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How Much Money Does an Instagram Influencer Make?
The Petal Team
The Petal Team
Protein powder.
A vitamin-subscription box.
The newest restaurant you must try.
If you’re on Instagram, odds are you’ve seen at least one of these things. Endorsed by someone you follow. In the past month.
It’s easy to poke fun at your latest acquaintance that’s taken up this endeavour, but that doesn’t stop the tiny voice in your head asking, “Are they getting paid for this?” quickly followed by, “I can hold a bottle of self-tanner and smile too – can I get paid as well?”
These influencers – as society has labeled them – have created a digital empire by snapping a few semi-filtered shots with one hand, while promoting the latest trend with the other. Their credibility comes through an influx of social engagement, which occurs while building an influence that is rewarded with products, money, and sometimes even fame.
We’re putting the numbers to the test to see how financially independent one can really be from a couple thousand likes. And just how realistic that task is to conquer.
It Pays to be Popular 💁
While climbing the influencer ladder, it’s common to get paid more per post if you have a higher follower count. This logic stems from the idea that the more eyes that see the content, the more brands are willing to pay.
But what determines that ✨magic ✨number one must hit before these posts actually become profitable?
< 10,000 Followers
“Micro” influencers have anywhere from 6,000 to 10,000 followers. Unlike your popular friend that has acquired this many followers by posting cool stuff, the people behind these handles are vying to grow their page around a specific niche.
According to a recent survey, these accounts can make up to, on average, $88.00 per post. However, most micro-influencers hold off on charging upfront so they can first garner a larger, long-term presence.
Understood as a dedicated hobby, this follower level can get your Instagram handle in the door for future collaborations or sponsored posts, filled with some free perks along the way.
< 100,000 Followers
At this stage in the game, brands are sending out direct messages to accounts with this amount of followers like clockwork, asking for product endorsement in exchange for freebies: Think designer-labeled clothing, monthly packages catered to health and wellness, or a free meal from the restaurant that wants exposure.
Some occasional money may come in, but most influencers are hesitant to start charging at this stage since it may delegitmize their growing success.
For example, one self-proclaimed "foodstagrammer" currently holds 72,000 followers. While hundreds of likes swarm in for each post, the account is waiting to monetize their work until at least hitting the 100,000 mark – which is the “socially acceptable” marker.
It’s somewhat of an unspoken rule that influencers can expect to be paid $10.00 for every 1,000 followers they have, once they hit the 100,000 threshold. Charging for posts before hitting this may result in getting paid less, or settling before the account has fully bloomed.
Influencers with 50,000 to 80,000 followers get around $200.00 per post, but the price point changes based on the advertiser. Some accounts make deals with brands to post promotional codes on their feed, and everytime a new person uses their code, they make a percentage of the sale. Other accounts opt into giveaway deals that purely boost their follower count.
Whether these middle-tier accounts are maintaining their presence on the side working vigorously to turn their accounts into a full-time career, their followings are impressive.
< 1,000,000 Followers
The leap from 100,000 followers to one MILLION followers is quite an undertaking to say the least, coming with no standard manual or rules to follow on what to post and how much to charge.
Accounts of this nature (think 250,000 to 500,000 followers) have hit the jackpot of Instagram influencing, with possible earnings averaging at $670.00 per post.
But it doesn’t even need to be a picture on their feed that brings in the cash.
Accounts this large have various features that lower-tier handles can’t access yet, such as a verified account (blue check mark) and the Instagram story “swipe up” capability, brands and companies can leverage these features for more effective influencer ad campaigns.
Once an account reaches more than one million followers, the sky’s the limit on what they charge.
But it’s more than just taking aesthetically-pleasing photos and tagging brands.
Not only do Instagram influencers need a committed following, they also need these followers to engage with their content.
Many middle-tier influencers are lumped into direct-message groups called pods, filled with 15 other accounts also trying to make it big.
According to the influencer community, people in these groups are sharing their new posts all of the time, with the expectation that everyone else needs to engage with those accounts. Comments should be at least five words and include emojis, because that will help increase engagement.
Participating (or choosing not to participate) in groups like these can have an impact on how much one can make from their account.
Curious if your account has what it takes to start? Check for yourself here.
TL;DR
1) Quitting your day job to live off of an Instagram-influencer salary is easier said than done, since accounts need to garner thousands of followers before they can even start to see a monetary profit.
2) Instagram influencers with under 10,000 followers can make, on average, $88.00 per post. Those with under 100,000 followers average $200.00 per post, but these numbers often vary account to account. Most accounts in this level are instead, gifted with free products or discounts for posting.
3) Accounts ranging from 250,000 to 500,000 followers can make a pretty penny posting on their accounts for brands, whether that be in a static picture, GIF-like video or an Instagram story. Once an influencer has reached one million followers, it’s safe to assume they are making quite a decent amount of money, and working very hard to maintain it.
"It’s somewhat of an unspoken rule that influencers can expect to be paid $10.00 for every 1,000 followers they have, once they hit the 100,000 threshold."
Blog home
How Much Money Does an Instagram Influencer Make?
The Petal Team
Protein powder.
A vitamin-subscription box.
The newest restaurant you must try.
If you’re on Instagram, odds are you’ve seen at least one of these things. Endorsed by someone you follow. In the past month.
It’s easy to poke fun at your latest acquaintance that’s taken up this endeavour, but that doesn’t stop the tiny voice in your head asking, “Are they getting paid for this?” quickly followed by, “I can hold a bottle of self-tanner and smile too – can I get paid as well?”
These influencers – as society has labeled them – have created a digital empire by snapping a few semi-filtered shots with one hand, while promoting the latest trend with the other. Their credibility comes through an influx of social engagement, which occurs while building an influence that is rewarded with products, money, and sometimes even fame.
We’re putting the numbers to the test to see how financially independent one can really be from a couple thousand likes. And just how realistic that task is to conquer.
It Pays to be Popular 💁
While climbing the influencer ladder, it’s common to get paid more per post if you have a higher follower count. This logic stems from the idea that the more eyes that see the content, the more brands are willing to pay.
But what determines that ✨magic ✨number one must hit before these posts actually become profitable?
< 10,000 Followers
“Micro” influencers have anywhere from 6,000 to 10,000 followers. Unlike your popular friend that has acquired this many followers by posting cool stuff, the people behind these handles are vying to grow their page around a specific niche.
According to a recent survey, these accounts can make up to, on average, $88.00 per post. However, most micro-influencers hold off on charging upfront so they can first garner a larger, long-term presence.
Understood as a dedicated hobby, this follower level can get your Instagram handle in the door for future collaborations or sponsored posts, filled with some free perks along the way.
< 100,000 Followers
At this stage in the game, brands are sending out direct messages to accounts with this amount of followers like clockwork, asking for product endorsement in exchange for freebies: Think designer-labeled clothing, monthly packages catered to health and wellness, or a free meal from the restaurant that wants exposure.
Some occasional money may come in, but most influencers are hesitant to start charging at this stage since it may delegitmize their growing success.
For example, one self-proclaimed "foodstagrammer" currently holds 72,000 followers. While hundreds of likes swarm in for each post, the account is waiting to monetize their work until at least hitting the 100,000 mark – which is the “socially acceptable” marker.
It’s somewhat of an unspoken rule that influencers can expect to be paid $10.00 for every 1,000 followers they have, once they hit the 100,000 threshold.
Charging for posts before hitting this may result in getting paid less, or settling before the account has fully bloomed.
Influencers with 50,000 to 80,000 followers get around $200.00 per post, but the price point changes based on the advertiser. Some accounts make deals with brands to post promotional codes on their feed, and everytime a new person uses their code, they make a percentage of the sale. Other accounts opt into giveaway deals that purely boost their follower count.
Whether these middle-tier accounts are maintaining their presence on the side working vigorously to turn their accounts into a full-time career, their followings are impressive.
< 1,000,000 Followers
The leap from 100,000 followers to one MILLION followers is quite an undertaking to say the least, coming with no standard manual or rules to follow on what to post and how much to charge.
Accounts of this nature (think 250,000 to 500,000 followers) have hit the jackpot of Instagram influencing, with possible earnings averaging at $670.
00 per post.
But it doesn’t even need to be a picture on their feed that brings in the cash.
Accounts this large have various features that lower-tier handles can’t access yet, such as a verified account (blue check mark) and the Instagram story “swipe up” capability, brands and companies can leverage these features for more effective influencer ad campaigns.
Once an account reaches more than one million followers, the sky’s the limit on what they charge.
"It’s somewhat of an unspoken rule that influencers can expect to be paid $10.00 for every 1,000 followers they have, once they hit the 100,000 threshold."
Time is Money ⏰💰
But it’s more than just taking aesthetically-pleasing photos and tagging brands. Not only do Instagram influencers need a committed following, they also need these followers to engage with their content.
Many middle-tier influencers are lumped into direct-message groups called pods, filled with 15 other accounts also trying to make it big.
According to the influencer community, people in these groups are sharing their new posts all of the time, with the expectation that everyone else needs to engage with those accounts. Comments should be at least five words and include emojis, because that will help increase engagement.
Participating (or choosing not to participate) in groups like these can have an impact on how much one can make from their account.
Curious if your account has what it takes to start? Check for yourself here.
TL;DR
1) Quitting your day job to live off of an Instagram-influencer salary is easier said than done, since accounts need to garner thousands of followers before they can even start to see a monetary profit.
2) Instagram influencers with under 10,000 followers can make, on average, $88.00 per post. Those with under 100,000 followers average $200.00 per post, but these numbers often vary account to account.
Most accounts in this level are instead, gifted with free products or discounts for posting.
3) Accounts ranging from 250,000 to 500,000 followers can make a pretty penny posting on their accounts for brands, whether that be in a static picture, GIF-like video or an Instagram story. Once an influencer has reached one million followers, it’s safe to assume they are making quite a decent amount of money, and working very hard to maintain it.
How Many Instagram Followers You'll Need to Make Money in 2022?
It is frustrating to see influencers making thousands of dollars per post on Instagram while we struggle just to see our follower count rise daily. We all want to be the next influencer to land big sponsored deals that pay for us to travel the world and eat the best-looking food, but it’s hard to know exactly when your account is ready to start making money.
One of the first metrics that users and brands look at to determine account influence is your follower count, mostly because it is front and center for everyone to see.
Even so, there is no set Instagram follower number to make money in 2018 that works for every influencer in every niche. In today’s post, I am going to go over how to approach your follower count and when should you monetize them.
This is the first question anyone who is trying to monetize their Instagram has, but there is no hard and fast answer. There are a lot of variables that factor into the amount of money a user can make by posting on Instagram such as account niche, the way of monetization, quality of posts, follower count, and engagement rates, just to name a few.
One of the most popular ways (if not THE most popular way) that influencers make money on Instagram is through sponsored posts. Influencers are responsible for setting their own rate for working with brands, so the income potential varies even more here.
For instance, an account just branching out into influencer marketing and sponsored posts may start by charging $25-$50 a post, and accounts that are already established as influencers with 30-80k followers can charge hundreds of dollars per post.
Once influencers reach over 100k followers, they tend to start charging at least $1,000 for just one post such as Sam Ushiro who has 283k followers and charges $1,500 a post. Not to mention, celebrities like Kim Kardashian West with 107 million followers can rake in over $500,000 for a sponsored Instagram post.
Couple influencers’ wide variety of rates with the varying amount of brands they work with and the number of sponsored posts received, and it becomes completely possible to make a full-time living just by posting on Instagram!
How many followers do you need to make money on Instagram?The answer is… it depends! If you feel like this answer is a letdown, hear me out.
When brands are looking to work with influencers, they want to know that their marketing budget is well-used. What brands really look at is how well your audience is engaged, no matter the follower count because that means more product awareness, and potential sales, for them. Brands also look at how your follower count and engagement rate fit in with your niche and the quality of your posts.
While the number of followers you have can be anywhere from 1,000 to 1 million to make money from Instagram, one constant thing is high engagement rates. There’s no point in posting content on Instagram if your followers aren’t seeing or interacting with it.
For instance, imagine you had $100 and wanted to make more money with it. You could invest it with a person who had hundreds of thousands of potential buyers at their fingertips, but you noticed that only a hundred or so were actually paying attention to what they said. Your best bet would be investing that $100 with someone who only had a couple thousand potential buyers, but they are all constantly paying attention to what they say.
The key to making money on Instagram is not a follower count. It is having good a engagement rate. Your engagement rate is the total number of likes and comments on a certain number of posts, divided by the number of posts, divided by followers, multiplied by 100.
(There are plenty of online tools available if you don’t feel like doing the math yourself!)
Later, an Instagram marketing and scheduling platform, states that engagement rates between 2-3% are average and rates between 4-6% are considered high. An engagement rate that breaches double digits is considered to be “viral.”
When your engagement rate is high, that tells brands that your followers are hearing what you are saying and, better yet, listening! They will invest their money with you because it will, in turn, result in your followers buying their products.
Your niche matters a lotDid you know that 7 out of 10 people rely on social media to make purchase decisions AND almost half of them rely on the opinion of influencers? Whether you know it or not, people out there are looking for recommendations to follow and yours is one of them! If you are passionate and knowledgeable in a particular niche, you could be earning money just by promoting brands and products you already love!
Some of the most profitable niches on Instagram are Health/Wellness/Fitness, Travel, Fashion, Beauty, Business, Wealth/Finance, Luxury, and Lifestyle.
Users in these niches work with a variety of brands, create a wide range of content, and have great success in monetizing their Instagram accounts.
Take Zara, for instance. A woman of many talents, Zara is a professional violinist and composer based in Nigeria. Now, with the help of Sellfy, she sells natural hair care resources and digital information products to 105K+ followers on Instagram and 171K+ subscribers on YouTube.
Some niches are so specific, that you don’t have to have a lot of followers to start landing sponsored posts, such as “hamburgers” instead of “food” or “acne skin care” instead of “beauty.”
More and more brands are working with micro-influencers in these specific niches to promote their products because they have a more engaged, targeted following.
While the definition of a micro-influencer varies from professional to professional, they are generally defined as a user who has more than 1,000 and less than 100,000 highly engaged followers.
That’s great news for accounts that are still growing but are ready to start landing sponsored posts!
Partnering with brands isn’t the only way to monetize your Instagram account. On top of working directly with brands in sponsored posts, you could also use affiliate marketing to make an income on Instagram. Affiliate marketing is when a brand pays you a commission after someone buys a product that you recommend. Usually, with a promo code or affiliate link, the affiliate marketing networks you are a part of will track the number of sales your recommendation garnishes and will pay you a percentage of the profit when it’s all said and done.
Selling affiliate products is as simple as recommending a product as long as you always remember to include your tracking link or code. The best place to start is with products you already use and recommend and research if those brands are already a part of affiliate marketing networks.
There are hundreds, if not thousands, of affiliate programs available for you to join and in every niche imaginable. Some of the top affiliate marketing networks to join when just getting started include Amazon Associates, Linkshare, Shareasale, and Commission Junction.
Earn even more with your own productsBy far the best way of monetizing your Instagram account is by selling your own digital products. That’s exactly what Ron Jones does. He’s a personal trainer and a Sellfy creator that’s managed to combine personal fitness training with mental health techniques to offer a truly unique experience to his customers. This way he has successfully brought his personal training online by selling a 5-week program in his Sellfy store.
Selling on Instagram isn’t as difficult as it may sound. It can be as simple as writing an ebook in your niche and marketing it to your followers!
Even though there is no numerical threshold you have to cross to consider yourself an influencer and start making money on Instagram, that doesn’t mean you should give up on growing your audience.
Growth is always a good indicator of a successful, thriving account and once you have 1,000 followers, a lot of monetization opens up for you.
All in all, as long as you are seeing great engagement and creating quality content, you are on the right track to making money on Instagram.
How many Instagram followers do you need to earn? - Articles of partners
12/16/2020
Modern Instagram is not just a social network for sharing photos, but a working tool for making money. And the money here is found very, very decent. Popular influencers earn tens and hundreds of thousands of dollars a month here. We will talk about how to become a blogger on Insta and make money, as well as the most popular Insta-professions in this material.
How to start making money on Instagram from scratch on your own?
Unfortunately, bloggers don't get paid just for beautiful eyes. Therefore, if you have thought about whether Instagram pays for followers and content views, the answer is “definitely not!”.
You can monetize your blog in the following ways.
Likes, comments, saves and subscriptions
Engagement rate is the most expensive currency of Instagram. It should be noted right away that this particular way of earning is rarely used by well-known bloggers with a multi-million audience. But small accounts often resort to it.
The essence of earning is to register on third-party services, where for a small amount you need to perform various tasks: like, comment, subscribe to pages. For the implementation of such tasks they pay from 50 kopecks to 3 hryvnias. Of course, you won’t earn much on this, but this is the easiest and most affordable option for how to make money on Instagram without investing money for a beginner.
Advertising in posts and stories
Integrating ads into account content is the most profitable way to monetize Instagram. Popular and in-demand bloggers usually have their ad calendar scheduled several weeks in advance.
Advertisers send bloggers clear terms of reference to follow during the “ad break” process.
It is very convenient to provide mediation services in the field of advertising through special exchanges, such as BloggerMall. From a large number of proposals, you can choose exactly those that are best "embedded" in the concept and theme of the blog. In addition, with exchanges, you don’t need to puzzle over how many subscribers you can earn on Instagram. Each site clearly defines how much audience is required to get started. In the case of BloggerMall, it is enough to have 3000 followers to get the first advertising offers.
Instagram modeling
Bloggers with model looks often become the “faces” of Instagram stores. Participation in the filming of various brands allows you to kill two birds with one stone: get additional earnings for the model and additional media coverage for the brand.
Promotion of their own brand of goods
Almost 90% of popular bloggers have their own clothing brands, Instagram stores with cosmetics or home decor.
And it doesn’t matter at all whether the blogger sews things on his own or rents a workshop with hired staff.
The personal brand of a blogger and the presence of a loyal audience allows you to sell goods to "warm customers" and thus very quickly get promoted in the field of sales.
Brand Ambassador
Ambassador is a representative of the brand, its “face”, with which it is associated with customers. This type of income is many times more profitable than regular blog postings. However, there will be much more requirements on how to blog on Instagram and get paid as an ambassador. Often bloggers even have to give up their usual household appliances or smartphones in favor of the products of the brand they represent.
Subscribers should not feel cheated. People need to see and believe that the influencer really enjoys all the things that he promotes on his blog. In other words: you won't be able to be a XiaoMi smartphone ambassador if you use an iPhone.
Who can work on Instagram?
There is a fairly large percentage of Instagram users who want to make money on this social network, but are not ready to join the ranks of bloggers. For them, there is a proven instruction “How to make money on Instagram from scratch”, without investing huge funds in promoting your own blog.
Insta photographer
Everyone needs a good visual on Instagram, both bloggers and commercial pages. High-quality photo content for a social network allows you to increase sales, attract new subscribers and customers, and therefore they are ready to pay good money for the services of professional content makers. On average, the cost of one content shoot for a brand or influencer ranges from $300-$500.
Insta-copywriter
The ability to write posts is another cool way to start making money on Instagram from scratch on your own. Advanced copywriters who are able to express the idea of the author of the blog in such a way that subscribers do not guess anything, but at the same time they were interested in reading, commenting, reposting these posts.
The average price of Insta-text is 200-400 hryvnias.
Instagram account administrator
Today, a lot of digital agencies are launching courses "How to become an Instagram blogger manager from scratch." This is not at all surprising, because the number of media faces on the social network is growing, and therefore the demand for administrative assistants is multiplying. Such a specialist is required to timely lay out posts and photos, and, if necessary, process the latter. Administrators communicate with subscribers in comments and Direct, monitor the integrity of the feed and maintain the page as a whole.
SMM manager
This specialist knows exactly how to start blogging on Instagram from scratch and earn money. SMM specialists promote other people's pages by improving their ranking indicators.
More subscribers = more money?
Almost all novice bloggers are concerned about the question of how many Instagram followers do you need to earn and not know grief? Unfortunately, only one number in the account is not enough for a comfortable existence.
In order for advertisers to line up with a request to recommend their product, you need to make sure that the blog audience is lively, active and solvent.
The degree of involvement of account subscribers must be at least 30-40%. If your followers are “dead souls” from giveaways and cheat services, there can be no talk of any worthy promotional offers.
Therefore, when wondering how to develop your Instagram and earn money from it, immediately give up “easy followers”. Doubtful giveaways, buying bots and endless participation in draws is a road to nowhere. It is much more reasonable to concentrate on the quality of content and invest in a competent SMM specialist.
How much bloggers earn on YouTube in 2022
It's no secret to anyone that making money on YouTube is very real. Proper presentation and quality content is the key to success on the platform. The main question is: how much do YouTube bloggers earn? Or: how much can you really earn doing marketing on YouTube ?
There is no definite answer to these questions, since such factors as the number of views and subscribers play an important role , sources of income, advertising revenue, affiliate programs and brand collaborations.
Your YouTube income will depend entirely on your channel, location, and of course the effort and time you put in. On average, YouTube channel monetization ranges from $0.5 to $6 per 1,000 views (Cost Per Mille (CPM), translated from English as “cost per thousand”), depending on location and target audience. Earnings vary, but most bloggers average $0.5 per 1,000 views.
Gaining the right number of subscribers and views to start making good money is not an easy task. Well, thinking about a career on YouTube and want to know more about how bloggers make money? Read on, our article is just about it!
- Monetization on YouTube
- How do YouTube bloggers get paid?
- How much do youtubers earn for each subscriber?
- How much does YouTube pay?
- Proven ways to make money on YouTube
- TOP 10 richest youtubers
- Frequently asked questions about making money on YouTube
1. YouTube Monetization
Making money online is a convenient option for those who are resourceful and want to start monetizing their skills and talents.
Founded some 17 years ago, YouTube has 1 billion hours of views per day, making it the perfect platform to run a video channel and monetize views. But when will YouTube start paying you if you've just started posting videos on the platform?
As we have already noted, earnings on YouTube depend on the number of views. The question arises: how many views do you need to get to start making money on YouTube? Keep in mind that you will not be paid for viewing the video itself, but for the number of ad views.
Also, please note that the YouTube Partner Program requires you to have at least 1,000 subscribers before you are eligible to monetize your YouTube channel. YouTube does not pay for the number of "likes" on a video. However, “likes” let the YouTube algorithm know that the channel is worth promoting.
Average CPM bid is the average bid per 1000 ad views. To maximize your ad revenue, you need to build a loyal audience, have high engagement rates, and post videos regularly.
To start making money on YouTube, you must follow the requirements of the YouTube Partner Program. Here is a checklist to help you qualify to make money on YouTube:
When does YouTube start paying for videos? YouTube Partner Program Requirements
Starting a YouTube channel is possible right now, but to be successful it's important to have a clear idea of what your channel is from the very beginning and maintain high quality content.
Successful YouTube bloggers usually start their video with intro , which eventually becomes their calling card. There are many YouTube Intro Templates available online to create a quality intro and give a professional look to your videos.
A good intro should include your corporate logo, which will make you stand out among thousands of other bloggers. Logos are easy to create with the various logo makers available on the internet.
The easiest way to make money from your YouTube channel is to link it to your AdSense account .
However, not all videos can be monetized. Check if your content complies with YouTube Channel Content Monetization Policy and YouTube Ad Formats.
2. How do YouTube bloggers get paid?
Once you reach the minimum amount of $100, the amount you earn will be transferred once a month directly to your bank account . In some countries, AdSense issues checks, but in most countries, direct payments to the account are preferred.
The secret to success on the YouTube platform is to create videos that are really interesting to the target audience. Every view, like, and comment lets YouTube's algorithms know that your video is cool and interesting, and as a result, YouTube sends more traffic to your channel.
Take for example blogger JennaMarbles , she is one of the most popular youtubers. The total number of views of her videos is about 1.7 billion and her net worth is about $8 million.
Let's go for it: in addition to high-quality video content, you also need to optimize your channel from the very beginning so that it ranks high on YouTube and has good visibility.
Follow the link to learn how to optimize your YouTube channel and video descriptions.
Another way to increase the number of views of your video and the channel as a whole and, consequently, income is channel promotion on the Internet . It is definitely worth sharing your videos both on your social media accounts and on your website or blog: the effort will not go in vain and you will increase the number of users who see your video. Don't forget to make a detailed plan for your video marketing campaign. How much you get paid on YouTube will depend entirely on your efforts.
How to make a YouTube intro
Once you have created an active YouTube channel, you will be able to apply to become a YouTube partner . If you are given a partnership, you will have access to a large number of content creation tools and have the opportunity to win prizes based on the number of views on your channel.
You can apply at any time, but in order to get into the highest rated affiliate programs, you must accumulate 15 thousand hours of viewing in the last three months.
In this case, YouTube will give you the right to participate in the program even before your application is processed.
3. How much do YouTubers earn per subscriber?
If you have already thought about how many subscribers you need to get in order to start earning, we inform you that it is not the number of subscribers that matters here, but the number of views.
A large number of subscribers does not directly affect your income on YouTube. The amount you can earn on YouTube depends on the number of views and daily engagement rate.
However, don't underestimate the subscriber factor as they help you grow your channel by commenting and interacting with the videos you post.
In fact, YouTubers who make good money have been able to increase their viewing income thanks to a dedicated community and a large number of subscribers.
Having a large and loyal audience is really important, as a blogger with 10,000 followers is more likely to get 1,000 views than a blogger with 1,000 followers.
Now regarding video ads and advertisers: they only pay when users click on the ad, or if they watch the video for at least half a minute. What does it mean? And the fact that if your video gets millions of views, but no one clicks on ads, you will not earn anything.
We recommend YouTube Analytics , which provides a variety of reports and metrics to track the success of your video and channel. There you will find various statistics and reports from YouTube, such as traffic sources, watch time and demographics. Metrics can be viewed both on a computer and on a mobile device.
As you can see, YouTube's business model is based on certain factors that affect the amount you can get from this platform. When determining the fork of your YouTube earnings, some of them have a stronger impact.
To help you get the most out of YouTube and learn more about the factors that affect your earnings, we have compiled a table:
4. How much does YouTube pay?
How much YouTube pays will mainly depend on the number of views of each video.
As we have already said, there are many related factors that affect earnings on YouTube (source of traffic, number of subscribers, etc.). However, once you choose your niche wisely and implement the right strategy, YouTube will pay you more than you can imagine.
According to YouTube Secrets author Sean Cannell, it's possible to make $500 a week on YouTube. If you're a beginner blogger, all you have to do is upload as many videos as you can target your specific niche or target audience, and soon YouTube will start paying you for your efforts!
5. Proven ways to make money on YouTube
YouTube views statistics reports will help you keep track of your income, but it is important to know that YouTube will only pay out if you fully comply with YouTube payment thresholds .
Another way to make money on the YouTube platform is through affiliate or affiliate marketing. While affiliate marketers don't always put in the effort, it's an effective way to earn a decent income.
Most affiliate marketers use static blogs to drive traffic to affiliate links. The advantage of YouTube is that the platform makes it possible to add powerful video channel traffic to the main traffic. This is one of the most popular ways for YouTubers to make money.
Another interesting way to make money on YouTube is Super Chat and the new YouTube tool, Super Stickers. These features are paid features that allow users to color-code their comments during a YouTube live stream or video premiere. So users can support their favorite YouTubers, and those, in turn, can increase their income. You can learn more about these chips here .
6.
Top 10 richest youtubersSo, we have covered the basics of YouTube channel monetization. But how much do bloggers earn on YouTube? Here is a list of the top 10 highest paid YouTubers in the past year to show you how much money you can make on YouTube.
- Preston Arcement - $16 million
Preston Arsement creates gaming videos on YouTube.
Early on in his journey on the platform, he started a gaming channel with Minecraft content, and now he runs multiple Minecraft servers. So he became one of the highest paid YouTubers with an income of $16 million.
- Logan Paul - $18 million
As we mentioned, Logan Paul is back on the list after the 2017 scandal. Like his brother Jake, Logan also posts boxing videos. In his arsenal there are fights against former world champions.
Logan is also addicted to NFT . He was one of the first celebrities to release NFTs. For his first NFT job, Women's World, he made a profit of $200,000. Overall, he sold $5 million worth of NFTs in a short period of time.
He recently released a new NFT collection called 99 Originals. It consisted of 99 photographs that he took over 99 days while traveling around the world.
In addition to the profits he made from the NFT, Logan Paul amassed over 100 million views on YouTube last year on his podcast channel Impaulsive .
As described by Impaulsive, this is a show that aims to make you think and stimulate your brain. To take part in the show, Paul and his friends regularly invite celebrities such as Snoop Dogg, Tony Robbins, Gary Vee, Arnold Schwarzenegger and many others!
- Dude Perfect - $20 million
Dude Perfect is a team of 5 men who have been skillfully combining sports and comedy genres for about ten years. Dude Perfect has over 57 million followers. For 2020, they earned $20 million, the same as in 2018 and 2019.
- Ryan Cudgee - $27 million
Children's YouTube channel Ryan's World started in 2015 under the name Ryan ToysReview. Last year, the channel's creator, 10-year-old Ryan Kaji, became the top YouTube blogger for the third year in a row, earning nearly $30 million.
As of January 2022, he has over 32 million followers. In addition to his channel, Ryan is the owner of a children's clothing and toy line, as well as his own show on Nickelodeon.
- Nastya –— $28 million
8-year-old blogger Anastasia Radzinskaya is from Russia and was diagnosed with cerebral palsy at birth. Nastya, together with family members, has five family YouTube channels, the most popular of which is Like Nastya (97 million subscribers). There, Nastya and her dad usually play different games. The total number of subscribers of all family channels exceeds 130 million. Thanks to YouTube, work with brands of toys and food products, Nastya earned $ 28 million last year.
- Unspeakable - $28.5 million
Unspeakable keeps talking about Minecraft, the famous video game that almost all kids are crazy about. He usually creates videos of himself playing Minecraft and other games and uploads them to his 20 million subscribers. The real name of Unspeakable is Nathan Graham, he was born in Houston, Texas. His videos are aimed at children, they do not contain violence or rude language.
- Rhett and Link - $30 million
Rhett and Link are the founders of Good Mythical Morning, a talk show in which they try incompatible foods like macaroni and sushi with cheese. In addition, the duo has three other YouTube channels, and according to Forbes, they have acquired Smosh, another successful channel.
- Markiplier - $38 million
Markiplier is Mark Edvard Fischbach's gaming channel with over 30 million subscribers, and he is one of the top youtubers with the most subscribers. Mark started making videos for YouTube in 2012 and now, in addition to his “Let’s Play” feature, he also creates comedy videos and vlogs that earned him $38 million last year.
- Jake Paul - $45 million
Jake Paul is a professional boxer who uses his YouTube channel to promote his boxing career. Jake has over 20 million YouTube subscribers and has earned over $45 million from his love of sports and boxing.
Last year, Jake won three fights, becoming the favorite of many boxing fans.
Jake is not the only famous YouTuber in his family. His brother Logan is also a famous YouTube blogger. Both were popular on YouTube for years until Logan posted a video in 2017 that was filmed in a Japanese forest, a place where many suicides have occurred. Fans didn't like this video at all. Their sponsors refused to work with them, and YouTube took away their income from both!
Years later, both brothers are back on the list of highest paid YouTubers, but it looks like the 2017 video isn't their only scandal.
In May, Paul's older brother on the air of the last episode of imPaulsive revealed that Paul had invested in cryptocurrency and is now poor!
This is quite true as the cryptocurrency market experienced the biggest crash in recent months and bitcoin fell by 25%. In addition, he blamed Joe Biden for the current crisis in the country and the collapse of the cryptocurrency market, which has nothing to do with the president.
- MrBeast - $54M
Jimmy Donaldson (known as MrBeast on YouTube) has become a real YouTube star with his eccentric videos, costly concepts and grand pranks. At the moment he has over 97 million subscribers and 5 more YouTube channels.
He became the highest paid YouTuber with $54 million, much more than last year's leader Ryan Kaji with $29.5 million. Now he occupies the seventh position in the list of YouTube bloggers.
One of the blogger's most interesting projects was MrBeast Burger. He had his own app and menu that allowed fans to order his signature dishes from over 1,600 restaurants. MrBeast advertised his signature dishes on YouTube to his over 90 million subscribers. As a result, the restaurants sold 5 million sandwiches and shared the profits with him.
Other frequently asked questions about how much YouTubers earn
Below are some popular questions people ask about making money on YouTube:
- How much does Youtube pay per view?
First, make sure your YouTube channel is monetized and has ads.
If you skip this step, YouTube will not pay you per view. On average, the platform pays $0.18 per ad view. However, to receive your first payment from YouTube, you need to reach 1000 views.
- How much do YouTubers earn per year?
As you can see from the list of the highest paid YouTubers, video content creators can actually make good money on YouTube. However, the amount received can vary greatly. It depends on the link conversion rate (CTR) and the number of video views per day. For example, if you have about 20,000 views per day with an average CTR of 50%, you will earn $10,000-$18,000 per year.
- How much money will 1,000 YouTube views make?
You can only start making money on YouTube after you get 1000 views. It may not be much, but it's a great start to your YouTube blogging career. Keep in mind that Google pays out about 68% of AdSense revenue. Accordingly, for every $100 an advertiser pays, a YouTuber receives $68 from Google.
YouTube channels typically earn $18 per 1,000 ad views, which equates to roughly $5 per video view.
- How much does YouTube pay for 1 million views?
It would be great to have exact figures on how much YouTube pays for 1 million views, but it really depends on many factors such as the type of content you create, the number of subscribers, etc. The average pay per 1 million views is usually between $2,000 and $3,000 if you also advertise on your videos. If you want to know your average YouTube revenue, you should estimate CPM and CPC factors using YouTube online calculators.
- Who is the richest YouTuber right now?
Tops the list of the richest youtubers MrBeast, who currently earns the most on the platform in the world. His YouTube revenue was $54 million in 2021!
Let's sum up
We hope we didn't scare you away with this list! Don't forget that none of these bloggers became famous overnight.
