM specialists and bloggers: 50 ideas for TikTok videos, Instagram Reels and YouTube Shorts, Everything, what you need to know about Instagram Reels: 10 life hacks to get recommendations, Instagram video ads to get customers and orders: 10 life hacks.
The application allows you to add an address only for business accounts
A store that publishes all information, does not hide the details of the price, addresses and names of the creators of the project, always inspires confidence
When a person sees all the necessary information in front of him, make a decision and make a purchase for him much easier
Do you understand how to enter an address in your business profile?
Yes
Rather yes than no
More likely no than yes
Not
FAQ
Are there other ways to add an address to my account?
Unfortunately, there are no more ways to add a clickable address.
