How to use instagram for business hubspot


How to Use Instagram for Business [Free Guide + Templates]

Free Ebook & Templates

Learn how to get followers, build your audience, navigate algorithm updates, and measure success with this free Instagram for Business Kit from HubSpot and Agorapulse.

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  • 22 free Instagram post and story templates
  • What, when, and how to post on Instagram to get followers fast
  • A featured chapter from Instagram expert Jenn Herman on how to use Instagram algorithms to your advantage
  • Using hashtags: best practices, tips, and a full glossary of common hashtags to use
  • Tips to help you develop your Instagram Reels strategy
  • Setting goals, measuring success, and proving the value of Instagram to your executives

 

  • Produce more content, post enticing and unique content, promote your Instagram across other social media networks, use hashtags, tag other brands and influencers, publish your Instagram content on your website, team up with influencers, use promotions like contests and giveaways, optimize your profile, use Instagram Reels and Stories, and run a paid campaign on Instagram.

  • We will always keep your personal information safe.

    We ask for your information in exchange for a valuable resource in order to (a) improve your browsing experience by personalizing the HubSpot site to your needs; (b) send information to you that we think may be of interest to you by email or other means; (c) send you marketing communications that we think may be of value to you. You can read more about our privacy policy here.

  • Yes, an Instagram business account is absolutely free. Plus, there are many tools that businesses can use to help customers locate them, add call and email CTAs to posts, analyze their stats, and run ads.

  • Absolutely!

    Just sharing some free knowledge that we hope you’ll find useful. Keep us in mind next time you have marketing questions!

    1. Download the app
    2. Create an account
    3. Upload your profile photo
    4. Fill out your profile information
    5. Convert your basic profile to a business profile
    6. Start posting photos and videos
    7. Choose people to follow
    8. Use Instagram Stories and Highlights
    9. Experiment with IGTV and Reels 
    10. Use Instagram Insights
    11. Post consistently
    12. Engage with other users
    1. Make sure your profile is complete
    2. Post consistently 
    3. Connect with your friends 
    4. Find your audience 
    5. Create posts that will engage your audience 
    6. Engage with your followers by asking questions 
    7. Find and use the best hashtags 
    8. Try Instagram Stories, Reels, IGTV, and carousels 
    9. Weed out the fake followers 
    10. Make your feed beautiful

Start learning how to use Instagram for your business.

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  • New Company

    Triggers when new company is available.

    Trigger

  • New Contact

    Triggers when new contact is available.

    Trigger

  • Company Recently Created or Updated

    Triggers when a company recently created or updated.

    Trigger

  • Contact Recently Created or Updated

    Triggers when a contact recently created or updated.

    Trigger

  • Line_item Recently Created or Updated

    Triggers when a line_item recently created or updated.

    Trigger

  • Product Recently Created or Updated

    Triggers when a product recently created or updated.

    Trigger

  • New Deal

    Triggers when new deal is available.

    Trigger

  • New Email Event

    Triggers when all, or some specific new email event is available.

    Trigger

  • HubSpot

    Triggers when new email timeline subscription added for the portal.

    Scheduled

    Trigger

  • HubSpot

    Triggers when new engagement created.

    Scheduled

    Trigger

  • HubSpot

    Triggers when a form is submitted.

    Instant

    Trigger

  • HubSpot

    Triggers when new line_item is available.

    Scheduled

    Trigger

  • HubSpot

    Triggers when a calendar task is created.

    Scheduled

    Trigger

  • HubSpot

    Triggers when a contact is added to the specified list.

    Instant

    Trigger

  • HubSpot

    Triggers when a new article is added to your COS blog.

    Scheduled

    Trigger

  • HubSpot

    Triggers when a specified property is provided or updated on a deal.

    Scheduled

    Trigger

  • HubSpot

    Triggers when a message is posted from HubSpot to the specified social media channel.

    Scheduled

    Trigger

  • HubSpot

    Triggers when a specified property is provided or updated on a ticket.

    Scheduled

    Trigger

  • HubSpot

    Triggers when new product is available.

    Scheduled

    Trigger

  • HubSpot

    Triggers when new ticket is available.

    Scheduled

    Trigger

  • HubSpot

    Triggers when a specified property is provided or updated on a company.

    Scheduled

    Trigger

  • HubSpot

    Triggers when a specified property is provided or updated on a contact.

    Instant

    Trigger

  • HubSpot

    Triggers when a deal enters a specified stage.

    Scheduled

    Trigger

  • HubSpot

    Adds a contact to a specific static list.

    Scheduled

    Action

  • HubSpot

    Creates a new company. Deprecated, please switch to "Create Company" action for the most reliable experience with your Zap.

    Scheduled

    Action

  • HubSpot

    Creates a Company in HubSpot.

    Scheduled

    Action

  • HubSpot

    Creates a Contact in HubSpot.

    Scheduled

    Action

  • HubSpot

    Creates associations between objects.

    Scheduled

    Action

  • HubSpot

    Creates a new calendar task.

    Scheduled

    Action

  • HubSpot

    Creates a new Engagement for a contact, in HubSpot.

    Scheduled

    Action

  • HubSpot

    Creates and immediately publishes a message on a specified social media channel.

    Scheduled

    Action

  • HubSpot

    Creates a new deal. Deprecated, please switch to "Create Deal" action for the most reliable experience with your Zap.

    Scheduled

    Action

  • HubSpot

    Creates a Deal in HubSpot.

    Scheduled

    Action

  • HubSpot

    Adds a contact to a specific workflow.

    Scheduled

    Action

  • HubSpot

    Gets a Company.

    Scheduled

    Action

  • HubSpot

    Gets a Contact.

    Scheduled

    Action

  • HubSpot

    Gets a Deal.

    Scheduled

    Action

  • HubSpot

    Gets a publicly accessible URL for a file that was uploaded using a HubSpot form.

    Scheduled

    Action

  • HubSpot

    Gets a Line_item.

    Scheduled

    Action

  • HubSpot

    Gets a Product.

    Scheduled

    Action

  • HubSpot

    Gets a Ticket.

    Scheduled

    Action

  • HubSpot

    Creates a Line_item in HubSpot.

    Scheduled

    Action

  • HubSpot

    Creates a blog post in your HubSpot COS blog.

    Scheduled

    Action

  • HubSpot

    Creates a new custom enterprise event.

    Scheduled

    Action

  • HubSpot

    Creates a Product in HubSpot.

    Scheduled

    Action

  • HubSpot

    Removes associations between objects.

    Scheduled

    Action

  • HubSpot

    Remove a contact from a specific static list.

    Scheduled

    Action

  • HubSpot

    Creates a new submission for a selected form.

    Scheduled

    Action

  • HubSpot

    Creates a Ticket in HubSpot.

    Scheduled

    Action

  • HubSpot

    Update a Company in HubSpot.

    Scheduled

    Action

  • HubSpot

    Update a Contact in HubSpot.

    Scheduled

    Action

  • HubSpot

    Update a Deal in HubSpot.

    Scheduled

    Action

  • HubSpot

    Update a Line_item in HubSpot.

    Scheduled

    Action

  • HubSpot

    Update a Product in HubSpot.

    Scheduled

    Action

  • HubSpot

    Update a Ticket in HubSpot.

    Scheduled

    Action

  • HubSpot

    Remove Email Subscription.

    Scheduled

    Action

  • HubSpot

    Creates a new contact or updates an existing contact based on email address.

    Scheduled

    Action

  • HubSpot

    Finds a company by searching. Deprecated, please switch to "Find Company" search for the most reliable experience with your Zap.

    Scheduled

    Action

  • HubSpot

    Finds a company by searching.

    Scheduled

    Action

  • HubSpot

    Finds a contact by searching.

    Scheduled

    Action

  • HubSpot

    Finds a deal by searching. Deprecated, please switch to "Find Deal" search for the most reliable experience with your Zap.

    Scheduled

    Action

  • HubSpot

    Finds a deal by searching.

    Scheduled

    Action

  • HubSpot

    Find associations between objects.

    Scheduled

    Action

  • HubSpot

    Gets an existing owner by email.

    Scheduled

    Action

  • HubSpot

    Finds and retrieves CRM object pipeline stage details.

    Scheduled

    Action

  • HubSpot

    Gets an existing owner by ID.

    Scheduled

    Action

  • HubSpot

    Finds a line_item by searching.

    Scheduled

    Action

  • HubSpot

    Finds a product by searching.

    Scheduled

    Action

  • HubSpot

    Finds a ticket by searching.

    Scheduled

    Action

  • HubSpot

    Finds a company by searching. Deprecated, please switch to "Find Company" search for the most reliable experience with your Zap.

    Scheduled

    Action

  • HubSpot

    Finds a company by searching.

    Scheduled

    Action

  • HubSpot

    Finds a contact by searching.

    Scheduled

    Action

  • HubSpot

    Finds a deal by searching. Deprecated, please switch to "Find Deal" search for the most reliable experience with your Zap.

    Scheduled

    Action

  • HubSpot

    Finds a deal by searching.

    Scheduled

    Action

  • HubSpot

    Finds a line_item by searching.

    Scheduled

    Action

  • HubSpot

    Finds a product by searching.

    Scheduled

    Action

  • HubSpot

    Finds a ticket by searching.

    Scheduled

    Action

  • Instagram for Business

    Triggers when a photo or video is posted to your selected account.

    Scheduled

    Trigger

  • Instagram for Business

    Triggers when your selected account is tagged in a photo or video.

    Scheduled

    Trigger

  • Instagram for Business

    Publish a photo to your feed.

    Scheduled

    Action

Instagram Business API Hubspot - Wazzup

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Connect the most popular social network
for business in your company's Hubspot in 5 minutes

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Free

Reply to comments on posts through Instagram3 API

to your Instagram business account

Communicate with your clients without the threat of blocking

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Business development with Wazzup

Wazzup is a service for integrating WhatsApp and Instagram with CRM systems and Help desks. We help companies improve communication with customers and automate business processes.

You can communicate with clients via convenient communication methods from the CRM window, and the entire history of correspondence will be stored in the contact or transaction card.

Ready integrations with Instagram

Connection in 5 minutes

Without special technical knowledge

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Connect Instagram

Business
Connect Hubspot

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Trial period - 3 days without limits

Why Instagram?

The main reasons why you should connect Instagram
to your CRM:

  • the most popular social network for business
  • a convenient communication channel for customers
  • the best platform for brand promotion

Better yet, just watch the video of our report. nineOl000 Track the status of
messages

Distribute access
to chats for different managers

Correspond
with clients in Direct 9Ol000

Speed ​​up chat
with templates
messages

Track the status of
messages

Distribute access
to chats for different managers

Chat
with clients in Direct

Reply to
comments and messages within the dialogue
with the client

Instant messaging

No message will be lost

You can communicate with clients from the CRM window simultaneously 905 whatsapp mobile app. All messages will
be displayed in Wazzup chats.

Choose your tariff

In addition to the tariff, the WABA price also includes payment for correspondence. nine0003

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Use all the features of WhatsApp, Instagram, Telegram and VKontakte in conjunction with CRM tools to improve customer service and create an effective business strategy.

Use all the features of WhatsApp, Instagram, Telegram and VKontakte in conjunction with CRM tools to improve customer service and create an effective business strategy. nine0003

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Wazzup 2017-2023

Business account on Instagram: profitable and convenient - Wazzup

In 2020, a new tool appeared on Instagram - an online store. And if earlier for sales it was necessary to adjust a regular page, fill it with specially created content and manually track all the movements of customers, then with the advent of online stores, it has become much easier to manage all business. And for those who work in other niches on Instagram, it became possible to declare their professionalism with the help of a business account - officially confirmed pages that inform the client that a professional approach and guarantees await him here. nine0003

An Instagram business account is a great opportunity to generate additional traffic and sell even if you have other platforms. Everyone has their own preferences and social networks have also divided users into supporters of different sites. Let your customers have the opportunity to choose the platform for communication that is more convenient for them. Ultimately, this increases sales. And modern digital business tools will help to systematize and simplify this process as much as possible. Especially if you include a link between your business account and your working CRM. In this case, you will receive a modern and proven tool not only for active sales, but also for the analytics system, personnel management and business development in general, because almost any CRM provides all these benefits in combination. nine0003

Advantages of an Instagram business account

An Instagram business account allows you to communicate faster with customers, create advertising content directly from the Instagram app, tag products in posts and stories, and get statistics for each publication and for your profile.

If you have an account or create a new one for your business, it will need to be converted to the "Business" status. On your page, go to the "Edit Profile" section, select "Switch to a professional account" and click "Continue". nine0003

A business account allows you to select the type of activity and then it will also be displayed in your data. On the next tab, you will be prompted to choose from the "Business" and "Author" sections.

Choose "Business", because the "Author" section will not allow you to add a channel later.

Be especially careful when filling out your profile. Check the relevance of the information, fill in the missing items. Indicate the company's work e-mail, phone number and physical address, if, of course, this is necessary for your business. It is these contact details that your potential customers will see and use them to communicate with you. nine0003

Now you need to link your Instagram to your Facebook account. The application will prompt you for a page that is linked to the same email address as your Instagram. If for some reason this option does not suit you, you will have to create a separate page with a different address specifically for working with your Instagram business account. Click "Next" on the enable cross-service features page. Then "Yes, complete the setup" and create a business page on Facebook. Go to the "Pages" section on the left panel of your personal Facebook page. Click "Create Page" at the top of the left panel. Fill in the required information for your business account and click "Create Page". nine0003

Now you have access to various functions for doing business through your Instagram account. Read in detail what is written there, it will come in handy in your work.

After connecting a business account on Instagram, you will have access to the communication buttons in the "Write" or "Contacts" profile. In a business account on Instagram, any user will be able to contact you to ask questions or place an order.

If you click the "Write" button, a chat will open where you can write to a store representative. And on the "Contacts" button, the phone number and e-mail are connected, the same ones that you specified when setting up a business account. nine0003

If something has changed in contacts in the store profile, you can make changes in the "Edit profile" → "Methods of communication" section.

Also in business accounts, you will have access to the buttons "Order food", "Book", "Reserve", that is, they will lead the client immediately to where he will be provided with one or another type of service and service.

If your business is built on personal contact with a client, then your Instagram business account can contain the exact address of your store, salon, studio and opening hours. And if the client is interested in the exact location on the map, then the map will also be available here. nine0003

Accurate calculation

Instagram business account has a significant advantage that allows you to use full-fledged promotion tools and promote your account - these are statistics that the service collects on its own and provides in convenient and understandable categories.

In a business account, you can get data about the number of post views, story view actions, audience demographics, including gender, age, and geography.


In this case, statistics will be collected from the first publication after you switch to a business account on Instagram. Data can be seen both for a single publication and for a certain period.

You can go to the section by clicking the corresponding button "Statistics".

An Instagram business account is also convenient when setting up targeted advertising. Under any of your posts there will be a “Promote” button.

Advertising settings can be used to purposefully bring your consumer to where his presence is now important: the store website, your Instagram profile or Direct. Here you can also choose the audience for which the advertisement will spin and lay a budget that is convenient for you. You can transfer money to your business account on Instagram directly in the Instagram application and pay by card or PayPal. nine0003

The function of highlighting products in photos had a noticeable impact on sales on Instagram. It is only available for business accounts.

A little personal

Instagram business accounts have the ability to filter private messages and highlight important messages. This feature is very convenient if your sales go through Direct and there is a need to highlight the important and relevant right now.

So, by setting up your business account on Instagram and connecting the Instagram API, you can combine the convenience and practicality of Instagram with the modern ways of doing business that CRM represents.


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