The average facebook user has how many friends


Wild and Interesting Facebook Statistics and Facts (2022)

Because Facebook is the largest social networking site in the world, with more than 2.2 billion monthly active users, it should come as no surprise that there are many wild and interesting Facebook statistics. Mind-blowing Facebook statistics and facts include those buried in the company’s origins, to its newest projects, as it continues to ensure its dominance and power throughout much of the world, provide insights to investors, marketers, and even your average Facebook user.

Facebook is the largest social networking site in the world. Check out these wild and interesting facts! 🤓Click to Tweet

Origins of Facebook’s Social Media Revolution

Facebook was founded by Mark Zuckerberg, along with fellow Harvard University students—and roommates—Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes on February 4, 2004.

Facebook founders (Image source: Le Journal de Montréal)

The origins of what today is a powerhouse company with unprecedented reach was a site Zuckerberg created called “Facemash. ” This site pulled photos from the online “face books” of the nine houses of Harvard and asked users to choose the “hotter” person.

Facesmash (Image source: IncomeDiary)

Needless to say, campus administrators were not impressed. They shut down the site and threatened Zuckerberg with expulsion from the elite school. Undeterred, Zuckerberg got another idea. This time, Zuckerberg decided to put the campus student directories with photos and basic information (known as “face books”) online. The idea wasn’t exactly Zuckerberg’s, as Harvard already had plans to do the same thing. However, Zuckerberg thought it was ridiculous that it was taking the school so long to put them up, so he built his own site. The site was initially launched as “TheFacebook.com,” which was only available to Harvard students, before being opened up to students in the Boston area and those attending Ivy League schools. By 2006, it was open to anyone with email who was at least 13 years old.

Thefacebook (Image source: The Wayback Machine)

Of course, even before Facebook was opened up to everyone, Zuckerberg found himself swamped with legal trouble as fellow students Cameron Winklevoss, Tyler Winklevoss, and Divya Narendra sued him for allegedly stealing their idea. A settlement landed each of them 1.2 million shares in the company. When incorporated in 2004, Sean Parker stepped up as Facebook’s first president, and the company moved to Palo Alto, California after receiving a $500,000 angel investment from PayPal co-founder Peter Thiel. The following year, the company dropped “the” from its name and moved to its current domain “facebook.com”, after purchasing it for $200,000. In 2007, Facebook introduced Facebook Marketplace, which allowed users to post classified ads. Also that year, the Facebook Application Developer platform was introduced, allowing developers to create applications and games on Facebook. The following year was a big one for the social media giant. In 2008, it established its first international headquarters in Dublin, Ireland. Additionally, Facebook Chat was rolled out, along with features such as People You May Know, the Facebook Wall, and Facebook Connect.

Digging into Facebook Demographics

How many users does Facebook have? Check out these Facebook user statistics: As of the second quarter of 2018, Facebook boasted 2. 23 billion monthly active users, with 68% of Americans using the social media platform. Though Americans heavily rely on the social media site, more than 85% of Facebook users come from outside the US and Canada.

Monthly Facebook users (Image source: Statista)

Facebook cracked the 100-million-user mark on August 26, 2008. By July 2010, it had half a billion users. The following year, Facebook crossed the line on 1 trillion page views. That same year, Nielsen found that Facebook was the second most visited site in the US and the most popular social networking site. Then, in September 2012, Facebook reached 1 billion users, hitting 2 billion users in 2017. Though Facebook is fairly popular with nearly all demographics, it’s losing traction with teens. Only 51% of teens aged 13-17 use Facebook, while other social media platforms do much better with that demographic: 85% are on YouTube, 72% on Instagram, and 69% on Snapchat. The most recent numbers for these teens show a significant decrease from the 71% of teens who were using Facebook three years ago.

Teens using Facebook (PEW Research Center)

When teasing apart the data on teens, one interesting Facebook stat rises to the top, which is that teens in lower-income families gravitate toward Facebook. Though more women use Facebook than men—74% versus 62%—the largest group of Facebook users are males aged 25-34, who make up 18% of all users.

Facebook users by age and gender (Image source: Statista)

With so many people buzzing around on Facebook, it’s mind-blowing to realize that any given user is only separated from another by just 3.57 degrees of separation. Though the average Facebook user has 338 friends, they only consider 28% of their friends to be genuine or close friends.

Facebook average degrees of separation (Image source: Facebook Research)

Another crazy Facebook statistic is that the average Facebook user is connected to fewer genuine friends than people they’ve never met in person, which comprises 39% of users’ connections. And, by way of other interesting Facebook statistics, it turns out that 47% of parents are friends with their children on the social media platform.

Facebook friends with parents (Image source: PEW Research Center)

Facebook Statistics on Data and Usage

Facebook generates 4 petabytes of data per day—that’s a million gigabytes. All that data is stored in what is known as the Hive, which contains about 300 petabytes of data. This enormous amount of content generation is without a doubt connected to the fact that Facebook users spend more time on the site than users spend on any other social network, putting in about an hour a day. If you’re not sure if you’re an above-average Facebook user, you can now take advantage of the site’s tool “Your Time on Facebook” to figure out, you guessed it, how much time you spend on the site.

Minutes spent per day on social apps (Image source: Recode)

One reason it’s important for Facebook users to keep tabs on their usage is the addictive nature of the site. About three-quarters of Facebook users visit the site daily, with 51% visiting the site several times a day.

Daily usage Facebook (Image source: PEW Research Center)

In fact, a recent survey by Harris Poll revealed that users found Facebook to be the hardest social media site to abstain from using. Although Zuckerberg is a programmer, he actually majored in psychology, which may account for his insights into developing a site that is so addictive. The number of people getting involved with the site is constantly increasing, with about 400 users signing up for Facebook each minute. Of course, in that one minute, a lot more happens on Facebook than just 400 people joining. Every 60 seconds, 510,000 comments are posted, 293,000 statuses are updated, 4 million posts are liked, and 136,000 photos are uploaded. But, that’s not enough for Facebook. Looking for ways to increase interactions with posts and advertisements, Facebook released the “reactions” option in 2016. More than 300 billion reactions were used in the year following the release of the feature. Of course, not all interactions, reactions, or even accounts on Facebook are legit. In fact, Facebook deleted 583 million fake accounts in the first three months of 2018. Even with the removal of millions of accounts, the steady increase in the number of Facebook users meant that there were more and more posts contending for users’ attention. Facebook admitted that at any given time, there are more than 1,500 stories competing for a space in a user’s newsfeed. However, Facebook only chooses about 300 stories to appear in a user’s feed. How these stories are selected changed in 2018 when Facebook announced adjustments to its algorithm, prioritizing post from users’ friends and family members. Though many Facebook users’ rejoiced about the change, it was bad news for companies banking on organic reach. Now, they need to rely more on paid advertisements to end up in a user’s newsfeed. Zuckerberg admitted that after the new algorithm overhaul, people were spending less time on the site: down 50 million minutes per day, which is just about 1-2 minutes per user. Not only that, for the first time since its inception, Facebook experienced a decrease in its US and Canada user base in Q4 of 2017. It went from 185 million in Q3 to 184 million in Q4. Although a million users might seem like a drop in the bucket, it’s important to note that each monthly active user from the US and Canada brings in an average of $27 in revenue.

Facebook daily active users in the US and Canada (Image source: Recode)

Making it a Mobile Company

In 2014, Zuckerberg said, “We’re a mobile company now.” Check out these Facebook usage statistics: He wasn’t joking; Facebook focused on making mobile devices a part of their key strategies. Now, 95.1% of people access Facebook with their smartphones, which allow them to consume content faster than when using their desktop.

Facebook device usage (Image source: Statista)A whopping 95.1% of people access Facebook with their smartphones! 😲Click to Tweet

A total of 47% of all Facebook users access the site solely on their mobile device. In fact, the company reached 1 billion mobile-only monthly users in November 2016. A few months earlier, it crossed the line of 1 billion mobile active users daily.

Facebook mobile monthly active users (Images source: VentureBeat)

In 2017, Facebook released Facebook Lite and Messenger Lite, apps which were designed for people living in developing countries with slow internet. As of June that year, there were about 200 million Facebook Lite users. Given all the things that mobile devices can do, it’s mind-blowing to realize that 19% of all the time spent on such devices is spent on Facebook. Clearly, Facebook has done an extraordinary job coming through as a “mobile company”.

US time spent by app category (Image source: Flurry)

Video Tagged as Next Megatrend

Zuckerberg famously said that video is the next ‘megatrend’ after mobile. It’s not just that video is following hot on mobile’s heels, it’s that mobile devices have paved the way for video content to grow in popularity: people are five times more likely to watch Facebook videos on their phone.

On average, Facebook generates more than 8 billion daily views of video content; more than 100 million video hours are watched per day. Though video content only makes up 3% of content on Facebook, it garners much more engagement than other types of posts.

Videos are shared an average of 89. 5 times more than other content on Facebook, making them the most shared type of content on the site. Additionally, native Facebook videos have 10 times more reach than YouTube links, which is one of the reasons more and more companies are uploading video content through their Facebook page, rather than simply sharing links.

Facebook video share averages (Image source: Mari Smith)

An odd Facebook stat about users consuming video content on the site is that 85% of users watch video with the sound off, and 80% of users find it annoying when a video auto-plays with sound. Because of this, captioned video ads can increase views by 12%. Another way users are adjusting their videos to get better results is by making square videos, which take up 78% more space in the mobile newsfeed than landscape videos. Yet another adjustment Facebook has made to promote video content was the introduction of Facebook Live, which was introduced in 2016. Since its inception, there have been about 3.5 billion broadcasts watched by nearly 2 billion people. The trend of using Facebook Live is rapidly growing; broadcasts from pages have increased 50% in the past year. And, it pays to go live often, as live videos are watched for three times longer during the actual stream than the replay.

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Figuring Out Facebook Finance Figures

Facebook held its initial IPO in 2012, to a tune of $104 billion, making it the largest valuation to date for a newly listed public company. It raised $16 billion, making it the third largest in US history. In 2010, Facebook, valued at $41 billion, became the third largest web company in the US, just behind Google and Amazon. According to the company’s posted 2018 second-quarter earnings, Facebook fell short of its projected earnings of $13. 36 billion with actual earnings of $13.23 billion. Ad revenue also pulled up short of the anticipated $13.16 billion, garnering an actual $13.04 billion. Facebook did say that it expected its revenue growth rates to be lower this year due to the company focusing on Stories—which do not generate income—and beefing up privacy and security for General Data Protection Regulation (GDPR) compliance. The dip in earnings could also be attributed to a slew of negative public relations issues associated with privacy and the 2016 US presidential election. Though there are many financial accolades in Facebook’s portfolio, they also have had some less savory situations, such as becoming the first company to lose over $100 billion in stock in a single day, which was on July 26, 2018.

Facebook Acquisitions

For many Facebook users, there is no difference between Facebook and Messenger. However, the company released Messenger as a standalone app in March 2011, after acquiring it from Beluga. About 1.2 billion people now use Messenger. However, Messenger wasn’t enough for Facebook’s portfolio of messaging apps. In February 2014, the company purchased WhatsApp for $19 billion—its largest acquisition to date. The goal of the acquisition was for the company to break into the international messaging scene. A major part of the reason for the hefty price tag for WhatsApp was its rapid user growth, adding up to 1 million users per day. Another major acquisition for the social media giant was its $1 billion takeover of Instagram in 2012, a month before its IPO. The purchase turned a social media rival into Facebook’s standalone photo app. Looking toward the future of entertainment and social media, Facebook acquired Oculus VR for $2 billion, paid in cash and stock, in March 2014. Oculus VR is a company that makes virtual reality headsets for gaming. When asked what his vision for the company was, Zuckerberg said that he plans to use Oculus VR for more than just gaming. Specifically, he wants to make it a platform for more experiences. One example he gave was being able to sit at home and watch a courtside basketball game. Another example was a user having a one-on-one conversation with their doctor.

Facebook Statistics ’Bout Businesses

By 2007, Facebook had more than 100,000 company pages, which allowed businesses to display their information and attract potential customers. In the following decade, that number has grown astronomically; there are currently more 60 million Facebook business pages. These pages are an integral part of the Facebook ecosystem, not just because of advertising dollars, but because users interact with them. Nearly 40% of people like or follow a Facebook page in order to receive special offers. It also turns out that 32% of people regularly engage with Facebook pages, leaving more than 5 billion comments on Facebook pages each month.

Facebook engagement (Image source: Ecommerce CEO)

Even before Facebook’s new algorithm was implemented, the average Facebook post had an organic reach of 2. 6% of the total audience of a page. Now, that number is definitely lower, making it even more important for businesses to boost posts and set aside marketing dollars for Facebook promotion posts. Interestingly, pages with smaller followings tend to have higher reach and engagement rates. Viral publishers, such as 9gag and BoredPanda, have been deeply impacted by the change of Facebook’s algorithm, seeing huge drops in engagement.

Facebook-influence declines (Image source: Digiday)

Any individual brand’s engagement number, however, is dependant on how fluent they are with creating posts that resonate with their audience. Heavy use of promotional posts is likely to turn users off, with nearly 60% of users disliking too many promotional posts.

Annoying actions brands take on social media (Image source: SocialMediaToday)

On average, brands post eight times a day, many of them taking advantage of studies detailing the best time to post, which in general agree that Thursdays and Fridays are the best days to put your most important content online. In order to find success for your brand, it’s important to dig into your own Insights for high-engagement days of the week and times of the day. Of course, with 40% of Facebook users not liking any brand page—the best way for businesses to get their content noticed is by taking advantage of Facebook Ads.

Advantage of Facebook Ads

The majority of Facebook’s income is derived from advertising revenue. Marketers spend billions of dollars each year to target customers based on users’ profiles. With 93% of marketers regularly using Facebook advertising, the company earned $11.8 billion from advertising alone in Q1 2018.

Facebook ad revenue (Image source: VentureBeat)

Facebook, which cashed out with nearly $40 billion in ad revenue in 2017, makes up 20% of the $203 billion in the global advertising market. Interestingly, about 70% of the 3 million businesses that use Facebook Ads as part of their marketing campaigns are based outside the US. Again, it’s the social media giant’s focus on mobile that is driving its advertising revenue success, with 91% of Facebook’s advertising revenue coming from ads targeting mobile devices. One reason that Facebook Ads are so popular with so many marketers is that a larger budget does not necessarily equate to more exposure. This makes it particularly attractive to small- and medium-sized businesses. The average cost per click (CPC) for Facebook Ads is $1.72 across all industries, and the average clickthrough rate (CTR) is 0.9%. Though, at first glance, these numbers might not look amazing, it turns out that 26% of people that have clicked on Facebook ads have made a purchase.

Facebook ads average CPC

It should be no surprise that people are more likely to click on ads that are related to their interests, and that’s where the Facebook relevance score comes in. The relevance score depends on engagement. A high relevance score means more engagement and that your ad costs less. For example, a relevance score of three costs 73% more than one with a score of eight. And, it has a 77% lower CTR score.

Facebook CPC and CTR (Image source: AdEspresso)

Catering to the needs of businesses, Facebook has developed several types of ads. One of the most effective forms is video. However, Facebook research has found that 47% of the value of Facebook video ads occurs in the first three seconds of the video. This means that marketers wanting to take advantage of Facebook video ads need to get straight to the point. In other forms of advertising, it comes down to using the right image, which accounts for 75-90% of advertising effectivity.

Facebook Faces Issues Bigger than Profitability

Facebook, one of the biggest companies in the world, did not reach its 14th birthday unscathed. The company has faced more than its fair share of major social issues, from the dissemination of personal information to fake news.

Fake News

About 45% of American adults get their news from Facebook, despite only 5% of Americans having “a lot” of trust in the news they get from the site. Americans trust the information they get from social media sites less than other sources. About 37% of Americans trust social media news, while 85% trust information from local news organizations and 72% trust national news organizations. News coming from friends and family ranks between national news and local news sources with 76% of people trusting them. In 2015, Facebook’s algorithm was programmed to omit misleading content. Users could also flag “fake or deceitful news.” Then, in 2016, they announced plans to tackle the spread of false information by developing new products, working with fact checkers, hitting back at websites with fake stories, and launching the Facebook Journalism Project. Nonetheless, the fallout from Russian trolls spreading fake news on Facebook to impact the 2016 US presidential election continues to undercut the trust Facebook users have in news discovered through the platform.

Facebook Privacy

Another major concern among many critics of Facebook and other tech giants focuses on users’ data privacy. Facebook’s most recent scandal revolves around Cambridge Analytica. The analytics firm was investigated for allegedly collecting data from more than 87 million people via Facebook. The data Cambridge Analytica took was supposedly used to influence the outcome of the 2016 election and even Brexit through “psychographic targeting”.

Facebook Looks Ahead

Despite being called up to testify in front of Congress about Russian meddling in the presidential election, and Facebook needing to put out numerous other fires, the company continues to look ahead, funding its own research and development teams.

Facebook Watch

Facebook Watch is a video-on-demand service rolled out first to US users about a year ago. It is now available to all Facebook users. Much along the same line as Amazon Originals, Facebook Watch hosts unique content on its channel. Partners produce the content, keeping 55% of the revenue — Facebook drags in 45%. Currently, Facebook is exploring how to make their shows more interactive, which could take the form of virtual reality.

Virtual Reality

After the purchase of Oculus VR in 2014, Zuckerberg announced his goal of getting 1 billion people into VR. That goal may soon become a reality, as Facebook launched Oculus Go, the company’s standalone headset, in May 2018.

Facebook Oculus Go (Image source: Recode)

Priced at $199, Oculus Go does not require a high-end smartphone to operate it.

Swipe Right for Facebook Dating

In May 2018, Facebook announced that it would be developing its own dating service—directly competing with the popular Tinder app. As of August, it is still in a testing phase. Currently, it’s not being designed to be a separate app, but a feature within Facebook itself.

Facebook dating (Image source: TechCrunch)

Workplace by Facebook

Workplace by Facebook is the company’s foray into business collaboration tools. It is completely separate from a users’ personal Facebook account and requires a work email account to set it up. Initially announced in 2016, Facebook attempted to capitalize on users’ familiarity of the platform and how easily it integrates with other commonly-used business apps and tools. The standard tier for the tool is only available by invite. Companies interested in getting a premium account can start signing up without an invitation.

Other Random Facebook Statistics and Facts

If you were to venture a guess of what Zuckerberg makes a year, it would be in the millions—the high millions, and you probably wouldn’t be wrong. However, if you guessed what his salary was, you wouldn’t be close. Zuckerberg’s salary is a comical $1 a year. Though Zuckerberg’s Facebook URL is https://www.facebook.com/zuck, it was originally www.facebook.com/4, because he is the fourth person to join the site. Now, his old URL just redirects to his new one. Despite the massive amount of traction Facebook has in the world, it’s missing from one of the largest online markets in the world — China. In fact, Facebook is straight up banned in China. This is a shame for any Chinese who are fans of Cristiano Ronaldo, who is the most followed celebrity on the social media site with 122 million followers. Shakira takes the silver in this regard with 102 million followers.

Summary

The social media giant’s booming relevance in the world, from its humble beginnings as a rate-how-hot-this-person-is website, means its history is packed with interesting Facebook statistics that can help you understand the company’s trajectory.

Though Facebook has lost traction with teenagers, which could pose problems down the road for the company, marketers are still pouring billions into advertising on the site because of its ability to target users based on demographics and interests.

No matter how you use Facebook, knowing the right Facebook statistics is going to help you get the most out of the social media platform. If Facebook is one of your key social channels, make sure to read our list of the best WordPress Facebook plugins. Didn’t see your favorite Facebook statistics or facts? Share them in the comment section below!


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53 Incredible Facebook Statistics and Facts

Facebook user and demographics statistics

There are 2.375bn billion monthly active users (as of Q3 2018).

Over 1bn of those are mobile-only users.

There are 1.49 billion daily active users.

47% of Facebook users only access the platform through mobile.

83% of parents on Facebook are friends with their children.

Facebook adds 500,000 new users every day; 6 new profiles every second.

68% of US adults use Facebook. 51% of them use it several times a day.

Worldwide, 26.3% of the online population use Facebook.

The average (mean) number of friends is 338, and the median (midpoint) number of friends is 200.

Half of internet users who do not use Facebook themselves live with someone who does.

Of those, 24% say that they look at posts or photos on that person’s account.

Facebook usage statistics

30% of internet users use Facebook more than once a day.

45% of people get news from Facebook.

40% of people said they would share their health data with Facebook.

There are an estimated 81 million fake Facebook profiles.

The most popular page is the Facebook’s main page with 213m likes. Samsung are second with 159m, while Cristiano Ronaldo is third with 122m.

Facebook accounts for 62% of social logins made by consumers to sign into the apps and websites of publishers and brands.

200 million people use Facebook Lite – the app for the developing world’s slow connections.

Facebook takes up 22% of the internet time Americans spend on mobile devices, compared with 11% on Google search and YouTube combined.

Users spend an average of 20 minutes per day on the site.

In a month, the average user likes 10 posts, makes 4 comments, and clicks on 8 ads.

Hive is Facebook’s data warehouse, with 300 petabytes of data.

Facebook generates 4 new petabytes of data per day.

Facebook now sees 100 million hours of daily video watch time.

Users generate 4 million likes every minute.

More than 250 billion photos have been uploaded to Facebook.

This equates to 350 million photos per day.

Facebook marketing statistics

Facebook’s revenue from ad spend is 1.9x bigger in Q1 2019 compared to Q1 2017.

There are over 60 million active business Pages.

Over 2bn people can be reached through Facebook ads.

But only 6 million of those businesses pay to be ‘active advertisers’.

Although 75% of brands will pay to promote posts.

Facebook claimed 19% of the $70 billion spent on mobile advertising worldwide in 2015.

78% of Facebook advertising revenue comes from mobile ads.

Average advert click through rate on Facebook is 0.9%.

Although adding a CTA button can lift click-through-rate by 2.85 times.

In 2015, Facebook’s average advertising revenue per user was US$11.96.

49% of users like a Facebook page to support a brand they like.

40% of users don’t like any brand pages – meaning paid adverts are the only way to reach them.

Videos earn the highest rate of engagement, despite only making up 3% of content.

Mobile advertising represents 80% of Facebook’s advertising revenue.

Posts published on Thursday and Friday receive the highest engagement.

How many friends can be added to Facebook - limits and restrictions

The limit imposed by Facebook on the number of friends that a particular user can add to a personal profile is a consequence of the social network's security policy. After all, one of the objectives of this policy is to protect the user from spam and intrusive offers of communication.

Nevertheless, a considerable number of users are interested in whether there is a way to bypass the limit set by the social network for adding people to the friend list. Also, people are interested in whether there are sanctions for the over-limit number of friends, if exceeding the limits is still possible. nine0003

Content:

  • A little about social network policy
  • Restrictions on adding friends
  • How to increase the number of friends after all
  • About blocking

A little about social network policy

his friend tape from people with whom he personally knows, that is, he directly communicated with them in real life or online.

Users who are interested in content on a particular account can be divided into friends and followers by the system. That is, if a particular user is interested exclusively in new content on a particular account and is not interested in closer communication with the owner of this account, then such a person is quite satisfied with the status of a subscriber. The profile owner can open the option to subscribe to their updates, and this does not oblige anyone to anything. nine0003

Before you send a friend request, it would not be superfluous to think that even a virtual friendship on Facebook, for all its colossal conventionality, is the result of a mutual decision of two people. Therefore, it is hardly worth imposing your friendship on those with whom you are completely unfamiliar. After all, when adding to the friend list, another user will have his limit reduced. But the number of subscribers is not limited. Therefore, it is often better to simply subscribe to updates in the profile of interest. nine0003

Restrictions on adding friends

The Facebook administration has the following restrictions regarding the friend list:

  • limit on the total number of friends in one profile;
  • limit on the number of friends added per day.

Moreover, there is a clear parameter in only one limitation: one personal profile cannot have more than 5 thousand friends.

As for the restrictions on daily additions, they can be introduced by the administration of the social network individually. For example, if the profile sends too many friend requests to users who are completely unrelated to the profile owner. From the point of view of the administration of the social network, such behavior is treated as suspicious. nine0003

How to increase the number of friends after all

For personal Facebook profiles there is a limit of 5 thousand friends, and you cannot add a single friend more than this number under any circumstances. With this, everything is clear. But what if the profile is so popular that there are much more applicants than the limit allows?

There are two options for solving this problem:

  • open a free profile update subscription;
  • Create a page based on the profile. nine0010

Both of these options allow you to have as many followers as users want to follow the content that appears on the profile. No restrictions.

About blocking

If the activity in the profile in terms of inviting friends attracted the attention of the social network administration, then the profile may for some time be deprived of the opportunity to send new friendship offers. The Facebook administration can take such a measure if

  • too many friend requests were sent from the profile to users who are completely unrelated to each other and not related to the profile owner;
  • most friend requests are ignored by the users they were sent to;
  • Most requests are marked as spam by the users who received them.

This kind of sanction is introduced, as a rule, for several days.

How many accounts can be created on Facebook - is it possible to create multiple accounts

The rules and principles of the social network Facebook regarding the registration and accuracy of personal data provided by users are extremely strict. It is believed that the best principle of working in a social network is: one user - one account created in his real name. But in reality, things are somewhat different. Therefore, we will analyze how many Facebook accounts one user can create.

Content:

  • Varieties and number of accounts
  • Advertising accounts
  • Why create an additional account?
  • Methods of registering on Facebook more than once
    • Method No. 1
    • Method No. 2

Types and number of accounts

A profile is a user’s personal page on Facebook, a kind of pass to a social network. Without a personal profile, you cannot create any of the other types of accounts: advertising, page, group.

The main rule. nine0058 Rule number one of the social network and the most stringent rule, which is highly undesirable to break: one user creates only one personal account. When creating a personal profile, the social network checks the user comprehensively for a number of parameters: personal data (last name, first name, patronymic, date of birth), photo, login IP, hardware and cookies. According to these parameters, the social network determines the user's attempts to create more than one personal profile in the system. If there is the slightest suspicion, the created account is sent for additional verification, in particular, according to the user's documents or posted photos. nine0003

But! Pages and groups can be created as many as the user needs. In this case, there are no restrictions.

That is, one user has one personal profile, through which he communicates with relatives or friends. And with the help of this profile, he can open several publics on topics of interest to him, as well as create all kinds of thematic communities.

In fact, one user can create multiple Facebook accounts without conflicting with the social network's policy. But these accounts will be pages or groups linked to the user's personal account, which is the main and only one for this person. nine0003

Advertising accounts

Advertising accounts can also be created on Facebook. But, unlike pages and groups, in this case there is a restriction: a user from his personal profile can create only one advertising account.

According to Facebook's policy, the ad account must have a specific owner. And therefore it cannot be created on the basis of a group or a page.

Why create an additional account?

If a user's activity on Facebook is limited to chatting and viewing posts, then one account is enough for such a person. But in some cases, it may be necessary for one user to create two or more accounts on Facebook:

  • if you need to log into a social network incognito, avoiding the appearance of evidence of visiting certain pages in your personal timeline;
  • if you need to run several advertising campaigns, and there is a risk that some of them may be blocked;
  • for promotional mailings and other spam (we are categorically against such activities, but we cannot but mention it, since it exists).

Ways to register on Facebook more than once

In this case, you need to take into account the enormous scale of the social network. With so many users and amount of information, it is absolutely impossible to check absolutely everything. Therefore, the strictness of the Facebook rule about one personal profile for one user is compensated by the availability of opportunities to circumvent this rule. nine0003

However, one condition must be strictly observed : the user's activity on Facebook must not violate any other rules of the social network, so as not to give the system or administrators reasons for additional checks.

Method No. 1

The easiest way to create a second Facebook account without violating any social network rules is to create an account for someone close to you who does not intend to register on the social network personally, but is not against using his data, provided observance of decency. Thus, you can get an additional account for advertising campaigns, and if there is a threat of blocking, you can easily confirm the identity of the formal owner of the profile. nine0003

Important! From one computer or any other device, you can create no more than five accounts without arousing the suspicions of the administration. Since this number of people is considered average for an ordinary family.

It is unlikely that suspicions will arise if several accounts are created from the same IP address, since these accounts can be created, for example, by employees working in the same company.

Method #2

There are also not very legal ways by which one user can get two or more Facebook accounts. The two most common ways are:

  1. Buying a ready account . Special sites offer potential buyers a variety of accounts: from those sold at bargain prices to those that ask for huge sums. Cheap accounts are, as a rule, accounts "hijacked" from other users. Such a profile is only suitable for short-term activity from it, since it can be blocked at any time. And buying stolen accounts is highly questionable from an ethical point of view. Old accounts with a set of cookies are also offered for sale. Such profiles are very expensive, but they are purchased for serious and long-term work. They may even come with voluminous instructions for new users. nine0010
  2. Create an account yourself . If for some reason it is not possible to buy a reliable account from well-established "farmers", you can try to solve this problem on your own. When creating two or more Facebook accounts, there are certain factors to consider: