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Pete Davis
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11 Feb, 2020
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Instagram is a great platform for reaching out to new customers and boosting your brand. However, there are some limitations that are a nightmare from a marketing perspective. One of these limitations is the Instagram bio character limit.
The character limit can cause real problems for brands and businesses as it can be really hard to sum up your business and motivate your followers with just 150 characters. But, as with most things, there are a few options you can test out in order to get around the limit.
In this article, we’ll give you some ideas about how to make your Instagram bio longer than 150 characters.
As mentioned above, the character limit is 150 characters. However, this doesn’t mean that you can use exactly 150 letters in your Instagram bio, it’s actually much more complicated than that. Let’s take a look at exactly how Instagram calculates the character limit.
When Instagram counts your characters, it registers more than just the amount of letters you use. A ‘character’ actually refers to everything including punctuation, numbers, and most importantly, emojis!
Emojis look great in Instagram bios, but they take up way more space than you would think. All emojis are the equivalent to at least 2 characters but some can be equivalent to 3.
Cutting down on emojis is just one way of maximizing your 150 characters, but there are some other things you can try.
Keep reading to find out how to make your Instagram bio longer!
The truth is there is no official way to increase or exceed the Instagram bio character limit. However, there are some workarounds that can help you to get your brand message across without exceeding the limit.
If you want your followers to learn more about your business from your bio, the easiest way to do this is to add a link to your bio. The link should direct your followers to a more extensive bio page like ‘About Us’ or ‘Our Story’.
You can also use Instagram link sites like Linktree to give your followers a selection of different links to choose from.
Although Instagram has a low character limit for bios, posts have a much higher limit in comparison. In each post, you can use 2,200 characters and you can use this space to help your followers learn more about your brand, and direct them to your bio.
Some Instagrammers update their bio’s and links regularly and direct people towards it using posts. This is an effective method, but it can be time-consuming to update your bio on a regular basis.
Another great way to ‘extend’ your bio is to make use of story highlights. Story highlights are archived versions of the 24-hour stories that you post. You have complete control over which stories you archive and you can even separate them into categories to make it easier for your followers to browse them.
Story highlights appear directly below your bio and can include links to external URL’s. Lots of companies use story highlights to offer followers quick access to product pages and brand information.
Sticking to the 150-word limit can be hard, and there’s nothing more frustrating than constantly exceeding the limit and having to rethink your plan. Character counters can make it a lot easier to get it right the first time and we’ve got a few for you to check out:
comThe Instagram bio character limit is super annoying, but it doesn’t have to stop you from promoting your brand and effectively driving sales using Instagram. Hopefully, some of the tips in this article will help you to get around the limit and make the most of your business’ Instagram profile.
Instagram has been a pioneer in social media, but some features are still in the stone age of mobile apps.
That includes formatting for text-heavy parts of your profile, including captions and your bio.
Many users try to find tricks to adding extra space to their Instagram bios, including using symbols to break up space. But that can clutter your bio, making it difficult to read.
There are better workarounds for putting spaces in your Instagram bio. Here are two for when you're on the mobile and the desktop site.
1. Open your phone's notes app and type out your bio, with the line-breaks you want to include.
2. Select the text and tap "Copy."
You can select a portion of the text or hit "Select All" to copy your entire Note.
Devon Delfino/Business Insider 3. Open the Instagram app.
4. Tap your profile icon in the bottom menu.
5. Choose "Edit Profile."
6. Tap into the "Bio" section and delete any existing text that you don't want to keep in your bio.
Starting completely fresh may be the best way to prevent formatting errors. Devon Delfino/Business Insider7.
Long-tap in the "Bio" field and select "Paste."
8. Delete the period at the end of the last word preceding each line break.
This is the opposite approach to adding line breaks on the desktop site. Devon Delfino/Business Insider9.
Hit "Done" twice, as prompted.
1. Go to Instagram.com.
2. Select your profile icon in the top-right corner of the screen
3. Select "Edit Profile"
This option is located at the top of your Instagram profile to the right of your username. Devon Delfino/Business Insider4. Under the "Bio" section, add your desired bio text and include a period or another punctuation mark on each line with a break.
You don't need backslashes or plus symbols to get line breaks on Instagram on the desktop site.
Devon Delfino/Business Insider 5. Hit "Submit."
Devon Delfino
Devon Delfino is a Brooklyn-based freelance journalist specializing in personal finance, culture, politics, and identity.
Her work has been featured in publications such as The Los Angeles Times, Teen Vogue, Business Insider, and CNBC. Follow her on Twitter at @devondelfino.
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Life has been changing faster and faster lately. More recently, no one even suspected that there could be such a phenomenon as a “blogger”, and now more than half of those surveyed dream of becoming famous, famous, traveling, relaxing and getting paid for it.
That is, most of them are aimed at producing some kind of entertainment content, and the rest will have to watch this content, which will include advertising for products and services that will allow these “bloggers” to lead a carefree life: relax, travel and entertain. The rest are for fun.
Here, of course, the question arises: “And who will produce and serve?” But you never know ... all of a sudden robots will do everything! =D
That's why it's so important to come up with a captivating biography for yourself, and of course post it on your Instagram profile.
You can add your biography up to 150 characters to your Instagram profile. Do not forget that it is not your biography that is important, but that those who will have to subscribe to your publications like it! What you pass off as a biography can be seen by anyone. Therefore, feel free to invent and embellish the story of the fictional character you are about to play.
After all, people go to Instagram not to find out something useful for themselves (there are guides and instructions for this), but to kill their time looking at pictures and videos that will open up.
To edit your bio on Instagram:
instagram-user-profile icon or your photo in the lower right corner of the screen to go to your profile. 
Based on:
https://help.instagram.com/362497417173378
Take the link to the article to yourself so that you can easily find it later: choose what you use most often:
Thank you for attention, stay connected!
Your Instagram bio is the first thing people will notice when they click on your profile.
They will make assumptions and judgments about what kind of person or brand you are based on what they see there. Therefore, it is very important to write a profile description that will impress your audience and attract more subscribers.
In this article, you will find some great ideas and tips to help you write better and more impressive Instagram profile headers.
@mafluenceBio, About Me, Description, Profile Header, Profile Art
are all different names for the same thing: text that you can put in the most prominent place on your profile. Limit - 150 characters
Before you get a finished description for Instagram, you need to understand what a good bio consists of. This will help you use ready-made ideas for designing your Instagram profile header, improving them and creating your own bio.
So what makes a good description of yourself on Instagram? The answer can contain any of the following elements:
1. Informative
An Instagram profile header that clearly describes what the user is doing can be considered a good bio. You can indicate your field of activity, interests, achievements and hobbies. For example, your Instagram description might look something like this: “love fitness + dog owner + founder of company X.”
If you are an influencer, you can also include other important information such as brand collaborations, upcoming events you attend, recent announcements you promote, etc.
2. Witty
Witty Instagram caps tend to be one of the most successful and popular types of BIOs. Showing how smart you are without being offensive is a great way to impress people.
However, it's better to be original, because people don't always appreciate borrowed phrases. Use of puns, clever quotes, wordplay, etc.
this is a great way to create a witty Instagram profile design.
3. Sense of humor
Humor always works when it comes to impressing users on Instagram. The lines between wit and humor often overlap, so you can create a Bio that combines the two to impress your audience. Think of an interesting fact about yourself and find a way to describe it with humor. Even if you can't come up with an original joke, you can always use one of the ideas in this post.
Musician Diplo took a hilarious approach to writing his Instagram bio and simply referred to himself as an "Instagram model". Anyone who knows him can find humor in this short and simple phrase.
4. Call to Action
Some Instagram bios are more call to action than entertain, but that doesn't mean they're less good.
You can be an entrepreneur or a professional. In this case, you just need a call to action and inspiring profile description. You can write an inspirational quote or phrase that reflects your experience without being overly intrusive.
5. Ease of perception
You can use any of these approaches to create your Instagram header. The best choice is one that expresses your personality. But no matter which approach you choose, your Instagram description should be easy to read. People who view your profile should be able to instantly understand what you do and who you are. You must be sure that no one misses any important detail in your BIO.
The best way to achieve this is to keep the BIO simple and short. You can use bulleted lists to include more information while still being readable. You can also use different characters to separate parts of the list, or add emoji.
Now let's look at over 100 examples of Instagram header ideas based on the above elements.
Funny, informative BIO:
Witty BIO:
Business Bio:
Short and simple BIO:
Motivational BIO:
Dear BIO:
BIO that exudes confidence:
Quotes of famous people:
– Vincent van Gogh We've shown you a ton of ideas that you can use as they are or customize them to your liking. It is possible to combine them with some of your personal data, such as achievements, position, etc.
