How to hide posts you liked on instagram
How to Hide Likes on Instagram: A Guide
As social media becomes more and more prevalent in our lives, we continue to see studies showcase the effects that it has on our well-being, mental health and self-perception. One recent study in particular discovered the impact that Instagram likes can have on adolescents.
If we start to compare ourselves or base our self-worth on the amount of likes we receive online, especially compared to popular influencers and celebrities, we’re going to have a bad time. Which is why many Instagram has toyed with the idea of hiding likes in the past.
However, Instagram decided to settle on a happy medium—giving users the option to hide likes themselves, either from their own posts or from other Instagram posts.
Throughout this article, we’ll talk about the different ways you can hide Instagram likes, as well as why you might want to.
Why would you want to turn off likes on Instagram?
In the study mentioned earlier, researchers took a group of 182 students between the ages of 13 and 18 and had them imagine a situation where one of their Instagram posts got a lot of likes and one got very few likes. The participants who imagined getting few likes had far greater negative sentiments than positive, especially in those more susceptible to feedback.
It’s true that, social media likes can have a negative impact on a user’s mental health. Like it or not, social media has a proven impact on our brains. So keeping your followers from seeing the number of likes your posts have can help combat that comparison—especially as an influencer.
However, even as a brand, there can be benefits to turning off likes.
Firstly, the likes you receive is a vanity metric. There’s very little importance when measuring the overall performance of your Instagram marketing efforts. Liking as we scroll has become second nature, so it doesn’t mean much beyond that.
Instead, you want to pay attention to Instagram metrics like comments and shares. This shows that your post resonated enough for users to take intentional action.
How to hide likes on Instagram
You can hide likes both on your own Instagram posts as well as likes on Instagram accounts you follow.
Note: Even as a social marketer, you may also be a parent, older sibling or know of young social media users. This may be a great setting to change if you have teens or young adults on Instagram. Encourage them to make this update so there’s less comparison online.
Let’s go through how to hide likes on Instagram step-by-step.
How to hide likes on others’ Instagram posts
If you want to hide likes on others’ Instagram posts in your feed, you can easily do so in your settings. This can help keep you from comparing personal accounts or competitor accounts to your own. It will also force you to look at more than just like counts as you scroll.
Follow these steps to hide likes on others’ Instagram posts:
Step 1. Tap the hamburger menu on your profile, then tap Settings.
Step 2. In the Settings menu, tap Privacy.
Step 3. In the Privacy menu, tap Posts.
Step 4. Toggle the Hide Like and View Counts option on.
You’ll now see something like this on Instagram posts:
Instead of seeing “Liked by username and 11,034 others,” you’ll see a simple “Liked by username and others.”
How to hide likes on your Instagram posts before publishing
Now let’s cover how to hide your own Instagram post likes. Unfortunately, there’s no setting that automatically hides all of your Instagram likes—you’ll have to do it for each individual post. But, you can make this change either while you’re publishing the post or after you publish.
Step 1. Start creating your next Instagram post as usual. When you get to the section to write your caption, tag products or add a location, tap Advanced Settings.
Step 2. Here, you’ll see the toggle option next to Hide like and view counts on this post to make sure your post’s likes are hidden.
This will also hide view counts for videos posted to your feed. However, this option is not available for Reels.
Step 3. In Advanced Settings, you can also make even more changes before you publish, like adding alt text to your Instagram post for those using screen readers or even turning off commenting.
Here’s an example of what hiding Instagram likes would look like in action by home decor brand ettitude, which has likes and view counts hidden on nearly all of their Instagram posts:
How to hide likes on your Instagram posts after you publish
If you’ve already published your post and realized that you forgot to hide the like count, don’t stress—you can just as easily toggle this off after you’ve shared your post with your audience.
Step 1. Head to the post that you want to update and tap the three dots menu icon to access more settings and preferences.
Step 2. Then simply tap Hide like count to ensure that no one can see how many likes your post has gotten.
Step 3. This menu also gives you other options, like retroactively turning off comments, pinning the post to the top of your profile and more.
How to see your likes on Instagram even if they’re hidden
Even though neither you nor anyone else will be able to see your likes publicly, you can still track them internally to track your growth. Likes are a vanity metric, but you can still track them as your account grows to measure your reach.
There are two ways you can view your Instagram likes, even after you’ve hidden them in your feed.
First, you can access your likes data within the built-in Instagram Insights. As long as you have an Instagram Business Account, you can access your analytics by heading to your profile and tapping the Insights button.
Within your Instagram Insights, you can look at the recent content you’ve shared and see how many likes, comments, impressions and reach.
You can also use your Sprout Social account to check in on your likes and other analytics.
Within the Instagram Business Profiles Report, you’ll find how many impressions, followers, likes and more your account has received during the specified time period.
You still have access to important data to input into your monthly report without fueling the numbers fire on Instagram.
Consider if hiding Instagram likes is right for your brand
Should you start hiding Instagram likes? This may be the right choice if you’re targeting a younger audience with your products or services. Or, if you simply want to ignore those numbers as likes are a vanity metric, anyway. Track more important metrics such as overall engagement, like comments and shares, to gauge whether people are resonating with your posts.
And to learn even more about how to create content that your audience will find engaging, check out our most recent Sprout Social Index™. Use this research to fuel your social media strategy and discover what social media users prefer to see from brands and business.
How to hide likes on Instagram posts, your own and those of other users
Do you love Instagram but hate that it is used as a popularity contest? If the number of likes your post receives isn’t important to you, you’ll be pleased to learn how to hide likes on Instagram. There’s so much more to posting photos, stories, and videos than getting Instagram likes, and you can still use your account to build community and share your talents with the world.
How to hide your likes on Instagram
You’ve decided you want to hide your Instagram likes so that nobody but you knows how your posts are doing in the Instagram popularity contest. Now you just need to take a leap. Fortunately, Instagram makes it easy to turn of likes for your posts before or after you publish them, and you don’t have to do it for every single post if you don’t want to.
Instagram is putting you in charge and giving you a choice about how to handle your likes on the platform.
How to turn off likes on an Instagram post before posting it
Turning off likes on an Instagram post before sharing it is as easy as a few taps on your screen.
Here’s how to do it:
- Create your Instagram post like you normally would.
- When you get to the final screen before posting, scroll to the very bottom and tap Advanced Settings.
- At the top of the screen, tap to toggle on the button next to Hide Like and View Counts on This Post.
- Tap the back arrow and then hit Share to post your image or video.
How to hide Instagram likes on a post you already published
Hiding Instagram likes on posts you’ve already shared is just as easy. Here are the step-by-step instructions:
- Navigate to a post where you want to hide Instagram likes.
- Tap the three dots in the upper-right corner above your post.
- Tap Hide Like Count.
- That’s it! Where your like count usually lives, it will now say Liked by [x] and others.
Should you hide Instagram likes?
Whether or not you should hide your Instagram likes is a personal preference.
Overall, hiding likes is a way to let your followers know that those metrics aren’t important to you. It’s one less thing you have to think about when sharing your photos.
You may want to keep those Instagram like counts visible if you aspire to use your account to become an influencer or work with brands. Because brands want to see a return on their investment, they will likely only work with accounts that are willing to share how many likes each post is getting.
How to hide likes on other Instagram accounts
Want to hide likes from all the posts you scroll through on Instagram and forget they ever existed? Again, it’s easy to do. And it allows you to concentrate on leaving meaningful comments on the posts that resonate with you, as opposed to the more popular posts. Here’s how to do it:
- Navigate to your Instagram profile.
- Tap the menu in the upper right and choose Settings.
- Hit Privacy.
- Tap Posts.
- Toggle on the button next to Hide Likes and View Counts.
When you are scrolling through your Instagram feed, you will no longer see like counts on posts.
How to see likes on Instagram again
It’s important to remember that none of these changes need be permanent. If you hide Instagram likes on your own posts or on the posts of others, you can always change your mind and reverse course.
To see likes on Instagram posts from others again, simply navigate to your Privacy settings and toggle the button off next to Hide Likes and View Counts. To show Instagram likes on your own posts, just navigate to the post, tap the three dots, and choose Unhide Like Count.
Whether or not you choose to implement this feature, it can be useful to know how to hide likes on Instagram posts. If nothing else, the feature is Instagram’s way of giving you more control over your posts and your feed, and that’s something we can all get behind. And if you also want to get distracted by Instagram less often, here’s how to turn off Instagram notifications or customize them to your liking.
This was about:
Tara Schatz
Travel writer. Photographer. Lover of dogs and the outdoors.
How to hide the like counter on Instagram - instructions - AIN.UA
May 15, 2021, 16:01
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Back in 2019, the Instagram social network began testing the ability to hide likes. Then the company forcibly removed the “Like” marks in some accounts, explaining that the innovation would reduce social pressure between users. In 2021, the company announced that the experiment is going global. An AIN.UA journalist noticed an option in his personal Instagram profile and tells how to hide the likes counter.
How to hide likes on Instagram
In short:
- in your personal profile, select the photo on which you want to hide the like counter;
- click on the ellipsis icon at the top of the photo;
- select "Hide number of likes";
- in the case of a video, the user hides not only the number of likes, but also views.
Details
Users received two new options: hide the number of likes on personal photos and the ability to disable the display of the counter on the publications of other users. It is noteworthy that the user cannot hide all the likes on personal photos at once - the option must be enabled in the settings of each image. Here's how to do it:
Images in the material: AIN.UA- Go to your Instagram profile;
- Click on the photo where you want to hide the like counter;
- Click on the ellipsis icon at the top of the photo;
- Select Hide Number of Likes.
You can also hide the counter while preparing your photo for publication. To do this, you need to go to "Advanced Settings" and enable the "Hide the number of likes and views on this post" option.
You can turn off the ability to see the number of likes of other users in the Instagram settings. In this case, the user will not be able to see the exact “Like” marks, while the feed will also be formed according to the principle of potentially interesting publications for a particular person.
- Go to "Settings" and select "Privacy";
- Click "Publications";
- Enable the "Hide Like and View Counts" option.
In addition, users can customize the way they work with tags: turn on the manual approval option, and also specify who exactly can tag them on photos. This is a rather useful feature, since often users are marked by advertising accounts.
Why it's interesting
Facebook, which owns Instagram, says the "hide likes" feature will help users focus on content rather than studying its popularity. It is for this reason that the company is actively working on its implementation, in particular on Facebook. With the help of preliminary testing, we managed to find out that not all users need such a function - for example, some use data to determine the popularity or relevance of their content. In this regard, the company decided to provide several options for settings.
It's also interesting that Instagram hasn't announced the official launch of the option to hide likes.
In April 2021, it became known only about the beginning of global testing, while users who gained access were promised to send appropriate notifications. By the way, the AIN.UA journalist did not receive such notifications.
Recall that earlier AIN.UA told how to delete Instagram, as well as how to watch stories anonymously.
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How to hide likes on Instagram from yourself and others. Full instructions
Instagram has long been testing a feature that would allow to permanently remove likes from posts and the number of views from videos. What for? According to the administration of the service, for the sake of equality between users: so those whose posts get a few likes will not be complex and chase after "hearts" when they see thousands or millions of likes from others. It was expected that Instagram would turn off likes forcibly, since the service had previously removed the exact “Like” counter from some users, replacing it with the phrase “and others.” But users were still given a choice, and now you can disable likes and views both for your posts and for everyone else in your feed.
You can hide likes on all your photos and videos. And other users too
How to remove likes on insta
You can remove likes and views counter both for new publications and for existing posts in your profile. To remove likes and views from a new post, do the following:
- Start creating a new post;
- At the step of adding a signature, select Advanced settings at the very bottom;
- Turn on the toggle switch Hide the number of likes and views on this post .
You can hide likes right when publishing a post
Add a signature, tag people if necessary, everything is as usual. After you click Share , the post will be published, but without likes (if it's a photo) or a view counter (if it's a video).
To remove the number of likes or views from an existing post, open it, click on the three dots on the right and select Hide number of likes .
You can hide likes in an already published photo in a couple of seconds
How to turn off likes on Instagram
Recently, Instagram also has the ability to hide likes not only for your own publications, but also for others. More precisely, they will see their “Like” marks, but you will have a neat feed without extra hearts and information about the number of views.
- Open Instagram and go to your profile;
- In the upper right corner, select the context menu;
- Open Settings - Privacy - Publications ;
- Select Hide Likes and View Counts .
After that, you will not see likes from others
It should be noted that this feature is not yet available to all users. For example, I don’t have such a parameter on my personal page, but on Instagram AppleInsider.ru, where there are more than 50 thousand subscribers, it appeared this morning.
So if you don't have the option to turn off likes yet, you're not the only one. Looks like Instagram first rolled it out for users with a lot of followers. Which is actually strange, because disabling likes was done specifically for those who have few subscribers.
You might be interested : How to download any Instagram video to iPhone or iPad
Curiously, with all the innovations, Instagram never released a version for the iPad. The head of the service previously explained this by “lack of time,” saying that Instagram developers simply do not have the strength for this, as they are busy with other projects. Apparently, they made a button to turn off likes in the application. Would you like Instagram for iPad or are you already resigned? Tell us in our Telegram chat.
In fact, some Instagram projects seem frankly far-fetched. At first, the company tried to popularize a dedicated Direct messenger to give users the opportunity to communicate, as it were, outside the social network, since, as it turned out, a lot of people use the built-in messaging tool quite actively.
