How to make a place page on facebook
How to Create a Facebook Places Page for Your Business
Once you understand how a consumer interacts with Facebook Places, you will want to set up your own Places Page for your business so your customers can tell all their Friends that they’re at your location. Getting your Facebook Place up and running involves two steps:
If you create a Facebook Page and select the category Local Business or Place, Facebook automatically makes it a Facebook Place, meaning that you don’t have to create a Place separate from your Page.
Locate your Place on Facebook
Your Facebook Place is created when someone is physically at your location and attempts to check in. (Or, if you have a Page that’s categorized as Local Business or Place, your Page automatically becomes a Place.)
If this check-in is the first one that’s been attempted at your location, the person who’s checking in can search for your location and tap Add on his or her mobile device; then your Place is created automatically. After your Place has been created, you can claim it as your business.
Multiple Places may have been created for your Page, so you may need to claim multiple Places. Once you claim your multiple places, you can delete the irrelevant ones and keep the Pages you want to focus on.
If your business name doesn’t have a listing on Places yet, you can create your own. The easiest way to create a Place is to use the mobile interface to add your business, check in there, and then go back to the computer and claim your Places Page. Alternatively, categorize your Page as Local Business or Place, and you’re ready to go.
If you use your smartphone to create your Place, you need to be physically present at your business location. This program is a geolocation program, so your phone’s location is what Facebook puts on your Places page.
To locate your Place, follow these steps:
From a GPS-enabled mobile device, go to Facebook and search for your business name.
The Search bar appears at the top of every Facebook screen.
If you don’t see your Places Page, create it.
If your business name doesn’t have a listing on Places, no one has tried to check in to it.
Use your Facebook mobile app to add your Place.
Tap Check In, and type in the name of your Place.
If the Place hasn’t yet been created, you’re prompted to add it by tapping the name you just typed.
When you see a screen with a map of your location and an Add button in the right corner, tap the Add button.
You’ve now created your Place.
Claim your Place on Facebook
If you have a bricks-and-mortar store, you need to claim your Places Page as it shows up in mobile Facebook. Then you have the opportunity to merge your Places information with your official business Page on Facebook. A good process would be to create your Official Business Page first and then go and claim your Places Page.
To claim your Place, follow these steps:
Go to Facebook and search for your business name.
You don’t need to be on a smartphone to do this step. Also, you can use the Search bar at the top of every Facebook screen.
If your business’s Place already exists on Facebook, click or tap it to visit its page.
If it’s a Facebook Places Page, it’s listed below the Places heading.
Click or tap the link titled Know the Owner? in the left column. You also have the option to click the gear icon under the Timeline Cover photo and choose Is This Your Business?
A pop-up window asks you to verify that you’re an official representative of the physical location.
Click or tap the verification check box and then click or tap the Proceed with Verification button.
You see a claiming-process page.
Enter your business information, and click or tap Continue.
To claim your business, Facebook asks you to provide the following information:
Official name of business
Business address
Business phone number
Business website
Third-party listing (such as a Yelp! or Better Business Bureau listing)
Your relationship with the location (such as Owner)
Verify your business by providing additional information.
You’re asked to verify that you’re the owner of the business through an e-mail or a document-verification process.
Your e-mail address must be a business address (one that has your business name in the domain name). If you choose document verification, you have to provide scanned images of a phone or utility bill that includes the business’s name and address.
Click or tap Submit.
After your claim is confirmed, you own your Place on Facebook. Even though you already have all the information that a Places Page contains on your regular business Page Info tab, by claiming your Place, you can manage your Place’s address, contact information, business hours, Profile picture, Admins, and other settings that people see in their Facebook mobile application.
Now you can go back to your computer, search for your Places Page, and edit the settings or provide more information.
Facebook may ask you whether you want to merge your Places Page with your official business Page.
Merging your business Page with your Places page is a good idea because it retains everything from your business Page (photos, posts, events, video, ads) and adds a map, check-ins, and a place on the Page Timeline for recommendations.
How to Create a Facebook Business Page in 7 Simple Steps
If you have a business, you need a Facebook Business Page. With 1.82 billion daily active users, Facebook is simply not a social network you can ignore.
Perhaps that’s why more than 200 million businesses use Facebook’s free services. That includes business Pages—yes, creating a Facebook Page is a free way to market your business.
The good news is, creating a Facebook account for a business is pretty simple, and you likely already have all the components you need to get started. Let’s dive in.
If you’d rather watch than read, watch this video to learn how to create an effective Facebook Business Page:
What is a Facebook Business Page?
How to create a Facebook Page for business
How to optimize your Facebook Business Page
Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.
What is a Facebook Business Page?A Facebook Page is a public Facebook account that can be used by brands, organizations, artists and public figures. Businesses use Pages to share contact information, post updates, share content, promote events and releases, and — perhaps most importantly — connect with their Facebook audiences.
Pages can be connected to Facebook ad accounts and Facebook Shops.
Before you can sign up for your Facebook Business Page, you need to log into your personal Facebook account. Don’t worry—the information from your personal account will not be publicly visible on your business Page.
This is simply because every business Page is managed by one or more page administrators. The administrators are people with personal Facebook accounts. Your personal account works like the key to let you into your new business Page. If you have team members helping you with your Page, their personal accounts will also unlock their specific roles and capabilities.
So, if you’re not already logged into your personal account, log in now, then dive into the Page creation steps.
Step 1: Sign upGo to facebook.com/pages/create.
Enter your business information in the panel on the left. As you do so, the page preview will update in real time on the right.
Source: Facebook
For your page name, use your business name or the name people are likely to search for when trying to find your business.
For category, type a word or two that describes your business and Facebook will suggest some options. You can choose up to three of the suggestions.
Source: Facebook
Next, fill in the Description field. This is a short description that appears in search results. It should be just a couple of sentences (maximum 255 characters).
When you’re happy with your description, click Create Page.
Source: Facebook
Step 2. Add picturesNext, you’ll upload a profile and cover images for your Facebook Page. It’s important to create a good visual first impression, so choose wisely here. Make sure the photos you choose align with your brand and are easily identifiable with your business.
You’ll upload your profile photo first. This image accompanies your business name in search results and when you interact with users. It also appears on the top left of your Facebook Page.
If you have a recognizable brand, using your logo is probably the safest way to go. If you’re a celebrity or public figure, a picture of your face will work like a charm. And if you’re a local business, try a well-shot image of your signature offering. The important thing is to help a potential follower or customer to recognize your page immediately.
As we explain in our post on the best image sizes for all social networks, your profile image should be 170 x 170 pixels. It will be cropped to a circle, so don’t put any critical details in the corners.
Once you’ve chosen a great photo, click Add Profile Picture.
Now it’s time to choose your Facebook cover image, the most prominent image on your Page.
This image should capture the essence of your business and convey your business or brand personality. Facebook recommends you choose an image that’s 1640 x 856 pixels.
Once you’ve selected an appropriate image, click Add Cover Photo.
Source: Facebook
After you upload the photos, you can use the buttons in the top right of the preview to toggle between desktop and mobile views. Use these to make sure you’re happy with how your images look in both displays. You can drag the images in the left column to adjust their positioning.
Source: Facebook
When you’re happy with your selections, click Save.
Ta-da! You have a Facebook Business Page, although it is extremely sparse.
Of course, while the skeleton of the Facebook Page for your business is now in place, you’ve still got a lot of work to do before you share it with your audience.
Step 3. Connect your business to WhatsApp (optional)After you click Save, you’ll see a pop-up box asking if you want to connect your business to WhatsApp. This is optional, but it does allow you to add a WhatsApp button to your page, or send people to WhatsApp from Facebook ads.
Source: Facebook
If you want to connect your business to WhatsApp, click Send Code. Otherwise, close the window to continue without connecting WhatsApp. You’ll get one more pop-up box asking if you’re sure. Since we’re skipping this, for now, we’ll click Leave.
Step 4: Create your usernameYour username, also called your vanity URL, is how you tell people where to find you on Facebook.
Your username can be up to 50 characters long, but don’t use extra characters just because you can. You want it to be easy to type and easy to remember. Your business name or some obvious variation of it is a safe bet.
To create your username, click Create Username on the Page preview.
Enter the name you want to use. Facebook will let you know if it’s available. If you get a green checkmark, you’re good to go. Click Create Username.
Source: Facebook
You’ll get a confirmation pop-up.
Just click Done.
While you might be tempted to leave the details for later, it’s important to fill out all of the fields in your Facebook Page’s About section right from the start.
As Facebook is often the very first place a customer goes to get information about you, having it all there is important. For example, if someone is looking for a business that’s open till 9, they want to confirm this information on your Page. If they can’t find it, they’ll surely keep looking until they find another place that’s more forthcoming.
Fortunately, Facebook makes this very easy to complete. Simply scroll down on your Page view to the section called Set Your Page Up for Success and expand the item called Provide Info and Preferences.
Source: Facebook
Fill in the appropriate details here, starting with your website.
If your business is open to the public during specific hours, make sure to enter those here.
This information appears in search results.
Don’t forget to complete the Add an action button section.
Facebook’s built-in call-to-action button makes it very easy to give the consumer what they’re looking for and it allows them to engage with your business in real time.
The right CTA button will encourage visitors to learn more about your business, shop, download your app, or book an appointment.
To add your CTA, click the blue box that says Add Button, then choose which kind of button you want.
Source: Facebook
If you don’t want to complete all of these steps now, you can always access them later. In the Manage Page menu on the left, just scroll down to Edit Page Info.
Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.
Get the free guide right now!
If at any time you want to take your Facebook Business Page offline while you work on the details, you can choose to unpublish your page.
From the Manage Page menu, click Settings, then General. Click Page Visibility and change the status to Page unpublished.
Source: Facebook
Follow the same steps to republish your page when you’re ready.
Step 6. Create your first postBefore you start inviting people to like the Facebook Page for your business, you should post some valuable content. You can create your own posts, or share relevant content from thought leaders in your industry.
For inspiration, check out our blog post on Facebook marketing.
You could also create a specific type of post, like an event or offer—just click one of the options in the Create box at the top of your page.
Source: Facebook
Make sure that whatever you post offers value for your visitors when they arrive at your Facebook Business Page, so they’ll be inclined to stick around.
Your Facebook Business Page now represents a robust online presence that will make potential customers and fans feel comfortable interacting with you.
Now you need to get some followers!
Start by inviting your existing Facebook friends to like your Page. To do so, just scroll down to the bottom of the Set Your Page up for Success box and expand the section called Introduce Your Page.
Source: Facebook
Click the blue Invite Friends button to bring up a list of your personal Facebook friends. Select which friends you want to invite, then click Send Invites.
Use your other channels, like your website and Twitter, to promote your new page. Add “follow us” logos on your promotional materials and email signature. If you’re comfortable doing so, you can ask your customers to review you on Facebook, too.
To grow your audience quickly, check out our post on how to get more Facebook likes.
How to optimize your Facebook Business Page
Now that you know how to create a Facebook Page for business, it’s time to think about ways to optimize your Page. These strategies will help maximize engagement so you meet your Facebook (and social media) marketing goals.
Here’s a quick video overview of the steps you can take to optimize your Facebook Business Page. We’ll dig into these components in more detail below.
Add a pinned postIs there important information you want all visitors to your Page to see? A promotion you don’t want them to miss? A top-performing piece of content you want to show off? Put it in a pinned post.
A pinned post sits at the top of your Facebook Business Page, just under your cover image. It’s a great place to put an attention-grabbing item that will draw your visitors in and make them want to stick around.
Start by publishing a new post, or scrolling down your feed to find an existing post you want to pin to the top of your Page. Click the three dots on the top right of the post, then click Pin to Top of Page.
Source: Facebook
Once you’ve pinned the post, it will appear under the heading PINNED POST at the top of your page. This is only for your internal view. To visitors, it will just show as the first item under Posts, with a blue thumbtack icon to indicate it’s pinned.
Source: Facebook
Make the most of templates and tabsTabs are the different sections of your Facebook Page, like the About section and Photos.
You can customize which tabs you want to include and the order in which they appear in the left Manage Page menu.
If you’re not sure which tabs to include, check out Facebook’s various templates.
Source: Facebook
Each template has a set of buttons and tabs designed for particular types of business. For example, the Restaurants & Cafes template includes tabs for a menu, offers and reviews.
To access templates and tabs, click Settings in the Manage Page menu, then Templates and Tabs.
Like other PagesSince Facebook is, after all, a social network, it’s a good idea to use your Page to build a community for your business.
One way to build community is to connect with other Pages that are relevant to your business (but not competitors).
For example, if you run a shop in a popular shopping area or mall, you could connect with other shops in the same area. Think of this as an online version of your local business improvement association or chamber of commerce.
If you have a virtual business, you could connect with other businesses in your industry that could provide additional value for your followers without competing directly with your products.
To follow other businesses, navigate to their Facebook page, then click the more icon (three dots) under the page’s cover photo. Click Like as Your Page. If you have more than one Facebook Business Page, choose which one you want to use to like the other business, then click Submit.
Source: Facebook
Pages will receive a notification when you like them and may check out your Page or even give you a like in return.
Your business page gets a news feed separate from your personal profile, so you can interact with all the businesses you follow from your business profile. To see all the content from the Pages you’ve liked as your Page, just select your Page and click News Feed in the left menu.
If you haven’t liked any Pages yet, Facebook will provide a list of suggestions to get you started.
Source: Facebook
Join Groups as your Page
Facebook Groups represent an organic opportunity to reach many people who are interested in a specific topic, but without paying for ads. Joining and posting to a relevant Group as your Facebook Page helps anyone who is curious about your post click through to your business page, rather than your personal profile. Here’s a quick tutorial that explains how to join as a Page (it can be tricky!)
Review your settingsYour Facebook Page settings allow you to get into some pretty fine detail about who can administer the Page, where your posts are visible, words banned from the Page, and so on.
You can also see people and Pages who have liked your page, control your notifications, and so much more.
Think of the Settings tab as your behind-the-scenes console for every adjustable parameter available to you. Take a few minutes to go through each setting and make sure that it’s optimized for how you want to manage the Page and how you want your audience to interact with you.
To access your settings, just click Settings at the bottom of the Manage Page menu.
Source: Facebook
Check your settings regularly, as your preferences and requirements may change as your business—and social following—grows.
For even more control over who can administer your Page, and to control the roles filled by team members, contractors and agencies, consider setting up Facebook Business Manager.
Learn from Page InsightsThe more information you have about your audience, the more content you can create to satisfy their needs.
Facebook Page Insights makes it easy to gather data about how your fans are interacting with your Page and the content you share. To access Page Insights, click Insights in the Manage Page menu.
Source: Facebook
Insights gives you information about your Page’s overall performance, including some data on audience demographics and engagement. You can see metrics on your posts so you can understand how many people you’re reaching.
You’ll also see how many comments and reactions are gained from specific posts—data that helps you plan future content.
A key feature of Insights is the ability to see how many people have clicked on your call-to-action button, website, phone number, and address. This data is divided by demographics such as age, gender, country, city and device, making it easier for you to tailor future content to your audience. To access this information click Actions on Page in the Manage Page menu.
For more details, check out our post on how to use Facebook Page Insights.
Link to your Facebook Page from other web pagesBacklinks help boost the credibility of your Facebook Business Page and may help improve your search engine ranking. They also help direct new potential followers to your page.
Include a link to your Facebook Page at the bottom of your blog posts and where appropriate on your website. Encourage other companies and bloggers to do the same when you collaborate.
Once your Facebook Page is set up and optimized, check out our full guide to Facebook marketing to take your Facebook strategy to the next level.
Manage your Facebook Business Page alongside all your other social media profiles using Hootsuite. From a single dashboard, you can create and schedule posts, engage followers, monitor relevant conversations, measure (and improve!) performance, and much more.
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Add a job on Facebook - instructions
Facebook is a social network whose users are scattered around the globe. The platform is used as a place to have fun, work and connect with different people. If you fill out the profile correctly, this will increase the level of recognition among users.
How to add a job on Facebook?
Contents:
- Personal profile
- Procedure for updating section
- The company name is not in the list of
- Advantages
- Instruction
- Show who controls the page
- Secret
- Step
- Step
- Step
- Step
in personal profile
It's very easy to share new events that happen in your life with your friends on Facebook. The developers have added a list of official employers in Russia to the personal profile settings.
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That's why it's easy to add information to your account.
Section update procedure
In your personal profile, if you are registered on Facebook, you can make various settings. To update your place of work in the Information section, you need to do the following:
- Click on your profile photo and select View your profile.
- Go to the "Information" section.
- Click on "General information" and "Add a place of work."
- Fill in the required fields.
- We check the specified information.
- Select who can view the information.
- Click on the "Save" button.
After that, all changes take effect.
Company name not in the list
What should those who cannot find their organization in the list do? Fixing this won't be difficult. It will only take a few minutes of your time.
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By the way, about the community of your company : the list of employers includes almost all large companies that currently exist.
To join the organization, do the following:
- Enter your personal work address here.
- Fill in the email address field. It is better to immediately register mail gmail.
- Wait for the system to finish checking.
- After confirming the work address, join the community of companies. nine0012
If you have successfully completed all the stages, you will be able to see which of your colleagues has also joined the group. All information will be displayed in the news feed. Notifications for new posts can be turned off so that they do not interfere with work.
Attention : you have the opportunity to add your candidacy as a manager to the place of work.
There is really no difference between a place of work and an account manager. But platform developers still draw a line between these concepts.
This classification is suitable for freelancers and SMM experts. nine0003
Facebook allows its users to link their place of work to an existing page. If you want others to know your place of work, just use this option. Finding a job is very easy. You don't need to be a page admin to do this.
Benefits
- anyone who visits your profile will be able to click on the link;
- the recognition of the organization among the audience will increase;
- tab will act as an additional advertising tool to promote the brand; nine0012
- the popularity of your Facebook page will increase. And consequently, the rating of the account will be higher.
Manual
Adding personal information to a profile is not difficult.
To successfully complete the task, you must adhere to the following algorithm:
- Log in to your personal Facebook account.
- Click on the Info tab under your profile cover.
- Select "Work and education".
In the window that appears, click on a special link. nine0012 - In the "Work" block, correctly fill in all the fields. In the window about the company, select its name. The system will automatically offer a list of current options. The best scenario is if the user is a page follower. Facebook will offer you the pages you are subscribed to. It is important to accurately enter information about the organization: even capital letters, punctuation marks, etc. are taken into account.
- Click the "Save Changes" button. After that, they will begin to act.
If you did everything right, then your official place of work will be linked to your personal page. nine0003
Important : While for most users the changes take effect immediately, some have to wait a while. Usually no longer than a day.
Show who manages the page
Changing personal profile settings is as easy as adding an employer page. The main problem here is the lack of necessary functions in the mobile version.
Therefore, editing is possible only through a computer.
Action sequence:
- Log in to your personal profile.
- Go to the "Chronicle" tab and find a special link to add a page that you manage, click on it.
- Wait until a window pops up showing a list of all the pages you manage.
- Activate pages where you want to post information about you.
- Pay attention to the switch located at the bottom. You need to turn off the distribution of news in the feed. So none of your friends and subscribers will be able to see the publications. nine0012
- Save all changes.
This method is quite popular and effective. For this reason, most users use it. If you have any questions, the answers are always easy to find on specialized forums and groups.
The secret way
Sometimes users cannot add their place of work to their personal Facebook page. If this happens, there is a method that always works 100%. But it has a number of difficulties.
If you were unable to add a place of work using the above methods, then solve the problem by following this instruction.
Step one
Here you will need to work with the code. Don't worry, it's quite easy to do:
- Install the Chrome or FairFox browser on your computer. It is better to download files for installation on official sites.
- Add secure addon. It also needs to be downloaded from safe and trusted resources. nine0051
- Launch a public page that you want to link to your place of work. Find out the exact identification number of your personal Facebook profile.
- Go to your page in the "Information" section. Here you can edit the basic information about the profile.
- At the bottom of the section is a long combination of numbers. It needs to be copied to the clipboard. nine0012
- Select "View page code".
- Press the key combination "Ctrl+F".
- Enter "fb://page/?id=" in the search bar.
- Log in to your profile. Go to the main page of the account and click on the data editing area.
- Click on the field for adding a new job.
- Go to the Company section and paste the actual page code ID you copied there.
- Open a personal Facebook page.
- Go to the page ID, it is located on the addon panel.
- Launch the menu and find the "Forms" section.
A list will open in which you need to activate the "Dislpay form details" tab. After a few seconds, a lot of lines will appear on the screen, they will be colored red. This suggests that everything is going well. - Find O number and insert page ID.
- Write the title of the page in capital letters in the field with a long number. It is important to enter everything correctly here. This will avoid a number of difficulties. nine0012
- Save all changes to make them work.
- Go to the addon panel. Close the lines with the code by clicking on "Forms" and unchecking the box next to "Dislpay form details".
- Everything is ready.
- The director of the restaurant chain can manage the main page, and the management of the restaurant pages can be entrusted to the managers of these restaurants.
- The PR department of a construction company can manage the company's page, and entrust editing and placement of content on object pages to those who promote these residential objects.
- So you can quickly answer questions from users who have selected their store on the map. Post promotions and offers. nine0013
How to find these numbers - in the next step.
Step two
If you are not a page manager, you must use your personal profile ID.
To do this, you need to open the developer panel in a browser on your computer. You can start the job with one click of the right mouse button:
Most often, the desired phrase will be colored orange. The numeric combination is the identifier of the current business page. nine0003
Step three
Step four
The correct use of the addon is very important. If it is running, then you will see another panel at the top.
Procedure:
If Facebook does not allow you to save changes, then you should check all the filled fields (for example, indicate the city or add the O number).
The final step to add a place of work on Facebook is to fill in the correct information about the user. To do this, you need to add all the changes (position, city, place of education).
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Most often, users do not encounter difficulties when filling out a place of work in a personal profile. Problems arise if you want to add the company or organization you work for. However, with the help of our instructions, everything is solved very simply. It is only important to enter personal information correctly and save all changes.
How to enable multiple locations on Facebook on the company page
Andrian Lebedev, a leading specialist in the SERM department at Generation Brand & Communications, wrote a column specifically for Netology on how to effectively promote a multi-location business on Facebook. nine0003
Facebook is the world's largest social network with over 1 billion users. For several years now, the company has been actively implementing business features — it allows you to create business pages, place targeted ads, raise publications for a fee to increase coverage, place online stores and order forms for branded products on pages.
Among the many opportunities for entrepreneurs, not every one is available in Russia - the functionality is noticeably limited in our country. However, periodically useful options still overcome the ocean. One of these options has been successfully used by multilocation business owners in the west for 3 years. We are talking about the function "Places for business pages" (Facebook Locations, formerly Parent/Child). nine0003
SMM and PR specialists in Russia are already tired of cursing Facebook for not being able to add multiple physical addresses to a business page, because it would be so useful for promoting a chain of restaurants, hotels, construction companies - any geographically distributed business. Just imagine - one page with a map showing all the addresses of the company! Some restaurant holdings in St. Petersburg at one time even practiced changing the physical address on the Facebook page once a month - from one restaurant to another. All in order to show users the restaurant in the "Places nearby" list.
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Meanwhile, formally, the ability to add multiple addresses to a business page in any country has existed since 2012, but its implementation is far from being as easy as we would like.
The fact is that Facebook is very reluctant to enable the Locations feature for everyone, despite the theoretical availability of the feature for any business with more than one address. As we found out, you need to have a "friendly" relationship with Facebook, formed by years of advertising placement in large volumes. nine0003
And so, it happened! At the end of December 2016, the Generation Brand & Communications agency managed to connect the function "Places for a business page" of the burglar-resistant door manufacturer Elbor. In this example, we will explain in detail how to create company addresses, and how it can be useful.
The "Facebook Locations" feature is also known as the "Parent & Child" protocol - a cascading interaction of business pages with different geolocations - "parent" pages with "children" pages.
Displaying multiple addresses on a business page is implemented by creating separate pages, one for each company address. All these pages are united by one "parent" page with a map of the company's places, which users see. nine0003
Steps for connecting company points to Facebook page places
STEP 1. Connect the “Places” function to the “parent” page of the company page - with its history, likes, posts and check-ins - and get access to creating “children” pages by the number of physical addresses of the company in different districts of the same city and in cities throughout Russia.
You can add new or connect existing pages to the system manually or automatically. If there are over a hundred addresses, we recommend downloading the Excel table template offered by the interface (“Import multiple locations” button), fill in all your addresses in it, upload the table back to Facebook, and the social network will create your new pages automatically.
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STEP 2. We recommend that you allow visitors to see other places nearby in the following setting:
Allow visitors to your Place Pages to see other places near the Page nearby. This is useful, as a potential customer's desire to visit your store very often may depend on the ability to combine this with a trip to another place of interest to him. And your page will tell the client in advance what other interesting places are nearby. nine0003 STEP 3. The content on the location page can duplicate the main page, or it can be unique. To do this, there is a setting: "Show publications on Location Pages" You can either duplicate all the posts of your main page on each location page, or give administrators of local pages the ability to post their own content. STEP 4. After adding all the addresses on the main page of the company, a map with marked locations appears. Moreover, clicking on any of them opens the details - the address, phone number and opening hours of a particular store. Now the visitor of the page can easily select the store closest to him, see the opening hours, and when going to the store page, get acquainted with the details of a particular place, see other places nearby. Each location page can be designed differently, and for each of them, the main page administrator can appoint a “sub-administrator” - a person who will have access to edit information only on the information entrusted to him location page. nine0003 Of course, with all this hierarchy, the main page administrator always has access to editing any location page. First of all, it's beautiful! Second , it's convenient! Each location of your business automatically falls into the "Places nearby". Other business pages show your location next to them. Users visit your page more often for navigational purposes - the reach of your publications increases. nine0003 Thirdly, , this increases coverage even more! Now each of your posts is published not once, but as many as the number of location pages you have connected! Provided that the content of the main page is duplicated on local ones (we talked about this in step 3). Fourth, , this increases the presence in the search results! If you are generating reputation results for a branded query, then several Facebook pages of the company in the Google and Yandex search results are exactly what you need. Fifth, is communication with the client! The larger the business, the more outlets, the more difficult it is to respond to all questions, comments and user reviews in a timely manner. Location pages accumulate reviews around them, pushing users to be active in the location that is closer to them. Instead of a pile of reviews from different cities on the main page, you get ordered activity by location, and local administrators take care of answering questions. nine0003 Sixth, , these are check-ins! Users of the Facebook mobile app love to check in to the places they visit. Unlike the browser version of the site, the Facebook mobile application does not show a country map with all the addresses of the company, but it displays all the addresses in a list, putting the location closest to you first. You can easily select the store you are interested in, view opening hours, call, get directions with one touch. With location services disabled on your smartphone, the list of addresses will not be displayed. nine0003 Seventh, , these are Instagram locations! All your created locations automatically appear on Instagram, where the check-in culture is even more widespread than on Facebook. Now the locations of your company will regularly catch the eye of not only those who are physically located in your store, but also those Instagram users who posted a photo with a geotag somewhere nearby.
Bingo! All added locations are marked on the map. nine0003 Managing location pages
What is all this for?
Search engines value pages with precise reference to the location, and for interregional businesses, the inclusion of the "Places" function gives a chance to gain a foothold in the search results not only in the region of the central office - the main page, but also in all regions of presence. In addition, on each location page you prescribe the company's website, which increases traffic from social networks and also contributes to the growth of the site's position in search engines. nine0003 
If you have created a separate page for each of your addresses, your company is guaranteed to catch the eye of smartphone owners with enabled geolocation services. 
