Words By Guest Contributor5 mins
You can’t fit your whole personality into just one Instagram ‘link in bio’ – unless that link branches out into several others that show the extent of your online presence, especially on social media.
Maybe you’ve started a podcast for fun, but you also have an e-commerce site for your business venture. Maybe you’re a rising star on a variety of social media platforms. Or you might just have a lot of different projects you’d like to share with others. It may seem impossible to just pick one, but Instagram only lets you post one link in your bio.
As a person and a brand, you’re far more than what one link can possibly show, and we respect that – so much so that we’ve made a workaround for this tricky little issue that Instagram presents.
With Linktree for Instagram, you can add a URL that branches out into up to five other links. This means you can direct your followers to your comedy podcast, e-commerce site, professional site, YouTube channel, and Facebook page – from one compact link. Pretty cool, right?
Before you add a link to your Instagram bio, read up on what Linktree can do to boost the quality of your engagement and the number of your followers.
You want your followers to learn all they can about you, which is the obvious reason for using a link that branches out into several others. Here are some other perks of doing so:
Even if your Instagram following is primarily friends and family, they can still turn into leads for your online business. If you have an IG business account, redirecting your followers to your e-commerce page so they can easily make a purchase is an absolute must.
Ready to get started? Here’s how to add a Linktree to your Instagram account.
1. Head over to https://www.linktr.ee/.
2. Create a Linktree account. You can choose your username for your custom URL and select from various plans, from a free account to paid ones with advanced features.
3. On your Admin page, select Add New Link to start adding URLs to your Linktree.
4. Select Appearance to choose a theme for your Linktree that represents you or your brand well.
5. Select Share for a variety of options on how to get users to interact with the link. Or, simply click or tap Copy at the bottom of the pop-up or copy your unique URL right off the admin page to quickly grab your link for pasting elsewhere.
6. Head over to Instagram and click on your profile picture in the lower left-hand corner of the screen to bring up your Instagram profile page.
7. Select Edit Profile to edit the bio section of your page.
8. Paste your Linktree in the field for an Instagram bio link, and click or tap Done (iPhone) or the checkmark (Android) in the upper right-hand corner of the screen to save your changes. You’re all set to interact in a broader, more exciting way with Instagram users.
Even the most basic Linktree plans let you have a lot of fun designing your account and exploring analytics. Here are some key benefits of signing up with Linktree.
Credits
Words By Guest Contributor
5 mins
Are you looking to increase your Instagram bio links?
Maybe you want to add multiple links to your Instagram account because you publish blog posts, run a live video show, have your own podcast and more?
Unfortunately, Instagram only lets you add one link in your Instagram account.
Typically, more accounts add their website address.
What do you do if you want to add more links?
In this article, you will learn about five tools to increase your Instagram bio links.
This way you can have multiple links in your Instagram bio and don't have to keep changing your bio link each time you want to promote something to your followers on your Instagram channel.
Let's take a look at five tools you can use to help you add multiple links to your Instagram bio.
The first tool you can use to add more links to your Instagram bio is called Linktree.
With Linktree, you can use their service to quickly add up to 5 links to a single Instagram account.
You do this by adding links in your Linktree account.
They give you a custom URL that you can add to your Instagram account.
Here is a video showing you how Linktree works.
Here are instructions on how to add multiple links on Instagram using Linktree.
To add new links to your Instagram bio, click on the green button.
From here, you can enter a title along with the link you want displayed when someone clicks the link in your Instagram bio.
If you would like to rearrange the links from Linktree, simply drag your links to reorder them.
Linktree also includes some very unique features.
Each link or button you add includes the ability to view stats to see what Instagram users are clicking on.
You can also schedule links to appear and disappear if you're using Linktree Pro.
Once you've finished setting up your links in Linktree, the last step is to add your link to your Instagram bio.
Linktree provides you with a custom URL. It looks like this.
Simply copy and paste the URL into your Instagram bio and save it.
You've now added multiple Instagram bio links!
If you're interested in upgrading to Linktree Pro, you get a day-by-day breakdown of link traffic, complete customization of your colors and styles, the ability to time your links to go-live, as well as Facebook retargeting.
These plans start at just $6 per month.
You can try out Linktree using the link below.
Add up to 5 links to your Instagram account
A second way to add multiple Instagram bio links is to use a landing page tool such as Leadpages.
If you decide to use Leadpages to add multiple Instagram bio links to your account, you'll be able to customize your landing page for Instagram thanks to their drag-and-drop builder.
Here are instructions on how to add multiple links on Instagram using Leadpages.
When you're finished creating your landing page, you'll want to click on publish.
With each landing page you create, Leadpages give you a custom URL.
Simply copy the URL and add it to your Instagram account like we did earlier.
When someone clicks on the link in your Instagram bio, they'll now see the landing page that you created.
If you need to make changes to the links, simply go into Leadpages and make your edits there and republish them.
Leadpages also includes page tracking features for SEO, Facebook retargeting, as well as analytics so you can see how your links are performing from your Instagram bio.
As you can see, in just a few minutes, you can create a beautiful landing page to display multiple Instagram bio links!
Leadpages starts at $17 per month. You have to remember, you're getting a landing page builder that you can use on your blog or website, as well as the ability to add multiple Instagram bio links.
You can get a free trial of Leadpages using the link below.
Try LeadPages
Lnk.bioAnother way to add multiple Instagram bio links to your Instagram account is to use LnkBio.
One thing you'll notice about Lnk.bio is that it is very similar to Linktree.
Here are some of the differences between the two if you're on the free plan.
Here are instructions on how to add multiple links on Instagram using Linktree.
Here's a detailed look at the process for adding Instagram bio links using Lnk.Bio.
If you need to, you can quickly change the order of your links in Lnk Bio, edit them or delete them.
Once you've finished adding your links, click on "get your URL."
As you can see, you don't get a custom URL like you do with Linktree or Leadpages.
If you want your own custom URL or the ability to track your Instagram bio link clicks, you'll need to upgrade to Pro, which starts at $0.99 per month.
If you run a digital agency or manage multiple Instagram accounts, consider getting the agency plan, which is $1.99 per month.
You get the ability to manage multiple Instagram accounts, unlimited links, statistics, the ability to customize your URL and it's also web-based.
You can create a free account with Lnk.Bio and try it our for your business using the link below.
Sign-up for Lnk.Bio
Another tool you can use to add multiple Instagram bio links is called Link In Profile.
What makes Link In Profile unique is that instead of letting you add your own links or images, they pull content from your Instagram channel.
From there, you can add a link to your Instagram post content, that when clicked, will take your audience directly to the content.
This is a good thing, because you will no longer have to keep changing out the links in your Instagram bio, each time you share new content.
Instead, you simply add a link, title and description to the Instagram post you want to show up in Link In Profile.
Once you've done this, you'll need to take the custom URL from Link In Profile and add it to your Instagram account.
When someone clicks the link in your bio, they'll be taken to a page showing your Instagram content along with a link.
To set this up on your own account, follow these instructions.
Link In Profile then starts at $9.99 per month for a personal plan.
While there isn't a free version of Link In Profile, you can sign-up for a 30-day free trial using the following link.
You'll get complete access to try out Link In Profile.
Try Link In Profile
The last tool you can use to add multiple Instagram bio links is Shortstack.
Here are instructions on how to add multiple links on Instagram using Shortstack.
What separates Shortstack from the other tools for adding multiple Instagram bio links is that you get complete customization and more.
Here are just a few of the templates that are available for adding multiple Instagram bio links.
Once you've designed your landing page, the last thing you need to do is get the URL and add it to your Instagram account.
Don't forget, Shorstack can also be used to create landing pages for your blog or website, run polls, add landing pages to your Facebook Page and so on.
You can use Shortstack for free or upgrade to their other plans, which start at $29 per month and up and add custom subdomains, advanced analytics, along with additional features.
To sign-up for a free Shortstack account, use the following link.
Get Shortstack
Just because you only have one link in your bio, doesn't mean you can't get substantially more out of it.
If you frequently publish a lot of content and want to keep your audience updated, adding multiple Instagram bio links helps ensure your audience can quickly find your information.
Having multiple links in your Instagram bio also helps increase your opportunities to drive your audience to sign-up for your email list, to learn about your store, listen to your podcast, read your blog, sign-up for one-on-one coaching and more!
Should you have questions about how to add more Instagram bio links to increase your opportunities to expose your business to more customers, leave them in the comments.
About The Author
Christian Karasiewicz Founder, Social Chefs Founder and CEO of Social Chefs, a digital marketing agency. I host two shows, #SocialChatter, the industries longest running social media marketing talk show and Social Snacks, 5 minute or less social media marketing tutorials.
The functionality of the social network Instagram provides the ability to leave URLs of sites, blogs, online stores, YouTube channels and social networks in the profile bio.
And for companies that use this platform to do business, it is important to learn how to use such links effectively in order to turn subscribers into buyers.
In this article, we will talk about the benefits of the Link in Profile Bio marketing tool. And also what kind of links should be placed in the profile of a business account.
Photo by Jodie Cook on Unsplash
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CONTENT OF ARTICLE
A link placed in an Instagram post or in the comments of a post is displayed in plain text.
That is, it is not functional. But there is always a need to place active links. So where do you paste the URL so that the link is clickable?
It can be specified in the header of the Instagram account: when editing the profile, the link is entered in the “Website” field. In order for users to understand what kind of URL this is, it is worth writing at least a few words about where it leads.
A bio link is one of the marketing strategy tools.
It has many advantages:
The downside is that the owner or administrator of the account has to change the link in the bio manually, every time it is necessary. There is also a risk that users who have responded to the “Go to the link” call posted in earlier posts will not be taken to the right place at the moment.
The most common way to fill in a link in a bio is to place the URL of your web resource (the URL of the main or one of the site pages). It helps to transfer traffic from an Instagram account to a website or product landing page. And you can create your own website or blog using WordPress.
A very convenient option is to create a multilink where you can specify all links to your web resources. You can do it in any special online service.
You can use various online services to create multilinks. The most famous and widespread is Taplink. This service of links and personal pages has a very wide functionality.
We will tell you more about the operation of the Taplink service and its analogues in one of the following materials.
This is a web page resembling a multilink. It is focused on mobile devices and fits entirely on the screen of a smartphone.
To create a micro-landing, you can use the convenient ContactInBio page builder.
This constructor provides a wide range of content blocks: media players, showcases, image gallery, blocks with comments, etc.
Using ContactInBio, you can create your own mini-landing without special knowledge about scripts, CMS, HTML layout, etc. That is, a multifunctional micro-landing page that will allow you to link all your links and profiles on social networks, place them in one place for the convenience of customers.
Suitable for cases where an article from a blog or media needs to be promoted for a long time. This link can be linked in posts and Instagram Story.
Regular Instagram posts cannot contain clickable links to other social networks. Using the link in the profile header, you can redirect the audience to your alternative sites: Facebook, Telegram, Twitter, etc.
You can leave an active link to WhatsApp. By clicking on the URL, the user can write a private message directly to the messenger.
This is a convenient way to communicate with subscribers (relevant for bloggers) and potential customers (relevant for business owners).
Clickable links in Instagram profile descriptions are an effective tool for account monetization and online business promotion through content. It simplifies the process of data management, optimizes their analysis. And most importantly, it allows you to turn subscribers and readers of our Instagram account into buyers.
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Content
As you know, Instagram allows you to add only one link in the profile description.
This "one bio link" rule works effectively in preventing people (and bots) from spamming Instagram with links.
However, this is also an inconvenience for authors, marketers or bloggers who want to direct the audience to the pages of the sites. Constantly changing the link in the Instagram header when something new appears is not entirely practical.
Fortunately, this is easy to fix. All it takes is to use the right tool. This article talks about several services for optimizing links on Instagram, which allow you to bypass the “one link in bio” restriction and increase traffic to the site through a multilink.
As a blogger or small business owner, you can direct followers to specific content, for example:
So, if you just added a url to the main page of the site, you are missing out on a lot of useful features.
A few links will help you manage social media traffic effectively.
To add an active link to your profile, click the "Edit" button and in the Website column, insert the url address of the site you want to send traffic to.
In the "Statistics" section, you can see the number of clicks on the site for a certain period. In our blog, we have already talked about how to use Instagram statistics to promote your account.
You only get one chance to make a first impression, so let's make the most of it.
Here is a list of tools that allow you to create a clickable URL that links to different destinations.
In the Nethouse.id service you can create a beautiful multilink with a bright design for free! Several template options, buttons for all messengers and social networks, convenient video and map integration.
Free multilink for Instagram will be supplemented with an electronic business card with a QR code, which you can use instead of a regular paper business card. It is eco-friendly and modern, with one click a person can save your contact in a smartphone. And this add-on from Nethouse.id is also free.
Shorby is a simple and powerful Instagram link optimization tool. You can fit all the content you want to share into one neatly designed user profile.
This means you can now have multiple links on Instagram. Shorby is easy to use. Here's how it works:
To get started, sign up for a free account with an email ID.
And Shorby will offer to create a functional micropage with links to content.
Add multiple referrals that send subscribers to your blog, website, online store, social media or YouTube!
To make this page stand out from the crowd, customize it with buttons and backgrounds, GIFs, videos, animated avatars, text boxes, icons, and catchy titles.
Once you've finished designing, an important step is to add this page to the description.
Copy and paste the URL into the Instagram description. It will be visible to all visitors instantly, and will start directing the audience to specific content automatically.
What's more, you can swap, change, and add new links whenever you want.
You can also view real-time analytics on the Shorby dashboard, track clicks and traffic to improve your Instagram business promotion strategy.
Use Sked Link as your Instagram bio link to direct visitors to more than one destination such as blog posts, products, website, etc.
It's a simple tool, but it has everything you need to create an impressive landing page.
What makes Sked Link different is the built-in live preview. With this handy feature, you have a preview that instantly changes to the right as you add elements to the page.
It also allows you to create a personalized page by adding a mini bio, welcome message, or introductory text to grab your audience's attention, show who you are, and how you can help.
You can also add a Facebook pixel and a Google Analytics ID. Thus, traffic from Instagram is tracked.
One of the unique features of Sked Link is the Instagram gallery display. When someone clicks on any of the images, you can direct them to a specific page.
The service is provided free of charge, some functionality is included for an additional fee.
The service also has a 7-day trial version where you can test all options.
If you are already a user of their post scheduling tool, Sked Social, you can remove the Sked link branding at no additional cost.
Founded in 2016, Linktree is credited as the first company to enter the market with the idea of using a single clickable URL on an Instagram bio to link to multiple locations.
Just like Sked Link, Linktree offers a forever free trial that allows you to quickly add unlimited links in one place.
How it works:
You can also track how many clicks you get on each link.
To remove the Linktree logo and unlock additional features, upgrade to a Pro plan.
If you don't mind Linktree branding on the link page, use the service for free. To enjoy premium features, sign up for the professional plan for $6 per month.
At first glance, the LNK.Bio service looks like Linktree. But this is a completely different application. Instead of getting a branded one, the free version of Lnk.Bio will give you a random unique URL.
They also use the official Instagram API. Thus, you do not share your password in order to use this tool. This makes it a great solution for agencies that manage multiple Instagram client accounts.
Here are other ideas that are easy to implement with Lnk.Bio:
LNK.Bio can be used free of charge. However, if you want to get a custom link and track performance, upgrade to paid plans starting at $0.
99 per month.
Link in profile is a little different from other companies on the list. Instead of building a landing page with links, text, or images, a profile link will pull images from your profile. Then you can add a URL to a specific photo and send followers to the right address.
Instagram photos will be displayed after followers follow the link in bio. Once they click on the one they are interested in, they will be taken to the specific content.
You can use it to link to the latest blog post, affiliate links or online store.
Sign up for a 30-day trial before committing to a $9.99/month subscription.
Later makes the process extremely easy for both sellers and buyers. Sellers can drive more traffic and sales. And your audience can easily shop online by scrolling through their feed.
Here's the thing: Most multi-link tools will send visitors to your online store or website, where customers have to search for the right product on their own.
Unfortunately, many shoppers will leave the store before they find the item they came for.
Linkin.bio eliminates this redundant step - lead potential customers to a specific product page immediately when they click on your Instagram posts.
Here are some of the main features of Linkin.bio:
This advanced tool is more suitable for online sellers, affiliate marketers or companies that have a product to sell and are already making money from it.
To access this service, subscribe to one of the business plans that start at $19 per month.
This is a more professional way to create a link for Instagram. Unlike other tools that offer limited functionality, Leadpages gives you full control over your landing page.
This is not a typical multilink, but rather a full-fledged page generator that allows you to make a mobile-optimized landing page on Instagram! If you don't already have your own website, you can host your landing pages on the platform at no additional cost.
Of course, it's easier to use tools like Linktree or Lnk.Bio, but chances are your page will look like just another regular template used by Instagrammers.
So if you're serious about creating an Instagram landing page that reflects your brand, Leadpages is worth the investment in the long run.
With an intuitive drag and drop page builder and ready-to-use templates, you can create a fully customized page with your own logo, footer, navigation bar, and other branding elements in minutes. Here's how it works: