How to get most likes on instagram
How to get More Instagram Likes (& Why They Still Matter)
Despite being one of the first social metrics that indicate post performance, Likes on Instagram still stand as a go-to indicator for many brands. It’s low cost for the viewer: a double tap is all that’s needed. And an Instagram Like gets wrapped into general engagement numbers.
Even as Instagram is in the testing stages of removing public Like counts from posts, the metric is here to stay as an internal measurement. Instagram Like removals have already been tested in several countries, including Australia and Canada, and as of this article’s publishing date, the test has been extended to the US as well. Right now, we don’t know what will ultimately happen with public Instagram Likes yet but importantly for brands and influencers, your analytics will still show the counts.
The below is a medley of tips that we’ve assembled to help increase your Instagram Like counts per post. We’ve skipped fundamentals like taking good photos and being consistent but it’s always a good idea to keep them in mind. These Instagram for business basics are the foundation for your strategy while these tips are the enhancers that can help you get the most out of your content.
9 ways to get more Likes on Instagram
1. Get inspired by other brands and industries
Where do you pull your inspiration from? If you’re only following your industry or your circle of friends, you won’t find fresh ideas. Instead, take time to research and find inspirational accounts to follow. Make this a combination of your industry, related industries and industries wildly outside your circle. Even if the customer base isn’t the same as yours, chances are that you’ll be able to find some inspiration in their posts’ strategy to extrapolate for your own.
View this post on Instagram
A post shared by Williams Sonoma (@williamssonoma)
Williams Sonoma uses illustrations to highlight some tips that otherwise might’ve been complicated with a photo.
It’s clear, easy-to-read and ties in with the holidays in a timely manner. So while this particular topic might not be relevant to your brand, you can easily see the takeaway of using an illustration to talk about a tough topic.
2. Run a Like-based contest
Some of the highest engaging content on Instagram are centered around sales and giveaways. People love to enter contests and the easier they are to enter, the more engagement you’ll receive.
To run a Like-based photo contest, you’ll need one of the entry requirements to be that they must like the post. Usually, the other two requirements will include following the account and tagging a friend or two. Liking a post for an entry is such a low barrier that you’ll be sure to receive quite a lot of engagement.
View this post on Instagram
A post shared by Leesa (@leesasleep)
In this example, Soma upped the contest ante by partnering up with another brand and multiple influencers in the health and wellness space.
The contest benefits all of them with brand exposure and they get the Instagram Like count boost, too.
3. Work on a hashtag strategy
One of the easiest ways to get noticed organically is to utilize hashtags to your brand’s benefit. That doesn’t mean spam tagging every post with #top, #amazing or #hair. It means being selective in your hashtags, both brand and industry. When you have a brand hashtag, it’s easier to find related content and influencers. Industry hashtags work to help you see what’s trending in your field and ensure you’re not missing out.
To find the best hashtags for you, start by reading up on hashtag strategies. You can also use analytics like Sprout’s Instagram report to see which hashtags received the most engagements. To go beyond the hashtags you’re using and discover more opportunity in your industry, you could use a social listening tool like Sprout’s to hone in on hashtags you may be missing from top posts in your niche.
View this post on Instagram
A post shared by Madewell (@madewell)
Madewell’s hashtag strategy on this post is pretty simple. It uses three brand hashtags: two of their own and one of the featured brand. It also added on a #collabs hashtag to put it into the rest of the collaboration posts out there. You’ll also notice that the hashtag in the caption is kept minimal: there’s only one. The remaining three hashtags are added as a comment to keep them from distracting from the caption.
4. Tag the right accounts
Give credit where credit is due. When relevant, tag on the post and in the caption those that you are working with. For example, if you have prominent products or people in your photo, tag them on the post. It takes little time and it gives credit to the makers. Oftentimes, these tags result in the brands liking your post and commenting on them.
View this post on Instagram
A post shared by CB2 (@cb2)
CB2 often reposts their customers’ photos or talk about who contributed to a space’s styling. In this particular post, they’ve tagged the designers, product and venue. For the company, tagging the designers and spaces that use their products enhances customer loyalty and acknowledges their work. It’s a win-win situation for everyone involved.
5. Ask to tag a friend
Ever seen an Instagram post that was so interesting that you immediately wanted to tell a friend? When this happens, you usually have a few options: copy the link and text it to them, send it via DM or tag them in a comment. If you have content that is interesting or funny, asking users to tag a friend is an easy step. They were likely already going to tag someone anyway so this is just the next step.
View this post on Instagram
A post shared by POPSUGAR Fitness (@popsugarfitness)
View this post on Instagram
A post shared by Girlboss® (@girlboss)
These two examples are different but they still produce the same results. One is informative while the other is plain silly. However, both directly ask followers to tag a friend. The result is plenty of likes and high engagement.
6. Tag your post’s location
Especially relevant to travel and retail brands, tagging a location ensures that your photo comes up when people are looking at a location. It’s easy enough to do and shouldn’t take more time out of your publishing time.
Many Instagram-savvy diners also use Instagram to research the best food and drink options at a restaurant. By opening up a tagged location, they can easily find photos of the meals they want to try out. If your content is good, the Instagram Likes will come in organically through the location tag.
View this post on Instagram
A post shared by Vogue Living (@vogueliving)
Vogue Living location tagged the city in this post. For those who want to visit or learn more about the place, they can explore all the posts in the location. It’s also possible that others will land on this post because they were looking at Puglia as a potential vacation spot. Those visitors are the ones who will add on to the likes.
7. Make your captions just as good as your photos
We all know already that excellent media is a key to creating a captive audience.
But what about the accompanying caption? Don’t gloss over that section as unnecessary or go on autopilot with your words. With the right tone and voice, your captions can be just as captivating as your photos.
Developing good captions a priority means creating an expectation with your audience. They’ll look forward to the next post’s captions and spend more time with your posts. Writing engaging captions is a skill that can be developed over time.
View this post on Instagram
A post shared by The New Yorker (@newyorkermag)
The New Yorker is known for its words and photos and their Instagram account doesn’t fail in this regard. With the right excerpt from a piece, the reader is drawn into the story and wants to learn more about the kid in the photo.
8. Go with a meme or trend
When used strategically, memes and trends in posts still drive engaging results.
There are whole meme accounts on Instagram dedicated to themes and topics. To incorporate this into your own account, you’ll need to first make sure you have the right audience for this. This means that they’re knowledgeable about pop culture and are on the internet often enough to recognize a meme when they see it. For some brands where this type of humor isn’t a fit, a meme could be more alienating than helpful, so make sure you’re tuned into your audience before going with something just because it’s trending or viral.
View this post on Instagram
A post shared by DFW International Airport (@dfwairport)
The DFW airport posted this meme in between photos of planes. It’s very specific to their account and is hilarious to those who understand the meme. It also has just the right amount of geek in it.
9. Mix up Instagram content types
With the introduction of Stories, Instagram’s content types expanded. Perhaps related, feed post engagement dropped at around the same time. However, engagement in general is just more spread out among the content types. The metric now includes video views, post likes and even Story replies.
What this means for you is that you should take advantage of the different types and cross promote them when you’re able to.
Trader Joe’s story did a single post on their newest feed post. It’s a common tactic to grab those who watch Stories more to drive them to the feed. If the user is interested, they’ll click through and like your post.
Drive more Instagram engagement
Feeling confident in your strategy to get more Likes? Keep on building your presence with these essential guides to marketing on Instagram:
- Get more authentic Instagram followers with these 10 tips
- How to promote your Instagram: 13 ways that actually work
- 9 Instagram post ideas to spice up your account
- How to regram on Instagram
- How to craft an impactful Instagram bio for business
How to organically increase your Instagram Likes
There are many ways to increase your Instagram posts’ Like count, even if the public metric might be hidden soon.
From adding a location tag to trying out a meme, having more Instagram Likes is just one small way to help your brand get more visible on platform.
To ensure that you’re maximizing your post’s potential, use Instagram’s native analytics to find a tailored time for you or use recommended times like the chart below as a starting point.
Armed with these Instagram Like-boosting tips in mind, you’ll be on the path to greater success in your Instagram engagement. Tweet us @SproutSocial to share what strategies have worked for you.
25 Proven Ways to Get More Likes On Instagram (2022)
Want to get more Likes on Instagram?
This article shows you 25 proven ways to get more Likes and followers on IG (without spending too much time or money).
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Question: Are you getting maximum Likes on your Instagram posts right now?
For most businesses, the answer is NO!
Because if your Likes aren’t increasing post by post over time, then your business is missing out on a HUGE amount of potential exposure.
But don’t worry — it’s not a lost cause.
You can use strategies to get more Likes on Instagram INSTANTLY.
This article will share our top 25 proven tips to get more Instagram likes AND followers.
Let’s get started!
We'll cover:
- Why Likes and engagement are important
- How to get more Likes on Instagram: 25 killer tips
- How NOT to get more likes on Instagram
25 Proven Ways to Get More Likes On Instagram
Most people are just guessing when it comes to their social media strategy.
So they try different things that they HOPE will get them more likes.
Unfortunately, businesses don’t grow on HOPE.
They thrive on KNOWLEDGE and ACTION.
We and countless other businesses have tested these 25 tips, and we don’t HOPE they work for you.
We KNOW they’ll work for you just like they’ve worked for everyone else.
Learning how to get more likes and followers on Instagram is a science.
Your likes and followers will grow steadily if you prioritize following these tips.
Why Likes and engagement are important
Is it that big a deal if you aren’t getting many likes?
Is it worth your time to work on your Instagram likes and followers?
YES X2!
Your social media presence is one of the first impressions people have of your business.
So if they find a lifeless page that gets 2 or 3 likes per photo, that isn’t very impressive!
Instead, you want your potential customers to see a thriving, growing Instagram profile!
Increasing Instagram followers and likes starts a beautiful, business-growing cycle of exposure.
Let’s look at that cycle and show you how it can help your business grow.
1. Get more exposure
Getting lots of likes and engagement on Instagram isn’t just to boost your ego — it’s also free advertisement!
Social media helps your business grow because people are… well, social!
If you create a page with AMAZING engagement, your followers will start to show their followers your page.
That means you just got a FREE word-of-mouth referral because your business’s Instagram page was full of likes and engagement.
If that sounds like a long shot, it isn’t.
Social media profiles are like snowballs.
First, they have to gain momentum to get started.
But once they get started, they multiply.
2. Get more followers
What happens when your followers share your page with their followers and friends?
You get even more followers!
Followers create new followers, so many people are tempted to buy followers when they’re just starting (DON’T buy followers. We’ll discuss why near the end of this article).
This natural growth due to engagement is both sustainable and beneficial.
When you get followers because of referrals, they're primed and ready to be interested in the content on your page.
3. Repeat
Once this snowball gets started, it picks up the pace quickly.
Likes bring in followers.
..
Those followers like your posts and engage with them...
Those likes bring in MORE followers.
That process repeats itself, which is what creates a thriving Instagram community!
Don't get discouraged if your Instagram page has been stagnating for a while.
We’ll show you how to tap into this exposure cycle to grow your followers quickly.
Before long, your Instagram likes and followers will be growing faster than you’ve ever seen!
How to get more Likes on Instagram: 25 killer tips
Now that you’re familiar with the benefits of increasing your Instagram Likes let’s talk about how to do it.
These tips will help you improve your Instagram strategy and each post individually.
If you can consistently put all 25 of these tips into practice, you should quickly boost your Instagram followers and Likes.
After we’ve gone through our top tips to get more Likes on Instagram, we’ll also give you some tips on things to AVOID on Instagram.
(You don’t want to waste all that hard work and ruin your profile!)
Let’s jump in!
1. Use hashtags
There's a strong correlation between the level of engagement and the number of hashtags used on Instagram images.
More hashtags equal more engagement! It’s that simple!
Instagram allows for up to 30 hashtags per image, and there's no reason to limit yourself to just a couple.
Instagram itself recommends using 3-5 hashtags per post, but social media experts recommend using as many as possible.
However, it’s essential to recognize that using irrelevant hashtags just to get to 30 won’t help you.
You should stick to hashtags that are directly relevant to your post.
2. Don't use filters
Do you plan to filter your next Instagram photo? Don't do it!!
Studies show that Instagram images — particularly selfies — with filters result in FEWER likes than those without filters.
Why?
People want to feel like they’re getting to know the real you through your Instagram account.
Photos with filters seem disingenuous, which results in fewer likes.
Instead of posting pictures with filters, try taking the opportunity to share a photo that helps your followers get to know you (more on that in a minute).
Pictures of:
- You doing your job
- Your team at work
- Your dogs
- Your messy desk
Your followers want to know you, and their likes will prove it!
3. Use a solid call to action
Studies show that pictures with the word “like” in the caption received 89% more Likes, and photos with “comment” got 2,194% more comments!
And no, that doesn’t mean your caption should just say, “Like, Comment.”
Instead, use your caption as a call to action.
You don’t just have to encourage likes and comments.
You should also promote tagging and sharing!
The best way to do this is to leave a standard caption.
Then, under it, add a new line saying something like, “Comment your favorite [fill in the blank with whatever your post was about]!”
4.
Don't over-edit Don’t over-edit your Instagram photos!
We’ve all seen the Instagram pictures that have been edited beyond recognition.
They usually catch your attention, but they don’t hold it for very long.
Overedited pictures (especially oversaturated pictures) can be hard to look at.
It can even be hard to tell what it’s a photo of.
To avoid this mistake, keep your editing to a minimum.
You want your pictures to look natural to get the most Likes possible.
5. Share "edgy" photos
No, we don’t mean edgy in the traditional sense (you should probably avoid edgy memes that might offend your followers).
We mean pictures with lots of edges in them!
The more edges and structures you have in your photos, the better.
This may seem like strange, black magic, but it isn’t. Studies have shown that pictures with more edges in them perform better!
When your picture has edges, it takes the viewer a moment to process the image, meaning they dwell on your picture longer.
When they sit and look at the picture, they become more likely to Like it!
Remember that “edgy” is different than “busy.”
You don’t just want to throw a bunch of stuff in your picture.
Instead, try incorporating buildings and structures in your pictures in intriguing ways.
6. Use the right colors
Did you know that specific colors perform better on Instagram?
Avoid yellow, orange & pink.
Photos with grays, blues & greens get the most engagement on Instagram.
Your guess is as good as ours as to why this happens, but it does!
It’s not the end of the world if your picture includes some pink.
However, using bluer images, in general, will help you get more likes on Instagram.
Here’s an important note: If you’re choosing between a worse picture that’s bluer and a better picture that’s pinker, you should still select the better picture.
Even if it’s at the wrong end of the color spectrum, you should always prefer a better picture.
7. Keep photos bright
People don’t see well in the dark (duh!).
By extension, people don’t log onto Instagram to look at dark pictures! Brighter pictures consistently get more likes than darker ones.
If your picture is dark, try using an editing app to brighten it up.
If you have a brighter image, you’ll get more likes and followers.
For example, this photo is too dark!
Brighten those bad boys up if you want your page to grow quickly!
8. Include faces
If your Instagram is just a collection of pictures of your breakfast and your morning coffee, it’s time to change your strategy.
People like people, and they like to see people. One study showed that people are 38% more likely to Like a picture online if it includes human faces.
Yes, I said HUMAN faces.
As much as people like to see your hamster Fido, they also want to see a human face.
This research means that you should include a variety of faces in your Instagram strategy–not just your own.
- Selfies (they still work!)
- Your coworkers
- Your happy customers
- Your kids (if you’re comfortable with it)
- Your spouse
Your profile should be FULL of faces if you want to get more likes on Instagram!
9. Use stories often
Instagram used to just be pictures (back in the dark ages).
Over time, other types of media got added:
- Videos
- Stories
- Reels
Take advantage of these other media types on Instagram!
We’ll talk about videos in a moment, but now we’ll focus on stories.
Your Instagram story gives you the chance to keep your followers up-to-date on what’s happening with you.
They create interest in your profile, leading to more likes and followers on Instagram.
They also give you the chance to get more time in front of your followers' eyes!
Try to keep your story on Instagram active and up-to-date to get more likes!
10.
Post at the right timesA post is a post, right?
Not exactly!
Even the same picture can get different results depending on the time of day you posted it.
There are 2 ways you can discover the best time to post.
- Use the “experts’” recommendations.
- Use your audience analytics.
Social media experts have TONS of conflicting information about the best time to post.
For example, some say the best time to post on Instagram is Friday at 8 AM.
Others say post on Mondays at 3 PM. Why do they all get different answers?
They’re working with different audiences!
To figure out what’s best for you, look at your post analytics to see which times are getting more likes, then post at those times!
11. Vary your content
Nobody likes going to an Instagram profile only to discover that it’s all selfies, food pics, or self-promotion.
And that doesn’t mean those types of posts are BAD. It just means that nobody wants to see the same kind of post repeatedly.
To avoid that problem on your page, just make sure that you vary the type of content you’re posting. Mix in a variety of pictures:
- Memes
- Selfies
- Business pictures
- Advertisement
- Customer stories
- Random funny pictures
Boredom with the content you’re posting causes people to unfollow you.
Mixing it up and keeping them on their toes will keep the likes rolling in.
12. Link to your Instagram on your websites
We usually talk about using social media to refer people to your website, but it works the opposite way.
Your website should also be pushing people to your social media.
Getting people to follow you on social media begins a long-term relationship with them.
In other words, it increases the chances that they’ll go BACK to your website in the future.
It also increases the chances that they’ll follow you and like your photos, which helps get the "snowball" rolling.
It’s easy to push your Instagram from your website.
Just add a “Follow Us” button that links to your Instagram page. Most web-hosting services make this extremely easy to set up.
13. Leverage your other social media
Each of your social media accounts should also push your followers to your other social media profiles.
For example, you should use your Facebook and Twitter as Instagram referral tools. Your Instagram and Twitter should be Facebook referral tools. And so on.
One great way to accomplish this is to use your bio or About page to link to your other social media.
Facebook even gives you a special place to link to your other social media profiles.
There’s no reason NOT to take advantage of every possible resource you have online to get more followers and likes on Instagram!
14. Give your followers a look “behind the scenes”
We mentioned earlier that your followers want to get to know you.
We’ve found that a great way to help your followers develop a relationship with you is to give them a look behind the scenes.
What exactly does that mean?
It means that you give your followers a chance to see how your business runs:
- Who do you work with?
- What does your neighborhood look like?
- What does your office look like?
- Do you work at home? If so, show your pets and your at-home work setup.
- Pictures of office parties
Anything you can share that helps your followers feel like they’re getting to know the real you will generate likes.
15. Use influencers
Do you know who the influencers in your niche are?
If not, you should.
Not only should you know who they are, but you should probably be working with them.
Influencers have some incredibly high engagement rates — especially micro-influencers.
Nearly 4% of micro-influencers’ followers regularly engage with their content.
What does that mean for you?
If you can work with a micro-influencer to promote your page, you will almost certainly see an increase in likes and followers.
16. Use videos
If a picture is worth a thousand words, then a video is worth a million.
With short videos on Instagram, you can capture your audience’s attention and slow down their scroll.
That’s why videos are growing so quickly on Instagram — they work.
When you start to incorporate videos into your Instagram strategy, make sure you follow a few general guidelines:
- Keep videos short and sweet. People don’t want to watch a movie.
- Videos should be high-quality and well-produced.
- Videos should have a point. Don’t just make a video because we said so. Make them because they’ll add to your follower’s experience of your page.
17. Post customer stories
If you aren’t using your Instagram to share stories of your happiest customers, you’re missing a great opportunity!
When people come to your Instagram page and see happy customers, it makes them want to hang around!
In addition, customer stories are always well-received.
People like to read about other people’s successes, which means these posts will get you likes and followers.
Before you use any customer’s story publicly, make sure to ask for their permission.
It'd be VERY awkward to share a happy customer story only to make them an angry customer.
18. Post high-quality photos
If your social media is your last priority and you’re posting whatever you can find in 5 minutes, you’re guaranteed not to get many likes.
EVERYTHING your business puts out online should be high-quality.
It is often the first thing a potential customer will see from your business, so you want to make a good impression.
People are also much more likely to Like and follow when you post high-quality images.
High-quality doesn’t just refer to resolution. It also relates to the content. Don’t post content that isn’t:
- Helpful
- Informative
- Entertaining
If YOU wouldn’t like to see it, neither will your followers.
If they don’t want to see it, they won’t Like it.
19. Engage with your followers
If you want your followers to engage with your posts, you need to engage with them.
It’s easy to think of social media as a platform to get your business’s name out there, but that isn’t how you should approach it.
Instead, you should think of it as a platform to build relationships with your customers and followers.
Engaging with your followers can look different for different users:
- Interactive posts
- Responding to comments
- Highlighting customer stories
If your followers feel like you care about them, they'll be more likely to Like your posts and tag their friends.
20. Host a giveaway
People love to get free stuff!
One great way to get Likes and followers is to give them the chance to get free stuff with a giveaway!
There are different ways to host a giveaway. You can:
- Have people like a post
- Have people tag your account in a post
- Have them tag friends on your post
At the end of the contest, just randomly pick a winner.
Make sure you SHARE a picture of the winner with your followers, so they know you followed through!
These giveaways always generate many new likes and followers, so they’re a great way to give your page some momentum.
21. Curate great content
Do you struggle to find great content to share with your Instagram followers?
We talked about posting high-quality content, but how do you find it?
There are 2 ways:
- Create all of your posts.
- Mix in posts from around the web.
It’s a good idea to create some of your posts, but sharing content from around the web can boost your content strategy.
This is where a content tool comes into play.
Using a tool like Post Planner can save you literally hours a week finding the best content in your niche.
It can even automate the posting process, giving you more time to engage your followers in the comments.
We highly recommend giving a curating tool a try.
Try signing up for Post Planner’s free trial and see how much it can help you get more Likes.
22. Follow online trends
Your followers are interested in your niche (if they weren’t, they wouldn’t be following you).
Therefore, one of the best things you can do to get more likes is to ensure that you’re up-to-date on the latest trends in your niche.
When your posts don’t reflect the current trends in your niche, it makes you look outdated and irrelevant.
There are 2 good ways to follow online trends:
- Follow influencers
- Use Google Trends
Influencers know what’s important to your followers, so make sure you know what the most popular influencers in your niche are posting.
Google Trends is a great tool for keyword research and for figuring out the current trends.
When your posts line up with what your followers are currently interested in, you'll get more likes on Instagram!
23. Post consistently
How often do you post on Instagram?
Many businesses don’t realize that they aren’t posting enough.
You need to post enough that your followers are looking at your content consistently.
The more they look at your content, the more likely they are to Like and engage.
Just how much should you post?
In general, you should post once per day on Instagram.
You can post more, but you should never post more than 3 times in a day.
Likewise, you should never NOT post in a day.
In other words, 1 post per day is a MINIMUM!
24. Deal with haters
Do you get nasty comments on your Instagram posts?
What should you do with them?
- Ignore them?
- Block them?
- Post a nasty response?
Haters are an excellent opportunity to show what your business is all about.
You can take the opportunity to show kindness — people will often be impressed.
The more you show kindness in the comments, the more people will respect your business.
Respect will often lead to higher engagement.
25. Develop an image
You’ve probably heard the word “aesthetic” describing Instagram accounts.
Developing an aesthetic means having an image that remains consistent from post to post.
It DOESN’T mean that every post is the same.
It simply means you decide what your business should look like on Instagram, and then you make your posts consistent with that image.
Developing an image helps people resonate with your account.
It also encourages them to engage with you as they get to know your image better.
When people know you better, you get MORE LIKES!
How NOT to get more Likes on Instagram
Now that you know what it takes to get more Likes on Instagram, let’s talk about how NOT to do it.
If you’ve made these errors — don’t worry. It isn’t too late for your account. It may just be time to reset and try a new strategy.
DON’T buy followers
Many people starting on Instagram think that buying followers might give them the push they need.
Unfortunately, it doesn’t work that way.
Instead, purchasing followers results in low-quality followers that don’t care about your content.
When people don’t care about your content (or worse, they’re bots), they won’t engage with it.
A follower that doesn’t engage with your content isn’t worth anything to your business.
Even worse, purchasing followers can get your Instagram account suspended or banned.
In other words, buying followers is a waste of time and money!
DON’T assume it will happen overnight
We hope you start to follow these tips TODAY.
However, you shouldn’t expect your next post to go viral — even if you follow all these tips.
You'll likely see a slight uptick in engagement immediately, but it'll take time to grow your page significantly.
In the meantime, don’t get discouraged. Instead, stick to your social media plan and keep posting consistently.
The likes will continue to roll in.
Conclusion
There you have it!
These 25 tips should put you well on your way to boosting your Instagram likes and followers.
If you only remember 2 things from this article (hopefully, you’ll remember more), remember these:
- Post consistently
- Make every image/video/story high quality
Quality and consistency will get you a long way on social media.
What other strategies have helped you get more likes and engagement on Instagram?
Let us know in the comments below!
TOP 16 ways to get likes on Instagram: fast, free, a lot
Likes on Instagram are one of the main goals of any account, from a simple user to an online store. But why? Likes are an indicator of coolness, success, if you like. Companies that promote their products and services need likes to earn money, win an audience and brand loyalty. For bloggers, a large number of likes helps in promotion and popularity, as well as in attracting potential advertisers. nine0003
Therefore, without preludes - I have collected for you the most popular ways to get likes on Instagram with and without services.
how to get likes through services
Another way to get likes is cheating. But, we do not approve of this method, because apart from a beautiful figure you will not get anything. And besides, this beautiful figure will resolve within a week. As a result, all the cheated subscribers will either run away or simply lie dead weight, bringing absolutely nothing to your account. nine0003
In the first table, we have collected the TOP of proven services that you can safely use.
| Service | Free version | Cost |
| TmSMM | Yes | from 0.19 ₽/like |
| Likemania | No | from 0.14 ₽/like |
| TapLike | No | from 0.5 ₽/like |
| LikeInsta | No | from 0.40 ₽/like |
| PrSkill | No | from 44 ₽/1000 likes |
In the second table you will find exchanges that will help you not only get likes on comments and posts, but also earn money on them.
| Service | Free version | Cost (per like) | nine0021
| Socpublic | No | from 0.2 ₽ |
| Unu | No | from 1 ₽ |
| TaskPay | No | Non-fixed |
| VKserfing | Yes | from 0.1 ₽ |
Buy a small number of actions. It is better to spread the process over several days. This will protect you from blocking and suspicion from subscribers. nine0003
Important. Using wrapping, you do not see the real picture of which post is entered and which is not. You just create the illusion that everything is super in your account. Therefore, do not abuse, but look for real problems and solutions.
how to get likes yourself
Likes cheat services are an easy method, but not the only one. There are other ways to get likes on Instagram without cheating.
But they are more likely to help attract an audience to your profile and at the same time increase the number of followers on Instagram. The rest already depends on how you manage it: the quality of the content, expertise, design, etc. nine0003
1. Quality content
Content quality is the first thing you should worry about if you want to collect hundreds or even thousands of likes. It is not only about a beautiful picture, but also about the text. It should be informative, without water and, of course, it should attract the eye and desire to read everything to the end. If you lack writing skills, then you can hire a copywriter whose job is to write quality posts.
As for the visual, the opinions of Instagram experts differ on this matter: some believe that the photo and text in one post should be inextricably linked, others argue that the main thing is that the photo does not stand out from the overall picture of the profile. In any case, the photo should be aesthetic, eye-catching, but not pretentious.
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2. Keywords and hashtags
Another way to attract an audience and, accordingly, likes, is to use keywords and hashtags. But first things first.
Keywords are the very words by which potential subscribers can find you. For a clothing store, these are "dresses", "shoes", "suits". For a flower shop, this could be words like "bouquets", "flowers", etc.
Previously, it was enough to clearly define the topic of the blog, write who you are and what you do, what the blog is about, and so on. However, it is not suitable for beginner bloggers. You need to come up with a capacious description that will make your account unique and evoke emotions. Do not get carried away with writing in a hat, be brief, but understandable. In addition, Instagram only skips 150 characters. nine0003 On the left is an example of how not to fill out a profile header, on the right is an ideal profile header
As for hashtags, their use will help increase coverage, “fly in” recommendations and, of course, attract new subscribers.
Of course, this will work if the hashtags are relevant to the topic of your post.
Do not overuse high-frequency tags: your post will be lost among thousands of others. It is advisable to use low-frequency tags, under which there are at least 10 thousand tags and mid-frequency - from 10 to 500 thousand. They belong to niche search and are more likely to attract the target audience.
Thematic hashtags3. Geotags
Geotag all your posts. On the map, this will look like a place of interest that can be visited for several reasons. For example, you sell your services there. Geotags can also be placed by your clients (not necessarily bloggers) who maintain their Instagram pages for friends and acquaintances. The person will see the mark on the map, read the post, look at your profile and, if he likes it, subscribe. nine0003
Even if you don't have a business, geotagging still makes sense. They help users who are interested in the life and blogosphere of the city.
But the main factors determining whether a person subscribes or not remain the thematic niche of the profile and the quality of the content. Subject to all these conditions, this is a great way to gain targeted followers on Instagram for free.
4. Time of publication
The question is quite broad. However, we can say that the timing for publishing content directly depends on your audience. What are we talking about? To determine the best time to post posts, you must form a portrait of your target audience: gender and age, geolocation, what she is interested in, and so on. nine0003
For example, you own an online cosmetics store. Your target audience is mostly girls from 18 to 24 years old, students. It is logical that they will not be active in the morning, which means that there is simply no point in publishing content at 9 or 10 am: the coverage will be minimal.
Based on your target audience, the optimal time for publishing posts can be considered the period from 17:00 to 22:00, since at this time the audience will be most active.
If your audience is quite wide - mothers on maternity leave, students, teenagers, etc., then the only way to find the right time is to experiment. Post at 12:00 one day, post at 17:00 the next day, and so on. Then track the activity in the profile statistics and choose the best time to post. nine0003
Related:
Instagram statistics: how to see + 52 metrics5. Posting in different formats
So that your subscribers do not get bored, dilute your feed with different post formats. You will see that the activity on your publications will increase.
- Carousel
Why is it necessary to do it now? Yes, just to keep the user on the page longer and show Instagram, they say, look at what good content I have, they spend a lot of time on it. nine0003
The Instagram carousel allows you to break the boundaries of the standard social network image format and, as it were, expand the screen. Thus, you can upload panoramic photos and they will not look cropped.
- Video
And in general, the approach to video content. Agree, they noticed behind themselves: they stumbled upon a video - even in an unfamiliar account - and froze. Why? Because it's beautiful, cool, cool transitions, bright shots, etc. So if you really care about how to get more likes - invest in this business: hire a specialist and do not spare money. Or read about how to edit video on Instagram. nine0003
- Reels
Facebook on Instagram has its Tik Tok analogue - Reels. In this section, you can post videos lasting from 15 to 60 seconds. Track trends, participate in challenges. Here you will find an audience and draw attention to the blog.
Instagram seeks to promote a new content format. The algorithms of the social network are more favorable to videos made in Reels and display them more often in recommendations.
Reels section on Instagram6.
Target Targeted advertising is a useful tool that allows you to target an audience that may be interested in your product or profile. We will not talk about targeted advertising in detail here, we have already written articles about this. nine0003
I can only say that in order to get a bunch of likes, you can promote your photos, and select transitions to the profile as the target action. So users will like your other posts.
Related:
Targeted advertising: 5 types + description (instruction)When setting up a target on Facebook, do not forget to clearly indicate the terms of the advertising campaign and limit the budget. Otherwise, FB will drive you into debt, constantly writing off funds for advertising. nine0003
Note. If you will set up different targeted advertising, I recommend doing this through the service Getuniq . The passage of moderation is easier, and there is also a bonus when replenishing the budget.
But about this shhhh
7. Advertising with bloggers
Native advertising format is now popular, when a blogger does not directly talk about you, but reposts any of your publications or leaves something like a post-review, where he mentions your profile . Blogger subscribers rely on his authority and go to the specified account. And they like it, of course. nine0003
Life hack. If you want a guaranteed result, then discuss the terms of cooperation and submission with the blogger in advance. But before launching an ad, be sure to request the blogger’s up-to-date statistics and check him for cheats, for example, in LiveDune.
8. Repost posts in stories (and old ones too)
A very useful way to collect more likes is to repost posts. This will work effectively: some subscribers may simply not notice your new post due to Instagram algorithms, so it is useful to duplicate the post in stories. nine0003
Reposting old posts will not hurt either: it will help to collect additional likes from your new subscribers and increase the coverage of publications.
9. Cross-posting
If you want your brand to be on several platforms at once, but there is no time to create original content, then cross-posting will come to your aid. To make it clearer, cross-posting is the automatic or semi-automatic placement of one message on several sites and services.
Example of cross-posting in social networksHow else can you get likes?
Ways to get likes are not limited to a standard set of points, so below I have selected for you methods that are no less effective than those that we have already listed.
1. Hype, trends
Follow the news and build your posts based on them, express your position. If you react quickly, you can collect the asset in your account.
Kings of Hype Oksana Samoilova and Djigan Life hack. No need to “build happiness on someone else’s misfortune”: be constructive and don’t hype on tragedies. Ask subscribers to express their opinion with likes and comments.
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2. Audience Engagement
The good old "like like a brother" or "repost please" has not gone away and still remains one of the easiest ways to raise an asset. In the end, there is nothing wrong with asking your audience for help in case your asset sank. Just in case, I leave for you an on-duty phrase that works with a bang: "Support me with a like if ....";)
3. Commenting bloggers
about publications in order to respond quickly and have time to check in during the active time of the post. Read it and write your opinion on the topic. nine0003
Life hack: Use subtle humor in the comments, it always works well for the audience. In addition to the post itself, comment on the opinions of other users to draw more attention to yourself.
4. Mailing in Direct
To purposefully attract the attention of your audience to the post, you can use sending messages in Direct. The content of the messages can be different: ask people to like or describe your offer.
Newsletter can be done both manually and with the help of services. We wrote about all this in detail in the article. nine0003
Related:
Direct mailing: 30 services + 4 steps how to make Direct mailingJust don't get too carried away with such mailings. Firstly, quickly discourage users from yourself, and secondly, for non-compliance with the limits, you run the risk of flying into a ban. Per day from one account it is permissible to send 70 letters to subscribers and 50 letters to users who are not subscribed to you.
Interesting. You can optimize communication with customers on Instagram using MyBotan. The chatbot will automatically send a welcome message, talk about promotions and reply to messages. And also, save data about the client and his applications. Agree this will facilitate the work in the social network? Click and test 3 days for free -> MyBotan
5. Contest
Try running a contest among your subscribers.
Play a gift, and indicate likes as conditions for participation. By doing this, you will well increase the involvement among your subscribers and will be able to attract new ones.
Related:
Contests on Instagram: how to run + secrets of engagementLife hack. The time of the competition should be such that everyone has time to participate, but not too long, so that people do not get tired of waiting for the prize. Optimal 5-7 days. nine0003
6. Giveaway and Liketime
Giveaways are an activity when bloggers/shops gather, donate gifts to participants and raffle them among the most active. Budget and duration vary. To get the coveted likes, become a sponsor of the giveaway.
Life hack: Choose giveaways that guarantee no more than 25% of your current audience. This will save the engagement rate. That is, if you have, for example, 10 thousand subscribers, then the maximum give for you is with a guarantee of 2500 people coming.
The organizers of quality giveaways can be found on Telegram. nine0003
Liketimes are often held by bloggers, and usually the conditions are as follows: like a certain number of publications, comment on the publication, go to the page of the one who commented before you and be active there.
Life hack: Participate only in those activities that take place at the moment. For example, the lighttime started an hour ago, the correspondence in the comments is active. You can participate. If a post with a like time was posted two days or a few hours ago, the chances of getting your likes in response will be less. nine0003
7. Activity chats
Activity chats - communities in which people who want to get likes and other activity gather together. You like - and you like in response. You can find them on Instagram itself, but it’s more convenient to do it through Telegram, there are many similar chats. Read more about activity chats in our article.
By the way, if you didn't know, you can still see who likes whom on Instagram
Related:
Instagram activity chats: how to find + FAQLife hack: Join chats with about 20-50 members. This increases the likelihood that people completing tasks will not be repeated, and you will receive likes from different users. And one more thing: do not join 20 chats at once. You simply will not have time to be active everywhere. Better choose a couple with simple rules without instant blocking.
Briefly about the main thing
In summary, we can say that the number of likes directly affects the life of your Instagram account. The more likes - the more popular your account, which means that the chance of being noticed by advertisers increases. The same applies to those who do business on the site - a lot of likes means trust and loyalty to the brand. nine0003
Accordingly, whatever way you choose to collect likes, first of all pay attention to the content that you publish.
Yes, the services will increase your likes, help you bring your publication to the TOP, and other ways will attract subscribers. But all this will have a temporary effect if you do not pay attention to the quality of your posts.
And here we come to the rescue again, read our articles, promote your profile and collect your cherished likes.
Related:
Get 1000 followers on Instagram: 16 waysRead more: Maintaining a professional Instagram account
Working with publications
To begin with, it is worth deciding on the main topic for publications on the page, since in any case it will not be possible to attract and, more importantly, retain a large number of subscribers who are interested only in some part of the content. For this reason, if you are selling any goods, then the entries should reflect the chosen direction, only occasionally alternating, for example, with photos from the life of the store, which is often done by advanced users.
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More:
Creating a template for Instagram
Designing the page in the same style
In addition to the above, the publications themselves on the page should both organically complement each other and make the user want to go to the full post. This can be achieved through careful selection of colors, which will allow you to control a variety of graphic editors and filters, as well as using planning applications.
Choosing a convenient time
Considerably increasing the number of views and, consequently, likes, if the publication turned out to be really interesting, will also allow a competent choice of time for posting. Ideally, for this, it is necessary to find out, for example, using statistics, at what time most of the subscribers prefer to go to Instagram, and publish entries exactly at these intervals. nine0003
More details:
Viewing statistics on Instagram
Drawing up a content plan on Instagram
Due to the fact that not only time is of great importance, but also regularity, be sure to create a content plan in any convenient way.
It is best to use delayed posting applications and services for this, which have many options that were mentioned in the previous section of the instructions and will help in the design.
Hashtags and tags
To achieve maximum coverage, especially at the stage of account promotion, hashtags and other tags will allow you to put them both in regular posts and stories. At the same time, it is worth using these elements within reasonable limits so as not to cause the opposite effect and loss of subscribers, and also not to face a shadowban, which is very difficult to get rid of. nine0003
Read more: Creating hashtags and location tags on Instagram
Do not use frequency tags and location tags that are not related to the content of the picture or to the account, as such an obvious cheat will be negatively perceived by both subscribers and the social network itself . If you are not sure which hashtags to use, you can turn to the search for relevant low-frequency variations on the topic.
Engagement increase
There are a fairly large number of methods for increasing subscriber engagement, indicating the number of views and likes from the same people over time. Regular events of various kinds show themselves best, whether they are ordinary drawings or promotions and discounts, which is important for stores. nine0003
Read more:
Run Instagram Contests
Raise Instagram Activity
It's important to consider every aspect of the event here, as any attempt at cheating or failing to, for example, give the winner a well-deserved prize can lead to loss of engagement and followers. Therefore, think over the rules, conditions for obtaining and participating in advance, and only after that create an appropriate post.
Mutual activity
A somewhat risky, but still relevant solution for gaining likes on Instagram can be mutual cheating, which allows not only to get ratings, but also new subscribers. It comes down to visiting accounts that are quite in demand and similar to yours in terms of subject matter in order to like and comment on posts, taking into account the content of the publication.
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If you already have a certain number of followers and the overall account can attract attention, you will definitely get additional views and ratings. At the same time, it is important to act within certain limits, since the active writing of comments in a short time under several publications is negatively perceived by the algorithms of the social network.
Advertising placement
Despite the fact that advertising is mostly needed to get subscribers, it can also lead to an increase in the number of likes if you link to a specific post within the ad. Such a decision is especially relevant in combination with promotions and any other events that require a certain action from each potential participant. nine0003
Learn more:
Create Instagram Promotions
View Instagram Reach
The best way to create ads is to use promotions to gain access to additional options and not waste time negotiating with bloggers. The latter option can also bear fruit, however, it often requires more significant investments, and therefore is simply not suitable for just cheating likes.
Option 2: Services for cheating
An alternative to boosting likes on your own can be special third-party services that allow you to get the required number of ratings both on a paid and free basis. Usually this is used only at the very beginning of the promotion, if other more legal methods are not available to you, due to the fact that this often leads to account blocking and other negative consequences for statistics. nine0003
We will not consider or recommend specific services due to the huge number of options that can be found manually. Moreover, each such resource requires almost identical actions, consisting in completing tasks or acquiring local currency and then creating a request specifying a record and the exact number of ratings.
Troubleshooting
If you follow the above recommendations, as a rule, getting likes should not become a problem, but if you still do not succeed, despite the correct account maintenance, it may be in the shadowban.
