A good Instagram bio can mean the difference between a visitor hitting follow, or tapping away.

And with only 150 characters to set the stage, the greats keep their bios short, sweet, and most importantly, informative.

Check out how the Black in Fashion Council account communicates what they’re all about in one concise sentence:

You can also use your bio to encourage users to take action — whether it's through a compelling CTA (call-to-action) to your website or a branded hashtag for collecting UGC (user-generated content).

For example, see how Book of the Month implores users to join their branded hashtag — resulting in over 500K posts:

Suffice it to say, action + your brand’s story = an increase in engagement and conversions, too.  

For even more insight on what makes a good Instagram bio, check out this YouTube video.

Ready to learn what it takes to create a killer Instagram bio? Here are eight tactics to stand out from the crowd: 

1. Share Your Story 

2. Include Targeted Keywords in the Name Field

3. Use a Link in Bio Tool

4. Add a Call-To-Action and Action Buttons

5. Share Your Contact Information 

6. Choose a Relevant Profile Picture

7. Tag Related Accounts and Add Your Branded Hashtag 

8. Use Instagram Stories Highlights

Like Charles Wright once sang, express yourself!

Think of your Instagram bio as a 150-character sales pitch.

Whether it’s a bulleted list or a few short lines, use this space to speak directly to your target audience and detail your story.

That way, new visitors and prospective customers will understand you or your brand, immediately. 

Take a look at how Sarah Chetrit introduces herself, and what her page offers in three succinct lines:

By laying down the groundwork and communicating her value, this fine-tuned bio has the power to turn visitors into followers.  

P. S. Don’t be afraid to add a bit of personality to the mix. Emojis and relevant puns are highly encouraged here.  

Need help writing your Instagram bio? Download our free Instagram bio worksheet to brainstorm and create an effective bio.

Did you know that the name field in your Instagram bio is completely separate from your username?

It’s a valuable (and rarely used!) SEO tactic to reach even more users as they search — improving your visibility on the app.

So, take a moment to brainstorm keywords your ideal customer might search for on Instagram. This could be your niche, the products you sell, or the city your business is located. 

Once you find the right keywords, pop them in!

For example, check out how content creator Lauren Toyota uses the name field to reveal more about her page:

Rather than simply using “chef”, Lauren includes the keywords, “vegan chef” to open up a world of discovery for her account.

Now, if someone searches “vegan chef” on Instagram’s Explore Page, Lauren's account has a better chance of appearing in the list of results: 

Just remember to consider what your visitors might be looking for and use your Instagram bio’s name field to your advantage!

Looking to boost your SEO ranking? We’re sharing 3 easy ways to increase your discoverability in the video below: 

Your Instagram bio only allows one external link, so it’s important to be strategic about how you use it.

Enter: Later's link in bio tool, Linkin. bio.

With Linkin.bio, you can create a landing page with unlimited button links and a clickable version of your Instagram feed.

This makes it easier to direct followers to specific web pages referenced in your posts, without having to frequently update the URL in your Instagram bio.

And the best news? It’s free!

Plus, with Later’s Shopify integration, you can tag up to five products directly in your Linkin.bio feed posts:

In other words: a faster and more streamlined checkout experience for your customers. Talk about a serious win-win.

Ready to optimize your Instagram bio with Linkin.bio by Later? Sign up today, it’s free!

If you want to drive more engagement from your bio, all you have to do is ask!

For example, if you’re offering a new promo, a resource, or requesting a follow, make sure to let your profile visitors know.

Apostrophe invites users to partake in a CTA by tagging their account for a chance to be featured:

Whichever CTA (or CTAs) you choose, remember to be clear and specific. 

The clearer you are, the better the chance of driving tons of traffic and engagement. 

Another tactic to encourage more taps on your profile? Make use of those Action Buttons. 

Depending on your account, you can include: Order food, Book now, Get quote, Reserve, or View shop.

This way, you create an easier access point to yourself and your services.

If you want your profile to be a one-stop-shop for new visitors, you’ll need to make it easy for them to contact you.

One of the best ways to do that is to switch to an Instagram business profile.

Doing so lets you include your email address, phone number, and WhatsApp without sacrificing any precious character space.

Additionally, you can include a business or brand category that will appear underneath your name field — so people can know what you do.

Once that’s all set up, a visitor can easily reach out to you directly via email, a phone call, or be given directions to your location with ease.

When it comes to social branding, your profile picture is what people recognize most.

If you’re a brand or product-based business, you’ll want to ensure that everyone who lands on your Instagram profile is quickly introduced to who you are.

Think company logo, or a clear shot of a product you’re best known for:

On the other hand, if you’re an influencer, creator, or offer a personal service — such as a photographer, or life coach — you might want to use a headshot.

Why? Because “you” are the main part of your brand, and you should introduce yourself to visitors right off the bat.

Faith Broussard Cade, Liana Satenstein, and Lauren Spencer each use an on-brand headshot to keep things clear:

Though it might sound simple, using a headshot or logo helps followers instantly recognize your brand as they scroll Instagram.  

TIP: Much like a diamond, clarity is key. Be sure to choose a clear, high-resolution image.

Major “hack” alert: profile usernames and hashtags included in your Instagram bio are clickable links.

Why does this matter?

Because it gives you the ability to promote sister brands, highlight your founder’s Instagram account, or drive traffic to a branded hashtag.

Take a look at how Wan Wan Thai Restaurant uses their Instagram bio to spotlight three sister restaurants, @wayla.nyc, @kimika.nyc, and @lotusandcleaver:

While Deepica Mutyala and Reels Tips highlight branded hashtags in their bios:

NOTE: Placing hashtags in your Instagram bio doesn’t make your profile discoverable via hashtag search, but a branded hashtag can help you spotlight and collect user-generated content (UGC).

Instagram Stories Highlights appear directly under your Instagram bio and play as a stand-alone story when someone taps on them.

They’re perfect for sharing valuable information about your brand, spotlighting your community, and showing your personality.

Skincare brand Glow Recipe uses highlights to showcase how its recycling program works, announce new products, and share blog content like their “Boss Babes” series:

This provides additional information and value to profile visitors, so it’s a good idea to be strategic in how you set them up.

PRO TIP: To elevate your Instagram Stories Highlights even further, create a set of covers to ensure a consistent look and feel. 

Suzanne Spiegoski and Herbivore Botanicals have created cover images and icons that reflect their overall vibe: 

However you decide to style your Instagram Stories Highlights, a consistent collection can make your bio more appealing and click-worthy.

And that’s it, eight tactics to level-up your Instagram bio to attract your ideal audience, drive traffic, and convert sales.  

If you haven't updated your Instagram bio in a while, now’s the perfect time to give it a refresh and turn visitors into followers! 

FYI: Later's Instagram Scheduler is trusted by 4M+ marketers, creators, and small businesses. Sign up today and start planning your Instagram posts in advance — for free:

How to change bio on instagram? - [Done]

To update your profile information, including your name, username, and the email address associated with your account:

1. Go to your profile.
2. Click Edit Profile.
3. Enter the required information and click Submit.

How to change bio on instagram 2022?

How to edit profile description? —

Making changes to the profile description is easy. To do this, go to the tab with your profile, which is located in the lower right corner. Then click "Edit profile" under the "About me" block. A page will open where you can change the profile photo, name, nickname, add a link to the site, fill in the bio. You can edit all these fields:

1. Click on the field you want to change.
2. Enter text or changes in the editor that opens.
3. Click the Done button in the top right corner.
4. Confirm changes on the edit profile page by clicking "Done" again.

For business accounts, you can add contact methods:

• e-mail,
• phone number,
• phone number in whatsapp business.

It is through these contacts that subscribers can contact you by clicking the "Contact", "Write" or "Call" button.

How to change the description on Instagram?

Instagram has released an updated version of its mobile application of the same name. One of the innovations is the improved Search page. Now it is divided into two tabs. One of them is designed to search for photos, and the second allows you to find user accounts. At the same time, the icons of the "Search" and "Profile" pages were redrawn. The ability to edit previously posted user records has also been added. Photos themselves cannot be edited (perhaps this feature will appear in future updates of the application). But if necessary, you can edit the description of the photo or change the location.

1. Previously, if you found errors in the description, you had to put up with them or delete the photos and publish them again with the correct description.
2. To edit the details of a snapshot, open it and click on the button with three dots.
3. The Edit menu item will be available in the menu that opens.
4. The new version of the Instagram 6.2 app for iOS is now available in the Apple App Store,

Instagram version 6.1 is still available on the Google Play Store for Android. Source: Instagram

How to change the header on instagram?

How to make a header on Instagram - To edit the header, tap on the Edit profile button, In the Site section, enter your link (it will be displayed under the main text). In the About me section, enter your biography text. The maximum length is 150 characters without spaces. Voila - you're all set!

How to change the information in the profile header?

You will need to sign in to update your profile information. Go to your profile. Click Edit Profile. Enter the required information and click Submit.

How often can you change your bio on Instagram?

How to edit an Instagram profile? How to change your Instagram profile?

What is it - The cap on Instagram is also called a bio, a section about yourself, a profile description. There is only one essence - this is a permanent part of the page in which certain information is stored. As a rule, this is key information about the owner of the profile or the activity that the page is dedicated to. Here is collected everything that is important for users to know in order to get an idea about the account. Bio on Instagram is located immediately between the account nickname and folders with current stories, the “subscribe”, “information” buttons. What can be added to the profile header on Instagram?

• text;
• emoji;
• one link;
• hashtags;
• mentions via @.

The profile bio can hold 150 characters. You can edit as many times as you want, but it's best not to do it too often. The main information can remain unchanged, and the link (if needed) can change as needed. This often happens with bloggers, public people, shops.

How to move to a new line in the instagram header?

If you are typing the text of an Instagram post, there must not be a space in front of it for line wrapping to work. That is, they wrote a sentence, put a period, and put a line break (input) without a space. If there are no spaces, everything works correctly. There are gaps - the text has gone.

How to make a profile header?

What should be the profile header — The design of the profile header on Instagram includes an avatar, account name, a text block with a description and a place for a link. To successfully present an account to a potential client, you have an image and 150 characters. Therefore, I will tell you in blocks, where and what chips to use for this.

How to set up contacts on Instagram?

How to add a call button to Instagram - All buttons are configured in the profile, in the "Company information" section, in the "Methods of communication" menu. There are only three items: mail, phone, address. The buttons will appear automatically as soon as you enter and save the data. If you don't want to give subscribers any of the suggested contact methods, just leave this field blank.

In the Location field, you can enter a city, zip code, and exact address. Please note that entering the exact address (street, avenue) will only work in Latin. Nevertheless, the address on the map is determined quite accurately, even for such megacities as Moscow and St. Petersburg. A zip code can be included to improve accuracy, although this option is not required.

How to edit the description of the Reels?

Click the or icon on your profile picture in the lower right corner of the screen to go to your profile. Click below your biography or current story. Select the desired video. Tap (iPhone) or (Android) and select Edit.

How to change the design on Instagram?

How to put a dark theme on Instagram - First, you must have an iPhone with iOS 13 installed - starting with this version, a full-fledged dark theme appeared in Apple smartphones. Secondly, you need to update the Instagram app to the latest version. You can check if the program is up to date in the App Store,

Since Instagram's dark mode is tied to the system theme, you'll need to turn it on in your iPhone settings. To do this, open "Settings", select "Display and brightness" and switch between themes. There is also an option to simply add a special button to the control center - for this, in the same settings, you need to go to the “Control Center” and add a switch to the controls.

After the smartphone switches to night mode, Instagram will immediately do the same. Try it yourself and see the new look of the application. Read also:

How to edit an Instagram profile?

Skip to content

4 min read

How do I update my profile information (eg name, username, email address)?

To update profile information, including username and email. the address associated with your account:

1. Go to your profile by tapping
2. Tap Edit profile .
3. Enter a new name, username, website, or personal information, and then tap Done or Save in the upper right corner.

You can also update your profile information through a browser.

Find out what to do if you're having trouble logging into your account.

How do I add or change my profile photo?

To add or change your profile photo:

1. Go to your profile by tapping .
2. Tap Edit profile > Edit profile photo .
3. Select the location you want to import photos from.
4. Press Done .

You can take a new photo or add it from your phone gallery, Facebook or Twitter. If you choose to import photos from Facebook or Twitter, Instagram will use the photo you use for that social network.

How can I make photos and videos private so that only authorized subscribers can see them?

By default, everyone can view your profile as well as posts on Instagram. You can make your posts private so that only the followers you approve can see them.

If your posts are private, only your authorized followers will be able to view them on the Photo tab in the Search & Explore section or on pages with hashtags or places. From a desktop computer, you can't make posts private.

To make your posts private from the Instagram app (iOS):

1. Go to your profile by tapping .
2. Touch .
3. Enable setting Closed account .

What you need to know about private posts

1. If you share a private post on social networks, everyone can see it, depending on your privacy settings in a particular network.
   

   For example, if you share a Twitter post that has been hidden on Instagram, it will be visible to people who can view your Twitter posts.

2. After setting the privacy of publications, users will have to send you a subscription request to see your publications, list of subscribers or subscriptions.
3. Subscription requests are displayed in the "Actions" section, where you can confirm or ignore them.
4. If someone already followed you before you made your posts private, and you don't want that person to see your posts, you can block them.

Users can send photos or videos to you directly, even if they are not your followers.

How do I add information about myself or a link to my site?

You can add up to 150 characters of information about yourself to your profile. Keep in mind that anyone can see information about you.

To edit your information:

1. Go to your profile.
2. Touch Edit Profile at the top of the screen.
3. Add information about yourself and your website URL.
4. Touch Done .

How to change the password?

Where are my account settings located?

To access your account settings, open your profile and tap (iOS) or (Android) in the upper right corner. Here you can choose one of the following actions:

• Find and invite friends

• View photos you have liked

• Sign out of your account

0003

What is two-factor authentication? How to use it?

What is the reserve code? How to use it?

How do I log out of Instagram?

You can log out of the Instagram app or web by going to your profile.

Instagram for web

1. Tap or tap in the upper right corner.
2. Tap or tap to the right of your username and select Exit .

iPhone or Android

1. Go to your profile.
2. Tap (iPhone) or (Android) in the upper right corner.
3. Scroll to the bottom of the page and tap Exit .

If you can't sign in, try these tips.

How to promote a post on Instagram?

Instagram account blocking 2021?

How do I clear my search history?

Instagram saves your search history in the Search & Interesting tab to make it easier and faster to find your favorite accounts and hashtags. To clear your search history:

1. Tap .
2. In the upper right corner, tap if you're using an Android device, or tap if you're using an iPhone.
3. Scroll down and tap Clear search history .

Be aware that search history is cleared temporarily and that cleared search data may reappear in history if you search again.

Learn more

• 
  How to stay anonymous on instagram
• 
  How to get notifications for instagram dms
• 
  How to have two instagram accounts on your phone
• 
  How to grow instagram engagement
• 
  How to get followers on instagram app
• 
  How to get the instagram app on computer
• 
  How to block someone from tagging you on instagram
• 
  How to watch a game on facebook live
• 
  How to lock facebook in iphone
• 
  How are whatsapp messages encrypted
• 
  How to unfollow multiple friends on instagram