How much celebrities make on instagram
The Top Instagram Earners Globally and From Every Country
By Matt Pelkey
Posted on October 5, 2022
For most of us, Instagram is the ex-“square photo-sharing app” that’s free to use (not counting all the swag that you’re influenced into buying).
But for a select bunch of heartily-followed users, the platform offers an even better deal: a decent annual income in return for a handful of sponsored posts. Even so-called nano-influencers – those with four-figure follower numbers – can charge hundreds of dollars per sponsored post. Those with over a million followers average $15,356 per month, while top celebrities make more with one or two posts than most Americans will earn in a lifetime.
The total Instagram earnings from influencer to influencer depend not only on their follower count but on how often they’re prepared to sell their name and the power of that name in their particular market. This led NetCredit to wonder how top Instagram earnings differ around the world. So, we created an algorithm to estimate who is the top Instagram earner from every country.
What We Did
To reveal the world’s top Instagram earners, NetCredit first built a list of the most-followed Instagram stars from every country. List in hand, we used figures from the Instagram rich list to estimate the fee-per-ad for each country’s most-followed stars. Then, we counted up the number of sponsored posts made by each star in 2021 and multiplied this by their known or estimated ad fee.
Key Findings
- Cristiano Ronaldo is the world’s top Instagram earner, making $85.22m in 2021 from sponsored posts.
- Rival soccer player Lionel Messi is in close second place, with $71.96m.
- Ellen DeGeneres is the top Instagram earner in the U.S., making $33.73m per year.
- Justin Bieber is Canada’s top Instagram earner, making $4.
43m.
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North America: Deluge of Ellen Posts Makes Her Top Earner
Despite having well over 100m followers, Ellen DeGeneres’ TV show Instagram account commands only (!) $750k per sponsored ad. To make ends meet, Ellen makes nearly one sponsored post per week, and thus totals up to $33.73m per year – making her the top-earning Instagram influencer in the U.S. and North America and number four in the world.
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Justin Bieber is a once-a-month man, raking in a paltry $4.43m per year from around 13 sponsored Instagram posts per year. This is still enough to make him Canada’s number one. And he could earn even more if he billed wife and skincare entrepreneur Hailey for statements like “the most beautiful thing about you is your care to protect people with good ingredients that will help their skin to flourish like you did for me and my skin.
”
South America: Soccer Great Vies for World’s Number One Spot
South America’s top Instagram earner is second in the world only to Cristiano Ronaldo… in Instagram earnings, anyway. The Argentine soccer legend Lionel Messi and Portuguese Ronaldo are interchangeably touted as the sport’s GOAT. But over $13m in annual Instagram cash separates them at the top of the influencer table.
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Brazil’s number one influencer is no slouch, either. Entertainer-entrepreneur Anitta is the seventh-highest paid Instagram user in the world. We calculated that she may earn around $390,646 a pop, delivering 41 sponsored posts per year for brands such as Burger King, Samsung Brasil and skincare company Sol de Janeiro.
Europe: Ronaldo and Dua Lipa Among Instagram’s Top Earners
Europe’s top three Instagrammers alone rake in a combined total of over $100m, but to be fair, most of that goes in the branded sports holdall of one man: Cristiano Ronaldo.
Although some calculate that rival Messi earns more overall, Ronaldo is the most-followed athlete on Instagram, and only @Instagram itself has more followers. With a haul of $2,367,149 per post and 36 posts per year, his Instagram earnings are 18.4% higher than Messi’s. Meanwhile, beyond Instagram, Ronaldo’s sponsorship deal with Nike is set to make him $1 billion in lifetime earnings.
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Eight out of Europe’s top ten national number one influencers are in sports. Then there’s pop star Dua Lipa and, from Denmark, an actual photographer: Mads Peter Iversen. The philosophy graduate and former schoolteacher has a ‘mere’ 1m followers but uploads nearly four sponsored posts per week.
The Middle East & Central Asia: High-Earning Influencers Compete with Wonder Woman
Instagram earnings are relatively low in this region, partly due to regulations and unique socio-political challenges. Many of the top earners gained their fame through online media itself.
For example, Kuwait’s Dalal AlDoub emerged as a style blogger a decade ago and now commands an estimated $12,510 per post, collaborating with Guerlain, Sephora, Charlotte Tilbury and Bobbi Brown.
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But the region’s number one is a former Israeli soldier now best known as a Hollywood actress: Gal Gadot. The Wonder Woman star made just seven sponsored posts last year but commands half a million dollars per ad for brands including DirecTV, Revlon, Smartwater and Tiffany & Co.
Rest of Asia & Oceania: Cricket and Pop Drive Stars to the Top
India is known for deifying its cricket stars, and South Korea does the same for its pop idols. And these are, indeed, the figures at the top of the Instagram earning charts in each location. Despite a rough year in cricket, Virat Kohli topped the tables in advertising revenue in 2021, commanding a million dollars per post to make him the third highest-paid top national influencer in our study.
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Singer Jisoo is South Korea’s top Instagram earner, with pop adoration supplemented by anticipation for her late-2021 acting debut. Jisoo earns around $377,928 per post and advertises around once per week. Brands such as Cartier and Adidas get regular coverage on her profile.
Africa: TikTok Star’s Instagram Side-Hustle Generates $600k
Africa’s top Instagram earner is Egyptian musician Amr Diab. The 60-year-old is a frequent award winner and capitalizes on his established presence in Mediterranean pop to command nearly $90k for each sponsored post. He does this 40 times a year for brands, including Amazon, Citroen, Pepsi and Vodafone.
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Tanzania’s top Instagram earner is better known for his TikTok work. In fact, Khaby Lame is (at the moment of writing) TikTok’s most-followed creator. But he still has time to crank out an occasional $313k sponsored Instagram post – which he did twice in 2021.
Lame is currently an ‘ambassador’ for Boss and Binance.
Female Musicians Dominate World Top 10 Instagram Earners
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Want to make millions from Instagram ads? It helps to be American or in sports, though not necessarily to be an American in sports. U.S. Instagrammers account for three of the world’s top ten, and athletes account for a different three out of ten. But female musicians are the clearest ‘demographic’ at the top, with Beyonce, Jisoo, Anitta and Dua Lipa raking in a combined $81,671,561 per year from sponsored posts.
Instagram Pioneer Snoop Dogg Among America’s Most Sponsored
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There are mere thousands of dollars separating the top two Instagram earners in the U.S. But while Ellen makes it to the top with a barrage of posts, Beyonce is able to take a more leisurely, 20-a-year pace, thanks to an estimated $1,605,340 asking price.
On the world stage, four female musicians dominate the national top ten; a different four dominate here, where they are joined by Snoop Dogg. Mr. Dogg was one of the first big celebrities to have a presence on Instagram and now commands more than $460k per sponsored post.
Selfie-Made Millionaires
Whether you’re eager to concoct the most lucrative Instagram persona or just nosy about what your local superstar is earning, you can explore our full data in the interactive table below.
An app that started as a way to share personal moments with friends has soon become a vast supermarket with imagery curated by middle managers – of both the brands and the top influencers. While we continue to get the impression of a sneak peek into the daily lives and consumer preferences of our most beautiful and wealthy idols, it’s best to remember that they might not be into that lipstick or training shoe as much as the $1m-plus deal behind it.
At the same time, nano- and micro-influencers are able to supplement or even replace their main source of income with a canny and heartfelt sponsored recommendation.
If you have a decent Instagram following or the skills and interests to build one, it could be time to dust off that front-facing lens.
METHODOLOGY & SOURCES
To create the Instagram Rich List 2022, we first built a list of the most-followed Instagram stars from every country. We then found every post each of these stars published in 2021 and analyzed how many of their posts were sponsored. We then multiplied their ad number by the amount each celebrity could charge per post by cross-referencing our dataset with figures from HopperHQ’s Instagram Rich List.
For celebrities excluded from Hopper HQ’s list, we calculated the average cost per follower ratio for each type of celebrity on HopperHQ (e.g., sport, fashion, influencer, etc.) using the Random Forest statistical method and applied these calculations to our celebrities.
Our definition of a sponsored post is one that is either fully disclosed (with the “paid partnership” label) or contains branded sequences or hashtags such as #ad and #sponsored.
The data was collected in May 2022.
About Matt Pelkey
Matt Pelkey is senior lead content strategist for Enova International. A certified financial educator, he combines a background in journalism with half a decade in the fintech space to offer readers practical, easy-to-understand financial tips. He holds degrees from Vassar College and the University of Notre Dame.
How Much Do Celebrities Make on Instagram Posts?
By Gabrielle Olya
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These Stars Get Paid Obscene Amounts of Money To Post One Picture
Major celebrities like Kylie Jenner and Selena Gomez can make a killing off a single Instagram post. But stars from reality TV shows like “The Bachelor” and the “The Real Housewives” franchises — who might not have the same level of name recognition — still can earn millions per year from sponsored posts on Instagram.
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Top reality television stars earn between $5,000 and $15,000 for a single Instagram post, according to research conducted by Mediakix. The average reality TV star in this tier posted 7.4 sponsored posts per month, which means on the low end they would earn $37,000 per month, or $444,000 in a year, from social media marketing. If their sponsored posts pay in the mid-to-high range, they could earn even more: $888,000 to $1.33 million per year. See how much these high-powered reality stars can really make from social media.
Last updated: Aug. 23, 2021
Meghan King Edmonds
- Estimated cost per post: $1,500
Former “The Real Housewives of Orange County” star Meghan King Edmonds is no longer on reality TV, but she’s amassed enough of a social following to profit from her stint on the Bravo show.
With 961,000 followers, Edmonds earns $1,500 per social post, according to Jezebel.
In a given month, the mom and business owner may post about three sponsored posts for brands that include Teami, DIFF Eyewear and Effy Jewelry. She could potentially rake in $4,500 from Instagram in a month, or about $54,000 in a year.
See: 30 Celebrities Who Went From Rags to Riches
Scheana Marie
- Estimated cost per post: $1,500
“Vanderpump Rules” star Scheana Marie charges $1,500 to share a sponsored post with her 1.1 million followers, according to Jezebel. In the past, Marie has posted an average of one sponsored post per month, with sponsors including DIFF Eyewear. At that rate, the Bravo star could earn $18,000 a year from Instagram posts.
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Blac Chyna
- Estimated cost per post: $2,000
Former stripper and model Blac Chyna gained fame through her associations with rapper Tyga and the Kardashians.
But she has become a well-known name herself, with an Instagram following of 16 million.
Chyna charges $2,000 for a single Instagram post, according to Jezebel. In the past, the influencer has posted up to 18 branded posts in a single month, promoting Fashion Nova, Flat Tummy Tea, Tunes, Bodyblendz and 138 Water. That adds up to an estimated $36,000 per month and $432,000 yearly.
Read: 35 Reality Stars You Didn’t Know Are Extremely Wealthy
Lisa Rinna
- Estimated cost per post: $3,000
Being a “Real Housewife” comes with a big price tag, but sponsored Instagram posts can help offset some of those costs. Soap star and “The Real Housewives of Beverly Hills” star Lisa Rinna has Instagram advertising deals with Teami Blends and White With Style teeth whitening kits thanks to her 2.1 million Instagram followers. The reality star — who has posted about one sponsored post per month — earns an average of $3,000 per post, which translates to an annual Insta income of about $36,000.
Jenny McCarthy
- Estimated cost per post: $3,500
Actress and host Jenny McCarthy can earn $3,500 for a single Instagram sponsored ad, according to Jezebel. The SiriusXM personality — who has 1.3 million followers — has sponsorships with Teami Blends and Planet Fitness. In the past, she has posted about one sponsored Instagram post per month. At that rate, her Instagram earnings can be as much as $42,000 for the year.
Becca Tilley
- Estimated cost per post: $5,000 to $15,000
Becca Tilley appeared on two seasons of “The Bachelor” — season 19 with Chris Soules and season 20 with Ben Higgins. Though she didn’t get the final rose either time, she was a fan favorite and parlayed her time as a “Bachelor” star into a career as a blogger, YouTuber and social media influencer. She has 1.1 million followers on Instagram alone.
Tilley has gained sponsorships from brands that include Charmin and Mural Cerveza.
In the past, she has posted an average of three sponsored posts every month, according to Mediakix, which means she can earn up to $45,000 in a given month. With those monthly earnings, Tilley can make up to $540,000 a year from Instagram.
Lauren Bushnell
- Estimated cost per post: $5,000 to $15,000
Lauren Bushnell won over viewers — and “Bachelor” Ben Higgins — when she appeared on season 20 of the show. The couple even got a spin-off show, “Ben & Lauren: Happily Ever After?” Although the couple has since split, Bushnell’s Instagram popularity remains. The lifestyle blogger is one of the most followed “Bachelor” contestants, with 1.3 million followers.
Bushnell posts an average of four sponsored posts per month, according to Mediakix. That’s an average monthly income of up to $60,000 just for her Instagram activity. That adds up to $720,000 per year — so she’s definitely made up for the high cost of being on “The Bachelor.” In the past, her sponsors have included Secret, ThirdLove, McDonald’s and ThredUP.
Ashley Iaconetti
- Estimated cost per post: $5,000 to $15,000
Ashley Iaconetti has appeared on numerous shows from “The Bachelor” franchise, including season 19 of the main show, two seasons of “Bachelor in Paradise,” and the inaugural season of “The Bachelor Winter Games.” Best known for her frequent displays of emotion, the reality star has amassed over 1.1 million Instagram followers.
In the past, Iaconetti has gained Instagram sponsorship from major brands including Olay, MTV, Head & Shoulders and Dermalogica. With an average of six sponsored posts per month, she’s poised to rack up as much as $90,000 in a month, or up to $1.08 million per year from her Instagram posts, according to the Mediakix data.
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Teresa Giudice
- Estimated cost per post: $5,000 to $15,000
An original member of “The Real Housewives of New Jersey” cast, Teresa Giudice has had her ups and downs chronicled on TV, from serving jail time for tax evasion to becoming a best-selling author and bodybuilding champion.
The mom of four has accumulated 1.7 million Instagram followers over the years, which puts her in the top tier of social media influencers.
With an average of seven sponsored posts per month, according to Mediakix, Giudice can make anywhere from $35,000 per month on the low end to $105,000 per month on the high end, according to the Mediakix data. That means she can potentially earn $1.26 million from social media posts in a given year. Her sponsors have included Flat Tummy Tea, BlanQuil, SugarBearHair and Hand MD.
Jade Roper
- Estimated cost per post: $5,000 to $15,000
Jade Roper’s wild Playboy past might have been the reason Chris Soules didn’t give her the final rose during season 19 of “The Bachelor,” but she still got her happily ever after. Roper met her now-husband Tanner Tolbert on “Bachelor in Paradise,” and the couple even has two “Bachelor” babies. Fans loved her redemptive love story, and the reality-star-turned-podcast-host now has over 1.
2 million followers.
With an average of nine sponsored posts per month, Roper can potentially earn up to $135,000 in a month, or $1.62 million in a year, according to the Mediakix data. Her Instagram sponsors include Nutrisystem, Lull, Seattle’s Best Coffee and Lord & Taylor.
Amanda Stanton
- Estimated cost per post: $5,000 to $15,000
Amanda Stanton didn’t win over Ben Higgins on season 20 of “The Bachelor,” but the single mom of two was a fan favorite on the show. Stanton gained even more popularity by appearing on two seasons of the summer spin-off show, “Bachelor in Paradise.”
The reality star and YouTuber now has 1.2 million Instagram followers, and with an average of 10 sponsored posts per month, she can rack up as much as $150,000 in a single month, or $1.8 million in a year, according to Mediakix data. In the past, Stanton’s celebrity endorsement deals have included RocksBox, Herbal Essences, Sperry Top-Sider and ThredUP.
Stephanie Pratt
- Estimated cost per post: $7,000
Stephanie Pratt became a reality star in the U.S. when she appeared on “The Hills,” and gained fame across the pond when she appeared on “Made in Chelsea.” Pratt — who has 918,000 Instagram followers — makes an average of $7,000 per sponsored post, according to Jezebel.
Though the reality star doesn’t explicitly label her posts as ads, she often tags clothing and beauty brands in her posts, which she likely gets a kickback for. With about four sponsored posts per month, Pratt can make $28,000 in a month, or $336,000 a year.
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Scott Disick
- Estimated cost per post: up to $20,000
Kourtney Kardashian’s ex-boyfriend and “Keeping Up With the Kardashians” star Scott Disick has more Instagram posts promoting his own brands. But that doesn’t mean he never takes an opportunity to make some cash on the side.
With 22.7 million followers, Disick earns up to $20,000 for a single post, according to Jezebel. His sponsors have included Monet Brand and Boom Bod.
Emily Ratajkowski
- Estimated cost per post: $80,700
Self-described as a model, actress and feminist, Emily Ratajkowski is also a designer. She and her best pal, fashion veteran Kat Mendenhall, dreamed up and launched the brand Inamorata Woman— a body-conscious collection with a beachy attitude designed to fit every woman’s form. The brand was inspired by the pair’s Southern California upbringing, which included living in swimsuits during the summer months.
Ratajkowski’s sponsored posts, which go out to her 24.1 million followers, include Kerastase and Paco Rabanne Parfums. The model and designer posts for brands other than her own about twice per month, which translates into $161,400 per month — a $1.9 million annual Instagram income.
Bella Hadid
- Estimated cost per post: $86,300
Bella Hadid, with 25.
9 million followers on Instagram, is known for her career as a fashion model. Her mother, Yolanda Hadid, is a former fashion model, and her sister, Gigi Hadid, is also a fashion model. Bella has walked the runway for some of the world’s top fashion designers, including Givenchy, Chanel, Versace, Dior and Fendi. She has also graced the covers of a variety of magazines, including Vogue, Elle, Glamour and Allure.
The fashion model’s sponsored posts include Michael Kors and Calvin Klein, and she appears to post about twice per month. At her per-post rate of $86,300, she can pull in $172,600 per month, or $2 million per year, from Instagram.
Stephen Curry
- Estimated cost per post: $142,000
Stephen Curry, the basketball player who led his team, the Golden State Warriors, to three NBA Championships, is no slouch when it comes to making bank on Instagram. The athlete and entrepreneur — who has 27 million followers — makes $142,000 per Instagram post, according to Hopper HQ.
Curry’s sponsors include Under Armour, Palm and Rakuten, and he posts two to three sponsored posts per month. At just two sponsored posts per month, Instagram profits for this basketball star can total up to $284,000 per month, which is $3.4 million per year.
Conor McGregor
- Estimated cost per post: $169,000
MMA fighter Conor McGregor has amassed 31.7 million followers during his time on Instagram. According to Hopper HQ, McGregor is one of the highest-paid athletes per Instagram post.
McGregor has had a wide range of paid partnerships, including Burger King, HiSmile and Monster Energy. If McGregor only posts an average of two sponsored Instagram posts per month, he could potentially earn $338,000 per month, which is over $4 million in a year.
Khloe Kardashian
- Estimated cost per post: $598,000
Although Khloe Kardashian doesn’t make as much as her famous siblings, Kendall Jenner, Kim Kardashian West and Kylie Jenner, do for their sponsored content on Instagram, she still brings in a considerable amount at almost $600,000 per post, according to Hopper HQ.
Khloe also has an impressive 98.6 million followers on Instagram. With just two sponsored posts per month, this Kardashian can earn $1.2 million per month, or $14.3 million per year, from Instagram.
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Kendall Jenner
- Estimated cost per post: $611,000
Fashion model and reality star Kendall Jenner got her modeling debut at Sherri Hill’s Spring 2012 Fashion Show two years before she graduated from high school in 2014. At the young age of 23, Jenner has amassed 116 million followers on her Instagram account and gets paid $611,000 per post, according to Hopper HQ.
A quick scan of Jenner’s Instagram posts over one week yielded six sponsored posts. Jenner promotes brands like Longchamp, Aritzia, Proactiv and Stuart Weitzman. If Jenner just did six sponsored Instagram posts per month, she would pull in $3.6 million per month — for a total of $43.9 million a year.
Find Out More: The Kardashians and 18 Other Reality TV Salaries Revealed
Nicki Minaj
- Estimated cost per post: $651,000
In September 2019, Nicki Minaj shocked fans with a tweet that she was going to retire from music to have a family. Not even a day later, Minaj apologized for the tweet, saying it was insensitive and that she would address her plans later.
Whether or not Minaj will pivot away from her music career in pursuit of other dreams remains a mystery, but her success on Instagram is clear. With 106 million followers, Minaj earns $651,000 per social post, according to Hopper HQ.
Minaj’s most recent sponsored Instagram posts included her collaboration with Fendi, totaling up to six posts so far in September. If Minaj were to do an average of six sponsored posts per month, she would bring in $3.9 million per month, a total of $46.8 million per year.
Neymar da Silva Santos Jr.
- Estimated cost per post: $722,000
In 2016, Brazilian soccer player Neymar da Silva Santos Jr.
helped Brazil win its first Olympic gold medal for men’s soccer in Rio. Neymar, who now plays for Paris Saint-Germain, has 125 million followers on his Instagram account and gets paid $722,000 per Instagram post, according to Hopper HQ.
Neymar promotes brands like Nike and does about two sponsored posts per month, for about $1.44 million. In one year, Neymar could potentially make $17.3 million on Instagram.
Selena Gomez
- Estimated cost per post: $886,000
Pop star Selena Gomez is one of the most followed people of Instagram with 157 million followers. She also ranks No. 5 on Hopper HQ’s Instagram Rich List 2019.
Gomez — who has amassed an impressive fortune from a variety of money-making avenues — only posts an average of one sponsored Instagram post per month, promoting brands like Coach and Puma. But she can still earn $10.6 million in a year because of her high rate for a single post.
Kim Kardashian West
- Estimated cost per post: $910,000
Kim Kardashian West is one of the highest-paid social media influencers within her family, coming in second place only to Kylie.
She is well-known for posting about her brands, such as KKW Beauty and Skims shapewear on Instagram. But she posts for other brands, too.
Kardashian West — who has 148 million followers — makes $910,000 from a single Instagram post, according to Hopper HQ. Her past and current sponsors include Flat Tummy Co., Hi Smile and SugarBearHair.
At her current rates, if Kim only does three sponsored posts per month, the reality star can earn up to $2.7 million per month and $32.7 million in a year from Instagram profits alone.
Cristiano Ronaldo
- Estimated cost per post: $975,000
Portuguese soccer star Cristiano Ronaldo ranks No. 2 for the most followers on Instagram, at 184 million, according to Brandwatch. Ronaldo’s sponsored rate for a single Instagram post is $975,000.
The soccer superstar’s Instagram promotions include brands such as CR7 and CLEAR hair care, and he averages about two sponsored posts per month. At his high sponsored rate, Ronaldo can pull in $1.
95 million monthly, for a total of $23.4 million per year.
Kylie Jenner
- Estimated cost per post: $1.26 million
Kylie Jenner has a net worth of around $700 million, thanks in large part to her lucrative cosmetics line. But the “Keeping Up With the Kardashians” star is also making a pretty penny from her social media posts. The youngest member of the Kardashian-Jenner clan — who has 146 million followers — makes $1.26 million from a single Instagram post, according to Hopper HQ.
Jenner’s sponsors include Adidas, and she has also done posts for Teami Blends, Calvin Klein and Bondi Sands. The billionaire beauty mogul posts about two sponsored posts per month. That means the reality star can earn $2.5 million per month, or a little over $30 million in a year, from Instagram profits alone.
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Cynthia Measom contributed to the reporting for this article.
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About the Author
Gabrielle Olya
Gabrielle joined GOBankingRates in 2017 and brings with her a decade of experience in the journalism industry. Before joining the team, she was a staff writer-reporter for People Magazine and People.com. Her work has also appeared on E! Online, Us Weekly, Patch, Sweety High and Discover Los Angeles, and she has been featured on “Good Morning America” as a celebrity news expert.
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How much do celebrities make per post on Instagram?
From the Kardashian clan to actresses, models and sports stars: find out how much they earn from sponsorship contracts
Instagram was first introduced to the world in 2010. Could anyone then think that the platform would become a real way to earn money for a large number of people?
Instagram is a virtual showcase that allows celebrities to have more direct contact with their fans.
This is a place where they can show themselves for who they really are (at least we hope so). nine0005
But we all understand that Instagram is also a platform where ordinary people can become famous overnight. People are turning themselves into a personal brand, with an ever-growing following, often far more than many magazines and fashion brands. We call these people “influencers.”
The cost per publication of a celebrity or influencer is often hundreds of thousands of dollars, and sometimes millions. So how much do the most influential people on Instagram earn? nine0005
How much celebrities make on Instagram: The Kardashian-Jenner clan
Instagram @kyliejennerKylie Jenner @kyliejenner – about 1 million dollars (850.000 euros) for each sponsored Instagram post.
Kim Kardashian @kimkardashian – 700,000 euros for each sponsored post.
Kendall Jenner @kendalljenner and Khloe Kardashian @khloekardashian – about 500.
000 euros per publication.
Kourtney Kardashian @kortneykardash – about 430.000 euros per post
How much celebrities make on Instagram: America's top singers
Ariana Grande @arianagrande – more than 700.000 euros for one sponsored post.
Selena Gomez @selenagomez and Beyoncé @beyonce for one advertisement they ask for the same amount as Grande.
Taylor Swift @tayloswift – 610.000 euros per post.
Jennifer Lopez @jenniferlopez – 560.000 euros per post.
Nikki Minaj @nikkiminaj – 525.000 euros per post.
Miley Cyrus @mileycyrus – 500.000 euros for the post.
How much celebrities earn on Instagram: influencers
One ad post for Paris Hilton @parishilton costs about 100.
000 euros .
Chiara Ferragni @chiaraferragni asks 50,000 euros for one ad post .
A sponsored publication by Olivia Palermo @oliviapalermo will cost 16.000 euros . nine0005
How much do celebrities make on Instagram: models
Instagram @gigihadidGigi Hadid @gigihadid – about 250.000 euros for one advertising post.
Bella Hadid @bellahadid – about 80.000 euros for one post.
Emily Ratajkowski @emilyratajkowski – €66,000 for each sponsored post.
Rosie Huntington-Whiteley @rosiehw – about 30.000 euros per publication.
How much celebrities earn on Instagram: celebrities
Instagram @emmawatson Emma Watson @emmawatson – 260,000 euros for an advertising post.
Priyanka Chopra @priyankachopra – about 250.000 euros for one sponsored publication.
David Beckham @davidbeckham – 285.000 euros for one advertising post.
Will Smith @willsmith – 200.000 euros for advertising publication.
Serena Williams @serenawilliams – 48,000 euros per advertisement.
Photo. instagram
We will tell you about something that has been worrying curious minds for a long time - how much bloggers and celebrities actually earn for advertising on social networks. We will also tell about the problems that the odious Kim Kardashian had after she was forced to confess to campaigning for certain products. nine0018
Grade
- 4.5 out of 5 possible based on 2 votes
How much bloggers earn
These days bloggers and celebrities influence people dozens of times more than politicians and sometimes even close friends.
Many people want to be like the rich and successful, so celebrity fans are ready to buy clothes, cosmetics and personal care products, in a word, anything, just to be like the object of their adoration. This is skillfully used by many companies that ask celebrities to casually advertise their product. For a certain monetary reward, of course. nine0005
Read also YouTube beauty bloggers to follow in 2016
There are many rumors about how much bloggers and public people earn on advertising. But recently, social media analytics company Captiv8 did a study that calculated the average cost of advertising posts on celebrity personal accounts. The results were very interesting.
Bloggers or celebrities with 250,000 followers can get $320 for a Twitter ad, $800 for an Instagram ad, $1,000 for a Facebook post, and about $2,000 for a YouTube video respond to video content). nine0005
If you take those who have more than 7 million subscribers, for example, the Kardashian sisters, then there are completely different rates for advertising.
For just one promotional post on Instagram, such celebrities can receive $150,000 (or $400,000). If they want to make a video for YouTube, they will receive $300,000.
Celebrities are forced to confess to advertisements
Recently, however, the US Federal Trade Commission (FTC) has become interested in such an easy way to make money. And now all bloggers are required to mark #ad (from "advertising", which means advertising - at. rev ) or #sponsored in promotional messages to make it clear to readers how the product is presented to them.
And due to the fact that the non-profit organization TruthinAdvertising.org, which entered the fight against illegal advertising, also took over the monitoring of accounts, the same Kardashians and hundreds of others had problems. Using the example of Kim Kardashian's Instagram, we saw that the socialite had to edit the caption for advertising publications, indicating the hashtag #ad in them.
