How to apply for facebook video monetization


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Monetising your content on Facebook: What you need to know

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0 OF 4 COMPLETE

4 MIN

How to Make Money From Your Content on Facebook

5 MIN

Check Your Facebook Monetization Eligibility Status

5 MIN

Set Up and Manage Your Payouts

2 MIN

How to Stay Eligible for Monetization on Facebook

NEXT

How to Earn Money With In-Stream Ads
5 min

There are a few different ways to make money from the content you post on Facebook. To be eligible, however, your entire Page and its content must adhere to our rules for monetisation. How well you and your Page follow these rules will determine your monetisation eligibility.

Rules for monetisation

You and your Page need to follow three main sets of rules to be eligible to monetise your content on Facebook:

Facebook Community Standards

These are our foundational rules against unsafe content that depicts graphic violence, nudity and hate speech. In most cases, even non-monetised content must follow our Community Standards.

Partner Monetisation Policies

Our Partner Monetisation Standards are typically applied at the Page level and address the behaviour of your Page as a whole, including rules for the content that your Page creates, how that content is shared and how your Page receives and makes online payments.

Content Monetisation Policies

These rules typically apply at the content level. They address the content of each individual video or post that your Page publishes. Our Content Monetisation Policies include rules against violent, sexual, criminal, graphic or profane content.

See if your Page is eligible

In addition to following our Rules for Monetisation, there are certain requirements that your Page and your content must meet before being able to use any of Facebook's monetisation products.

Check your eligibility in Creator Studio

  1. Go to the Facebook section in Creator Studio.

  2. Click Monetisation.

  3. From the Overview section, use the Page picker at the top of your screen to choose the Pages that you want to see monetisation information about.

  1. Go to the Facebook section in Creator Studio.

  2. Click Monetisation.

  3. From the Overview section, use the Page picker at the top of your screen to choose the Pages that you want to see monetisation information about.

In-stream ads eligibility

Only Facebook Pages are eligible to use in-stream ads. You're eligible for in-stream ads if you meet the following criteria:

Only Facebook Pages are eligible to use in-stream ads. You're eligible for in-stream ads if you are 18 years or older and meet the following criteria:


Publish videos from a Page

You must publish videos from a Page, not a profile, to be eligible for in-stream ads. Learn how to convert a profile to a Page and about our video template for Pages.

Meet our Partner Monetisation Policies

You must meet our Partner Monetisation Policies, not only to be eligible for in-stream ads, but to stay eligible.

Meet our eligibility requirements for on-demand and/or live video

This metric helps determine how successfully you'll be able to monetise with in-stream ads. In the last 60 days, you need to have met the following requirements:

Eligibility Requirements for video on demand

  • 600,000 total minutes viewed in the last 60 days. This can include on-demand, live or previously live videos. This does not include minutes viewed from crossposted, boosted or paid watch time.
  • Page has at least five active videos. Videos can be on-demand or previously live, but this does not include active crossposted videos.

Additional requirements for live videos

  • At least 60,000 minutes of the 600,000 total minutes viewed in the last 60 days must include minutes viewed from live videos.
Have 10,000 Page followers

Videos must be published from a Page that has at least 10,000 followers.

Be in an available country and language

Review our current (but growing!) list of supported countries and languages.

Publish videos eligible for in-stream ads

To be eligible for in-stream ads, your videos must be at least one minute long. If your content is longer than three minutes, we recommend that you program your content to have a natural break at the one-minute mark. Please note that while in-stream monetisation supports content less than three minutes long, the requirements around publishing 3-minute video content must be met in order to include in-stream ads in your videos.

To check your Page's eligibility, head to Creator Studio > Monetisation overview

Check your eligibility

Only Facebook Pages are eligible to use in-stream ads. You're eligible for in-stream ads if you meet the following criteria:

Only Facebook Pages are eligible to use in-stream ads. You're eligible for in-stream ads if you are 18 years or older and meet the following criteria:


Publish videos from a Page

You must publish videos from a Page, not a profile, to be eligible for in-stream ads. Learn how to convert a profile to a Page and about our video template for Pages.

Meet our Partner Monetisation Policies

You must meet our Partner Monetisation Policies, not only to be eligible for in-stream ads, but to stay eligible.

Meet our eligibility requirements for on-demand and/or live video

This metric helps determine how successfully you'll be able to monetise with in-stream ads. In the last 60 days, you need to have met the following requirements:

Eligibility Requirements for video on demand

  • 600,000 total minutes viewed in the last 60 days. This can include on-demand, live or previously live videos. This does not include minutes viewed from crossposted, boosted or paid watch time.
  • Page has at least five active videos. Videos can be on-demand or previously live, but this does not include active crossposted videos.

Additional requirements for live videos

  • At least 60,000 minutes of the 600,000 total minutes viewed in the last 60 days must include minutes viewed from live videos.
Have 10,000 Page followers

Videos must be published from a Page that has at least 10,000 followers.

Be in an available country and language

Review our current (but growing!) list of supported countries and languages.

Publish videos eligible for in-stream ads

To be eligible for in-stream ads, your videos must be at least one minute long. If your content is longer than three minutes, we recommend that you program your content to have a natural break at the one-minute mark. Please note that while in-stream monetisation supports content less than three minutes long, the requirements around publishing 3-minute video content must be met in order to include in-stream ads in your videos.

To check your Page's eligibility, head to Creator Studio > Monetisation overview

Check your eligibility

Fan subscriptions eligibility

Currently, access to fan subscriptions is by invitation only.

Currently, access to fan subscriptions is by invitation only.

Branded content access and policies

Before you can tag a business partner in a branded content post, you need to request access.

To use Brand Collabs Manager, you need to apply.

Branded content in published posts on Pages or profiles must comply with our Branded Content Policies, which don't allow certain forms of branded content, such as roll ads or banner ads.

Before you can tag a business partner in a branded content post, you need to request access.

To use Brand Collabs Manager, you need to apply.

Branded content in published posts on Pages or profiles must comply with our Branded Content Policies, which don't allow certain forms of branded content, such as roll ads or banner ads.

Violations and appeals

If your content fails to meet our standards or follow our policies, it may be flagged for an enforcement action. These include reducing or removing your ability to use our monetisation tools.

Violations

Individual violations of our standards may lead to the disabling of monetisation tools for one specific piece of content. However, serious or repeated violations could cause your entire account to lose access to in-stream ads and other monetisation tools. Check the monetisation status for all your videos in your Creator Studio Content Library.

Appeals

If you believe that one of your videos has been demonetised incorrectly, you can submit an appeal directly to our reviews team. An appeal can only be submitted once for each demonetised video that your Page has posted. Appeals are typically answered in seven days or less.

Apply it

You manage a Page that publishes multiple videos a month. You have been monetising with in-stream ads for three months now. One day, your monetisation status for this Page moves from green to yellow. What's the first thing you should do?

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Check Your Facebook Monetization Eligibility Status

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This lesson is part of the course

Monetising your content on Facebook: What you need to know

Your progress on this course

0 OF 4 COMPLETE

4 MIN

How to Make Money From Your Content on Facebook

5 MIN

Check Your Facebook Monetization Eligibility Status

5 MIN

Set Up and Manage Your Payouts

2 MIN

How to Stay Eligible for Monetization on Facebook

NEXT

How to Earn Money With In-Stream Ads

Facebook Video Monetization: An Ultimate Guide For 2023

Are your Facebook videos finally getting the views you’ve dreamt of? Then now might be just the time to turn those views into money signs.  

The good news is, Facebook now has multiple ways to help you become a full-time content creator right on their platform.

Here, we’ve laid out the best Facebook video monetization options you can use to get that money ball rolling. 

Action!

Click here to watch the video -> youtube.com/watch?v=9iB43a_EWZA

But First, Who Can Monetize Facebook Videos?

Until recently, Facebook video monetization was only possible for a small number of Facebook partners.

Now, Facebook has a number of monetization options that are available to content creators, but you’ll have to meet a certain criteria.

You’re eligible to make money on Facebook if:

  • Your videos follow Facebook’s Community Standards, meaning your videos are free of graphic violence and hate speech.
  • You abide by Facebook’s Partner Monetization Policies, like sharing original content.
  • You are the Admin for the Facebook page.

Consistently meeting these rules will put you in a great position to start making money from advertisers.

You can check your eligibility in the Creator Studio to get a better picture of how to get paid on Facebook. 

The Creator Studio is where you can manage your Facebook video monetization and track its performance.

1. Leverage the Brand Collabs Manager

Have you been looking for an easy way to connect with major brands to make your influencer dreams come true?

Facebook’s Brand Collabs Manager sets up influential content creators with brands to pitch their products and services.

To monetize your Facebook page with these partnerships, you need to have at least 1,000 followers and one of the following:

  • 15,000 post engagements over the last 60 days.
  • 180,000 minutes viewed over the last 60 days.
  • 30,000 1-minute views for 3-minute videos over the last 60 days.

Adding branded content to your Facebook page can improve your revenue and your follower engagement, but it’s far from the only option.

2. Set Up Subscriptions

Maybe you’re looking to avoid corporate partnerships and would rather stay independent. Good news, you can still make money on Facebook.

Subscriptions, formerly known as Fan Subscriptions, puts your content behind a paywall so only your followers can see your posts.

Subscriptions has stricter eligibility requirements than Brand Collabs Manager. To put up your paywall you need:

  • To have at least 10,000 followers or at least 250 return viewers.
  • 50,000 Post Engagements or 180,000 watch minutes in the last 60 days.

If you decide to put content behind a paywall, you’ll need to make sure it’s worth the price of admission.  

Think about sharing behind-the-scenes videos or hosting Q&A’s for subscribers only.

Remember to keep sharing free content as well so that you’re still engaging with the Facebook community at large and growing your followers.

How To Set Up Facebook Subscriptions

If your Facebook page is eligible for Subscriptions you can set them up yourself following these steps:

  1. Go to the Creator Studio on Facebook.
  2. Select the page you’d like to monetize and click “Start Setup.”
  3. Read and accept the Terms & Conditions.
  4. Setup your Facebook video payout account.
  5. Select the benefits the subscribers will get.
  6. Choose your subscription price.
  7. Wait for approval.

You can research what other video creators charge for their content if you need help deciding on a price. 

It’s important you do your research, as setting the price too high may alienate followers, and setting it too low will have you missing out on well-deserved cash.

3. Use In-Stream Ads, AKA Facebook Ad Breaks

In-stream ads is a method of Facebook video monetization that most people are familiar with, whether they are content creators or viewers.

In-stream ads are played while your video is being viewed, and they come in 3 forms:

  • Pre-roll ads: the ads that play before your video starts.
  • Mid-roll ads: the ads that play during your video.
  • Image ads: static ads that are displayed below your video.

To be eligible for in-stream ads, you need to have:

  • 10,000 page followers.
  • Videos that are at least one minute long. 
  • At least 600,000 minutes of view-time in the last 60 days.
  • At least 5 active videos.

You can verify your eligibility in the Creator Studio.

How To Set Up In-Stream Ads

Facebook can automatically place ads in your videos based on where they think it will have the best results. It’s a great option if you want to save yourself some time.

This is the default option for in-stream ads, so all you have to do is:

  1. Select “Video” from the “Home” tab of the Creator Studio. 
  2. Upload your new video. 
  3. Select “In-Stream Ads.”

There is also the option to place ad breaks in the video yourself. To start, simply check the “Choose Placements” box in the In-Stream Ads section of the Creator Studio.

From there, you can:

  1. Add the cue points to your video where you’d like ads to appear.
  2. Make sure the ads are spaced out by at least 2 minutes.
  3. Select “Publish” to finish placing your ads.

You can still have Facebook improve your ad placements by selecting the “automatically adjust in-stream ad placements to improve your viewers’ experience” box.

This will move the ad by up to 10 seconds forward or back within the video to be in a better position.  

Get the most out of your in-stream ads by strategically placing them at natural breaks. 

Use cliffhangers right before the ad runs to keep viewers hanging on for what comes next the way successful television shows do.

4. And Monetize Your Live Streams

A big money maker for content creators is streaming live videos. You can bypass the need for advertisers and get paid directly by your followers.

Facebook monetizes live streams by letting viewers tip streamers with Stars, which are kind of like a digital currency.

Viewers can purchase Facebook Stars for $0.01 and send them to their favorite creators during live streams.

If a viewer missed a live stream, they can still tip the recorded video so long as it had Stars enabled.

If your live streams are eligible to receive Stars, consider…

  • holding a contest
  • a Q&A session
  • demonstrating a service or product
  • conducting an interview

…to receive more tips.

Wrapping It Up

Facebook can be a great way to monetize your videos, but it’s far from the only way.

Creating your own subscription site through a platform like Uscreen can lead to larger paychecks and a more stable income. 

If you want more than what Facebook video monetization can provide on its own, learn more about how we can help monetize your videos, too.

Facebook Video Monetization FAQs

Have more questions about Facebook video monetization? We have answers.

Can You Monetize From Facebook Videos?

Facebook allows you to monetize videos with in-stream ads, viewer subscriptions, and brand partnerships.

Eligibility requirements vary based on your viewership and location, so check your status in the Creator Studio to learn if you qualify.

What Does Facebook Pay Per 1000 Views?

You can determine how much your videos will pay you with this equation:

(Ad CPM x Ad Views)/1,000 = Earnings

If your video has 2,000 ad views and an ad CPM of $3. 00, your earnings would be $6.00.

Due to restrictions on ads, only a portion of your video’s views may count toward ad revenue.

How Much Does Facebook Pay With In-stream Ads?

As with most ad-based videos, your income is based on how many views you’re getting and where they are being streamed.

Facebook video monetization rates are also dependent on the cost per thousand (CPM) impressions the advertiser is charging.

Can I Monetize a 1-minute Video on Facebook?

Yes, videos must be at least one minute long to be eligible for ad-revenue. You also need to be in a country that allows for ad-based payouts.

90,000 Monetization of the video on Facebook using In-Stream

ads DONE

3 MIN.

Facebook Video Monetization with In-Stream Ads

2 MIN.

How do I get started with in-stream video ads? nine0006

2 MIN.

Add In-Stream Ads to Facebook Videos Using Creator Studio

3 MIN.

Facebook content review process before adding in-stream video ads

2 MIN.

Monetize with In-Stream Video and Audience Insights

2 MIN.

How to create and edit blocklists for in-stream video ads on Facebook

3 MIN.

Tips for increasing your payouts for Facebook in-stream video ads

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How to make money from fan subscriptions?
3 min.

In-stream ads help video creators earn money by inserting short ads into their content that qualifies for monetization. Creators receive a percentage of revenue for showing video ads to viewers. To continue watching the video, the viewer must watch the ad in its entirety. Because advertisers target different audiences, viewers will see different ads. nine0006

Compliance

In-Stream Ads are only available to Facebook Pages. You will only be able to post in-stream ads if you are at least 18 years of age and meet the requirements below.


Posting videos from your Page

In-stream ads can be added to videos posted to a Page instead of a profile. Learn more about how to convert a profile to a Page and how to use video templates for Pages. nine0006

Follow our Partner Monetization Rules

You must follow the Partner Monetization Rules not only to qualify for In-Stream Video Ads, but to keep them.

Video and/or Live Stream Qualifiers

This metric measures how successful you'll be in monetizing content with in-stream ads. Your content must meet the requirements below (based on data from the last 60 days). nine0006

Video requirements

  • 600,000 minutes of watching your videos in the last 60 days. These can be videos, live broadcasts or already completed broadcasts. Minutes of viewing promoted, cross-posted and paid videos do not count.
  • At least 5 active videos per Page. These can be videos or completed broadcasts, but not cross-posted videos.

Additional requirements for live broadcasts :

  • At least 60,000 of the 600,000 minutes watched in the last 60 days must be live.
Achieved 10,000 followers for a Page

The Page you're posting a video from must have at least 10,000 followers.

Publish content in supported countries and languages ​​

Check out the current (and growing) list of supported countries and languages.

Post videos that qualify for In-Stream ads

You can add in-stream video ads to videos that are at least one minute long. If the duration of the video content exceeds 3 minutes, we recommend that you provide a natural pause after one minute after it starts. Videos under 3 minutes can also be monetized with in-stream video ads, but they must meet the same requirements as 3-minute videos to do so.

To see if your Page qualifies, go to the Monetization Overview tab in Creator Studio. nine0006

Check compliance

In-stream ads are only available to Facebook Pages. You will only be able to post in-stream ads if you are at least 18 years of age and meet the requirements below.


Posting videos from your Page

In-stream ads can be added to videos posted to a Page instead of a profile. Learn more about how to convert a profile to a Page and how to use video templates for Pages.

Follow our Partner Monetization Rules

You must follow the Partner Monetization Rules not only to qualify for In-Stream Video Ads, but to keep them.

Video and/or Live Stream Qualifiers

This metric measures how successful you'll be in monetizing content with in-stream ads. Your content must meet the requirements below (based on data from the last 60 days). nine0006

Video requirements

  • 600,000 minutes of watching your videos in the last 60 days. These can be videos, live broadcasts or already completed broadcasts. Minutes of viewing promoted, cross-posted and paid videos do not count.
  • At least 5 active videos per Page. These can be videos or completed broadcasts, but not cross-posted videos.

Additional requirements for live broadcasts :

  • At least 60,000 of the 600,000 minutes watched in the last 60 days must be live.
Achieved 10,000 followers for a Page

The Page you're posting a video from must have at least 10,000 followers.

Publish content in supported countries and languages ​​

Check out the current (and growing) list of supported countries and languages.

Post videos that qualify for In-Stream ads

You can add in-stream video ads to videos that are at least one minute long. If the duration of the video content exceeds 3 minutes, we recommend that you provide a natural pause after one minute after it starts. Videos under 3 minutes can also be monetized with in-stream video ads, but they must meet the same requirements as 3-minute videos to do so.

To see if your Page qualifies, go to the Monetization Overview tab in Creator Studio. nine0006

Check Compliance

In-Stream Ad Types

There are 3 types of In-Stream Ads: Pre-roll and Mid-roll video ads and image ads.

Pre-roll video ads

Shown before the video plays. They are seen by people who searched for this particular content. The more viewers are looking for content, the more payout will be received by its author.

Mid-roll video ads

Displayed during video playback. They are suitable for videos that can be compositionally divided into parts. Since most people watch videos in the News Feed, we recommend that creators take this into account and include pauses for mid-roll video ads in their videos from the start. nine0006

Advertising with image

Static advertising under video content. It allows you to monetize videos that are not suitable for mid-roll video ads (for example, comedy performances).

Benefits of Facebook In-Stream Ads

Facebook In-Stream Video Ads allow you to make money from what you do best: quality content.

Generate revenue

In-stream ads are a reliable and efficient content monetization model. Add ads to new or existing Facebook videos to start making money from them. nine0006

Convenient and flexible format

Use the automatic placement feature to let Facebook determine the best time to insert your ad. However, you can choose this moment manually.

Viewability

We've designed In-Stream ads to not interfere with viewers who like long videos with few interruptions.

Quiz

Advice

You live in London, have 18,000 followers on your Facebook Page, and created five 3-minute videos in the last month. Each of them received over 150,000 one-minute views. Can you start making money from ads on your videos? nine0006

When creating videos, try adding 1-2 seconds of natural pause to insert mid-roll video ads. In order for you to get more views, the first ad should appear no earlier than one minute after the start of the video.

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How to monetize YouTube videos ▷ ➡️ Creative Stop ▷ ➡️

Monetizing YouTube videos individually or several can be quite simple. Well, the platform as a whole has a powerful tool that you can find in the Monetization section. From here, you can manage and regulate the content you want to promote in your videos.

And this is another highlight of this post. In addition to banner ads, you can choose other forms of monetization that are just as secure and sponsored by the interface. You just have to choose the one that best suits you and your channel's needs of course. nine0006

In addition, you also need to make sure that meets the minimum monetization requirements of , each methodology has its own requirements. This is something you should be sure of before choosing any of the techniques.

Finally, you must remember that before you do anything to apply to the YouTube section that allows you Ganar money so you must submit the form to the company's Affiliate Program, you can learn more about this section at this link: https://support.google.com/youtube/answer/72851.

With that in mind, let's start with advertising guide and review with other methodologies to make money.

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