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An engaging Facebook post gets your finest social media content noticed. However, Facebook is a fast-paced social media platform. The most eye-catching posts move down the timeline in no time. Your followers won’t see the content after a few hours unless they scroll down the page.
Make sure your post gets attention by pinning it to the first spot on your page. Keep reading to learn how to pin a post on Facebook and which devices you can use to do so.
The steps to pin a post are straightforward. It is even easier if you know Facebook policies for pinning content. Only editors and admins can pin Facebook page posts at the top business, Group, and organization pages. Public figures can also pin posts on their Facebook pages.
Using a PC to pin a post is not a complicated process. The following steps help you quickly pin a post on a computer:
The content moves above the last post on the timeline. A stick pin icon appears next to the pinned post. One pinned post at a time is allowed on your page. Creating a new one unpins the previous pinned post.
You can remove a post from the top of the timeline when it is no longer needed. To unpin a Facebook post using a computer:
”Facebook makes it easy to manage accounts from mobile devices. Page editors and administrators can pin a post using an iPhone device.
The steps are as follows:
The post stays first in the timeline until you unpin it. Tap “More” and “Unpin Post.”
You can also use an Android mobile device to pin Facebook posts when you’re on the go. Here’s how:
Your post will move to the first position of the timeline. A pin icon next to the post lets your followers know it is a pinned post. You can move the post to its original position as follows:
Use can also use an iPad to pin a post on your timeline. Follow these steps to pin a post on a business, organization, or public Facebook page.
How to pin a Facebook post using an iPad:
You can unpin the post whenever you want. Tap “More” and “Unpin post.” It will go back to its original position on your timeline.
Sometimes group members or leaders post messages about upcoming events or meetings. Group page managers can pin posts to first on the timeline as a reminder. Note: Pinned posts in Facebook groups are called “Announcements.”
Facebook Group leaders can pin posts on a PC, tablet, or mobile device. Follow the steps below to pin posts to Facebook groups that you manage.
To pin a Facebook Group post on a PC:
”Your post appears as the first announcement in the group page. Tap “More” and then “Remove Announcement.” Group managers can pin up to 50 announcements at one time. However, Facebook recommends posting one or two announcement posts to avoid confusion.
To pin a Facebook Group post on an iPhone:
Some users tap “More” a second time to ensure the post stays first in the timeline. Select “More” and “Remove Announcement” when you no longer need it highlighted.
To pin a Facebook Group post on an Android:
Your post appears in the Announcements section (top of the group page). You can unpin it by tapping “More” and “Remove Announcement.”
To pin a Facebook Group post on an iPad:
Some of your followers don’t log in to Facebook every day. You may therefore need to leave content or messages visible on your page for a while. Pinning your post gives it time to gain traction. Viewers can share, like, or comment on the post for as long as you want them to.
Give your viewers enough time to engage with your social media content. Stick a pin in your most impressive or informative posts to grab as much attention as possible.
Are you a Facebook editor or administrator? Let us know if pinning your posts increases viewer interaction.
Leave your comments in the box below.
Have a great Facebook post that you want to remain visible over several days or weeks?
Pinning a post to your Facebook profile is one of the easiest – and most effective – ways to ensure that your best and most important post is the first thing visitors see when they land on your Page. Here’s everything you need to know to get the most out of this handy Facebook feature.
Usually, when you think of pinning something online, you think of a Pin on Pinterest, but here we’re talking about pinning on Facebook. Pinning a post “pins” the content to the top of your Page or the top of your profile (either a Facebook page or a personal profile, depending on the type of Facebook account), meaning that it won’t be pushed down your timeline each time you publish a new post. It’s the first thing visitors see when they view your Facebook timeline, making it particularly useful for welcoming the new followers you’ve gained after you boost followers on Facebook (thanks to your Facebook follow button, of course), for making visitors aware of any Page or community rules, or for conveying other essential, need-to-know information.
You may also remember the now-extinct ‘highlighting’ feature, which expanded the width of the post to two full columns, making it more attention-grabbing than the typical post. While highlighting a post is no longer possible, pinning a post is one of the best ways to make sure your most important posts are visible.
The first thing to know about pinning Facebook posts is that you can’t do it on your personal timeline – pinning is only possible on a Facebook ‘Page’. And, in order to pin a post, you must be an administrator or editor of the Page.
So how do you pin a post? It’s easy to do:
And that’s it. If you’re successful, a label that says “PINNED POST” will appear above the post (indicating that it’s pinned) and the post will move to the top of your Page.
(Ready to unpin your post? Follow the same steps, but select “Unpin From Top of Page.”)
Facebook is always changing things up. While it’s possible to pin a post in a Group page, you’ll use a feature called Announcements. The benefit of announcements is that you can have up to 50 at a time, while pages are limited to a single pinned post at a time, and your announcements also appear in their own special tab so members can easily access all announcements. Keep in mind, though, that having dozens of announcements can weaken the value of individual announcements and even make them less visible, so it’s best to reserve announcements for time-sensitive or important information. Only admins and moderators can make announcements.
After designating a post as an announcement, you do have the option to pin the announcement to the top of the page’s timeline. And, Group admins can set an expiration date for these posts, meaning you won’t need to remember to remove timely announcements later when they’re no longer relevant.
According to TechCrunch, as of June 2021 Facebook is testing some additional features for Groups, including the ability to pin comments and a new type of announcement called “Admin Announcements” that will notify all members who are subscribed to notifications of important Group announcements.
When should you use announcements? They’re ideal for conveying Group rules (or changes to Group rules), recognizing certain members, letting your members know about upcoming events or special offers, answering commonly asked questions, and more.
So how do you create a Group announcement? It’s also a simple process:
To remove an announcement before it expires, follow the same steps, but select “Remove Announcement.
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Now, if you want to make sure that your announcement is the first thing your members see when they visit your Group, you can pin it to the top:
Tip: Encourage your Group members to turn on post notifications in your Group. That way, they’ll get a notification each time you make an announcement – so you don’t need to count on every member visiting the Group to stay in the loop.
What if you’re using your mobile device and want to pin a post on your Facebook Page? Here’s how to do it from an Android phone or an iPhone.
It’s easy to pin a post on a Facebook Page using your iPhone.
Simply open your Facebook app and visit a Page you manage where you want to pin a post. Then, find the post you want to pin to top and select the three-dots […] icon in the upper right-hand corner of the post.
From the drop-down menu that appears, click “Pin to Top.” The Page will reload, showing your newly pinned post at the top of your Page’s timeline.
If you want to unpin a pinned post on a Facebook Page using your iPhone, and ios click the same menu icon and when the drop-down menu appears, simply select “Unpin from Top.” The process will be similar for iPad or mac as well.
Unfortunately, you can’t pin a post on a Facebook Page from the Facebook Android app, so to pin a post on a Facebook Page using your Android device, you’ll need to visit Facebook in a web browser on your phone. If you’re not already logged in to Facebook in the browser, log in to your account. Then, visit the Page you manage where you want to pin a post.
Once your Facebook Page loads, scroll down to the menu bar and click “Posts.” (Depending on the number of options on your Page’s menu, you may need to scroll left to find the Posts option.) This will take you to all the posts on your Page.
Then, find the post you want to pin to top on your Facebook Page and click the three-dots menu icon […] in the upper right of the post. A drop-down menu will appear. Click “Pin to Top” to pin the post to the top of your Page’s timeline. The Page will reload, with your newly pinned post displaying at the top of your Page’s timeline.
If you want to unpin a post from a Facebook Page using your Android phone, follow the same steps described above but simply click “Unpin from Top” from the drop-down menu instead.
How to Pin a Post in a Facebook Group Using Your PhoneYou can create Announcements in Facebook Groups you manage from your phone, as well. Here’s how to do it using an iPhone or an Android mobile device.
You can create an Announcement or mark an existing Group post as an Announcement to move it to the top of the group from the Facebook app. Open the Facebook app on your device and navigate to the Group you manage where you want to create an Announcement. Then, find the post you want to mark as an Announcement or create a new post that you want to designate as an Announcement.
Click on the three-dots icon […] in the upper right corner of the post. When the drop-down menu appears, click “Pin to Announcements.” If you want to ensure it appears at the top, click the icon again and click “Pin to Top.”
When you want to unpin an Announcement or remove an Announcement, follow the same steps and select “Remove Announcement” to remove the post from your Announcements. To unpin it, click the icon and select “Unpin from Top.”
While it’s not possible to pin a post on a Facebook Page using the Facebook Android app, you can mark a post as an Announcement in a Facebook Group you manage using the app from your Android device.
Simply open the Facebook app on your phone and visit the Group where you want to create an Announcement. Find the post you want to mark as an Announcement and click the three-dots icon […] in the upper right corner of the post. When the drop-down menu appears, click “Pin to Announcements.” Your Group will reload with your newly pinned Announcement showing at the top of your Group’s page under “Announcements.”
To ensure that an Announcement stays at the top, you can then pin it after marking it as an Announcement. Click the three-dots icon […] again and select “Pin to Top.” If you later want to remove its pinned status, you can click the three-dots icon […] and select “Unpin from Top.”
To remove an Announcement from a Facebook Group from your Android phone, follow the same steps and click “Remove Announcement.” It will be removed from the Announcements section but will remain in the Group feed.
Here’s a sampling of a few creative uses and valuable marketing and tech tips to help you get the most out of pinned posts and Group announcements.
If your Group discusses controversial topics, this is a must for your sanity. It’s also a good idea to create announcements to establish some ground rules, such as off-limits topics, prohibiting profanity, and keeping the conversation civil. Reserve the right to remove Group members who fail to abide by the rules and turn off comments on posts that are generating too much conflict. That way, your members know what to expect.
Sometimes, you need to pin a post to convey urgent or time-sensitive information, such as a limited-time offer that’s about to expire. In other cases – or when you don’t have anything urgent to communicate to your followers or members at the moment – you can use pinned posts to showcase the best of your brand. For instance, if your brand has been recognized for your charity work or won an award in your industry, a pinned post highlighting that achievement makes a stellar first impression on new visitors to your Page or Group.
Or, you can use Insights to find the posts with the highest engagement to decide which post to pin.It seems that the one constant with Facebook is change. While these features probably won’t be around forever, pinned posts and Group announcements make it easy to draw more attention to the content that matters most. So take advantage of the opportunity to test some creative uses and boost the visibility of your most important posts – no ad spend required.
Help Center
Using Facebook
Pages
We're updating the mobile version of Facebook.com. More
Pages you manage may use the new version. More.
Classic Pages
A Page administrator or editor can pin posts to the top of a Page. If you pin a post:
The post will move to the top of your Page's timeline.
An icon appears on the publication.
To pin a post to the top of a Page:
Click the icon in the top right corner of the Facebook window.
Select Pages and go to your Page.
Navigate to the desired post on the Page.
Click in the upper right corner of the publication.
Select Pin on top.
New version Pages
If you have access to the Page at the Facebook level, you can pin and unpin posts at the top of the Page.
To pin a post
Click the icon in the upper right corner of the Facebook window.
Click your profile.
Click Switch Profile at the top of the screen and select the desired Page.
Click the icon in the top right corner of the Facebook window. Go to your Page.
Find the desired publication and click the icon in its upper right corner.
Click Attach Post.
To unpin a post:
Click the icon in the top right corner of the Facebook window.
Click your profile.
Click Switch Profile at the top of the screen and select the desired Page.
Click the icon in the top right corner of the Facebook window. Go to your Page.
Scroll down to the Pinned Post section. Click in the upper right corner of the post you want to unpin.
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Your engaging Facebook post draws attention to your best social media content. However, Facebook is a rapidly growing social media platform. The most engaging posts quickly move down the timeline. Your subscribers won't see the content in a few hours until they scroll down the page.
Pin the post to the top of your page to grab attention.
Keep reading to learn how to pin a post on Facebook and which devices you can use to do it.
The steps to pin a post are simple. It's even easier if you know Facebook's content pinning policy. Only editors and administrators can pin Facebook page posts to the top pages of a company, group, and organization. Public figures can also pin posts to their Facebook pages.
Using a PC to pin a publication is a simple process. The following steps will help you quickly pin a post to your computer:
Content moves above the last place on the timeline.
A pin icon appears next to a pinned post. You are allowed one pinned post at a time on your page. Creating a new one unpins the previous pinned post.
You can remove a post from the top of the timeline when it is no longer needed. To unpin a Facebook post using a computer:
Facebook makes it easy to manage your accounts from your mobile devices. Page editors and administrators can pin a post using an iPhone.
To do this, follow these steps:
The post stays first on the timeline until you unpin it. Tap “More” and “Unpin post”
You can also use your Android mobile device to pin Facebook messages when you're on the go. Here's how to do it:
Your message will be moved to the first position of the timeline.
A pin icon next to a post tells your followers that it's a pinned post. You can move a publication to its original position as follows:
You can also use iPad to pin a post to the timeline. Follow these steps to pin a post to your business, organization, or public Facebook page.
How to pin a Facebook post using iPad:
You can unpin a post at any time. Click “More” and “Unpin Post” It will return to its original position on your timeline.
Sometimes group members or leaders post messages about upcoming events or meetings. Group page managers can pin posts first on the timeline as a reminder. Note. Pinned messages in Facebook groups are called “Announcements”
Facebook group leaders can pin messages on PCs, tablets or mobile devices. Follow these steps to pin posts in Facebook groups you manage.
To pin a Facebook group message on a PC:
Your message will appear as the first announcement on the group page. Click "More" and then "Remove ad" Group managers can pin up to 50 ads at a time. However, Facebook recommends posting one or two ads to avoid confusion.
To pin a Facebook group post on iPhone:
Some users click “More” a second time to keep the message at the top of the timeline. Select "More" and "Remove ad" when you no longer need to highlight it.
To pin a Facebook group post on an Android device:
Your post will appear in the "Announcements" section (at the top of the group page). You can unpin it by clicking "More" and "Remove Ad"
To pin a Facebook group post on iPad:
