How to share a craigslist ad on facebook


How to Post a Craigslist Ad on Facebook (Step-by-Step Guide)

Facebook and Craigslist represent free advertising opportunities for most services or products. The biggest challenge is in deciding on the product or service to sell.

You have to consider brainstorming ideas and research Craigslist on those ideas. Starting to sell your service or product, you are ready to create your business.

How to Post on Facebook the Craigslist Ad

The Facebook marketplace has the power back of the social networking giant. Selling and buying items here carries the same risk as other peer-to-peer platforms.

Overall, the Facebook marketplace performs much better than now. Craigslist is posting its ad on Facebook.

Here are the steps to post a craigslist ad on Facebook

  • Log in to Facebook and mention a post about your new venture and briefly explain the services or products you wish to sell on the profile page. Include the Craigslist ad link. Remember, you must not use the profile on your Facebook for commercial reasons.
  • Install the app of the Facebook marketplace, and a page will appear. Read the page carefully and click on ‘Allow’
  • Click at the Marketplace page top button saying ‘Post Listing to Marketplace.’ You will notice a window opening. You may add a photo and complete the appropriate fields. Select “Post to Marketplace” to allow anyone to see your ad if they have installed the Marketplace app. Thus, your friends and friends of friends receive a notification that you are selling. Click the “Post” button.

A simple way of posting the Craigslist ad on Facebook is to copy-paste the URL of the Craigslist ad on the FB post section.

You may include descriptions and pictures on the FB post and keep the instruction to click the link to look for your services or products.

The marketplace of Facebook is so simple that you can direct a message to a seller or tap their public profile to know if the business is legitimate.

Selling on Facebook is really simple. You just have to add a description, post a picture, and click on the ‘sell’ button.

Reasons to Use Facebook than The Craigslist Marketplace

For a long time, Craigslist permitted to post free of charge classified ads, But now Facebook Marketplace is much better.

It is easier and faster, besides being safer. There are various reasons to favor Facebook to place ads or sell:

Reason 1: Easier to Create Listings on The Phone

It is easier with the Facebook app to create an ad. However, Craigslist does not have an official mobile app, but creating an ad with a mobile browser is possible. However, the Facebook process is simple:

  • Tap in the field “What are you listing” and choose Items for Sale.
  • Add photos.
  • Fill in the remaining details, such as category, price, and description.
  • Add the listing if you want to any other sale groups if you are a member already.

That’s it! It is done, and you are listed within 60 seconds. If you want to give a detailed description, it may take a few more minutes. On the other hand, the interface of Craigslist is clunkier and slow, particularly for adding photos.

Reason 2: Easy to Browse Listings on The Phone

Adjusting the radius is easy with Facebook Marketplace and facilitates your item searches. In the app of Facebook, tapping the icon of the Marketplace lands you at the local listings to start immediately scrolling the items available.

You may also filter the listings as per the distance or location, price, and category. Find a ‘free’ button to peruse the giveaways.

Craigslist app lacks this convenient browsing feature. It requires navigation for a long time, and to view items; you need to follow with a lot of trapping.

Reason 3: Safer

Facebook Marketplace is directly tied to sellers and buyers of Facebook accounts. It means you get to see the person’s profile, so everything cannot be fake.

You also get to know how long this profile is active on Facebook, check their activity on Marketplace, and so on.

Craigslist offers total anonymity that you may fake anything right from your identity to your address.  The accountability is zero, so it is not regarded as much safer. There is no data to support it or guarantee to produce evidence.

Facebook is much safer to sell and buy items as they work to avoid marketplace scams, assuring subject safety.

Reason 4- Offers Better Odds of Selling Your Item

The Facebook Marketplace success rate is about 70 percent for selling items. You often get to sell the item the same day you post them.

On Craigslist, it’s around 25 percent. First, it lacks the ease of browsing items. On Craigslist, people do not browse; they search. It means less opportunity to stumble upon someone and come looking for a particular item.

Facebook had more than 2.2 billion users. A good bet is that more eyeballs watch than the craigslist. It is the reason that Craigslist is now placing its ad on Facebook.

Higher accountability and greater communication simplicity of Facebook make the sale on Marketplace.

Reason 5-You Need Not Give out Your Email Address or Phone Number

Facebook Messenger is the best Marketplace communication through phone calls or text messages. Dealing with strangers may not be comfortable if you are asked to share your email address or phone number. Fortunately, Facebook offers communication without revealing the details.

You also get instant messaging, or you permit phone calls. You get to communicate easily with the third party through traditional ways, and you neither need nor reveal your private information. This security cover is gratifying for the users and even people doing business.

Final Thought

Posting craigslist ads on Facebook is not time-consuming or a lengthy process. It is simple, and Facebook ensures to give fast communication so that you can see your business transforming and yielding faster results.

7 Ways to Improve Your Craigslist Ad

By: Chad Bell

Craigslist can be a great source for new customers once you learn to create and manage your ads effectively. Zen Den’s Craigslist ads prompt at least 25 calls each week and the majority of these calls become solid leads.

So how can you generate a solid stream of leads from your CL ads? This article outlines what we do here at Zen Den to create effective ads.

1. Look at Other Ads – and Take Notes

Pay special attention to those ads that are offering similar products or services to yours. This will help you generate ideas for your ads as you learn what to do and, more importantly, what not to do. There is a lot of poor marketing and advertising out there. If you pay attention, you can avoid becoming a contributor.

2. Gain Ad Presence – Create as Many Craigslist Accounts as You Can

The frequency at which you are able to post your ads increases with the number of accounts you accumulate. Keep them at the top of the daily posts. In order to post an ad in the services section of CL, you must create an account and verify it with a phone number. The problem is you can only have one account associated with each number, so you will have to get creative here if you want to have more than one.

3. Create Many Unique Ads

CL prevents you from posting identical ads. But don’t consider this as a drawback, as it allows you to experiment with your ad copy. Take advantage of this feature by taking different approaches to pitch your products or services and then post these ads in separate categories. Alternatively, if you have little time or resources, you can still create several ads for each of your CL accounts by slightly tweaking the copy of your original.

4. Know Your Audience

Create a great title for your ad by including words that Craigslist users use in their search. Don’t use all caps, I know its tempting, but I feel that it is more effective to only capitalize the first letter of each word. And avoid unnecessary use of keyboard characters.

We’ve all seen this before: “!!!!!!!THE BEST COMPUTER REPAIR!!!!!!”

Now compare that to: “Quality and Reliable Computer Repair Service”

One of these communicates professionalism – I’ll let you decide which.

5. Give Your Ad a Make-Over

Utilize the images and HTML options for your ads. You can easily give your ads more pop by changing the font size, type, and color. More importantly, including your business logo and other relevant images from your website will strengthen your brand recognition and identity.

6. Go Old-School

If you want serious inquiries, then you have to encourage them to call, not just send an email. We learned this the hard way from the 50+ emails/day we used to receive inquiring only “how much for a website”. We found that it was almost always a total waste of time to respond to this type of inquiry, so why not eliminate it if you can?

Here’s how:

Check HIDE in the ‘reply to’ field when creating ads. Then, prominently display your phone number in the ad. You can also include a clickable image that links to your website, and create a contact form that requires a name and phone number. So, if a visitor wants to contact you they have 2 options: call or fill out the contact form on your site. These tactics serve to weed out non-serious inquiries. Remember, it’s about quality, not quantity.

7. Include Keywords in the Footer

When creating our ads, we first brainstormed a bank of keywords using tools such as the Google Keyword Tool and Wonder Wheel. After determining which words CL users are likely to use when searching for web services, we reduced the font size and then placed them in the footer of our ad. By incorporating these tags, our ads will get caught in a much wider search net than it would have otherwise.

One of the huge upsides to Craigslist is that it doesn’t cost you anything. But along with that comes the downside; greater user-volume. In other words, you’ve got competition. So, whether you are selling cars, offering massage, or teaching music, your ads need to stand out from the crowd. Take the extra time to create better ads and the effort will pay off. As always, if you have anything to add, agree or disagree with anything we write here at Zen News, leave us a comment!

How to advertise or advertise on Craigslist for free without an account

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Today, there are a wide variety of pages where publications and products can be advertised for free, creating a common marketplace. For example, Pinterest works like a social network, which makes it possible to publish articles, there is also a multinational Amazon, but there are many that are classified . And that's where we come to today, here we'll talk about how to post products on Craigslist, we'll also talk about what it is and how it works.

What is Craigslist?

Craigslist is an online business that is responsible for offering small Classified that stand out on the network. His publications include highly popular pet advertisements, personal, professional, household, automotive, and more.

This site consists of groups scattered across many cities and countries around the world and is a non-profit network. An interesting aspect of this online advertising network is that its income is generated by advertising specifically placed in job postings. We will now explain how this online advertising network works so you know how to post on Craigslist for free.

How does Craigslist work?

Craigslist's main function is to educate the great web classifieds forum, providing access to group discussions, job offers, etc. This page has a good list of sections with articles, offers, and gigs of interest around the world. Among the sections offered by this advertising agency, there are those that we will describe below, these are the key features of this site.

  1. Community : This section is only open for participation in lessons, political debates, local news, lost and found articles. It also has a section called "Ranst & Raves" where posters appear. expression of feelings and thoughts shared by all.
  2. Services: In this section you can find car repair services, web page design and other publications you need for free.
  3. Jobs : This is an important aspect because if you are looking for a job, this section can help you get it as a chartered accountant, sales, training, real estate and more available to you.
  4. houses : If you are looking for a house, this section offers you listings of houses for sale in the area, or if you want to sell a property, you can also advertise.
  5. Trade or Sell : This section is for buying and selling used items such as the Wallapop network. In addition, you will be able to find the tool or product you need. Of course, you should always be careful, so work with security measures.
  6. Debate Conference: This section allows debates on various topics that converge on religion, politics, technology and other issues of public interest.

How do I advertise on Craigslist?

Now we're going to show you how to advertise for free on Craigslist in an easy and convenient way to reach your goal.

  1. Enter the official website. If you are visiting this page for the first time, you must enter the city where you live .
  2. Click the 'Publish in Classifieds' section.
  3. Press by clicking on the "Type of message you want to make" option.
  4. Later, I clicked on "Continue", for example on "Sale".
  5. Select a Category option, eg Antique mode.
  6. Fill out the form in which you provide the details of the ad, this will depend on the type of post you will be making, but as a general rule, you must provide a title and description.
  7. Enter your e-mail twice in the "E-mail address" section, it's done. to make sure there are no errors . Then click Continue.
  8. Check the ad you want to publish if you need details, then click Continue.
  9. Enter the code from the image in the text box and click Continue.
  10. Log in to your email account and open the message sent by Craigslist, then click on the link sent to you to post your listing.

By following the ten steps above, you can list your ads on Craigslist for free, so we hope this educational and intuitive article will help you.

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Getting Started in 6 Easy Steps

Do you have a small business with big ambitions?

Selling through Facebook is an opportunity you should not overlook if you are looking to sell.

Facebook may seem like an old school platform by today's standards, but it has incredible reach. It is the third most visited site in the world after Google and YouTube.

If you don't know where to start, we'll show you how to sell on Facebook and how to do it successfully.

1. Find where to sell

If you're just starting out selling on Facebook, it's easy to get lost or confused.

The platform offers several options for profiting from goods.

Depending on who you are and what you sell, you can use either the Facebook Marketplace or the Facebook Store. In the future, you will also be able to use Facebook Stores.

Yes, there is a Shop, and there are Shops.

While all options are available to commercial sellers, not all are the same.

Let's take a look at the differences between the Facebook Marketplace, Store, and Stores before deciding which path is right for you.

Marketplace

The Facebook Marketplace feature, launched in 2016, is sometimes referred to as the answer to Craigslist.

Facebook has gone to great lengths to open up its marketplace to entrepreneurial sellers, but the feature is essentially a garage sale.

What does she offer 👍

Don't be scared - the Facebook Marketplace can be the perfect model for your business.

Selling with this feature you get potential benefits:

  • If you have items for a one-time sale, great . If you love selling antiques or renovating old furniture, you might like the pace of the Facebook Marketplace.
  • It's perfect for you if you want to keep your business local. Facebook Marketplace buyers can filter sellers by location, which is great if you don't have a shipping budget.
  • Marketplace helps you find customers. Sellers need to interact a lot with buyers, from answering general questions to providing after-sales advice.
What is missing 👎

If you have big ambitions, you are probably just reading between the lines looking for cons.

However, in the spirit of balance, here's why you might not want to sell on the Facebook Marketplace:

  • You can't brag about who you are . The Facebook Marketplace does not allow buyers to follow sellers, and the product information section is pretty basic. There is no storytelling on the Marketplace.
  • Anyone can sell anything . On the search page, your products will mostly appear next to a lot of low-quality products posted by less scrupulous sellers.
  • Buyers must contact you through the Facebook Marketplace if they want to respond to your ad. And when they do, there is every chance that the negotiations will fall on your shoulders.

Store

Facebook has had an iteration of the Store tool for some time. If you've downloaded the app for personal use, you've probably noticed it on the pages of your favorite store.

The Store feature is available to businesses of all sizes and is located in the navigation bar on the business profile page.

What does it offer 👍

In terms of getting your business noticed on social media, the Store feature has a number of real benefits.

Although the sellers seem a little more passive than on the Facebook Marketplace, the Store in turn offers:

  • The ability to commercialize your business page. While the page itself will be used for promotion and engagement, the Store feature highlights your products and their prices.
  • Viewable . Customers can immediately see your entire range in one place, as if they had just entered your physical store.
  • Traffic for your website . Your Store is a place to discover, so add enough enticing content to it and shoppers will be redirected from Facebook to your own online store.
What is missing 👎

Shop is a great feature, but it has its drawbacks. Think about them before you get carried away with sales:

  • He might look a little awkward . Buyers can't shop on Facebook outside of the US. This is a plus for traffic to your own site, but speaks of a lack of convenience.
  • Display options are limited . Your product photos will need to match the standard Facebook background. Not the best option.
  • Shopping is a bit primitive . Potential clients don't have many filter options or the ability to view detailed shots.

Stores

So, Store and Stores: what's the difference?

Introduced in 2021, Shops is an e-commerce platform developed by Facebook for small businesses.

Although the Stores are so new that they are still in development, it is very likely that they will take over the existing functions of the Store in a larger and better way.

Offering a much more personalized shopping experience, the new Stores update puts Facebook on a really solid footing in the world of e-commerce.

What do they offer 👍

If you're new to using Facebook as a small business owner, the Stores feature gives you all the tools you need to be successful:

  • You can personalize your showcase . Facebook gives you a template that you then edit to match your brand identity. You can customize colors, logo and content.
  • The whole interface is more like an online website . Customers can fill and view the shopping cart. They can also create wishlists and return to recently viewed items.
  • Opportunity to reach the world level . The Stores feature has no location restrictions. It has suddenly become much easier to expose your small business to the wider Facebook audience.
What is missing 👎

While it seems like a better business proposition than Facebook's Marketplace and the more established Store feature, the Stores feature is still obscure:

  • This feature is not yet available to all . Facebook will be launching gradually, so you won't be able to switch to the Stores feature right away.
  • In-app payment is still not available for all . But as you know, this means an increase in traffic to your site.
  • This is uncharted territory . No one yet knows how to sell in Facebook Stores, although everyone is interested.

Top Tip

If you haven't noticed that Facebook loves the word "shop", there's something else we should mention.

You'll notice that some business pages already have the word "Stores" in the navigation bar. This directs users to physical stores rather than an e-commerce platform.

Users will be able to access your shiny new Stores e-commerce feature by clicking the button at the top of your business profile.

2. Look your best

Before you start selling on Facebook, make sure your business is ready.

Millions of people sell in this app. Eye-catching visuals, a cool backstory, and tons of prepared information will help your business stand out from the start.

Make sure you're all set up to easily start selling on Facebook.

Start with your website

Of course, you can sell on Facebook without an online store. If you're only planning on making some money on his Marketplace, then all you really need is an account.

Otherwise, having an online store will be critical to your success:

  • Customers will need it to make purchases . Without an in-app payment feature, users must go to your site to make a purchase.
  • The site will show that you have a reliable e-commerce business . Users will want to learn more about your store if they see that you have a website.
  • Synchronizing your online store with Facebook will also help you . If you're building a site on a platform like Zyro, you're provided with tools to help you sell, advertise, and track shipments in the app through a centralized dashboard.

Check the sequence

If your online store looks good and delivers a compelling message, you've done your job well.

Make sure you're ready to do the same when you start selling on Facebook. Remember that consistency is the key to growing your brand.

Identity

A strong brand identity is the backbone of any successful business.

Do you want your followers to trust you and be loyal to your brand? Of course!

Make sure you look the same on all the channels you sell on, including Facebook. You should have a clear understanding of:

  • The color palette you will use to visualize, design and package your store
  • The tone of voice you use to talk to customers and write about products
  • Your business principles and what makes your store unique
Images

Although Facebook is not the most visual social media platform, you still have to deal with short attention span .

Like a storefront in a mall, your business page or Marketplace ad should grab attention right away.

However, unlike a normal shop, you sell people things they can't touch yet. Interest in your images as follows:

  • Using professional photos . Use our guide to learn how to take product photos.
  • Formatting them according to the Store layout . There is nothing worse than badly cropped photos.
  • Keeping the sequence b. Increase brand awareness by sticking to the same visual identity everywhere you sell.
Content

When customers find your store on Facebook, they want to know everything about it.

While you shouldn't overwhelm users with information, it's annoying to have to search and figure it out when all you have to do is buy a product.

Get ready to prepare:

  • Prices and product descriptions . Make sure your prices are accurate and the text is interesting.
  • Short and clear value proposition . You can place it at the top of your Store tab so people can see it right away.
  • Technical details . Add shipping information and email address - build trust.

3. Create a business page

Are you satisfied with the look of your brand?

The next step is to create your Facebook business page, which will serve as the entrance to your Store.

From here you can manage everything related to promoting your business among Facebook users.

If you are still not convinced that the Facebook Marketplace is the only way to sell products, this page will form the basis of your store in this app.

Check out our detailed guide on how to create a Facebook business page.

Add Store

Once your Facebook page is ready, it's easy to add the Store feature.

You can upload your entire product catalog or a selection that Facebook users want to see.

Select filter options for products that reflect those on your site, or that seem most intuitive to users browsing on their way to discovery.

Now that your Store is open, you are ready to get started.

4. Get subscribers

Despite the ease of listing items for sale, Facebook users won't get to your Store if you don't put in the effort to promote it.

Therefore, the Facebook Marketplace has an undeniable advantage when it comes to visibility.

In the Facebook Marketplace, if you have what people want, they will find your ad.

However, with the Store, this process takes much longer.

Personalize

One of the benefits of selling through Facebook is that you can have a more personalized approach to your customers.

We're not talking about taking them out to dinner, but feel free to give them a little more information about your brand.

If you're going to sell on Facebook using the Shop feature rather than the Facebook Marketplace, it should be easy to retain customers through consistent posting.

Meet your team

Show your followers that they don't buy products from faceless robots.

If a team of people helps you sell, show it. It's a great way to personalize your brand and also add value to what you're selling.

You can tell about your colleagues in:

  • In weekly presentations . Post photos of team members and their short bios. Tell your followers what value your colleagues bring to your store, and finish with a couple of fun facts.
  • Allowing them to interact directly with their Facebook followers . Ask colleagues to take turns answering questions or posting content on your page.
  • When they reach an important milestone, such as their birthday or the graduation of . Adding personal news is a nice touch. The main thing is that your Facebook page remains in the spotlight.

No command? This will not prevent you from interacting with users.

Think about how much you want to show about yourself on your business page. This may be overkill, or it can help build your personal brand.

If you're selling handmade items, sharing your personality in messages is a great way to interact.

Show them the “behind the scenes”

In a world obsessed with efficiency, people like to see small businesses that still find time to do things right.

We are all naturally curious. Social media is the best way for people to peek into other people's lives.

Take advantage of this by posting regular updates, for example:

  • Photos of goods ready to ship . If you manage everything yourself, customers will enjoy a personalized approach to the delivery of their goods.
  • Fascinating videos of how you make . From pottery on a circle to icing on cakes, share what they love with people.
  • Product demonstration . If your products are innovative or require some effort to use, ask your team members to try them out on video to add variety to your posts.

If you're using dropshipping or working in a poorly lit warehouse, get creative with your posts.

You always have to think about what to sell next, so share what inspires you. Try not to be another faceless dropshipping store.

Show your range

Opinions. Facebook is full of them.

With over 2.6 billion monthly active users, you're sure to get feedback on your posts on your Facebook page.

Encourage people to share their opinion in your store by posting your products on the home page. It's fast, free, and will help you better understand your customers.

Show items

Users first learn about your store on your business page. Don't hide items in the Store tab and expect people to stumble upon them naturally.

With a little effort, you will likely find that placing items on the front page will affect what you sell in the future.

Simplify your work and advertise your products:

  • Lighting up all new products . Add some information about why you are selling this particular product. If you want to add multiple products at once, publish them as a new collection.
  • Highlighting weekly favorites . Show some love for your existing products and show them on the home page from time to time. This way you can increase your sales.
  • Giving customers a chance to see what's new in . Don't forget that subscribers can comment on your posts. Such updates will bring you the desired reviews.

If the thought of it tires you, plan ahead.

As with any other social media application, there is a optimum time to post content to Facebook. If these moments do not coincide with your free time, plan publications in advance.

This is a simple action available in the app if your Facebook page is set up for business. You can also use a third party app or hire a freelance social media manager to do the scheduling for you.

Post related content

If you have a personal passion for the products you sell, tell your followers about your industry.

Chances are if you sell smartphone accessories, your followers will be interested in an article about the latest ways to take selfies.

Do you sell jewelry in a specific location? Buyers would probably like to know about local jewelry crafts.

You can also share:

  • Trend reports that match your products . Let your followers know that they can find the hottest items in your store right now.
  • Articles where you were mentioned . Does your store attract media attention? Your Facebook page is the best place for news coverage.
  • Events you are going to attend . If you also sell products offline, share any related information on your page. Your local Facebook followers may want to see who is behind the brand.

Don't forget to link your social media accounts to each other.

Does your store have an Instagram account? Are your products popular on Pinterest? Share your latest posts across all platforms.

This way you will be consistent and let your Facebook followers see that you are also active on other platforms.

5. Invest in Marketing

Facebook gets most of its revenue from advertising. You have to figure out their complex ad setup if you want to promote your brand and increase sales, but tread carefully.

You will be able to advertise your page, posts on it or your website through Facebook. The purpose of advertising is to generate interest, not to make instant sales.

Ask your users for an email address to sign up for your mailing list first, instead of pressuring them to buy something right away.

Using advertising is another great way to build trust and credibility. Selling through Facebook requires a long-term strategy.

Use the right tools

As you would expect from a multi-billion dollar revenue stream, Facebook advertising has many levels.

Before you start using advertising, decide which tools are right for you in the first place.

Ads Manager

While the Business Manager account is best for agencies and large businesses, you'll probably want to start with Ads Manager.

This tool is purely for launching campaigns. It's powerful and fully manageable, so there's nothing to worry about.

In Ads Manager, you can set goals, find your audience, and get creative with your ads.

Facebook has developed comprehensive guides for every aspect of Ads Manager, so take the time to learn as you go.

Facebook pixel

Unless you're running advertising campaigns for entertainment, use this service.

The Facebook pixel is a snippet of code that essentially tells you the ratio of revenue to ad spend.

You put code on your site so that every time someone makes a purchase through Facebook, you can track that conversion in a report.

If you don't know how to add a Facebook pixel to your site, find someone to help you. This is an invaluable resource for optimizing your ad experience.

Target users

Facebook has billions of users and it can be tempting to target them all.

But you need to have a clear understanding of your store's target market, and most importantly, focus on it. Facebook has also made it much easier to set up ad targeting options.

You can start targeting by:

  • Location, language, and work
  • Age, gender, and relationship status
  • Interests, education, and net worth

You can also target broad categories or make it more specific according to interests, which will bring more accurate results.

Interest-based targeting allows you to find people based on what they say they like, which Facebook groups they follow, and what they talk about the most.

You may feel like a spy, but interest-based targeting will increase your sales.

Stick to the brand

Make sure you don't spend too much targeting on a terrible image.

Visualizing your ads correctly is the key to their success on Facebook. You want your store to stand out for the right reasons, right? Then think carefully about how to attract attention.

There are many types of Facebook ads. You can create videos, use canvas ads, or even GIFs if it suits your brand.

Although it might be better to start simple. Keep doing the same ads as for your site and:

  • Avoid stock photos . Use your library of breathtaking images to showcase your products in the best possible light.
  • Make sure your visuals match your brand values ​​ . You pay for ads that drive visitors to your store, so don't deviate from your brand identity.
  • Stick to one style of typography . If you want to add some text to your ad's visuals, make sure it matches the typography on your site.

You don't have much time to sell your store with words.

At first, the attention of users will be attracted by the image in your ad, but you will still have room for text. If you don't know how to express yourself beautifully, find a friend who can help you.

With a short, attention-grabbing headline and a short line of text, you'll need to engage the viewer, generate desire, and complete the ad with a call to action.

6. Share user content

Your Facebook shop is full of products. You create great content. You have launched a successful advertising campaign.

What next?

After all this hard work, you are definitely ready to start selling on Facebook. But don't forget communicate directly with your subscribers .

Unlike the Marketplace, where you are in direct contact with customers, using the Store requires a more dynamic way of communication.

Understanding User Content

User-generated content is any content created about your brand by someone not associated with it.

So if a customer tags your Facebook page with their photo or posts a review on one of your products, this is considered user generated content.

And your store can profit from it.

Repost photos of users

User-generated content gives your store something traditional marketing can't achieve: credibility.

No one cares if your ads say that 9 out of 10 buyers love your products (that's really a cliché, by the way).

Customers trust other customers . User-generated content influences the buying decisions of the majority of people surfing the Internet, and it all starts with visual elements:

  • Encourage customers to share photos of their purchases on Facebook. Add a small note to each delivery and include a hashtag that buyers can use.
  • Share content across platforms . Instagram is the best place for user generated content. Repost in the app, but don't forget to post on your Facebook page as well.
  • Add a theme to your clients' content . Ask them to share photos of pets posing with your products or interact with your products in some way. Get creative.
Turn user-generated content into ads

If user posts give you more credibility than ads, you know what to do.

Integrating user-generated content into your Facebook ads is a smart move. You prove that your store is authentic and demonstrate that your products are already benefiting other people.

Could you:

  • Add reviews to your listings . Use the best genuine reviews or ratings of your favorite products to provide strong proof in advertising that they are worth buying.
  • Use user photos in advertisements . If you want to diversify your visuals, use the Facebook carousel ad format and run a series of compelling customer images.
  • Create ads with incentive . Encourage customers to use a hashtag so you can see their content and repost it as an ad right away.

Example - Toyota

Driving user-generated content can make your store a huge success.

Car brand Toyota created an entire Facebook ad campaign in which musicians posted videos or photos of their performances using the #feelingthestreet hashtag.

Viewing the original posts, followers voted for their favorites to form the Feeling the Street Band.

The winners were given the opportunity to tour and play all over Australia. This Facebook campaign increased Toyota's engagement by 440% - the campaign was well worth the effort.

Conduct giveaways

Reward your subscribers with prizes from time to time.

There are many ways to get people to enter the Facebook contest that will benefit both you and them.

Subscriber engagement will skyrocket, as will your brand reputation. This move may sound like the opposite of Facebook sales, but it will pay off indirectly: