How do you give a review on facebook
How to Leave a Review or Recommendation on Facebook
- You can write a review on Facebook to help others make an informed decision about a business.
- To leave a review on Facebook, you can either recommend or not recommend a business.
- You can leave this recommendation directly on a Facebook business page.
If you've just been to a really great — or not so great — business, you probably want to tell someone about it. You could just post about it on social media, but that only goes to your friends. It would probably be more useful to let people who actually want the information know.
There are many ways to do that, but one way is to post on a business' Facebook page, if it has one. You don't have to leave a generic post on the page, and it's not the traditional star rating like you're used to either.
Facebook has changed their reviews to recommendations, which can include photos and tags in addition to text. Now, star ratings for a business are calculated by a combination of past reviews and customer recommendations.
Here's everything you need to know about Facebook recommendations.
How are Facebook recommendations different from reviews?
While they serve a similar purpose, there are a few key differences between recommendations and reviews.
First, Facebook reviews are visible to anyone on Facebook, while recommendations can be limited to just friends. Facebook reviews also have a star rating whilst recommendations do not.
What are the benefits of using Facebook recommendations?
When recommending a business, you can add photos to accompany your text and select tags to highlight key features about a business (like child-friendly or cozy atmosphere).
Additionally, if one of your Facebook friends recommends a business, it will appear first on that Facebook page as well as on your friend's timeline.
How to write a review on Facebook
1.
Go to the Facebook page of the business you want to review.
2. Click the Reviews tab.
If you don’t see the Reviews tab at the top, click More. Abigail Abesamis Demarest/Insider3. Underneath Do you recommend [Business Name]? click Yes or No.
To start drafting your recommendation, select Yes or No. Abigail Abesamis Demarest/Insider4.
Write your review about the business. Reviews must be at least 25 characters long.
5. In the Sharing section, select who will be able to see your review. You can choose just friends, or set it to public so that anyone can see it. When you're finished, click Post.
Choose your audience and a few relevant tags before posting your review. Abigail Abesamis Demarest/InsiderAbigail Abesamis Demarest
Abigail Abesamis Demarest is a contributing writer for Insider based in New York.
She loves a good glazed donut and nerdy deep dives into the science of food and how it's made.
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How to leave a review on Facebook
Before visiting a business, most Facebook users look them up on Facebook to check their reviews. Customer reviews across platforms such as Yelp and Google show what past customers say about a business, offering social proof that you provide a good product or service. This makes managing a positive online presence an essential aspect for running a small or local business in the modern age.
What are Facebook reviews vs. recommendations?
Facebook reviews and recommendations both allow users to leave reviews on business pages. For years, Facebook used a traditional review system using a five-star review scale and an optional space for a comment supporting the given star rating. In 2018, they updated the star rating system to “Recommendations,” which asks users if they recommend a business, yes or no.
Facebook reviews
Facebook reviews used a five-star rating and the option to leave an accompanying comment. Anyone can like and comment on reviews. Existing star ratings and Facebook reviews are still available for social media users to see, and Facebook will continue to display them.
Facebook recommendations
Facebook recommendations is an updated version of reviews. The current “Recommendations” section does not show five-star ratings. Instead, it tells social media users whether their social network recommends a business.
When users click the “Reviews” tab, Facebook sends them to the “Recommendations” feature, which asks, “Do you recommend (Business name)?” Users respond yes or no, and can add tags, photos or a written review/recommendation of up to 25 characters. Facebook intends for recommendations to be more personal and allows users to see what friends in their network think of local businesses.
How do I leave a review on Facebook?
Leaving a review impacts a business’s online reputation.
The more customers that leave reviews on your business page, the more social trust you build with new potential customers.
If a Facebook user has a friend ask for recommendations, they can write a comment and tag your Facebook business page. Customers can also leave reviews directly on your page. Here’s a step-by-step guide on how to leave a review on Facebook.
- Log into Facebook
- Go to the page of the business you want to review
- Click the “Reviews” tab in the left-hand corner
- Click “Yes” or “No” when prompted at the bottom of the page under “Do you recommend (Business name)?”
- Write a recommendation of up to 25 characters
- Add tags or photos
- Post the recommendation
Where do I find Facebook reviews?
Facebook has made it easy to find reviews all in one place. Follow these straightforward steps to see what customers think of your local business.
- Log into your business Facebook account
- Click “Reviews” to navigate to the recommendations and reviews
Respond to all reviews to show customers you appreciate their feedback. When responding to positive reviews, you can simply like the review or write a quick reply personalizing it to their name and getting specific when thanking them for their feedback.
It’s a good idea to respond to negative reviews to show customers you care about their experience. When responding to a negative review, customize your response to the reviewer. Acknowledge their feedback, give them your business phone number or email address and offer to work toward a solution outside of the reviews page.
A customer might edit their initial negative review or leave a second review explaining how you handled the situation. Potential customers might see your effort, and a negative review could benefit your business.
Are Facebook reviews public?
Yes, Facebook reviews are public on a business page’s “Reviews” tab for anyone to see.
They cannot be made private.
Can I delete or edit my Facebook reviews?
Only review authors can delete their reviews. Business owners cannot delete individual comments, but you can report recommendations that go against the Facebook Community Standards. Sometimes Facebook takes down posts before you report them, and others will stay up even after Facebook admins review them. Facebook will review all reports and remove recommendations they deem to violate their rules.
You can choose to disable the reviews tab of your Facebook business page by navigating to the “Settings” tab, clicking “Templates and Tabs” and switching the “Reviews” section toggle from on to off.
Taking down your reviews will also remove all positive reviews. If there are only a couple of negative or fake reviews, it might be better to get more reviews from customers. There are several simple ways to ask customers to leave reviews.
- Ask customers in person after they purchase something from your business
- Send an email or text message with a direct link to your reviews page
- Place signs in your waiting room or lobby asking customers to leave a review and provide a QR code to your reviews page
- Embed positive Facebook reviews on your website
- Offer an incentive to customers who check-in
If you have enough positive reviews, the negative and fake ones will stand out as outliers.
How do I rate a seller on Facebook?
Facebook goes beyond businesses and allows sellers to offer items on Facebook Marketplace where all Facebook users can see the post and interact with the seller. Buyers can only rate sellers after purchasing something or interacting with them. These are the steps to leaving a rating for a seller:
- Log in to your Facebook account
- Click the Marketplace tab
- Next to the search icon at the top of the screen, click the person icon
- Click “Buying” and find your chat with the seller
- Click “Rate seller”
- You can rate the seller by choosing either a happy face or a sad face
- If you would like, include the reason for your rating
- Click “Done” to publish your rating
Manage your online presence with Broadly
Schedule a demo to see how Broadly can help you keep track of reviews and other aspects of your online review management.
How to work with reviews on Facebook pages
Reviews on Facebook pages carry important components. Both positive and negative comments should not be ignored. Any reviews and comments affect the reputation and sales of your brand or company. There are two main testimonials tasks to keep in mind when running your Facebook business pages. The first task is to dispel doubts from potential customers about whether they will trust you with their money or not. The second is to show the truthfulness of the actions of your company or brand through concrete examples. nine0003
In what cases it is desirable to use the "Reviews" function on your business page
And so, one of the most important functions of marketing is to effectively establish communication channels with your users and attract new potential customers. If your business is based on selling goods, services, or providing information to users, the “Reviews” function is an integral and one of the key tools for connecting your brand and audience.
All companies have experienced negative reviews, comments or mentions at least once. The main thing that you should always remember in such situations is to react to this "negative" as soon as possible after its publication. You can do this in personal correspondence, and even better, try to negotiate with a dissatisfied client in a telephone conversation or in a personal meeting. nine0003
As for the B2B segment, reviews can also have a big impact in this area. Many companies have social media profiles of their business. In this case, the "Reviews" feature will be a great tool for allowing your partners to leave their impressions of working with you. In the future, this can influence the opinion of other companies about you and initiate new cooperation. After all, it is always easy and quick to check whether the source who left the review is real, or it is a fake or a bot. nine0003
Settings for the "Reviews" section on the Facebook page
The "Reviews" button is placed on the left side of the page.
It looks like this:
On your business page, if you wish, you can add or remove this feature for posting reviews from subscribers. You can do this in the Settings section, the Edit page subsection.
On the Feedback widget, click the ON button and then everyone will be able to leave their comments in this section. Also, after enabling this feature, you can notify all visitors to the page about the opportunity to leave a review. To do this, you need to copy the URL below and paste it into the publication on the Home page. Also, using this link, you can notify all your readers about this in other social networks or on the site. nine0003
If you do not want users to leave comments, just click on the OFF button.
And this section will disappear from the main page and will look like this: The most complete course on targeted advertising on Facebook/Instagram from THELAB Agency.
Targeted video course
Order of displaying reviews on the page
Displaying reviews on the page is carried out according to special Facebook algorithms.
Depending on who is viewing the page, reviews are displayed differently on the Community Home Page. nine0003
There are many factors that affect how reviews are posted. It depends on how many interactions with the publication occurred, on the time of placement. And even on whether the page visitor is a friend of the person who left the review. At the same time, any user can independently select and read comments on the sections available to Facebook: Most useful, By date, By rating.
Responses and reactions to negative feedback from page 9 managers0005
All people are unique and it is impossible to please everyone. There will always be users who are dissatisfied or offended by something. And their negative comments are an integral part of the work of any company and brand. When faced with this situation, it is important to remember that all reviews have positive aspects. And these situations contribute to a deeper understanding of the needs of your target audience, as well as to the further development of your business or enterprise.
So what should be the reaction of a person who responds to negativity. nine0058
- Efficiency is a small plus to your reputation. Clients like their requests to be responded to quickly, especially problematic ones.
- Do not take these words to a personal address and remain calm.
- Act logically, without emotions. After all, they can interfere with the establishment of a constructive dialogue.
- Carefully read the feedback and understand the essence of the problem.
- Look at the situation from the client's point of view.
- Do not provoke the client to further dispute and aggravate the problem. nine0061
- Your main task is to create an atmosphere of cooperation and friendliness.
It is also important to respond to positive feedback. The main thing is to answer with sincere gratitude and call for further interaction. Gratitude for informational customer reviews can be a financial incentive on your part.
How to remove a review from a page
Facebook Page Managers have the option to report reviews. The argument may be that the review does not comply with Facebook's community standards and is not related to the products or services offered on this page. Offensive sayings infringing or insulting someone's rights, as well as spam - can be attributed to the arguments for the complaint. nine0003
In order for Facebook to consider and accept the complaint, you must go to the review, click on the review in the upper right corner and select the line Complain about the publication.
Then, in the window that opens, select the comment that suits you and follow the instructions.
Facebook support says they are looking into complaints. In the event that they turn out to be reasonable and do not comply with the policy of the social network, they will be deleted. It's important to know that you can't complain about reviews that only contain a rating without text.
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Summing up, remember that the reputation of your brand or company directly depends on the reaction to any comments and reviews. A timely adequate response will help you maintain a reputation with your existing or potential customers. Conversely, ignoring the problem cannot solve it in any way, but only aggravate it. In most cases, reviews and comments are left by real people who can be contacted and helped to solve the problem together.
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good or bad for your business
Update June 2016: guys, the information in this article is out of date, so read the new article better, where there is all the important information about reviews on Facebook: Reviews on the Facebook page .
Hello, dear readers! It has been a long time since I wrote the last article. Somehow everything began to spin, spun: work, business, and even technical problems piled up to the heap. I will correct. nine0003
This week I decided not to write about this week's social news because I thought I'd cover only one news item, but better. In fact, I'm currently working on another article about the new Facebook stats that all page managers on the social network now see. If this topic interests you, then do not forget to return to the site in a couple of days or subscribe to blog updates in the sidebar or at this link.
So, back to our news. Attention of all page managers of establishments of various genres - this is great news for you! You've probably already seen that on Facebook pages (for a long time now), users have the ability to put ratings and leave feedback . This feature works on location pages such as cafes, restaurants, cinemas, clubs, hotels, and so on.
The "Reviews" box is located on the right side of the timeline and is the third in a row after the "Invite friends" section and the recent posts of other people on the wall of the page. It looks like this:
This week, Facebook quietly - and it does this quite often - inserted a testimonials button at the very top of the page. This button is located right under the cover, between the "Like" and "Message" buttons. nine0003 For some inexplicable reason, the button appears here as "View".
It’s still not very clear to me why in the Russian translation the button was called not reviews (in the English version the button is called “review”), but the strange word “View” ... I really hope that literate people who know English work in Russian Facebook, and not translating using Google Translate or other online dictionaries 🙂
Well, okay, maybe they will change their mind later. By the way, the cover of the Fresh restaurant is very cool, it’s such an autumn one, with pumpkins.
Halloween is coming soon! When we click on the “Review” button—it’s hard to call it “View”—a pop-up window appears where everyone can rate the restaurant on a five-point scale (or, in other cases, any other location) and optionally leave a comment. nine0003 Now, by visiting the Facebook page, everyone can easily leave a review and rate the restaurant.
As you can see in the image above, when leaving a review, the user sees which of their friends also like the page. It will probably make a positive impression on someone, evoke pleasant memories of the moments spent in the institution and push them to write a pleasant review or at least push the “Like” button. Before posting a review, the user can choose to whom the comment will be visible (or not visible): to everyone, friends of friends, friends, select or exclude someone in personal settings, or select people from the list. After publishing a review, Facebook will prompt the user to rate other pages based on their likes or check-ins (if they have ever been tagged in one of the establishments).
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Update 3/3/2014
- organizations, then see this article:
How to add a Facebook review button.
- For any problems with the location pages, I suggest you take a look at my latest article:
Problems with reviews on the Facebook page.
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If the user wants his comment to be visible to everyone, then his comment will appear on the wall of the page, as well as in the news feed of friends. From my experience, page managers have different opinions about the ability for users to leave reviews. Someone is very afraid of any negative comments, while someone, on the contrary, is happy with any feedback, because they want to grow and improve in order to please their visitors 100%. How do you feel about this new feature? Do you think it will be beneficial for your page and brand or harmful? nine0147 I personally think that the reviews left on the Facebook pages will have a pretty big impact on visitors, if only because, in most cases, they will be true, as they are left by real people, and not some half-bots.
