How to become a verified user on instagram
Understanding Verification on Instagram
Over the last few months, we’ve made some updates to improve the verification application process on Instagram and Facebook. Here’s more info about what’s changed, what you should keep in mind when applying for verification, plus some other answers to frequently asked questions.
What is verification?
At its core, verification is a way for people to know that the notable accounts they are following or searching for are exactly who they say they are. It’s a way for people to know which accounts are authentic and notable. Verification badges aren’t an endorsement from us, nor do we consider them a symbol of importance.
As a part of our ongoing equity work, we revisited our verification process and found that some people were uncertain about the purpose of verification, how accounts get verified and whether verification affects how an account is treated on Instagram and Facebook.
Over the last few months, we’ve made it a bit easier for people to request verification by updating the form you see in the app. We made updates so people can better understand what needs to be submitted for verification, and to offer more transparency on our requirements. These requirements are consistent across Facebook and Instagram.
How do I get verified?
To be verified, you must follow our Terms of Use and Community Guidelines. In the application process (available directly in the app) we require the following things:
- Your account must represent a real person, registered business or entity.
- Your account must be the unique presence of the person or business it represents. Notable entities (for example pets or publications) are also eligible.
- Only one account per person or business may be verified, with exceptions for language-specific accounts.
- Your account must be public and have a bio, profile photo and at least one post.
- Your account must represent a well-known, highly searched-for person, brand or entity.
We verify accounts that are featured in multiple news sources.
We don't consider paid or promotional content as news sources. Across Instagram and Facebook, we recently expanded our list of news sources to include more diverse outlets including those from additional Black, LGBTQ+, Latinx media, and including more outlets from around the world for example. With the updates we’ve made, people can also now share information about their audience, the region they're most popular in, and add up to five news articles to help our teams have more context when reviewing the applications.
What does verification mean and NOT mean?
Simply put, verification signals authenticity and notability. It’s not an endorsement from us, and being verified doesn’t mean that your content is favored by our systems in terms of where your content shows up. We try to ensure impartiality in the verification application process by relying on sources such as credible press coverage and examining the person’s cultural impact. For example: are they currently a big part of what people in their community are talking about? Have they recently gone viral?
Unfortunately, we know verified accounts can present a security risk for account holders.
Hackers may attempt to take control of a verified account to sell the badge (as well as the hard-earned following). We highly recommend that verified accounts have two-factor authentication set up for protection from hacking and to be mindful of scams and impersonation attempts.
Can I transfer my verification badge over to another account?
Verified accounts can’t change the account’s name or transfer that verification onto a different account. The purpose of the blue badge is for people to know that the account has been vetted and we have confirmed that they are who they say they are.
What happens when we detect a suspicious or malicious verification?
If we find that verification was acquired in a malicious way, or that an individual is selling verified accounts to others, we will take action. We conduct regular sweeps both on and off the platform to find and remove malicious actors from Instagram. Learn more about Instagram’s Community Guidelines here.
We’re always making changes to improve everyone’s experience on Instagram and Facebook, and we hope this post helps explain how things work when it comes to verification.
For more information on verification, check out our Help Center.
How to Get Verified on Instagram in 2022 [6 Simple Steps]
If you want to know how to get verified on Instagram, you’ve come to the right place.
In this guide, we’ll tell you how to apply for that coveted blue badge (that’s the easy part) and provide some tips to help you qualify (that’s the hard part).
What does Instagram verification mean?
Who can get verified on Instagram?
How to get verified on Instagram in 6 steps
10 tips to get verified on Instagram
Instagram verification FAQ
Bonus: 14 Time-Saving Hacks for Instagram Power Users. Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content.
What does Instagram verification mean?
Instagram verification is the process of getting a blue checkmark badge that tells other users on the platform that an account really belongs to the user, artist, brand, or organization it represents.
You’ve probably seen plenty of verification badges around. As with Twitter, Facebook and, yes, Tinder, the little blue checkmarks are meant to indicate that the platform has confirmed the account in question is trustworthy, or at least they are who they say they are.
These badges are designed to make the real accounts stand out, so that Instagram users can be sure they’re following the right person or brand. They’re easy to spot in search results and on profiles, and they convey authority.
Source: @creators
It’s easy to see why verification badges are also a coveted status symbol. They’re rare, and exclusivity lends a certain amount of prestige—which may or may not translate to better engagement.
That said, Instagram is clear that verified accounts (just like business accounts) don’t get special treatment from the Instagram algorithm. In other words: if it is true that verified accounts earn higher engagement on average, it’s because they’re posting great content that resonates with their audience.
Who can get verified on Instagram?
Anyone can request a verified badge on Instagram. However, Instagram is notoriously picky (and in many ways mysterious) about who actually gets verified. So, if you’re running an account that’s right on the cusp of “notable,” how do you know if you meet the criteria?
Just because you have a blue checkmark on Twitter or Facebook, for instance, doesn’t guarantee you’ll get one on Instagram.
Instagram is blunt, saying that “Only some public figures, celebrities, and brands have verified badges on Instagram.” In other words: “only accounts with a high likelihood of being impersonated.”
Here is what we do know about eligibility.
First, you must adhere to the network’s Terms of Service and Community Guidelines. On top of that, your account must meet each of these criteria:
- Authentic: does your account represent a real person, registered business, or brand? You cannot be a meme page or a fan account.
- Unique: only one account per person or business can get Instagram verified, with exceptions for language-specific accounts.
- Public: private Instagram accounts do not qualify for verification.
- Complete: do you have a complete bio, profile picture, and at least one post?
- Notable: this is where things get subjective, but Instagram defines a notable name as one that is “well-known” and “highly searched for.”
If you’re relatively confident you meet these criteria, or you just feel like rolling the dice, it’s time to go ahead and verify your Instagram account.
How to get verified on Instagram in 6 steps
If you’re a visual learner, watch our video that covers everything you need to know about getting verified on Instagram. Otherwise, keep reading!
The verification process on Instagram is actually quite simple:
- Go to your Instagram profile and tap the hamburger icon in the top right corner
- Tap Settings
- Tap Account
- Tap Request Verification
- Fill in the application form.
- Your legal name
- Your “known as” or working name (if applicable)
- Select your category or industry (for example: blogger/influencer, sports, news/media, business/brand/organization, etc.)
- You also need to submit a photo of your official government ID. For individuals, that could be a driver’s license or passport. For businesses, a utility bill, an official business document, or tax filings will do.
- Tap Send.
According to Instagram, after their team reviews your application, you’ll receive a response in your notifications tab.
Because of historical and ongoing issues with scammers, Instagram is very clear that they will never email you, ask for money, or otherwise reach out.
Within a few days or a week (some say it can take up to 30 days), you’ll receive a direct yes or no. No feedback or explanation.
This is what a no looks like:
And here’s a yes, break out the bubbly:
10 tips to get verified on Instagram
So, yes, anyone can apply for verification on Instagram. But actually getting approved is a lot tougher.
We’ve gone ahead and compiled all the best practices that will maximize your chances of getting verified as you move forward with your quest to prove your brand’s noteworthiness.
1. Don’t try to buy an Instagram verification badge
We’ll get this one out of the way first: that guy in your comments who says his friend works for Instagram? Please do not give him money.
The same goes for any third-party app or random account that offers “full refunds.
” And for any random account that DMs you because they want to sell you their badge because they “don’t need it anymore.”
Instagram scammers know that people and businesses feel outsized emotions about the blue check, and some are pretty effective at appearing legit, so stay on your guard. And remember that Instagram will never request payment, and will never contact you.
Tl;dr: The only way to get verified is through the official form, unless you are Jennifer Aniston (in which case, scroll down to Tip #7: Work with an agency or publicist, or maybe stop reading this article entirely because you’re doing great!).
Bonus: 14 Time-Saving Hacks for Instagram Power Users. Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content.
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2. Monitor for impostor accounts
If you’re struggling with persistent unauthorized, fake, or fan accounts impersonating your brand, then we have good news for you.
You’re a prime candidate for verification on Instagram. After all, distinguishing real accounts from fake ones is verification’s stated purpose.
Your annual social media audit should make it clear whether impostor accounts are a problem for you. You’ll want to monitor and document these accounts using a social media monitoring tool like Zerofox’s Hootsuite integration.
3. Get more (real) followers
Look, we don’t have the numbers but it honestly feels sometimes like you need a ridiculous number of followers in order to get verified. There is absolutely no evidence that this is a real rule, but—it can’t hurt? Or maybe correlation does not imply causation after all?
Actually, what is more likely is that as people or brands get more noteworthy on and off Instagram, follower counts rise alongside.
If you want to hedge your bets and play it both ways—chicken and egg—here’s some inspiration for how to get more Instagram followers.
Pro Tip: Just don’t try to take a shortcut and buy your Instagram followers.
(Plus, breaking the Community Guidelines and then asking Instagram to examine your account is a very effective way to get your account shut down.)
4. Delete any cross-platform links in your bio
In what some might call a slightly petty move (we would never dare), Instagram insists that verified accounts can’t have so-called “add me” links to other social media services in their Instagram profiles. You can include links to your website, landing pages, or other online properties, just definitely don’t link to your YouTube or Twitter account.
On the other hand, if you have a blue checkmark on your Facebook profile but not on your Instagram account, Instagram does explicitly encourage you to link to your Instagram account from your Facebook page to help prove your authenticity.
5. Be highly-searched for
Social media is all about serendipitous, organic discovery (this is what the Instagram Explore page is for, anyway—and making it big there can have a real impact on your engagement and follower count).
But when it comes to verification, Instagram wants to know if people care about you enough to tear themselves away from the seductions of the feed and spontaneously type your name into the search bar.
While Instagram doesn’t provide analytics on this data, we’d put money on the fact that Instagram’s verification team does have access, and will check up on how often users are searching for you. Which leads us to our next point…
6. Apply when your name is in the news
Google yourself. Has your brand been featured in multiple news sources? Did a recent press release or white paper get picked up? Do you have a sound bite or a profile in a major international publication? Paid or promotional content definitely does not count.
If PR hasn’t been a priority for your brand thus far, you might have a more difficult time proving how “notable” you are. Especially because there’s no place to submit your proof: Instagram does its own research, so it’s up to you to make sure your news is above the fold and impossible to ignore.
If you’ve recently experienced a windfall of attention, or you’re planning a big announcement, think about capitalizing on it and applying for that checkmark while your name is hot.
7. Work with an agency or publicist
If you have the budget and the ambition, hire a reputable digital agency that has access to Facebook’s Media Partner Support tools. Your publicist or agent will be able to submit requests to claim usernames, merge accounts, and get accounts verified through their industry-only portal.
Is verification guaranteed? Of course not. But a request from an industry professional through the Media Partner Support panel carries more weight and distinguishes you from the crowd.
8. Be honest
This tip should be a no-brainer, but because the consequences are dire we feel compelled to highlight it. In your application to be verified, you have to be truthful above all else.
Use your real name. Choose an appropriate category. Definitely don’t falsify any government documents.
If you stretch the truth anywhere in your application, Instagram says that it will not only deny your request, but it may delete your account as well.
9. Make sure your profile and bio are complete and effective
Instagram’s listed requirements for verification (a bio, a profile pic and one post? really?) are a low bar. You don’t just want to meet it. You want to hurtle over it.
Optimizing your Instagram bio will not just impress the verification team when they come to check you out, but can pay ongoing dividends in the form of new followers and conversions.
10. If you’re turned down the first time, try again
If, after all your hard work, Instagram comes back with a rejection, embrace the opportunity to zero in on your goals and redouble your efforts.
Hone your Instagram strategy, build a dedicated following, and earn buzz off the platform as well.
And then, whether you wait the 30 required days or spend a few fiscal quarters hitting your KPIs, you can apply again.
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Instagram verification FAQ
How many followers do you need to get verified on Instagram?
Technically, there is no minimum follower count for getting verified on Instagram. As long as you are able to prove that you are a “notable,” or highly searched for, person (or your account represents a widely recognized business or organization), you can get your account verified regardless of your number of followers.
How much does it cost to get IG verified?
Instagram verification is free. Instagram will never ask for payment for the verification badge, and if someone is offering to verify your account for money, they are trying to scam you.
How do you get a blue check on Instagram without being famous?
To get a blue check on Instagram, you have to prove that your account may be impersonated because you are a notable public figure or represent a widely recognized organization.
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Blue tick on Instagram: how to get
At the end of August 2018, for the first time on Instagram, it became possible to directly submit a request for verification of your account in order to receive the coveted "blue tick".
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♥ RELATED: How to Post Live Photos from iPhone to Instagram: 3 Ways.
Blue checkmarks are rare on Instagram, even among famous brands and celebrities. The process of verifying (verifying) an account has always been shrouded in a halo of uncertainty - no one has ever known how the verification takes place. There is even a special black market where treasured verified account badges are offered for thousands of dollars.
Now everything has changed. From now on, the verification process has become much simpler and clearer. Now any user can apply for verification of their account by going through a few steps.
From the description of the new Instagram verification system:
“The checkmark is an important sign that the account you are dealing with actually belongs to a well-known public figure, celebrity or global brand. Starting today, we are providing accounts with a large number of followers and who meet our requirements with a new option to submit a verification request through a special form in the Instagram app.
”
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How to get a blue tick on Instagram
Submit a request
1. Open your Instagram profile and go to Settings.
2. Follow the path "Account" → "Confirmation request" .
3. Provide the required information.
4. Provide proof of identity (passport or driver's license). Alternatively, you can submit utility bills or tax returns. Don't worry, these documents won't show up in your account.
If the name on your identification documents does not match your username, it may be difficult to verify your account.
♥ BY TOPIC: The most followed people on Instagram are the 40 accounts with the most followers.
Please wait
After doing all of the above, please be patient while Instagram checks your data.
They will inform you of their decision in a special notice. If rejected, you can reapply after 30 days.
Tips and Requirements
Please make sure your account meets the requirements before applying for verification. First of all, your account must not violate the terms of the user agreement. In addition, Instagram experts will review your page for “authenticity, uniqueness, completeness, and outstanding qualities.”
What do these definitions mean for Instagram? Authenticity implies that the account actually belongs to a real person, brand or registered company.
Uniqueness means that only one account belonging to one person or company can get verified status. The exception is accounts created for certain languages. Accounts dedicated to broad interests (for example, dogs) are not subject to verification.
An account is considered complete if it is open, with a required profile photo, a completed bio, and at least one post. Please note that the page should not contain links to your profiles in other social networks.
The last criterion is the most stringent. On Instagram, an account that belongs to a famous person or brand is considered outstanding, which is often entered into the search engine. The social network regularly checks the pages that “glow” in the news, while paid content is not taken into account. Although the account verification process is now much more transparent, the last criterion can be interpreted in different ways.
Even with the new application form, not all users will be able to get the coveted check mark. There is an element of unpredictability here. Many popular accounts do not have verified status, but others, seemingly not so famous, do. What this is connected with is not clear.
Related videos:
See also:
- How to see all the photos you liked on Instagram.
- Instagram cache on iPhone: where to look and how to clear.
- How to add music to Stories (stories) in Instagram on iPhone - 2 ways.
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Instagram Verification Guide
These days, people are tethered to their devices. Without the device in hand, we feel that something is wrong, as if something is missing.
via GIPHY
Social media has become a hive of interaction and engagement . Now it's main form of communication for the majority.
Question "did you do it at all if it's not on social networks?" is common among the younger generation.
Documenting your life and sharing those moments has become almost an obsession.
The development of technology brings to humanity and the world as a whole many positive results , but it is not without its drawbacks.
One of the negative aspects of social media is that some people's happiness now depends on the number of followers or likes on their social media account. Worst of all, some people are willing to do anything to feel endorphin rush...
via GIPHY
In this article, we will go over some of the finer points of using Instagram and tell you everything you need to know about getting verified on this major social media platform.
Important Disclosure: We are proud partners of some of the tools mentioned in this guide.
If you follow an affiliate link and subsequently make a purchase, we will receive a small commission at no additional cost to you (you pay nothing extra).
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What is Instagram? 🤷♀️
We're sure most of you, if not all of you, have heard of Instagram.
However, if you've been living under a rock since 2010 and haven't heard of him, we're here to tell you.
Instagram (IG) is one of the largest social media platforms worldwide.
Instagram is estimated to have over 1 billion users.
This application, purchased by Facebook in 2012, is a photo and video sharing platform.
Instagram brings people together and gives them a glimpse into each other's lives. Whether your profile is private or public, Instagram is a great way to share moments with your followers, friends and family.
When using Instagram, you have your profile, which is made up of any content you have shared, and your feed, which is made up of any content shared by the accounts you follow.
It is in your feed that you can share your love by liking, commenting or saving any of the materials that appear.
via GIPHY
What does it mean to be verified on Instagram?👀
Anyone over 13 with a valid email address can join Instagram and create their own account. And when we say anyone, we really mean it: your old neighbor, your favorite movie star, or even your gym trainer.
Any means any .
Sounds amazing, doesn't it? 💕
Yes, it is. However, not everything that glitters is gold. Next in line is the rise of 90,019 fake accounts and fake profiles.
People have started creating fake profiles that most often imitate another Instagram account. How to distinguish scammers from fakes?
This is where Instagram verification comes in. IG verification is one way that allows people to verify the authenticity of the accounts they search for, follow, and interact with.
Verified account = Real account
Any account that becomes verified on Instagram is adorned with a blue verification badge. A small blue badge of honor among the Instagram community.
The verification badge is literally a blue circle with a white check mark inside . Sounds relatively unconvincing for the sheer power he wields, right?
Screenshot Source: InstagramIf you become a verified Instagram user, this blue badge will appear on your profile and in searches next to your username. This will show all your followers that you are who you say you are.
Who Can Get Verified on Instagram?🕵️♂️
Although everyone can submit verification requests, not everyone can get verified.
No, you don't need to be famous or have millions of followers (although the number of followers matters).
However, you need to meet a few key criteria that Instagram has set to describe what they think is "notable user" or "notable account".
It may sound simple, but Instagram is especially picky and strict about when it comes to rewarding someone with a blue check mark badge.
Instagram says it's keeping the blue badge for celebrities, public figures and status brands.
Wow! 😱
However, has hope for for those who feel they don't quite fit.
Here's how to find out if your account meets the verification criteria:
Verification of requires that your account is in the criteria for CROWD .
Reading this word says almost nothing, however, if you decompose it into abbreviations, then everything will become much clearer.
CROWD verification criteriaFull
Having a full account means that you must have an active account in which messages are regularly published. Your account must also have biography and profile picture of and it must be open to the public.
Real
Your account must represent a real person , a genuine organization or registered business
Original
A person can only request verification of one of their accounts or businesses. The exception is accounts with language specifics.
Known
This is the most difficult requirement to complete.
Your account must be recognizable by people and must be an account that often search for and link to even outside of Instagram.
For example, if your account is organically mentioned in news sources, blogs and articles, then you are more likely to get verified.
Distinguishing Feature
Your account must be specific in its niche and unique in its presence. Random accounts that have 9 in common0009 (but still common) interests will not be checked.
If you meet all five review requirements, you are more likely to have your application accepted by the review team.
In addition to meeting these five criteria, however, you must ensure that you read and follow the Community Guidelines and Terms of Use at all times.
Examples of Verified Instagram Accounts☝️
Let's take a look at some of the Instagram accounts that managed to get the blue checkmark next to their name.
Kim Kardashian West (@kimkardashian) ⭐️
This name is recognized by most people around the world, so don't be surprised that her account is verified.
Kim Kardashian has almost 300 million Instagram followers . Each of her posts receives millions of likes and tens of thousands of comments. In other words, her level of engagement is off the charts.
In her bio, she links to her business website as well as two other Instagram accounts/business profiles.
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A post shared by Kim Kardashian West (@kimkardashian)
She is a famous celebrity and public figure, so the level she achieves with her Instagram may not be possible for you .
But her account is still a good example of what Instagram is aiming for.
Nike (@nike) 👟
Nike is the sportswear brand most people know and love. We provide this example to show you that brands can be verified too, not just individuals.
Nike has almost 200 million followers . Each post gets hundreds of thousands of likes and several thousand comments. This proves that yes, they have a much-needed level of engagement.
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A post shared by Nike (@nike)
Their bio includes a link to their website, a description of what their account offers to their followers, and some of the hashtags they follow , which gives potential subscribers an idea of what they stand for.
Courtney Quinn (@colormecourtney) 🌈
Here is a example of a influencer and celebrity who gained such notoriety and such a large following that Instagram awarded her an honorary verification badge.
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A post shared by Courtney 🌈 NYC Color Queen (@colormecourtney)
0019's engagement rates are much lower than 's for the two accounts we talked about above. Each of her posts receives only a few hundred comments.
Her bio lets the Instagram community know what she's up to and gives them a glimpse into her ebullient and eccentric personality.
GoodLuck (@goodlucklive) 🎸
GoodLuck is a South African band that has done several international tours in other parts of the world. There is a chance that if you do not live in Cape Town, you have not heard of them, however, their account is still verified on Instagram.
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A post shared by GoodLuck (@goodlucklive)
GoodLuck is an example of a verified account with a achievable follower count of (33K to be exact) and an achievable engagement rate.
On average, there are only 10-40 comments per post. In our opinion, this is quite doable.
KaleSalad (@kalesalad) 😆
The name of the account is a bit misleading because although it is called KaleSalad, this account is neither. Actually, this account is meme account.
This is one of the few verified meme accounts proving it's possible if your niche is humor or comedy. This is most likely due to the high number of followers, and less likely due to their mediocre engagement.
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A post shared by Memes (@kalesalad)
Their bio includes a description of what the account does, an email address, so that potential subscribers can contact them, and a link where subscribers can submit their own memes.
JC Pretorius (@jc_pretorius_6) 🏉
We're pretty sure you've never heard of (unless you're the biggest rugby fan the world has ever seen).
JC Pretorius - real person (same as me and you) and minor athlete. He is a junior rugby player who played once in the Olympics, and although he has potential, he is not the athlete whose name is on everyone's lips.
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A post shared by JC Pretorius (@jc_pretorius_6)
He has a total of 10k followers receives only a few thousand likes and averages less than 20 comments per post. However, he sticks to his niche and has proven to Instagram that he is worthy.
If he could do it, so can you!
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How To Request Verification On Instagram In 9Easy Steps 🔥
Luckily for you, requesting verification on Instagram is a fairly simple process.
Here are the steps you need to follow to make a request:
- Login to the Instagram account you want to verify ribbons.
- Click on badge with three horizontal lines/hamburger, which is in the top right corner of your profile. This is menu icon.
- Press button settings icon
- While in the settings menu, press the button counting button
- Press check request
- Fill in all required information :
- Your username and full name
- The category/niche your account belongs to
- Identity Documents/Photos
8. Fill in any additional information you would like to include:
- Description of your audience
- Any organizations or people your account represents
- Any links to articles and other accounts that prove that your account is of interest to the public
9.
Click the submit button
Once you've gone through this verification process and submitted your request, Instagram decides whether to accept or reject it. This may take up to 30 days.
Once a decision has been made, you will be notified and can view the final decision in your Activity.
If your request was denied, you can try again after another 30 days, so all hope is not lost!
However, you don't get any other information than "yes" or "no", so be sure to review the account verification tips below before calling again.
Account Verification Tips 🙌
Although there is no set course of action to follow, there are some key pros and cons that can help you get your account verified.
✅ Here's What To Do:
1. Complete Your Profile
This is required if you want to be verified.
Completing a profile means having a distinctive profile photo, at least one post, a descriptive and memorable biography, a relevant external link, and a compelling story.
The most important and often overlooked part is your biography.
Your Instagram bio is a unique short description of your profile, created by yourself to inspire others to follow you.
Your biography is limited to no more than 150 characters , therefore, before you start creating and show your individuality, be sure to highlight important information first .
You can also use your bio to provide a way for subscribers to get in touch with them, encourage feedback with call to action and clearly articulate your selling proposition.
Your profile is your first chance to impress , so make sure it's good. We suggest using all kinds of Instagram tools to make your profile functional and attractive.
Most often in social networks, people judge a book by its cover.
2. Connect All Your Other Platforms
Connect your Instagram account to your website to show legitimacy and provide more information to about yourself and your brand.
Not only does this affect verification, but it also helps your subscribers by making you more than reachable.
You must link your other social media profiles and accounts to Instagram, not the other way around.
This will attract more people to your Instagram account and this indicates authenticity.
👉🏼 Here's a pro tip: have a strong authentic presence on other social media platforms and please verify on these platforms first. This does not guarantee that Instagram will consider you verified, but it will show them that other platforms consider you popular and legitimate.
3. Engage With Your Audience
By responding to any comments you receive on your posts, you show Instagram that you are active and are actively trying to connect with your audience.
Interaction with the audience and increase the engagement rate also shows that people are interested in your account.
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Audience engagement can also help you increase your following ( more on this later).
4. Get Your Name on the News
This is the most difficult advice to achieve, and, unfortunately, it is that has the most power.
Getting your name or brand name in the news is proof to Instagram that people are interested in what you have to offer and that you have enough influence with the general public to merit scrutiny.
Here are some things you can try to increase your visibility and news coverage:
- Host or attend an event in your area
- Make a guest appearance on a podcast or show
- Donate to a cause
- Publish data, blog posts, white papers, or research
All of these will help raise awareness brand, and will also show the Instagram gods that you are visible to .
Try to do something within your niche, however, any deed worthy of attention is a point for you.
5. Check if you have Accounts impersonating you
The main function of the verification badge is to distinguish real accounts from fake ones. If you can prove to Instagram that there are multiple accounts impersonating you, they may find it necessary to verify you.
Conduct a social media audit of to find any copycat or fan accounts, then track them with numerous social media monitoring tools such as SocialBee, KeyHole and SproutSocial.
6. Increase Your Followers
While having thousands of followers and a strong online presence is not an absolute guarantee of getting verified, it does help.
Here are some of the ways you can get more REAL followers:
- Post Relevant Content: Once you've decided on a niche, you only need to post relevant content.
This will help you establish your brand and credibility among the Instagram community. - Post often: The more often you post, the more likely people are to see your content.
- Post at the optimal time: This also means that your content is more likely to be seen. There is no point in posting when your audience is asleep.
- Use hashtags: Use relevant hashtags and trending hashtags to get your content in front of the right audience.
- Enter the Contests: Challenges are a good way to showcase your authentic and fun self while getting your videos out to a wider audience.
- Create videos : In an attempt to overtake TikTok, Instagram's algorithms are putting a lot of emphasis on videos.
- Run giveaways : Running giveaways that require you to follow your account and tag friends to win is a good way to attract followers.
Increasing the number of your followers has positive consequences, in addition to verification.
It also means you can increase your website traffic, build a stronger community, have more influence, and increase sales of everything you sell.
7. Hire Someone to Help
Hiring someone, like social media manager , to run your Instagram account is one way to shift the responsibility onto someone more experienced.
You can also hire a publicist who will help you get your name across the world.
Obviously, this method is only applicable to if you have the budget to allow to afford a good digital agency, social media service company, or PR firm.
❌ Here's What Not To Do:
1. Don't Buy Verification, Followers, Likes Or Comments
You may think you can get away with it, but trust us, you won't. Instagram will know about it.
The fake followers you buy are often inactive Instagram accounts or bots, meaning they are nothing more than a number and not offering you no engagement.
Lack of engagement means your posts will reach a narrower audience .
There are a lot of scammers around , offering easy verification.
Fraudsters prey on anyone they can and ask for thousands of dollars in exchange for a verification badge. Don't give in to temptation.
The only way to become verified is to do it officially through Instagram.
Screenshot from writer's personal account2. Don't link other social media accounts to your Instagram
Link other social media accounts to your Instagram account, just don't link from your Instagram account. Unless you're already verified with Facebook. In this case, links from your Instagram account to Facebook are not only allowed, but encouraged.
Instagram of course wants more traffic on their platform.
Instagram is unkind to any accounts that send traffic to other social media platforms (especially those not under the "Meta" umbrella).
3. Don't Lie
Instagram will penalize you if it finds you were lying anywhere on your profile, feed, or application process.
They can not only reject your verification request, but even completely disable or delete your account.
4. Don't Violate the Community Rules or Terms of Service
If you violate the terms and conditions of service that govern Instagram, it's very unlikely that you will ever become verified.
Basic rules to pay attention to include:
- Staying authentic
- Promoting community development
- No spam
- No nudity
- Post only your own content
Follow them and you are unlikely to experience any problems in working with a well-known social media tool, such as during verification, and during further use of the application.
Benefits of Instagram Verification 💯
You may be asking yourself what are the benefits of getting (and save) verification? Why is it worth going through all these difficulties just for the sake of a blue tick?
Here are just a few of the main benefits of verification:
Increased Reliability
This blue badge shows everyone that you are a reliable and trustworthy source.
This is especially important if you are a person or business that is trying to sell something or make an impact on the world.
The verification badge signals to everyone that you, your brand or your business is relevant and important. It's makes it easy to attract followers, sponsors, and even influencers if you plan to run influencer marketing campaigns.
We won't delve into this topic, but currently having a great social media marketing strategy is a key success factor for a business or brand.
Raising Brand Awareness
The blue check mark makes your account stand out among millions of other accounts.
When a user searches for something on Instagram, verified accounts appear at top of the list.
Also, if you believe in Instagram's elusive algorithm (and we do), it also favors verified accounts, placing them higher up on the explore page.
Both of these benefits mean your account reaches a wider audience.
via GIPHY
Features
Verified accounts get access to certain features that do not have in the general Instagram community.
Does Instagram have new features? 🤷
Then, most likely, you will get access to these functions before others. These features will often level up your Instagram game, improving your user experience and profile performance.
An example of this is the coveted "Swipe Up" feature, which makes it easy to share links with your followers. This is an effective marketing technique that can increase the conversion rate of users into buyers.
No Imitation of Your Personal Account or Business Account
This is the main reason most people want to get a verification pass. They don't want to be impersonated. Having a blue check next to your account name shows your followers that you are who you say you are.
This also highlights any other fake accounts impersonating you.
How To Spot A Fake Account On Instagram
how to spot fake account on instagramfake accounts on IGhow to tell fake IG accounts#AyoMrCru2 #TheHardestWorkerInTheRoomwww.MrCru2.com______________________...
Exclusivity
superiority.
Having a blue check mark shows everyone that you are a part of this club and that you should be followed.
Exclusivity gives you more strength and confidence.
Can You Lose Verification?😰
Yes, you can. But in doing so, you lose all the benefits.
Your verification badge and blue checkmark can be removed at any time by via Instagram.
How can this happen? 👀
- You provided false information when you were asked to pass verification (this is taken VERY seriously and your account may even be disabled)
- You can sell or transfer your verified page to another account
- you are trying to change your username after you have been verified
- you are in any way in violation of the Terms of Service or Community Guidelines
- you have used a third party application to check your account
- You repeatedly switch your account to personal profile and back.
- You stopped posting and chatting with your followers for a long time
- You are changing your niche and stop posting content related to the category you entered upon registration.
You might be thinking: "Oh, Instagram will never notice if I do this."
Trust us, it will.
Conclusion 💁♂️
The key to being verified is, yes, being a being your own , but also being a prominent presence for in your niche and what you do.
And, of course, follow the guidelines and steps set by Instagram.
If your verification request was denied, there are other ways to show your followers that you are who you say you are. For example, you can link your Instagram accounts to other social media accounts, to your blog, to your Facebook page, and even to your official website.
The good news for businesses that can't get verified is that you can still make money with Instagram.
