Since Instagram introduced advertisements and a non-chronological feed, there's no shortage of paid posts on users' feeds. Nowadays, scrolling through your feed feels like driving past multiple billboards on a highway or watching cable TV because there are just too many ads on Instagram.
So if you're tired of scrolling past annoying ads on Instagram, read on. This article will give you detailed step-by-step guides on how to stop ads on Instagram.
It's not uncommon to rack your brain wondering when you followed the brands trying to sell products to you, only to realize that you're looking at a paid advert instead of a regular post. But why does Instagram have so many ads?
Instagram ads work by tracking your activity on the app. The more you engage with a brand's content by liking or commenting on its posts, the more likely you are to be targeted by ads from that brand.
Read more: Instagram Adds New "Drops" Section to Its Shop Tab
But that's not the only way that these ads find you. Instagram also tracks your activity on other websites that are owned by Facebook and even on third-party websites.
Ever browsed Nike sneakers with Google, only to be bombarded with ads for sneakers on Facebook and Instagram shortly afterwards? It seems weird, and it may spook you, but that's how Facebook targets you with relevant ads across apps.
Facebook does this through its retargeting service, Facebook Exchange, which allows advertisers to track your browsing habits online. As a result, they can show you more relevant ads. And what's more, you may see the same sponsored ads multiple times over, making them obtrusive and repetitive—potentially ruining your in-app experience.
Related: Facebook and Instagram Add Notices That Say User Tracking Keeps Their Apps Free
2 Images
Instagram ads appear in your main feed and in your Stories, with the label Sponsored at the top of the post, below the brand name.
They also include an action button at the bottom. A sponsored post can be an image or video, and it prompts you to take an action, based on the company's goal for the ad.
Below are some of the actions you may be prompted to take:
3 Images
Instagram keeps tabs on the ads you've interacted with under Ad Activity.
To view this activity, follow the steps below:
Ad activity will show you your recent activity based on your engagements. You can select Ad topics to tell Instagram which topics you prefer not to see ads about, but this will not remove ads altogether—just ads for certain things.
If you're wondering how to get rid of ads on Instagram, there are several methods you can use, such as hiding and reporting specific ads, and blocking certain accounts.
A word of caution though: while blocking ads on Instagram completely is impossible, you can limit or block irrelevant or annoying ads on the app each time you see them.
This can help make a noticeable difference to your app experience, so it's worth a try.
Here's how to turn off ads on Instagram...
2 Images
If you find a particular advert annoying or repetitive, you can easily hide it.
Simply follow these steps to hide an ad on Instagram:
Marking it as inappropriate or irrelevant will make it less likely that the advert will appear again on your feed—since you'll be seen as the wrong audience for the ad. Selecting a different option may simply reduce the frequency with which you see it.
If you want the ad removed from Instagram due to violating community standards or false advertising, you should use the second method...
Related: How to Link (and Unlink) Instagram to Facebook
2 Images
To report an ad that you find inappropriate or misleading, follow the steps below:
However, be careful not to falsely report adverts if they do not violate any rules or mislead users.
3 Images
The final way to remove Instagram ads is to block the sender’s account. Here's how:
This will lead you to its profile. Of course, this will remove just one page’s ads, and you must repeat this for any other advertising account you do not wish to see ads from.
This works well if there's a specific advertiser you never want to hear from and that you don't wish to follow on Instagram.
Related: Why Targeted Ads Are a Serious Threat to Your Privacy
While there is no sure-fire way of completely and permanently removing ads on Instagram, the methods mentioned in this article will drastically reduce the ads you do see.
Unfortunately, this has to be done as often you come across the ads, as there’s not a single, easy way to remove Instagram ads all at once. Nevertheless, it's worth doing if you want a more peaceful experience on the app.
Whether you’re scanning through Instagram Stories or your timeline, you’re bound to see an advertisement labeled “Sponsored” sooner rather than later. If you would like to stop seeing ads on Instagram or customize your ad experience by hiding and blocking them, this guide will help you out.
Some ads can be helpful, letting you know about new products, services, apps, websites, and more. For instance, when I move to a new city I often see ads for new restaurants I might want to check out. And around Valentine’s Day I see excellent ads for custom woodwork designs and services that ship gifts. I like these ads.
On the other hand, I have had many irritating and poor ads.
Some of them are pure scams or misleading at best! You really want me to believe I can be a millionaire and have a Lamborghini by getting your limited two-hour course sold at a 97% discount?
Here are some of the reasons to block ads on Instagram:
Here are two ways to stop seeing all Instagram ads:
The easiest way to stop seeing Instagram ads is to use Instagram in your browser instead of the official Instagram app. I logged in to Instagram in my iPhone’s Safari browser and used it for a few days and I never saw ads in the browser. But the moment I switch to the official Instagram app, I start seeing tons of sponsored and suggested posts.
Must see: How to disable unknown suggested posts on Instagram
I have also logged in to Instagram using Chrome on my Mac, and that never populated any ads, either. While writing this post, I realized it might be because of the ad-blocker extension. I turned off the ad-blocker and still no ads. After that, I used Instagram from a different account in a second Chrome profile with no ad-blocker installed and still, I didn’t see any advertisements!
Instagram works fine in a browser, and you won’t have problems scrolling through the social network in a phone or computer browser. No ads mean you can quickly catch up to the posts of people you follow, close Instagram, and do something productive. However, if you don’t like using it in a browser, there are no ways to turn off all ads in the Instagram app. But you can customize your ad experience so that you don’t see annoying, misleading, or repetitive ads.
Here’s how to do that.
Let’s say you show interest in an ad (ie. you like, comment, share, follow, install the app, visit the link, or interact in some way with the sponsored Instagram post). Soon, you’ll notice that you see more related ads.
Here’s how to see the Instagram ads you’ve recently interacted with:
While you’re in the Ads section, take some time to explore it.
Don’t like an ad? Follow these steps to hide it, and Instagram won’t show it again:
You don’t like a normal ad, so you want to hide it. However, some ads on Instagram are scams, misleading, or dangerous. In these cases, you can report it to Instagram. Here’s how to do that.
Finally, if you dislike all Instagram ads (plus posts and stories) from a brand or individual, you can block their account. This will ensure you don’t see ads from that account again.
Here’s how to block a brand on Instagram to stop seeing their ads:
This is how you can stop seeing ads on Instagram and personalize your experience.
Apart from using Instagram in a web browser, there isn’t much you can do to block all Instagram ads. However, the above steps should help clean up your Instagram feed and offer an improved, safe experience.
Related tutorials:
Author Andrey Instagramovich Reading 3 min
Advertisements appear while viewing Stories and the Feed. You can disable ads on Instagram, if it interferes, through the settings on the mobile and computer versions.
Content
As in the Feed, there are three ways to get rid of ads on Instagram:
Unlike the standard format, in Stories, ads appear after viewing one or two episodes of Stories for users from subscriptions. The profile owner can restrict the viewing of one or more types of ads using the " Hide ".
Instructions on how to get rid of ads:
The user will not be shown a specific format. To see what type of content will be shown in an ad:
Based on the collected sections, the profile owner will receive such recommendations and selection of content. It concerns not only advertising, but also the section: "Popular".
To remove ads in the Feed, you need to open Instagram through the browser version.
How to disable advertising:
Disabling " Recommendations " also affects the display of your profile to other users.
That is, they will not be able to find out about the page, even if there are hashtags or in the list " following friends ".
"Recommendations" are designed to find common acquaintances and interesting profiles. As with "Interests" in the account data, new profiles are shown based on Instagram searches, likes, and comments.
In the "Popular" section, you can unsubscribe from a certain type of content that for some reason does not suit the user:
The system automatically selects content for the page owner and responds to such requests. In the future, the user will not see such entries or similar to the original.
You can remove ads on Instagram on Android through the function: " Complain ".
Complaints are appropriate if violations of the community rules were noticed or unpleasant to the user. Through this function, you can remove not only ads in the Feed, but also Stories.
How to complain about an Instagram post:
Or, choose any other answer. Reasons include: hate speech, intellectual property infringement, nudity.
When submitting an application, the user will receive a response notification about the status of the complaint. In addition, the publication will be blocked from showing only to the person who complained. Upon reaching 5 complaints, the post will be deleted for everyone.
You can turn off advertising on Instagram on closed profiles. Private profile owners see fewer ads than public profile owners.
![]()
Users can remove ads from the Instagram feed in several ways: through applications and by specifying other interests.
Table of Table
But the official utility has been removed from the store, so the profile owner has two options:
When installing one of the blockers, the user must specify in the settings: “Block all blocks”. The social network contains ads that are sponsored by other authors and appear between publications. It is possible to remove it through AdLocker or mark it when it appears: “Hide”.
How to use the blocker from the official version:
Download AdBlocker APK
The utility blocks half that has not been sponsored by other users. To use AdBlock, the user should:
Like other similar apps besides Instagram, it blocks browser blocks.
The second way to remove ads on Instagram on iPhone and Android is to use the "Hide" section. This feature is available as soon as the user sees a new ad. But it works temporarily: the page owner simply deletes one request and in this way forms his subsequent advertising issue.
How to hide a post:
The profile owner can see what offers will be in the future:
This section is available from different types of accounts: from business, authors and personal pages. If it is not in the settings, update Instagram.
In a social network, ads appear based on the user's previous actions, his subscriptions and those promotions that he has already watched.
Other metrics that affect advertising:
If a user is subscribed to several accounts with the same theme, then advertising will be generated taking into account this indicator.