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How to become a public figure on instagram 2020


How to Become a Public Figure on Instagram in 2 Ways

  • You can become a public figure on Instagram by changing your settings to list your profile as a professional or business account. 
  • Be aware, however, that this "public figure" status is somewhat controversial since it doesn't require the checks that actual verification does, so it's not necessarily reliable to onlookers as a sign that someone is a real public figure in the traditional sense.
  • Visit Business Insider's homepage for more stories.

On social media, verification can help signal to other users the difference between a fan account and a real public figure. The verification badge — the blue checkmark — on Instagram serves to confirm the account's authenticity and let followers know that it is in fact the real public figure that they want to follow.

But, verification isn't the only way to gain "public figure" status on the platform. However, before you jump on board with the alternative method, be aware that it is somewhat questionable from a public-facing standpoint, since there are no checks in place to have the "public figure" nomenclature added to your account.

With that in mind, here's how to become a public figure without verification on Instagram.

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How to become a public figure on Instagram

1. Open Instagram on your iPhone or Android.

2. Toggle over to your profile. 

Open up your Instagram profile. Devon Delfino/Business Insider

3. Tap the three stacked lines and select "Settings."

Select "Settings." Devon Delfino/Business Insider

4. Select "Account."

Tap "Account." Devon Delfino/Business Insider

5. Scroll to the bottom and tap "Switch to Professional Account."

6. Tap "Creator" and then "Next."

7. Select "Public Figure" from the suggested dropdown menu.

Select "Public Figure." Devon Delfino/Business Insider

8. Slide toggle switch to the right if you want the "Public Figure" status displayed on your profile then press "Done."

Alternatively, if you're already have a professional "Creator" account, you can also be a "Public Figure" using a business account. 

1. Repeat steps one to four from above. 

2. Scroll to the bottom and tap "Switch to Business Account."

Select "Switch to Business Account. " Devon Delfino/Business Insider

3. Confirm your choice by hitting "Switch to Business" in the pop-up.

Confirm to "Switch to Business." Devon Delfino/Business Insider

4. Go back into your profile and select "Edit profile."

5. Under "Public Business Information" select "Category."

Select a category for your profile. Devon Delfino/Business Insider

6. Change your category to "Public Figure."

Change the category for your profile to "Public Figure." Devon Delfino/Business Insider

You should then see "Public Figure" listed under your name on your profile.

 

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Devon Delfino

Devon Delfino is a Brooklyn-based freelance journalist specializing in personal finance, culture, politics, and identity. Her work has been featured in publications such as The Los Angeles Times, Teen Vogue, Business Insider, and CNBC. Follow her on Twitter at @devondelfino.

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How to Become a Public Figure on Instagram in 8 Easy Steps

Will you agree that thousands of people dream of fame? Some of them visit TV shows, castings, try to sing, be filmed in movies or ads, however, nowadays there is another much easier way to get known to a big audience. Hundreds of people who use social media actively decided to earn the status of a public figure on Instagram. What is great about this is the possibility to call yourself a public person anytime you wish to do that. There is no need to beat any thresholds or collect a minimum number of followers – it is enough to make several simple steps in the account settings. Will you agree that this is a great idea that is easy to implement in reality?

Look: this article will focus on the notion of a public figure on Instagram, how to get this status, and what benefits it can give to you when you obtain it.

How is a public figure defined?

The public figure definition given in a dictionary says that it can be either a person or an entity that has become famous. The first thing that comes across people’s minds when they hear this phrase is celebrities, sportsmen, politicians, etc. However, a good deal of public figures people see nowadays constitute bloggers or other types of creators and brands who are active on social media including Instagram. These are people who are not only known to a quite large group of followers but ones who have some impact on them.

In fact, every person can call himself a public figure but what are the features that make these people outstanding from the crowd? Probably, they should:

  • Have an activity, job or habit they are really good at;
  • Have some kind of influence on people who know this person;
  • Be known to a wide circle of people;
  • Have created a social position in a group of people;
  • Not be connected with negative, incorrect or harmful experience;
  • Be involved in public affairs etc.

Sometimes, it is enough to have one of these features to get this status, but there are situations when you get a chance to be a public figure even if you do not correspond with any of these characteristics. How does it happen you may wonder? Keep on reading to find out.

What is the meaning of a public figure on Instagram?

What differs Instagram public figures from real ones is the possibility for every user to get this status. Even if you are new on the website and don’t have large following counted in hundreds or even thousands, you still can become a representative of this group without much effort.

It goes without saying that there are many celebrities with IG accounts who have made their profiles available to the audience and acquired this special status. At the same time, there are accounts with a minimum of followers and of little interest who have changed some settings on IG and received this benchmark as well. Yes, it sounds strange but every person or brand registered on Instagram can call itself a public figure. Why does it happen? The next paragraph will explain this ‘strange’ tendency.

What benefits does the status of a public figure give?

There is some difference in the benefits of obtaining this status on Instagram. If you are already famous in a certain group of people, you get the following advantages:

  • You do matter much for society: it means that you can influence the decisions of other people, be respected and followed by them;
  • You are invited to public events or partnership with brands;
  • This status can make your earnings increase greatly;
  • Recognition etc.

These are traditional advantages faced by people who can be called famous and influencers. However, the acquisition of a public figure status on Instagram can bring about some benefits to users and companies too:

  • Attraction of a larger following: some users feel more confident if they get information from people who are considered influential, so this benchmark can be a magnet for new subscribers;
  • Access to IG analytics: this new status open access to a lot of useful metrics that can help to follow the current engagement, follower characteristics and preferences as well as improve your content;
  • Possibility to add your business or services to the profile page: it can improve brand awareness and attract new clients serving as a simple marketing approach;
  • Opportunity to add clickable links: users can add them not only to a profile but also to the posts that can contribute to the brand promotion very much especially if you are a brand ambassador;
  • Business promotion: public figures get access to paid advertising as well as use many other tricks offered by the social media platform;
  • Adding a contact button to the profile to generate more leads.

Requirements for becoming an Instagram public figure

The first idea that might cross every person’s mind when he or she is asked about requirements to how to put a public figure on Instagram will be large following. Since the least nano-influencer status requires around 1k followers, it could be a designated number for acquiring a public figure status as well. You may be surprised to hear that it is not!

Another group of people to be surveyed on this topic could assume that verification can be a sign of getting this exclusive status. Only the accounts who have proven their identity receive a tick in the blue background next to their username in the profile section. It is especially popular with celebrities and other famous people to prevent the appearance of fake accounts. However, this mark has nothing to do with a public figure status and it is a fact! Moreover, it can be shocking news for you that there are no requirements for obtaining this unique benchmark to your profile. Since there are two ways of getting this status on IG and one of them requires a connection to a user’s Facebook page, even this tiny requirement can be omitted using another way of setting up this status.

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How to get Public Figure on Instagram Bio

Have you appreciated all the benefits of getting this status and are ready to act? Don’t hurry since the first thing you should do is to choose one of two possible ways.

With Facebook

Since Instagram is a subsidiary of Facebook, there is nothing surprising that this platform wants users to connect their IG accounts with their personal pages on Facebook. There is no difference whether it is a personal or business page – the only requirement is its existence. It is even possible to create a new Facebook account for the sake of getting the status of a public figure on Insta. For this purpose, you should proceed with the following steps:

  1. Enter a FB mobile application or the page in a browser on your gadget.
  2. Find the Pages category on the home screen menu.
  3. Create a page by filling out the fields required. You should provide your name, email, address, choose a category of the page, enter the website, description, etc.
  4. Complete the process.

You should remember that all the data you provide on Facebook will be displayed in your Instagram bio, so it should be the same. Moreover, all the posts you will add to IG will be automatically redirected to your FB page too, so your brand promotion will be performed on two social media platforms simultaneously and it is a great benefit.

The next step is to change your IG profile status and acquire a desired Public Figure status in the bio. You should make the following steps:

  1. Open the mobile app and enter the profile you have.
  2. Find three horizontal lines in the upper right corner and click them.
  3. Go to the Settings category in the menu.
  4. Look to the ‘Switch to business profile’ button and you will see an option ‘Log in with Facebook’.
  5. When you enter your FB account, your ‘public figure’ details will be automatically reflected in your profile information.

Congratulations! You are a happy owner of a public figure badge on Instagram.

Without Facebook

If you do not want to rack your brain on how to set up a business or public account on Facebook, there is a simple way to get a public figure label on social media. A key to success is in switching to a business account type. For this purpose, a user should complete the following steps:

  1. Enter the IG app and the account you have.
  2. Click on the three bars button located in the upper right corner.
  3. Select the Account button and tap on the ‘Switch to Business account’ button.
  4. Follow the steps offered until you get to the option called ‘choose a page’ and skip it instead of creating any new pages.
  5. Look through the categories offered by IG and select People from the list.
  6. There you will be offered another choice and you should opt for Public Figure from the long list.
  7. Confirm the email and phone number you have.
  8. Enjoy your new label in the profile!

Conclusion

Getting a Public Figure badge is simple and fast as you can see from the article, but it is important to understand if you really need that. There is sense to add this benchmark to the account if you deserve this status and have a circle of people who value your opinion and are happy to follow you.

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how to become a public figure on instagram?

By Milena Anderson Reading 5 min. Views 12

Short answer

  1. There are a few things you can do to make yourself more famous on Instagram.
  2. First, post interesting and engaging content that will grab the attention of your followers.
  3. Second, use hashtags to make it easier for people to find your posts.
  4. Finally, post regular updates and stay active on the platform so your followers never lose sight of you.

How to be an Instagram Public Figure (2021)

HOW TO BE A PUBLIC FIGURE ON INSTAGRAM 2021 instagram professional biography

Yoast FAQ

What type of content is most viewed on Instagram?

Instagram is mainly used for photos and videos.

Which Instagram category is better?

There is no single answer to this question as it depends on your interests and what types of posts you like best. However, some popular Instagram categories worth following include travel, food, lifestyle, and photography.

What type of Instagram account is best?

There is no single answer to this question as it depends on your individual needs and preferences. Some people prefer to have a personal account where they can post photos of their lives, while others prefer to follow popular accounts that share interesting content. Ultimately, the best Instagram account for you will depend on what you are looking for and what interests you.

What are all Instagram categories?

Instagram has several different categories. You can find them by going to your profile and clicking on the "Categories" tab. There are: photos, videos, stories and posts.

What is the difference between a personal and business Instagram account?

Personal Instagram is designed to allow people to post photos and videos about their lives, interests and activities. Business Instagram is for businesses to share images and videos that promote their brand and engage customers.

What is a professional Instagram account?

An Instagram professional account is an account used by a company or individual to promote their content on Instagram. This type of account has a higher engagement rate than a personal account, and businesses that use it can expect higher click through rates and more followers.

How do I become an influential person?

There is no universal answer to this question, as the best way to become an influencer depends on your skills and experience. However, some tips on how to become an influencer include interacting with your target audience on social media, blogging, and creating video content. In addition, building a strong network of like-minded people can help you reach new audiences and build your influence.

Does Instagram pay you to post?

No, Instagram does not pay users for posts. However, some companies may offer paid advertising on the platform to reach a wider audience.

How to get 1 thousand Instagram followers in 5 minutes?

There are several ways to get a thousand followers on Instagram in 5 minutes. One way is to use tools like Hootsuite or Followerwonk. You can also buy fake Instagram followers.

How do I get a title on Instagram?

There is no one-size-fits-all answer to this question, as the process for getting an Instagram title depends on your account and specific platform requirements. However, some tips on how to get an Instagram title include using keywords in your username, following popular accounts with similar content, and using hashtags relevant to your niche.

How do you do it? become famous on Instagram?

There is no one-size-fits-all answer to this question, as the path to Instagram fame can vary depending on your skills, platform, and followers. However, some tips on how to become famous on Instagram include building a strong following on other social media platforms (like Facebook, Twitter), creating compelling content, and getting creative with your posts.

How can I increase my Instagram followers?

There are several ways to get more followers on Instagram. You can try to connect with other users and follow them or use hashtags to show your content to more people. In addition, you can post interesting and engaging content that will attract followers. Finally, don't forget to use your profile photo and bio to draw attention to your account.

How much money do 1000 Instagram followers earn?

Assuming you follow people who have a lot of followers on Instagram, the price can range from $5 to $50 per subscription.

How to become a public figure?

There is no one-size-fits-all answer to this question, as the path to becoming a public figure may vary depending on your unique experience and skills. However, some common methods of becoming a public figure include writing articles for publications, hosting a talk show or podcast, and speaking or presenting. In addition, many people become public figures by creating their own content (such as videos, blog posts, or social media posts) and posting it online.

How to get a blue tick on instagram?

You must be checked. To pass the screening, you must provide government-issued photo ID and complete the screening process..

what is it and how to develop - LiveDune Blog

Author: Anya Chernova

11/22/2021

The promoted personality of a business or blog owner is an added value of his company, products and services. Therefore, for those who have a strong personal brand, it is easier to sell more and more expensive. A couple more decades will pass, and everyone will have to think about creating a personal brand on Instagram.

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Why you need a personal brand


Personal brand is your information field, which is formed throughout your life. These are appearance, character, competencies, reputation, manner of speech, beliefs, values, emotions that you evoke. In a word, everything that you associate with people.

Social media personal branding can work for you or against you. For example, if a person is associated with irresponsibility or incompetence, we are unlikely to trust him and want to buy something from him. Therefore, it is important to strive to develop a strong personal brand.

Everyone has a personal brand from birth, but not everyone can boast of a strong personal brand . But do not be upset, everyone has the potential of a strong personal brand, you just need to develop it.

Strong personal brand - the ability to influence people and inspire confidence. A person with a strong personal brand is able to encourage the audience to make certain choices, take certain actions, change the worldview. Everyone has the potential for a strong personal brand. The main task is to unleash this potential and further regularly develop our expertise and competencies.

What makes a strong personal brand:

  • Stand out from the competition.
  • Formation of audience loyalty.
  • Sales.
  • Personnel search.

People quickly adapt to new marketing tools (a vivid example is imitation of discounts or retargeting), because of which brand confidence is lost, and positioning becomes impersonal. It is easier to develop trust and loyalty to a specific person than to a company, since the audience is more willing to communicate with a person.

Even with the same product quality, people are more likely to buy from someone they trust and whose name is well known. This applies not only to experts, trainers and entrepreneurs, but also to large companies. Elon Musk, Steve Jobs, Pavel Durov and Oleg Tinkov can be striking examples of promoting a business through a strong personal brand.

It is a big misconception that only public people (politicians, athletes, artists, etc.) need a strong personal brand. Almost every entrepreneur needs to develop a strong personal brand. Except, for example, the owner of a shawarma somewhere near the airport. First of all, a strong personal brand is needed by people who are engaged in the promotion of intellectual services (for example, SMM promotion, SEO audit, legal advice, etc.), personal activities, most often individual projects of bloggers and expensive products.

Promotion through a personal brand has its downsides. For example, constant publicity and responsibility for the reputation of a personal brand, spoiling which can greatly harm your business.

A strong personal brand should not be a fake image of a person created only for marketing purposes. It is important to be real everywhere – online and in real meetings.

That's when people will start to be interested in you, and after a while your name will be associated with the services/products you sell.

The positioning of a personal brand must necessarily resonate with the goals and ideas of your company. Before moving on to the steps to building a strong personal brand, take a piece of paper and write down at least 5 goals that your personal brand will help you achieve. For example, to increase your status as an expert and thereby increase income from educational products.

And now let's look at the main stages of building a personal brand. By answering the questions at each stage, it will be easier for you to form your strong personal brand and main content topics.

Development of a personal brand on Instagram

Each of us has the makings of a strong personal brand, it is important to develop this potential. This is a long and laborious process associated with painstaking work on oneself. First, you need to invest time and effort into obtaining certain skills and professionalism in order to become an expert. Without the status of an expert, you can quickly ruin your reputation, which will take a lot of time and effort to restore. And only after that start building a personal brand.

Self-identification . Describe your interests, desires, beliefs - personal qualities that you will broadcast with the help of content.

For example, I like that all issues are resolved fairly; I am not late and do not like it when others are late; I enjoy rock climbing and snowboarding.

Definition of expertise. To get an idea of ​​what topics will be key to your blog, list the areas in which you have expertise.

  • Are you in the TOP 10 famous experts / bloggers in your field?
  • How often do you get expert advice?
  • Remember if you developed your own concepts, theories in one of the areas (new type of content, processing, etc.) in which you are an expert. If not, what could be developed? Make a list of ideas that you can work on in depth in the future. After all, own developments are one of the clear signs of expertise.

External image matching analysis. After you have formulated the ideas that you want to broadcast, check how your current appearance matches them. Evaluate your own ideas about yourself (appearance, character traits, professional competence, social status, environment, self-confidence), and then compare with feedback from friends, acquaintances and colleagues.

For example, if you are a fitness expert, then your body should motivate the audience to look the same. In this example, a good figure is also proof that your products are working (social proff).

Formation of USP (unique selling proposition). Your USP is the answer to the question why you are the best in your field and in what cases customers can turn to you, and not to competitors.

Promotion of a personal brand on Instagram


The main channel through which people can easily and quickly get to know you is Instagram. Therefore, you need to promote a strong personal brand exactly there: you can directly interact with your audience through a combination of photos, videos and text; form the necessary idea of ​​yourself and your level of expertise. Therefore, 80% of the promotion of a strong personal brand will depend on content.

Start by creating an account, and then start generating content. Recommendations for creating an account on Instagram are described in a separate article - “How to design a profile header?”. And a selection of free and paid methods for promoting your Instagram account in this article is “How to promote Instagram on your own?”.

Personal brand content

Personal brand is broadcast through self-presentation (everything that you show and tell about yourself), that is, through content. And it is with content that you will have to work most of the time to build your personal brand on Instagram.

The main task in creating a personal brand on Instagram is to convey not only expertise, but also personal qualities. People want to form an opinion about you not only as an expert, but also as a person. This can include your review of the film, a story about your professional ups and downs, summing up the results of the week / month, and so on. But you should not broadcast your personal life, for example, a story about parting with your soulmate or something like that will be superfluous.

In order not to end up in a situation where there is nothing to publish - do not tie a blog on one topic, as its resource may sooner or later run out. And if you stop writing on the central topic, you can lose most of the audience. It is more practical to write about 5-7 topics. If necessary, you can painlessly abandon 1-2 topics and gradually introduce new ones. In this way, you will retain a large part of the audience, losing the interest of only a small proportion of subscribers.

But even when you find topics that engage your followers well, keep testing new ones. You have to be interesting to the audience, like a series. And if the series is boring, boring and predictable, interest in it begins to disappear.

To track the performance of topics, use LiveDune's category analysis.

Analyze categories

The same goes for the tone of your posts: if you write only useful expert information all the time, sooner or later you will bore your subscribers; only positive posts - you will begin to annoy subscribers. Therefore, in order to keep the engagement of subscribers in good shape, it is necessary to mix positive (nostalgia, joy), useful (instructions, tips, collections) and negative posts (sadness, anger, sadness, resentment, pain). That is, to form an emotional "swing".

Conclusion


Developing a strong personal brand is the most profitable investment of resources that will bring results and work for you for years to come. A strong personal brand helps not only to become a blogger or increase company sales, but also to get a job. Considering that in a couple of decades everyone will have to think about a strong personal brand, do not waste time and start developing it now.

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