How to make your instagram personal
How to Switch Back to a Personal Account on Instagram
When the Instagram business account launched in 2014, many brands, influencers, and content creators quickly switched from their personal accounts.
The appeal of detailed insights and analytics was too strong to ignore! Not to mention, access to a plethora of useful business tools to promote your content.
1 Types of Instagram Accounts
2 How to Change Instagram from Business to Personal (Step by Step!)
3 Should You Switch to a Personal Account on Instagram?
4 Conclusion: How to Go Back to a Personal Account on Instagram
But you may be contemplating whether to switch back to your personal Instagram account these days.
It’s understandable. Maybe you want to restrict your content to a tight-knit community of followers. Or you might be looking for ways to leverage Instagram’s algorithm and increase the organic reach of your posts.
In either case, chances are you’ve thought about making the switch to a personal account on Instagram at one point or another.
While switching from a professional account to a personal one on Instagram takes few simple steps, it’s a critical decision.
That’s why you should analyze the pros and cons before you decide to switch back to your personal account. We’ll delve deeper into these aspects below. We’ll also discuss how to switch back to a personal account on Instagram.
But let’s first take a quick look at the different types of accounts available on Instagram!
Types of Instagram Accounts
Instagram offers two main types of accounts to its users – personal, and professional!
A personal Instagram account lets you use all of the platform’s basic features. You can still upload posts, reels, IGTV videos, and stories. But you can’t monitor how your posts are performing or have access to in-depth analytics.
Professional Instagram accounts are further categorized into two types of professional accounts -business and Instagram creator accounts.
These accounts give you access to a treasure trove of creator-friendly tools, including insights and promotions.
So, now that you know what kinds of Instagram accounts you have access to, let’s talk over how to switch between them!
How to Change Instagram from Business to Personal (Step by Step!)
First things first – switching your Instagram account from business to personal isn’t rocket science.
Switching to an Instagram business profile, or back to a personal account involves a few simple steps and takes less than five minutes! The difficult part comes when you’re thinking about whether you should make the switch in the first place. (More on that later!)
But if you’ve already made up your mind, here are the steps to switch back to your personal Instagram profile:
- Open the Instagram App
- Go to your Instagram Business Profile
- Tap the menu button in the upper right corner of your Instagram profile
- Tap Settings
- Select Account from the menu
- Scroll down to “Switch Account Type”
- Choose “Switch to Personal Account”
- Read the pop-up and confirm the switch
Should You Switch to a Personal Account on Instagram?
If you’ve ever tried changing your Instagram account from business to personal, you’ve likely come across a warning message.
If you haven’t, you’ll see it here!
It explains how you can’t use some of the app’s features on your personal account.
To some people, the loss of insights might not be a big deal. But to professional brands and businesses that use Instagram as a main social media marketing platform, it can be disastrous.
The final choice between a personal and business account depends on your needs and preferences.
Let’s explore the pros and cons of turning off your Instagram business account:
Pro: You Can Have a Private Account
This is likely the biggest advantage of having a personal Instagram profile. You can navigate to your “Privacy” settings and enable the “Private Account” option. It’ll ensure that your Instagram posts are only available to your followers.
Also, you can approve or dismiss follower requests to control whether new users can view your posts.
Pro: You May See a Positive Impact on Your Organic Reach
Some content creators and influencers have reported that the organic reach of their posts improved after changing their Instagram accounts to personal.
This isn’t surprising considering that the Instagram algorithm could suppress the organic reach of business accounts to compel them to run ads.
But there’s no concrete data to support this argument. So, it isn’t wise to switch to a personal Instagram account with the sole intent of boosting your organic reach.
Con: You Lose Out on Detailed Insights and Analytics
The best part about having an Instagram business profile is that you get access to useful analytics on audience engagement. You can monitor the organic and paid reach of your posts, as well as gain a deeper understanding of your followers’ demographic.
Switching to a personal account means you can no longer use the “Insights” dashboard. Also, the analytics from your existing posts is erased. Even if you change back to a business account, you can never recover this data.
Con: Contact Options Become Limited
Unlike a business account, your personal Instagram profile doesn’t have a “Contact” button.
This means your followers can’t access your phone number, email address, Facebook page, or website.
Also, you lose other valuable buttons, such as “Insights” and “Promotions”.
Con: You Won’t Be Able to Auto Post from Tailwind
If you manage an Instagram business profile, you’re likely using a social media tool to plan and publish your posts. Tailwind’s Instagram scheduling tool lets you draft and schedule Instagram posts for weeks in advance with SmartSchedule – and automatically publishes content at the right time on your behalf!
But the auto-posting feature is only available for business accounts. While you can still schedule posts from your personal account, Tailwind won’t automatically upload them. Instead, you’ll have to rely on push notifications from the app to remind you to upload the post.
Conclusion: How to Go Back to a Personal Account on Instagram
Changing your Instagram account from business to personal is quite simple. You need to navigate to your account settings and select “Switch to Personal Account” from the available options.
But if you’re a marketer or content creator, you shouldn’t be asking how to switch back to a personal account on Instagram.
Instead, you should evaluate the consequences of making the switch and whether it’s going to be the right decision. A personal account gives you more control over who gets to view your content. But you lose access to powerful audience insights and other tools.
Not sure about what type of Instagram account is the right choice for you? Pin this article and come back to it once you’ve made up your mind!
Pin Me For Reference 📌:
How To Convert Your Personal Instagram Profile Into A Business Profile
Want to learn how to convert your personal Instagram profile into a business profile?
Or are you wondering what the differences are between the different profiles Instagram offers?
No problem, I’ve got you covered.
In this post, I’ll explain the differences between Instagram’s different profiles. And I’ll show you how to convert your personal IG profile into a business profile – step-by-step.
Let’s get started:
What’s the difference between personal and professional accounts?
On the surface, a business and personal account on Instagram seems pretty similar.
They’re both free to use, anyone can apply for them, and they’re great for sharing content online.
However, there are some big differences between personal and professional options that are worth noting. For instance, you need a business account if you want to access things like Instagram Insights (for marketing intel), Instagram Ads, and more.
A business account is the only way you can place contact details on your profile too.
Before Business profiles arrived on Instagram, brands had to try and pack a tiny Insta bio full of information to capture their target audience. Now, companies can access a beefed up version of the personal profile instead.
While technically you could run your Instagram account with a personal profile, why limit yourself to fewer features?
Business profiles vs creator profiles
If you’re tuned into all things Instagram, then you’ll know that a Business profile isn’t your only option outside of a personal account anymore.
Recently, Instagram also introduced Creator profiles.
Creator accounts give you access to various exclusive features and more in-depth analytics. Unfortunately, if you want to automatically publish posts from a third-party social scheduling tool, you can’t do that with a Creator account. Only business accounts offer auto-publishing and scheduling.
With a creator account, you would need to set up a reminder system where you got an email or notification when it was time to publish instead.
On the plus side, you do get exclusive access to the Instagram creator studio, follow/unfollow metrics, and engagement stats. You can also filter your direct messages inbox, to make conversations with clients easier, and tag products directly from brands in your posts.
The benefits of having a professional account on Instagram
Some people can feel a little hesitant about switching from a personal profile to a business account on Instagram.
Change is scary.
However, the benefits of upgrading are difficult to ignore.
With a business profile you can:
1. Access Instagram insights
Probably the main reason that people move from a personal account to a business account, is that business accounts offer more insight into your users. If you’re using a personal account, you don’t have any data on how well your Stories and Instagram posts are doing.
When you switch to a business profile, you get Instagram’s special selection of analytics tools. Creator profiles can even dive deeper into things like engagement and follow/unfollow numbers. The more you know about your audience, and which content they love, the easier it is to enhance your following on Instagram.
2. Run ads on Instagram
The potential reach of advertising on Instagram is 879 million.
While posting organically on Instagram can earn you a lot of attention, if you know your target audience, you can accomplish much more with ads.
Creating promotions with Instagram’s ad platform will help you to reach the right customers inside of the platform so that you can ramp up your sales potential. Instagram can also create audiences for you, or you can select exactly who you want to reach.
When you need a little boost to get you in the right place on Instagram, ads are a great feature – however they’re only available for business profile users.
3. Enhance your Instagram profile
Another massive benefit of using a business account on Instagram, rather than just a personal account, is that you can make your profile stand out. You get a few extra features to play with on a business account, including contact buttons that offer instant access to your company.
The CTA buttons at the top of your business profile will ensures that your customers can call, email, or even find directions to your business. Additionally, Creator accounts come with the option to filter through messages so that they can respond to the right leads as quickly as possible.
4. Add links to your Instagram stories
Instagram limits users to a single bio link and doesn’t allow clickable links within image descriptions.
However, if you have a business account and over 10,000 followers, you will be able to add links to your Instagram stories.
5. Stay compliant
As regulators continue to crack down on businesses that attempt to trick their target audiences, Instagram is making it easier for companies to avoid complexities. If you’re paying publishers or influencers to sponsor an ad, then you need to disclose this in every post.
Since 78% of influencers use Instagram for brand collaboration, it’s likely that you will eventually use Instagram in this manner. Fortunately, you can use the branded content feature with your business account to ensure that you’re sticking with the rules of advertising online.
You can also use the branded content feature to get a deeper insight into the performance of promoted posts. This way, you don’t need to wait for your influencer to provide you with details from their side.
6. Potentially access new features early
While there’s no guarantee that you’ll be the first to unlock new features on Instagram if you have a business or creator account – there is a good chance. Instagram is constantly rolling out new functionality. Before the latest features go live, they’re often tested with a smaller group of expert users first.
Although you won’t always be first in the queue for new features, you should have a higher chance if you’re one of the companies that are constantly proving it’s dedication to Instagram.
How to switch to an Instagram business profile
Now that you know how beneficial the right profile on Instagram can be, let’s explore how to switch to a business profile.
Make sure your profile is set to public before you begin the process. Private accounts cannot switch to Business profiles.
Start by heading to your Instagram settings or “Options”.
Scroll until you see “Switch to a business profile”:
Click on this option, and Instagram will ask you to connect to your Facebook page.
You’ll need Admin access to your Facebook page if you want to convert to a Business profile:
Choose the page you want to link to your Instagram account, and choose a category for your profile. Categories include things like Personal Blog, or Health/Beauty.
Set up your business profile by filling out your email address, physical address, and phone number:
Once you’ve reviewed your business contact details, double-check them and tap the “Done” button.
That’s all there is to it!
How to switch back to a personal account
If for any reason, you change your mind and decide you no longer want a business account, you’re not stuck. You can simply log into your Instagram account and:
- Go to your Settings
- Tap on Business Settings
- Hit Switch back to personal account
- Confirm that you want to switch when Instagram prompts you
There’s nothing to stop you from flipping back and forth between business and personal accounts however you choose.
Ready to make the switch?
Most people start on Instagram with a personal profile.
However, as you begin to recognize how powerful Instagram can be for your marketing strategy, you might decide that it’s time to ramp up your posting game.
Changing to a business profile gives you more power on Instagram, so you can make sales and build brand loyalty like never before.
And the best part is that you can now use Instagram scheduling apps to publish directly to Instagram – no need for companion apps to remind you to post.
Finally, you can grow your IG and keep the content flowing without being tied to your phone all day.
Related content to boost your Instagram presence:
- 14 Powerful Instagram Tools To Boost Your Social Media Presence
- The Definitive Guide To Growing Your Instagram Following 3x Faster
- 7 Tools To Optimize Your Instagram Bio Link
- The Definitive Guide To Instagram Hashtags
- 21 Instagram Stats And Facts To Grow Your Online Presence
- How To Use Instagram Stories To Outsmart The Instagram Algorithm
440 Shares
Designing a page on Instagram: learning how to do it right
We tell you how to properly design a page on Instagram.
We will discuss the name, profile description, profile picture and design trends.
How to choose an actual account name?
Account name is the nickname by which users in the social network will search for you. It is always in English. And it can even be generated in various services.
It can be abstract: related to your field, personal characteristics, hobbies. For example, @lady_text, @krasiviye_blondin, etc. Or emphasize your personal brand and be in the first/last name format. For example, @gulia.konk, @ivavanivanov. nine0005
The maximum number of characters is 30. If you enter a nickname that already exists, the social network will not allow you to register such a name. In addition to letters, you can add:
- underscore - @irina_lapina,
- point - @vadim.fedorov,
- numbers - @by2rina.
To make it easy to find you on Instagram, we recommend:
- use your real first and last name; nine0015 abstract nickname to use only one in all social networks in order to be remembered by users;
- do not change such a nickname constantly, so as not to confuse subscribers;
- use a minimum of elements: underscores, numbers, dots.
Also remember that your nickname is the username you will use to log in. You can change it once every 2 weeks.
How to choose the right profile photo? nine0007
The profile photo is the same photo that is visible in the small circle. And here it is important that your face in this photo can be seen. This is your personal page, so the photo must be of you.
From the tips:
- Choose a large frame of the face.
- It's good if the photo is taken on a single background. If there is no such photo, develop in Photoshop.
- Avoid abstract photos of the sky, flowers, etc. It's trite and doesn't make you stand out. nine0016
- In this case, it can be a high-quality black and white photograph.
- You can use memoji, cartoon avatars.
- If you are an expert in something, you can add some detail: for example, take a picture with a camera if you are a photographer.
Examples of avatars for bloggers Alexandra Mitroshina, Larisa Parfentyeva, Katya Kornilova (from left to right)
+ Tips for creating a content plan.
The article contains relevant ideas for posts in an expert, personal and business account, as well as talks about the content plan and content matrix. nine0005
What should be in the account description?
The account description is your Instagram passport. True, you draw it up not as officially as a document. In social networks, on the contrary, an easy and understandable style is appreciated.
In the profile description you must write:
- who are you - your name;
- what this page is about: why read you;
- your awards and successes are what you are proud of;
- How can I contact you: links, contacts. nine0016
If you have your own hashtag, you can also add it to the description. Previously, almost all bloggers highlighted points with emoticons. Now the majority writes the text either without division into paragraphs, or without emoticons. But both are in trend.
Old design options
New design options for
let's now talk about how to formalize the covers of the steris fixed. Otherwise, they are also called highlights or actual stories. They do not disappear after 24 hours, and the archive is saved there. nine0005
All stories are divided by topic into different groups. Each one needs its own cover. If earlier they used logos, icons, now the cover trend is different.
1. Simply select the photos of . Live, real. At the same time, it is good if the colors are combined with the shades of the tape.
2. Use the same color . No icons or text. In this case, the shades should be similar or matching palette.
3. Pick up unusual pictures that are rarely seen anywhere .
4. Use boho style . Its bases are: natural shades (often yellow, beige and brown) and ethno-details.
5. Add typography - "magazine style" . Main elements: various fonts (no more than 3), their unusual design, for example, in a circle.
What stories should be fixed in highlights? In fact, there are no rules in this matter.
Just remember that these stories are in addition to the profile description. It should be clear who you are, what you do, what is important to you in life. Therefore, in highlights you can fix:
- getting to know you - your life story;
- important moments - travel, wedding, childbirth;
- useful content: about texts, visuals, reviews, selections, etc.;
- reviews;
- cases;
- questions/answers.
How to create an attractive feed of posts in your account?
There are only a few rules you need to remember to make your ribbon harmonious. nine0005
1. Select 3-4 basic shades to be used in your profile . These colors will be the most: texture, scenery, your clothes, details, etc. Try to choose shades that combine with each other, for example, natural ones.
2. Try to match the hues in the adjacent photographs . These can be top and bottom photos, through one and adjacent frames.
For example, on the bottom screen, the orange and beige shades in the photographs are combined with each other. nine0005
3. Use photos from different angles . And long shots, and large, and extra large. Play with plans, take pictures of nature, people, details and accessories. Look at life like a photographer: look for interesting shots everywhere.
4. Use unusual frames : add typography to the photo, create collages.
Also keep in mind that naturalness is popular on Instagram right now: use frames with minimal or no processing. nine0005
It is clear that in order to advance and grow in this social network, you need to use all the tools. Not only to design the page correctly and wait for the weather by the sea, but also to work with stories, posts, advertising, etc. Everything works together - do not forget.
Instructions on how to switch to a personal account on Instagram
Table of contents:
- 1 Why switch to a personal account? Pros and cons
- 2 Instructions on how to switch to a personal Instagram account
- 3 Alternative
- 4 Why can't I switch to my personal account?
- 5 Questions from our readers
Instagram already has such a high-quality and extensive functionality that it is impossible to predict what it can bring to users with its updates.
After all, all updates, one way or another, make the application easier and more interesting. A few years ago, Instagram created a new feature for those who are engaged in advertising or some kind of promotion of goods and services. The account was divided into two types: personal and business. The second type gave many new functions, but had a huge minus - it cannot be closed from prying eyes. Therefore, if you are in a hurry to transfer your profile to the business category, and do not know how to return the usual one, we will tell you how to switch to a personal account on Instagram. nine0005
Why switch to a personal account? Pros and cons
There can be many reasons for switching from one type of account to another. But first of all, we will analyze what a personal account is.
A personal profile is a place where there is only you and your life. The rules here are set by you, you decide what to post, to whom to open access to him, to whom not. A business account, on the other hand, will make you be in the public eye.
Here it will not be possible to close the profile at will. That is, with a business account, you become completely public. nine0005
Personal page and its advantages:
- If your sale comes from a personal profile, you will have more buyers, because people will know that you are a real person, that is, the level of trust and loyalty will be much higher. Everyone will see that you are a person and that you are behind it all.
- A personal account will not prevent you from posting whatever you want. For example, if you want to post a family photo or something like that, you can safely upload it. Even in the queue after your product. The main thing is not to forget about aesthetics. nine0016
- You can make your account closed at any time, there is no such option in a working account.
Cons:
- You won't be able to analyze your data as there will be no statistics. Access to reach, attendance, and all other profile data will also be denied.
There are no different ways to contact you if necessary, that is, there will be no communication buttons. - Promotion of publications and launch of promotions will also be impossible. nine0016
Instructions on how to switch to a personal account on Instagram
To return a personal profile, follow the instructions below:
- Login to your account and go to Settings.
- Open the "Account" section.
- Click on "Switch to personal account" and confirm your intention.
Done, now the account is yours again and you can close it from prying eyes! nine0005
Alternative
What is the main difference between a business and a personal profile? If you want to share photos only with your loved ones, if it is important for you whether a closed or open account, then a personal account will be more convenient for you, since you will not have such a choice with a business account.
You will have to be a public figure, people will subscribe and unsubscribe, see all your posts and so on. But you definitely need to choose one thing, because if you post posts related to both work and life, then the appearance of the account will be in a terrible state. But what if you need privacy, but need the features of a business account to work? nine0005
The answer is simple, you can create two accounts. Instagram will allow you to create 5 accounts from one phone. So you don't have to sacrifice anything. You will have a work account and a personal profile for you to post to your friends. In addition, you can maintain both accounts, thereby dividing your personal life from your work life. You will only need a new mail, and everything else during registration can be left the same.
Why can't I switch to a personal account?
Many users often experience this problem. The reasons may be different:
- You need to check your Facebook business account.
Check if the page is blocked. If yes, then unlink this account from Instagram.
- There is a possibility that you have not completed promotions and advertisements, which makes it impossible to switch to a personal account.
- There is also the possibility that your application is simply buggy - reload it. nine0016
If none of the methods helped you, then in this case it is better to contact technical support.
Questions from our readers
#1. I can’t switch to a personal account, it says that I should stop the promotion. But I don't have any promotions and never had.
First, unlink your account from Facebook, and then try switching to your personal profile again.
#2. If I switch to a personal account, will the old statistics still be available? nine0283
No, all data will disappear, as will the statistics section itself.
#3. How do I switch to a personal profile and save analytics data?
The standard functionality does not provide for this.
