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How to give somebody a shoutout on instagram


How to Get Followers on Instagram Without Spending a Dime

Instagram has emerged as a mainstream marketing platform over the years, with over 1 billion average monthly users.

Any brand that wants to increase their online presence cannot ignore Instagram in their digital marketing initiatives. Especially for a new brand trying to get some exposure, it is a platform that can help you reach a relevant audience without spending anything. Instagram shoutouts are one of the best ways to do that.

Shoutout Pages: How to Get Followers on Instagram Without Spending a Dime:
  • What is an Instagram Shoutout?
  • How to Find Relevant Shoutout Pages
  • How to Do Your Outreach
  • Different Ways to Get Free Shoutouts

What is an Instagram Shoutout?

A shoutout is when someone mentions you or your brand on their Instagram and asks their followers to check out your page. They usually do it by posting a picture of your Instagram profile page and tagging your brand.

They can also showcase some of your products or one of your Instagram pictures and tag your brand. Check out this post where a shoutout page has posted a picture by the photographer, Manan, and tagged him in the description.

You can simply reach out to relevant accounts and ask them to give you a shoutout in exchange for a shoutout from you. It’s a co-promotion technique that benefits both parties involved.

How to Find Relevant Shoutout Pages

Find Instagram Pages That Post Similar Content as Your Page

When looking for pages that you can reach to get a shoutout, always check for relevant pages from within your niche. This is because they will have an audience base that is relevant to you and that you can target for your own page.

Getting a shoutout from random pages which are not even from your industry won’t do you any good. For example, if you have a cosmetics company, you would benefit from getting shoutouts from beauty bloggers and influencers. If you get a shoutout from a popular travel blogger, it might help you reach a broad audience, but those people might not be as interested in your brand.

Here are some ways in which you can find such pages in your niche:

  • Search Using Industry-Specific Hashtags

If you’re looking for accounts in your niche, one of the best ways to do so is to see who else is using similar hashtags as you do. A simple hashtag search on Instagram will give you a list of posts that use the same hashtag.

For instance, if you have a food business in a particular area, you can look for local food-related hashtags to search for local food influencers or pages. Let’s say you have a restaurant in Manhattan and want to search for relevant, local shoutout pages. If you start typing hashtags like #manhattanfood or #manhattanfoodie in the Instagram search box. Instagram will automatically show you the most popular hashtags, as shown below.

Source: instagram.com

Open these pages to find relevant shoutout pages for your business. For example, let’s say you chose #manhattanfoodie. Then you will get a list of posts that used that hashtag (as shown below).

Source: instagram.com

Next, you check out the top posts until you find something relevant, like the example shown below. The @girlswhocrave page gives regular shoutouts to local restaurants, and it is a relevant shoutout page that you could reach out to.

  • Search for Influencers in Your Niche Using Influencer Tools

This is a slightly easier way to find influencers in your niche. All you need to do is use an influencer finding tool like BuzzStream or BuzzSumo. You need to enter some industry-related keywords and add relevant filters, and you will get a list of influencers.

Here is an example of the type of result that you can expect from such platforms.

Source: app.buzzsumo.com

Select Pages With a Similar Follower Count As Yours

If you are looking for free shoutouts in exchange for shoutouts, you need to be fair and contact only those accounts that are similar in size as yours. If you have 500 followers and you ask a page with 100k followers to give a shoutout for a shoutout, it will not benefit them.

So, you need to think of it as a mutually-beneficial arrangement and reach out only to similar-sized accounts.

How to Do Your Outreach

Start by Liking and Commenting on Their Posts

Before you reach out to any Instagram page asking for a shoutout, it’s always better to get them to notice you first. You can start your outreach by following them and engaging with their content. You can like or comment on their posts and build a rapport with them. If they already know you when you reach out to them for a shoutout request, they are more likely to respond to your request.

Then Reach Out Directly

The next step in your outreach process is to reach out to these pages either using a direct message or email. Don’t just ask them for a shoutout in your first message. First, start a conversation with them and then share your proposal.

You can do this by praising them for their recent posts or telling them how much you like their feed or content. Once they reply to your message, then you can propose a shoutout for shoutout kind of a deal. Make sure that the account that you are reaching out to will also benefit from a shoutout from you.

For example, check out the following hypothetical conversation between a brand trying to reach out to a shoutout page. You can follow a similar template for your outreach.

Brand: Hi, I really love your Instagram feed, and I can see the amount of effort you put into your awesome posts. Keep up the good work!

Target Page: Hey, thanks for the appreciation.

Brand: I have a similar page to yours on which I post about “PAGE DESCRIPTION.” I was wondering if you might be interested in giving us a shoutout in exchange for a shoutout from us. Since we target the same type of audience, it will be mutually beneficial for both of us.

Target Page: That sounds like a wonderful idea. Let’s get in touch to discuss this in more detail.

The same logic applies to emails as well. You should warm them up by complimenting them on their work and then pitch a win-win proposal.

Here is an example of such an email template:

Hi [NAME],

I am [YOUR NAME] from [YOUR COMPANY NAME]. I recently saw your post [LINK] and was really impressed with it.

I’m reaching out to you because I have a page that your audiences might love. It’s an [PAGE DESCRIPTION] page which is quite similar to the kind of content that you post.

Would you be interested in getting a shoutout from us and giving us a shoutout in return?

I think this will be helpful for both of us and our audiences will get to engage with more content that they like.

If this interests you, please reply with a suitable time for a quick discussion.

Look forward to hearing from you.

Thanks,

[NAME and CONTACT]

Using this approach, you can effectively reach out to shoutout pages and get a free shoutout from relevant Instagram pages.

Different Ways to Get Free Shoutouts

While the concept of getting a shoutout is straightforward, it is not always easy to get free shoutouts. But fret not, we are here to help you.

Here are a few ways in which you can get a free shoutout for your Instagram page:

Shoutouts for Shoutouts

This is the most commonly used way of getting a free shoutout where two similar types of Instagram accounts give a shoutout to each other.

Take this post from photographer, Bejan Sergiu Vasile, in which he tagged the shoutout page, Holiday Leave, in order to get a shoutout back from them.

Holiday Leave responded by giving a shoutout to Bejan Sergiu Vasile. The post got more than 1000 likes.

Free Shoutouts From Brands for Their Users

A lot of brands use user-generated content for their Instagram feeds and tag the people whose content they share. This is also an excellent way to get a shoutout for free.

This can be useful for people/pages who want to increase their follower count. For example, a food-related page or influencer getting a shoutout from a restaurant’s Instagram page could help them get more followers. Or a travel influencer getting a shoutout from a hotel brand can help them reach a relevant audience.

Take the example of camera brand Canon. Canon USA’s Instagram page is filled with pictures taken by people using a Canon camera. They ask people to share their posts using the hashtag #mycanonstory, and the best pictures get featured on Canon’s Instagram page.

The brand gives a shoutout to the photographer while sharing their post on Instagram. This helps those photographers increase their reach and get more followers.

Free Shoutouts by Entering Shoutout Contests

A lot of Instagram pages and influencers run shoutout contests where they ask people to follow their page or follow some instructions to get a free shoutout. These are usually pages with a large follower base who are trying to further improve their reach.

Smaller pages can participate in such contests to get a free shoutout from a much bigger Instagram page.

Check out the following shoutout contest, for example. This page is trying to gain some active followers by giving free shoutouts.

Final Thoughts

Instagram shoutouts are an easy and effective way to increase your Instagram followers. They can help you reach a relevant audience and get more followers and engagement for your Instagram page.

And now you know exactly how to get Instagram shoutouts without spending any money.

The Ultimate Guide to Instagram Shoutouts

Whether you’re in fashion, home decor, sports equipment, or something in between, chances are that Instagram is among the most important social media sites for your business in 2021.

Statistics reveal that 50% of Instagram users follow at least one business, and the platform helps the majority of them decide whether to buy a product or service.

There are lots of opportunities for a robust Instagram marketing plan, like running an Instagram influencer campaign or using paid tactics like a story ad.

 Today, we’ll look at the art and science of the Instagram shoutout. We’ll start by answering a common question – What is a shoutout on Instagram? – look at some examples, and learn how to get Instagram shoutouts for your own page or brand.

Let’s do this.

Post Contents

  • What is a Shoutout on Instagram?
  • Instagram Shoutout Examples
    • Shoutout post with product photo
    • Shoutout post without product photo
    • Shoutout post for more followers
  • How to Shoutout on an Instagram Story
  • Tips to Get Instagram Shoutouts
    • 1. Be picky about who you choose
    • 2. Build relationships before pitching them
    • 3. Start a conversation with a thoughtful message or email
  • How to Find Instagram Shoutout Pages
    • Instagram shoutout apps
  • Should you buy Instagram shoutouts?
  • Final Thoughts
  • Want to Learn More?

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What is a Shoutout on Instagram?

An Instagram shoutout, also colloquially called Insta shoutout or IG shoutout, is essentially when one user promotes another user on their own Instagram account.

An Instagram shoutout usually takes the form of User A creating a post or story that contains a photo or @ mention of User B.

If it’s a business shoutout, User A’s post might contain a photo or video of a specific product or service that User B sells.

In many cases, shoutouts fall under the umbrella of influencer marketing – a massive trend that has more than doubled in the past couple of years and doesn’t show signs of stopping anytime soon.


Source

Note: If you’re not familiar with influencer marketing or what a “social media influencer” is, check out this comprehensive influencer marketing ebook.

An Instagram shoutout can happen in a few ways:

  • Paid shoutouts: These shoutouts are a classic influencer marketing tactic. This is when you pay a user to promote your brand, typically with cash or via an exchange for a free product or access to your service.
  • S4S (shoutout for shoutout): S4S is a simple trade – they agree to give you a shoutout on their page if you give them a shoutout on yours.
  • Voluntary shoutout: The Holy Grail of shoutouts. This is when someone is just so darn happy with your product or customer service that they give your brand a shoutout without you even having to ask or pay.

Aside from the type, your Instagram shoutout can vary based on the goal you’re looking to accomplish.

Do you want more followers for your photography account?

In this case, you can ask your shoutout partner to post a photo of yours and include a simple call-to-action (CTA) asking their followers to follow you.

Do you want more sales for the cat litter mat you’re selling on your dropshipping store?

You might send a free mat to your shoutout partner and ask them to post a photo or video of their cat using it, with a CTA that encourages their followers to visit your store to buy their own.

Instagram Shoutout Examples

Let’s look at a few examples of successful Instagram shoutouts.

Shoutout post with product photo

In this Instagram shoutout example, Carl Thompson from men’s clothing brand Hawkins and Shepherd (@hawkinsandshepherd) gives some love to the Chelsea boot from ECCO Shoes.

We can see that the purpose of this blog is to sell some shoes, as Carl’s CTA is to head over to his blog to learn more about the company.

As you can see by the #ad hashtag, this was a paid shoutout.

ECCO either paid him in cash, sent him some free shoes, or both, depending on how much Carl charges for shoutouts and influencer campaigns.

Shoutout post without product photo

Because Instagram is a visual platform, photos are recommended to give people a shot of your offerings in action. But you don’t have to have a photo-based post for your IG shoutouts to be successful.

In this shoutout, traveler Angela Liggs (@angelaliggs) used a photo of her Patagonia trip as the backdrop to a caption-based shoutout for a Safedome bluetooth tracker.

She described her experience and how it benefited her trip, then dropped a CTA telling her followers to check out the company’s Instagram page.

Shoutout post for more followers

In addition to promoting a brand that sells products or services, another popular use for shoutouts is getting more Instagram followers.

This is especially popular for certain niches like photography.

Canon (@canonusa) is a great example of this. Photographers who use a Canon camera can include the hashtag #MyCanonStory in the caption of their post.

Canon regularly reposts some of the most captivating shots, as well as a quote from the photographer and shooting details like the camera model, lens, and exposure settings.

This brilliant marketing strategy is a win-win for both Canon and its loyal users, who get serious boosts in their credibility and following.

How to Shoutout on an Instagram Story

The great thing about Instagram – especially Stories – is that you and your partners have a lot of leeway to get creative with your approach.

Choosing the best Story style really boils down to knowing your audience and what they’re most interested in seeing.

If you’re not familiar with Instagram Stories, here’s a quick refresher:

  • They can be photos or videos with a maximum duration of 15 seconds
  • Users have the option to overlay text and graphics, as well as clickable hashtags and @ mentions for other accounts
  • They last for 24 hours, then they disappear forever into the ether

Jess Fay, the fashionista mom of @lipstickheelsandababy, gave The Pink Lily Boutique a shoutout by shooting an Instagram story video of herself wearing one of the company’s blouses.

In the video, she explains the blouse and how it feels, and offers her followers some fashion tips like which types of jeans would go well to complete the outfit.

If you have a women’s clothing store, I strongly recommend that you send your partner free samples of the items you’d like to promote. Because Jess’s story video was tagged as an #ad, we can assume that’s what The Pink Lily Boutique did.

This is something of a status quo in the world of Instagram women’s fashion.

Jenni and Mimi of @naughtynutrition.co, a food and nutrition brand, gave Crock-Pot a shoutout by showing a video of a recipe they made using their Crockpot Express Crock.

The shoutout is simple: no sound or narration, just a beautiful close-up of some pineapple jerk chicken.

If your company sells cooking gadgets or ingredients, having your partner showcase a recipe is a tried-and-true Insta shoutout tactic.

Tips to Get Instagram Shoutouts

While there’s no single right way to get an Instagram shoutout, there are some guidelines and best practices that can increase your chances of getting some action.

And there are certainly some things you just shouldn’t do.

Let’s go over a few tips to get Instagram shoutouts that actually work.

1. Be picky about who you choose

A lot can go wrong when you don’t vet your options carefully.

For example, if you’re selling gardening tools, you’re probably not going to have much success trying to get a fruitful shoutout from a high-fashion Instagrammer.

To make sure your potential partners are compatible, look carefully through their profile, posts, and stories so far.

Look at things like:

  • How many followers they have. Unless you already have a lot of clout, stick with “micro-influencers,” or people with audiences of roughly 5,000 to 50,000. Keep in mind that the more followers they have, the more it’ll cost you to buy Instagram shoutouts. If you’re taking the S4S (shoutout for shoutout) route, look for users with similar numbers to your own so there’s mutual benefit.
  • The content, tone, and feel of their profile. What kind of content do they post? Would their followers be interested in your brand too? Also, look at the general vibe they give off to see if it aligns with your own.
  • How many likes and comments their posts get on average. If they have 50,000 followers, but only 50 likes and one comment per post on average, those followers might be fake or purchased.
  • The types of engagement their posts are receiving. Are their followers truly engaged, or are the comments empty, generic, or spammy? This can be another sign of fake followers.

Taking a few extra minutes to do some detective work can make a huge difference in the quality of IG shoutouts you end up with.

It can also save you some valuable time and money in the long run.

And who doesn’t want more disposable time and money?

2. Build relationships before pitching them

Before you ask a stranger to vouch for your integrity, give them a taste of it authentically.

Once you decide that a person or brand is a good candidate, follow their account. If they have other social media accounts like Facebook or Twitter, follow those too. Subscribe to their blog if they have one.

Then periodically engage with their posts by liking and commenting on them. (Just don’t go overboard… there’s a fine line between engaged and desperate.)

Follow the rules of tip #1 above: leave comments that add real value.

Give them personalized compliments, bring up relevant discussion topics, or ask them meaningful questions that show you’re really paying attention.

This way, they’ll be familiar with your profile when you message them to ask for your shoutout.

3. Start a conversation with a thoughtful message or email

As you embark on your search for awesome Instagram shoutout partners, you might come across posts that are littered with spammy comments like “S4S?”

Don’t be that person.

When the time comes to actually reach out to your prospects, do it via an Instagram Direct message or an email (if they provide one in their profile info).

Your pitch will have a lot more weight if it comes as a separate communication.

In your message or email, be transparent about what you’re looking for and how you’d generally like it to pan out.

Here’s a little Instagram shoutout template for your message:

  • Get personal: Introduce yourself and mention something about their account. You can tell them how much you enjoy it, or get as granular as telling them their dog is cute.

“Hi [their name]. I’m [your name] from [your company]. I’ve been following your page, and I love/appreciate/admire your [insert personalized compliment or observation].”

  • State your offer: What’s the purpose of your message, and what value will it deliver to them? If you’re looking to give them a freebie in exchange for a shoutout, or a shoutout for shoutout (S4S), get right to it.

“I think my followers would really enjoy your page. Likewise, I think your followers would enjoy mine. Would you like to trade a shoutout for shoutout post or story?”

  • Give them a next step: What do you want them to do after they read your message? Direct them to your store or profile to learn more, or ask for their thoughts.

“If you’re interested, let me know which one you prefer. Then we can work out the details. Looking forward to hearing from you!”

Here’s an example of a freebie-for-shoutout message:

How to Find Instagram Shoutout Pages

Your first step for finding relevant Instagram shoutout pages should be good ol’ fashioned research.

I’m not going to sugar coat it: when done right, this will take several hours of digging (unless you have the budget for a specialized Instagram shoutout app, which we’ll discuss soon).

Start with industry-specific hashtags. You can find trending hashtags on sites like Best-Hashtags or TagsFinder.

For example, if you’re selling men’s clothing, some good hashtags to kick off your research might include:

  • #menswear
  • #mensfashion
  • #fashion
  • #style
  • #mensstyle
  • #streetwear
  • #menstyle
  • #streetstyle
  • #menwithstyle

You can also brainstorm your own or get ideas as you do searches. I recommend keeping a list handy so you have a “database” to reference.

Once you have a good list, type your hashtags into the Instagram search bar and browse through profiles until you find some good candidates.

Clicking the hashtag in the dropdown will show you top posts from accounts that used the hashtag recently. Put your detective glasses on and skim away.

For more juicy tips on how to find quality Instagram shoutout pages, check out this article on how to find influencers in your industry.

Instagram shoutout apps

If you have the budget, consider a specialized Instagram shoutout app that’s designed to connect brands with the right Instagrammers.

An Instagram shoutout app like Shoutcart or NeoReach has its own database of pre-vetted influencers that you can sort through based on industry and keywords.

If you’re interested, you’re able to message them securely through the platform to handle all of the details.

Platforms like these can be a real lifesaver if you don’t have the resources or bandwidth to spend hours sorting through profiles on your own.

Should you buy Instagram shoutouts?

In a world where social media is a marketing commodity, you have loads of opportunities to buy Instagram shoutouts.

While some people have a knee-jerk reaction that any type of paid promotion is worse than getting them organically, this isn’t always the case.

When you’re careful about who you work with and how you approach the situation, paid Instagram shoutouts can be a great way to gain exposure, build trust with your target audience, and ultimately boost your sales.

And to be honest, you’ll have to put in a lot more time and effort to get the same results organically as you could get through paid Instagram shoutouts like giving away freebies or paying cash.

Just make sure you keep it kosher and avoid the trap of shady or fake opportunities – the ones we discussed in tip #1 about being picky over who to choose for getting shoutouts.

Not only do you risk getting ripped off financially, but you can also harm your brand’s reputation.

Final Thoughts

That’s it. Now you know everything you need to get started with Instagram shoutouts.

With the help of this Instagram tactic, you can quickly grow your followers almost without investment.

It might take a while to get things going, but once you crack the code about the type of outreach you should be doing and the sort of accounts you should be reaching out to, it starts to get fun and your results should start improving.

And remember, shoutouts are just one way to get followers on Instagram – there are several other tactics that you can use to gain traction on this social network.

Have you used shoutouts in the past? What’s your go-to Instagram strategy? Let us know in the comments section below.

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3 ways to thank your followers

Social media marketing is like a two-way street.

As a marketer, of course, it may seem to you that everything is going only in your direction - great blog articles, witty tweets and posts, breaking news, special offers and promotions. Sometimes, it even seems to you that you are giving a piece of your soul to your followers and subscribers.

But your followers certainly give constant feedback. They do this every time they click on links, read your blog, like and retweet posts. This is the reward for your efforts - especially if one of the subscribers goes ahead and leaves a comment or even a question after the material carefully created for him. nine0003

Once you make your subscribers fall in love with you, you start building a "serious" and strong relationship with your subscribers, and then you get something in return. Oh, that wonderful warm feeling when you realize that what you have created has become useful to someone. After all, that's why you do what you do.


Special Award for Special Subscribers

Those butterflies that you get when your followers react to your work are really nice. And you want to get them again and again. If your followers express their admiration and gratitude for the fact that you share useful information with them three times a week, just imagine how you can make especially loyal followers happy by creating a personalized reward for them. nine0003

You may have noticed that some subscribers pay much more attention to your work than others. In fact, it's great if you have a couple of followers who can act as "brand ambassadors" to the public (they are also called "brand ambassadors"). They will do a lot of the work for you - they will sing the brand and/or products on all of their social media.

The meaning here is that you are interested in promoting the product, while your "brand ambassador" is a stakeholder is not . Subscribers understand that you will certainly be proud and praise everything that your company releases. At the same time, your brand ambassadors, as well as other subscribers, do not receive anything from this. Therefore, at the moment when you have already said and done everything you could, this will be your ace up your sleeve. Your subscribers will trust these people more than you simply because they are not interested in bringing any profit. It doesn't do them any good, because they didn't invest in your products, so people will believe that they are telling the truth.


3 Great Ways to Thank Your Followers

If you are pretty lucky and have worked hard enough to build a thriving community of social media followers and maybe even enlisted the support of one or two of your brand evangelists, then you are probably finding work to do some more more enjoyable.

That's why you'll want to thank your subscribers and here are 3 interesting options how to do it. nine0003


Say thanks and offer exclusive discounts and coupons

Saying "thank you" in a tweet is one option, sending a thank you note is another. But still, and, probably, this will not be a surprise, the greatest effect will be produced by money . By giving your followers exclusive discounts and offers when they purchase your products, you spark their interest and it pays off again and again. This is a great way to pleasantly surprise your most loyal followers, as well as say thank you and encourage them to make purchases in the future as well. nine0003


Invite your followers to do something meaningful

Another interesting move some companies use is to help followers see the results of their actions. People love to contribute to charity, but they don't always have the time to organize a significant event on their own. Just do it for them and they will be able to watch how the overall contribution grows and grows, while feeling their involvement in something big and meaningful.

A few years ago, Nononsense.com used this idea in an interesting way to thank its loyal subscribers. No Nonsense, a hosiery factory, launched a campaign called "Socks for America" ​​to donate one million pairs of socks to needy children across the country. Every time someone subscribed to the No Nonsense Facebook page, the company donated one pair of socks to those in need on behalf of that subscriber. Interesting, isn't it? nine0003


Invite subscribers to a special event

If you can give your select subscribers the opportunity to be the first to get access to something, say a new product launch, this is a great way to create buzz on social media about an event or product, and also it will make your subscribers feel special. It also gives them the opportunity to get to know you personally, which will make your business feel more intimate and help you maintain your relationship with social media in the future. nine0003

How do you thank your social media followers? Do you run any contests or promotions? Share your thoughts in the comments! :)

Idea for a post with gratitude in social networks

Essence: To thank someone or something is to involve subscribers in the discussion, to focus their (and your) attention on the positive. Gratitude is a good creative emotion, it makes your image or the image of the company alive - you need to use this. There is even such wisdom: “When they do evil to you, write about it in the sand so that the trace disappears quickly, and when they do good, engrave it on a stone so that no winds can erase your gratitude.” Those who know how to thank are more likely to experience sympathy. nine0003

...And thank you posts are often shared by those to whom they are dedicated - after all, in fact, these are reviews that every business and every “personal brand” person needs.

How to make : Decide who and what you want to thank. Our options:

  • Human . A loved one or someone you have encountered in your professional life.
  • A useful group for you in the social network .
  • Event . From wedding to successful purchase. nine0076
  • Technology . For example, software or the Internet in general.
  • Appearance . For example, the weather in the winter of 2020-2021, which gave us a normal winter.
  • Country/City . Both those where you visited for the first time and those in which you live permanently are suitable.
  • Outgoing period . Season (spring-summer-autumn-winter), period of work in a company, decree.
  • Outgoing year . Traditional posts on this topic appear in December of each, not excluding last 2020.
  • Creation/fate/universe . For a meeting, for luck, for opportunities, for points of growth.
  • Yourself . Don't forget to say "thank you" to yourself", psychologists say that this is very useful. And at the same time, you can tell the audience in accessible words how good you are).

What can you say “thank you” for is a creative topic. For example:

  • For support in a difficult or significant situation.
  • For participation in the event.
For example, for collective snow removal
  • For new experiences.
  • For personal growth.
  • For the purchase of a product or service.
  • For information.
  • For health.
  • For the recommendation.
  • For professionalism.
  • For the right to choose.
  • For answering a question.
  • For a gift.
  • For trust.

Thank informally, emotionally and colorfully. The “thank you” post is partly storytelling, and this genre is doing very well on social media. The more lively your post is written, the more likely it is to get a lot of responses. nine0003

Warning : Emotional social media posts are not easy for everyone. The unwillingness to open up, to show one's feelings leads to excessive dryness of the post, which in this case looks formal and loses its meaning.

Poor : "From the bottom of my heart, I sincerely thank Horns and Hooves for their professionalism and good attitude towards people."

Good : “Dear everyone, without this magic company “Horns and Hooves” I don’t know when I would meet my new sofa, but a spoon is expensive for dinner! They made it to order, cheers, and brought it. And also collected, quickly and cool. Thank you thank you thank you!" nine0003

Which business suits : Thank you posts are appropriate in absolutely any business. Thank subscribers for interaction, comments, likes, photos, participation in promotions - do not skimp on "thank you".

Examples:

The group on VKontakte "The Island of the Right People" says thanks to the Internet, and talks about 5 reasons that prompted me to do this. And the reasons are really good! The ability to say "hello" to the world; learn and communicate without even leaving home; the opportunity to develop your projects and learn the latest news. nine0003 Finally someone said thanks to the internet. How did we live without it?

A Facebook user* thanks the past year 2020 for the new opportunities she saw and used, for the people she met despite quarantine and closed borders, and for her health. The post caused a lively response from the audience and collected more than 600 likes.

Even 2020 has something to thank for

Members of two Facebook groups* – professional and culinary – thank the participants. One - for the contacts of a specialist who did a good job, the second - for the general atmosphere of acceptance. And the phrase "Don't take the good for granted!" quite pulls on a meme.

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