How to disable creator account instagram

Instagram Creator Account: Everything You Need to Know

If you’re an Instagram creator and you’re still using your personal account to share content, you might be missing out on some great features that come with an Instagram creator account.

In this post, we’ll discuss what Instagram creator accounts are, who might use them and the differences and similarities between creator, business and personal accounts.

What is a creator account on Instagram?

Instagram creator accounts are public, professional accounts specifically for content creators who make their living through creating and sharing content online. This includes, but is not limited to, photographers, videographers, models, artists and influencers.

With the rise of a creator economy, it’s important to have an account that reflects who you are and what you offer.

If you use Instagram to share your creativity and build a following around your work, then an Instagram creator account (rather than a public personal account) might be right for you.

Features of an Instagram creator account

Instagram creator accounts give you access to tools that personal accounts and even business accounts don’t necessarily have access to.

An Instagram creator account has access to:

• A Professional Dashboard and growth insights where you can track in-depth metrics about your followers and the reach of your posts. This includes what actions people take after seeing your content and impressions over a set period. You can also see daily follow and unfollow data to track how your content is affecting follower growth.
• A secondary inbox where you can organize your messages and control notifications you receive. You can filter messages by primary, general and request inboxes.
• Category labels, such as influencer, blogger, public figure, artist. This is an optional feature for your Instagram creator account bio.

Instagram creator vs. business account

If you’re using Instagram for business purposes, you might be wondering whether a creator account is right for you.

Generally, Instagram creator accounts are best suited for influencers, content creators, public figures, photographers and artists (again, just to name a few).

If you’re focused on building a personal brand, and you don’t directly sell products or use advanced analytics, then an Instagram creator account may be best for you.

If you’re running a retail business, brand, public service, or other business organization, an Instagram business account would be a better fit.

Instagram business accounts can also use third-party apps, such as Sprout Social, to create and schedule content. Keep this in mind if creating content in a high volume or if you want to plan your content calendar in advance.

An Instagram business account will give you access to features like contact buttons, Instagram insights and the ability to run ads. You’ll also be able to see audience insights on organic traffic, ad attribution and conversions.

Remember, you can switch between creator and business accounts without losing your data and insights, as long as you export your insights data. Don’t be afraid to test both account types to see which one works best for you.

How to make a creator account on Instagram

Wondering how to switch to a creator account on Instagram? Follow these steps:

1. Go to your profile page and click the three lines in the top right corner.
2. Click Settings.
3. Select Account.
4. Scroll to the bottom and click Switch to a Professional Account, then click Creator.
5. If you already have a business account, just choose Switch to Creator Account.
6. Choose a category that best describes your brand.
7. Connect to your Facebook page, if applicable.
8. Add or review contact information and choose whether to display this information on your profile.

You’re all set!

How to turn off creator account on Instagram

To convert back to a business or personal profile, follow these steps:

1. Go to your profile page and click the three lines in the top right corner.
2. Click Settings.
3. Select Account.
4. Click Switch to a Personal Account (or, Switch to a Business Account).
5. Confirm the switch.

Be aware that every time you switch between personal and professional profiles, Instagram will delete your insight data. Be sure to export your insight data before you switch, so you don’t lose it.

What are the benefits of an Instagram creator account?

Instagram creator accounts come with new features and benefits compared to personal accounts. Here are a few benefits of using an Instagram creator account.

1. Schedule Instagram posts

Currently, you can’t connect your creator account to any third-party scheduling apps. However, you can schedule Instagram posts using Creator Studio.

To schedule posts from the Creator Studio:

• Click the green Create Post button in the top left corner of your Creator Studio dashboard.
• Upload your content, write your caption, tag other accounts or include any other info you’d like.
• When you’re ready to publish, hit the drop-down arrow next to Publish in the bottom right corner.

2. Create shoppable posts

Instagram creators who sell products or give recommendations can create shoppable posts. As a creator sharing a product, upload a photo of the product and tag it with the brand account and, if possible, the specific product. When a follower clicks on your tag, they’ll land on a product description page where they can get more information or make a purchase within Instagram.

However, the brand you’re working with will need to give you access to their product catalog in order to tag the item. Take a look at how influencer Stylefeen tags Lulu’s Instagram account and the specific dress she’s wearing, which leads users to a shoppable Instagram post.

3. Filter messages into different inboxes

The DM inbox for Instagram creator accounts will look a little different than your standard personal or even business account inbox. You’ll see new filtering options that allow you to quickly find the types of messages you’re looking for.

For example, you can filter by:

• Primary DMs – These include notifications
• General DMs – These don’t include notifications
• Requests DMs – These don’t include notifications because these are messages from people you don’t follow

Inbox filtering also makes responding to multiple conversations easy with the Saved Reply tool, so you can respond to common questions quickly.

4. Use paid partnership tags

With more eyes than ever on ethical influencer marketing, disclosing your paid partnerships is crucial. Instagram creator accounts let you tag a paid partner in posts and Stories, so your audience knows when you’re collaborating with a brand. The partner brand will also be able to see your insights on that post, which improves campaign communication.

5. Try different CTA options

Instagram creator accounts have fewer options for calls to action (CTAs) than business accounts. While you can add a button encouraging people to Book Now or Reserve, you can’t offer other options like Learn More or Shop Now.

If you frequently use CTAs to drive traffic, an Instagram creator account might not be the best option for you.

Amplify your Instagram marketing strategy

Whether you’re a content creator or a social media marketer, it’s important to know the ins and outs of marketing on Instagram.

However, for influencers or individuals using Instagram creator accounts, think about what’s important to grow your own presence and engage your followers. To inspire your efforts, we’ve put together 10 lessons from Instagram influencers that can help guide your own creator strategy.

How to Switch Back to a Personal Account on Instagram

When the Instagram business account launched in 2014, many brands, influencers, and content creators quickly switched from their personal accounts.

The appeal of detailed insights and analytics was too strong to ignore! Not to mention, access to a plethora of useful business tools to promote your content.

1 Types of Instagram Accounts

2 How to Change Instagram from Business to Personal (Step by Step!)

3 Should You Switch to a Personal Account on Instagram?

4 Conclusion: How to Go Back to a Personal Account on Instagram

But you may be contemplating whether to switch back to your personal Instagram account these days.

It’s understandable. Maybe you want to restrict your content to a tight-knit community of followers. Or you might be looking for ways to leverage Instagram’s algorithm and increase the organic reach of your posts.

In either case, chances are you’ve thought about making the switch to a personal account on Instagram at one point or another.

While switching from a professional account to a personal one on Instagram takes few simple steps, it’s a critical decision.

That’s why you should analyze the pros and cons before you decide to switch back to your personal account. We’ll delve deeper into these aspects below. We’ll also discuss how to switch back to a personal account on Instagram.

But let’s first take a quick look at the different types of accounts available on Instagram!

Types of Instagram Accounts

Instagram offers two main types of accounts to its users – personal, and professional!

A personal Instagram account lets you use all of the platform’s basic features. You can still upload posts, reels, IGTV videos, and stories. But you can’t monitor how your posts are performing or have access to in-depth analytics.

Professional Instagram accounts are further categorized into two types of professional accounts -business and Instagram creator accounts. These accounts give you access to a treasure trove of creator-friendly tools, including insights and promotions.

So, now that you know what kinds of Instagram accounts you have access to, let’s talk over how to switch between them!

How to Change Instagram from Business to Personal (Step by Step!)

First things first – switching your Instagram account from business to personal isn’t rocket science.

Switching to an Instagram business profile, or back to a personal account involves a few simple steps and takes less than five minutes! The difficult part comes when you’re thinking about whether you should make the switch in the first place. (More on that later!)

But if you’ve already made up your mind, here are the steps to switch back to your personal Instagram profile:

1. Open the Instagram App
2. Go to your Instagram Business Profile
3. Tap the menu button in the upper right corner of your Instagram profile
4. Tap Settings
5. Select Account from the menu
6. Scroll down to “Switch Account Type”
7. Choose “Switch to Personal Account”
8. Read the pop-up and confirm the switch

Should You Switch to a Personal Account on Instagram?

If you’ve ever tried changing your Instagram account from business to personal, you’ve likely come across a warning message. If you haven’t, you’ll see it here!

It explains how you can’t use some of the app’s features on your personal account.

To some people, the loss of insights might not be a big deal. But to professional brands and businesses that use Instagram as a main social media marketing platform, it can be disastrous.

The final choice between a personal and business account depends on your needs and preferences.

Let’s explore the pros and cons of turning off your Instagram business account:

Pro: You Can Have a Private Account

This is likely the biggest advantage of having a personal Instagram profile. You can navigate to your “Privacy” settings and enable the “Private Account” option. It’ll ensure that your Instagram posts are only available to your followers.

Also, you can approve or dismiss follower requests to control whether new users can view your posts.

Pro: You May See a Positive Impact on Your Organic Reach

Some content creators and influencers have reported that the organic reach of their posts improved after changing their Instagram accounts to personal. This isn’t surprising considering that the Instagram algorithm could suppress the organic reach of business accounts to compel them to run ads.

But there’s no concrete data to support this argument. So, it isn’t wise to switch to a personal Instagram account with the sole intent of boosting your organic reach.

Con: You Lose Out on Detailed Insights and Analytics

The best part about having an Instagram business profile is that you get access to useful analytics on audience engagement. You can monitor the organic and paid reach of your posts, as well as gain a deeper understanding of your followers’ demographic.

Switching to a personal account means you can no longer use the “Insights” dashboard. Also, the analytics from your existing posts is erased. Even if you change back to a business account, you can never recover this data.

Con: Contact Options Become Limited

Unlike a business account, your personal Instagram profile doesn’t have a “Contact” button.

This means your followers can’t access your phone number, email address, Facebook page, or website.

Also, you lose other valuable buttons, such as “Insights” and “Promotions”.

Con: You Won’t Be Able to Auto Post from Tailwind

If you manage an Instagram business profile, you’re likely using a social media tool to plan and publish your posts. Tailwind’s Instagram scheduling tool lets you draft and schedule Instagram posts for weeks in advance with SmartSchedule – and automatically publishes content at the right time on your behalf!

But the auto-posting feature is only available for business accounts. While you can still schedule posts from your personal account, Tailwind won’t automatically upload them. Instead, you’ll have to rely on push notifications from the app to remind you to upload the post.

Conclusion: How to Go Back to a Personal Account on Instagram

Changing your Instagram account from business to personal is quite simple. You need to navigate to your account settings and select “Switch to Personal Account” from the available options. But if you’re a marketer or content creator, you shouldn’t be asking how to switch back to a personal account on Instagram.

Instead, you should evaluate the consequences of making the switch and whether it’s going to be the right decision. A personal account gives you more control over who gets to view your content. But you lose access to powerful audience insights and other tools.

Not sure about what type of Instagram account is the right choice for you? Pin this article and come back to it once you’ve made up your mind!

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How to disable a business account on Instagram: instructions

March 6, 2022