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How to make animated instagram stories


11 Apps To Make It Easy

Animated Instagram Stories are the hottest new trend to take over our feeds — they’re dynamic, engaging, and definitely scroll-stopping.

And the good news is that you don’t need an expensive camera, software, or design team to create animated Instagram Stories to wow your audience.

There are tons of new apps for Instagram Stories that make it super-simple to add animations to stories in just a few clicks.

Plus, we’re showing you how to “app smash” (the art of combining multiple apps to create killer animated content!) with real examples from Later’s Instagram account:

Why You Should Create Animated Instagram Stories

Creating animated Instagram Stories is a great way to grab your audience’s attention and stop them from swiping past your story.

While a lot of people tend to speed-tap their way through Instagram Stories, viewers are much more likely to stop and watch when a flashy, moving animation catches their eye.

Luckily, it’s now easier than ever to create high-quality animated Instagram Stories content right from your phone with these 11 animation apps for Instagram. Watch the video or continue reading this blog post.

Animated Instagram Stories App #1: Add Animated Graphics to Your Stories with Over

When it comes to designing Instagram Stories, Over is packed with tools, templates, and animated graphics to help you create high-quality stories content.

Using Instagram Stories templates is one of the easiest ways to upgrade your stories, and Over makes it easy to add a little movement to your perfectly on-brand content.

Plus, Over’s stock video library has tons of different animations to bring some life to your creation. No original footage or graphics required:

Looking for animated inspiration? Over’s loyal community has a #madewithover hashtag to help you find design inspo from other creators if you’re ever feeling stuck.

Download: iOS & Android

Want to make your Instagram Stories look better? Find out How to Design Instagram Stories That Captivate Your Audience in this free video workshop with Over and Later!

Animated Instagram Stories App #2: Design Cool Animated Templates with Mojo

If you’re looking to take your Instagram Stories up a notch, Mojo is a great place to start.

This app has everything you need to create stunning stories, with hundreds of beautifully animated templates for whatever type of content you’re posting.

Mojo’s templates are totally customizable too — making it easy to trim, crop, add effects, titles, animation, change speeds, colors, and more.

You can even add custom fonts to your Mojo designs, so you can seamlessly align all your creative assets for Instagram Stories in one place.

Using Mojo’s animated templates are particularly useful if you want to showcase a blog post and encourage more “swipe ups” from your stories.

At Later, we use Mojo to make it look like our Instagram Stories are jumping upwards, mirroring the effect of a “swipe up”.

Download: iOS and Android

Animated Instagram Stories App #3: Make Motion Graphics On-The-Go with Adobe Spark

While Adobe is most-commonly known for its professional editing software, Adobe Spark makes it easy for anyone to create animated graphics on-the-go — no design experience needed.

Whether you’re adding a touch of animation to your text or a subtle movement to your graphics, Adobe Spark is perfect for making your stories more eye-catching:

The free app also comes pre-loaded with thousands of templates to choose from, including millions of free stock photos, filters, and fonts to help you create customized Instagram Stories content that perfectly aligns with your brand.

Download: iOS & Android

Did you know? You can now send content from Adobe Spark straight to your Later Media Library with the Later Chrome Extension on desktop.

The Chrome extension allows you to share images from Adobe Spark to Later in a matter of clicks!

So from creating to publishing, you can easily transfer your Instagram Stories designs from Adobe Spark to Later — no downloads, or file sharing links required, making teamwork a dream.

Start seamlessly designing and scheduling your content with Adobe and Later today!

Animated Instagram Stories App #4: Create Stop-Motion Stories with Life Lapse

If you’re looking to step up your Instagram Stories content this year, you’ll definitely want to check out Life Lapse. The app makes it easy to create high-quality stop motion videos right from your mobile device, and their handy tutorial guides you through every step of the process.

According to Life Lapse, you can create stop motion videos “10x faster than with $15K+ worth of cameras, computers & pro editing software.” All you need to create stop-motion videos is your camera, good lighting, and a tripod.

But Life Lapse is more than just a stop motion creator. The app is also packed with editing tools, including a variety of different speeds, filters, stock music, and an interval timer to help you get the timing of your video just right.

Life Lapse is a great app for creating unique, eye-catching content that will give your Instagram Stories a high-production look (without the high-cost).

Download: iOS and Android

Animated Instagram Stories App #5: Add Motion to Images with Enlight Pixaloop

Developed by the award-winning app developer Lightricks, Pixaloop quite literally “brings your photos to life” by adding movement to your static images. This is a great way to add an element of surprise to your Instagram Stories and stop your viewers in their tracks.

To animate a photo, place arrows to define motion within the image.

Next, add anchors to gradually reduce the speed in the animated area:

Pixaloop editing tools give you precise animation control so you can perfect your masterpiece. This app definitely takes some practice — if you’re not sure where to get started, head over to their feed to check out some of their users’ creations.

Download: iOS and Android

Animated Instagram Stories App #6: Create Cool Transitions with Seen (Formerly Known as StoryBoost)

Seen is one of the best apps for adding cool dynamic transitions between each slide in your Instagram Stories.

With over a thousand templates and transitions to choose from, Seen gives users the flexibility to create one seamless Instagram Stories post. Think of it as stitching your 15-second clips together to create one captivating and tap-forward-proof post.

As stories viewers watch your stories, it’s clear they are viewing a single, connected story — encouraging them to continue watching right through till the end.

The app also comes packed with stickers, GIFs and fonts to help you fully customize your slides before exporting. Once you’ve finished, use Seen’s preview feature to tap through the templates to see exactly how they will flow through your story.

Download: iOS

Animated Instagram Stories App #7: Make GIFs in an Instant with ImgPlay

If you’ve been looking for a way to create your own GIFs for Instagram Stories, look no further. ImgPlay is the easiest way to create GIFs using photos and videos right from your camera roll.

ImgPlay lets you cut portions of your video to create a GIF, or select multiple photos to create a slideshow or GIF. You can also edit existing GIFs from your device using the app.

We use ImgPlay at Later to plug multiple photos together in order to create a GIF-like look:

ImgPlay also allows you to apply a filter, adjust the frame rate, or change the playback direction to create a “Boomerang” effect. Once your creation is complete, just download the GIF or video file to your camera roll and add it to your Later Media Library for scheduling!

Download: iOS & Android

Ready to grow your business with Instagram Stories? Sign up below to get access to our FREE Instagram Stories for Business Course today:

Animated Instagram Stories App #8: Add Fun GIFs with GIPHY

One of the easiest ways to add a pop of animation to your Instagram Stories is by adding a GIF from the GIPHY app.

Instagram already has a built-in library of GIF stickers you can add to stories, but if you’re looking for full frame GIFs, the GIPHY app is the place to go.

The GIPHY app has a huge catalog of GIFs to choose from, all neatly organized in easy-to-navigate categories:

Once you’ve found your perfect GIF, you can select “share to Instagram” to save an optimized mp4 version straight to your Camera Roll — so it’s ready and waiting for your next Instagram Stories design.

At Later, we regularly use GIPHY to find and add iconic pop-culture GIFs to our Instagram Stories:

Adding a GIF to your Instagram Stories is a great way to mix things up and create an entertaining moment for your audience.

TIME-SAVING TIP: Use Instagram’s “Create” mode to quickly browse GIPHY’s huge library of GIFs and create a make-shift Instagram Stories template.

Download: iOS & Android

Animated Instagram Stories App #9: Create Custom, Attention-Grabbing Graphics with InStories

Looking to add some life to your Instagram Stories? Try creating animated text graphics with InStories.

InStories is packed with pre-designed templates, more than 100 fonts (or you can add your own) and tons of icons, stickers, and effects that can help stop your audience in their tracks and keep them from swiping past your story.

In this example from Later’s Instagram Stories, we used InStories to add a custom “text message” pop-up graphic:

To get started, just select a template. From here, you can start customizing colors, fonts, animations, or borders – the options are truly endless. InStories is free to try and offers auto-renewing monthly or annual subscriptions.

Download: iOS (and pre-register for Android here)

Animated Instagram Stories App #10: Add Animation to Your Vertical Videos with InShot

InShot is a photo and video editing app that’s best known for its ability to create content that’s a perfect fit for Instagram Stories (or any other video platform). But did you know the app has expanded its features?

You can now add stickers, loop animations, glitch transitions, music, and more to your video content:

This year, it’s more important than ever to take the plunge into video content on Instagram, and InShot is the perfect app to help you get started.

Download: iOS & Android

Animated Instagram Stories App #11: Make Your Stories Pop with Patternator

Don’t be fooled by the Patternator’s description in the app store — it’s more than just a wallpaper maker.

By pulling out key elements from your photos, like a logo, emoji or on-brand sticker, you can create fun, GIF-style images that will instantly get the attention of your Instagram Stories viewers.

At Later, we use Patternator to create fun animated backgrounds for our Instagram Stories posts:

Patternator is a super easy and fun way to add a pop of animation to your stories. Plus if you have your own branded GIF stickers in the GIPHY library, you can search for and add them to your Patternator design in just one click.

Download: iOS and Android

App Smashing: How to Use Multiple Apps to Create Unique and Captivating Instagram Stories

Once you’ve got to grips with how each app works, the real fun can begin.

Later’s Social Media Strategist, Mel Brittner, shares how using multiple apps together (also known as “app smashing”) can be the best way to create super engaging Instagram Stories.

“Each of these apps are cool in their own way, but the real magic happens when you have a vision for your Instagram Stories, and can hack it together with the use of a couple easy apps. ” Mel explains.

Ready to start app smashing your Instagram Stories? Discover how Mel created these 3 stories examples for Later’s Instagram account using just a few apps and her iPhone (all in 30 mins or less):

App Smash #1: Over and Seen

“These Instagram Stories were created to promote a blog about the top Instagram metrics to track in 2020,” Mel explains.

“We first created some cute dictionary-style definition slides in our brand palette using our branded font, which you can import in the Over app, and then added a few graphics, and our brand colors, which again you can save for easy use every time.”

To make the transitions between each slide more dynamic and interesting, Mel then added the designs to Seen and added a left-to-right sliding transition.

CUSTOM TIP: Create your own template design (rather than one of Seen’s existing templates) by selecting any template and tapping the “+” icon to add a blank slide from the “Minimal” tab. Add your pre-made designs to the blank slides, delete any unwanted slides, and apply your chosen transitions.

The App Smashing Combo:

  1. Over for branded slide designs

  2. Seen for sliding transition effects

App Smash #2: Over, InStories, and Mojo

“We created these Instagram Stories to share the news about Instagram’s new Boomerang effects. We love to feature members of the Later team on our stories, so this also felt like a great opportunity to introduce our newest member, Lindsay,” Mel shares.

Mel used the Over app to create an on-brand template for the video in the first slide.

To create the effect of the video playing on a phone screen, Mel asked our design team to create a quick PNG file of a phone with the screen cut out and then layered this over the video in Over.

Next, Mel used InStories to add the “text message” pop-up graphic in the next slide.

In the final slides (showing each Boomerang effect in action) Mel used Mojo to add animated text overlays.

The App Smashing Combo:

  1. Over for branded slide designs

  2. InStories for pop-up text graphic

  3. Mojo for animated text overlays

App Smash #3: InStories, Mojo, GIPHY, and InShot

“When the FTC released new guidelines for sponsored posts on Instagram, we wanted to share this news on stories in a fun and fresh way. We used a GIF of J.Lo to add some pop-culture relevance, and used InStories and Mojo to add attention-grabbing animated elements,” Mel shares.

To create these stories, Mel used a total of 4 different animation apps. In the first slide, she created the cute little “text message” style pop-up graphics using InStories. The animated title page (with the cursor highlight) was created in Mojo, and the Jennifer Lopez GIF is from the GIPHY app. To add music to this slide, Mel used InShot.

For the final slide, Mel used Mojo (again) to apply a bounce effect that mirrors the action of a “swipe up”.

The App Smashing Combo:

  1. InStories for “text message” pop-up graphics

  2. Mojo for animated title overlay

  3. GIPHY for J.Lo GIF

  4. InShot for adding music

  5. Mojo for “swipe up” animation on the final slide

Schedule Your Animated Instagram Stories Content with Later

Posting regularly on Instagram Stories is key to building an audience and increasing your views, and you can plan your stories just like you would plan other social posts in your content calendar.

Now instead of coming up with new stories daily, you can add your photos and text directly to your Instagram Stories scheduler.

By scheduling your content in advance, you can make sure you’re posting consistently and staying top of mind with your followers.

All you have to do is drag and drop your stories on to the storyboard tool, and then re-arrange them to fit the order and look that you want.

Next, you can add links or captions to your scheduled stories, which will be copied to your phone when it’s time to post.

When it’s time to post, you’ll receive a notification on your phone. And once you open the notification, your stories will be downloaded to your phone and caption or links copied to your clipboard, making it easy to post Instagram Stories in seconds.

Note: Later is free to use, but you’ll have to upgrade to a paid plan to schedule your Instagram Stories.

There are so many different editing apps that make it easy to create Instagram Stories animations, so you can really let your creativity flow.

Just remember to create content that is a cohesive fit with your brand aesthetic and Instagram marketing goals while you’re crafting and creating with apps for Instagram Stories.

Ready to share your animated Instagram Stories with your followers? Plan, schedule and post Instagram Stories with Later.

Top 5 apps to animate and bring your Instagram stories to life

With all the constant changes happening on Instagram, finding creative ways to engage with your audience and share your message has become more important than ever before.

Instagram stories provides users with the opportunity to share photos and videos that disappear after 24 hours. With the new highlights feature, Instagram users also have the option to add their story to a highlights section under their bio, making it visible until the user decides to delete it.

There's no doubt that Instagram stories have become a powerful way to connect with your audience on a deeper level. Using Instagram stories helps you appear at the very top of the app providing you with additional ways to grow your business with on-brand images and video. With this big opportunity, it's important that you're using Instagram stories to your fullest abilities. This means not just using stories for a token 'new post' update but exploring how you can share an engaging story with your audience.

Instagram stories allow you to post more candidly and share a peek behind-the-scenes of your business. Users love this type of content as it helps them get to know the people and inner workings of your brand. Combining this behind-the-scenes content with some creative flair will have people tuning into your stories every day. So, how do you create captivating stories and stand out? We've listed 5 apps below that are making it easier than ever to make a splash with your Instagram stories.

1. Mojo

Mojo allows you to create polished animated instagram stories that look like commercially produced ads. It is simple to get results that look like a whole team of designers worked on it.

In Mojo you have access to a range of quality templates which are divided into categories: Fashion, Travel, Photography, News, Pop, Marketing and Classic.

The thing we love most about Mojo is the level of control you have over each aspect and animation effect in your design. While some of it's competitors rely on standard animation effects, in Mojo you can customise each unique aspect of your design.

There are more than 100 text effects to pick from. All of them are beautifully animated and fully customisable to suit your design. You can edit fonts, colors, sizes, positions, alignments and apply unique animation effects and timings.

Mojo makes it simple to go from design to publishing and you can open your file straight into Instagram without having to save or export any files.

If you want access to all the templates and custom canvas sizes you'll need to upgrade to Mojo Pro with a yearly subscription costing around AU$45 per year.

Available on Android and iOS

2. Canva Stories

Many people use Canva on their computers but they have since built a dedicated Canva Stories app for mobile which supports video content. Inside this custom app there are countless beautiful templates to use or you can design your own from scratch.

Once you've selected your design you can edit the image, add design elements like lines and shapes, and overlay text. One of the best things about using Canva to create Instagram stories is that you can save your designs to use them as a template for future posts.

The icing on the cake is the animated effects you can add which adds dynamic movement to your entire design in 6 different ways.

You can also create more than one image in each project which means you can create your entire story sequence to download at once and upload them to Instagram without going back and forth between the apps - a big win!

Canva available on Android and Canva Stories on iOS

3. Videoleap

Videoleap is one sophisticated video editor packed into a pocket sized mobile app. As it has many powerful features, using this app may require the average user to watch some online tutorials to find their way around but the professional looking results will be well worth it!

Creating basic designs for Instagram stories is simple and users will find it easy to join video clips together and add nifty transitions. This same technique can be used to join still images together creating a dynamic moving sequence or stop motion effect.

The interface gets a bit more complicated once you start adding layers and effects but the level of control you can have over each element is exceptional. Experienced creators will love being able to add masks and keyframe animations to produce incredible looking clips.

Although there are no templates, Videoleap is an absolute powerhouse for original Instagram story creation with animations and effects that rival professional video editing software.

Available on iOS

4. Adobe Express Instagram Story Maker (formerly known as Adobe Spark)

One of the first apps to combine ready-made templates with animated text effects. Adobe Express Instagram Story Maker documents are easily resized and have dimensions to suit Instagram stories. Select from one of their many templates or build your own design, you can even 'remix' the layout with one click to try a different variation of fonts and colours with your content.

Those with limited design experience should find it pretty simple to use and although the provided templates aren't as sexy as some of the other apps, customising them is simple. We liked the pre-made colour palettes which even added a consistent filter to our image.

If you wish to convert your design into a 4-second video you can animate either the image or the text of your design using their built-in effects with one click. While we like the simplicity of the app these animations felt a bit basic and so did the file export and sharing options.

Available on Android and iOS

5. ImgPlay

ImgPlay enables you to create a short clip or animation by converting videos and live photos into gif-format. It has sophisticated video editing abilities and you can adjust the speed, apply filters and easily create looping videos.

We liked that it would convert live photos into video and enables users to join images together to create stop motion sequences. If you want to remove the watermark, access the stickers or add animated text effects you'll need to upgrade to pro version of the app.

Unlike most of it's competitors, upgrading to pro is an affordable one-time  purchase (AU$7.99) and not a subscription. Although it's worth it for the extra features, we did feel like there was a sharp incline in the learning curve once we started exploring the pro capabilities!

ImgPlay is great for creating original content and users will love the range of saving and export options which covers most file formats and social networks.

Available on Android and iOS

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How to make videos and animated Stories with your own hands, even if you are not a designer - Marketing on vc.ru

An overview of the 8 best services for creating videos and stories with your own hands for those who do not know how or do not want to spend time on this. Free and paid options.

201 100 views

Created videos and animated stories in Mooovie Me in a couple of minutes.

Hello, my name is Irina Yaroshchuk, I am a system marketer. At work, I constantly need visual materials - for public, Instagram, target, articles, letters. Pictures are boring, and even coverage has fallen in VK. I decided to use animation and video. nine0003

It takes +3 hours a week to create a video on your own: you need to come up with a video, a concept, meanings, a visual scenario, adaptation for a social network. A designer's video costs from 3,000 to 15,000 rubles. In the end, I decided to use constructors. I went through the existing services, chose 8, described briefly and scored in a table for comparison.

Read and write in the comments what you yourself used and recommend. If there is a feature I didn't see, please let me know. I would appreciate that! nine0003

Yaroshchuk Irina, system marketer

Supa

Shareware (not really) video editor for posts, ads and Instagram.

A lot of possibilities, just feel like a designer. Here's a square for you, draw whatever you want on it, add elements and text. There are many templates, from memes to slideshows, mostly made by the users themselves (you can save your result and it will be added to the templates). There is autoplay. Most of the templates seem to be made by the users themselves. nine0003

The creation of the first video took 30 minutes and spawned Frankenstein's monster. Made the impression of an editor for professional designers, artists and very experienced visuals. You need an impeccable sense of taste and a clear idea of ​​​​what you want to end up with. Perhaps you can do better.

Cost: 0 for basic functionality and video with Soups logo, 990 r and 1690 r per month for PRO accounts. Rollers are not sold separately.

Website: https://supa.ru

Editor illustration. nine0003

Mooovie Me

A very simple and handy video clip maker with text and animated Stories. Even a child will cope.

You choose a ready-made design template and change texts, colors, elements, images, even sound in it. There are videos with animation, folding text boxes, rotations and other whistles. You can make whiteboard explainers (visual explainers). 15 music templates, you can upload your tracks. There are enough opportunities, while even I did not manage to screw up. nine0003

Everything is very simple, done in a few minutes from a computer or phone. There are instructions but I haven't looked at them. When creating videos, there is a preview, as in Tilda or HTMLAcademy, however, with some delay - while the video is being processed. Intuitive. All videos are saved and you can return to them later.

There is an API module to integrate into any affiliate network - for example, SMMPlanner. This is for those who fumble.

Cost: 0 r subscription, from 49r per video, monthly PRO account 1499 r.

Site: https://mooovie.me/templates/square

Convenient storyboard, captions with cool fonts, animation. Similarly, animated stories are simply made.

Upsaleslab

Video maker with photo effects and text-to-speech.

Animation seemed obsolete to me, like commercials on screens in markets and squares somewhere in the regions. Indescribably, in short, for an amateur. See for yourself on the main page, below. nine0003

The first impression is tailored for product promotion, online shopping and teleshopping on the couch.

When editing, it is not clear what will happen. Something. But you can voice it, and there are a lot of voices, with different moods. I liked the soundtrack.

Cost: 379 rubles for 5 videos, 669 rubles for 10 videos, 2499 rubles for 50 videos, 2999 rubles for 0 videos (probably for 100).

Website: https://www.upsaleslab.ru

Screenshot from online editor

ViRocket

Video maker for social networks and YouTube.

When I saw the site with the presentation of the service and sample videos, I was ready to buy immediately. It was as if Steve Jobs himself was in the producers and directors of these videos. And then I went to the demo version and ofigela. You won't know without vodka.

Number of templates: 20.

Cost: 990 rubles for lifetime access (limited offer just for you).

Website: https://virocket.com

This is a very difficult quest, I never passed it.

Unfold

The application allows you to make stories in the form of slides, where you can place photos and videos, add a caption. Most of all I liked the templates, where there are 6 sections of visual content and 3D. The templates themselves do not change. The main problem is that there are few Cyrillic fonts.

Pleasant opportunities:

  • Inscription in a circle.
    • nine0097 Watercolor strokes.
  • Blurred bezels on the sides.
  • Old film effect with date.

Cost: 0 r basic functionality, separate templates are paid.

Nice. Too bad it's only stories.

Canva

Cute templates, the ability to create a cover for stories from your phone and computer. A huge plus - millions of templates. Free templates and features are, of course, limited. There is no animation (or I did not find how to do it). nine0003

Cost: 0 for basic images with logos, 30-day free trial, $12.95/month, charge for photos separately.

Covers for stories without animation

Crello

Service for creating pictures and stories (regular and animated). Foreign, but there are Cyrillic fonts. In principle, accessible, you can figure it out. Lots of templates. It is convenient to create pictures, covers and visuals for social networks, in the free version, stories and animations turned out with watermarks, i.e. For normal operation, you still need a paid version. As a result, I began to constantly use this service. nine0003

Cost: 0 for basic functionality, $19. 99 per month paid version

Website: https://crello.com/home/

Nice animated stories. $20 a month - and they are yours.

Picture.plus

The service can do many things, but the most interesting are Facebook cover videos and square videos. There are very few templates and they are not very interesting, but everything is extremely simple and Cyrillic fonts are built-in. It’s convenient that you create 1 template, and you get 3 pictures at once, already adapted for VK. FB and Insta. As part of the general free functionality (pictures for social networks), in principle, it will do. nine0003

Cost: 0 basic functionality, 399 rub/month standard, 899 rub/month premium.

Website: https://picture.plus

Videos will be very simple. Cheap and cheerful.

Let me summarize.

Constructor comparison table. Click if you want to open it in Google Sheets.

There are many foreign video makers, for example, https://www. renderforest.com/ and https://www.powtoon.com/ I haven’t reached them yet and I’m unlikely to get there, because the dollar exchange rate, and you yourself know what is the situation in the country. I also didn’t immediately take story builders without Cyrillic fonts. nine0003

Have you tried other instruments or want to share your experience? Write in the comments, I will be glad to learn something new!

how to add — LiveDune Blog

Beautiful gifs on Instagram are an opportunity to add emotions to stories, make content more vivid and varied. For example, for commercial accounts, a GIF is a good way to emphasize and stand out from other users.

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and improve accounts with analytics

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How to add gifs to Instagram stories


— as independent stories. Let's analyze each of the options.

Gif for Instagram stories as an additional element0159

Make a new story.

At the top of the screen, click on the smiley sticker, then "GIF".

Choose any GIF you like and place it in the desired part of stories.

The most popular GIFs are located in the Trending section. You can also search for gifs by keywords in both English and Russian. But the issue on Instagram is sometimes different, therefore we recommend that you enter the names of gifs alternately in two languages. For example: first enter “love” into the search, and then “love”, so the probability of finding a suitable GIF increases. nine0003

GIF can be enlarged or reduced in size, as well as flipped by clicking on the animation. If you don't like the gif, you can delete it. To do this, drag it down the screen and move it to the urn icon that appears. Instagram allows you to add any number of gifs to one story. Everything is limited only by common sense and aesthetic vision of the author of stories. Instagram GIF as a standalone stories This option is relevant when you want to place only a gif or use it as a background for text. nine0003

Go to the stories section and select Create.

Next, find "GIF" and enter the desired gif into the search.

Unfortunately, it cannot be reduced, it completely fills the stories screen. But this version of the gif can be used for a beautiful animated background. To do this, select a neutral background (ideally, so that no transitions are visible, or find a vertical GIF). Add text or other GIFs in the standard way.

How to add a gif that is not on Instagram


You can place a gif that is not in the standard list, for example, your own brand logo, using the GIPHY service. To do this, install the application on your smartphone.

Select the appropriate gif in the "Explore" section or search for the one you want. Click on the gif you like, then on the paper airplane icon.

If you want to post a gif directly to stories or Instagram feed, click on the paper airplane, then on the Instagram icon. If as an additional element in stories, then click on the paper airplane and save it through the icon in the upper right corner. nine0003

Next, open Instagram and create a new story. Go to your camera roll and copy the gif. Go back to stories and click "Add sticker". In this option, we recommend looking for gifs with a transparent background, so it will look more aesthetically pleasing and will not stand out from the general content. Also in GIPHY you can create and upload your own GIF, especially for commercial accounts:

Made with GIPHY

Animated stories always attract attention, but the audience reacts to them differently, it all depends on the niche of the account and subscribers. Therefore, always study the statistics of stories in order to predict user behavior and thereby increase coverage.

Ideas for using GIFs in stories


GIFs must be used appropriately. Place it so that it complements the content, and does not take all the attention to itself. Therefore, we have made a small selection of ideas and beautiful GIFs on Instagram that will tell you how you can skillfully use them in your stories. nine0003

To announce a post, repost it in stories and add a GIF "New post", "Tap/Click here", "Fresh content" or simply place a clicking hand. Thus, you will suggest the necessary action to the subscriber and motivate them to interact with the content. You can simply post some ready-made entries in the form of "Good morning" or, for example, "Friday". So you just convey the mood and communicate with the audience at the same time.

GIFs on Instagram can also bring photos to life by adding sparkle, snow or rain. Or supplement a photo with food or coffee with smoke / steam. This is a small element, but it adds so much charm to the photo, makes it lively and sets the mood. nine0159

Gifs on topics will add zest to an ordinary photo. For example, with the help of a GIF, you can create an effect of surprise by adding a GIF in the form of a shark to a regular photo from the sea or by placing a dinosaur in the jungle.

Conclusion


To make your stories unusual, choose interesting and beautiful GIFs on Instagram. At the same time, do not forget to observe a sense of proportion - do not add 10 gifs per story and do not use animation in each story. nine0193 Do not forget about readability - animation should emphasize, focus attention, and not interfere with the study of content. For example, if you highlight a word in the text by adding a sparkle gif to it, that's good. If you highlight the entire text with glitter, it becomes unreadable, and the user is most likely to quickly flip through such stories.

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