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How many hashtags instagram reels


How to Use Instagram Reels Hashtags for Engagement

Most of you already know, but for anyone who is green to social media marketing these days – video is totally necessary for a strong social strategy. For a successful Instagram strategy, Reels have to be your go-to. When you think about it, Reels are still relatively new. When you think about it, they’re only as old as your first reusable mask. The point is, not everyone knows how to use the feature to its full potential– especially when it comes to Instagram Reels hashtags. 

How Hashtags Work on Social Media

In case you forgot how hashtags work, they’re a string of words or phrases with the hashtag (or pound #, for the pre-social media generations) at the front. They tie your content to a particular category and make it more discoverable to relevant audiences. 

Here’s a basic hashtag survival guide:

  • Ditch the punctuation, symbols, and spaces
  • Set your account to public 
  • Keep them short, but not too short (think long-tail keywords)
  • Get relevant and specific 
  • Make sure other creators are using them too
  • A little goes a long way– overcrowding your post with hashtags can seem spammy

Do Instagram Reels Hashtags Differ From TikTok hashtags?

Instagram Reels doesn’t have a trending hashtags section that shows you all the tagged Reels in one place. Only one Reel appears per hashtag search results page and one per screen of posts on the Explore page. The upside? Competition is lower for Reels than for other posts, so you’ll have an easier time getting your videos into that one slot. 

Instagram added a new tab to the hashtag page for “Recent” posts. This prevents the hashtag page from getting filled with old content. 

The real bonus here (or the Reel bonus 🤪) is that tagged Reels will now appear on the Feed of users who follow that hashtag.

TikTok allows as many hashtags as you can fit in 100 characters. Instagram limits the number you can use to 30 hashtags. While there’s a lot of online discourse on whether to stick with 3-5 hashtags or go for the full 30, we’re trusting the Instagram @creators account’s recommendation. They recommend 3-5 and say that using between 10 and 20 won’t do you any good. They also recommend staying away from overly generic hashtags (think #fyp on TikTok).

On TikTok, adding hashtags in the comments is a lot less impactful than sticking them right in your caption. Netizens believe this is the way to go for Reels as well.

Hashtag Strategies for Instagram Reels

It’s best to approach Instagram hashtags like you would SEO keywords. Use a good balance of high competition terms with a big following and low competition, niche terms that are hyper-relevant to your content.

When deciding what hashtags to use, start by defining what your account is about, what your Reel is about, and what your target audience is likely searching on Instagram. Next, find out what hashtags are going viral within your industry. Lastly, add any brand or product-specific hashtags. 

Remember, the algorithm is basically a robot. It can’t see with eyes– it needs data. Your hashtags need to be accurate and descriptive to show the little Reels algo robot what your content is all about. 

When it comes to hashtag placement, most users only see the first few words of your Reel caption. This means you don’t really have to worry about how the hashtags appear in your caption.  

The tricky part about Instagram Reels hashtags is figuring out how many to use. Some say don’t use all 30, others say using only 5 is a possible missed opportunity. 

Use the Reels analytics platform to see what posts are ranking for particular hashtags for how long.

Instagram Reels has its own algorithm. It ranks based on these four factors:

  • Relationships
  • Relevance
  • Timeliness
  • Popularity

Relevance is the most important ranking factor for your hashtag strategy. It takes into account what hashtags, keywords, and audio you use. 

The main difference between the Reels algorithm and the Feed algorithm is what they prioritize showing you. The Reels algorithm wants to show you relevant content from new users. The Feed algorithm juggles recommending content from everyone you follow with a tiny sprinkle of content from new users. Are you starting to see why hashtags are a little more important to the Reels algorithm? 

Here’s lowdown– hashtags get your content in front of users who don’t follow you yet. So does the Reels algorithm. That means hashtags for Instagram Reels basically put your video in turbo mode.

Instagram Reels Hashtag Examples for Inspiration 

 

View this post on Instagram

 

A post shared by Gremlin & Co | @CatLadyTails (@grim.stagram)

 

Here, we see a pretty kitty enjoying head scratches. The poster uses a combo of general hashtags (#catsofinstagram) and niche ones (#blepcat) to capture the perfect audience (aka me). 

 

View this post on Instagram

 

A post shared by Jonathan Sungbae Kim (@sungbaby)

 

This post used general hashtags to describe the niche (#fitness and #travel, for example) and then added hashtags specific to the video location.

 

View this post on Instagram

 

A post shared by Dr. Tannetje' Crocker (@dr.tannetje.crocker)

 

Whew, this one is a doozy. The post reaches the right audience with the #labsofinsta and #labownerproblems hashtags, then uses #pettoxins to describe the disastrous raw chicken consumption taking place in the video.

Final tip to-go– use our hashtag manager and auto-post Reels feature to streamline your Instagram Reels hashtag strategy!

The Number of Hashtags You Should Use on Instagram, According to 18M Posts

Instagram Tips & Resources

By Monique Thomas

•

Updated on November 12, 2021

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8 minute read

How many hashtags should you use on Instagram? We've got the answer.

Published November 12, 2021

“How many hashtags should I use on Instagram?” It’s a question that’s created much debate on social media. 

Should you only choose a few niche hashtags? Use the allotted 30? Are they even worth it anymore?

Later analyzed over 18M Instagram feed posts (excluding Instagram Videos, Reels, and Stories) to find the answer.

How Many Hashtags Should You Use on Instagram?

According to a recent post from Instagram’s @creators account, users should use between 3-5 hashtags. 

Yes, it surprised us too – especially when Instagram allegedly told creators to aim for 8-15 hashtags earlier this year. 

As Instagram continues to expand their discoverability and SEO tools, it makes sense that they want users to experiment with fewer, more relevant hashtags – this could help them accurately categorize and recommend your posts in suggested content streams, like the Instagram Reels feed or the updated hashtag search tabs:

It could also be a way for Instagram to streamline spammy hashtag use. At times, users include irrelevant hashtags to try to maximize the full allotted 30.

However, when we looked at how the number of hashtags impacts reach (after analyzing over 18M Instagram feed posts), we found that using more hashtags typically yields the best results. 

As you can see, while posts with 20 hashtags receive the highest average reach rate, those with 30 hashtags are close behind. 

We wondered if this trend had changed over recent years, and saw that the results were still pretty consistent in 2020: 

And even more interesting: the average reach rate significantly increases as the number of hashtags increases beyond 5 per post – as reflected in the steeper curve graphs.

When it comes to average engagement rate, using 30 Instagram hashtags per feed post results in the most likes and comments: 

Similar to reach rate, the average engagement rate grows significantly as the number of hashtags increases beyond 5.  

The takeaway? Go big or go home when it comes to your hashtag strategy. 

While using a few hashtags is good, using 20-30 relevant (and targeted) hashtags is even better for your overall reach and engagement rates. 

Still, one size doesn’t fit all, so you’ll want to analyze the performance of your hashtags to gauge what is and isn’t working (more on that later).

And remember: hashtags are a longterm game and not a quick fix for reach or engagement. But mixed with valuable content and a consistent posting cadence, you can reach new, highly-engaged audiences.

FYI: With Later, you can schedule your Instagram posts in advance for free (and access our Hashtag Suggestions tool on any paid plan). Sign up today! 

How to Find the Right Hashtags for Your Brand 

Our data findings are clear: the more hashtags you use, the better. 

However, using the right hashtags for your account is key. Every hashtag you use should be relevant to your content, audience, and business. 

Later’s Social Media Specialist, Lindsay Ashcraft, agrees: “With the right hashtag strategy, you can increase your reach and build a community of people who’ll engage with your content.” 

If you’re struggling with inspiration for which hashtags to use, it helps to break them into different categories and add more structure to your approach. 

Here are five types of hashtags to consider: 

  • Location-based hashtags, like #BryantPark or #LowerEastSide

  • Branded hashtags for campaigns or events, like #Later or #LaterCon 

  • Industry hashtags that describe your niche, like #SocialMediaManagers or #WeddingPlanners

  • Community-focused hashtags to bring your community together, like #VanLifeLiving or #IAmASweatyBetty

  • Descriptive hashtags which describe the content of your actual post, like #WoodwickCandles or #SheaButterProducts 

That said, finding new hashtags to use on Instagram can be time-consuming and takes some trial and error.  

But don’t fret! There are some ways to streamline the process. Here are three ways to find the right hashtags for your brand: 

  1. Use a Hashtag Suggestion Tool like Later

  2. Draw Inspiration from the Instagram Explore Page

  3. Discover Tags Using Instagram's Search Tool

#1: Use a Hashtag Suggestion Tool like Later

Later’s Hashtag Suggestion tool is an easy way to find hashtags based on the content of your post and similar hashtags in your industry. 

To use it, type a hashtag into the tool’s search bar, hit “Suggest,” and it’ll immediately generate new hashtags, sorted by relevance:

“We use this feature to find new hashtags and keep our hashtag lists updated,” shares Lindsay. “It’s really handy! Make sure you’re typing in niche hashtags for the best results.”

Sign up for a Later account to find the perfect hashtags for your Instagram strategy – in just a few seconds! 

#2: Draw Inspiration from the Instagram Explore Page

The Instagram Explore page is constantly evolving, with new topic categories and advanced search functionalities rolling out all the time.  

For example, you can now search by keywords to discover relevant content. Let’s say you own a candle company, and want to see what other accounts are doing. 

Type “candles” in the search, and tons of posts will appear:

You’ll have the option to discover "Top" posts, scroll through accounts that have "candles" in their Name Field, and see posts with a tag containing that keyword:

Using these filters will help you identify posts that are both similar to your business and performing well in Instagram's search results.

While we don’t recommend copy and pasting their hashtag strategy, you can gain valuable insights that’ll help you when choosing hashtags you’d like to experiment with. 

TIP: Keep on top of your hashtag lists by adding them as Saved Captions in Later. You can curate multiple hashtag lists and add them to your captions in two taps!

#3: Discover Tags Using Instagram's Hashtag Search Tool 

When it comes to finding the best hashtags, post volume is a really important metric.

If a hashtag has already been used on millions of posts, the chances are your post will be drowned out amongst the masses.

On the other hand, if a hashtag only has a few hundred posts, it's likely that no one is searching for it on the Instagram Explore page.

With Instagram's hashtag search tool, you can type in a hashtag and discover others that start with the same keyword, along with their post volume.

In this example, we’ll choose #SelfCare (55M posts):

As you scroll down, you’ll be able to find hashtag variations that are still popular but have less competition (we recommend using these!), like #SelfCareIsForEveryone (61K posts) or #SelfCareFam (27K posts). 

When you tap on a hashtag, you’ll be able to see the type of posts that get the most engagement (in the Top tab), and use them as inspiration for structuring your content. 

TIP: Add up to 30 hashtags to a comment rather than your post caption – they still work in hashtag search results! Later’s First Comment tool lets you schedule a comment to go live at exactly the same time as your post – available on all paid plans.  

How to Optimize Your Hashtag Strategy on Instagram

A great hashtag strategy doesn’t happen overnight – it requires constant trial and error.

“We’re big on experimenting,” says Lindsay. “We’re constantly testing new niche hashtags, trying broad ones, and seeing what generates the most engagement.” 

Analyzing the performance of your hashtags is one of the best ways to judge the success of your experiments. 

Without analytics, you won’t know what’s working and what isn’t – potentially losing out on opportunities to adjust your strategy and engage with new audiences. 

With Later's Analytics tools, you’ll be able to track key insights about your hashtags – including a breakdown of which are driving the most likes, comments, saves, and reach on your Instagram posts. 

Implementing a hashtag strategy is not only great for discoverability, but can help you build a community and drive engagement. 

So, how many hashtags should you use on Instagram? 

While 20 is the magic number for reach, and 30 is the magic number for engagement, they need to be relevant to your brand, content, and target audience.

And remember: a great hashtag strategy takes time, so experiment and see what works for you! 

Ready to start planning and scheduling your Instagram posts in advance? Join Later – the world's leading Instagram marketing platform, today. 

Editor’s Note: Study based on analysis of 18.1M Instagram feed posts published via Later. Excludes Instagram Videos, Reels, and Stories. Data provided by Annie Yao, Nolan O'Reilly, and Barinder Thind. 

About the Author

Monique Thomas

Monique is Later's Editorial Content Marketing Manager. You can usually find her sipping matcha or adding another book to her TBR list. Say hi on Instagram — @wordsbymonique

Plan, schedule, and automatically publish your social media posts with Later.

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Instagram Hashtags: Everything You Need To Know in 2022

By Amanda Demeku

© 2023 Later. All Rights Reserved.

how to get to the TOP + Wow-chips

The classic idea of ​​website promotion looks like this: “This is when you drive in the phrase “buy Syzran wallpaper” and my website is at the very top.”

Experienced specialists understand that now the conversation has turned to SEO promotion. And you won’t believe it, but Instagram also has a kind of SEO, using which you can attract subscribers to your account. And that's... Instagram hashtags.

What is it and why

If you are an active user of Instagram, you have seen a large list of blue words written through the bars (written as #) at the end of user posts. nine0003

Clicking on any of them will take you to a page dedicated to this word with a list of publications in which it is mentioned. Those are the hashtags.

By the way, I highly recommend our article. There we told everything in detail what we needed and how we appeared.

Related:
What is a hashtag and what does a business need it for

But let's get back specifically to how hashtags work on Instagram. So let's go.

Hashtags

In short, hashtags on Instagram are a special thematic tag that groups the content of different users into one group. That is, in fact - keywords, thanks to which you can find publications on Instagram that suit you. nine0003

Important. Next, you will learn a super-method for selecting the most popular hashtags on Instagram, but first we will learn the basics so that logical relationships form in our heads.

Why do we need

The correct use of hashtags will help attract people who are interested in this topic to your page, that is, in fact, your future customers. All that remains is to sell them your product / service correctly. But this is a topic for another article.

1. Rules for adding hashtags

It seems that you don't need a lot of mind to write hashtags on Instagram. You take the words that fit the meaning and write in a row. But if you want to get the maximum, then you should still know the basic rules of how to put hashtags on Instagram correctly.

  1. Write hashtags in Cyrillic and Latin. But remember, when using English words, you begin to compete with the whole world, and not just in Russia;
  2. A hashtag does not necessarily represent a word. It can also be a phrase. For example, the phrase “favorite Instagram” can be written as #favoriteinstagram or #favorite_instagram. From this follows the third rule...
  3. Spaces or special characters cannot be used. Hashtags can only be separated by an underscore (_). And in rare cases, using numbers and emoji;
  4. Write a series of hashtags separated by spaces. This looks more aesthetically pleasing and is perceived by Instagram not as spam;
  5. The maximum number of hashtags in one post is 30. If you write a lot of hashtags, the trick will fail and Instagram will either cut them or simply post posts without text at all. nine0036

Chip. Where to put them? You can write hashtags in Instagram comments, more precisely, in the first comment, and not just in the post.

They will also be ranked. The quantity is the same - no more than 30 pieces. Below I will tell you how you can use it for your own purposes.

2. Types of hashtags

Remember I wrote that hashtags are keywords? The most interesting thing is that they, like keywords in contextual advertising and SEO, are distributed by frequency. nine0003

True, Instagram does not allow you to view the frequency of a particular hashtag. But it is possible to see how many publications are issued by hashtag separately. This is how they are divided:

  1. High-frequency - from 100 thousand publications;
  2. Medium frequency - from 10 to 100 thousand publications;
  3. Low-frequency - from 500 to 10 thousand publications;
  4. Rare - up to 500 publications.

To make it more clear: here is an example of a high-frequency, that is, a very popular (read hackneyed) hashtag:

High-frequency hashtags
3. Types of hashtags

And to complete the lecture part, I’ll also tell you that hashtags are divided not only into types according to the frequency of their mention, but also into the types of their use:

  1. Spam hashtags (for example, followme ) . Used to collect likes or followers. They give little effect. Use them sparingly and carefully;
  2. Geo-hashtags. Hashtags mentioning the city/region/country. If you have a local business, be sure to use them; nine0036
  3. Content hashtags. They are relevant to the content of the post. Mandatory to use, as they will bring targeted visitors;
  4. Trendy. Used to increase account activity. However, you need to use trends close to the business;
  5. Branded. Required hashtags by which your buyers can recognize your posts. In fact, this is your signature on Instagram;
  6. Rubricators. nine0035 Used to navigate within your account. And also for promotions, contests, sweepstakes and more.

Important. Do not use ready-made lists of the best hashtags. They tacitly refer to the type of “Spam hashtags”, since there are almost no living or adequate people according to them.

Which hashtags to choose

Ideally, your key task, if we are talking about the right approach to doing business on Instagram, is to assemble the semantic core of your future business profile along with the content plan for Instagram. Optimally, it should be 100-150 hashtags, close to what you do and what you will advertise on Instagram. nine0003

As an advertisement

And right away. If you want to collect only popular hashtags in the hope of always being on top, then I can upset you. This will not give the desired effect, since either bots or people who themselves want to sell something “scam” them.

Therefore, when forming the semantic core, be smarter and collect an equal number of high-frequency, mid-frequency and other types of hashtags.

This will increase your chances of attracting customers, not fake pages. nine0003

SEARCH SERVICE

How to choose hashtags? This can be done in three popular ways (bypassing spam lists of the best hashtags): manually, by “withdrawing” them from competitors, using special programs and services. I still recommend using a service where everything is already thought out and there is analytics - Instatag.

Its charm is that the hashtags are sorted by directions and there are even special classifiers like “hashtags for likes”. All you need is to go to the service and select the hashtags that you need. nine0003 Instatag

Do not forget to carefully study our article. There we have collected the best services to promote your Instagram account!

Related:
Instagram promotion services: the best to be in the top

COMMON ERRORS

Instagram is one of the few social networks in which hashtags play a significant role.

And that's why experienced marketers, advertisers, and people of related professions are so actively using them and teaching how to do hashtags on Instagram correctly. nine0003

But either they themselves do not fully understand Instagram algorithms, or people do not attach any importance to this, when using hashtags they make a lot of mistakes. Which negatively affect the promotion of their pages:

  1. Many hashtags. Often, business accounts post a lot of hashtags in the hope that it will drive traffic. But unfortunately, the more hashtags, the more you turn the system against yourself, signaling that you are a spammer;
  2. Lots of popular hashtags. nine0035 Another error. It is better to post hashtags like #stretch ceilings_vologda than just #stretch ceilings. The number of likes will be less, but there will be more customers;
  3. The same hashtags. This is a strong signal to Instagram that you are a spammer. The punishment can be very severe. In each post, change your hashtags, and release some without them at all;
  4. Closed page. Very often people try to write hashtags on a closed page. This is a completely useless exercise, since hashtags on closed pages are not ranked by Instagram. nine0036

By the way, there can be 2 types of punishment for incorrect use of hashtags: complete deletion of the account (the worst) and “shadow ban”, this is when you see your publication, but the subscribers do not.

Related:
Shadow ban: signs + how to get out

In general, punishment is an extremely rare phenomenon, but I was obliged to warn.

Different approaches

If we are talking about the classic hashtag scheme that most users use, then it's just to write a list of all the words that come to mind and are more or less relevant to the posted publication. nine0003

This certainly has an effect, and little by little traffic will be attracted. But there are smarter approaches to put them more efficiently that I recommend using.

Life hack. Optimize your customer interactions on Instagram with MyBotan. The chatbot will automatically respond to messages, save data about the client and his requests. And you can not only choose a ready-made answer template, but also create your own. Agree this will facilitate the work in the social network? Click and test 3 days for free -> MyBotan

1. Improved version

First, you prepare hashtags for each post in the amount of no more than 20. The ideal number is about 10. And at the end of the post, highlight them in a separate block from the text. Readers will perceive this more loyally for the perception of the main text.

Improved version

2. Native version

In the text of the post itself, you need to place several hashtags (preferably 2-4), scattering them along the entire length.

The remaining 7-10 hashtags, you post in the first comment. So we kill 2 birds with one stone: it all looks beautiful and users go inside the post to look at the comment. nine0003 Native variant

3. Bomb variant

The main task of hashtags is to attract traffic to the site and help the publication to reach the TOP or up the user feeds.

Therefore, you can use the following trick, which is called the “like bomb”. In the post itself, you publish 30 hashtags, in the first comment 30 more.

At the start, this will give a small but increase in likes. In addition, do not forget that you need to “give impetus”, that is, boost likes and comments with the help of special services, for example, TmSmm, Instaplus. pro. nine0003

Two moments. After a couple of days, don't forget to remove most of these hashtags, leaving only low frequency ones. Otherwise, Instagram will impose restrictions on you as a spammer. The second point - do not repeat such a thing often. Otherwise... you know the punishment.

Bomb version

Briefly about the main thing

That's all. To be honest, I gave away almost everything I knew.

Hashtags are a good way to attract customers, if used correctly, and not mindlessly stamped, attracting people who work through mass liking. nine0003

All that is required of you now is to apply all the knowledge gained in your Instagram account. And then, do not stop and constantly work on updating them, because today you are doing well, and tomorrow your competitor is also doing well, and the overall effect is not the same.

Interesting. Get more hits and sales on Instagram with the help of the top Taplink multilink service. With it, you can create any form of communication (viber, WhatsApp, Telegram), create cool websites and online stores, and accept orders and payments directly on Instagram. Click and test 7 days for free -> Taplink (Promo code "inscale7")

How many hashtags can be inserted on Instagram in posts, stories and reels

Without hashtags, nowhere. We put them under posts, insert them into stories and Reels. We are looking for companies, publications, places, interesting information on them. But there are a few questions: how many hashtags can I insert on Instagram* and do I need to use all available tags in each post?

We figure out how many, how and what hashtags can be inserted on Instagram* in any publications.

Hashtag relevance

We have talked about the benefits of using hashtags on Instagram* many times in our posts. For example, in the articles “How to correctly write hashtags on Instagram*: guide” and “Why do we need hashtags on Instagram* and how to use them in 2021”.

The effectiveness of hashtags has not decreased in 2021. They are still used by businesses that want to make it easier for users to interact with an account and break into recommendations, and users who need to quickly find content on a specific topic or improve page navigation. nine0003

To make it easier to select hashtags for publications, use the help of our telegram bot "Gennadia". It does a great job of tagging any content. Send him a photo for a post - and choose the hashtags that you like from the suggested hashtags.

Allowed number of hashtags for a post

The maximum number of hashtags for a photo or video is 30. You won't be able to add more. Your post will not be published until you remove the extra tags. You can, of course, send them in the comments, but then it will be a fence of hashtags, not a post. nine0003

Before littering each entry with a lot of tags, consider whether it would be useful. You should not use more than 8-10 hashtags under one post, otherwise they look like a sheet. Not every follower who comes to your page will like to wade through a lot of hashtags. Few people will read all 30 tags, and, most likely, they will leave your page without checking in under the post. Socialinsider's 2021 detailed hashtag study confirms that it's better to use 6-12 hashtags rather than all 30.

Please note that using the maximum number of hashtags under each post may result in account shadowban.

If you want to find hashtags that will help you collect likes, read our article “What hashtags to use for likes on Instagram* in 2021”. In it, we figured out in detail which tags should be put to get likes, and which ones are better to refuse. Of course, hashtags alone will not work to increase the number of likes and subscribers, as well as promote the page. Even if you insert the maximum number of tags. To understand how to market with the right amount of tags, check out our article How to Promote Services on Instagram* in 2021. nine0003 Thai noodles heavily seasoned with hashtags

Best number of tags in posts

Add 6-12 tags to posts that best reflect the content of the post. Then the user will not cling to a huge number of tags. You can read more in Socialinsider's 2021 hashtag study, but it's in English.

Our blog has an article "How to write hashtags on Instagram *: guide". It tells you how best to write tags in posts, reels and stories, what types and types there are, and why you should use them on Instagram*. Read it, you won't regret it :-)

Allowed and optimal number of hashtags in Stories

Stories tend to have smaller reach on Instagram* compared to posts. But users are more likely to interact with content, thanks to stickers and other built-in communication tools. They evaluate the quality of interaction with the audience of a blogger or a company.

You can use no more than 10 hashtags in stories. But this will be a lot. The recommended number of tags per story is 3–5. There is not much space for text in the History, so you need to try to fit everything. nine0003

We have an article about why hashtags are on Instagram*. Read it if you want to develop your account and understand relevant tags.

The optimal number of hashtags is combined with the beauty of the mountains

The allowed number of hashtags in Reels

There is also a hashtag limit on Instagram* when posting Reels. A maximum of 30 tags can be inserted. Here is the same rule as in the posts: a clear match to the topic of the video, otherwise the user can hide you from the feed. It is better to put several tags - 3-5, but on the topic. To make it easier to insert hashtags, look at the reels on a similar topic and use the author's hashtags. Or take a look at our collections of "80 hashtags for promotion and promotion in social networks" and "Popular hashtags about nature: how and why to use." nine0003

There is a possibility that when using hashtags in rils, the video is driven into certain limits and stops collecting maximum views. Learn more about this format in our article "Instagram Reels: Everything you need to know about Instagram Short Reels*".

What hashtags to refuse if you have a lot of them

There are some tags that you should not insert into posts for various reasons. They will not be banned for them, but user factors will also not be up to par. Below are 3 common types of hashtags for which subscribers will not say thank you. nine0003

Irrelevant

What we talked about above. If you write posts about construction, you do not need to use the hashtags #vacation, #earnings and the like. What the post is about is in the hashtags. The exception may be unique hashtags of the company, which should be used more often.

Millionaire tags

Another type of hashtag that does not add value to the post is high-frequency hashtags, the publications of which have exceeded one billion. If you insert such a hashtag, then the post will linger in the search for only a couple of minutes, if not less. And then it will get lost in the thickness of others of the same kind, which came out a couple of minutes later.

Learn more