How to make instagram work


Instagram Not Working? 10 Ways to Fix It

  • Instagram may not be working properly for a variety of reasons. 
  • Most likely, restarting the app or your device and checking if Instagram is down will fix it. 
  • Reaching Instagram's follow limit — 7,500 users — also slows down your experience.

Instagram is among the top five social media platforms with more than a billion users. Odds are, if you are sharing photos online, you're logging in and sharing via Instagram. Which is what makes it so frustrating if Instagram is not working for you. 

Here's how to get Instagram up and running again for you.

Quick tip: Check out our guide on how to use Instagram.

The best way to solve an issue with Instagram is usually the same as fixing any other kind of tech problem. You troubleshoot it one step at a time. Usually by trying the easiest or most likely potential fix first, and then moving on to more cumbersome solutions.  

Here are eight ways to troubleshoot your problem, from easiest to hardest. 

Check if you are following too many people 

Right off the bat, let's make sure your problem isn't related to your number of followers. If you see an error that says you can't follow additional people, that's not an issue with the app, your phone or the data cache. That means you have reached the maximum number of accounts that you can follow: 7,500 users. 

If you encounter this problem, you need to unfollow some accounts before you can follow new ones. 

1. In the Instagram app, tap your account avatar in the lower-right corner. 

2. At the top right of the screen, tap Following.

Tap Following. Devon Delfino/Insider

3. Scroll through the list and unfollow a few accounts you no longer need by tapping Following. You should see the button turn blue and change to Follow

Note: This process is the same whether you're using an iPhone or an Android device.

Try to restart the app (or your phone)

If an app appears to be misbehaving on your phone, your first step should always be to restart the system to flush out any corrupted memory or cache files. 

First try to completely close Instagram. If you need a refresher, here's how to close an app on Android or close an app on iOS. After that try running Instagram again. If the problem persists, shut down your Android or iPhone and restart it. Then try Instagram again. 

Check to see if Instagram is down

Instagram has a reliable network, rarely experiencing the kind of network errors that you might notice when using the app. 

If restarting your app does not solve the problem, check to see if Instagram is down. You can check Instagram's network status at DownDetector, or search "Is Instagram down" on Google. 

Try logging in on another device

Another method to see if you're facing an issue on your end or on Instagram's is to try logging into your account using another device. 

If it still doesn't work, then it's likely an issue on Instagram's end. But if you can log in on that device, you can be confident that it's an issue with your device.

Ensure Instagram is up to date

If you haven't updated your apps in a while, Instagram might be misbehaving simply because the app is out of date. 

It's a good idea to leave automatic updates turned on — you can turn on automatic updates on your iPhone or update apps on your Android. 

Tap Software Updates to turn them on or off. Devon Delfino/Insider

Try using Instagram in a browser

After trying the first few troubleshooting steps, it might be a good idea to see if Instagram works in your desktop browser.  

If you already are using Instagram in a browser and don't have a different device available, you should try a different browser, like Firefox or Chrome. 

Quick tip: It may also be an issue caused by using a VPN on your device. In that case, try turning off your iPhone's VPN.

Clear your cache

If Instagram works for other people or you were able to access Instagram in a browser but not on your phone, that sounds like you might have a problem with your cache — it might have some corrupted data. 

Quick tip: Check out our guide on how to clear your Instagram cache and free up space on your phone.

If you are using an Android device, you can simply clear the cache. The steps might very slightly depending upon which phone and version of Android you are running, but here's the general procedure:

1. Start the Settings app.

2. Tap Apps & Notifications.

3. Go to your list of apps (you might need to tap See all apps) and tap Instagram.

4. Tap Storage & cache.

5. Tap Clear cache

Note: If you're using an iPhone, there's no way to clear the cache without uninstalling the app, so do that — delete Instagram from your iPhone, and then reinstall it from the App Store. You won't lose any data, because Instagram stores all your photos and account settings online. 

Ensure you have enabled permissions

Like many apps, Instagram requests permission to use various services and resources on your phone. If you don't grant those permissions, Instagram might not work properly. Check your permissions and enable them to see if that solves your problem. 

If you have an Android phone, follow these steps:

1. Start the Settings app.

2. Tap Apps & notifications.

3. Go to the list of apps (you might need to tap See all apps) and tap Instagram.

4. Tap Permissions

5. One at a time, tap each permission and choose Allow only while using the app, then use the Back arrow at the top to return to the previous screen and move on to the next permission.

If you have an iPhone, do this:

1. Start the Settings app.

2. Scroll down to the list of apps and tap Instagram.

Tap Instagram. Devon Delfino/Insider

3. Turn on each permission, such as Microphone, Camera, Contacts and Photos.   

Tap or toggle on permissions, as desired. Devon Delfino/Insider

See if you have enough storage

If you run out of storage on your phone, it may be difficult for you to access Instagram. In that case, the app may be crashing frequently, or simply stop working. 

Deleting unwanted photos, videos, or apps can free up space on your iPhone. Android users can check out our guide on 5 easy ways to free up storage space on an Android phone or tablet.

Report the problem 

If none of these troubleshooting tips solved your problem, you can check Instagram's help center or report the problem you are having. The process is the same regardless of the device you're using:

1. In the Instagram app, tap your account avatar in the lower-right corner. 

2. Tap the three-line menu at the top right and then tap Settings.

Tap Settings. Devon Delfino/Insider

3. Tap Help.

Tap Help. Devon Delfino/Insider

4. In the Help center, you can file a report about the problem you're having or read Instagram's help and support articles.

Quick tip: You may want to supply screenshots, if that would help them locate the issue. If so, take those before going in to Instagram's Help area.

Devon Delfino

Devon Delfino is a Brooklyn-based freelance journalist specializing in personal finance, culture, politics, and identity. Her work has been featured in publications such as The Los Angeles Times, Teen Vogue, Business Insider, and CNBC. Follow her on Twitter at @devondelfino.

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Dave Johnson

Freelance Writer

Dave Johnson is a technology journalist who writes about consumer tech and how the industry is transforming the speculative world of science fiction into modern-day real life. Dave grew up in New Jersey before entering the Air Force to operate satellites, teach space operations, and do space launch planning. He then spent eight years as a content lead on the Windows team at Microsoft. As a photographer, Dave has photographed wolves in their natural environment; he's also a scuba instructor and co-host of several podcasts. Dave is the author of more than two dozen books and has contributed to many sites and publications including CNET, Forbes, PC World, How To Geek, and Insider.

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How to Make Money on Instagram in 2023 (14 Proven Strategies)

If working hard and making money is the American dream, not working hard and making money is the Instagram dream. But making serious income using social media requires some serious strategy. Whether you’re a creator or a business, you’ll find the most success in making money on Instagram if you do your research.

Keep reading to get inspired by thirteen examples from creators and brands, and find tips for making money on Instagram that apply to everyone.

Can you make money on Instagram?

How much money can you make on Instagram?

How to make money on Instagram as a business

How to make money on Instagram as a creator

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates.

Can you make money on Instagram?

Hell yeah. In fact, helping creators make a living on the platform is a top priority for Instagram, especially as competition heats up from TikTok, Snapchat, and YouTube.

“Our goal is to be the best platform for creators like you to make a living,” said Meta CEO Mark Zuckerberg at the company’s first-ever Creator Week in June 2021.

In 2021, Instagram was the second-most downloaded app in the world. It’s the 7th most-visited website globally, the 4th most-used social media platform, and has 1. 22 billion users every month. All of which is to say: that’s a massive potential audience. With an enormous and diverse pool of people who could potentially be exposed to your content, there are plenty of opportunities to earn money.

Want more proof? Grab the popcorn and watch this video from Hootsuite Labs.

(If you’re looking for more Instagram stats—you know, to rattle off at parties and impress your friends—you can find 35 of them here).

How much money can you make on Instagram?

Numbers are tricky, because creators and brands are notoriously private about how much money they’re making. On top of that, calculating income from Instagram is complicated—if you sing a song on a Reel, the sound goes viral and you get a record deal from that internet fame, then tens of thousands of people buy tickets to your concert, does that count as making money on Instagram? What if you post food videos, then provide a link to your recipe blog, and host ads on your blog that make you money?

It sounds bizarre, but that’s the way most successful creators’ journeys go. How much money you can make on Instagram depends on your credentials, audience size, engagement, strategy, hustle, and a dash of dumb luck.

Here’s how much some creators and celebs have reportedly cashed in:

$901: The average amount of money an Instagram influencer with 1,000 to 10,000 followers can make per post, according to Business Insider

$100 to $1,500: How much a creator can be paid for a swipe-up advertisement on their Instagram stories according to Brian Hanly, CEO of Bullish Studio (a talent agency for influencers)

$983,100: The amount Kylie Jenner reportedly makes per ad or sponsored content post

$1,604,000: The amount Cristiano Ronaldo reportedly makes per post

In 2021, Hype Auditor surveyed almost 2 thousand influencers (most based in the U.S.) about how much money they make. Here’s what they found:

  • The average influencer makes $2,970 per month. “Average” numbers aren’t the best to go by, since there’s so much differentiation between the highs and lows—as is referenced in the next stat!
  • Micro-influencers (accounts with one thousand to ten thousand followers earn on average $1,420 per month, and mega-influencers (accounts with over one million followers) earn about $15,356 per month.

Source: Hypeauditor

Top 5 Instagram Earners in 2022

Obviously, celebrities have a leg up in notoriety, and when they sign up for Instagram they automatically get thousands of followers. Although that is not the same for all of us, it’s inspiring to see just how much someone can make through being an influencer on a social media platform. Here are the top 5 earners on Instagram today:

  1. Cristiano Ronaldo – 475 million followers with an estimated average price per post of $1,604,000
  2. Dwayne ‘The Rock’ Johnson – 334 million followers with an estimated average price per post of $1,523,000
  3. Ariana Grande – 328 million followers with an estimated average price per post of $1,510,000
  4. Kylie Jenner – 365 million followers with an estimated average price per post of $1,494,000
  5. Selena Gomez – 341 million followers with an estimated average price per post of $1,468,000

How to make money on Instagram as a business

Being present, active, and engaging on Instagram (and keeping up with trends) is one of the best ways to find business success on the platform in 2022. Here’s how to do it.

1. Promote special offers

The online audience is a sucker for a good deal (and Instagram users love to buy stuff: 44% of Instagrammers say they use the app to shop weekly).

Use Instagram to showcase all the great things about your company—specifically, anytime you’re having a sale. Not only does posting your sale, promo code, or special offer on Instagram advertise a sale to your followers, but it also makes the information easily shareable.

This holiday sale post from clothing brand @smashtess has lots of comments that are just people tagging their friends. It’s an awesome way to promote the sale and also have the sale shared organically.

View this post on Instagram

A post shared by Smash + Tess (@smashtess)

2. Set up countdowns to new launches

You can use Instagram to give your followers a sneak peek of new releases, launches, or product lines—and using the “Countdown” or “Reminder” functions, you can provide potential customers with a simple way to flag when those new products will be available for sale. This creates some hype around your offer, and once the release happens, users get a notification reminding them to check out the goods (and, hopefully, check out the goods).

3. Set up an Instagram Shop

Instagram Shops are a direct method of making money off of the app. Users can buy products using the platform’s native e-commerce tools, and it’s easy to set up a shop.

Instagram shops are an impulse buyer’s best friend (or worst nightmare, depending on how you look at it). Your shoppable products or services will show up in your followers’ news feeds, along with regular posts.

Hosting an Instagram shop is also a great way to provide quick customer service to folks who use social media (basically everyone—75% of the global population over the age of 13). Customers can DM you or comment on posts to learn more about your brand. (Hint: if you’re feeling overwhelmed in your DMs, consider using a chatbot to support your customer service team.)

When you post something with a buyable item, the little shop icon will appear on the post, letting viewers know that it’s available for purchase.

Home goods store @the.modern.shop uses shoppable tags in many of their posts.

4. Schedule shoppable Instagram posts with Hootsuite

You can create and schedule or auto-publish shoppable Instagram photos, videos, and carousel posts alongside all your other social media content using Hootsuite.

To tag a product in an Instagram post in Hootsuite, follow these steps:

1. Open your Hootsuite dashboard and go to Composer.

2. Under Publish to, select an Instagram Business profile.

3. Upload your media (up to 10 images or videos) and type out your caption.

4. In the preview on the right, select Tag products. The tagging process is slightly different for videos and images:

  • Images: Select a spot in the image, and then search for and select an item in your product catalog. Repeat for up to 5 tags in the same image. Select Done when you’re finished tagging.
  • Videos: A catalog search appears right away. Search for and select all the products you want to tag in the video.

5. Select Post now or Schedule for later. If you decide to schedule your post, you will see suggestions for the best times to publish your content for maximum engagement.

And that’s it! Your shoppable post will show up in the Hootsuite Planner, alongside all of your other scheduled content.

You can also boost your existing shoppable posts directly from Hootsuite to help more people discover your products.

Note: You’ll need an Instagram Business account and an Instagram shop to take advantage of product tagging in Hootsuite.

Try Hootsuite free for 30 days

5.

Set up a chatbot

An easy way to provide excellent customer service and make sales through direct messages is to set up an Instagram chatbot. A chatbot is integrated directly into your Instagram account and website and can answer any frequently asked questions from your followers. If the question is too complicated for the conversational AI chatbot, then it will automatically pass the inquiry to a real live member of your team.

And how can a chatbot help you earn on Instagram? Simple!

An Instagram chatbot can recommend products in your shop, directly to your customers within the chat, leading to faster and more streamlined sales.

If a customer inquires about what color foundation you have in stock, the chatbot can serve up three different options that the user can quickly add to their cart without ever leaving the platform.

Source: Heyday

Get a free Heyday demo

6. Partner with creators

Influencer marketing allows you to share your company with the creator’s audience (and the creator also gets a spotlight for your audience—it’s a win-win).

When you’re researching folks to collaborate with, make sure you pay attention to their content and values: you want to pick someone who has goals that align with your own, so the partnership makes sense to customers and doesn’t seem like some oddball marketing scheme.

For example, it makes sense for a plant-based bakery to partner with a vegan influencer (more sense than Bill Nye partnering with Coca-Cola, that’s for sure).

Try to collaborate with creators who would be likely to try and/or like your products, anyway—for example, dancer @maddieziegler has long had a partnership with activewear brand @fabletics. You can offer the creator money, goods, or an affiliate deal (more info on that in the “Join an affiliate program” section of this post, just above!) in exchange for posting about your company.

View this post on Instagram

A post shared by maddie (@maddieziegler)

7.

Partner with other businesses

Like partnering with creators, partnerships with other businesses give folks on both sides of the deal an opportunity to interact with a wider consumer base. Try contacting other businesses like yours and hosting a contest or giveaway—it’s an excellent way to gain followers and tap into a new audience.

This giveaway from @chosenfoods and @barebonesbroth requires entrants to like and save the post, follow both companies, and tag a friend in the comments. Both brands are building their audience—followers just waiting to be converted into consumers.

View this post on Instagram

A post shared by Chosen Foods (@chosenfoods)

8. Straight-up advertise

Hey, the basics still work. Advertising on Instagram is one of the ways you can make money on the platform and actually track your progress. You can turn any post into an ad by boosting it, and your Instagram analytics will tell you how much of a difference the boost made.

How to make money on Instagram as a creator

Even if you don’t have a “business” in the conventional sense, there are lots of ways you can use Instagram to make money as an individual. With a solid following and clear niche, you have influence—and can be an influencer.

1. Partner with brands

Partnering with brands is likely the most well-known way that creators can make money on Instagram. Find a small or big brand that aligns with your values (that part is important—partnering with a brand that has nothing to do with your regular content, or even directly contradicts your regular content, will make you seem inauthentic).

Partnerships with brands can take many forms: you might be paid to make an Instagram post that features a specific product or be offered free products in exchange for content. To get started, try making a few posts that feature some of your favorite things—restaurants, skincare, whatever feels true to you—for free. You can then point to those posts as examples when you’re reaching out to brands.

Lots of makeup and beauty influencers participate in these kinds of brand deals. Here’s an example of a paid partnership post from creator @mexicanbutjapanese for Nordstrom.

 

View this post on Instagram

 

A post shared by Mexicanbutjapanese (@mexicanbutjapanese)

Hint: when you’re participating in a paid partnership or sponsored post, be transparent. Use hashtags, mark the post as sponsored, and be clear about the partnership in your captions. Not following Instagram’s branded content guidelines can result in posts being removed—plus, it’s sketchy.

2. Join an affiliate program

This is related to brand partnerships, as joining an affiliate program still requires you to connect yourself to a business that sells specific products or experiences. Affiliate programs essentially pay you to market other people’s products (so again, you want to make sure that the products you’re highlighting align with your values). If your followers buy something from the brand through you—usually using a specific link or discount code—you get paid.

This nail artist is an affiliate marketer for a nail polish brand—when followers use her discount code to buy the nail polish, the creator makes money.

3. Enable Live Badges

For creators in the U.S., Instagram’s Live Badges is a method of making money directly through the app. During a live video, viewers can purchase the badges (which cost between $0.99 and $4.99) to show their support.

To turn on Live Badges, go to your Profile and tap Professional Dashboard. Then, enable Instagram monetization. Once you’ve been approved, you’ll see a button called Set Up Badges. Tap that, and you’re good to go!

Source: Instagram

If you’ve enabled Live Badges, make sure to mention it when you go live (remind your followers that if they’d like to show their support with money, it’s easy to do so!) and express gratitude when someone purchases a badge. Saying thank you goes a long way, and will likely encourage other people to pitch in.

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates.

Get the guide now!

4. Sell your merch

Using Instagram as a marketing tool for your other revenue streams is a great strategy for moneymaking. If you’ve curated your personal brand enough to have a certain look, logo, catchphrase, or anything else that’s recognizably you, consider selling merch that’s splashed with that extra sparkle (you’re brand). You can make money from sales—plus score some free advertising when your followers start walking around with your name on their sweatpants.

Drag queen extraordinaire Trixie Mattel sells branded merch and uses Instagram as a platform to advertise.

View this post on Instagram

A post shared by Trixie Mattel (@trixiemattel)

5. Link to your blog or vlog

Selling advertising space on your own website—or making money from Youtube—can be super lucrative, and you can use Instagram to direct your followers to that external site (hint: use a link tree to make the most of that link in your Instagram bio).

Here are some quick examples:

  • Foodies who post pictures of food they’ve made and also have a blog where they post full recipes
  • YouTubers who post highlights of their vlog on Reels, then provide a link to their Youtube channel for the full video
  • Fashion influencers who post their outfits on Instagram and link to their website, where they share where the clothes came from
  • Outdoor adventurers who post gorgeous landscapes and link to their blog where they detail the best road trip routes

Food blogger @tiffy. cooks posts videos of her making food on her blog, and links to in-depth recipes in her bio. The recipes live on her blog, which also hosts posts that contain affiliate links.

View this post on Instagram

A post shared by Tiffy Cooks 🥟 Easy Recipes (@tiffy.cooks)

6. Offer paid tutorials or masterclasses

This is similar to linking to a blog or vlog, but instead of making income indirectly (through businesses advertising on your page or Youtube ads), your followers are directly paying you for a service you’re providing.

If you have a particular area of expertise, you could offer an online masterclass that requires a paid ticket. This method of moneymaking is common for fitness influencers, who may post short workouts for free and then link to a full training routine that you need to pay to access.

Film colorist @theqazman offers quick tips on Instagram, but also hosts ticketed masterclasses. This way, his content still appeals to a wide (non-paying) audience, but folks who are serious about learning the ropes will pay him for a full lesson.

View this post on Instagram

A post shared by Qazi (@theqazman)

You can also offer tutorials or masterclasses for free and simply ask followers to tip you if they have the means—that’s the method athlete @iamlshauntay uses. Her link in bio directs followers to ways they can pay her for her work if they’re able to. This is a good technique to use if you’re looking for maximum accessibility: there’s no financial barrier to your content, but there’s still a clear way for your audience to pay you if they want to.

View this post on Instagram

A post shared by Latoya Shauntay Snell (@iamlshauntay)

 

Save time managing your Instagram presence using Hootsuite. From a single dashboard you can integrate your social networks with your Shopify store, add products to any social media post, respond to comments with product suggestions. Try it free today.

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tips and tricks - Marketing on vc.ru

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Instagram will be blocked in Russia on March 14, 2022.
What to do and how to quickly transfer traffic to other social networks?
Practical tips and instructions.

145 331 views

Friends, welcome! The Boss.Direct team is in touch.
Service for sending messages through dialogues in Instagram Direct👇

Instagram blocking: who and why? nine0003

As you know, on March 11, Meta Platforms Inc. made an unprecedented decision by allowing the posting of information containing calls for violence against Russian citizens on its social networks Facebook and Instagram.

The social network Instagram is circulating messages encouraging and provoking violent acts against Russians, in connection with which the Russian Prosecutor General's Office demanded that Roskomnadzor restrict access to this social network. nine0003

Since it will take time for active Instagram users to transfer their photos and videos to other social networks and notify their contacts and subscribers, Roskomnadzor decided to complete the procedure for introducing restrictions on access to Instagram at 00:00 on March 14, providing users with additional 48 hours transition period.

Roskomnadzor

Such things. Eh. Let this moment go down in history 🗿

Accounts will not be deleted, but access to Instagram will be limited.

Instagram is blocked = We are doing a backup

Let's analyze a step-by-step method for downloading a backup copy from a PC and phone. Let's start with the PC.

  • Go to a special page (while logged into Instagram) to request a data archive.
  • Specify the email address to which the archive will be sent. nine0054
  • Select archive format: HTML/JSON . Usually the first one is chosen.
  • We are waiting for "Next", enter the password for the account to confirm the action.

Now turn on the "Hachiko mode" for 48 hours. When you receive the coveted letter, you need to log in using your Instagram account and download the information.

Pay special attention to the section "media" in the archive that you will receive. In it you will find all the photos and videos that were published on the account. nine0003

Phone backup:

You can also get a backup archive from your phone.

  • Open the Instagram app.
  • Being in the tab of your profile - click on the top menu (indicated by an arrow).
  • Select "Your activity" section
  • At the very top of the page clicks "Download Information"
  • Enter the postal address to which the archive will be sent

Within 48 hours you will receive a link to the data archive. You can download the archive using the standard IOS Safari browser. To unzip the archive on your phone - use the free application "Files".

Instagram blocked in Russia = enable VPN

VPN is a program or service that hides your original ip address, showing the virtual network address instead. This allows you to bypass restrictions created on the local network and maintain privacy. nine0003

By connecting VPN and making a couple of clicks, you will find yourself in the Netherlands.
Not really of course. But Instagram identifies you as a user from the Netherlands, where access to the Instagram app is allowed.

To find a VPN - use the Apple Store/Google Play.
In the search we write VPN - we study the rating and reviews. There are a few things to keep in mind:

  • A free VPN should be used with care.
    Who knows how the company monetizes the project..
  • Free VPNs have traffic limits.
    It will no longer be possible to continue using the Instagram application in the usual rhythm. Downloading media content content consumes a lot of traffic. Therefore, we are looking for a VPN with unlimited traffic, pay for its services and return the usual Instagram.

Do you want to open Instagram? Kindly turn on VPN with premium subscription first.

nine0033

For recommendations on free VPNs, please follow the link below:

Free VPNs for facebook and instagram social networks

Since the beginning of the military operation, there have been cases when the Internet fails and it is impossible to use the social networks facebook and instagram in full . Images or videos cease to be periodically displayed, access to the advertising account is lost. How to avoid it?

Personal VPN experience:

For MAC/WINDOWS: VPN Proxy Master and AdGuard VPN
For IOS: VPN Master and VPN-Super Unlimited Proxy

Blocking Instagram in 2022 = ways to transfer traffic

Now is an important time to notify your audience and tell you how else to contact you.
Good alternative channels: Telegram, VK, website, phone, etc.

  • In the profile header, posts, stories, Reels - encourage the audience to switch to alternative communication channels. nine0029
    Recently there have been too many links in telegrams ...

To make your users more willing to switch to other resources, they need to be motivated. It can be a discount, a promo code, a gift, useful material, etc.

What else can be done?

  • You can start mass mailing on existing dialogs, for which there is no limit on sending messages, there is no 24-hour window.
  • nine0055

    Below we leave a link to the service and examples of mailings that you can use for your business.

    And one more example.

    How to send messages to all dialogs and invite subscribers to a new site, read the link below:

    Instagram newsletter: step-by-step instructions

    Instagram newsletter is a quick targeted way to convey information to the audience.

    Newsletter on Instagram, example boss.direct

    So far, this is the plan. Don't panic! Your customers and audience don't disappear, they just move to another channel. Instagram is just one of many sales channels. We write about how to promote and sell on alternative sites in our telegram channel and on VK, subscribe via the link in the profile header

    Main message: don't panic! Your audience will simply change the platform of communication with you. All that remains to be done now is to inform the maximum number of your target audience about new contacts. There is still time. nine0006 We believe that after blocking, most users will master VPN and continue to transfer traffic to alternative networks.

    How to make Instagram work for you

    Be friends with your followers

    Evelina Khromtchenko, top-rated fashion expert in the Russian-speaking world, creator of the online publication evelinakhromtchenko. com

    Choose your social network. If you are a blogger or an author of an online magazine, then you should feel comfortable in a given format. The format is the house. A person can make even a dry format humorous, or philosophical, or feminine, or feminist. Paint the walls of this house, hang canvases of this or that artist on them. There are people who feel good in nasty places, others in the halls of the times of Louis XIV, someone in very simple, minimalist buildings of the Bauhaus. It is difficult for them to stay in the opposite type of interior for a long time. Therefore, you need to write on the topic in which you yourself are happy. nine0003

    The audience is not just numbers. Even if a social network is monolithic in terms of age or income, everyone has different interests there. You need to attract those who share your values. The blog is your personal medium.

    Online video is 15 seconds. To watch it to the end, make it a clip. But the content is stronger than the format - even a long video can be uploaded to YouTube, and people will watch it if it is very interesting.

    It is necessary to comment and answer questions. I love spring.me - for those who write like they breathe, this is a great thing. You make a page there, and all sorts of people ask you questions. I got this resource from my son. In general, on my site in the right corner there is a list of links to all the resources with which I work. Today I will play Tumblr, tomorrow I will go to VKontakte, I will linger on Facebook (an extremist organization banned in Russia) and Instagram (an extremist organization banned in Russia), because they are more similar to me. Thus, my total audience on the Internet is 20 million people. nine0003

    We must broadcast our point of view. You are a representative and spokesman for the audience that your online publication is aimed at. It's like fashion. I get asked all the time how to find my style. I give a banal answer: look in the mirror. Ingenue, Toska from "Girls", dressed as a fatal temptress - this is ridiculous. An actress can reincarnate, but an ordinary person carries through life the same role, the same character. He is a ready-made universe, and his powerful inner manifests itself in the outer. Therefore, you need to understand very well who you are and come to terms with what you see in the mirror. See your strengths and weaknesses and dress up to play your cards. And at the same time, take into account who you will go to in these clothes: your husband, an elderly boss, your worst friend, your best friend. On the network, everything is the same - you need to very carefully combine your inner world and your image on the social network. First, you have to match up with the social network itself. Secondly, find people who see the world through your eyes. Thirdly, so that you yourself would be interested in the information that fasts on your behalf. Then the people you need will share your enthusiasm for what you show and say to them. They will actively communicate with you, join their friends - after all, friends also like an active life on their main pages. nine0003

    There are two types of blogs: highly specialized and broad format. Choose the one that is closer to you.

    No need to go through celebrity profile and ask to like your page. I get to know my fans anyway. With those who, without subservience, without exaltation, expressed their reaction to what I published. Rimma Ismagilova from Orenburg sends me information about me that she finds on the Internet (Facebook (an extremist organization banned in Russia) has a section called “Recent posts from others”). Now I will work with her as a manager. Yaroslav Fashchevsky, my acquaintance from spring.me, became my assistant in the office. Valeria Guseva runs a fan club on VKontakte. Recently, Anton from St. Petersburg disappeared somewhere, who took on the functions of my persistent defender on Facebook (an extremist organization banned in Russia), passionately attacking everyone who, in his opinion, offended my honor. He was very annoying to the visitors of my page, but when he suddenly stopped holding meetings there, they missed him. Like, where is Anton, if something happened. nine0003

    Don't kill trolls - if you want your blog to live. Those who write nasty things about you are of two types: under nicknames and under their own names. Those under their own names are especially valuable. 10% are always negative in relation to the studied object. If suddenly this is not 10%, but more, you should worry. Without this, it is impossible, just as it is impossible to cook soup without a bay leaf. If swearing, rude - block. Just keep in mind that online the concept of "offensive" is of a different scale than in life - so be less offended. nine0003

    Create an image for yourself

    Alexander Anatolyevich (Belonogov), TV and radio host, one of the first MTV VJs Russia

    The Internet is a tool. I have been doing self-promotion for a long time. Now I have several projects: DJ group Menzo DJ's, Jetleg group. I also host the show "Hit" on the TV channel "Russia" and my course at the school of electronic music "A.U.D.I.O." DJ Groove. It is called "Course of image and style", or "Course of Alexander Anatolyevich". And I follow everything that happens around me and my projects. I am aware of what they say, what they publish, and I publish some things myself. I post posts and announcements on the Menzo DJ’s Facebook page (an extremist organization banned in Russia), I run a group on VKontakte, Twitter and Instagram accounts (an extremist organization banned in Russia). I don’t have a special person who would deal with this and report to me (“Everything is fine with us: so many retweets, so many posts ...”), I don’t have. If you want to do well, do it yourself. nine0003

    Proper PR is when everything is in line and worthy. Incorrect - according to the old Soviet principle "it doesn't matter what they say about you, as long as they talk about you, and if they don't talk about you, then they forgot. " Straight Chekhov's story: "So-and-so got hit by a horse" - "You see, they wrote about me in the newspaper! I am a star!" No, it's not. Why they wrote about you, what they wrote about you is more important than the very fact that they wrote about you.

    There are no people who are not interested in what people say about them. Everyone is interested. It's just that some try to demonstrate deliberate indifference, and some, on the contrary, follow too much. It is impossible to ignore the opinion from the outside. Chase him too. Somewhere in these limits and you need to keep. nine0003

    Independent compliments are much nicer than likes from friends. Friends will automatically like you, because for them you are great anyway. Even if you're not great. It can be called corporate friendship.

    I'm not going to please everyone. It is important for me to understand the quality of the audience, not the quantity.

    I have no illusions. Nothing. I suspect that there are far fewer people on the Internet who have a high intellectual level and are also well-mannered than I would like. Fact. nine0003

    Internet discussion is monkey business. If a person does it skillfully, it can turn out to be funny. But, as a rule, it doesn’t work out skillfully and the correspondence rolls into “yes, look at yourself” - “yes, you went on your own!”. This is not a discussion.

    Vocabulary needs to be replenished, so as not to dump your helpless emotions on the Internet.

    On the Internet, you have to pay attention to everything. For example, under the video of our group, which I posted, someone writes "He's not the same old idiot." I always answer very politely: "Anyway, thanks for watching and taking the time to write a review." And I just feel how that person’s face changes: “What are you doing, do you read everything? No, it's okay. I just don't listen to that kind of music. nine0003

    Everything is neat on my wall. I do not allow myself to make mistakes, mistakes in spelling and punctuation. Factual - even more so. Such a habit. I have been working with information for many years, and publication on the wall for me is equal to a full-fledged publication in the press. Mat? God forbid! Few people will read it. I understand that there are people around me and whoever it is, I have no right to hurt their feelings. You can write whatever you want in private messages, but do not make it public.

    Before I hit the publish button, I become a reader for a second and think I should understand by looking at this picture. If everything is correct, I will publish.

    I always know the answer to the question “Why?”. If you don't know the answer, don't post. The usual acting task: went on stage - tell me why. This does not mean that you can not post photos like "me in shorts on the beach." Post whatever you like. The business of the owner. Just know that everything works for your reputation. Let it be curious and interesting. On which beach? What are you doing over there? With whom? So that everyone understands that here, in Cyprus, there is a stunning beach and everyone (such and such, list by name) has an amazing mood. Don't forget to put tags, and in the evening we add a post about the main event - for example, a concert - and you get a wonderful photo almanac about the trip. nine0003

    Jetleg can perform a charity event or go to another city for a good fee. Perform at a big concert with other bands or at a small club venue. During any events and rehearsals, I try to take photos. In addition, I take pictures with guests, so that later I can post a picture, sign “My beautiful friend N and I’m happy there, there.” This draws attention to the event, to the institution, to the team, and this is another brick in the big wall of well-being of all of the above. nine0003

    I respect my audience, whether it's drunk punks or whatever.

    Promote yourself

    Irena Ponaroshku, TV presenter

    I have been on Instagram (an extremist organization banned in Russia) for more than seven years . During this time, 2.4 million subscribers came running. Despite the fact that I mercilessly bathe dozens of ill-wishers and spammers every day who advertise flower headbands, eyelash extensions, eyebrows and mustaches. nine0003

    Instagram (an extremist organization banned in Russia) got very deep into my skin. This is the first social network in which I lingered and became interested in . Before that, I had only a sluggish Twitter account, and Facebook (an extremist organization banned in Russia) still does not exist. But I run a jewelry company blog on VKontakte.

    I immediately decided that I would write captions for the photo in both Russian and English as a courtesy to non-Russian-speaking subscribers. Well, it somehow happened right away that the comments began to turn out to be multi-syllabic - I don’t know how to express an idea in one sentence, without participial turns and other speech trinkets. At first I used only Instagram filters (an extremist organization banned in Russia), and now I have a bunch of programs for all occasions: SnapSeed, CameraPlus, InstaSize, iVideo. Although I often hang photos without processing, with the proud #NoFilter hashtag. nine0003

    What really matters to me is what my subscribers say . Thanks to them, I built a house in a year - they shared advice, contacts, discounts. I am very emotionally involved in my blog: the comment under the photo “No boobs” can really ruin my morning. But such a commentator is immediately sent to an eternal ban, and this act of retribution always greatly cheers me up.

    At least three fasts must be made every day . And yes, it takes a lot of time: I'm a perfectionist and a pedant, so I can't hang a photo or text that I'm not particularly happy with. nine0003

    At the request of the husband of , I do not post photos of my son that show the face of the child . Perhaps this is a superstition. But children are very sensitive to vibrations, the evil eye. We prefer to play it safe. I try not to abuse pictures with my husband - however, this is not difficult, since he, like most men, is cool about photo sessions on the phone.

    Putting a bunch of popular hashtags under a photo of borscht is bad manners. It is better to use no more than five hashtags , both popular and author's, reflecting your personality. Among my favorites are #Don't Be a FoolListen to the Guru, #GirlsWorking, #IrenaZhloba, #HairyWomen.

    Actively comment on photos of friends, friends of friends and unknown bloggers . This is how your audience will grow. And, of course, the main thing is the content. It should be non-trivial: cats, selfies, photos of legs, photos of food - all this should be in the right proportions. Look for your angle, your view of the world, your style of processing photos and comments. nine0003

    You can earn money on Instagram (an extremist organization banned in Russia) . To do this, you first need to promote your account to at least 10-20 thousand people. Real followers, not bots! You can find your own niche, especially if you are a specialist in some issue: in fitness, cooking, needlework. Although, if you just have a gorgeous photogenic ass, this may be enough, and you don’t need cooking with needlework.

    I am subscribed to about 200+ accounts . These are my friends, and celebrities, and little-known characters. I am subscribed to Ksenia Anatolyevna Sobchak, Masha Tsigal, Nika Belotserkovskaya, Sergey Shnurov, Vlad Lisovets. Of the bloggers unfamiliar to the general public, I like the queen of hashtags @Katyakadavid, the completely alien wife Decl @LiaKiise, the photographer from Vladivostok @YanaKalina, the most beautiful mother of seven children from Irkutsk @Tati_Ilicheva. And I also subscribe to a bunch of showrooms, shops and beauty blogs.

    I have been buying everything here for a year now : clothes, cosmetics, household appliances, kitchen countertops, construction bricks, groceries, desserts. It was on Instagram (an extremist organization banned in Russia), for example, that I found the amazing American cosmetics @NazelieSkinCare, with which I cured my problem skin.

    I have no competitors . Yes, I have fewer likes than the stars of Doma-2. But I console myself with the thought that my subscribers are people with whom I speak the same language.

    How to create an audience from scratch

    Katerina Danilkina, 519 thousand followers on Instagram (an extremist organization banned in Russia)

    Immediately choose a topic for yourself. My account is called Instagram (an extremist organization banned in Russia) about life of Russian girl from Moscow. I want to show foreigners what a beautiful country we have and how an ordinary girl from Russia lives. It works great. It is also important to communicate with subscribers, to answer them.

    Actively follow other users. nine0204 In two years on Instagram (an extremist organization banned in Russia), I followed 2.


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