How to create cool instagram profile


How to Create the Perfect Instagram Profile

Instagram

Instagram, one of the worlds most used and liked platforms. More and more companies and businesses are now utilising the platform as a way to grow their following, and also increase their potential revenue streams. Over 500 million of us use Instagram, and about 80% of us follow a business profile meaning reach is astronomical. This article will therefore discuss how to create the perfect Instagram profile.

Maximising your Instagram Profile

The process of maximising your Instagram profile is not overly complicated, and following the basic points below will put you on that road to success.

Public! Not a Private Profile

Instagram has a default setting whereby your profile will be set to public so everyone is able to see it. Making your profile private will defeat the object of this task. If your profile is private then anyone who searches or is tagged in your posts who is not a follower will not be able to view your content.

Recognisable and Searchable Username

Sometimes out of your control but having a searchable user name is vitally important to being found on Instagram. Most will search for whatever your business or company name is, so keeping it as close to that as possible is going to be vital. If your business or company name is taken, then try and use a variation which includes the name you want. Using your business name as the first part of your user name with a combination of symbols or numbers is usually going to help.

Searchable Business Name

Having an easily searchable business name is important outside of instagram anyway. But in this platform it is also very beneficial in relation to how to create the perfect instagram profile. As mentioned in the point above if you are not able to use your business name in the way you want you will still want to be found. Your business name will appear under the username you select when being searched for. The business name therefore will act as a second point of reference for the searcher, and regardless of your username you will be found.

The Profile Picture

Your profile photo is the first thing any of your searchers will see when they visit your Instagram profile. Making sure it is something recognizable and of good quality will only give your profile that added boost. Most will opt for their company logo, or branding. This is always a good go to as it will create that association with your brand. Getting your logo known is also great marketing. Nike, Coca Cola and Apple have all mastered this on another level. However, the principle is still the same.

Actionable and Informative Bio

As with your profile picture, your bio is in a very prominent space on your Instagram profile. Therefore making sure it has some form of call to action, and information about your business is vitally important. A bio profile only consists of a 150 word limit so in this time you need to give as much information as possible, and more so a reason to follow you. Many will use hashtags in their bio as well. This allows you to be found by hashtag not just username. Definitely worth looking at in order to extend that reach you are looking for.

Include Trackable Links in Your Bio

The way in which Instagram is built means it wants to house everyone on the app. There is not an extensive chance to be able to direct traffic away to websites and also content. Your bio is going to be one of very few chances for you to be able to do it. Within your bio include links that relate to your homepage or even blogs that you are writing. Many youtubers will use it as a chance to promote their newest video. If you are not into youtube then use it to promote your new content. If you are going to do this then make sure the links you are using have some form of tracking ability. Setting up Google Analytics one each page is good to see the traffic rate, and also who is clicking on your page. You can from here see the success of the links you are using.

Enable them Notifications

Having your phone or tablet going off the hook every five minutes may not be your idea of fun, however you need to keep an eye on them. They could be linked to you being mentioned in posts which you need to respond to, or direct messages about your products and services. Engagement on the platform is just as important as creating this great profile. Making sure you answer your followers and engage them in conversation will mean they are more likely to continue to come back to your page. Repeat visitors means better traffic rates.

High Quality Photos

Instagram is built off the back off photos, and ultimately is a photo sharing platform. The quality of your pictures will speak volumes about your brand and what you are trying to represent. This does not mean you have to be all creative, and produce the next amazing piece of art, but make sure the quality is top notch. The misconception for most is they feel if they do not post it will affect them. Yes this is true, and consistency is key. However, do not post any old picture just to satisfy a post. Make sure it represents your brand, or is appealing to your audience.

Suitable Hashtags

Hashtag, hashtag and hashtag. The basis of a lot of Instagram, and the right hashtags can put you in front of the right audience. The right audience can mean the right followers, and potentially a chance to turn these people into customers. If you are not sure on the hashtags that you need to use then use some of the free tools on the internet. They will show you what is trending in your sector, or on instagram as a whole. Make sure you include these in your posts when you start out to help you along the way.

To Conclude

Creating the perfect instagram profile can take time to do, and will all be dependent on the audience you are looking to attract. The two things that are clear are firstly that Instagram has great reach. It can really transform your business, and is a great social media tool. Secondly, the basics cannot be ignored. All the above points are very easy to implement. If you found our guide on how to create the perfect instagram profile then have a look at some of the articles we have put together to assist in building your knowledge of other areas of marketing.

8 Tips For Creating the Best Instagram Profile Possible

Ever noticed that there are some accounts on Instagram you just HAVE to follow?

I mean, even if you’re not into cats on Roombas (who isn’t, though?), there is SOMETHING about the account’s profile that draws you in and lets you know they’re going to brighten your feed every day.

This is not an accident, my friends. And there are things you can do to create that same desire to follow and like in others!

We’ve put together some of these tips and tricks on how to make your Instagram profile more attractive below!

You know what they say about first impressions, right? This is true in life AND online. It all starts with a profile that pops. Here are eight tips on how to create the perfect Instagram profile and make sure yours is among them!

Start by making sure you have an Instagram Business account. Some of the suggestions below will not work on a personal account.

Plus, you’ll want access to analytics and maybe someday – advertising options.

All set? Here’s how to start the Instagram profile optimization process!


Want to plan the perfect feed, find the best hashtags and post at the best times for your audience right from your phone? Its time to meet your new Instagram Smart Assistant from Tailwind - now available on Android and iOS. 


Instagram Profile Optimization Idea #1
Use a Photo That’s Really You

This is the photo other Instagrammers see when you share an image, make a comment, appear in notifications, or when someone checks out your profile.

So, should you use your logo or a photo of your own irresistible mug? 😁

It all comes down to which one is most recognizable as your brand!

If your brand IS you, Are you fun and a little zany? 🤪 Or maybe you need to be seen as trustworthy and serious. 🧑‍💼

Whatever the case, your Instagram bio photo really needs to encapsulate all that in one teeny tiny photo. No pressure. 😉

Also, don’t forget to keep it 100% genuine! The best Instagram profiles are authentic ones.

Tailwind member Color Me Courtney does a great job with her Instagram profile overall, but it’s her photo that really draws you in. Don’t you just want to be her BFF?

Then there’s superstar Marie Forleo. She’s approachable, funny, confident. And that’s reflected in her Instagram profile photo. Get the idea?

Obviously, there will be some exceptions where using a face wouldn’t make sense.

For example, if you’re a larger company with a recognizable logo, you almost need to use your logo to reassure people that they have found the correct account!

Whatever the case, make sure the photo is bright enough to be seen on mobile, and never use a poor-quality or fuzzy photo.

First impressions, remember?

Instagram Profile Optimization Idea #2
Pick an Identifiable Username

Our next tip on how to create the perfect Instagram profile is to be particularly mindful when choosing your username.

Your username is that one-word lowercase “handle” that serves as your Instagram URL. So, for @tailwindapp, the URL for the account would be https://instagram.com/tailwindapp.

You have up to 30 characters here (no symbols or spaces). It’s also what people will use when they mention you in a comment.

So try to make it memorable – it’s your identifier and a crucial part of the Instagram profile optimization process.

If you already have an established Instagram account and want to change your username, think long and hard about it – you’ll need to make changes to any place you’ve used that username in the past – guest blog posts, business cards, etc.

Instagram Profile Optimization Idea #3
Choose a Searchable, Meaningful Instagram Name

Your Instagram name, on the other hand is your display name on your profile.

You have a bit more flexibility here (30 characters/spaces to be precise) to work in your keywords and improve your Instagram profile.

The name on your Instagram account does not have to match your username exactly.

In fact, for most people, expanding on the username to use keywords or explain what you do makes a lot of sense. For example, “AMRAP Life | Active Wear”.

If you’d like to capitalize on search, try logging out of Instagram and search the name you’re considering using.

Do you have a chance of appearing in the results? Might people actually search for that term in Instagram? If so, go for it!

It may be the perfect opportunity to not only improve your Instagram profile but also drive more visibility to it.

Changing your Instagram name doesn’t require you to go back to fix links (as would changing your username), so while it’s not something you want to change often, if you need to optimize it to create the best Instagram profile possible, feel free.

Instagram Profile Optimization Idea #4
Write an Instagram Bio that Sizzles

A thoughtfully curated bio is crucial to creating the best Instagram profile possible.

You get 150 characters here, so make them count! Tell people what you do, who you are, and what they can expect to see from your Instagram updates. Most importantly, tell people WHY they should follow you.

Obviously, your business type will dictate how personal you get in your Instagram bio.

Love the sass from Jenn’s Trends.

But wait! Many people get a bit squeamish at the thought of writing their own Instagram bio.

If you’re one of them, ask a friend or a few – what do I do? What am I good at? What words pop into your head when you think of me?

Use those to formulate a really fun bio that gets people excited to learn more.

Don’t forget to use emojis to add a little fun, and format your bio to make it easier to read!

When it comes to the Instagram profile review process, this step is a big one and we recommend you take the time to craft the most genuine and personalized bio possible!

Still a little lost on how to write a bio that stands out? Check out our step-by-step guide on how to create the perfect Instagram bio here!

How to Format Your Instagram Bio

  1. Write your bio in an online character counter tool and keep it to 150 characters or less. Use an emoji dictionary to make sure you choose universal emojis.
  2. Add in line breaks where needed.
  3. Copy and paste to your Instagram bio on desktop. If copying from your online character counter tool, try pasting into Notes, Notepad, Evernote, or even a Facebook status update before you paste it to your profile in Instagram.

Note: You will not see the formatting on desktop, but when you switch to your phone you will!

Instagram Profile Optimization Idea #5
Choose a Business Category

Though this may not SOUND particularly glamorous, adding a category to your business account allows you to tell viewers more about you.

Basically, (“I’m a fashion model” or “I’m a local restaurant”) without taking up any of your precious bio real estate.

You’ll need to set this information from mobile, not on desktop. Here I’ve chosen News & Media Website.

Instagram Profile Optimization Idea #6
Set Your Instagram Contact Options

Another tip on how to build your Instagram profile to its fullest potential is to make it easy for people to contact you directly by adding contact options to your Instagram profile!

With a business account, you can add an email address for click to email, a phone number for click to call, and a physical location people can tap to get driving directions.

Add as many as make sense for you!

Pro Tip: If you don’t want to add your actual address (if you work from home, for instance), consider adding at least your city and state.

When you do, your location will be shown in your bio. People love to know where you are – and you could easily attract the attention of people who prefer to shop local!

This step may not necessarily lump into how to make your Instagram profile interesting, but is very important to making you and your business more accessible to followers and customers!

Instagram Profile Optimization Idea #7
Make the Most of Your One Instagram Link

Instagram only allows one link in your bio – and if you’re wondering how to create a good Instagram feed, this is an important link!

After all, this link is valuable real estate to drive traffic from Instagram.

Maybe you’re planning on promoting blog posts, selling products or simply directing your followers to your site.

Whatever your purpose, you can shave tons of time off your Instagram planning by using a link in bio tool!

And guess what? We have a FREE one, and it’s the most advanced link in bio tool out there!

Smart.bio by Tailwind allows you to:

  • Personalize evergreen button links at the top of your page with custom CTAs and titles
  • Use your brand colors on your own unique landing page
  • Schedule Instagram post links to go live in real-time when you use Auto-Schedule for business accounts!
  • Analyze in-depth insights to find out where – and what – your followers are clicking on the most!

And did we mention it’s totally free? Claim your personalized Smart.bio URL below! 👇

Instagram Profile Optimization Idea #8
Create an Instagram 9-Grid that Dazzles

Looking for a visual tip on how to make an attractive Instagram profile?

A beautiful and cohesive Instagram grid (the combination of your last nine posts), can be a powerful motivator for potential new followers.

But it can be difficult to picture how attractive new content will look in your feed before you post it.

Don’t worry – Tailwind has your back. Our Instagram post planner app will allow you to see how content will fit into your feed before you hit “share” – right from iOS and Android phones!

Ready for your own Instagram Profile Makeover? Snag our “Instagram Profile That Pops” check list, see how yours stacks up, and optimize it today!

Start a Free Trial of Tailwind for Instagram!
  • Schedule photos and videos directly to your Instagram feed with Auto Post.
  • Optimize every post for more engagement with SmartSchedule and Hashtag Finder.
  • Automatically hide your post’s hashtags in the first comment to keep your caption clean & clutter-free.
  • Make your posts more discoverable with user tagging & location tagging.
  • Analyze what's working across every post and profile with smart analytics.

No credit card required

In

Conclusion: How to Create the Perfect Instagram Profile

For such a tiny piece of online real estate, your Instagram profile is a powerful little property!

Make the most of the space you’re given by utilizing all the fields Instagram offers to business profiles.

Spend the time to make it pop with the eight tips on how to create the best Instagram profile above and you’ll make a beautiful first impression and attract all the right people! PS – Don’t forget to get your checklist!

Check out this live (and lively) discussion with me and Jeff Sieh of Manly Pinterest Tips.

📌 Pin me:

How to make a beautiful Instagram

The article may contain information about the social networks Instagram and Facebook, owned by the Meta corporation, which is recognized as extremist in the Russian Federation and banned. Articles about these social networks or mentioning them are for informational purposes only. We strongly recommend that you promote your business on VKontakte and Odnoklassniki.

  • August 21, 2019
  • SMM and SMO
  • nine0005 59.8K
  • 16 min.
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Screen time statistics on my smartphone consistently show that I spend 24-27 hours a week on social media. And when preparing this article, the time increased to almost 48 hours a week! FORTY-EIGHT HOURS, CARL! Two days left my life in the virtual world. As our blog editor said: “After this, readers simply have to like this article.” :D

And now without the lyrics: I present to your attention 50 Instagram profiles where you can get inspiration to improve your account.

All presented profiles are not a model and an ideal to which one should mindlessly strive! Moreover, some of the profiles have a lame text feed, some have “Actual”, and others have BIO. So we just look at the beautiful pictures and, as usual, make ours even better.

P.S. Carefully! There is a share of subjective evaluation! For those who do not accept other people's opinions, we recommend drinking valerian extract before reading. nine0003

Profiles that did! We look at examples of beautiful Instagrams

  1. @magnitkrd

    Of course, Instagram's biggest asset is its own style. Let it be strange, let it be “not for everyone”, let someone wrinkle at the sight of a visual... But true connoisseurs and like-minded people will roll their eyes with pleasure. Just look at what beauty "Magnit" creates!

  2. @pyshechnaya1958

    The same can be said about the profile of the same puffy one. There are few photos, but a lot of pleasure. It has its own identity, just as there is a sexual connotation. By the way, not so long ago they wrote about the "sex" trigger in advertising, you can look here. But if you decide to make your profile sexy, be careful: Instagram doesn’t take even hints of eroticism with a bang. Which is a little sad, because these hints are very aesthetic and appropriate.

  3. nine0005

    @inspiration_decorstudio

    Mosaic puzzle - call it what you want. The essence will not change - this technique attracts attention, whatever one may say, especially if it is used more than once in the profile. Take a look at this account, at the beginning it has several mosaics and all with green accents. There is definitely something in this. =) But when using a mosaic, keep in mind that not all subscribers love it, because it is very strange to see 6-9 incomprehensible fragments in a row in your feed. nine0003

  4. @bibliiteka_club_official

    We continue talking about mosaics. If desired, with the help of fragments, you can arrange an insta-lander. Everything is clear from the name: this is an ordinary landing page transferred to the Instagram profile. =) Why is such a thing needed? For example, if you don’t have a website and it’s hard for you to maintain social networks on an ongoing basis. We create an insta-landing, pour advertising there, voila, you can find out all the information about your company in one click. nine0003

  5. @japan.papa

    Another example of how snippets can be used in an Instagram profile. We take an advertising banner, cut it, lay it out. Done, you are amazing! The main thing is that banners should be informative and be combined with each other.

  6. @adverteam_studio

    I know, I know, we are already tired of mosaics, I promise that we will finish them soon. =) Showcase your product or service in one post? No, they didn't. Let's go to 9-ty, as, for example, a branding agency did when they showed their design development for a client company. Looks damn cool and convenient for potential customers. When they get to your profile, they can get acquainted with examples of your work in a convenient and original format.

  7. @ilfioredecor

    By the way, if you didn’t know or didn’t think about it: photos in the puzzle can be cut not only across the entire width of the Instagram tile by 3, 6 or 9fragments. You can, for example, use only two vertical squares in the mosaic, as was done in this account.

  8. @___aromagia___

    Any SMM specialist, if he sees catalog photos on a white background in your profile, will start screaming heart-rendingly. Of course, depending on how it's all implemented and blah blah, but most often it looks ugly. What to do if there are no ideas? Alternatively, the white background can be replaced with silver or any other more interesting color. It will come out much prettier. nine0003

  9. @jean_baby_shop

    Another similar example, suitable for you if you find it difficult to crop products and transfer them to another background. You can lay out products on the same background and add thematic props. In total, you get the same catalog, only more Instagrammable.

  10. @artberi_rings

    And yes, you can lay out the goods not only on the photo background. The images in this profile are not intricate - just decorations for the box. But it looks very neat and aesthetic: both catalog and instagram. =)

  11. @babygramhouse

    Another variation of the catalog. This is just in case the white background cannot be cut down with an ax. Make the same substrates for each photo, they will save the situation.

  12. @juvelarto_store

    And this is how you can arrange a non-catalogue catalog. Stock up on fabrics, substrates, paper and combine backgrounds of different textures and colors. And do not forget about the props so that the product does not look "naked". nine0003

  13. @island_soul_jewelry

    And, of course, you can always demonstrate your product on models. The main thing is to repeat like a mantra: you need excellent photo quality, the same lighting and a single filter. Oh, yes... Also an interesting framing, the ability to be creative. In general, from experience I will say that for such cases it is better to hire a professional photographer, they have an eye for successful shots.

  14. nine0002 @sushi_holl_

    From personal observation: if you look at many, many profiles on Instagram in a row (as I did for this article), the eyes will be more attracted to accounts where black prevails. Why? Because there are far fewer of them. It just so happened that the Instagram audience loves everything light and glamorous, ignoring the charm of restrained, even a little gloomy photos. So there is a double-edged sword here: dark profiles stand out from the competitive ones, but not the entire audience will fall into ecstasy from their beauty. As they say, not everyone will understand. nine0003

  15. @plekhanova_studio

    One black-black profile contained black-black photographs taken with a black-black camera. =) I am almost 100% sure that if not all, then most of the photos in this profile are made by myself. Again, everything here is gloomy, although the theme of the beauty salon is conducive to "pink in rhinestones." Going to the "dark side" adds to the expensiveness of the profile, and unique shots add ... um ... uniqueness. In general, this example of Instagram is very successful, definitely worthy of attention. nine0003

  16. @black

    And this is for those who continue to claim that the mood color black is allowed only for Creed and Kirkorov, but for self-respecting profiles on Instagram. Look at this account with a sea of ​​followers and amazing engagement! So black for Instagram is very viable. Proven!

  17. @write__for_you

    Let's continue to develop the theme of profiles "not for everyone". Here everything is done in black and white, and this is again an amateur, they say, gloomy and depressing. By no means! For my taste, it looks very stylish and stands out against the background of sugary profiles. nine0003

  18. @vrn_mart_design

    Definitely against black? You can choose white. The abundance of "air" in the profile also attracts attention and does not look boring.

  19. @pinocchioosteria

    Well, what are we all about black and black?! Let's add colors and lights! Now I will disgrace the whole village, but I can’t figure out how to indicate in a couple of words what is attractive in this profile. =D There are overlapping colors here, I'll assume that one filter is used. In general, different color and light photos miraculously form a harmonious and bright profile. As for me, this is the most difficult thing to achieve, but the result is excellent - a beautiful Instagram that you want to subscribe to. nine0003

  20. @biancazapatka

    And now the brightness is at maximum! I am sharing with you one of my favorite profiles. Do not look at an empty stomach! Each photo is like a work of art, each has a lot of color, a lot of design elements. But all colors echo and the abundance of everything coexists in harmony.

  21. @sushi__panda__

    Golden mean. When you want to use classic black and white, but also bright colors. Just add a bright accent to the bw, for example, red. Ready! You are gorgeous! nine0003

  22. @yam_yam_irk

    A little more about food and professional unique shots. Showcase products in catalog format? Can! But it's too easy. =) What if you organize a photo shoot?. . Remember that unique pictures with an idea will be a hundred times more valuable than catalog ones. But they will also cost you more energy.

  23. @mir_matematika

    This is a math tutor profile. The photo tile itself is a simple “checkerboard” where identically designed photos go through one publication. The trick here is to style the profile to fit your theme. For example, geometric shapes and mathematical icons have been added to this account: this does not require a lot of fuss, but makes the profile much more attractive. So feel free to take it into service, the main thing is not to overload. nine0003

  24. @delfin_mkala

    We continue the conversation about styling to fit your theme. Here the design is almost “too much”, there are many tricks, bright elements, contrasting colors. But! The topic itself allows such a search, everything related to goods and services for children can go a little beyond. In this example of a beautiful profile, we pay attention to stylization: ducks, lifebuoys - all this reinforces the theme of the children's pool.

    nine0002 But these are not all tricks. Meet the endless feed on Instagram! Its essence is that the image or icon smoothly transitions from one publication to another. The endless tape has both admirers and haters. Where is the negative? It's simple: for many, due to the fact that all the photos in the profile are combined, it is difficult to catch the eye on something. In my opinion, here the endless feed is implemented very neatly and does not turn publications into mush.

  25. nine0002 @bs_bomond

    Here we see an element of an endless ribbon - the line smoothly flows from one photo to another. Attracts attention, but does not distract from the main photos. As a result, we get a non-trivial and beautiful profile on Instagram.

  26. @kidscare.official

    Here we also see small infinite elements. Plus, there is compliance with the color scheme of the substrates: blue and pink. Why do such things? They help out a lot when there is no way to combine the photos themselves: they can differ in color, lighting, design. Then endless elements and backgrounds help merge diverse photos into one style. Immediately there is uniformity, which is so important for publications. nine0003

  27. @the_barbershop_group

    Here is another profile with an infinite element. The best option when you want to add raisins, but you don’t want to spend a lot of effort. We take one detail and run it through the entire profile. Done, you are amazing!

  28. @mantin.home

    A moment of subjective opinion. I really like the checkerboard on Instagram profiles, by the way, I already talked about it in this article. In my opinion, this is one of the most convenient and pleasant formats for perception. If the templates for checkers are also made in a stylish way, then they are generally delicious. As a rule, informational posts are drawn up with a checker, which is +90 points for convenience.

  29. @grid_moscow

    Did you think we would end the conversation about checkers so quickly? =D See Instagram example for a car service. Here we do not see dirt, spare parts lying around and car mechanics covered in fuel oil. Accuracy adds, firstly, a checker, and secondly, the thoughtfulness of the pictures themselves.

  30. @avealalat

    Maam, can we talk about checker? =D In general, in short: such a trick can be implemented not only with the help of the same template, but also with the help of inscriptions on the photo. The main thing is that the text is readable, of course. And if you also choose a cool font, you will definitely get a couple of points to the beauty of your profile on Instagram. nine0003

  31. @repetitor_math_online

    Olya, calm down with your checker! No! =D There is one more thing. Patterns for checkers may not always be 100% the same. If you keep the color scheme, but change some elements, it will be even cooler. So you can individually make your own template for each checkers post, or at least make 4+ different templates. It will turn out very nice and somehow more “wow, how the person got confused!”.

    nine0006
  32. @pelmenya_irk

    Potentially Delicious Content – ​​Aesthetic food images immediately start salivating! The profile is made in dark colors, which makes it stylish and status, and most importantly, nothing distracts from food photos.

  33. @wedress_studio

    A simple solution to add aesthetics - frames! The same white frames, as in this example, add to the air profile, allow you to focus on the picture and, of course, add zest. So beauty is not always the invention of the bicycle. nine0003

  34. @prazdnik138

    Don't like the same frames? Business, do something different! It will also turn out very nice.

  35. @chistyydomeco.belka

    We will slowly move on to talking about templates with you. Now drawing an individual or buying a standard template is a very popular thing in the field of Instagram. You get a template - insert your photos - you're done! If you wish, you can make up the photo yourself, for example, in the Canva application. By the way, we already talked about it earlier in the article. nine0003

    In this example, we see a color template where the whole design is based on 3 colors: blue, gray and white. As a rule, the prevailing colors are chosen based on the company logo.

  36. @say.yes.agency

    Another example of templates with multiple colors and designs. Remember that the more different elements you have and the more they are active in the feed, the more difficult it is to combine them. So advice to you: be sure to use the tile designer on Instagram. For example, the UNUM application. It reproduces the social network tiles, which gives you the opportunity to know in advance how certain pictures will look next to each other. You can learn even more useful applications in one of our articles. nine0003

  37. @atami_jap

    By the way, for some topics, color extravaganza is not only acceptable, but also desirable. For example, Korean cosmetics, baby products, dry pools. Here, the color play on the verge of a foul is quite harmonious. But again, everything depends on your taste: not everyone manages to catch the balance between extravagance and outright trash.

  38. @nats_auto

    nine0002 And you can get by with just one color in templates. Look, blue has been added to the profile: both in the main tile and in the covers for Topical. And everything went from the company logo. And as a result, we have a uniform profile, in which, by the way, there is also a lot of "air" due to the abundance of white. Watch how you can beautifully present a topic that is difficult for Instagram, as, for example, this car service did.

  39. @pigmalion_salon_krasoty

    nine0002 There are templates a little more complicated, where not just uniform colors are used, but colored backgrounds or substrates, as in this example.

  40. @ylettravel

    Do not underestimate the work with captions on the photo - they help the user immediately grab what he is interested in. You can simply put an inscription on the photo, or you can, as here, use templates. By the way, pay attention to a common trick - to place similar photos in one line vertically. nine0003

  41. @goodgarden_studio

    Since we’ve already touched on the subject of post layout, posts with the same or very similar design can be placed in one line vertically, horizontally, or you can come up with your own order and post photos even as a snake, even as a spiral, at least ... at least as, in general . =) What is enough for your imagination.

  42. @gcc_irk38

    In almost every article I say that banal stock photos are bad for your Instagram. But there are also exceptions. We take a cartoon stock, add a template, put inscriptions - it turns out very well! So, if you have time to select hand-drawn pictures on your subject or there is a designer in slavery who can be exploited, feel free to experiment with drawings. nine0003

  43. @jp_clubbust

    Continuing the theme of drawings, look how cute these painted busts are! They are in some info posts, on the avatar, on the covers of Actual. Yes, there is no super-originality in this, but the profile is remembered thanks to bright pictures. Plus, there are elements of an endless ribbon and work with white frames. I definitely approve! =)

  44. @sidorova.koza.brand

    Now I will embarrass myself again, because I don’t know how to describe this profile. Strange, even surreal in places... You have to muster up the courage and go beyond the limits of normality in order to start maintaining an account in a similar vein. Think you can't do it right? Photo stocks to help you. There are a lot of oddities there, you will definitely find something for yourself, I give a tooth. =) And I also give a link to an article where free photo stocks are collected.

  45. @seizetheimpress

    nine0002

    If using content on photo stocks is too easy for you, and you are eager to create and get up, you can take unique pictures in a similar vein, as the owners of this profile do. The guys are strange, but cool, bravo!

  46. @keti_spain

    Sometimes your merchandise can inspire you with ideas for an interesting presentation of photographs. How can you beautifully serve dolls? You can just take a picture of them on a photophone, or you can ... arrange a trip around the city for them! The very idea of ​​humanizing dolls is not new, but with a stylish implementation, it all looks cool. Although a little creepy in places. nine0003

  47. @timandtimicecream

    When writing this article, it is not always possible to maintain objectivity, so I introduce you to the profile that fell in love with me at first sight. Something from pop art, something from minimalism... Personally, I am delighted! I definitely advise you to look through the account, pumping in a combination of bright colors is guaranteed to you!

  48. @42coffeeshop

    nine0002 This is my article, I do what I want until the editor sees it. =D Therefore, I show another profile on Instagram, which is similar to the previous one. Again, bright colors, mouth-watering photos, party-like, modernity. A little more and I will perform an ode to these profiles! In the meantime, I'm singing, you run into these accounts to soak up the beauty.

  49. @alexandriaslens

    Oh, we have a good charge of inspiration and practical advice! At least I really hope so. And therefore - at the end of the article, dessert. =) A profile of a talented photographer whose pictures you want to look at, and look at, and look at. Let's discard all the problems: a drop in activity on Instagram, an unwritten content plan... Just enjoy. nine0003

  50. @service1ps

    Well, now we have reached the promised figure of 50! Although I put the profile to the end, it takes first place in my heart. Yes, yes, this is the Instagram account of our 1PS Service! We try to please you with beauty and usefulness 2-3 times a week: we talk about useful things with metaphors and jokes, select images with trepidation. And, of course, do not forget to spoil you with gifts: subscribe to our profile, repost any post in your stories and get a 5% discount on any Service service. The commercial break is over! =)

Conclusion: why did you need to watch beautiful Instagram accounts?

Yes, there was no need for anything. =D Of course, if you are not concerned about the successful promotion of your profile, it is useful to see what others are doing, analyze their chips, think about how this or that stylistic move is implemented. All this encourages improvement. So don't forget to periodically raid Instagram.

In the end, I want to share with you my observations:

  • Empirically, it has been proven that if the profile has a sloppy or banal avatar, the rest of the design will also be lame. In order to save time when collecting profiles, I did not even log into accounts with a so-so avatar. What follows from this? That the avatar should be beautiful! It is with him that the user begins to get acquainted with your company. May it be successful.
  • Accounts with an aesthetic product by default, such as flowers or cakes, prefer not to implement any chips. And in vain. All profiles become one person and it is difficult to single out at least some company. nine0006
  • In addition to inspiration, the analysis of beautiful accounts and the analysis of competitive accounts on Instagram allow you to identify imperfections in your own profile. Detect and eliminate. =) By the way, if you don't know what to pay attention to, this article will make your life easier. In it, we told you how to objectively evaluate your account.

If you don’t have the time and energy to shovel mountains of profiles, analyze something there, for this you have us. We will evaluate your competitors and tell you how to improve your account. Learn more about Instagram promotion here. nine0003

Would you like to be consulted in detail? Our Support Department specialists are so cool that they will tell you about social networks just as well as real SMM specialists.

Write to [email protected] and find out how to start working on your account.

# SMM # promotion in social networks # content ideas # social networks

© 1PS.RU

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How to make a beautiful Instagram: design instructions

Menus

Content

  • 1 Avatar design on Instagram
  • 2 Design of the profile description on Instagram
  • 3 Geota and hashtags in the design of Instagram
  • 4 Design of texts on Instagram
  • 5 Registration on Instagram
  • 9000 9000 6 how to do how beautiful Instagram
    • 6.1 Color scheme for profile
    • 6.2 Posting scheme for Instagram
    • 6.3 Using filters and presets
  • 7 Ideas for beautiful content on Instagram

Not only celebrities and business account holders want to have a beautiful Instagram profile, but also ordinary users.

Please note that the article will not be about how to beautifully process photos for Instagram, but about how to add style and elegance to your account and properly design it.

Each user is trying to stand out from the crowd, so individuality is important. In business accounts and online stores, the originality of the presentation is also important. Let's figure out how to make a beautiful profile on Instagram. nine0003

Instagram avatar design

Instagram account avatar must have a common style with the visual design of the feed. The image must be of the same color scheme as the ribbon. If the color palette of the ribbon changes, then the avatar is also updated.

Try to maintain a common style when changing your profile picture. So that even when changing the avatar, it is clear at first glance that this is your account.

You can also make an avatar with special effects or create an art avatar for Instagram. nine0003

Designing a profile description on Instagram

In the Instagram description “about yourself”, you need to fit in 150 characters and try to hook the user. Write briefly and preferably in your native language. Describe what the blog will be about, who you are or what you do.

Give brief information so that a stranger, looking at you, immediately understands what is being written here. If you have your own hashtag, add it to your bio. This will help you create a beautiful and understandable account.

Fonts that can be applied to the Instagram profile bio. nine0003

Geotags and hashtags in Instagram design

Geotags and hashtags can easily find you, so add them to every post. Don't add overly popular Instagram hashtags, it won't do you any good. Come up with your own hashtags to quickly find your Instagram account or a specific post.

An example of using a unique hashtag on Instagram.

If the text below the post spans all characters, add the hashtags separately in the comments below the post, because placement does not affect promotion. nine0003

Text design on Instagram

Share stories under posts, you can write about anything. The main thing is to be interesting to others. No need to make out a photo empty or with incomprehensible emoticons.

The profile should be interesting not only for its beautiful design, but also for its history. This increases engagement and has a positive effect on the Instagram algorithm.

  1. Create your own columns and topics that you will cover regularly.
  2. Write about yourself, share your emotions and your life. nine0006
  3. Use storytelling to make your followers look forward to the continuation of the story.
  4. Do not forget to ask questions at the end of the texts and be interested in the opinion of subscribers, comments will also help you promote your account.

Designing a Feature on Instagram

Not all users view your Instagram Stories in 24 hours, so add them to Feature. Constantly update this section, but try not to litter your account.

Design the entire Highlights section in a certain style by adding icons with captions. It all depends on how you manage your account.

Consistency is not always good, so in order to make a beautiful Instagram, constantly draw inspiration. Keep up with the times and change if the world around you changes.

So, let's move on to the most important aspect of a beautiful Instagram - visual content!

How to make a beautiful Instagram

Visual is the key to blog success. Profile photos, its atmosphere and mood are the first thing a user can hook a subscriber (client) with. nine0003

The standard user's feed looks like a photo album that is intended for girlfriends, or worse, mom's girlfriends. The main mistake of photographs is the lack of detail of the “Instagram frame”: there is no emphasis on details, an incomprehensible background and no color correction.

Instagram account requires a lot of time and design approach. Your style must be recognizable. Therefore, it is worth considering the following details.

Color scheme for the profile

Think of a uniform style in which color you would like to design your account. Perhaps the color scheme will change with time and seasons, or you still prefer constancy in this matter. nine0003

Examples of visual design in the same style.

Posting scheme for Instagram

This is a selection of different variations of the effects and method of posting photos: checkerboard effects, changing photo margins, working with frames for Instagram, placing photos in a grid. This approach allows each rubric to give its own shade and stand out from the competition.

Posting scheme "Chessboard".

Using filters and presets

This is necessary to give Instagram a single thoughtful style. Using the same filters over and over will help keep this design consistent, as if you edit your photos by hand, it will be difficult to achieve a consistent color palette and the original idea.

Ideas for beautiful content on Instagram

We figured out how to submit content, but where do you get ideas for beautiful photos on Instagram?

  1. Find inspiration: instagram, pinterest, weheartit. View other people's materials and ideas. If you want to take certain photos with some item, then search pinterest or weheartit for this word (for example, a red scarf). nine0468 You will immediately see a huge number of photos with a red scarf. This does not mean that it is necessary to repeat exactly after them. Take note of eye-catching details: what immediately catches your eye, how photos are fasted, in what color scheme and how often.
    There is nothing wrong with the fact that you use someone else's idea, the embodiment will still be yours, so the photo will be original. These sites are inspiring, so don't ignore them. This also applies to business accounts, look for ideas on how to show a product to a client through a photo. nine0468
  2. Sort out the wardrobes, see what you already have from things that can be used for atmospheric themed photo shoots (in winter, these are sweaters, scarves, hats, knitted socks, garlands, etc. In summer and spring, flowers, hair accessories , bracelets, hats, fruits, etc.).
    If you have your own online store on Instagram and a certain product, then dilute the visual with various seasonal accessories. For example, layouts with cosmetics can be diluted with autumn leaves, spring flowers, bright summer scarves and glasses. nine0468 This will make users pay attention to your product.

    Seasonal flatlay accessories.

  3. Make your "photo corner" atmospheric when you can't take pictures in the studio. You can decorate one small area of ​​\u200b\u200bthe house in which you will take photos.
    For beautiful photos, of course, the surroundings are important. Buy or make a photophone for flatlay. It is also worth going to home interior stores and purchasing various items for layouts (artificial flowers, candles, frames with inscriptions). nine0006
  4. Look for people with similar interests, it's easier to make a photo session together, plus you can diversify the content. This applies to personal profiles, as bloggers often face a problem: they have ideas, but there is no photographer.
    Instagram business accounts should also consider having a visual designer.
  5. Find a treatment that suits your profile (for example, many bloggers give free Lightroom presets) and try to keep the feed in the same style.

    Learn more