How to increase instagram followers in hindi
23 Ways to Get More Followers on Instagram [Updated for 2022]
Things that increase dopamine in the brain:
-Exercise
-Turmeric.
-Leafy greens.
-Getting more followers on Instagram.
Am I right?
But in all seriousness, growing your Instagram following can help you to raise brand awareness, build relationships, and get more customers to your business. So in this guide, I’m going to share with you 22 free ways (and one paid) to get more followers on Instagram—quality followers, that is.
Table of contentsThe 23 ways to get more followers in this post are broken into the following sections:
- How to get more followers with your Instagram bio
- Using creativity & content to attract followers
- How to use follower-friendly hashtags
- Getting more followers through other users
- Best practices for increasing followers
- Tools to help you win more Instagram followers
How to get more followers on Instagram: the bio basics
If you want to get more traffic to your Instagram bio and more followers out of it, you need to treat it like a landing page and optimize it. Here’s how to do it.
1. Give people a reason to follow you
Instead of (or in addition to) just putting your credentials, slogan, or value proposition in your Instagram bio, give potential followers a clear picture of what they can expect if they follow you. For example:
- Follow for dog training tips; prepare for cuteness overload.
- Follow me if you’re into, you know, securing your financial future and binary options.
- Your go-to for quick marketing tips and brilliant, original memes.
- Cooking tips for the cullinarily challenged.
2. Pick the right handle
First thing’s first, make sure your Instagram handle is as close to your business name and to your other social media handles as possible. This ensures your account will be easy to remember, find, and recognize.
3. Make sure it’s a business profile
An Instagram business profile gives you access to analytics that will show you who your followers are, what content they like best, and whether you’re gaining or losing them. If you haven’t made the switch, go to the hamburger in the top right of your bio, tap Settings, then tap Switch to Professional Account. Select your category, provide your business details, and you’ll be good to go.
4. Nix the boring bio link
This is prime Instagram real estate. Do you really want it to link to your homepage? Yawn. The best Instagram bios change their bio link up at least bi-weekly and send people to new or popular content, promo codes, landing pages, and more.
Better yet, you could use an app like Linktree to share multiple links to value-add destinations like website pages, blog posts, deals, and more.
An effective link tree can show your value and win over followers.
5. Focus on quality followers
There are a billion Instagram users (literally). But do you want disengaged onlookers who breathe no life into your account? Fickle followers that unfollow just as quickly? Didn’t think so. You want followers who:
- Comment on, like, and share your posts.
- Appreciate your content and give you a sense of purpose.
- Convert into leads and customers.
- Help you to get more great followers.
If Instagram followers are candy, you’re not trying to break open a pinata and pounce. You’re looking to curate a box of fine chocolates and cultivate a community.
How to get more Instagram followers with your content
Now that your profile is optimized for fruitful and fabulous followership, it’s time to start attracting more people to it. Here’s how to use content and creativity to get more Instagram followers.
6. Make use of all the formats
One thing that distinguishes Instagram from other popular social media platforms is its different formats. These keep the user’s attention and allow you to show different aspects of your brand. So take advantage of:
- Feed posts: photos and videos of best quality.
- Stories: shortlived content, more raw and spontaneous (Stories hacks here).
- Reels: videos with a little extra focus on the entertainment factor (creative Reels ideas here).
- Lives: real-time videos, great for tutorials and AMAs (how to run a great IG Live here).
The more facets of your business a person can get familiar with, the more likely they are to develop an affinity for and follow you. Not sure what to do with all those formats? You can get more ideas on what to post on Instagram here.
7. Publish great content—consistently
This is paramount to your entire social media marketing strategy—not just Instagram. The great content part goes without saying, but the consistency part often gets overlooked. One great post might win you a follow, but now you’re in the spotlight. They’re seeing your content regularly and if you can’t continue delivering what brought them in in the first place, you’ll get the unfollow. So, what makes great content on Instagram?
- Useful: relevant to your industry and your audience’s needs. Tips, facts, news, ideas.
- Thoughtful: speaks to their values, lifestyles, and personalities.
- Interactive: makes you fun to follow! Polls, questions, Lives, contests, shareable content.
- Entertaining: captures and keeps attention. Attractive design, movement, emotion, humor, video, boldness.
In Mailchimp’s account below, we see a beautiful mix of posts that cover it all: useful how-tos, thoughtful customer spotlights and a small business support campaign, an interactive post on personal development, and an entertaining video with DJ Khaled.
8. Focus on entertainment
The entertainment factor is increasingly important. Last summer, when Instagram revealed how its algorithm works, it stated it was shifting focus to “full screen, immersive, entertaining, mobile-first video” content. Entertaining content doesn’t have to be action-packed or hilarious. It just needs to be interesting. Creative. Original. Expressive. You can get tips on how to make captivating Instagram videos here.
9. Do your Instagram SEO
SEO isn’t just about getting more Google searchers to your website. Social media platforms are search engines too, and Instagram’s search feature now supports regular keyword searches—not just account or hashtag searches. This has made Instagram SEO even more important now so be sure to:
- Target keywords with your captions and bio
- Add your location to Instagram
- Add alt text to images
10. Cross-promote your account
One of the best ways to promote your Instagram account is to cross-promote. Put links to your social profiles in your website footer, email templates, and signatures. Print out your handle name and put it in a cute frame in your office. Tell your Facebook page visitors where they can find you on Insta. Cross-promote your branded hashtag, too—on your receipts, in print ads, and at relevant events.
Don’t just assume people will find your Instagram account or hashtag. Direct them to it.
11. Develop your own Instagram style
The beauty of design is that there are infinitely many ways to be unique. Choose a style that is distinctly yours so that your posts can be instantly recognizable in the newsfeed. Users follow accounts whose content they can experience, not just see. Oatly is a great example of this:
To develop your own style, make sure you have your overall brand developed. Your positioning, voice, brand colors, audience, and offerings will all play into your Instagram aesthetic.
12. Write good captions
The image may be the focal point of a post, but your Instagram caption can sometimes make or break its impact on your potential followers. What makes a good caption? Originality. What makes something original?
- Wit
- Humor
- Inspiration
- Meaningful stories
- Self-deprecation
- Relatability
- Storytelling
- Intrigue
For example, National Geographic is fantastic at using storytelling alongside their Instagram photos to generate engagement and sharing. Whatever you choose, try to stick with that style so your followers stick with you.
There are endless opportunities for originality. Stay away from generic wallpaper captions and paint something that pops. Here are some lists to help you out:
- 76 Non-Generic Valentine’s Day Instagram Captions
- 54 St. Patrick’s Day Instagram Captions (The Cliche-Free List)
- 131 Not Overused New Year’s Instagram Captions
- 78 Actually Unique Holiday & Christmas Instagram Captions
- 80+ Instagram Captions for Any Business
13. Run Instagram giveaways
These are perhaps the quintessential Instagram follower magnet. First of all, who doesn’t like free stuff or award recognition? Knowing that you run these regularly is sure to get a follow. Second, entry into the contest itself can require following you or tagging a friend. Just make sure the prize is something that is appealing specifically to your ideal customers. Remember, you want to attract a quality following.
And would ya look at that. We’ve got just the post for you >> How to Use Instagram Giveaways to Grow Your Following
14. Get local
Your Instagram marketing strategy should seek to gain followers through content that resonates not just with your ideal customers, but also with your local geographic community. People are immediately drawn to things they’re familiar with and like to see parts of their identity represented online. Here are some ways to do it:
- Post pictures and videos featuring local landmarks and mainstays.
- Share news and niche recommendations.
- Get in on local events. Search your town or city, then tap “places” in search results to see what’s going on.
For even more local social media marketing ideas and tips, head to the LOCALiQ Social Media Marketing Lab. White coat optional.
How to get more followers on Instagram through hashtags
Hashtags on Instagram serve multiple purposes. They provide information, add humor, categorize posts, and create a web of content that can lead users anywhere. Here’s how to lead them to the follow button on your bio.
15. Use a mix of hashtag types
Hashtags on Instagram are like keywords on Google. They can be broad or long-tail, high or low-volume, location-based or universal, and can vary in intent. Allow me to show you:
- Broad: #dogsofig
- Long-tail: #dogtraining101
- Local: #dogsofsouthie
- Low intent: #smartdogs
- High intent: #dogtrainerboston
- Evergreen: #clickertraining
- Trending: #valentinedogs
- Branded: #chewydogs
The really specific hashtags are like long-tail keywords that have more intent and help you find the right people, but the broad ones can get you in front of more people in general. You need a mix of bo to grow your following on a platform as massive as Instagram.
16. But don’t take them too seriously
So the big lists of hashtags you see at the bottom of posts do serve a purpose, but should every one of your posts have that? Not if you want your followers to get sick of seeing them and think you’re desperate. Be selective with your hashtags, vary how many you use in each post, and also have fun with them. Some hashtags are purely aesthetic or added for humor or brand voice. Some have nothing to do with your brand but are just fun.
For example:
- #twothingsthatdontmix
- #oneoftheseisnotliketheother
- #mylifeinanutshell
- #youhadonejob
- #neveragain
17. Have an intriguing or actionable branded hashtag
Speaking of having fun, come up with a follower-friendly branded hashtag. In other words, instead of just using your business name or a behind-the-scenes hashtag, come up with something your followers can use in their posts.
Take UPS’s Instagram account, with their brilliant #upsdogs hashtag. Anyone can contribute! More posts with your hashtag = more exposure = more followers.
How to get Instagram followers with other users
There are three types of Instagram users that can help you to get more followers: influencers, your customers and followers, and your competitors. Let’s explore.
18. Go all in on influencer marketing
We all know that getting mentioned by an influencer can win you a score of followers, but this doesn’t happen overnight. Influencer marketing is a careful strategy. You’ll want to:
- Research. Curate a list of influencers who would be the most realistic to reach out to and the most relevant to your following.
- Star small. Target smaller accounts and use those relationships to work your way up.
- Be genuine. Choose one and thoroughly get to know them for a week or two. Turn on notifications for their posts, explore their content elsewhere on the web, and engage with their account. Take your time and build interest in them—not their followers. Then, when you reach out, your ask can be more appealing and your chances of an ongoing relationship are higher.
19. Encourage user-generated content
As good as a business may be, its own promotional content will never be as powerful as that of its customers. Enter user-generated content—posts from other users that tag your handle and/or location or mention your business name in the captions or hashtags.
Whether a user sees UGC on your account or someone else’s your credibility gets a lift and your chances of gaining their following are that much higher. Here’s how to encourage more of it:
- Come up with a fun-to-use branded hashtag as mentioned above.
- Make your location Instagram-friendly with a fun photo opp.
- Engage with and repost user-generated content (seven different ways to repost on Instagram here).
- Run contests where entrants post a picture of them using your product or service.
20. Analyze your competitors
Got a rival that you just can’t seem to catch up to? Do a little social media competitive analysis and find out what they post, how often, when, and in which formats. Follow them closely for a week so you can catch any nuanced strategies they employ. You just might get ideas on what, how, and the best time to post on Instagram to get more followers.
Tools to help you get more Instagram followers
So by now, you know that to get more followers on Instagram, you need to know your audience, engage with them, and create compelling content. The thing is, you’re probably managing more than one social media account for your business, and the more followers you get, the harder it can be to scale your strategy. Here are some free tools that can help you.
21. Social media management tools
It might feel like automation is the opposite of genuine engagement, but social media management tools are designed to help you streamline your personalized strategy. With them you can stay on top of conversations, post consistently through scheduling, monitor your competitors, and sometimes get deeper insights than what the native platform offers.
22. Design and photo editing tools
Instagram offers its own set of filters, stickers, stamps, and special effects so your visuals can look their best, but external design and editing tools can help you achieve the unique look you want. Plus, you can templatize things to ensure consistency and make more great content efficiently. My number one recommendation here is Canva, but there are other free tools out there like Afterlight and Facetune.
23. Instagram advertising
This is the only paid strategy of this post. Organic reach on Instagram has always been considered high. But don’t get too excited, we’re talking 9%. Meaning that your posts will only reach 9% of your full following.
Advertising, on the other hand, gives you the power to get in front of thousands of relevant users. And in addition to your ad’s CTA button, viewers can also view your bio right from your ad. Now, you shouldn’t advertise just to get more followers, but if the platform is right for you, it’s an added bonus.
How to get more followers on Instagram for free [recap]
The secret to getting more quality followers on Instagram that will help your business grow? Patience. It takes time, trial and error, and effort to find your niche and cultivate a community—but it is well worth it. To recap, here are the 23 best ways to get more Instagram followers:
- Pick the right handle
- Make sure it’s a business profile
- Give people a reason to follow you
- Nix the boring bio link
- Focus on quality followers
- Make use of all the formats
- Publish great content—consistently
- Focus on entertainment
- Cross-promote your account
- Do your Instagram SEO
- Develop your own Instagram style
- Write good captions
- Run Instagram giveaways
- Get local
- Use a mix of hashtag types
- But don’t take them too seriously
- Have an intriguing or actionable branded hashtag
- Go all-in on influencer marketing
- Encourage user-generated content
- Analyze your competitors
- Social media management tools
- Design and photo editing tools
- Instagram advertising
10 Tips to Get 10K Instagram Followers Without Buying Them [A Business Guide]
10,000 Instagram followers. It's a common social media milestone that businesses work towards when building a brand. To some, reaching this tier demonstrates you have the potential to be a serious online influencer in your industry.
However, with influencer marketing on the rise, Instagram users sometimes purchase lists of potential followers in the hopes that they'll get at least a portion of these people to pay attention to their account. But particularly in a B2B business setting, buying a list can lead to poor quality traffic to your website -- along with unintended consequences like a higher bounce rate, less time spent on pages, and bad-fit leads.
It's a much safer (and more rewarding) route to grow your social following organically. Engagement with your brand will be much higher, members of your target audience will be sharing your content, and you'll have more opportunities to convert or nurture qualified leads that are actually interested in what you're selling.
Below are 10 simple tips for getting to 10k Instagram followers without buying your way there!
1.
Experiment to find your voice.If you’ve been posting on Instagram for a while and you’re not getting the social traction you're looking for, switch it up! Change the type of content that you’re posting, and strike a different tone in the captions. Then refer to the analytics, and see what content people are connecting with. You can also look at brands that you'd like to emulate on social media, and incorporate a few new ideas. Once you’ve identified the content and voice that resonates with your viewers the most, publish more posts like that!
PMG PRO TIP: Experiments are only worthwhile if you're taking the time to analyze what works and what doesn't. To that end, it may be effective to switch to a business account. Instagram for Business offers advantages that are not associated with your personal account such as deeper performance analytics, insights on your followers, and advertisting tools.
2. Stay on brand.
It's true that too much experimentation can disrupt the growth of your following. I’m personally guilty of going "off-brand" every now and then. As an illustrator, there are times when I get bored creatively, so I do something different with my style for a short period of time... and I start to lose followers. Establishing a solid brand is about consistency. After following you for enough time, people come to expect something specific from you—something that they enjoy! While peppering in new types of content is important (as you might find a golden nugget in there), once you find your niche, don't deviate too far from it without a well-thought-out strategy.
3. Be active.
Are you active on Instagram? Do you like other people’s photos, comment on them, and engage with their content regularly? This is a great way to start to get noticed, especially if those posts are closely followed by people in your target market. That said, if you are too active, you can actually look like a spammy bot to Instagram's algorithms, and they might ding you. There really are lots of obnoxious people out there who automate random comments to show up on influencer channels with URLs to their websites, etc. We even see that on the PMG blog and immediately delete them. So the key point here is to keep a frequent—but socially acceptable—level of interaction going.
4. Don’t follow for follow.
It’s tempting, but don’t do it. If I see someone with 7,450 followers but they follow 7,500 people (thanks for commenter Andrew for pointing out the correct numbers here), that usually implies their content isn't actually high-quality—and they’re just trying to pad their follower count by clicking every follow button that they come across. Building an engaged audience does take time and patience. If you truly have a social media strategy for your B2B brand, following others for the sake of them following you back isn't going to bring you the results you want.
5. Be real and honest.
Things can begin to feel fake on Instagram. Is that person’s life really that perfect? Who has a kitchen that clean? Don’t be afraid to be authentic and create content that people can relate to. Highlighting the quirks of your business can win people over. While it's still going to be curated to a certain degree, posting user-generated content, third-party content, or even employee quotes will also shed light on what your brand values and prioritizes. Using the Instagram Stories tool is also a great way to showcase your company culture or your unique personality; if you're comfortable with video, give it a try!
PMG PRO TIP: Your Instagram Story should make sense with or without the user's audio turned on. A HubSpot survey reveals that only 29% of people who watch Instragram Stories say they "always" watch with the sound on. Using captions/subtitles is one way to ensure you communicate your message for either scenario!
6. Don’t brag too much.
So you've won an award. That’s great, and you should definitely post about it. Just avoid making accolades, certifications and reviews the only type of thing you post. Along similar lines, don't spend too much time talking about your product or service and why it's amazing. In fact, spend very little time doing that. People aren't following your Instagram account for solely promotional content. They want to see a side of you or your organization that makes you appear human. They want to be inspired creatively, and they want to laugh!
7. Publish timely content.
Staying on top of current events, industry news and pop culture is going to help you boost interactions with your account. Keep an eye out for what is up-and-coming or trending and how you can leverage it on your page. Is there a new meme that's going viral? See how you can personalize it to fit your brand or specialty. Did something happen in the media that impacts your industry? Write an article on your blog with your own spin and promote it on your social channels (including Instagram!) Capitalizing on current affairs and online trends can help get more eyeballs on your content, especially when you use appropriate hashtags.
8. Identify influencers and interact with them.
Find the top influencers in your respective area of expertise, and follow them. Keep an eye on what they’re posting and what people are saying in the captions. Then join in the conversation. The people following and interacting are most likely in your target audience as well, and if you respond to something they say, you might just get a new follower out of it!
PMG PRO TIP: Still not sure where to start? Influencer marketing on Instagram should be viewed as part of a larger strategy that extends beyond social media. We recommend following an approach similar to these 4 steps that we have laid out for your business blog: How to Find Bloggers In Your Industry - And Interact With Them!
9. Get a birds-eye view of your Instagram.
Take a step back and get a quick look at your Instagram as a whole (you know, the page that has all of the squares on it). What’s missing? Does it look cohesive? Make sure that all of your images look good and on-brand, that you have Instagram highlights set up, that all of your bio info is updated with hashtags and a current link to either your website or relevant content.
10. Cross-promote your Instagram on your other channels.
If you already have a decent following on another social platform, make sure those followers hear about your Instagram account, too! You should also drive people to your Instagram by promoting your channel on your website! A few ways to cross-promote include:
- Embedding Instagram images from your page in your newsletter
- Embedding Instagram images from your page in your blog posts
- Adding a link to your Instagram in your email signature
- Adding your Instagram handle to the bio of your other social media sites
- Linking your Instagram to your Twitter and Facebook so that it posts on all three sites
There is surprisingly little fanfare when you hit the 10,000 follower mark, but by following these tips and keeping them top of mind, you’ll be on your way to authentic Instagram growth. If you want to learn more, check out our customer story—Wolfers Lighting on Instagram: A Howling Good Time—and find out how we started generating a sizable (and engaged!) organic IG following for one of our clients!
How to increase the number of followers on Instagram
We have already blogged about how to increase your reach on Instagram* or increase engagement. Today we will tell you how to increase the number of followers on Instagram * - by legal methods, on your own or with someone else's help, paid and free ways, without registration and SMS.
If you are already actively maintaining a profile, but there is not enough time to switch to new goals and achieve higher indicators, then try delegating the routine part of the work to the SMMplanner deferred posting service. In it, you can plan the release of posts in advance, and in your free time think about how to increase followers on Instagram * on your own, using the tips from this article. nine0003
Purpose of promotion
Not all promotion methods are equally good for different types of accounts. First of all, you should decide on the goal - why your profile should become popular at all costs: you are an artist and want fame, you sell lawn mowers and want to increase the flow of customers from social networks, you are a massage therapist, makeup artist, tutor or coach, and looking for customers?
The main reasons why Instagram users* gain an audience:
- Promote a personal brand . Social networks allow specialists to stand out from competitors due to charisma and get customers from their own loyal audience.
- Earnings on advertising . Bloggers with a large audience make good money by integrating promotional publications into their content - talking about products, services and brands.
- Selling products . In social networks, they announce and sell various goods - both material and intellectual: electronics, sports goods, clothes for children, books, courses, consultations.
- Business promotion . You can attract customers through Instagram*, so entrepreneurs often think about how to increase the number of followers on Instagram*. Social networks for this today are used not only by cafes and beauty salons, but also by shoe repairmen, cleaning companies, factories for the production of solid wood furniture - companies from a wide variety of niches. nine0018
- Distribution of creativity . Through social networks, you can talk about books, poems, music, announce concerts and performances. Instagram* is especially useful for artists and illustrators, as the main unit of content on the social network is a picture.
- Independent media promotion . For online publications, the size of the audience is a key indicator. An online magazine needs subscribers and is meaningless without them. And sometimes only at their expense can survive.
- Bringing attention to the project. Through social networks, you can gather a caring audience and work together to solve some problem or urgent problem, and do so on a regular basis. nine0018
attracting people. Based on this, develop a strategy and content plan, which includes posts with the information that you are going to convey. You will also need to first prepare the account that you are going to promote. nine0003
Preparing to recruit followers on Instagram*
Your account should have a specific theme, and you should clearly understand what content you are going to make and who might be interested in it.
To assess the potential and characteristics of the audience, you can analyze similar accounts:
- see how many subscribers are interested in the topic and who these people are;
- what posts cause them more reactions;
- how often new posts appear in profiles; nine0018
- how a blogger or company interacts with their audience.
This will help you understand what kind of audience you can attract, how to interest them, what kind of response you can expect and what methods of engagement to use. At the same time, you do not need to duplicate the topics and content of competitors, but regularly review their profiles in order to better navigate the general information space and build on your own differences and advantages.
Since the most important contact with subscribers takes place through the profile, make sure that the information in the header is concise and understandable, and the design is beautiful and relevant to the topic. nine0003 Account header investment specialist – a full-fledged business card
What you need to consider when creating a profile and what you need to mention separately:
- a keyword in the account name will help your target audience find you faster, as it will be indexed by search;
- a completed description, even short and concise, will give new subscribers a clear idea of you, this encourages them to stay and get to know you better; nine0018
- if you have a website or accounts in other social networks, connect clickable links, this is especially true if you are recruiting an audience to lead it to a website or product catalog.
Think about ideas for posts in advance and make a content plan. Schedule a content release for at least a month and publish a few posts in the feed. It's very hard to get people interested in an account where nothing happens. If it’s hard to come up with topics for publications right away, use the post idea generator. nine0003
Want to learn more about professional account promotion? Choose the SMM.school course you are interested in and learn how to attract an audience and promote your profile on social networks at a convenient time for you.
If you want to quickly understand the functionality and capabilities of current sites, come to the free workshop "Fundamentals of SMM". The video course will give you the necessary basic promotion skills - you can apply them to develop your account.
Ways to increase your Instagram followers*
We have collected proven and legal promotion methods for you and divided them into two categories for convenience.
How to increase the number of followers on Instagram* for free
To grow your audience and increase your motivation to keep an account, try the following promotion methods that you can use for free:
Use hashtags in your posts . Try to use target tags that are as relevant as possible to attract the attention of interested people. Why this is needed and how it will help, you can read in the article “How it works: Hashtags on Instagram* 2021”. Let's just say that hashtags will make your publications visible to people who do not subscribe to you, and they can also be used to maintain headings, develop a brand, catch a wave of hype, and show content to users from your region. nine0003
Mark geolocation . This is a must if you have a regional business, cafe or home studio. The tag will increase the coverage due to users who are geographically close to you. They are also very likely to become clients of your beauty salon or hairdresser, especially since, taking into account recent events, it has become important to visit salons, massage rooms and other treatment facilities, if possible, within a radius of 1 km from home.
Someone may see that there is a pottery school nearby and take it as a sign to try something newAttract the first subscribers from your contacts . In the settings, you can add other social networks and follow the people you have as friends. They'll get a notification and be able to decide whether or not to subscribe back, so it's quite subtle compared to, for example, sending subscribe requests in private messages.
Post a link to your account on other social networks . You can promote your brand or your services on multiple social networks at the same time, or at least link to your business page on other accounts. You can also regularly repost or even publish posts automatically on several social networks at once using SMMplanner. nine0003
Leave a comment . You can attract the attention of potential subscribers by commenting on posts in related blogs, profiles of other bloggers, and thematic communities. This way you can show expertise, for example by answering someone's question, or being witty. You can express your point of view, disagree or even argue, the main thing is not to get personal and do not offend anyone. Also be active by following and liking other profiles. nine0003
Shared broadcasts . Conduct broadcasts with specialists from related fields. This is how you can exchange audiences, increase the number of followers on Instagram* without cheating and once again show them that you can be useful.
Bloggers also broadcast: Olga Kravtsova recorded a broadcast with a psychologist on a topic that worries her, in case subscribers have similar anxietiesFriends of friends . If you have a good product or an interesting account, you can ask your friends to recommend you to their contacts in order to increase the number of followers on Instagram*. It's easy for them, and you enjoy it. nine0003
Get involved and be active . If you are an expert, you can act as a speaker; if you are a blogger, you can broadcast to subscribers on topics that are important to you. If you are selling something, show the product from different angles and tell some interesting information about it, for example, show the production process.
Post subscriber content . If possible, motivate them to create it. Such a strategy, for example, is entirely based on the GoPro account, which at the time of writing has 18 million subscribers. nine0003 A unique situation where the product itself motivates people to create content
Create a variety of engaging and useful content . Come up with your own tricks that will make users want to share the publication, or tell something useful in collections so that subscribers can save them.
Run a marathon, challenge or other activity . Set goals and invite followers to join or support you. Perhaps someone just lacked the motivation to start running in the morning or read one book a week. nine0003
Organize polls and polls . Engage subscribers in interactive activities and discussions, ask them for advice in order to make a decision, ask for an opinion, even if you need to choose what color to buy a chair for the country. People like to answer simple questions, and this is another reason to use Stories. Also, with the help of subscribers, you can find new topics for posts or even adjust your content strategy.
Post more stories . Their reach is higher than posts, and so far they remain one of the most effective types of content. It is also worth learning new tricks - for example, learning how to shoot Reels. As long as the format is relatively fresh, there is a chance to attract a large part of the new audience with it. You can get inspired by the article "8 interesting examples of using Reels on Instagram *". nine0003 Sometimes bloggers just share their favorite jokes and funny videos, this also increases the reach and allows you to gather an audience with a close sense of humor
Connect business account . It has a lot more opportunities for launching advertising and promotion. For example, it will be possible to add messenger buttons to the description and study statistics in more detail.
Track the statistics of . Analyze the performance of posts in the statistics and note which ones have gained more coverage and attracted more attention. Adjust the content so that it falls into the interests and field of view of subscribers. Experiment with topics, pitch, and posting times. nine0003
To collect statistics and analyze the effectiveness of promotion, we recommend using the DataFan service. You only need to connect your account once, select the type of report, and the data will be updated automatically.
Read another article on our blog on this topic - "12 Ways to Promote on Instagram for Free*".
Paid methods to increase the number of followers on Instagram* without cheating
This group includes promotion methods that require small or large investments. nine0003
Organize sweepstakes and contests . You can start when your account has several hundred followers. The standard mechanics of the event is a drawing of a prize between users who subscribed, liked or reposted a post or story, tagged friends or wrote something in the comments. A gift can be your own product, a discount, a certificate, a partner's product, a place on the course, etc. The main thing is that the prize deserves attention.
Participate in giveaways. Become a sponsor on Instagram giveaways*. It's a bit like a lottery for both you and your subscribers. How it works was described in detail in the article "How to participate in giveaways on Instagram*". nine0003
Use targeted advertising . You can set up advertising posts to target audience and get new subscribers every month. The effectiveness of the tool and the cost of a subscriber at the same time depend on the ability to use the target.
Order advertising from bloggers . To do this, it is important to be able to choose with whom to cooperate. Whether a blogger is right for you depends on their audience, reach, cost of advertising integration, your goals and budget. You can read more about this method in the article “Cooperation with bloggers: pros, cons, pitfalls”. nine0003 Friends kkkrem promote in the blogger's stories for ice cream :)
Advertise in thematic communities . A public post is usually much cheaper than a blogger's wall post. You can choose a community among thematic ones, or you can find one where they post funny videos with cats - everyone loves cats, one of these people will love you too.
Invest in promotion . You can find an SMM specialist or an agency that will take care of promoting your account - developing a content strategy, creating content, launching ads, posting, analyzing statistics, negotiating other people's ads in your account, etc. These services are used by both companies and the Internet stores, and bloggers, since it’s hard to deal with an account with a large audience on your own. So that Instagram* does not completely absorb the lifestyle of bloggers all the time, they hire assistants. nine0003
These are the main methods used to gain followers on Instagram*. If something is missing in the article or you have your own unique features - write in the comments, we will definitely supplement the information!
We also recommend reading the article “How to promote an account on Instagram * from zero to 3000 subscribers in a month”.
In conclusion
Whether you need followers to sell on social media or just want to share your observations with those who support you, justify investing in an Instagram blog* and get paid for ads from brands whose philosophy matches yours - The main thing is that your content is interesting and relevant. nine0003
And the secret of how to maintain a profile regularly in order to increase the number of real followers on Instagram*, and not spend all your free time on it, we have already revealed above - use the SMMplanner deferred posting service. The service helps to plan the publication schedule, prepare them using built-in tools such as Story Builder and Canva without leaving the application, set UTM tags to track statistics, set up automatic publication on several social networks at once. nine0003
Successful promotion!
19 Ways to Get More Followers on Instagram*
Regardless of whether you are on Instagram
The product belongs to an organization recognized as extremist in the Russian Federation.
personal blog or brand page, subscribers is one of the main metrics that determine the effectiveness of your account. Talking about 19ways to get more followers on
InstagramThe product belongs to an organization recognized as extremist on the territory of the Russian Federation. , and "opening" such a trick is not difficult. In addition, it threatens to block
Instagram. The product belongs to an organization recognized as extremist in the Russian Federation, which we talked about in an article about cheating on this social network. So keep up the more workable ways to grow your audience. nine0003
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Yes, yes, the phrase “Know your audience” that has set the teeth on edge, but has not become less relevant.
This will increase the chances of getting a relevant audience, and if you have a business account, it will help turn subscribers into customers.All methods are effective only if you work with the target audience. Accordingly, it is better to subscribe to the audience of your competitors, to do mutual PR with blogs of your subject. nine0003
Yulia Petrova
ilovetasty food blogger on Instagram
2. Tailor the content to your target audience
Once you have defined your audience, you need to start creating content that is related to their interests and needs. Your posts on
InstagramThe product belongs to an organization recognized as extremist in the territory of the Russian Federation.
should inspire subscribers, motivate them, evoke emotions. Look at successful profiles in your niche and learn from their posts. nine0003
We also talked about how to get your first thousand followers on the main social networks
Once you get your first thousand followers, you can ask them what posts they would be interested in. So existing and potential subscribers will understand that you are listening to them, and the desire to click the coveted "Subscribe" button will increase.
3. Create high-quality and interesting publications
InstagramProduct belongs to an organization recognized as extremist in the Russian Federation. nine0257 - about visual content, and therefore, your photos and videos should look the same. But it’s not enough to make a good visual, in
Instagram, the product belongs to an organization recognized as extremist in the territory of the Russian Federation.
The text of publications also plays an important role. We talked about some tips that will help you make cool posts for
InstagramThe product belongs to an organization recognized as extremist in the Russian Federation..
There are many apps that will help you make beautiful and interesting posts. Check out the video and story app collections to help diversify your content.
4. Use hashtags wisely
When done well, hashtags attract new followers. But it's not enough to use the most popular tags. For example, if you post a photo of a forest and want to use the #forest, #nature and #trees hashtags, you will see that there are millions of such publications and the probability that your post will be noticed is extremely small. nine0003
This does not mean that you do not need to use them at all, but it is worth supplementing with other tags that your target audience and competitors follow. It is also recommended to use more sophisticated and personal hashtags. Roughly speaking, instead of #sunset, you can use #luxurioussunset. We talked about how to use hashtags in various social networks, there is also about
InstagramThe product belongs to an organization recognized as extremist in the Russian Federation..
5. Communicate with subscribers
Promotion success in
InstagramThe product belongs to an organization recognized as extremist in the territory of the Russian Federation.
largely depends on interaction with the audience. They want to know that there is a real person behind the account, so motivate them to discuss posts and like them, and then react to their comments and responses. The more actively you communicate with current followers, the more new ones you will get. In addition, it will help to hear the audience better, and social listening is very useful. nine0003
6. Cross-Promo
Reach out to bloggers who have similar blogs and cross-promotion. Start with small profiles, and as your audience grows, contact more and more popular bloggers. The so-called "mutual PR" can be a good tactic to promote
InstagramThe product belongs to an organization recognized as extremist in the Russian Federation..
Mutual PR will be effective if you arrange some kind of interactive for subscribers. For example, challenges or a joint draw. A simple recommendation post is unlikely to work. nine0003
Yulia Petrova
ilovetasty food blogger on Instagram
7.
Follow competitors' followers Another way to increase your audience is to follow users who follow bloggers similar to you. When they see that you have subscribed, they will know that there is another profile from the topic of interest. But please note that there is a limit on the maximum number of subscriptions, from about 20 to 160 per hour. Learn this by experience, but carefully so that
InstagramProduct belongs to an organization recognized as extremist in the territory of the Russian Federation.
didn't suspect you were a spammer.
I started with manual mass following without special services. The difference between manual and service is visible in the conversion. Manual is more efficient - apparently, the algorithms
InstagramThe product belongs to an organization recognized as extremist in the territory of the Russian Federation.
understand how the subscription works, but you need to follow the restrictions (no more than 200 subscriptions per day). me a couple of times
InstagramProduct belongs to an organization recognized as extremist in the territory of the Russian Federation.
limited the ability to publish posts for a week, suspecting that I used the service to cheat subscribers. But for me, this method is still one of the most effective.
Yulia Petrova
ilovetasty food blogger on Instagram
8. Track relevant hashtags
Did you know that in
InstagramThe product belongs to an organization recognized as extremist in the territory of the Russian Federation.
Can I subscribe not only to profiles, but also to hashtags? This is a good strategy, especially when you reach your first thousand subscribers. Track hashtags that are relevant in your niche and use them in your posts. Feel free to comment on the latest publications with such hashtags so that your
InstagramProduct belongs to an organization recognized as extremist in the Russian Federation. nine0257 became more noticeable. It is laborious, but it can give good results.
9. Follow similar blogs
Hashtags make it easy to find relevant accounts in your niche that are similar in content and target audience to yours. An even greater effect can be achieved by turning on notifications and being the first to comment on their publications.
10. Post regularly
We talked about how algorithms work on major social networks, including Instagram*
It's hard to say exactly how much regularity affects subscriber growth. In any case, it makes sense to follow this advice: the better you keep the regularity, the more professional and reliable you look in the eyes of your subscribers - they will know when to expect new posts from you. What’s more, Instagram* algorithms love it if you post regularly so your posts get the best reach and engagement. It is better to publish 1-3 posts per day. Try to start with one post a day, then gradually increase and see what happens, find your middle ground. You can also refer to the experience of Ekaterina Kalashnikova, who monetized her
InstagramProduct belongs to an organization recognized as extremist in the territory of the Russian Federation.
largely due to regular publications.
11. Plan your posts ahead of time
You can save time on posting to focus on more important things: communicating with followers, tracking relevant profiles and hashtags. We are not hinting at anything, but Amplifer will be a good helper in this.
Thanks to a visual calendar and a convenient editor, it is easy to create several publications at once and spread them on different days. Moreover, Amplifer will tell you which posts your audience likes the most. nine0003
Connect Instagram* in Amplifer to regularly release scheduled publications and improve reach and engagement. The first 7 days are free, without a bank card
12. Post at the right time
Now on
InstagramThe product belongs to an organization recognized as extremist in the Russian Federation.
algorithmic feed, but what time you post is still important. Agree, there is no point in publishing posts late at night in the hope that a large number of people will see it. nine0003
In addition, COVID-19 has greatly affected the best posting times. According to our data, now the peak in
InstagramProduct belongs to an organization recognized as extremist in the Russian Federation.
shifted by 4-6 pm on weekdays and at 12 and 6 pm on weekends.
However, you cannot rely solely on the average temperature in the hospital. And here Amplifer will come to the rescue: thanks to a special algorithm, it analyzes your publications and advises the best time based on the activity of your audience. For a 7-day free trial period, you will just be able to evaluate.[instagram*]Try Amplifer to find out the best time to post on Instagram*, adapt your promotion strategy and content plan[/instagram*]
13. Use activity chats
Activity chats are great for getting new followers on Instagram. A good way to cheat the
Instagram algorithmThe product belongs to an organization recognized as extremist in the Russian Federation. nine0257 and increase the organic reach of posts.
The fact is that when you post a post, the Instagram algorithms
Product belongs to an organization recognized as extremist on the territory of the Russian Federation.
show it to a small number of your followers. If the post receives a lot of responses, then
InstagramProduct belongs to an organization recognized as extremist in the territory of the Russian Federation.
will show the post to an even larger group of subscribers, and if there is no initial activity, then most of your subscribers will not see the publication at all. nine0003
Try to find the activity chat in a search engine or in the Facebook community directory
The product belongs to an organization recognized as extremist in the Russian Federation, VKontakte or Telegram. But keep in mind that the best chats are rarely in the public domain, so you will have to work hard to find really worthwhile groups. And yes, it takes a long time. But trust me, your efforts will pay off handsomely.
14. Use hashtags in Stories
We have already talked about the importance of hashtags, but they should not be neglected in Stories either. Try adding a few relevant tags to your posts and you'll see your Stories get more impressions than before. Some of those who watched will be able to become your subscribers.
Interactive mechanics will help make Stories more interesting: quests, quizzes, polls, they increase engagement and motivation to subscribe to your profile. In addition, Stories is an excellent channel for communicating with subscribers. There you can clarify what content they would like to see, arrange Q&A sessions. nine0003
15. Post videos and stream live
Making videos on social media is almost a must in 2020, as there is more and more content like this and users are spending more and more time watching it. Live broadcasts are an even more engaging content format because every time you start broadcasting, all subscribers receive a notification. We talked about this in this year's trend selection.
How to get subscribers using ethers? Make joint live broadcasts with other bloggers. They can also ask their followers to subscribe to you during the live broadcast, which can be a good channel to attract a new audience. nine0003
16. Post for thematic accounts
In
InstagramThe product belongs to an organization recognized as extremist in the territory of the Russian Federation.
there are many thematic profiles where not their own content is published, but interesting posts of other users. The only thing to do is to use their unique hashtags in the hope of getting noticed.
How can I find them? Use a search engine. Type, for example, “The best travel profiles in
InstagramThe product belongs to an organization recognized as extremist on the territory of the Russian Federation. ”, or about the topic of your blog. Surely you will find many such accounts.
17. Decide and Use a Consistent Visual Style
Whether your profile is new or you've been in the business for a long time, you need a consistent visual style for your posts to attract followers. You can choose a specific filter or set of effects for all photos so that they echo each other. nine0003
The importance of creating a visual style for
Instagram The product belongs to an organization recognized as extremist in the territory of the Russian Federation.
18. Create posts to tag friends
If you want your posts to be seen by the friends of your followers, the "Tag a Friend" feature will help you. Create a relevant entertaining post and encourage followers to tag their friends. The funnier and more entertaining the post, the easier it is. nine0003
19. Try advertising
Do you want more people to see your posts? Think about advertising. In fact, you don't need a big budget to test it. Advertising can be an effective strategy, and
InstagramProduct belongs to an organization recognized as extremist in the Russian Federation.
can get you new subscribers in a short time.
To promote my account, I buy ads from bloggers, participate in mutual PR and use targeted advertising. I like the first method the most - you can get a subscriber for 6-10 ₽. nine0003
Anastasia Chernykh
content director at Amplifer
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We hope our advice will help you build a meaningful audience on
InstagramThe product belongs to an organization recognized as extremist in the Russian Federation.
in other social networks where you are present. And remember that people love to follow realistic and authentic profiles. Good luck hunting for an audience at
InstagramThe product belongs to an organization recognized as extremist on the territory of the Russian Federation.