Rule #2: Brainstorming

What if you're really in the wrong business? At some point, did you follow the lead of friends or relatives? Therefore, before entering Instagram with any project, do a little analysis.

❗Take a sheet of paper. Divide it into 2 parts. On the right side, write what you can do, on the left - what is interesting to do. Connect with lines and a list of 5-10 directions will appear. These are potential niches. nine0003

Do not jump over yourself at first - take a direction that is close in spirit, and later delve into new branches.

Rule No. 3. Need

Let's think - does anyone need your goods or services at all? Selling ice cream at -30 on the street may be a brilliant idea, but it is unlikely that you will line up with customers.

✨The popularity and demand for a niche does not arise spontaneously - this is a natural result of the market. nine0003

You can also sell skis in summer, but only if your business operates in a ski resort. In any project there must be reasonable logic.

Rule number 4. Margin

💲 In simple words, you need to understand whether there is a benefit from investing money and effort in a specific niche. Yes, you need to immediately count the numbers! It's difficult, it's incomprehensible, but without it, nowhere.

It is very important to understand whether there is any sense in the direction. Calculate the margin, how much money you put in your pocket after the sale and payment of all expenses from 1 unit of goods. Don't expect a lot of sales right away. You still have to learn how to attract a flow of customers. But you need to know what you are working for. nine0003

👌 You must combine the skills of a businessman and a disinterested philanthropist. Without it, nowhere!

Rule #5: Value of Entry

🧘‍♂️Sit down and think calmly – would you buy your product or use your service? Perhaps your offer is surrounded by a large number of barriers, due to which potential customers simply bypass your project.

Thus, the entry barrier is:

• money;
nine0080 licenses;
• certificates;
• expertise;
• skills, etc.

In a word, there are those conventions or features of the product, because of which customers are afraid to enter this niche.

☝The more barriers to entry, the fewer people you will attract, even if you give 200%.

Rule No. 6. Sales System

There is a rule - "it is cheaper to make repeat sales to an old client than to attract a new one" . If the project / business is initially based on making one-time sales, then you will not last long.

Think over the product line, payment system and customer loyalty systems. Perhaps your first sale will be in the red, but repeated ones will recoup investments in attracting a client.

Of course, it is very difficult to describe all the difficulties of choosing a niche. But, most importantly, you need to listen to the main working recommendations and develop your own business strategy . After all, who, if not you, knows what you want to get in the end?

As you can see, if you already know that starting your own business on Instagram is the same as creating any other business from scratch, then start with the main thing and use my rules to choose a niche on Instagram . Any business must be profitable. A good income can only be obtained if your account is in demand, in which case it needs to be promoted. As always, the main thing is to act correctly, and you will succeed. It is better to act together and together with those people who already have experience and results. Come to our programs, at the same time and earn more! nine0003

With you,
- Igor Zuevich.

Be sure to download:

• Content Plan (post calendar) for publications in social networks
• Best-selling book on creating sales and advertising texts
• READ in Telegram

If you can invest in self-education for the next 5 minutes, then follow the link and read our next article: Instagram Content Types: Top 5 Most Popular

Leave a Comment on this Article Below

Profitable Niches for Making Money on Instagram - TOP Best Destinations

The world doesn't stand still. Arbitrage trends are constantly changing. But still, there are stable platforms that go through their life cycle from the lower steps of the popularity podium to the peak and subsequent decline for a very long time, decades. And one of these platforms can rightly be called Instagram. Moreover, this social network, according to many experts, has not yet reached its peak. It is only actively developing, but already practically occupies the second place in the world. And if she enters the TOP 1 soon, she will hold this bar for a long time. nine0003

That's why we pay such close attention to Instagram in our reviews. No matter how trite it may sound, but this social network is the future.

Table of contents

• 1 About the effectiveness of Instagram as a platform for earning money
• 2 A little bit about affiliate marketing in Instsgram
• 3 How to choose a niche that suits you
• 4 The main ways to promote Instagram
• +5 TOP profitable niches on Instagram
  • 5. 1 Health and fitness
  • 5.2 Modes
  • 5.3 Beauty
  • 5.4 Travel
  • 5.5 Finance - Loans
  • 5.6 Finance - Earnings
  • 5.7 Crypt
  • 5.9 LEARER 5.1 houses
  • 5.12 Gaming
  • 5.13 Installs
• 6 Niches with moderate efficiency in Instagram
  • 6.1 Dating
  • 6.2 Gambling
  • 6.3 Gambling
  • 6.30081
  • 6.4 Binary options
  • 6.5 Forex
  • 6.6 E-com
• 7 Tips from experts on working with Instagram

It allows you to achieve marketing success in various ways. And at the same time, completely different specialists can earn here. These are representatives of large brands that have long tasted the productivity of advertising campaigns on Instagram, and small businesses of private entrepreneurs, and just influencers who receive direct income from advertising placed on their accounts. But the most important thing for us is that Instagram is a great place for affiliate marketing.

Why would Instagram become a profitable affiliate marketing platform? The answer lies on the surface:

• audience size. 1 billion monthly visitors. Moreover, these figures are constantly growing;
• audience efficiency. Most of the users are young and solvent persons. 51% women, 49% men. The main age group is from 20 to 40 years old, which is almost half of all users. A nuclear mix of the youngest and wealthiest. People who are ready to buy a new product and be interested in your offers, and at the same time able to afford them; nine0081
• mass of promotion mechanisms. This is also an important factor that not only makes it possible to reach the goal in different ways, but also affects healthy competition. There is no satiation with advertisers who work in one way. Therefore, the competitive cost of a click does not skyrocket, and the prices of influencers remain not so unbearable even for a single affiliate marketer.
• If you look at the experience of marketers around the world, it turns out that 72% of them have used, plan to or continue to use Instagram. That is, 72% of businesses (conditionally, of course) can effectively develop their advertising campaigns in this social network. nine0081

A little about affiliate marketing on Instagram

Let's get the basics out of the way before moving on to a specific guide to the best Instagram verticals. The concept of vertical itself varies depending on the scope of application. In a general sense, this is a vertical segment of the market that scales by the number of offers or users, but not by the specifics of the product. One industry that combines the entire scope of goods and services of the same type.

The vertical gradation of the market is convenient for specialists who study all the chips and nuances of a particular segment. As a result, they will be able to apply their expert skills to almost any offer and at any level. Therefore, many affiliates prefer strict nicheing. Yes, there are those who focus on 3-4 verticals at once. Fortunately, many niches are also very adjacent. Or, in general, a jack of all trades, able to promote almost any offer well. Especially when it comes to Instagram. But still, most often the affiliate has 1-2 favorite verticals. nine0003

Now the concept of the market vertical in traffic arbitrage has shifted somewhat. Familiar verticals are complemented by a host of new ones that come from the open market, generated by the same social media trends, and so on. They are often referred to as categories, like household goods are part of a product. And various profitable schemes for earning money on an Instagram account are part of the finance vertical. At the same time, classic traffic arbitrage has its own categories. Adult, for example, in the general sense is a category, not a vertical. But since over time all these concepts are more and more mixed up, and new arbitrageurs start to get confused in terminology, for convenience, all categories are conventionally called verticals. This is what we decided to do, so as not to inadvertently mislead our participants. nine0003

How to choose a suitable niche for yourself

Having dealt with the concepts, you need to move on to the second point - the choice. We said that Instagram allows you to promote offers in almost any vertical. They also added that it is easiest to focus on 1-2 niches. This way you can constantly grow and improve. It is better to study your target audience, understand the marketing techniques that work specifically in this traffic arbitrage niche. And subsequently create and optimize effective advertising campaigns from scratch in just a couple of hours (+ the same amount after a trial run). nine0003

Now let's figure out how to choose this vertical for ourselves. Yes, experienced arbitrageurs, who have already decided on their favorites for a long time, may well skip the section. Unless, of course, they want to expand the pool of working niches for themselves.

First of all, you need to pay attention to the specifics of the work and the audience. This is the foundation, all verticals differ mainly only in promotion methods, as well as in the target audience. If you work for a book e-com, then your audience will be people in their 20s who love literature. And this is a completely different audience than people who are interested in adult gaming (and sometimes not, and this is also a niche nuance). Therefore, first select the audience, then think about the vertical. It is most logical to take on the one that you are really interested in. But it is also profitable. nine0003

So, it is not recommended to start with sweepstakes that have significantly lost popularity in 2021. But the same gaming or crypto is in the TOP of user sympathies. But on the example of the last vertical, crypt, we see one more condition - exactingness to the knowledge base. You won’t be able to promote cryptocurrencies if you don’t understand it perfectly, you don’t know everything about blockchain technology. You need to understand financial exchanges or market instruments (like binary options) at a near-expert level in order to work with this category of finance. But for the promotion of adult you do not need special knowledge, but here the very specifics of the work are more complicated. True, this knowledge mostly comes only with experience. nine0003

And we come to the next point - some verticals are easier than others. And it’s better to start with easier ones to master. Most of the types of goods, dating, half of adult, installs, tourism are simpler verticals. And gambling, guts, beauty and fashion, style are more complicated. Crypto, options, blockchain, ICO, finance, and some others are the most difficult verticals that are best entered either after gaining significant experience in arbitration, or if you are generally well versed in these areas. nine0003

The last factor to consider is the audience level. That is, its price and reward for it. Conventionally, all traffic is divided geographically into TIER 1, 2, 3. It is most logical to start working with TIER 2 or TIER 3. When working with TIER 1, the cost of an error is too high.

The main ways to promote on Instagram

How does Instagram outperform almost all competitors? As we noted, one of the main advantages is the variability of advertising. And indeed it is. Yes, some methods are better suited for promoting a brand or a small business. But one way or another, you can use almost all the features of Instagram to arbitrate traffic. Therefore, affiliates can work on the network using completely different methods and tactics. Unlike advertising networks, where everyone competes en masse, buying clicks from each other. nine0003

Let's go directly to the methods:

1. Paid advertising. Instagram uses FB Ads Manager, a proven tool that allows you to target your target audience with extraordinary precision. And in this case, the arbitrator wins a lot. Eliminates the possibility of empty clicks that will definitely not be able to bring leads, speeds up the pace of the advertising campaign and increases profits. You can read more specifically about the possibilities of targeting on Instagram in this review. And this guide will help you get to know FB Manager in general. Paid advertising allows you to communicate your creativity through several different ad models. This is a story, and the usual product advertising in the feed, and the famous carousel / panorama. And now Reels. Remarkably, you can easily manage the entire advertising campaign right from the Manager, constantly changing the flow of traffic to a particular creative, excluding and adding ads. Separately, I would like to note the possibility of targeting a ready list of contacts, for example, after parsing or the audience of a specific site. As well as the possibility of scaling this traffic, using the option - a similar audience. So Instagram itself will select users who are similar to the one you have chosen; nine0081
2. Account promotion. Why? Why does an affiliate marketer have a promoted page on Instagram, he is not an influencer? The fact is that this is a convenient and simple method of work if you constantly take a lot of offers for promotion. Or you work with one, but without limits on time and amount of traffic. Then it is logical to simply promote not a creative, not an advertising campaign, but a whole account. Where will the loyal audience be located, which is interested in your offers, your business vertical. Many affiliates create a real online store in this way. For example, in e-com. Roughly speaking, they give users expert reviews of the best and most profitable products, and they make a purchase through their referral links. And to such an account, you can connect an uncountable number of offers in the conditions of one vertical. And over time, the account itself begins to bring money simply because of the high number of followers. But, the work on account promotion is not as fast as on the development of an advertising campaign. Even according to the most optimistic forecasts, it will take a couple of months to reach the mark of 10 thousand. It's good that Instagram itself offers great tools for this. Through the same FB Ads Manager, you can use the CPA model to select targeted actions on your account instead of clicks, the same likes, comments, subscriptions; nine0081
3. Help from influencers. Now you are buying ads from Instagram users who have acquired a certain amount of loyal audience. The native element works, because most of the followers really trust the opinion of their influencer. True, when adjusting for Instagram rates, we recommend working exclusively with micro-influencers. Their advertising prices are well within the budget of an ordinary affiliate marketer. And their audience of 2-10 thousand people is often more loyal. But millionaires and traffic deliver less quality, and they will ask for an amount with 4 zeros for advertising. nine0081

TOP 10+ profitable niches on Instagram

Let's move on to specific verticals that actually generate income on Instagram. The audience here is specific, mostly young, active, appreciating the modern achievements of civilization. And it needs a special approach. This means that there are different verticals in the TOP than in other social or advertising networks.

Let's see what niches really have large margins and conditional 200+% ROI.

Health and fitness

Health is a trend of the last 10 years. With the growth of the general standard of living, people are increasingly concerned about their body and longevity. No wonder Jeff Bezos recently became the main investor in an innovative life extension company. Various sports goods, fitness programs from famous gyms, as well as remote trainings are enjoying the same success. Together, this vertical covers a huge range of different offers that you can use.

• how it works on Instagram: basically, nutra is suitable for traffic arbitrage. A huge part of it is based on health products. And most of their landings are based on storytelling, which works great on Instagram. Also, these are offers of goods of the corresponding type, goods for sports, sports equipment. And the promotion of fitness clubs, where the exhaust comes from referral links; nine0081
• best ways to find traffic: the logical method would be regular paid advertising. As well as buying stories from small influencers in the field, fitness trainers and even doctors;
• audience: mostly people over 30, at an earlier age we are rarely very concerned about our health;
• niche complexity: quite demanding on competencies, it will not be so easy for beginners. By the way, we have already talked about what niche is better for a novice affiliate to choose;
• budget: medium. nine0081

Fashion

Demanded, popular, but original vertical. It is mainly based on the promotion of their own authoritative accounts. There are not so many small offers in the field. But the general popularity of fashion is undeniable. Especially in a social network like Instagram. After all, she tries to visualize all the content as much as possible, based on flaunting her fashionable look. Therefore, just for this site, the niche is ideal.

• how Instagram works: two options. Either promoting your own account, or working with influencers. In both cases, the main benefit from agency sales is from large brands. For example, reviews of the latest collections; nine0081
• best ways to find traffic: again, paid ads won't work, just can't compete. Contact bloggers;
• audience: age category from 16 to 35 years. This is the key base of CA;
• niche complexity: like a vertical, this is an easy niche. But it will require serious knowledge in fashion, and not in affiliate marketing;
• budget: large.

Beauty

Here is the last member of the Big Three. Instagram is about fashion, health and beauty. It is these three points that make a person visually attractive. Appearance, style - all these are the main values ​​in this social network. Therefore, most of the female audience and a good quarter of the male audience are concerned about beauty here. The target audience is huge. nine0003

• how it works on Instagram: in 80% of cases, the vertical is represented by the inside. There are many beauty products. And as already noted, the methods of forming landing pages are very suitable;
• best ways to find traffic: paid advertising looks good. Especially if you choose really attractive creatives and slogans;
• audience: although the male audience is also interested in this layer, for more output, we would recommend targeting exclusively women. The age range is set by the offer; nine0081
• niche difficulty: medium;
• budget: medium.

Travel

As soon as the reins of quarantine and self-isolation were lowered a little, people became simply obsessed with travel. During the year of forced imprisonment, everyone yearned both for trips within their own country and for visits to foreign resorts. Therefore, related products have become very profitable. They go like hot cakes. And what is remarkable, Instagram has a very wealthy audience that can afford luxury hotels, business-class seats on planes, and the best leisure products. nine0003

• how it works on Instagram: this vertical is divided into two large parts. The first is the agency sale of tours, international flights, hotel reservations, services of guides and tour guides, and more. The second one is a camping bag, which has also become super popular. In terms of demand, both industries roughly correspond to each other;
• best ways to find traffic: paid ads with precise targeting would be the best option;
• audience: focus only on paying traffic. Users from 25 to 40 from TIER 1; nine0081
• niche difficulty: below average. In fact, there are no special nuances, the main thing is precise targeting and a pleasant ad;
• budget: low. You can start a campaign with little money.

Finance - Loans

Again, the recent pandemic brought the relevance of this Instagram vertical. For many users, after the forced stagnation of enterprises, wages sank heavily, and someone, in principle, was laid off. And everyone understands that in such a situation, borrowed funds become the only logical way out. In principle, lending has always been in demand. But on Instagram, it literally got a second wind. nine0003

• how it works on Instagram: small credit organizations, microcredit. Do not wait for offers from large banks, they will not be;
• best ways to find traffic: better target paid ads. But the influence of some bloggers should not be written off. In such a delicate matter, people are more likely to trust the opinions of other people than faceless advertising. Much depends on the landing page, it may be worth working out the pre-lander;
• audience: and here it is better to focus on TIER 3. It is there, according to statistics, that people most often take small loans, and their credit rating is often low, so there is no choice; nine0081
• niche complexity: simple;
• budget: low. TIER 3 audience though. Of course, the project can be scaled to suit any budget.

Finance - earnings

But here the meaning is radically opposite. Small schemes for small earnings on Instagram do not work from the word “completely”. But serious activity, investment, profitable enterprises, ventures, successful PAMM portfolios and TOP ICOs will go to "5+". Therefore, in this social network, you can easily find a profitable client who can immediately throw a large deposit on the offer. True, FB is not inferior in this regard. But there and advertising is slightly more expensive. nine0003

• how Instagram works: in almost any case, it's an investment. It doesn't matter, in the purchase of tokens in ICO, in managers with a total account of traders, brokers, ventures, and so on;
• best ways to find traffic: narrowly targeted paid ads only. It is unrealistically expensive to buy advertising from influencers suitable for the target audience;
• audience: TIER 1 from 30 to 50 years old. And with tags of interest in the style of "business", "investment" and so on;
• niche complexity: difficult; nine0081
• budget: high.

Cryptocurrency

Everyone knows that for a couple of years the cryptocurrency has been experiencing a new rise. Bitcoin goes uphill, litecoin, ether - all become a strong monetary unit. Needless to say, the government of entire countries gives instructions to use federal and municipal resources for mining. Accordingly, the interest in the vertical is colossal. And just a modern audience that is “in the know” and lives on Instagram.

• how it works on Instagram: various cryptocurrency exchanges, exchangers, mining products and so on. There are actually enough offers in the vertical. And almost all of them with a large reward. On average, from $300 per lead; nine0081
• best ways to find traffic: again, paid ads will do. But your own account, if you have been maintaining it for a long time using crypto, will become an excellent platform for promotion of offers;
• audience: wealthy, but young. Range from 20 to 35 years;
• niche difficulty: medium, but knowledge of blockchain and crypto is required;
• budget: high.

Movies and series

The current generation grew up on the cinema. And there is a lot of money in it. Almost every Instagram visitor constantly spends time in paid and free online movie theater services. Moreover, this trend practically does not apply to the level of countries. In other words, people from TIER1 and from TIER3 devote approximately the same amount of time to this hobby. Yes, with low purchasing power of traffic, for example from India, users prefer free cinemas or torrent trackers. But the demand does not change, only the format of the offers. nine0003

• how it works on Instagram: the niche is represented by affiliate marketing with large streaming services. Like Netflix or HBO. As well as offers from illegal or just small online cinemas, which are actually a huge number;
• the best ways to find traffic: promotion of your account is mostly suitable. For example, a page with expert reviews of new products in the film industry, where a referral link is simply screwed;
• audience: almost any; nine0081
• niche complexity: simple;
• budget: medium, the method is primarily time-consuming, not financial.

Music

Immediately after the film industry comes the music industry. And the demand for it, perhaps even more. Otherwise, the principle is almost identical. Traffic also goes to services for downloading and listening to music, both paid and free.

• how it works on Instagram: referral partnership with large official services and a lot of offers for small sites with pirated music. Mainly on SOI/DOI system; nine0081
• the best ways to find traffic: but here it is illogical to promote an account, paid advertising would be a much better solution;
• audience: again, almost any;
• niche difficulty: easy;
• budget: medium.

Needlework and decor tovarka

Handmade goods are highly valued on Instagram. From various plush toys, decorations, decorative items for the home to full-fledged hand-cut clothes. And many entrepreneurs use Instagram as a selling point. And others, who do not have promoted accounts, need advertising to sell their products. nine0003

• how it works on Instagram: almost always - these are offers from needlework masters who need sales. Less often from sites that combine such masters into large groups;
• best ways to find traffic. Paid advertising will be the best choice. But it is quite possible to try to buy native from influencers who sell related, but not interchangeable products;
• audience: most often our target audience will be women aged 25 to 45;
• niche difficulty: medium; nine0081
• budget: above average.

Household goods

The last category of goods, which is included in the TOP of the most demanded niches on Instagram. This vertical has become super popular again due to the long self-isolation. People simply decided to improve the appearance of their home, because they spent the lion's share of the time there. And as a result, a buying habit has formed.

• how it works on Instagram: the vertical is represented by both large stores and small entrepreneurs. Most often, these are custom-made furniture, decorative decorations for the home, as well as various goods for the garden and plot; nine0081
• the best ways to find traffic: only direct advertising will be effective here. True, you should not be too zealous with targeting settings. Only on a geographical basis, because most often projects do not deliver goods to other countries;
• audience: mostly people over 30 years old. Focus on the female gender, but do not exclude the male: about 70/30;
• niche complexity: moderate;
• budget: medium.

Gaming

The classic affiliate marketing vertical, which is now one of the leaders. And perhaps the most popular niche in principle. And this trend can be seen on all platforms, Instagram is no exception. Although, it is worth noting that the popularity of gaming here is slightly lower than in other social networks. But this is enough. nine0003

• how it works on Instagram: a huge number of offers in the field of mobile gaming. We recommend that you take a look at it. There are offers for the desktop, but they are in the minority. True, we’ll immediately clarify that more than 50% of offers are adult, so you have to resort to disguise;
• best ways to find traffic: paid ads only;
• audience: young people from 18 to 25 years old are the basis. The second category, 25-35 years. You can also allocate part of the budget to it so as not to miss traffic, but the CTR will be less; nine0081
• niche difficulty: moderate.
• budget: above average.

Installs

Various utilities and applications - this is what greatly simplifies our lives. Every person has a lot of them on their smartphone. They are less in demand than games, and they compete with each other. After all, games in the genre, for example, RPG, the client can put at least a dozen, beating them all. But he will have one photo editor.

• how it works on Instagram: the principle is similar to gaming. Only you need to focus only on mobile traffic without exceptions. Good thing it's 98% of Instagram visitors;
• best ways to find traffic: paid advertising;
• audience: here we are more interested in the category from 25 to 35 years, but under 20-25 we are already setting up an advertising campaign in the second place;
• niche complexity: simple;
• budget: below average.

Niches with moderate efficiency in Instagram

We have considered the most demanded niches in which the most money is spinning. Demand for them breaks all records, but this does not mean that no other Instagram verticals work. There is also a second tier. Yes, less attention is riveted to them, but the competition as a result is thinner. And it’s quite possible to find your own traffic with excellent exhaust. nine0003

Dating

In principle, the vertical itself is now very popular. More and more people are trying to get acquainted exclusively through the network. Yes, and they also prefer to search for adult dating remotely. But on Instagram, firstly, frank adulthood is prohibited, so you have to spin. And secondly, the audience comes not quite for this. Therefore, even suitable traffic will have a slightly different mood. But the vertical remains in demand.

• how it works on Instagram: at 99% of cases are dating sites, both mainstream and adult. Rewards are similar everywhere, the system is often DOI;
• the best ways to find traffic: there is no point in contacting influencers, we use only Ads Manager;
• audience: the age category from 30 to 50 years is exclusively male;
• niche complexity: you need experience to properly develop creatives. But we would say that the vertical is not complicated;
• budget: low, starting the campaign with almost a minimal budget. nine0081

Gambling

Gambling is very common among a certain category of Instagram users, while the rest of the audience treats it very negatively. Therefore, in this case, precise targeting solves almost everything. In addition, Instagram prohibits, as such, advertisements for marques or illegal bookmakers. And if you cooperate with advertisers precisely on such offers, then it is better to drive traffic to them not directly, but through an intermediary, for example, a Telegram channel. nine0003

• how it works on Instagram: advertising of licensed casinos and bookmakers is not prohibited on Instagram. Therefore, 90% of all offers come from them. In principle, this is a common vertical in this social network, so users are used to such advertising, they perceive it with moderate favor;
• best ways to find traffic: both paid advertising and ordering advertising from influencers are good here. But in both cases there are nuances. Advertising needs either professional targeting or a pre-prepared contact database, for example, users subscribed to a thematic account. An influencer is also not suitable for everyone, but only specializing in this particular topic, and not having dark spots on his reputation, the sphere is too sensitive; nine0081
• audience: it is better to target through a ready-made list from a site or group, and then scale it up. Or conduct a deep analysis;
• niche complexity: difficult;
• budget: medium.

Sweepstakes

Instagram pranks of various types are popular and well received. The only problem is that if various giveaways are still on the wave of relevance, then the classic sweepstake models for Instagram are too outdated. Therefore, a vertical with a very average demand. nine0003

• how it works on Instagram: try to choose offers with atypical and timely sweepstakes, otherwise lead generation will be slow;
• best ways to find traffic: both paid advertising and buying native influencers do moderately well;
• audience: different, but generally it is better to focus on the age categories of 20-25 and 40-50;
• niche difficulty: easy;
• budget: low.

Binary options

This vertical has somewhat lost its popularity. More than a decade has passed since digital options swept the world with a "boom" of success. Now it is just one of the financial market instruments. But it still remains the simplest one, which does not require knowledge in technical and fundamental analysis, as well as advanced trading advisors. Therefore, on Instagram, binary options are still well known.

• how it works on Instagram: the vertical is divided into two types of offers. Offers from various exchanges, brokers and dealing centers and offers from projects for the implementation of trading software; nine0081
• best ways to find traffic: paid advertising;
• audience: men over 25 from TIER 2. Clients from the first world countries usually do not use options, they work through many instruments at once, they are engaged in direct Forex trading. And users from TIER 3 simply cannot afford to buy an average deposit;
• niche difficulty: medium;
• budget: medium.

Forex

More demanded niche than the previous one. But at the same time, not everyone can afford to use the services of an average offer. Therefore, the amount of potential traffic is approximately equal to binary options. But working on the offers of the financial exchange is an order of magnitude more difficult, although in contrast, here the rewards are an order of magnitude higher. nine0003

• how Instagram works: there are a lot of options. Offers from managing traders, PAMM investors, brokers, educational centers, sites for the sale of software and equipment, programmers for the development of personal trading systems, and so on;
• best ways to find traffic: paid advertising;
• audience: men over 35 from TIER 1;
• niche complexity: difficult;
• budget: high.

E-com

Our TOP vertical is completed by e-com. Convenient and popular option. And he would be at the top of the review, where the best niches are gathered. But competition in the field is too high, often slightly exceeding demand. nine0003

• how it works on Instagram: referral sale of goods from the largest trading resources. Best of all are decorative goods for the home, books and furniture, decorative and caring cosmetics. But you can find a customer for almost any product;
• the best ways to find traffic: and here the ideal options would be to promote your own account and style it as an online store;
• audience: depends on product views;
• niche difficulty: low. nine0081
• budget: high.

Tips from experts on working with Instagram

Let's not break the tradition, so instead of an epilogue, here are some practical tips from experienced affiliates who have long mastered this platform.

1. Complete your profile. Even if you have it purely business, necessary only for the operation of FB Ads Manager, do not be too lazy to enter key information. Members of the social network are accustomed to receiving additional information by going to the account. Therefore, it is better to throw in a small but detailed FAQ. So you will immediately kill two birds with one stone, increase the number of leads, and also draw more attention to the account itself; nine0081
2. Visualize.

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