Not all Instagram posts have to be 100% original — in fact, some of the biggest accounts out there are dedicated to reposting other people's work. The best ones, of course, get permission before reposting anything, and always give proper credit.
There are several ways to repost videos you find on Instagram. The easiest way involves sharing the video to your Instagram Story, which will let your followers view it for a full day.
If you prefer a more permanent repost, you can save the video using a screen recording and then post it like any other Instagram post. This will put it on your profile alongside your other photos and videos.
There are also third-party apps like Repost, which convert someone else's Instagram post into one of your own.
Here are three ways to repost an Instagram video, using an iPhone or Android phone.
How to repost a video on Instagram by sharing it to your Story1. Open the Instagram app and go to the post you want to share.
2. Directly beneath the post, tap the paper airplane icon. This will let you share it with someone via direct message, or repost it to your Story.
You can repost the video to your Instagram Story.
William Antonelli/Business Insider 3. In the pop-up menu, select the option to "Add post to your story," which should appear at the top of the list.
You can also send the video has a direct message. William Antonelli/Business Insider4. On the next screen, the post will appear in a Story draft. You can add text, stickers, or other content as you would with any other Story.
5. Tap "Send To" at the bottom of the screen, and in the pop-up, select "Share" beside "Your Story."
You'll be able to share the Story just like any other. William Antonelli/Business InsiderWhen you share a post using this method, anyone who views your Story can tap on it to go to the original posting.
How to repost a video on Instagram by screen recording itIf you want to post another user's video to your profile without downloading an extra app, you can simply record your phone's screen while the video post is playing.
With this method, you can crop, edit, and shorten the screen recording so it appears on your profile just as you want it to.
However, make sure you don't crop out the username of the original poster, and be sure to credit them in your caption.
Both iPhone and Android phones have screen recording features, usually built right into the phone. Check out our articles on the subject:
The Repost app, which is available for both iPhone and Android users, is a popular option for reposting photos and videos.
Once you've downloaded it, here's how to use it to repost a video to your profile:
1. Open the Instagram app on your phone and log in, if necessary.
2. Find the video you want to repost.
3. Tap the three dots in the top right corner and select "Copy Link."
Tap the three dots on the top right of a post and select Copy Link. Devon Delfino/Business Insider4. Open the Repost app.
5. Tap the video (Repost should automatically detect it since you just copied it to your clipboard).
Open the Repost app on your iPhone or Android.
Devon Delfino/Business Insider 6. Make any adjustments in the bottom toolbar (for example, you can change the placement or shading of the repost acknowledgment).
Make any adjustments on the bottom of the Repost. Devon Delfino/Business Insider7. Tap "Repost" (it may take a couple of minutes for the video to load).
8. Choose to copy the caption if you wish, and select "Open Instagram.
"
9. If it isn't squared off, you may want to crop the video by tapping the two arrows in the lower corner of the post.
10. Add any filters you desire, trim the video (if necessary), then tap "Next."
Add filters or trim the video. Devon Delfino/Business Insider11.
Add your caption (or paste in the original caption, which you already saved to your clipboard), hashtags, and anything else you want to include, like location or tags.
12. Select "Share" to post the video to your Instagram account.
Devon Delfino
Devon Delfino is a Brooklyn-based freelance journalist specializing in personal finance, culture, politics, and identity.
Her work has been featured in publications such as The Los Angeles Times, Teen Vogue, Business Insider, and CNBC. Follow her on Twitter at @devondelfino.
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Grace Eliza Goodwin
Associate Producer, The Refresh
Grace is the Associate Producer of Insider's audio news product, The Refresh. She was previously the Asssociate Editor on Insider's Tech Reference team. She has a Master of Science from Columbia University Graduate School of Journalism with a focus on investigative journalism and audio/radio production. She has a background in arts nonprofit fundraising, event planning, and hotel management. She currently lives and works in NYC alongside her fur-child Catso Fatso.
Email her at [email protected] and follow her on Twitter @gracelizgood
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Instagram is undoubtedly one of the most powerful social media platforms to increase brand reach and drive new business — but it can be time-consuming and expensive to consistently create the type of high-quality content you need to see long-term results.
Which is why reposting on Instagram is a powerful option for brands.
But, unlike other social platforms, Instagram doesn't offer a native tool to repost. Fortunately, we've got you covered. Here, we'll show you four different free ways to repost on Instagram in a few simple steps. Let's dive in. (Interested in why brands should repost on Instagram? Skip ahead to that section.)
(Note: While these reposting apps are all free, some require you to download the app from the iOS App Store or Google Play.
)
Free Templates
To repost someone else's Instagram post, it’s best to obtain permission first to ensure you are not infringing on someone else’s copyright or license.
Additionally, giving the creator credit for their work is recommended. Once permissions are squared away, repost using one of the methods below.
The screenshot method doesn't require other websites to repost on Instagram.
It's worth nothing that this method only works for reposting photos, not videos.
Here's how to do it.
Once you've got your screenshot, return to your Instagram account. Tap the "new post button" in the top right of your Instagram screen (the plus sign inside a square).
Then select "Post" (other options include "Story" "Reels" or "Live").
Keep in mind that your phone will take a screenshot of everything on your screen, not just the photo you want to repost. So, be prepared to crop the sides of the screenshot to capture just the image you want to share with your followers.
After you've cropped or resized the photo to your liking (by pinching the image and then widening your fingers apart), click "Next" in the top-right of your screen.
Edit and filter the post like you would any other Instagram post.
The repost won't include a citation, so we suggest adding one by typing "@ + [username]" to credit the original poster with the photo you're reposting.
At the top you'll see a preview of your post along with space for a caption. You can choose to tag people or organizations, and add a location.
Once you've finished customizing the post with the options above, click share at the top right corner. The post will be live.
Here's how the finished product looks:
In addition to using the screenshot method, you can also use a third-party app.
The options below are our favorite apps for reposting on Instagram.
Download Repost: For Instagram for iOS or Android. The app integrates directly with Instagram so you can share content from other Instagram users from your mobile device.
Open your Instagram app and find a photo or video you'd like to repost from your own Instagram account. Tap your chosen photo from the original poster's photo gallery to see its full view, as shown below.
(Psst — do you follow HubSpot on Instagram?)
Once you're on the photo's or video's landing page, tap the "..." icon in the upper-righthand corner of the post. Then, tap "Copy Link."
4. Open Repost: For Instagram.Once the photo is copied to your phone's clipboard, open Repost: For Instagram. The post you copied will automatically be on the app's inbox, as shown below.
Tap the arrow on the right hand side of the post. There, you can edit how you want the repost icon to appear on Instagram. The app also allows you to add an Attribution mark directly on the image.
You can choose to copy the original caption to your post or add a new one later.
Next, tap "Share."
For our purposes, we'll click "Post".
Write a caption and click "OK" when finished.
When you're ready to share the post, tap "Share" as you would a regular Instagram post.
Download Reposta for Android or Apple devices to get started.
Open your Instagram and copy-and-paste the URL like you did for the instructions for Repost: For Instagram (Step #3, above).
Reposta automatically opens a URL once you've copied it. Now, in Reposta, you can edit the attribution (including the color and positioning), as well as the caption itself.
You'll see a few options below your image. For our purposes, choose "Post to Instagram". (Alternatively, you can save the image to use on a different date.)
You have two options here: Story or Feed. Click "Feed".
Feel free to adjust the size or cropping of your image in this step. When you're ready, click "Next".
Here, you'll choose a filter and edit the image like you would any other Instagram image. When you're ready, click "Next".
Feel free to give credit to the image owner in your caption — but remember you've also given them credit in the image itself.
Add a location and tag people if you'd like, and then click "Share" when you're ready.
Here's how the post appears on your Instagram profile:
DownloadGram lets Instagram users download high-resolution copies of Instagram photos and videos to repost from their own accounts. Luckily, there isn't an app you need to download to repost using this process. Here's how to do it:
Open your Instagram app and find the post you want to repost. Tap the "..." icon in the upper righthand corner of the post and click "Copy Share URL" (this button will be the same for both iOS and Android mobile devices).
Open your mobile internet browser and navigate to DownloadGram — or simply, downloadgram.
org. Paste the URL into the text box that appears on the website's homepage. Then, tap "Download."
Tap the "Download Image" button that appears further down DownloadGram's homepage.
You'll be directed to a new webpage with the content ready to download. Tap the download icon — the box with an upward-facing arrow, as shown below — then tap "save image."
Return to your Instagram app. The image will be saved to your phone's native camera roll, so edit it as you would any other Instagram post.
The repost won't include a citation, so we suggest adding one by typing "@ + [username]" to credit the original poster with the photo or video. Then, press "Share." Here's how the post appears on your Instagram profile:
Open the instagram app and find the photo or video you'd like to add to your story.You should see a draft of your story. Use the icons at the top to modify text, color, stickers and other animations.
You also have the option to click "close friends" on the right, bottom corner (shown above) if you only want a select group to view your story.
Once you click "Your story" you'll see the option to click "Share" to repost your image to your Instagram Story.
With stories, the same best practices should be followed as for sharing a post. If you don’t know the person and suspect the content you’d like to re-share might be licensed material, ask for permission first. Give credit to the original posters whenever possible.
First of all, it's important to understand the benefits of reposting images and videos.
Simply put, it takes a lot of time, effort, and resources to consistently create high-quality social content. And since most marketers post between 3-4 times per week, it's vital you have a backlog of content to keep up with demand.
Additionally, user-generated content (UGC) performs exceptionally well. In fact, 90% of consumers say UGC holds more influence over their buying decisions than promotional emails and even search engine results.
Reposting to Instagram can help you highlight brand endorsements from your customers, brand loyalists, and employees. UGC is typically considered more trustworthy, since a consumer isn't gaining anything by promoting your product or service (unless it's an advertisement) — they're just doing it to tell their audiences that they like your product.
For instance, consider the power of Warby Parker reposting this funny image from one of its customers, @cjronson:
View this post on Instagram
A post shared by Warby Parker (@warbyparker)
Not only does the image likely appeal to Warby Parker customers, but it ultimately makes Warby Parker marketers' jobs easier — now they don't need to create all their own content in-house.
Now that you've learned how to repost on Instagram, you can diversify your profile with content sourced from friends, family, and brands. Use the methods above — being sure to cite the source of the original post — to quickly and easily reshare your favorite content.
This article was originally published November 18, 2020 and has been updated for comprehensiveness.
Topics: Instagram Marketing
Help Center
Instagram Features
Stories
You can only post someone else's post to your story if the author of the post has made their account public and allowed their posts to be reposted.
Not everyone can share a post from the feed in their story.
To share someone's feed post to your story:
Instagram app for Android and iPhone
Click the icon below a photo or video in the feed.
Select Add Post to Your Story, Add Video to Your Story, or Add Reels Video to Story.
Press in the lower right corner of the screen.
Click Share.
Instagram Lite app for Android
If you share someone's post in your story, every person who has viewed it will be able to see the name of the author and go to his account. Learn more about how to share a store in an Instagram story.
If you have a public account, you can prevent other people from sharing your stories.
To prevent people from sharing your posts in Stories:
Instagram app for Android and iPhone
Tap the or icon on your profile photo in the bottom right corner of the screen to go to your profile.
Click the icon in the upper right corner of the screen and select Settings.
Click Privacy and select History.
Click next to Allow reposts in stories.
Instagram Lite app for Android
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Instagram does not have an internal function to share someone else's video. Therefore, users often have the question “how to repost a video on Instagram to your page?”.
Content
There are two methods to repost video on Instagram to your page:
Both options require the installation or use of additional programs and websites.
There is a third option - downloading via a bot in the Telegram messenger. The user needs to copy the link and paste it in the chat, wait for a response message. This method is suitable if the page owner does not want to download third-party programs or applications.
When viewing the feed from a computer, the easiest way is to save the video from Instagram in the browser. To do this, you need only one of the special extensions: Tools for Instagram for Google Chrome, Instagram Video Download lumerias for Mozilla Firefox, Instagram Downloader for Opera .
They work on the same algorithm.
How to download a video to a computer:
Mobile browsers do not support extensions, so you need to use a third-party program to save the video to your smartphone. Such programs operate on the same principle.
How to download a video to your phone via Fast Save for Instagram:
After the desired video is saved to the device, it must be added to your personal Instagram account.
It is possible to repost a video from your phone using special programs.
Recommended free Repost for Instagram:
With this tool, you can copy not only videos, but also photos, carousels. Also available: "Publish later", that is, the post will be saved for posting the next time you enter the application.
Reposting someone else's Stories to your account is possible if the user has been tagged on it:
