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How long does it take instagram to approve your promotion


How Long It Take Instagram Ad Approval? – The Nina

1 year ago

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Read Time:1 Minute, 43 Second

Most ads are reviewed within 24 hours, although there may be a delay in some cases.

Table of contents

1. why is instagram taking time to approve my promotion?

2. why is my instagram ad approved but not running?

3. how long does it take to approve promotion?

4. how long does instagram take to approve?

5. how do i know if my ad is running on instagram?

6. what does not delivering mean on instagram ads?

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Sun Nov 28 , 2021

Read Time:3 Minute, 43 Second Ads on Instagram Increase Engagement You can run a video for as long as you want, and Instagram has increased the amount of time you can run a video. I find this to be a nice benefit. We can deliver our message with a 60-second […]

How to Create One in Minutes + 3 Best Practices

Instagram marketing can be a hit or miss. Especially as you start implementing your social media strategy, it might take a while for your posts to start performing well.

When it does, your first instinct is to figure out what worked well and replicate it in future posts – a great move. What you can also do is boost your post to double down on its performance with a broader audience.

Find out how Instagram promotions work, how to set one up, and best practices to keep in mind when running one.

How do Instagram Promotions work?

Instagram Promotions convert posts, Stories, Highlights, and Story Archives into sponsored posts. They allow users to broaden their reach, expand their brand awareness, and add calls to action to conversion-friendly content.

How are Instagram promotions different from ads?

Promotions give a second life to posts that have already been viewed and likely performed well. Ads, on the other hand, feature new content and are used as part of a campaign.

With a promotion, the goal is to reach a broader audience for more brand awareness and engagement. Or perhaps you want higher conversions on a particular post.

With an ad, however, you’re likely targeting a specific audience with a particular message in mind.

Whether it’s an ad or a promotion, it will show up the same way on Instagram with the "sponsored" label under the account name.

Instagram Promotion Goals

There are three main goals you can have when running an Instagram promotion:

  • More profile visits
  • More direct messages
  • More website visits

The goal you choose will determine where users are led after clicking on the CTA. While the first two goals will keep users on the social platform, the third will lead users to your landing page (LP).

Knowing your goal ahead of time is key to preparing your assets and having a plan for the influx in traffic, whether it’s on your profile, your DMs, or LP.

The first thing to know about running an Instagram ad is that you must have a business account. However, you may not have to link your Instagram account to a Facebook account to run the ad, a previous requirement up until June 2020, if this will be your first promotion.

1. Access the post you want to promote and click on the "Promote" button.

For Stories or Highlights, access your archive, select the post and select 'Boost.'

2. Select a goal.

If you select "More Website Visits," you’ll have to choose a destination for your users as well as your action button, i.e. your CTA. Here are the six button options:

    • Learn More
    • Shop Now
    • Watch More
    • Contact Us
    • Book Now
    • Sign Up

3. Define your audience.

When you choose "Automatic," Instagram will simply target users who match your current followers’ interests and demographics, specifically those who have engaged with your content before. With the "Create Your Own" option, you can filter your audience by location, interest, age, and gender.

4. Set up a daily budget and a promotion duration.

Your daily budget range from $1 to $1,000 and the promotion can last anywhere from 24 hours to 30 days. Instagram recommends starting with a least $5 to reach a good pool of users.

5. Review your promotion and click "Create promotion."

One thing to note is that Instagram will run your promotion on feeds, Stories, and the Explore tab – regardless of where it was originally published. Based on initial data, it will determine to run it where it performs best.

Once you submit your ad, it will go through an approval process, which usually takes 24 hours.

Best Practices for Building a Good Instagram Promotion

1. Promote top-performing content.

While you may be tempted to promote posts that need a little love, resist the urge. You may end up wasting money on a post that doesn’t have great potential.

If your brand is considering boost a one-off post, focus instead on posts with already high engagement.

Why? Well, these posts have already performed well with your followers. This is a good indication that they may perform well with the audience you haven’t yet reached.

2. Make sure your landing page is mobile-friendly.

Instagram is a mobile-first application.

As such, if you’re taking users to a website, make sure it offers a good user experience for mobile users. If not, you’ll end up with a high bounce rate and a low return on ad spend (ROAS).

A few things to keep in mind when designing for mobile:

  • Have a single-column layout – This makes the page much easier to scan and navigate.
  • Avoid too many images and videos – They may up too much space and crowd the site. And they can cause slower loading speeds.
  • Keep your copy short – What seems like perfectly spaced paragraphs on a desktop can easily become overwhelming on mobile.

3. Know your goal is ahead of time.

It’s important that you prepare your Instagram profile and/or landing page ahead of your promotion.

You want to make sure you’re ready to convert those users once they’ve clicked on your ad. Otherwise, what’s the point?

If your goal was to get more profile visits, be sure to have a visually appealing grid, a descriptive bio, and updated contact information.

If you’re hoping for more messages, consider adding a question in your ad to encourage conversation.

The earlier you start preparing, the more ideas you can develop to attract and convert your target audience.

 

step by step instructions - Social networks on vc.ru

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Blocking an Instagram account is not uncommon nowadays, it can be encountered quite by accident, even if you have not violated anything.

There can be a lot of reasons for blocking, ranging from an unfortunate set of circumstances to malicious violations of the rules of the user agreement of the social network.

In this article, we will not go into details of the reasons for blocking, but we will understand its types and learn step by step how to restore a blocked account.

Contents

  • Interlock types
  • Step-by-step instructions for repair
  • Personal experience

Interlock types

1. Blocking for suspicious activity.

A typical variant of a permanent block, which is issued by the Instagram algorithm when the likes, subscribers and other indicators are too actively cheated on your account, as well as when recommendations are not followed when automating the process of placing likes, subscriptions and other things to other users of the social network.

There were cases when commercial accounts were blocked for too frequent correspondence with users in Direct, most likely suspecting them of some kind of automation.

2. For content complaints from users.

Issued sometimes by a person, sometimes by the Instagram algorithm. This is usually the result of regular complaints from users about the regular publication of inappropriate materials or about the account as a whole. In the first case, the Instagram algorithm will more often just remove the invalid image with a notification. In the second case, if the decision is made by an Instagram employee regarding the account as a whole, then this will be a complete blocking of it, and not individual publications.

3. For copyright infringement.

The heaviest type of blocking. Instagram is the most fiercely protective of legal entities and objects of copyright. If individuals or legal entities repeatedly report violations of their copyrights, the page will most likely be blocked by an Instagram employee.

Step-by-step instructions for repair

1. Log in to Instagram through the official mobile application.

Try to log in to a blocked account using your username and password. If the account is indeed blocked, then on the smartphone screen you will see something like the following message, as shown in the screenshots below.

In the pop-up window, click the button Learn more , then you will be taken to the Instagram help page, where you need to select the link tell us about it , as shown below.

In some cases, instead of the page listed above, another page may be displayed where there is no such link.

To question This account is used to represent a company, product or service click No .

After that, you can optionally fill in the field Full name and last name .

But it is important to fill in the following three fields accurately: enter your account login, e-mail address and the country from which you are sending this request.

Based on our experience, the e-mail address that is indicated in the recovery form does not play a special role. We successfully managed to restore blocked accounts using unrelated e-mail addresses.

After completing the form, click the button Submit .

If your submission is successful, you will be automatically redirected to the main page of the Instagram help center.

In some cases, when filling out the form, the following errors may occur:

  • Your request cannot be processed

Your request could not be processed. There was a problem with this request. We are working to fix it as soon as possible.

  • Verify account to request verification

Before submitting a verification request, go to Instagram and verify your identity.

In both cases above, we recommend that you register a new and clean email address that is not associated with any Instagram account. Then fill out the recovery form again and wait for an automatic response from Instagram.

3. Send a selfie with a code.

A few minutes after filling out the restoration form (depending on the loading of the Instagram service), an email with further instructions will be sent to the e-mail address indicated in the form.

If after 15 minutes you have not received an email from Instagram, try creating a new e-mail address and specify it when submitting the recovery form.

We suspect that in some cases Instagram may mistakenly or intentionally blacklist your email address when filling out a form.

If the form is successfully completed, you will receive the following response.

From the content of the email, it is clear that Instagram wants to get a reaction from you, which is difficult to automate.

It has been experimentally established that Instagram is not interested in your face and there is no real check whether you are in the photo or someone else.

Such an unlocking system is made in order to exclude the fact of mass automated unlocking of accounts.

The face, as well as the login, are deliberately hidden for the article. You don't have to.

Take a blank sheet of paper and write with a dark marker or felt-tip pen large and legible the code indicated in the letter, below the name and surname in accordance with what you indicated when filling out the form and account login. Then take a photo with a piece of paper in your hand.

Save the photo with the code in JPEG format. This is an extremely important step. The file extension must be ".jpeg" and no other. Otherwise, the letter may not reach.

If the image is not suitable, you can get the following response. In our case, the file weighed 3 MB and most likely could not be displayed by an Instagram employee as an attached file.

To correctly convert photos to JPEG format, use the JPEG-PNG Image file converter application.

Reply to the email you received from Instagram and attach your jpeg file to the email. Nothing more can be written in the letter.

Send a letter and be patient for a few days.

The image with the code should be sent only by return mail, because for each such unblocking request, Instagram creates a special unique email address.

When sending a photo, select medium mode attachments, the photo should not weigh much, in our case these are always photos of 100-200 KB in size.

4. Wait for a response from Instagram.

In case of successful unlocking, you will receive the following letter.

If more than 7 days have passed and there is still no letter, then we recommend filling out the form again and preferably from some other mail that was not previously used on Instagram.

If after sending the letter with the code you did not receive a positive response, then do not lose hope. Feel free to write a letter through the form again.

The human factor plays an important role in unlocking. Continue to request an unlock through the appropriate form and send response emails with the code.

As you know, Instagram is famous for a large number of errors that occur when working with certain functions of the social network.

Personal experience

About a month ago, my personal Instagram account @sergeykomlev was blocked. Contacting the recovery forms did not help, a personal contact with Facebook support via chat did not give any result.

The Facebook staff responded fairly quickly to my request and even called me on my mobile when, unexpectedly for them, I stopped responding in the chat.

But they could not help me restore access to my Instagram account, citing the fact that a separate department in Instagram is responsible for blocking issues and they do not have any tools to influence it.

On February 28, 2021, I tried again to fill out the form at this link and I finally got it.

When filling out, I used a new mail, which is in no way associated with my Instagram account.

If you need help with unlocking your Instagram account, you can contact me on Telegram.

How to connect Instagram Shopping in Russia

Since March 2022, Instagram has been banned in Russia. In other countries, all its features are still available.

Instagram Shopping allows users to buy directly from a photo or video in any section of the social network. At the same time, there are different opportunities in different countries. About all the nuances - in this article.

Instagram Shopping Features

When creating a store, you can choose a sales scheme. On the website, on Facebook, on Instagram or through private messages. There are limitations here.

Somewhere you can’t sell inside the application - only show tags, information about the product in the card, and then go to the site, from where you can already place an order.

In the US and a number of other countries, full functionality is available - placing an order directly in the application. It works on the basis of the Facebook Pay service. Companies decide for themselves whether to connect the checkout feature on Instagram or not.

If they decide not to connect, they will be able to transfer the user to the site, and use Instagram solely as a showcase. The company and bank account must be registered in the United States.

If you're temporarily in a country where Instagram Shopping isn't available (for example, while traveling), you may lose the ability to tag products. Restoring access takes up to 2 weeks.

How to connect Instagram Shopping

Consider a variant with limited functionality when sales go through the site. The feature is available on business accounts that are connected to a Facebook page.

How to set up Instagram Shopping

  1. Create and link a directory. Can be done using the Commerce Manager tool, a desktop platform for managing sales on Facebook and Instagram. The service helps to create a new catalog or connect an existing one, process orders, etc. To use product tags and stickers, select an e-commerce catalog.
  2. Connect Instagram Shopping in your profile settings and submit your account for verification. It usually takes several days. The verification status can be found at any time in the "Purchases" section in the settings. As soon as the account is approved, a notification will be sent from Instagram.

After that, you can create a post with a shopping feature. Up to five products can be added to a post with one image, and up to 20 products can be added to a post with multiple photos or videos. You can only add one product sticker per post in Stories.

Thus, you use Instagram Shopping as a storefront - a buyer on the social network will examine the product, but will go to the site to purchase.

Instagram Shopping Tags and other opportunities to promote

Instagram Shopping has a set of tools that make trading easier.

Collections of goods. You can collect products into groups by topic. At the same time, it is not necessary to make collections that are familiar to everyone, for example, “New Products” or “Hits of Sales”. Categories can be any and convenient for customers. You can create "10 Gifts for Grandma" or "All for the Holidays".

Product tags. Instagram Shopping Tags are special tags. The user clicks on them and gets to the page with information about the product. From there, he can go to the site and make a purchase. Thus, the number of clicks decreases, and the client does not postpone the purchase.

Advertising. You can set up ads with product tags. You can promote already existing publications with tagged products in the feed or popular, or create new ads in Ads Manager.

You can also create custom audiences for advertising: select groups of users who have performed a specific action. For example, those who viewed or saved the product. How to set up ads - we tell below.

You can attract new customers by creating new custom audiences or expanding old ones. Create a user group from both Facebook and Instagram. You can include more sources if you choose audience expansion.

For example, you can create a shopping custom audience that includes people from both Facebook and Instagram. You can also create a shopping custom audience based on multiple events. For example, based on the Add to Cart and View Product Details events.

Who and what niches Instagram Shopping suits

To understand which product is easier to promote on Instagram, you need to look at the portrait of the platform's audience. It's more of a female audience. Age category from 18 to 34 years.

Hence the assumption of which products will sell well on Instagram:

  • Things that reflect the lifestyle - clothes, jewelry, shoes, accessories, cosmetics, perfumes, sporting goods.
  • Trendy products that reflect the spirit of the times. It can be anything from a case for wireless headphones to masks and sanitizers.
  • Visually appealing products whose purchases are dictated by emotions. For example, decorative interior items or handmade.

The list can be supplemented with household appliances, car parts and pet products. We will talk about limitations in the next section.

What not to sell on Instagram

Instagram is owned by Facebook and is part of its advertising network. The same rules apply for paid publications of both sites.

For example, you cannot advertise and sell tobacco and tobacco products, as well as prescription drugs, drugs, and wiretapping devices.

We have put together in a table a list of all products that cannot be advertised on Instagram. Download and study it.

Fragment of table

Download Facebook and Instagram trading rules

How to manage the range of products in Instagram Shopping

On Instagram, just like on Facebook, you need to upload the products you are going to sell to a catalog. There are two ways to link a catalog to your social network account:

  • Via Commerce Manager. This is a do-it-yourself tool available in Facebook Business Manager.
  • Through a partner e-commerce platform. For example, Shopify or Big Commerce.

With the catalog you can:

  • Add and manage product details. You can upload an image, write a description, set a price, change color or size. And also - add several positions at once and a link to the store's website.
  • Group ads. This is useful if you need to combine different posts with a common theme. For example, information about discounts and promotions.
  • Create selections for shops. To show customers all the products that may be of interest to them.
  • Assign permissions. Then other people or partner companies will be able to work with your catalog.
  • Download country and language information. This way, buyers will automatically see the correct information and prices for items in the ad or in the store.

Read also: What and how to sell on the Internet: a guide for business

It is not necessary to create multiple directories. All product data can be stored in one. You can change information about a product in the catalog at any time. But it is important that it always contains accurate data on prices and availability of each item.

Also, the rules for returning goods and funds should be written either on your website or in the store's Instagram account: for example, in current stories or in a separate post.

Sometimes sellers do not indicate the cost of goods and call it only in private messages. But not everyone does this. For example, the NeBabushka yarn store does not hide prices, says its owner Natalya Maltseva. The ability to put a price tag directly on a photo in a post is convenient for her.

We have never closed prices. The price in the label in the post will not scare anyone away. And if this happens, then this is not a representative of our target audience.

Natalia Maltseva

shop owner "NeBabushka"

See also: How to tie big money: the success story of the Nebabushka yarn store

According to Natalia Maltseva, Instagram Shopping tools will help meet spontaneous demand: “Now it’s traditional for us — follow the link in the profile description. And the person is forced to either leave the post and follow this link, or enter the name of the site in the browser.”

But for some sellers, the main disadvantage of Instagram Shopping is precisely that live communication with the client is lost. Sellers say that sometimes with the “answered price in PM” format, a dialogue is started with the client, which ultimately leads to a sale. Indeed, in a live conversation, the seller can always offer an alternative or resell something else.

Firstly, you can use visual content to attract potential customers, and secondly, you can immediately get feedback.

“If you break Instagram down into elements, then there will be no unique tools for promotion in the social network,” says Ekaterina Pyankova, a target specialist at MoegoSklad.

Hashtags, targeting, bloggers, smart feed - all this is also available in other social networks. Taken together, the social network continues to be one of the best for business. There are probably almost no brands left that do not have an Instagram account.

Ekaterina Pyankova

targetologist of My Warehouse

The owner of the NeBabushka store believes that the secret of Instagram's effectiveness is that communities of people with the same interests are quickly formed there.

People come to see what's going on in the store. And through Instagram, we convey the atmosphere that residents of other cities and countries cannot feel when they come to the store. For them, this is a kind of window.

Sales in social networks are suitable for those who want to receive orders online and at the same time do not invest in the creation and promotion of an online store. Watch our tutorial to learn where your products will sell best, how to process orders, and how you can save money.

Get master class record

Targeted advertising

There are three main ways to promote your store on Instagram:

  • targeted advertising,
  • advertising with bloggers,
  • advertising in thematic communities.

Ekaterina Pyankova considers target to be the most effective of them. This is an advertisement that is shown to an audience according to predetermined parameters: user behavior on the network, their age, interests and field of activity.

It is easier for those who use it to increase sales, because in this way the publication is most likely to be seen by those who are interested in buying. To run targeted advertising, all you need is a business account.

There are no fixed numbers on Instagram. Sometimes it's expensive and good, sometimes it's cheap and bad, sometimes it's expensive and bad, sometimes it's cheap and good. Any result is useful information for further work.

To run targeted ads, you need to set up a campaign in your Ads Manager dashboard. Through it, for example, you can run ads on:

  • people who "similar" to your customers in terms of age, occupation and hobbies;
  • all visitors to your page or site;
  • regular customers;
  • visitors who added items to their cart but didn't buy them.

Most stores stop at targeting or working with bloggers.

We review our products and engage bloggers to talk about our products. We didn’t work with targeting for a while, but now we have changed a specialist, and we will launch this type of advertising again.

Shopping ads and posts tagged with Instagram Shopping Tags

Instagram Shopping tools complement existing types of advertising. For example, you can promote posts with tagged products or create ads from scratch in Ads Manager.

Product tagged ad For a business that has been promoting their products on Instagram for a long time, the button to go to the site under the publication is a chance to increase sales even more.

The ability to place a link to buy under the post will significantly increase the conversion.

What hinders the promotion of goods

Since 2016, Instagram has had an algorithmic feed, so the time of publication of advertising posts does not affect their effectiveness in any way. But the cheating of subscribers, which is still sometimes used by both business and bloggers, will not lead to anything good. In the worst case, you can lose your account.

There are other difficulties that a business may face.

If you don’t have a constant influx of new subscribers, the number of outreaches decreases. Our task now is to ensure a constant influx of fresh subscribers.

“The audience has high requirements for brands. The account must comply with trends and actively adapt to new ones. And at the same time, there are high requirements for sincerity and openness,” explains Ekaterina Pyankova.

The influence of Instagram is based on visual imagery and on conveying emotions through text and video. If a person did not immediately respond to your offer, it is likely that in a second he will be distracted and fly away somewhere else.

For example, it’s not enough for a clothing brand to simply post a photo. The audience expects videos from production, promotions, contests, high-quality videos, user-generated content.

The audience of the social network is spoiled, any “respite” threatens with replies and loss of interest. You need to constantly post new exciting content and communicate with subscribers.

How to increase user engagement on Instagram: