Are you an influencer or an individual on Facebook and you want to add the follow button?
Or maybe you want to remove the “Add friend” button because you don’t want people to add you as a friend.
Many people have trouble with adding a follow button because it’s not enabled by default.
To enable it, you need to change a couple of your privacy settings.
Otherwise, the follow button will not show up on your profile.
Basically, the follow button allows the public to follow you.
When someone follows you, your public posts will be shown in your news feed.
In this guide, you’ll learn how to add a follow button on your Facebook profile.
To add a follow button on Facebook, you need to set the “Who can send you friend requests?” privacy setting to “Friends of friends”.
You also need to set the “Who Can Follow Me” privacy setting to public.
After you’ve changed both of the privacy settings, your Facebook profile will have a follow button.
When someone selects the follow button, they will be able to see your public posts on your news feed.
However, you need to be 18 and above to have the follow button.
If you’re below the age of 18, make sure to change your age on Facebook to 18 or above.
Otherwise, you won’t have access to the follow button on Facebook.
To change your age on Facebook, navigate to your profile > About > Contact and Basic Info > Birth Date > Edit.
Here are 3 steps to add a follow button to your Facebook profile:
To begin with, open Facebook on your mobile device.
You can also use Facebook on a desktop, but the screenshots in this guide are taken from the mobile app of Facebook.
Hence, the user interface will be different.
Once you’re on Facebook, tap on the menu icon on the bottom navigation bar.
Scroll down the menu until you find the “Settings & Privacy” tab.
Tap on the “Settings & Privacy” tab to expand it.
Once the tab is expanded, you’ll see multiple options including “Settings”, “Privacy shortcuts”, “Your time on Facebook”, and more.
Tap on “Settings” to open the settings page.
After you’ve tapped on “Settings”, you’ll land on the settings page.
On the settings page, you’ll see multiple headers including “Account Settings”, “Security”, “Privacy”, and more.
Scroll down the page until you find the “Privacy” header.
Under the “Privacy” header, tap on “Privacy settings” to go to your privacy settings.
On the privacy settings page, you’ll be able to edit your privacy settings such as who can send you friend requests, who can see your friends list, and so on.
On the privacy settings page, you’ll see three headers including “Privacy shortcuts”, “Your activity”, and “How people can find and contact you”.
Scroll down the page until you reach the “How people can find and contact you” header.
The “How people can find and contact you” header is located at the bottom of the page.
Once you’ve found the header, tap on the privacy setting that says, “Who can send you friend requests?”.
There are two options for the “Who can send you friend requests?” privacy setting including “Everyone” and “Friends of friends”.
“Everyone” means that everyone will be able to send you a friend request on Facebook.
“Friends of friends” means that only the friends of your friends can send you a friend request on Facebook.
By default, the “Who can send you friend requests?” privacy setting is set to “Everyone”.
For the follow button to show up on your profile, you need to change the “Who can send you friend requests?” privacy setting from “Everyone” to “Friends of friends”.
Select the “Friends of friends” option and tap on the back icon to go back.
The next privacy setting that you want to change is the “Who Can Follow Me” setting.
The “Who Can Follow Me” setting is located in “Public posts”.
Under the Privacy header, tap on “Public posts”.
The “Public posts” page is where you can control who can follow you and comment on your public posts.
Once you’re on the “Public posts” page, you’ll see a “Who Can Follow Me” privacy setting.
This setting allows you to control who can follow you on Facebook.
There are two options for the “Who Can Follow Me” privacy setting including “Public” and “Friends”.
By default, “Who Can Follow Me” is set to “Friends”.
To allow others to follow you, you need to change the setting from “Friends” to “Public”.
Select the “Public” option to allow everyone to follow you on Facebook.
This will allow others to follow your public posts (similar to the “Follow” button on Instagram).
The final step is to check if there’s a follow button on your Facebook profile.
Now that you’ve changed your privacy settings, your profile should have the “Follow button”.
To check it, navigate to your Facebook profile by tapping on the profile icon on the bottom navigation bar.
Once you’re on your profile, tap on the three dots next to the “Add Story” button.
After you’ve tapped on the three dots, you’ll land on the profile settings page.
On the profile settings page, you’ll see multiple options including “Edit Profile”, “Account Status”, “Archive”, and more.
Under the “Archive” option, you’ll see an option that says “View as”.
Tap on the “View as” option to view your Facebook profile as a visitor.
After you’ve tapped on “View as”, you’ll view your Facebook profile as a visitor.
This time, instead of having the “Add friend” button, you’ll see a “Follow” button.
Everyone that views your profile will now be able to follow you on Facebook by tapping on the “Follow” button.
Congrats, you’ve successfully learned how to add a “Follow” button on Facebook!
Allowing people to follow you on Facebook is important, especially if you’re an influencer.
This will allow your posts to be seen by other people.
If you don’t add the “Follow” button on your profile, people who are not your friends on Facebook will not be able to see your public posts on their news feed.
Adding the “Follow” button will allow others to see your posts on their news feeds.
This will increase your public posts’ reach, views, and engagement.
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Early in 2020, I decided to jump into Facebook in full force and increase my follower count.
And guess what: my most successful online store grew to 54,000 Facebook followers.
On top of the assurance that my team and I were nailing it – not to mention the huge ego boost – all those likes served another powerful purpose. They allowed us to build an engaged community of people who loved our niche and, more importantly, our products. Which fueled the beautiful cycle that led to more sales.
But enough about me. How can you make this happen for your own store?
I’m going to break down the tried and true tactics that have helped me, master, how to get followers on Facebook, and how to increase Facebook likes.
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Post Contents
Run Facebook AdsFrom Facebook ads for beginners to influencer marketing, there are a number of ways to get Facebook followers for your business.
Here are 18 ways that I found useful:
If you’re trying to figure out how to get Facebook followers, the most obvious solution is Facebook ads.
You can run “Engagement” ads, which help you increase the visibility of your brand on Facebook.
Although, to be frank, any ad you create will likely bring an increase in followers, even “Conversion” ads.
If Facebook users like the ad content, they’ll likely engage with the post and potentially like or follow your Facebook page.
So, if your main goal is to get store sales, you can run a conversion ad and still increase Facebook likes to your page. To learn more about Facebook advertising, check out this Facebook ads questions video.
2. Invite People to Like Your Page
The easiest way to increase Facebook followers is by inviting people to like your page. The lowest-hanging fruit here is to invite your friends and family
Once you start running ads for your store, Facebook will occasionally send you notifications asking you to invite people to like your page.
I found that typically if I ran engagement ads, I’d get a higher number of people that I could invite to like the page.
However, even though I manually invited people, I eventually got temporarily blocked by Facebook. So you need to pace the number of people you invite at a time.
Also, if you do get temporarily blocked, Facebook might still send notifications telling you to invite people. But you still won’t be able to invite anyone. Wait a day or two before trying to invite more people.
You can also invite friends and family to like your page. However, keep in mind that it’s better to have a small, targeted audience than to have a big, broad one, as it could limit the effectiveness of your future ads.
3. Create Viral ContentOn my most popular store’s Facebook page, I’d share memes, funny videos, and relatable quotes.
People would tag their friends in the post, which usually helps increase social media engagement but also helped increase social reach.
Chubbies is another online retailer who creates viral-type content. They regularly create funny content using their products. In this video, they promote their shorts with a silly video about the problems that pants give people.
Since the scenarios are pretty dramatized, it results in funny content which helps boost social shares. About 290 liked the video and 128 people shared it.
If you don’t have the artistic chops to create your own viral content, you can always share viral niche content with your audience. But be sure to always give credit to the creator.
4. Host a GiveawayGiveaways are a great way to increase Facebook likes.
You can host a giveaway on your website using a tool like Rafflecopter.
Share your giveaway to niche Facebook groups or forums, giveaway websites, and of course on your Facebook page.
By making one of the ways to enter “visit Facebook page”, you’ll be more likely to increase the number of Facebook followers you have.
Below is an example of a giveaway that CatLadyBox shared on their Facebook page. They used emojis to draw emphasis on the giveaway keyword.
Since they shared it on their own page, it’s likely their Facebook followers will see it. They may share the giveaway post with their friends, which can also help increase Facebook followers.
Once you have it all set up, don’t limit yourself to Facebook. Share this baby on every social and marketing channel you have
5. Post Attention Grabbing Content
If you’re trying to determine how to get Facebook likes, you might want to make sure your content stands out in feeds.
Now, you’ll need to have an audience following you already for this to work. But let’s take a quick look at Taco Bell’s gif post which got 2.5k Facebook likes in two hours and has had 549 shares in that same period.
The gif changes the background color of the post in a diagonal shape to capture your attention switching back and forth every couple of seconds.
While scrolling through the feed, your eyes catch it which makes you more likely to notice it and engage.
Posting such content helps you get Facebook followers because of its uniqueness and appeal.
6. Add a Facebook Likes Pop-UpSome online stores ask for emails upon exit intent.
However, if your main objective is to increase Facebook likes instead of subscribers, you can create a Facebook like pop-up instead.
OptinMonster is a popular pop-up tool that allows you to gain new leads, and can be repurposed to fuel Facebook likes, as well.
You can also choose to set a timer so that after a person has been on your website for a certain number of seconds, the pop-up appears.
Avoid adding too many pop-ups to your website, as they can be overwhelming on mobile devices and cause people to exit faster.
So if you add a Facebook like pop-up to your website, make sure it’s the only one.
7. Try Out Facebook LiveSome of the most viral videos have been Facebook Live videos.
If you’re building a niche store, your Facebook Live might be more about general niche tips.
However, if you’ve just added new items to your store and have ordered samples, you can offer a first look at the products on Facebook Live.
You can increase Facebook followers by telling your customers and followers that you do a livestream every Tuesday, for example.
All Facebook Live videos get shown on the Facebook Live Map, so the more viewers on your livestream the higher you’ll show up on the feed.
Boom. More Facebook likes.
8. Partner with an InfluencerIf you want to know how to get Facebook followers, the secret sometimes lies in influencer partnerships.
The best influencers I’ve ever partnered with weren’t really influencers at all. In fact, most of them were niche fan pages.
You know, those pages for a niche that just share cool products or cool articles about a niche. They’re all over Facebook. And they usually amass really big audiences. And they’re usually cheaper than an influencer.
That strategy works well if you’re on a super tight budget. But if you want to partner with an actual influencer, you can find influencers in your niche as well.
The easiest way to do that is to look up “[niche] blogger” in Google. You might look up fashion bloggers, for example. Then you look through their fan pages and reach out to them to find out their rates.
If potential influencers are up for collaborating, you’ll send them a sample product to model. When they share the post on Facebook, ask them to tag your Facebook page in the post. That way, people who are interested in your product will be more likely to follow you.
To learn more, read our guide, The Complete Guide to Getting Started With Influencer Marketing.
Getting organic shoutouts from bigger Facebook pages can help you get more Facebook followers.
To get a shout out, look for brands who regularly feature their customers or other non-competing businesses on social media sites.
Then pick the brands that have a similar audience to you or one that’s at least somewhat related.
For instance, if you sell watches, you might post a picture with your watch with another brand’s sunglasses, tagging the brand in the picture. This could coax them into sharing your post with their audience.
Here’s an example of Samsung sharing a picture taken on their phone that a customer posted on their Facebook page.
10. Use Automation Tools to Boost Your ActivityMarketing automation can help you get Facebook followers.
How? Well, you’re not going to increase Facebook likes if you never post on Facebook. And running a store can get busy. So sometimes things like posting on Facebook fall by the wayside.
Only have 20 minutes a week total for your social media marketing? Use an automation tool to set up a series of posts over the next several days in advance.
You can add product pictures to your post with a link to the page, a piece of content you’ve written, or even a funny video or picture you find online (with proper credit, of course).
If you know that every Friday at 5pm you need to schedule posts for the following week, it allows you to spend the following week working on higher impact projects.
The more you post on Facebook, the more chances you’ll have of getting more Facebook followers.
11. Add a Facebook Like WidgetIf you want to increase Facebook likes, the easiest way to do that on your ecommerce website is to add a Facebook Like Widget by Widgetic.
The free Shopify app adds a like icon to certain pages of your store, such as product pages.
It can also show shoppers who else likes your page to give you a bit of social proof to get more Facebook followers.
If you’re just starting to figure out how to increase followers on Facebook, this free tool keeps growing a Facebook following simple for you.
You’d be surprised by how many new store owners forget to add their social media links to their website.
Depending on your theme, your social icons might be in the header, footer, or in a sidebar menu.
If you want to emphasize their placement, you can contact a Shopify Expert or use Hey Carson to get some minor development work done.
13. Email Your List
If you want to know how to increase followers on Facebook, try using your existing email list.
You can either choose to include social media icons (including Facebook) in all of your emails, or you can directly email your list and tell them to follow your Facebook page.
If you haven’t been building an email list but have customers who’ve agreed to receive email marketing, you can email those people to increase Facebook likes.
You’ll find that email list in your Shopify dashboard under Customers > Email Subscribers.
14. Create More Video Content
Want to know how to get Facebook likes? Try video marketing.
Video content on Facebook usually gets higher levels of engagement than pictures or text-based posts. As a result, more people will view your content.
The more viewers and Facebook likes you get, the higher the chance that your content will get found by potential new Facebook followers.
The secret to getting new followers isn’t always about building an audience but also about building your brand. And creating great content regularly in a popular format can help you build a stronger following.
So if you want to increase Facebook likes, you’re going to need to step up your video content strategy.
Some of the biggest ecommerce brands don’t engage with their customers. That gives even the smallest retailer a huge competitive advantage.
But engaging with your community isn’t only about customer service like responding to questions about delivery times. It’s also about building relationships. And there’s no better way to do that than to be a bit playful or respond in a way where the customer feels like they’re chatting with their buddies.
Netflix is a great example of a brand on Facebook that regularly engages with customers. Their comments are almost always hilarious which makes you want to engage with the brand.
By engaging with your followers, their friends might end up following you as a result.
Pro tip: Besides engaging with people commenting on your Facebook business page, you can join relevant Facebook groups and contribute to the discussions around interesting topics.
16. Hashtag It UpWhile “hashtag” makes most people think about Twitter or Instagram, you can also increase followers on Facebook by using hashtags in your Facebook posts.
When it comes to hashtags, there are two key approaches. You can either use a literal hashtag like #fashion for a fashion post, or you can use an audience-focused hashtag like Sephora does.
This Sephora post isn’t about #fitspo (fitness inspiration) at all. But they likely used the hashtag to attract users who are interested in fitness inspiration to their brand.
In this case, the hashtag helps Sephora reach a new audience with their post – an audience that could potentially become Facebook followers.
17. Offer a Coupon for Liking Your Facebook Page
The whole point of getting Facebook followers is to get sales. With the Facebook Likes Popup app, you can offer customers a coupon if they like your page.
So not only do you get a potential new audience member, but the customer can redeem the coupon to get a discount on their purchase.
This exit intent app is perfect for those who are looking to gain social proof on their Facebook page and maybe score a couple sales too.
18. Get Tagged by Customers
After a product has been delivered to your customer, send an email (if they accepted marketing) and ask them to tag you when they post their photos.
People often share their products on social media and getting tagged by customers can help you get more Facebook followers… and more sales.
The audience pull will be smaller, but this word of mouth marketing is more impactful since it’s authentic.
ConclusionNow you have the lowdown on how to increase followers on Facebook.
There have been a lot of big changes happening at Facebook over the past few months, but that doesn’t make Facebook any less of a powerhouse.
It’s still the most popular social platform. And their 2.60 billion monthly active users is no joke.
All these users can translate into huge growth opportunities if you play your cards right.
Hopefully, some of these tips help you increase the number of Facebook followers you have so you can keep smashing your business goals.
How many Facebook followers do you have? Comment below!
Want to Learn More? While chatting with an acquaintance, he discovered that his Facebook , like other social networks, can follow and follow other users without necessarily being "friends".
Intrigued by this and above all wanting to include the aforementioned features in your profile, you did a little research on the net and ended up here in my tutorial dedicated to this topic.
What do you say? This is exactly the situation and you would like to know if I can help you and explain how to activate Facebook followers ? Of course yes, don't worry! In fact, if you spend a few minutes of your precious free time with me, I can show you in detail how to perform the said operation, both from smartphones and tablets, and from computers. In any case, don't worry, you won't have to do anything particularly difficult.
Then? Is it possible to know that you are still standing there? Sit comfortably and immediately focus on reading the next one. I am sure that in the end you will be able to say to yourself that you are very pleased and satisfied with the result, and perhaps you will also be able to gain a large number of subscribers.
Good luck in everything!
Let's see first how to activate Facebook followers from your mobile phone (and tablets) using the popular networking app Android e iOS / iPadOS. To do this, you first need to make a mobile phone, unlock it, open the main screen and select facebook app icon (the one with blue background and white "f" ).
After the app's main screen is displayed, sign in to your account (if necessary).
Then press the button with three horizontal lines which is on the right, then in the menu Settings and privacy that you will find below and select the product configuration from the last batch. On the new screen that appears, tap on the word Public Postings which you will find in Section 9 Correspondence0003 privacy , then select the option Toda in section Who can follow me .
After completing the above steps, a button should appear on your profile according to your cover image. follow - If you are pushed by other users, this will allow other users to become your followers and receive updates related to your profile, which you choose to publish with a "public" level of privacy.
To ensure that the procedure activate Facebook followers is on the right track, you can log in to your profile using a different account or you can ask a friend to verify it for you.
Alternatively, you can take advantage of a feature offered by Facebook itself that allows you to view your profile as other users see it, as I explained in detail in my guide on the subject.
If, despite changing the Facebook settings as above, the subscriber button is still not displayed, to fix this, proceed as follows: press the button with three horizontal lines located on the right side of the application screen, expand the menu Settings and privacy and select the configuration article .
Then click on the item Privacy settings what you will find under privacy tap the wording Who can send friend requests? and select the option Friends of friends .
If in doubt, you can disable the function that allows set up followers on Facebook by simply touching the button with three horizontal lines is located on the right side of the Facebook screen by going to Settings & Privacy > Settings > Public Messages and selecting the option Friends .
If necessary, also go to Settings & privacy > Settings > Privacy settings > Who can send you friend requests? and select option Toda .
You don't usually log into Mark Zuckerberg's social network from your mobile phone and would like to know how to activate Facebook followers from your PC ? In this case, to start, open the browser that you regularly use to browse the Internet from your PC (for example, Chrome ) and go to the Facebook homepage. Next, sign in to your account (if necessary).
After logging in, click the icon with down arrow located at the top right, in the social network panel, and select the configuration item from the menu that opens. On the new page that appears, click on the entry Public Postings that you will find on the left sidebar, then select the option Toda from the drop down menu corresponding to the section Who can follow me located on the right
After following the steps above, your profile should Finally, a button corresponding to the cover will appear.
follow which, when clicked, allows other users to become your followers and see updates to your account that you don't want to be visible only to your circle of friends.
To verify that the Facebook follower activation process was successful, log into your profile with a different account or ask a friend to find you. Alternatively, you can take advantage of the feature provided by the same social network that allows you to view your profile as other users will see it, following the steps I explained in my guide on the subject.
In case, despite performing the previous steps, the followers button is still not available, you can try to solve this problem by doing the following: click the icon with down arrow located in the upper right corner of the Facebook pages and select configuration item in the menu that appears, then click the wording privacy located in the left sidebar.
For now, click on item edit what you will find in the correspondence with article Who can send friend requests? is located on the right and select the option Friends of friends from the corresponding drop-down menu. For Guardar your changes, click on item search for .
If you think about it again, you can turn off the feature that allows you to enable Facebook Followers at any time by clicking the down arrow icon at the top right of Facebook pages by going to Section 9 again0003 Settings > Public messages > Who can follow me and selecting the option Friends . If necessary, also go to Settings > Privacy > Who can send you friend requests? and select option Toda .
After enabling the feature that allows other users to follow you on Mark Zuckerberg's social network, you would also like to know how to view Facebook followers ? I'll fix it right away! Therefore, below you will find an explanation of how to proceed, how from mobile phone it gives Pc .
If you want to know how to see your Facebook followers mobile phone (or tablet), after launching the social network application on your device, press the button with three horizontal lines on the right and on the screen shown below, touch Your name is located at the top to access your profile.
Then find the wording Followers of that you will find under the cover, touch number next, and you can access the full list of users who have decided to follow you. I also inform you that by clicking on nombres people you are interested in, you can view their profiles.
If you are interested, I inform you that you can also see the subscribers of others. To do this, first of all, you need to go to the profile of the person you are interested in by touching the symbol Magnifier which you will find at the top of the app screen by typing name in the search field that appears and then selecting sentence Relevant.
At this point, click on the wording View all information about [nome] (instead of [Name] look for the name of the person whose profile you are viewing) and on the next screen, if the user you are interested in has enabled followers for their profile, you can see subscribers in section Followers . To see the full list, tap the text Show all contiguous.
Interested in understanding how to view Facebook followers Pc ? In this case, after you have gone to the home page of the social network with your account, all you need to do is click on Your name is located in the upper right corner and select number What you will find next to the inscription Followers posted in section in short , to the left.
On the new page shown to you at this moment, you will find a complete list of your followers, all grouped under the tab Followers of .
Optionally, you can also view a particular subscriber's profile by simply clicking on their profile. name .
As an alternative to what I just indicated, after going to your profile, you can see a list of your followers by clicking tab Friends which you will find under the cover image and on the new page shown in the wording Followers .
As far as being able to view other users' followers, the procedure to follow is almost the same as the one you saw together just now for your account. Therefore, you must first go to the profile of the person you are interested in by writing name in the search field at the top of the screen, and then select sentence is relevant from the list that appears.
Later, if the person you are interested in has decided to activate followers for his profile, to see the full list, just select the number is next to the article Followers of in the section in short on the profile screen or click the tab Friends of , under the image covers, and then in the text Followers , on the next page.
In social networks, such categories of users as friends and subscribers are to some extent one and the same, and at the same time they are completely different categories of users. Experts recommend not overloading your personal profile with an overly “bloated” friend feed. It is much better to have more followers than friends. Therefore, we will figure out what the essence of these two categories of users on Facebook is, and we will also figure out how you can convert friends into subscribers.
Contents:
Initially, the "Friends" category was provided on Facebook in order for the user to highlight in a special way people with whom he personally knows and communicates not only on the Internet.
Users from one friend feed can comment on publications, tag each other in photos and in event announcements. They also see each other's whereabouts and are even able to create a joint page with a friendship story.
When a user adds a new account to his friend feed, he automatically becomes a subscriber to the content posted on the friend's profile. But if desired, this subscription is easy to remove without compromising friendship.
Subscriber - user status suitable for a person who is interested in the content posted on a particular account. Many components of the functionality available to friends are not available to subscribers, but they, in principle, do not need it. However, the user may, if desired, provide subscribers with the opportunity to comment on their publications.
The user has both friends and followers in his personal profile. As for Facebook pages, they can only have subscribers.
Making a friend a subscriber is quite simple.
If this or that user is not your personal acquaintance, and you are sure that this action will not offend anyone, then the user is simply removed from friends, leaving him a subscription to your content. However, for accounts with the maximum or almost maximum content of the friend feed (it is permissible to have up to 5 thousand friends on Facebook), this process will certainly be very long and very laborious.
Therefore, it is better to invite friends to your page. You can do this as follows:
As a result, you will get the following:
Attention! It was previously possible to convert a personal Facebook profile to a page, but this is no longer possible after the update of the social network. Therefore, the page will have to be created separately.
To be in the friend feed of another user, you must send him a corresponding request, and the user must confirm it. That is, friendship on Facebook, as in life, is the result of the mutual consent of two people.
You can subscribe to a page unilaterally, and this process does not require the consent of the page owner.
You need to open the "Subscribe" button in the profile of the page and provide users with the opportunity to follow the life of the page and, if desired, be added to the subscribers. For this:
